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A Model Dealer july/august2016 THE MAGAZINE FOR TOYOTA DEALERSHIPS A MODEL DEALER AT DOLAN TOYOTA, IT’S ALWAYS BEEN ABOUT BEING THE BEST FROM LEFT: RYAN, TOM AND BRADY DOLAN 6 DEALER DOINGS: 1 0 Wesley Chapel Toyota 2 Employees Help Build Homes, and a Strong Bond with Their Community by Dan Miller Walk through the showroom at Wesley Chapel Toyota The dealership’s generosity isn’t limited to just north of Tampa, Fla., and you’ll discover video displays Habitat for Humanity, however. Community Partnerships that rotate through a collection of photos. The images, Director Eric Johnson says the store offered its staff though, are not all of Toyota vehicles. 33 hands-on service opportunities in the past year. “It’s an immense source of pride when you’re with “Active community involvement is our No. 1 core a customer and they see a picture of you on the roof of value,” he says. “The culture here, from the Williams a house, nailing down shingles,” says Managing Partner brothers down, encourages everyone to serve. We make july/august Patrick Abad. “We don’t do it to take any kind of credit. it fun, we wear matching T-shirts. Volunteering gets We do it because it shows who we are at our core.” Future Forward us out of the dealership and gives us a chance to see 9 In this instance, the photos tell the story of a Toyota is making sizable investments in innovative each other in a different light. That, in turn, creates dealership that actively supports Habitat for Humanity connected-vehicle technology. What does it all mean? better relationships, which makes a difference when chapters in both East and Central Pasco County and That a very exciting future in mobility lies ahead of us. we work together at the dealership.” Hillsborough County with its dollars as well as its time. 6 1 The hands-on philanthropic ethos is not only 0 Five years ago, Wesley Chapel Toyota helped 2 admirable, it’s also apparently contagious. Abad says finance and construct its first Habitat for Humanity house. Since then, nearly half of the store’s 186 many of the dealership’s vendors, media partners and associates have pitched in on two homes per year for customers also often join the associates in lending a july/august helping hand. 2 2 Dealer Doings 13 Robots, iBOTs and Wearable Devices families who wouldn’t otherwise have an affordable place of their own to live. When the charity dedicated “When we say we’re going to build a house, Toyota dealers reach out to build relationships (and homes). It’s not just about cars. Innovation and technology can today people line up at the door. We never have to ask ota help provide mobility solutions for the elderly, disabled its most recent project in May, some 40 Wesley Chapel oy 5 On the Cover: Dolan Toyota and blind communities. Toyota associates made time in their busy day to witness twice,” he says. “That all starts when we’re hiring. t After 40 years in the car business, Tom Dolan understands John and David Williams, the dealership’s owners, hand We look for quality people, not just good car people. the need to adapt to change. But a keen focus on reputation 17 Government That Works over the keys to Priscilla Pate, the new homeowner. That’s just the way we do it here.” and people? That never changes. Can the Toyota Production System help streamline the federal government? The U.S. Department of Housing 11 Well Connected and Urban Development asks for, and receives, help. Toyota Connected is a breakthrough in our approach to technology. But what, exactly, is it and how will it Roof Raisers Wesley Chapel change the auto industry? Toyota Connected CEO Toyota associates Zack Hicks explains. join forces to help build a Habitat for Humanity Home in the Florida dealership’s EDITORIAL STAFF toyotatoday.com community. Published six times per year for Toyota dealers and dealership personnel by the Corporate Communications Manager Lora Jones Division of Toyota Motor North America. Copyright ©2016 by Toyota Motor North America. Contents may be reprinted with permission. All rights reserved. Editor Lisa Yamada Address magazine inquiries to: Writers Dan Miller Lisa Yamada TEL: 469.585.1039 eMAIL: [email protected] Dan Nied For customer inquiries please contact Kaitlin Pennell the Toyota Customer Experience Center: TEL: 800.331.4331 Design AkinsParker For product and company information: WEB: toyota.com TEL: 800.GO.TOYOTA DEALER DOINGS: DEALER DOINGS: Metro Toyota Tony Divino Toyota Fathers and Sons Utah Dealership Unites Rock Crawlers and Mudders by Karen Nielsen by Dan Nied Iggy Garcia saw an opportunity to create a community. The area’s abundant acres of backcountry are an And he did just that with the TDX car show in the off-road playground for diehard rock crawlers and parking lot at Tony Divino Toyota in Riverdale, Utah. mudders who seek out extreme trails or take their “We just wanted to connect with the local vehicles into the water. They build out their vehicles community and get to know some of the people,” says with bumpers, bars, bigger tires and lifts. A less Garcia who is the dealership’s internet director. “Some extreme group enjoys expedition-style trips with their of our customers mentioned that there wasn’t any kind families to access great camping and fishing sites off of Toyota/Scion meet-up event in Northern Utah.” the beaten path. So, Garcia filled that void in 2015. Initially, the show “There’s a good mix of both of those communities,” was designed for Scion and Toyota sports car owners. says Garcia, who worked closely with influencers to But, in a region as mountainous as Riverdale—about create a buzz for the show. 30 miles north of Salt Lake City—plenty of off-road “It blew up our social media,” he says. “We probably 6 vehicles found their way to the show. So, the tCs, FR-Ss, had more traffic that weekend on Facebook and Twitter 6 1 1 0 0 2 MR2s and Supras were joined by plenty of Tacomas, than we do in an entire month. People were definitely 2 FJs, 4Runners and Land Cruisers. engaged. This year, Garcia focused on off-road vehicles. “Now, these folks who are active in social media july/august july/august 3 The show drew in about 100 vehicles, including a groups see there is a dealer that supports them, and 4 wide range of specially modified vehicles, as well as provides a place for them to get together and connect,” today today customers interested in the expedition lifestyle and Garcia adds. “That is key to building community A Family Affair ota ota sponsors who specialize in off-road products. relationships. We can’t wait for next year’s show.” oy oy Pictured from right to left: Barry Greenfield sold Dr. Jack Wilber a Land Cruiser in 1990 (which has since been t t replaced by other Toyota vehicles including an FJ Cruiser). Now, 26 years later, Barry Jr. sold Jack Jr. a Tacoma. When Dr. Jack Wilber bought a Land Cruiser from Wilber is a go-to source for medical advice and has Metro Toyota in 1990, he was just starting his medical operated on the elder Greenfield and his son. Greenfield career and his wife was pregnant with their son, Jack Jr. Sr. is everything automotive for the Wilber family. The young sales consultant, Barry Greenfield, was just “Mr. Greenfield handles cars for my dad, and my dad starting his career in the car business. Coincidentally, handles healthcare for Mr. Greenfield,” jokes Jack Jr. Greenfield and his wife were also expecting a son and And the boys? Well, they became good friends planning to name him Barry Jr. through the years. So it’s no surprise that Jack Jr. has Neither of them ever anticipated that 26 years later been driving Toyota vehicles since he started driving. their sons would follow in their footsteps. You see, But when it came time for the young man to buy his own Jack Jr. recently bought his first car from Barry Jr. vehicle—a 2015 Tacoma—he knew just the person. Dr. Wilber, now professor and chairman of orthopedics “I wanted to buy my truck from Barry (Jr.),” he says. Serious Mods at MetroHealth Medical Center in Cleveland, and his family “It’s a great experience whenever we go there. They make Off-road enthusiasts show off their modifications at Tony Divino Toyota’s TDX car show in April. have bought at least 10 vehicles from Barry Sr., who is now everything really easy for us. And knowing that our dads general sales manager at Metro Toyota in Brook Park, Ohio. did the same thing years ago makes it kind of special.” FOR TOM DOLAN, IT’S ALWAYS BEEN ABOUT LEAVING A LEGACY Power Players In addition to Tom Dolan (on the facing page), the Dolan Auto Group management team includes (from left) COO 6 Ryon Walters, General Manager Brady Dolan and CEO Ryan Dolan. 1 0 2 by Karen Nielsen july/august When Tom Dolan first started working in sales at the Toyota 6 dealership, the store was ranked No. 14 in Reno. Out of 14 Dolan admits it was never his intention for his kids to asking him to take on their stores and he had a knack for dealerships. The building had one bathroom, you had to move work in the business, and he wouldn’t even entertain the idea turning them around. His business model, if he has one, today ota nine cars just to show one, and the space was so small that until they graduated from college, and learned the ropes from oy is pretty straightforward: “I’m not smart, so I had to work t on Saturdays everyone was working on top of each other.
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