SPOTLIGHT ISSUE 2
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THE QUEEN’S AWARDS THE QUEEN’S AWARDS FOR ENTERPRISE: +44 (0)151 653 3335 FOR ENTERPRISE: INTERNATIONAL TRADE INTERNATIONAL TRADE 2014 2018 CONTENTS & INTRODUCTION SPOTLIGHT ISSUE 2
CONTENTS
Products of the month...... 03
Promotions...... 14
Promoted brands...... 16
Alpro...... 16 WELCOME TO SMYLIES SPOTLIGHT ISSUE NO.2
Doves Farm...... 17 If you enjoyed our first Spotlight issue, be sure to read on as this issue is jam-packed with new export deals on the UK’s best-loved Vets Kitchen...... 18 brands. Within our summer edition we disclose details on a whole host of new offers and featured brands that are currently available TREK...... 19 via our online portal. Nak’d...... 20 To elaborate, we have variety of new Products of The Month to Annabel Karmel...... 21 showcase, again giving you access to new releases from brands such as Cadburys, Nestle and McVities. On top of this we have Delicously Ella...... 22 also updated our brand promotions, meaning you are able to take advantage of limited time deals on an extensive range of food and Proper...... 23 non-food items!
Merchant Gourmet...... 24 As always, we would like to take this opportunity to send a massive thanks to you all for your ongoing service during these different Cooks&Co...... 25 times, and we hope the latest Smylies Spotlight issue helps you in discovering the perfect export deal. Elizabeth Shaw...... 26
The King’s Deli...... 27 Yours sincerely,
Robinsons...... 28 The Smylies team. Smylies Christmas Feature 2020...... 29
2019 Sees Huge Growth In Free-From Ranges...... 31
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
PRODUCTS OF THE MONTH
By signing up as a Smylies customer, you will gain access to our innovative online shopping portal that includes all the latest products by Britains biggest brands. We are constantly updating our stock to ensure our customers can choose from the freshest products, and to ensure you are able to meet the growing demands of your customers. Each month we bring to you the very latest in new product development, from new FMCG to trending and innovative items.
Our Products of The Month consist of items from a variety of different categories, so you are sure to find a new product that will take your order to the next level. So, what’s the hold up? Start browsing our Products of The Month now and build your export order with Smylies!
Create an account to see these and many other great offers as well as our full range of products.
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
CADBURY AERO Cadbury Dark Milk Cocoa Pieces Aero Giant Block Caramel Pm1 16 x 85g 15 x 100g
CADBURY Cadbury Dark Milk KITKAT Buttons Kitkat Senses 10 x 105g Salted Caramel. 24 x 30g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
MCVITIES MCVITIES Mcvities Milk Choc Digestives Strawberry Mcvities Milk Choc Digestives Cherry And Cream Bakewell 12 x 250g 12 x 250g
CADBURY Cadbury Brunch Bar Peanut Protein 6pk MCVITIES 6 x 160g Mcvities Milk Choc Digestives Marmalade On Toast 12 x 250g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
WALKERS WALKERS WALKERS Wotsits Meaty 6pk 6x16.5g Wotsits Flamin Hot 6pk 6x16.5g Walkers Taste Icons - Yo! Katsu Curry 12 x 99g 12 x 99g 32 x 32.5g
WALKERS Walkers Taste Icons - American Hot Pizza Express 32 x 32.5g
WALKERS WALKERS WALKERS Walkers Taste Icons - Classic Cheese Burger Walkers Taste Icons - Nandos Walkers Taste Icons - Las Iguanas Chilli Con 32 x 32.5g 32 x 32.5g Carne 32 x 32.5g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
KELLOGGS QUAKER Kelloggs Special K Protein Berries Quaker 400g Chocolate Oatie Mix-Up 6 x 320g 5 x 400g
KELLOGS Crunchy Nut Choc Hazelnut Granola Fusion KELLOGGS QUAKER 6 x 65g Kelloggs Special K Protein Nuts Quaker 400g Strawberry Oatie Mix-Up 6 x 320g 5 x 400g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
PICCOLO PICCOLO Piccolo Organic First Infant Milk Stage 1 Piccolo Organic Follow On Milk Stage 2 (800g) (800g) 6 x 800g 6 x 800g
PICCOLO APTAMIL Piccolo Organic Follow On Milk Stage 3 (800g) Aptamil Multigrain And Berry Cereal 6 x 800g 4 x 200g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
OOMF OOMF OOMF OOMF Complete Shake (Chocolate) Plant Based Probiotic Oats – Plant Based Probiotic Oats – Probiotic Protein Oats - 4 x 1140g Golden Syrup Coconut Original Salted Caramel 8 x 65g 8 x 65g 8 x 65g
OOMF Complete Shake (Vanilla) 4 x 1140g
OOMF OOMF OOMF OOMF Protein Oats – Baked Apple Probiotic Protein Oats - Protein Oats – Cinnammon Protein Oats – Blueberry Flavour Golden Syrup Roll Flavour 8 x 75g 8 x 65g 8 x 75g 8 x 75g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
SWIZZELS MARMITE Swizzels Squashies Cupcake Marmite 225g Marmite Kit Peanut Butter 5 x 299g 8 x 225g
MAYNARDS BASSETTS PIP & NUT Maynards Bassetts Superfruit Jellies Pip & Nut Blueberry Trail SWIZZELS 10 x 130g Mix Almond Butter Limited Swizzels Refresher Frosting Edition 4 x 290g 6 x 225g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
PATAKS HEINZ Gunpowder Skewers Heinz Cream Of Tomato 5 x 150g Pot Soup 4 x 355ml
SACLA White Sauce-Vegan 6x350g 6 x 350g PATAKS HEINZ Tandoori Skewers Heinz Cream Of 5 x 150g Chicken Pot Soup 4 x 355ml
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
ALPRO ALPRO Alpro Soya Protein Alpro Soya Protein Drink Chocolate 8x1ltr 8 x 1000ml 8 x 1000ml
CAPRI-SUN YAKULT Capri-Sun 10pk Peach Yakult Light Fermented & Apricot Fruity Water Milk Drink 7x65ml 10x200ml 5 x 455ml TAYLORS 4 x 20000ml Taylors Rich Italian Coffee Bags 3 x 75g
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PRODUCTS OF THE MONTH SPOTLIGHT ISSUE 2
SKITTLES WALLS Skittles 3pk Crazy Walls Magnum Ruby Sours Cooler 3x100ml 20 x 90ml 12 X 300ml
CADBURY KINDER Freddo Sandwich £2.00 K i n d e r S a n d w i c h 6 p k HAAGEN DAZS (6x55ml) 6 x 360ml Haagen Dazs Fruit Minicups 8 x 330ml 6 x 380ml
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 LATEST PROMOTIONS SPOTLIGHT ISSUE 2
LATEST PROMOTIONS BY CATEGORY
At Smylies, we are regularly updating our brand promotions to Food Cupboard Frozen food ensure that our customers can make massive savings all year round! Thanks to Smylies brand promotions, you are able to take advantage of special offers for a wide range of different product LOG IN TO SEE PROMOTIONS LOG IN TO SEE PROMOTIONS categories such as frozen food items, our household range and everything in between!
Once you are signed up as a Smylies portal customer, simply log in to your account and shop brand promotion deals on all of Britain’s most loved brands. The potential savings that you make could Drinks potentially hit as high as 40%, and we also have a selection of Fresh food special pallet deals available too!
So hit the button below to browse our current brand promotions LOG IN TO SEE PROMOTIONS LOG IN TO SEE PROMOTIONS and start saving with Smylies now.
SEE OUR PROMOTIONS Health & Beauty Household
LOG IN TO SEE PROMOTIONS LOG IN TO SEE PROMOTIONS
Create an account to see these and many other great offers as well as our Pets Baby full range of products.
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 LATEST PROMOTIONS SPOTLIGHT ISSUE 2
150 years of Enjoy milk clean plates... chocolate bites It has to be of Cadbury Heinz! Classic crisps are the nation’s SHOP HEINZ OFFERS SHOP CADBURY OFFERS favourite snack SHOP WALKERS OFFERS
Satisfy your Crafting the UK’s Dairy-free sweet tooth favourite coconut yoghurts with Nestlés confectionary to make your products! since 1839. heart sing.
SHOP NESTLE OFFERS SHOP MCVITIES OFFERS SHOP COYO OFFERS
Wholesome Healthy and Embrace plant food that is mouth-watering power with dairy good for you vegetarian food free produce by and the earth! from Quorn. Alpro.
SHOP WHOLE EARTH OFFERS SHOP QUORN OFFERS SHOP ALPRO OFFERS
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
ALPRO
What makes Alpro different and just that little bit special? Well, firstly Alpro milks, drinks, yogurts, desserts and creams are made naturally from the plant goodness found in soya beans, and in some cases, almonds and hazelnuts too - and secondly, because our range is 100% plant-based, it’s better for you, and the planet too. (We think they happen to taste pretty good too!)
› 100% plant based
› Made using natural ingredients
› Creating wholesome recipies since 1980
› Nutritious and environmentally friendly products
› Number 1 dairy free brand in the UK (see our free from article on page 32)
› Range includes milks, yogurts, cream, desserts, ice cream, THE PLANT-BASED RTD coffee EXPERIENCE › Recently rebranded SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
DOVES FARM
As farmers and millers since 1978, Doves Farm care about how our grains are grown. Doves Farm believe in growing grains slowly and tenderly and how they make our flour really matters to them – the ingredients, the flavour, the provenance and the effect on our planet. But for Doves Farm it’s also essential to choose the right grain for the job. So, whether you’re making bread, cakes or scones, they’ve considered everything from the grain they select to the way it’s milled, all to give you the best results in your baking.
Doves Farm offer everything you need for home baking under one roof, from organic and heritage flour to baking essentials. Discover delicious, wholesome flour from a wide variety of distinctive grains to experiment and have fun with in your own kitchen.
› Supplying great quality flour since 1978
› A diverse range of Organic and Gluten Free products
› New dedicated Gluten Free range called freee by Doves Farm Feel-good baking! › Number one flour and baking range New look. Same great bakes. SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
VETS KITCHEN
Vet’s Kitchen passionate about keeping your pets healthy, and proud to be the only pet food brand with an in-house vets practice. Vet’s Kitchen combine locally sourced natural ingredients with their veterinary team’s expertise, and the latest advances in technologies and research, to create foods designed to give your companions long and healthy lives.
› High quality protein
› No artificial colours, flavours or preservatives
› Top quality, locally sourced ingredients
› Hypoallergenic and free from wheat, beef and soya
› We are passionate about keeping your pets healthy
› Formulated for dogs and cats with skin allergies or digestive upsets
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
TREK
DELICIOUS TREK believe the best things are grown, not made. That’s why TREK products are packed with natural ingredients like plant-based protein, gluten free oats, fruits and HEALTHY nuts.
TREK use plant-based protein to create a range of snacks that will keep you SNACKS GIVING going no matter what your day has in store. Whether you’re running for the train, smashing your personal best in the gym, or climbing a mountain there’s a TREK YOU EVERYDAY snack for you.
ENERGY › Vegan › Gluten free
› Made with natural ingredients
› Delicious healthy snacks giving you everyday energy
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
NAK’D
For the past 14 years, Nak’d have been committed to creating yummy, healthy snacks, and to making the world a happier place along the way. That’s why we don’t just whip up delicious, good-for-you munchies; Nak’d do our best to help others and try to spread a little joy as we go, too.
Nak’d also believe wholeheartedly in the power of wholefoods! That means all our tasty treats are made from 100% natural ingredients, 100% of the time.
› 100% natural ingredients
› Wheat free
› Gluten free
› Dairy free
› Vegan
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
ANNABEL KARMEL
Good food feeds imaginations! With over 25 years of recipe expertise, Annabel knows how important it is for toddlers and children to enjoy delicious meals made with just the right ingredients, even on those busy days!
Whatever they dream of being when they grow-up, let them refuel on her trusty cookbook-inspired recipes. Low in salt and a tasty way towards their 5-a day. Delicious, nutritiously balanced ready-to-go options; from Organic Baby Purees to tasty Chilled Toddler Meals.
› Low in salt
› Nutritiously balanced infant meals
› Ready-to-go food for babies and toddlers
› Delicious recipies to improve children diets
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
DELICOUSLY ELLA PLANT-BASED Deliciously Ella test all our recipes through our app, our cookbooks and our social DELICIOUSNESS media. They then bring the ones that their community love most to supermarket shelves around the UK and Ireland to make plant-based living a little easier and a lot more delicious.
The breakfast range consists of popular recipes like our Original Granola and delicious creamy Bircher Muesli. Delicously Ella have brought the most popular recipes from their cookbooks into our range of delicious frozen plant-based meals. Each hand-made and carefully prepared in small batches.
› Plant based deliciousness!
› Vegan friendly and gluten free
› Food made simple and ready for on-the-go
› Natural and honest food made from simple ingredients
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
PROPER
Every pack of PROPERCORN is made using the best quality corn. Proper use butterfly corn which gives it a distinctively light and crunchy texture. It’s also a brilliant source of wholegrain fibre. Proper recipes begin in the PROPERCORN kitchen and are unique to them. They only use natural seasonings, which gives every pack delicious depth of flavour, from the first hit to the last kernel. Proper believe in balance and snacking without compromise. Taste always comes first, but every recipe still comes in at under 136 kcals per serving, is vegan and gluten-free. Just because it’s lighter, it shouldn’t taste of less. Proper are very proud to make our delicious popcorn on British soil. Every
› Best quality corn with a source of wholegrain fibre
› Vegan and gluten-free
› Every recipe are under 136 kcals
› Made and packed in Britain
› One of the UK’s best selling Popcorn and Chips brands
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
MERCHANT GOURMET
Food discovery is what makes Merchant Gourmet tick. So they’ve spent the last 20 years scouring the world for the finest, most interesting ingredients that’ll get you excited too.
Because Merchant Gourmet believe that the world is a giant larder, filled with weird and wonderful ingredients – and they’re on a mission to discover as many of them as possible, giving food lovers access to the most wholesome, natural foods our world has to offer.
Merchant Gourmet has created a range of delicious, simple to use and versatile food products.
› Create delicious recipes for every occasion
› Tasty ingredients sourced from all over the world
› Cook creatively with ‘ready to add’ ingredients
› Sourcing ingredients since 1995!
› Range includes ready to eat pulses and grains, including puy lentils, quinoa, freekeh, super seeds and more.
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
COOKS & CO
Cooks & Co began back in 2003, as a team of specialist food importers with over 65 years of experience in seeking out interesting ingredients that Cooks & Co thought Discover our world you’d all love. Cooks & Co passion for food continues today, and are constantly looking for new foods of flavour to add to our range that will excite and inspire. With a veritable feast of ingredients, including hand picked, stuffed olives, delicious sundried tomatoes, and succulent stuffed vineleaves, we’re confident we won’t disappoint.
› Interesting, inspired and authentic ingredients
› Range includes important food cupboard ingredients including Oils, Antipasti, Pulses, Olives and much more
› Reputation for ingredients of the very highest quality
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
ELIZABETH SHAW
With over 130 years of chocolate-making heritage, Elizabeth Shaw will always stay true to Elizabeth’s original vision: creating beautiful chocolate experiences, with a luxurious twist. Elizabeth Shaw don’t just make chocolates and biscuits. Elizabeth Shaw make beautifully crafted chocolates and biscuits, with a luxurious twist. To savour, indulge in, keep to yourself – or even share (if you really must), anytime and every time.
EXTRAORDINARY › Beautifully crafted chocolates and biscuits CHOCOLATE EXPERIENCES › Seasonal treats available › Pioneers of taste and texture
› Indulgent treats using the finest ingredients
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
NEW WORLD FLAVOURS FOR 2020 LAUNCHING VERY SOON
The King’s Deli team thought 9 flavours wasn’t quite enough, so have decided to launch 5 brand new flavours of the world in 2020! These exciting world flavours include 4 mouth-watering options: Japanese inspired Katsu Curry, Jamaican inspired Jerk, Asian inspired Sriracha Chili and American inspired Sticky Rib. Speak to our team today to find out how you can boost your snack sales with crisps fit for a king!
› All natural ingredients
› No MSG or artificial flavours
› No artificial colouring or preservative
› Gluten free
› Non GMO
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BRAND NEW FLAVOURS
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 PROMOTED BRANDS SPOTLIGHT ISSUE 2
REFRESHING THE NATION ROBINSONS With real fruit in every drop and lots of different flavours to choose from, whether at WITH ROBINSONS home or on the go, there is something tasty to help everyone enjoy drinking more water.
› Robinsons is the No.1 soft drinks brand in YouGov’s Brand Health Index 2017 which measures consumers’ perceptions of quality, value, satisfaction, reputation and whether they would recommend the brand to others
› Robinsons is the number one squash brand in Great Britain and is the most trusted soft drink brand in Britain (Source: Mintel UK Soft Drinks Review, June 2017)
› Robinsons have been manufacturing cordials for 100 years
› Real fruit and no added sugar
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 SMYLIES CHRISTMAS FEATURE 2020 SPOTLIGHT ISSUE 2
Delivering a taste of Britain around the world this Christmas
Although Christmas might seem an age away right now, at Smylies we are already putting preparations in place for the big Christmas rush to ensure your business is fully stocked for the festive period. With summer on the horizon, it is now time to start planning your company’s Christmas shopping list to ensure your customers don’t miss out, so read on to find out how the team at Smylies can support you! As a proud, award winning export company, Smylies have been exporting an exceptional Christmas product range to businesses around the world for well over a decade. Our leading exportation service has allowed us to establish ourselves as one of the UK’s leading exporters of food and drink, so you can be fully confident in our team to fulfill your requirements for Christmas 2020.
Offering a huge selection of products from the UK’s leading brands
Year-on-year the Smylies team work hard to improve our Christmas brochure, and this year we are proud to offer you our best ever selection of Christmas products available for worldwide export. As ever we have the latest and most loved products from all of the UK’s biggest brands, such as Cadbury’s, Nestle and more; the list goes on!
Our seasonal product list is available for worldwide export, however be sure to act quick as for us to guarantee your Christmas order we will need to receive it by Wednesday 26th June 2020. Feel free to browse our unrivalled product range below, and of course if there is a product that you can’t find within our Christmas collection just contact our
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 SMYLIES CHRISTMAS FEATURE 2020 SPOTLIGHT ISSUE 2
team we will do everything we can to supply exactly what you need.
Join the growing Smylies family today!
The team here at Smylies are proud to provide worldwide businesses with access to the UK’s most loved products, and we wouldn’t be able to maintain this high level service without our revolutionary online shop. We introduced our online shop to connect Britain’s biggest brands with businesses dotted around the globe, and by applying for a Smylies account you can gain access to our online store and experience the following benefits:
› Full access to new and bestselling ranges
› Get the latest promotions
› Exciting new product development and innovation
› Shop thousands of leading chill, frozen, ambient and non food brands
› Monitor and track all your quotes, orders and invoices
› Access useful product specifications
› Read industry news
So what’s the hold up? Apply for an account below and join the growing Smylies family today!
CREATE AN ACCOUNT SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 2019 SEES HUGE GROWTH IN FREE-FROM RANGES SPOTLIGHT ISSUE 2
Milk alternative brands lead the way
2019 Sees Huge Growth In Free-From Ranges Milk alternatives like soya milk and coconut milk have driven positive growth for non- dairy sales during 2019.
A survey by The Grocer has highlighted a £122.3 million growth in the free-from market In fact, the top 17 brands with mainly dairy-free product ranges have delivered an in 2019 – a 9% increase from the previous year. additional £50.7 million in extra sales throughout the past year. This is nearly half of the growth of the entire free-from market. Free-from milk products by Alpro and Arla Foods have driven much of the market’s growth. But numerous other brands have also observed positive results. Alpro’s dairy-free milk range continues to occupy the largest market share, with £218.2 million in sales and a respectable 6.5% growth, compared to the previous year. Healthier consumer preferences and environmental awareness have been key to the market’s success. Arla’s Lactofree brand has delivered a 3.9% growth, making it the second biggest- selling free-from brand in 2019. Dairy-free brands continue to develop their customer base with new products and expanded ranges catering to wider consumer segments. The Collective brand from Epicurean Dairy has also reported positive results.
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018 2019 SEES HUGE GROWTH IN FREE-FROM RANGES SPOTLIGHT ISSUE 2
The company’s diverse range of free-from products led to an 11% A diverse market not just for intolerances uptake in sales. While the free-from market has traditionally served people with But the continued dominance of Alpro is set to be maintained with intolerances and allergies, brands are now aiming their marketing new product developments and marketing initiatives. Plant-based at a wider audience. Caffè Cup and Greek Style yoghurts are just two of the innovative developments. The trend for healthy eating has certainly stimulated growth. As has consumer concern over animal welfare and sustainable and eco- Swedish brand Oatly has seen the most impressive growth. It is friendly food production. the fastest-growing free-from company in 2019, nearly doubling its sales figures in the UK. Stay tuned for future roll-outs of new, innovative products by free- from brands. Consumer attitudes have been key to growth Order free-from products from smylies The ecological and environmental awareness of consumers has partly driven demand for free-from products. See a comprehensive range of popular consumer brands ready to purchase, including free-from food and drink products when you Innovation has been equally responsible for the continued growth visit the Smylies online shop. trend. Brands like Oatly, Gü, and Alpro have diversified the market with their introduction of free-from ice creams, desserts, and We provide speedy, reliable delivery to countries all over the world. ‘on the go’ coffee ranges. These appeal to non-dairy and dairy consumers alike. Our online shop allows users to quickly search by brand name and by product category, including groceries, frozen foods, baby items, The maturing of the market has also seen industry-leading health and beauty, etc. brands, such as Unilever’s Ben & Jerry’s, introduce new free- from and plant-based products into its range, further stimulating We accept all major payment methods and process these safely demand. and securely.
Choose one of the leading UK export companies.
SEE THE RANGE ONLINE
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THE QUEEN’S AWARDS FOR ENTERPRISE: INTERNATIONAL TRADE 2018