REMEMBERING ELVIS

Looking Back At 40 Years Of Influence

PUBLICITY STILL / METRO-GOLDWYN-MAYER, INC. REMEMBERING ELVIS | MARKING AN ANNIVERSARY 40 Years of Impact orty years ago, the world lost one of its most beloved rock ‘n’ roll stars of all time. A true legend in the Fentertainment business with an adoring fan base across the globe, died at the age of 42 on August 16, 1977 in Memphis. The disheartening anniversary has been marked by fans making the ultimate pilgrimage into Elvis’ famous former home at in Memphis. Every year, Elvis Week draws people from all corners of the world, and the event slated for August 2017 was expected to be the most heavily attended event in its history.

THE FIRST AMERICAN ROCK ‘N’ ROLL STAR Elvis was a show-business legend before the age of 25. At 30, he was the highest-paid performer in the history of the business, with 45 gold records that sold more than one million copies each. His early hit songs included the teenage anthems “Hound Dog,” “” and “.” Compared to in the decade before and a decade later, Elvis’ popularity was tied to more than his skills on stage or in the record- ing booth. His personality and presence fueled his status as an elite performer, singer, actor and overall entertainer.

TRANSCENDING MUSIC Elvis’ international stardom expanded beyond the stage into film and television. Drawing the ire of con- servative parents and religious figures, Elvis was a controversial figure due to what were considered provocative, suggestive dance moves for the time. In his first television appearance on , his hip-wiggling act was considered by broad- casters to be so scandalous that cameras showed him only from the waist up. Along with highly anticipated TV performances and dozens of top musical singles, Elvis made 28 films that grossed millions of dollars.

AN UNTIMELY DEATH Elvis was found unconscious in the bedroom of Graceland and later pronounced dead at Baptist Memorial Hospital in Memphis after doctors failed to revive him. A two-hour examination of Elvis’ body indicated that the cause of death was cardiac arrhythmia – in other words, a heart attack. It was an abrupt end of

life for one of the most revered musical and acting WIKIMEDIA COMMONS / DANIEL SCHWEN stars in the world. REMEMBERING ELVIS | SENSE OF STYLE The Magic Behind Elvis’ Wardrobe ot only was Elvis Presley a trend-setter in the recording booth and on the big screen, he was wardrobe Nvisionary emulated to this day by hipsters and fashionistas across the world. His style transformed in BLUE SUEDE SHOES dramatic ways as his success (AND JACKET) skyrocketed. His early ward- Elvis didn’t merely sing his robe could be considered laid hit song, “Blue Suede Shoes,” back and tame, with trousers he lived it out. He also and penny loafers inspiring a donned a custom-made blue new generation of style-hun- suede jacket that recently sold gry youth. for thousands of dollars at a Then the happened. fan auction. Elvis’ style shifted from but- The jacket featured a zipper ton-downs and high-waist pocket and front tie through jeans to bedazzled jumpsuits two grommets. It was an over- and larger-than-life side- stated wardrobe piece that burns. showed off Elvis’ eccentric No matter what he wore, style. He wore it over dress Elvis was one of the most shirts with popped collars, fashion-forward icons in the creating a cool combination history of the entertainment that was considered fun, wild industry. and unique at the time.

WHITE HOUSE PHOTOGRAPH BY OLLIE ATKINS

CUBAN-COLLARED SHIRTS Elvis’ shirt style shift from to the masses. & FUNKY PRINTS Hawaiian prints and simple Elvis’ dark, slicked down Polyester fabric and bold stripes into rainfall patterns hair helped complement his patterns in abstract themes, and shiny sequins through color button-downs, as did Elvis’ closet at Graceland was the years. his ability to perfectly match full of a wide range of but- pants, belts and shoes. ton-downs that featured A COLORFUL MAN Speaking of color, remem- explosions of color – and Elvis was never afraid of ber when his sparkling usually a large Cuban collar. integrating color into his jumpsuits made their His shirts in the 1950s and wardrobe – and he wasn’t appearance? 60s could be considered con- picky about his hues. He While the jumpsuit craze servative in comparison to helped men’s clothing break couldn’t escape being classi- the psychedelic-disco themes out of drab, boring prints in fied as a passing fad, Elvis’ he later incorporated into his the 1950s by introducing col- early casual, colorful style

WIKIMEDIA COMMONS, MARINE 69-71 wardrobe. Fans watched orful shirts, jackets and pants lives on today. REMEMBERING ELVIS | HIS LIFE From Humble Beginnings lvis Presley’s life story began in a humble setting and ended in tragic circumstances. Born to Vernon and EGladys Presley in a two-room house in Tupelo, Miss., on Jan. 8, 1935, Elvis grew up as an only child and moved with his family to Memphis in 1948.

Described as a fan of music from a young age, Elvis was influenced by the gospel music he heard in church. He frequented all-night gospel sings and as a teenager, began to be inspired by the R&B he heard on historic .

SINGING CAREER In 1954, Elvis began his career with the label in Memphis. One year later, RCA Victor acquired his recording con- tract and set him on the path for international stardom. Elvis fashion style and musical sound made him a controversial figure with many in conservative America. He created a new era of American music and popular culture while chal- lenging the staunch social and racial barriers of the 1950s, being hailed as a hero by many young adults starved for a new breed of role model.

FILM, TV & LIVE PUBLICITY STILL / WIKIMEDIA COMMONS PERFORMANCES Elvis starred in 33 success- ful films, many of which are still well-regarded by fans him apart from the competi- has sold over one billion Grammys and won three from Recognized across the today. He also made history tion. Early Elvis fans describe records globally, more than the National Academy of world as a trend-setting with his television appearanc- his on-stage presence as mag- any other artist. His American Recording Arts & Sciences. He entertainment phenomenon, es and specials, becoming ical and enthralling, especial- sales have earned him gold, also won the Grammy Elvis is regarded as one of the one of the first American ly during the 1950s and ‘60s platinum or multi-platinum Lifetime Achievement Award most important figures of entertainers to blur the lines when he was focused on chal- awards along the way. at age 36 and was named One 20th century popular culture. between radio, TV and film. lenging the status quo. of the Ten Outstanding Young He died at his Memphis Elvis’ concert performances His live performances AWARDS & ACCOLADES Men of the Nation for 1970 by home, Graceland, on Aug. 16, on tour and in set helped fuel record sales. He Elvis was nominated for 14 the United States Jaycees. 1977. REMEMBERING ELVIS | PATRIOTISM Elvis In the Army n Dec. 20, 1957, Elvis Presley received his draft notice for the United States Army. Nearing the peak of his Ostardom and living in his newly purchased Graceland mansion, Elvis was sworn in as an Army private in Memphis on March 24, 1958.

His decision to serve his country is regarded by many as one of his most honorable achievements, especially con- sidering what he had to lose. At the time, Elvis had already created the hit movie, “Love Me Tender,” and recorded multiple gold records, includ- ing “Heartbreak Hotel,” “Blue Suede Shoes,” “Hound Dog” and “Don’t Be Cruel.”

ENHANCING HIS STARDOM A role model for Americans young and old alike, Elvis influenced his country in dra- matic ways during his military service. After he got his polio shot from an army doctor on national TV, vaccine rates among the American popula- tion shot from two percent to 85 percent by the time of his discharge on March 2, 1960, according to the U.S. Army. While he was overseas, Elvis’ manager, , continued to release singles recorded before his departure. This helped build Elvis’ fan base even stronger by the time he was discharged ASSOCIATED PRESS in 1964.

ELVIS IN THE ARMY: Ark., reception station. training). During this time a member of the 1st Medium Headquarters Company at A TIMELINE • Between March 28 and period, Elvis executed an Tank Battalion, 32d Armor in Friedberg. Here is a breakdown of Sept. 17, 1958: Elvis belongs emergency leave to see his Friedberg, Germany. For the • March 5, 1960: Elvis leaves Elvis’ military service. to Company A, 2d Medium mother, Gladys, before she first five days of that period active duty at Fort Dix, N.J. • March 24, 1958: Elvis Tank Battalion, 37th Armor, died in August 1958. he belonged to Company D of • March 23, 1964: Elvis enters the Army and spends stationed at Fort Hood, • Oct. 1, 1958 to March 2, the battalion, and thereafter receives his discharge from three days at the Fort Chaffee, (basic and advanced military 1960: Elvis serves overseas as to the battalion’s the Army Reserve. REMEMBERING ELVIS | LODGING Stay and Play At The Guest House ant to live like “The King?” Graceland’s world-class, 450-room resort should be on the bucket list of any Wdiehard Elvis fan. The Guest House at Graceland welcomes visitors from across the world looking for an authentic Elvis lodging experience.

Priscilla Presley joined Graceland executives to cut the “blue suede ribbon” in October 2016 to officially open the $92 million luxury property. Since the opening, guests have flocked into Memphis to enjoy special amenities, events and packag- es that include VIP tours of Graceland and relaxing spa services.

INSPIRED BY ELVIS Influenced by the personal style of Elvis and the iconic Graceland mansion, The Guest House at Graceland is the most significant enhance- ment to the property since it opened to the public in 1982. It was also the largest hotel project in Memphis in nearly a century. Featuring 430 guest rooms and 20 specialty suites with design and décor super- vised by , the property is located just steps from the Graceland mansion. MEMPHIS CVB - FLICKR

LUXURY DEFINED So what’s inside The Guest area. Styled with rich, luxuri- TCB suites feature a dining House at Graceland? Multiple ous colors and extravagant area and living room. These guest rooms, five dining furnishings, The Guest House Southern-style, one-bedroom options, a 464-seat theater, at Graceland states that these suites are among the most outdoor pool and conference, specialty suites draw inspira- popular with guests. event and catering facilities, tion from Elvis’ master bed- • Living Room Suites: to start. room at Graceland and fea- Inspired by Elvis’ TV room at Here is a look at some of ture rich red and black tones Graceland, these open-plan the suites available at the with metallic gold and silver suites include metallic property: finishes and a custom-draped accents and custom head- • The King’s Suites: Unique, canopy bed. boards. These suites are only luxurious two-bedroom suites • TCB: Named after the available on higher floors, featuring a living room, din- King’s personal motto, allowing for an amazing view MEMPHIS CVB ing room, kitchen and bar “Taking Care of Business,” the of the Graceland property. - FLICKR REMEMBERING ELVIS | MOVIES Elvis On the Big Screen lvis Presley was lauded for his diverse skill set and handsome looks. This combination quickly netted him Eacting opportunities in films and popular TV shows, allowing “The King” to display his chops in front of international audiences.

His 33 films generated mil- • 4. Blue – 1961: lions of dollars in box office $10.34 million in 1961-62, revenue and helped enhance $111 million adjusted for Elvis’ level of stardom that has inflation. The first of three arguably been unmatched by Elvis features to be filmed in any entertainer since. Hawaii, this Legacy.com, a provider of included the classic songs, online obituaries, recently “” and the time- compiled the top 10 grossing less “Can’t Help Falling in films in Elvis career, along Love.” with box office numbers both • 3. – 1957: at the time and adjusted for $8.14 million in 1957, $115 inflation. Read the list below million adjusted for infla- and spend some time in your tion. Elvis’ first starring role – local video rental store to one that reportedly inspired track down these gems. Elvis to dye his hair black to • 10. – 1958: improve his appearance on $2.64 million in 1958 or Technicolor. Loving You also $34.9 million adjusted for featured his parents, Gladys inflation. Directed by Michael and Vernon, as extras. Curtiz of Casablanca, King • 2. Jailhouse Rock – 1957: Creole included supporting $8.58 million in 1957, $121.3 actors and Vic million adjusted for infla- Morrow. Regarded by Elvis as tion. Jailhouse Rock featured one of the best films of his some of Elvis’ most provoca- career, the soundtrack pro- tive, legendary dance moves duced the No. 1 hit, “Hard- choreographed by Alex Headed Woman.” LIBRARY OF CONGRESS / WORLD TELEGRAM & SUN PHOTO BY PHIL STANZIOLA Romero. In 2004, Jailhouse • 9. – 1960, Rock was selected for inclu- $4.13 million in 1960, $47.6 sion in the Library of million adjusted for infla- on the and future star of Southern rock, tabloid-worthy point of con- Congress’ National Film tion. One of Elvis’ most was certified gold. Tom Petty (11 years old at the flict between Elvis and Registry. intense performances, starred Shelley Fabares as time). Petty was inspired by then-girlfriend Priscilla • 1. Love Me Tender – 1956: Flaming Star was released a Elvis’ love interest, who Elvis, bought a collection of Beaulieu. $9.24 million in 1956, $133.2 month after the wildly suc- appeared opposite the King in his records and set out on his • 5. G.I. – 1960: $9.46 million adjusted for inflation. cessful G.I. Blues. Considered three movies. own path for music stardom. million in 1960, $108.6 mil- Elvis’ first film was considered one of Elvis’ first and only • 7. – • 6. – 1964: lion adjusted for inflation. a gritty, violent and dramatic roles. 1962: $5.94 million in 1962, $11.33 million in 1964, $96 Released on the heels of Elvis’ was the 23rd highest-grossing • 8. Girl Happy – 1965: $62.6 million adjusted for million adjusted for infla- return from military service in film of 1956 despite opening $6.98 million in 1965, $53.9 inflation. Filmed largely on tion. Viva Las Vegas is argu- Germany, the film led to fans just five weeks before the end million adjusted for infla- location in Florida rather than ably the most beloved and rioting during a screening in of the year. The title song sold tion. Elvis’ 18th movie, featur- California, this film was best-known Elvis’ movies of Mexico City. All Elvis films more than one million copies ing the song,” Puppet on a famous for fostering a chance all time. Starred leading lady were then banned by the – the first time in the history String,” which reached No. 14 meeting between Elvis and a Ann-Margret, rumored to be a Mexican government. of the recording industry. REMEMBERING ELVIS | AT HOME All About Graceland uch like Elvis Presley’s stardom, the history of Graceland in Memphis has transformed over the years. MOnce part of a 500-acre farm owned by the S.E. Toof family, Graceland is now considered one of the most important and beloved landmarks in the history of entertainment.

In the spring of 1957, when Elvis Presley was 22, he pur- chased the home and grounds for just over $100,000. Elvis’ purchase came on the heels of major music and film success. The year prior marked Elvis’ first year of super-stardom that included historic network television appearances, record-breaking live perfor- mances and numerous gold record awards.

FIT FOR THE KING At the time he bought Graceland, Elvis was working on his second motion picture, “Loving You,” with “Jailhouse Rock” to follow – only the beginning of a long, success- ful film career for the interna- tional star. Elvis quickly turned Graceland into a home, rou- tinely inviting house guests that included family mem- bers, friends and celebrities throughout the year. Although Elvis had various homes in the area and spent a large portion of his career on LINDSEY TURNER - FLICKR the road, Graceland remained a sanctuary of peace and quiet for the busy superstar. in the same poll. The addition features the Motors Automobile Museum every year to celebrate the life In 2015, Graceland was Elvis The Entertainer Career featuring his iconic Pink and times of Elvis. Plenty of named the world’s “Best “ELVIS PRESLEY’S Museum that spotlights hun- Cadillac, Stutz Blackhawk, shopping and dining experi- Musical Attraction” and “Best MEMPHIS” dreds of artifacts and photos, 1956 Cadillac Eldorado, Dino ences are available on the Historic Southern Attraction” Ownership recently added a as well as Elvis’ most famous Ferrari, Mercedes Benz limou- grounds. House and complex in the USA Today 10 Best 200,000-square-feet, state-of- jumpsuits, movie memorabil- sine, Rolls Royce sedans and tours are available, and the Reader’s Choice Awards. In the-art entertainment and ia and a collection of his gold more. Graceland Archives are full of 2013, it was voted the No. 1 exhibit complex to the and platinum records. Hundreds of thousands of Graceland history and infor- “Iconic American Attraction” Graceland grounds. Also on site are the Presley Elvis fans flock to Graceland mation about the life of Elvis.