Market Towards a CIC November 2011

Ash Sakula Architects

‘For creative projects you need creative architects and they don’t come more creative than Ash Sakula’ The Times

Present-day Leather Lane Market Leather Lane Market - November 2011 Ash Sakula Architects

Contents

Overview 3

Meeting Camden’s Policy Agenda 4

Communities of Interest Map 5

Precedent Studies 6

Where do we go from here? 7

Appendix 1: Existing Resourcing i

Appendix 2: Future Resourcing ii

Leather Lane Market, Friday Midday

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Overview

This document describes Ash Sakula’s involvement with Leather Lane to date, records our expendture so far and projects possible future expenditure.

Leather Lane Market, one of the oldest and 3. Local Receptiveness at times busiest markets in London, has been in steady decline over the last 10 years. This Following our initial event as a part of Green has now reached a point where the future Sky Thinking, a London-wide initiative, we have survival of the market seems bleak, despite it’s developed a strong base of support within the prime location and history. This report aims to local community, from long-term traders, local illustrate and quantify a series of measures and business owners, office workers and members actions that can be taken to reverse this trend, of the community. and restore Leather Lane to a thriving and successful public market. 4. Wider Interest

1. Morale Our events also gained a wider reception through individuals with expertise and The market needs to continually develop its interest from other London boroughs and audience. A market traders mantra is “punters, national organisations, such as the Markets punters, punters”, just as the estate agents’ Development Officer for Kensington & Chelsea, is “location, location, location”. Many traders, National Market Traders Federation, and even those who have been here for 30years, Market Trader Magazine. have started leaving and many more talking of following suit. There are however a small core that are interested in forming a group to help build up the profile of the market, but they currently have no support or resources, and are so likely themselves to become demoralised.

2. Urgency

The market is shrinking rapidly, and it is apparent that the speed of this decline requires quick intervention to prevent this decline from becoming terminal. Once the last remaining long-term traders leave, which is likely within the near future, the foundation for the market as a community will quickly disappear. Page 3 Leather Lane Market - November 2011 Ash Sakula Architects

Meeting Camden’s Policy Agendas

A successful market addresses and fulfills many of the Council’s Core Strategy points:

1. Employment 5. Culture

Markets provide low-threshold means-to-work Leather Lane Market is ideally positioned for young people, local people, and both skilled between the two cultures of the city office and unskilled workers. In addition, they function workers and the Clerkenwell creative district. as business incubators, providing low-risk The animation provided by a market is a visual opportunities for small businesses to trial their and auditory feast. Everyone is on the stage products. of life. In a market like Leather Lane, there is an opportunity to both reinforce history and 2. Community develop an new programme rich in events, bringing the business community into greater Markets function as hosts and activators of contact with that of . Both the resident the public realm. “Hand-to-hand, eye-to-eye” and business community can mutually reinforce trading with regular stall-holders generates a and support the market. unique experience of community as individuals become the ‘stars’ of the market.

3. Regeneration

There is a proven correlation between a successful market and the income of adjoining shops*. A vibrant and active public realm helps sustain and improve property values and occupancy rates, which has a knock-on effect to surrounding areas.

4. Social Benefit

Increased activity in the public realm leads to a reduction in the level of crime. In addition, markets are an ideal form of inter-generational activity, leading to greater social interaction and in turn greater social assistance and awareness.

* Regeneris Consulting Report: “London’s Retail Street Markets”, 2011.

Page 4 Leather Lane Market - November 2011 Ash Sakula Architects Communities of Interest around Leather Lane This diagram shows the connectivity map of individuals and organisations linked to Leather Lane Market

RACHEL STOPARD DIRECTOR CULTURE & ENVIRONMENT TIM DRISCOLL LUIZ LAMPARELLI SIMON ROCHOWSKI CHAIRMAN TREASURER SECRETARY + TRADER + BUSINESS OWNER SAM MONCK ALI GRIFFIN ED WATSON ASST. DIRECTOR ASST. DIRECTOR ASST. DIRECTOR PUBLIC REALM REGENERATION PLANNING DAVID CLARK JEREMY CHANDLER OMO OKOLO TRADER BUSINESS OWNER TRADER

PAUL DUNPHY ANGELA McKEEVER HEAD HEAD ENVIRONMENT SERVICES ECONOMIC DEVELOPMENT PAUL MISSING DANNY QUANE TRADER TRADER

RICHARD WILLIAMS CEILIDH McDONALD MICHAEL WALSH LEIGH McDEVIT MANAGER OFFICER MANAGER DEVELOPMENT MANAGER FRIENDS OF LEATHER LANE MARKET TRADED SERVICES CAMDEN OPERATIONS STRATEGY IMPROVEMENT JEWELLERY SECTOR

ABDUL KHALAM-ALI MARKET LOCAL INSPECTOR RESIDENTS

FRED QUICK DAN RICHIE GRAHAM RICKETTS OFFICE MARKET MARKET MARKET INSPECTOR INSPECTOR INSPECTOR WORKERS

CAMDEN OFFICERS LOCAL BUSINESSES

CABE URBANISM CRAFT SARAH INMID- ACADEMY BEER HEWETT TOWN LOCAL PUB CRAFT CENTRAL B.I.D.

RIBA LOCAL LE REGAL PAT BROWN SHOPS CAFE CENTRAL LEATHER LANE ASH SAKULA LEATHER LANE MARKET DESIGN COUNCIL EDUCATION & CULTURAL

GLASS STALL HOUSE CHADSWELL CENTRAL HEALTHY STORIES ST. MARTINS EDUCATION LIVING UNIVERSITY GROUP CAMDEN MARKET EXPERTISE PLANET ROBERT HOLBORN ELMS LOCAL NEWSPAPER BBC RADIO MARK ATKINSON KRYS ZASADA ROGER MILLS LONDON MARKETS DEVELOPMENT OFFICER NABMA, AoLM, CORRESPONDENT KENSINGTON & CHELSEA MARKETS ALLIANCE MARKET TRADER

OTHER MARKETS

WHITECROSS WEST BROADWAY CAMDEN COUNCILLORS ST MARKET NORWOOD MARKET LOCAL MARKET FEAST REGENERATED COMMUNITY MARKET MARKET

TULIP SIDDIQ BOROUGH CABINET MEMBER CULTURE NCGM EAT.ST CHURCH ST MARKET + OTHER POP-UP MARKET LOCAL MARKET REGENERATED SUE VINCENT SARAH HAYWOOD WHOLESALERS MARKET CABINET MEMBER CABINET MEMBER ENVIRONMENT COMMUNITY, REGENERATION & EQUALITY EXMOUTH QUEENS NEW WEST MARKET CRESCENT LOCAL MARKET LOCAL MARKET END COMPANY POP-UP MARKET JULIAN FULBROOK AWALE OLAD CABINET MEMBER COUNCILLOR HOUSING TOURISTS

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Possible Precedents to the reanimation of Leather Lane

West Norwood Feast New community-run market; started in April 2011 Regenerated market since 2004

Exmouth Market Reinvigorated Islington street market since 2006 Revamped world-famous wholesale and retail market

4th Arts Block, New York Southbank Centre Market Regenerated Arts area “Real Food” Market, started May 2011 Page 6 Leather Lane Market - November 2011 Ash Sakula Architects

Where do we go from here?

Draw on work done so far in order to:

- Raise the profile of the market

- Retain current traders, and expand and diversify to bring in new ones

- Increase inclusivity of the market by bringing in new business and traders to Camden

- Show Camden at the forefront of economic innovation and regeneration

- Strengthen the position of as a lively hub in central London, especially with regards to the new Farringdon development

- Capitalise on the value of the market, as it represents real wealth both economically and in social capital

- Establish the area as a destination not only for locals but also wider Londoners and tourists

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Contact Cany Ash, Partner 020 7831 0195 [email protected]