04 16 32 38 A star Power to Charity The birth is born methanol lifeline of a new project business
ISSUE 20. 2020 INEOS KEEPS ITS FOCUS
NO ONE could have predicted that a virus would paralyse the world. But overnight, the world changed as countries went into lockdown to stop the spread of COVID-19. What didn’t change – and hasn’t changed – is INEOS’ focus.
Where it could, it helped in the fight against COVID-19. By building plants in days to manufacture millions of bottles of hand sanitiser for thousands of hospitals which were in short supply. By setting up an INEOS Community Fund to seek out and support hundreds of smaller organisations, which were struggling to help those hardest hit by the global pandemic. Both those efforts are rightly highlighted in this edition of INCH. But INEOS has also been focused on its vital role in helping to tackle climate change. That hasn’t gone away. If anything, the world got a glimpse of what life could be like with reduced emissions of carbon dioxide.
In this edition, Chris Stark, CEO of The Committee on Climate Change, said he hopes governments across the world will wake up to the very real benefits of hydrogen – a gas that INEOS has been championing and using across its INOVYN businesses for years. The pandemic also highlighted the need to be self-sufficient. During the height of the crisis, there was a critical shortage of hand sanitiser in Europe with the UK, France and Germany all struggling to get hold of supplies from China and Turkey. INEOS, which manufactures the two active ingredients for hand sanitiser, responded by launching a new business – INEOS Hygienics – to sell its hospital-grade products to the public for the first time.
The INEOS sports teams have also been back in action thanks to those products. Mercedes-AMG F1 started the season as they mean to go on – out in front. But they also found time to help INEOS launch its new business at Silverstone, home of The British Grand Prix. INEOS TEAM UK trained safely through the summer – and are now on their way to New Zealand.
INEOS’ football teams are also getting back down to business, OGC Nice looking good on and off the pitch after signing Belstaff as their official apparel partnership. And TEAM INEOS became The INEOS Grenadiers as they helped to raise awareness of INEOS’ new, uncompromising 4 x 4 at The Tour de France. The news always comes thick and fast. And this year has been no exception.
As we look back on 2020 so far, it has been quite a journey. A bit bumpy in places. But the road ahead looks full of opportunities, such as the acquisition of BP’s petrochemicals business. And anyone who knows INEOS, knows that those opportunities will not be missed. 04 16 32 38 A star Power to Charity The birth is born methanol lifeline of a new project business 23 04 12
MERCEDES AMG Formula 1 from pole position, launched ISSUE 20. 2020 INEOS Hygienics through
The British Grand Prix at INCH 20-v2_DENEW_12_10_2020.indd 1 19/10/2020 09:16 Silverstone this summer. INCH ONLINE Subscribe to INCH magazine and download digital versions by visiting www.inchnews.com 26
APP STORE Get the INEOS INCH APP on your mobile or tablet for all the latest news. 22
FACEBOOK Like us on Facebook to 38 receive live updates: facebook.com/INEOS
32
PRODUCTION Grenadier – Editor: Richard Longden, INEOS 04 A star is born 26 High fliers Articles by: Sue Briggs-Harris Design: Peter McMonagle, Darren Endicott, parker-design.co.uk 10 Wind of change 28 The grass professor Publisher: INEOS AG Editorial address: INCH, INEOS INEOS to acquire INEOS Grenadiers look Group AG, Avenue des Uttins 3, 12 BP businesses 30 to the future 1180 Rolle, Switzerland Email: [email protected] INEOS’ lifeline Photography: INEOS AG© 13 A break from the norm 32 to charities INEOS accepts no responsibility for the opinions or information contained in this publication. While 14 CO2 the information in this publication is intended to be accurate, no 16 Methanol 38 INEOS Hygienics representation of accuracy or completeness is made. 18 Hydrogen © INEOS AG 2020 20 Hydrogen Olympics
F1 is safely 22 back on track
24 Track and race 4 GRENADIER – A STAR IS BORN
After months and months of speculation, the covers have finally come off The Grenadier, INEOS’ rough, tough 4 x 4. It’s a huge milestone for the team at INEOS Automotive who have been itching to show it off to the world. “Most manufacturers would hold back, but we are a new business, building a new brand, and we want to take people with us on this exciting journey,” said CEO Dirk Heilmann. He said it also meant the team could now openly test it without the need for camouflage wrapping, foam blocks or fake panels. Over the next 12 months prototypes will rack up more than one million miles (1.8 million km) as its durability and capability is tested in all conditions. “We have a challenging programme ahead,” said Dirk. “But showing the design now allows us to focus on this critical next phase. Since day one, our philosophy has been function over form, every time.” The Grenadier is due to go on sale late next year and expectations are high. “Our customers will be living and working in their vehicles so they know what they want from them,” said Dirk.
Design The Grenadier has been designed rather than styled. It combines practicality and purpose with unmistakeable character. From the no nonsense boxy body and exposed hinges to the iconic circular lights. ‘We’re considered every square millimetre,’ says Toby Ecuyer, head of design. Rear Doors The Grenadier’s rear doors are a 70/30 split of the back of the vehicle and open independently. That means you can quickly load and unload smaller tools, while also being able to open both doors for maximum access. A rear-mounted spare wheel maximises ground clearance. Wheels The Grenadier’s wheels are as close to the corner of the vehicle as possible, with very little overhang at the front and rear. That means you get the approach and departure angles needed for off-road performance.
Discover more: www.ineosgrenadier.com 5 6 GRENADIER – A STAR IS BORN
It was an opportunity to raise the bar that INEOS founder Sir Jim Ratcliffe simply couldn't resist. Why shouldn't INEOS build a spiritual successor to one of the most iconic 4 x 4s on the planet? What was stopping it? As he and his colleagues walked out of that London pub, they had a dream. A dream that has now become a reality. 7
They serve one of Yorkshire’s finest beers present their findings to Jim. at The Grenadier, a small pub in the heart of These were experts with a clear vision of London. It’s a convenient place just around the direction of travel for the car industry. The the corner from INEOS’ headquarters for Jim ones who knew what the public would want. Ratcliffe to pop in for a pint and a chat with a “That meeting didn’t go well,” said Tom. But that few colleagues. Over a glass of Timothy Tay- meeting showed any doubters that INEOS was lor’s, they lamented the demise of Land Rov- serious about this. er’s iconic Defender. That single comment It had to be exactly right. And what Jim had ended in the group walking out with a £600 been shown, certainly was not what he was million plan to build its spiritual successor. looking to create. And what better name to choose for it, than “We were coming at this from scratch so we where the idea was born . . . The Grenadier? were not bound by the traditional thinking of the So that’s what they have called it. car industry,” said Tom. “We weren’t interested in Tony Whitehead, who has been landlord of sat nav, autonomous driving and cruise control.” The Grenadier for 10 years, is incredibly proud of Instead Jim turned to a trained ship’s archi- the pub’s role in inspiring INEOS’ rugged, stripped- tect who had never designed a car. Toby Ecuy- back 4 x 4. “It’s already a world-famous pub be- cause of its history,” he said. “But we feel very proud of the part we have played in this story.” The Grenadier, though, was originally known ‘IT WAS A HERCULEAN EFFORT as The Guardsman when the pub opened in 1818. It later changed its name as a mark of re- BY DOZENS AND DOZENS OF VERY spect to a Grenadier soldier who was murdered for cheating at cards. TALENTED PEOPLE TO BRING THE On the ceiling are £5 notes, pinned there by visitors in an attempt to pay off the soldier’s debt. Among them is a note from Jim who had drawn GRENADIER LIFE’ two Land Rover Defenders on it. Over the years scores of famous faces, in- – Toby Ecuyer, head of design cluding the late Hollywood star Burt Reynolds, singer Miley Cyrus and actor Will Ferrell have passed through the doors of the pub. “Jim’s in er was creative director of British design studio good company,” said Tony. That, though, was RWD and had designed Jim’s yachts, Hamp- almost three years ago. shire II and Sherpa. In July, The Grenadier – the 4 x 4 they had He liked to design using paper and pencil, talked of building that day – was finally unveiled. and a rubber, not a computer. He was also a big Jim had always had a very clear vision of what he fan of the Land Rover Defender and, as such, hoped it would look, and feel, like. understood its unique appeal. Tom Crotty, INEOS’ Communications Direc- “I love the fact that The Defender was class- tor, remembers that first phone call when told of less,” he said. “I really like people like that. Peo- the plan.“I was surprised,” he said. “I knew Jim ple who are comfortable having tea with the liked new things. But this was totally different. Queen one minute, then rolling their sleeves up But then, given Jim’s love of the Defender and the next to mend a fence. To me a Land Rover his commitment to manufacturing, it wasn’t ac- Defender was all of those things.” tually that surprising.” Designing The Grenadier was engineer- Initially eyebrows were raised at INEOS’ de- ing-led. Its performance mattered more than an- cision, with no experience, to build a car from ything. “Certain aspects we could get very cre- scratch. “I am convinced people expected us to ative with and worked very closely with Jim and fail because it would have been a challenge for Sebastian in Germany,” said Tony. “We would the car industry to launch a new car,” said Tom. suggest, interpret and develop ideas. “But for the chemical industry to attempt it? That “I have no idea exactly how many designs was seen as crazy.” we have done. Every aspect of the vehicle was Undeterred, Tom and his team invited peo- thoroughly designed so we produced thousands ple regarded as the world’s best car designers of drawings.” to a ‘beauty pageant’. The best were selected to Tom believes The Grenadier will succeed 8 GRENADIER – A STAR IS BORN
because of the passion, dedication, determination and meticulous attention to detail shown by all those working on the project. Toby feels that too. “I’m very proud to have played my part in this,” he said. “But it was a Herculean effort by dozens and dozens of very talented people to bring this life.” Projekt Grenadier – as it was known – was spear- headed by Dirk Heilmann, a former head of Engineering and Technology at INEOS O&P. He too had no experience of the car industry but crucially understood INEOS’ mindset and the fact that INEOS is not a typical blue chip company. As CEO of INEOS Automotive, though, he needed someone with commercial clout. That someone was Mark Tennant who had the commercial know-how and industry experience. “We knew straightaway that he was the right per- son,” said Tom. Over the past three years, they have led and moti- vated an international team of specialists with a shared vision of designing and building an uncompromising 4 x 4 that is capable of mastering roads, crossing rivers and climbing mountains. About 60 companies are involved. All of them are top notch. Austrian engineering firm Magna Steyr has over a century of experience developing some of the world’s toughest off-road vehicles. Its engineers have designed and built The Grenadier’s suspension set-up that will meet the needs of people who use their 4 x 4s for work every day. “We fatigue tested for hundreds of hours on the test rig which simulates 300,000 km off road use,” said Mat- thias Maier, development engineer. The Grenadier’s suspension set-up is completely free of electric components so it is robust and easy to maintain. To perfect it, the team dissected the world’s most renowned off-roaders, benchmarked them and then combined the very best engineering ingredients to create something even better. And Carraro, with a long history in building tough 4 x 4 vehicles, has developed the front and rear axles. The Grenadier, which will be powered by BMW’s lat- est 3.0-litre petrol and diesel engines, is expected to go on sale next year. “We were told many times that what we were doing, could not be done,” said Dirk. “But that was a nice little incentive for me.” 9
TOBY ECUYER left school with his “I was accepted on the course with teachers’ poor assessment of him no qualifications at all other than a cy- ringing in his ears. “I wasn’t espe- cling proficiency certificate and a Blue cially good at anything at school,” Peter badge,” he said. he said. “They suggested the best I It was while he was in Plymouth that could hope for was a job in a facto- he learned to sail and later took up sailing ry packing shampoo.” Today, Toby professionally in the Mediterranean. is not only one of Britain’s best su- When he returned to the UK, he got peryacht designers, but he is cred- a job as a junior designer in EPR archi- ited with creating the design on a tects but missed the water. bit of paper that inspired INEOS’ no By chance he saw an advert in frills’ Grenadier – despite the fact Toby Yachting World for a designer, who need- that he had never designed a car. ed to be able to draw, but no experience Toby was brought in after INEOS Ecuyer was necessary. founder Jim Ratcliffe rejected the motor “That was the start of 20 years de- The Grenadier has been industry’s expert view of what his new signing boats,” he said. “I was in my el- 4 x 4 should look like. designed by a internationally ement. I loved the amount of detail that “It was a departure from yachts but recognised product designer was involved and the breadth of design not as big a departure as it might seem,” who prefers to use a pencil scope. Quite often I would design the said Toby. and paper. interior, exterior, the furniture, the iron- It was only after he left school and mongery the tableware, the cutlery, A trained architect, and former spent a year on a youth training scheme, the crew uniforms, even luggage, and partner and Creative Director that his aptitude for design was spotted board games.” – and he was encouraged to apply for a at RWD, Toby has designed, When Jim met him, Toby had be- foundation course at South Devon Col- custom built and tailored super come creative director at RWD. With lege of Arts. yachts for clients all over the Jim’s help, Toby went on to design the in- There he discovered an amazing tal- world with fastidious attention terior of his superyacht Hampshire II and ent for design. “My lecturer pushed me to detail. both the interior and exterior of Sherpa. to excel and was adamant that I should “I prefer to draw on paper because be an architect,” he said. it’s instant,” he said. “It’s a straight path With his lecturer’s support and a from brain to page. strong portfolio, Toby gained a place at “It’s really magical to be able to sit with The Plymouth School of Architecture, run someone and turn that picture in their mind by Professor Adrian Gale. into more than just a thought.” ●
FARMERS’ ARMY INEOS Automotive has not just been focused on building the world’s best 4 x 4. The team has also helped UK farmers to recruit a modern-day ‘land army’ to harvest millions of tonnes of fruit and veg that was in danger of rotting in the fields.
Dirk Heilmann, Chief Executive Officer of INEOS Automotive, said UK farmers had been facing their biggest challenge since the foot and mouth disease. “They needed 80,000 people to complete their harvests,” he said.
INEOS helped Farmers’ Weekly to establish and promote a recruitment website, allowing people to search for harvesting jobs and other roles near their own homes. Farmers could advertise jobs for free on The Farmers Army website www.thefarmersarmy.co.uk, by calling 020 8652 8638 or emailing [email protected] 10 WIND OF CHANGE
WIND 0F CHANGE INEOS SIGNS DEAL TO REDUCE CARBON FOOTPRINT
BY 1,150,000 TONNES OF CO2 FROM NEXT YEAR 11
IN NUMBERS ——————
The Norther wind farm is located about 23km from the Belgian coast.
Its 44 turbines can produce a maximum of 370 MW.
INEOS' supply starts in January 2021.
“This agreement is an important step for INEOS in reducing The deal will reduce CO2 emissions emissions from energy consumption in Belgium” by more than one million tonnes over 10 years which is the equivalent – John McNally, CEO of INEOS Project ONE of 100,000 cars each year.
INEOS has signed a deal which ENGIE’S Norther offshore wind farm in the to Antwerp has been described as the most North Sea from 1 January 2021 Initially it will be important investment in the European chemical will reduce its carbon footprint in used by INEOS’ production sites, but will later industry for 20 years. INEOS now hopes other Belgium by more than one million feed into INEOS’ new cracker and world-scale European chemical companies will follow suit tonnes of CO2. The CO2 saving will PDH plant in Antwerp to produce ethylene and replace their old, outdated technology with and propylene. energy-efficient systems with low emissions. be the equivalent of taking 100,000 John McNally is CEO of the project, which was The Norther wind farm is located about cars off the road each year. set up to manage that €5 billion investment. "This 23km from the Belgian coast. Its 44 turbines Gerd Franken Chairman of INEOS Olefins & agreement is an important step for INEOS in can produce a maximum of 370 MW. Of that, Polymers Europe, said the 10-year deal with reducing emissions from energy con-sumption INEOS has secured 84MW. ENGIE is the largest energy producer ENGIE was also the largest- in Belgium,” he said. producer of green energy in Belgium. “We are proud to help INEOS meet their environmental ever purchase contract of wind energy for heavy INEOS’ new chemical complex in Antwerp will be goals, by facilitating their consumption of industry in Belgium. “This is just the first of the most energy-efficient of its kind in Europe, renewable energy in Belgium,” said CEO many environmental investments from our using the newest technologies. “Our propane Philippe van Troeye. business,” he said. dehydrogenation unit has been designed with a INEOS, he said, was committed to helping to maximum level of electrification, which makes it She added: “This contract also illustrates shape the circular economy by using ‘green’ possible to virtually eliminate indirect emissions ENGIE’s strong ambition to increase renewables’ energy, instead of gas and oil, to make its high- by using only green electricity,” he said. “And development in Belgium, as several PPAs have value chemical products. “This agreement is a in the coming months, we will continue to look been signed with major companies during the ● further step towards that,” he said. Renewable at the options for further expanding the use last months.” electricity will be supplied to INEOS from of renewable energy." INEOS’ commitment 12 INEOS ACQUIRES BP BUSINESSES
FOOD AND DRINK CONTAINERS AND INEOS TO ACQUIRE PACKAGING
FIBRES FOR CLOTHING AND HOME BP BUSINESSES FURNISHINGS
INDUSTRIAL AND INEOS has agreed to buy more of BP’s producer of purified terephthalic acid. PTA, as HIGH PERFORMANCE unwanted businesses. This time, the company it is known, is used to make PET soft drinking FIBRES has gone after BP’s global aromatics and bottles, textiles, film, polyester clothing and food acetyls businesses which consist of 15 sites packaging, such as boil-in-the-bag pouches PTA-APPLICATIONS across the world and 10 leading joint ventures. for rice. It also brings with it Infinia™ advanced PET SOFT INEOS Founder Sir Jim Ratcliffe said the $5 recycling technology for PET. DRINKING BOTTLES billion deal was a good fit with INEOS’ existing BP’s aromatics business is currently a global assets. The deal will reintegrate the Hull site and leader in purified terephthalic acid and paraxylene expand the existing INEOS footprint at Geel, technology with six sites. Its acetyls business, with
Belgium. “It is a logical development of our existing nine sites, produces acetic acid and derivatives for ELECTRICAL petrochemicals business,” he said. the food, pharmaceuticals, paints, adhesives and INSULATION The Geel BP site is Europe's most important packaging industries. ● 13
INEOS EXPLORES ALL AVENUES TO CUT CO2
CORONAVIRUS gave the environment a break. society. It has started to explore whether huge volumes Pollution levels in many cities in lockdown fell dra- of carbon dioxide could be stored in depleted oil fields in matically as people and flights were grounded. the North Sea as part of a plan that would slash green- As the world now wakes up again, many hope it will house gas emissions. be business as usual. Others, like Chris Stark, CEO of It has also joined a powerful consortium to investi- The Committee on Climate Change, don’t. gate plans to produce sustainable methanol, a chemical But he is not blind to the needs of the chemical in- widely used as a raw material in everything from clothing
dustry and views it as part of the solution, not the prob- to fuel. If successful, that too would cut CO2 emissions. lem. And that’s how INEOS sees its role too. And it is part of an alliance which believes hydrogen INEOS is already heavily involved in scores of am- is a workable, economically-viable alternative to fossil bitious projects that could bring about huge benefits for fuels. All three projects are exciting and could pave the the environment – without compromising the needs of way for a brave, new world. 14 POWER TO METHANOL PROJECT CONSORTIUM
INEOS SIRI OIL PLATFORM NORTH SEA