Jul. 16, 1979 ABC: Still the one in May sweeps Rewrite: Stuttering start for markup

BroadcastingThe newsweekly of broadcasting and allied arts 0JulOur 1648th Year 1979 M®RNlNGStDE COLLEGE

LIBRARYi::; 1 SIOUX? ,"' : ;- . IOWA 51106 4SILING

62 hours -3717 ... in color

starring David Carradine and a host of great guest stars

Warner Bros. Television Distribution 0 A Warner Communications Company GAYLORD M BRCADCAST,4L ill

Curb Service

When Northeastern Ohio can't come to our facilities, we take our brand new on -line remote facility to wherever it's needed. That's just one more way that Gaylord Broadcasting Company fulfills its commitment to the ninth TV market. When Cleveland's leading independent does something, we do it right. And we do it right now!

V1. UAB TN Lorain

GAYLORD Broadcasting Company One of America's largest privately owned broadcasting companies

WTVT KTVT KHTV KSTW -TV WUAB -TV Tampa St Petersburg Dallas /Fort Worth Houston Seattle /Tacoma Cleveland /Lorain WVUE -TV WVTV WKY KYTE /KLLB KRKE -AM /FM New Orleans Milwaukee Oklahoma City Portland Albuquerque Broadcasting Jul 16 TheWeek in Brief

VAN DEERLIN HITS THE WALL Markup of the BEATING THEIR DRUMS The three networks begin in Communications Act rewrite made little progress last earnest with their fall promotional campaigns with ABC week, is canceled for this week and signs are that the chairman's ambitions will be drastically trimmed. PAGE 24. *LOOKING GOOfa t4ìC M{OIAASA PEACOIX THE RICH GET RICHER Af gain dominance, accordinç . CBS -TV stations also bette Joking Good" and NBC "Proud as a TV's, lose ground. PAGE 25 Brcadcasting HARD LINE The FCC she July 16, 1979 ON Gathered in Washington to several licenses for hearint tersary of ABC News's World McGoff's purchase of WGT and its improved ratings lmatic correspondent.Ted Koppel, FCC'S ODD COUPLE One ups at the FCC is the new B Richard Shiben and his dep diverse backgrounds and F

KEEP THE CLEARS The o' industry comments receive( inquiry into what to do with t of the status quo. PAGE 32.

TURN IT DOWN The FCC d examine loud commercials. determine if loudness can bE can be done to prevent it. IN

HIGH PROFITS FROM LOW -BRC asident Roone Arledge, World Productions has turned some leynolds and White House Show and the Newlywed Gan tldson. There was another its over -the -counter stock is c reason tor rejoicing: The once -maligned 20/20 placed business. PAGE 37. third in the weekly ratings. PAGE sa.

FALL FIGURES Bache study of ad agency predictions TRYING SOMETHING DIFFERENT Compton's senior VP for the network rankings of the fall schedules give a and creative director Kurt Willinger abhors commercials show -by -show listing of shares, HUT's, ratings; ABC is that "sound as if they were written by the sponsor's wife." seen first again, CBS finishing a stronger second His don't, as evidenced by the growing number of awards and NBC languishing in third. PAGE as. Compton hàs won, including two Clio's. PAGE 77.

Index to departments Closed Circuit 5 Journalism 53 Profile 77 Datebook 14 Law 8 Regulation 28 Programing 48 Bottom Line 38 Editorials 78 Monday Memo 23 Stock Index 75 Business 37 Fates & Fortunes 71 Monitor 50 Technology 52 Business Briefly 6 For the Record 55 Open Mike 18 Top of the Week 24 Changing Hands 44 In Sync 52 Playlist 51 Washington Watch 30

Broadcasting (ISSN 0007 -2028) is published 51 Mondays a year (combined issue at yearend) by Broadcasting Publications Inc., 1735 DeSales Street, N.W. Washington, D.C. 20036. Second -class postage paid al Washington. D.C. and additional offices. Single issue $1.50 except special issues $2.50. Subscriptions. U.S. and possessions: one year S40, two years $75, three years $105. Canadian and other international subscriptions add S12 per year U.S. and possessions add $140 yearly for special delivery, $90 for first class. Subscriber's occupation required. Annually: Broad- casting Yearbook S42.50. Cable Sourcebook S20. Across the Dial- Around the Channels $3.95, pmpaid only

Index to Advertisers AP Radio 14 D Aitken Communications 54 0 Ampex 12 -13 O Becker Communications 72 D Blackburn 44 o Broadcast Personnel 710 CBS Radio 19 0 Columbia School of Broadcasting 730 R.C. Crisler 55 D Forward Group 10O Frazier, Gross & Clay 36 0 Gaylor Broadcasting Inside Front Cover Ted Hepburn 46 O Ikegami 35 D KTVU -TV 22 0 Kaman Sciences 150 MCA -TV 8 -9 D.NEC 39 -42 National Telefilm Association 310 Outlet Broadcasting Inside Back Cover D Cecil L. Richards 450 Scientific -Atlanta 47 0 TM Programing 7 0 TVAC 34 0 Torbel Radio 110 20th Century -Fox TV 29 D WCCO -TV 330 WGAL- TV 4 3 WTSP -TV 6 D Ward -Beck Back Cover 0 Warner Brothers TV Front Cover 0 Western Electric 20 -21 0 Worldvision 16 -17 0 WGAL-TV makes lasting impressions in CLAY

A happy, sales-producing situation that goes far beyond this historic Lancaster County community. In fact, WGAL -TV provides equally strong and consistent coverage in hundreds of other prosperous Pennsylvania towns and cities in this boom- READ ing 9- county DMA. In your media buying, LEBANON HARRISBURG contrast WGAL -TV depth and reach with 4NAOF the partial coverage provided by other LANCASTER L.. stations in the YORK ..,.., market. WGAL -TV is your ...... obvious choice for outstanding superiority -....-. . -._..... ,,_.....-.r ..__. in area -wide coverage and sales. Represented by Source: Nielsen 1979 County Coverage Report MEEKER TELEVISION, INC. WGALTV E3 STEINMAN TV STATION LANCASTER- HARRISBURG -YORK -LEBANON, PA.

Providence, R.I. -New Bedford -Fall River, Mass.

for bicycles begins July 30 in 23 markets. Agency: Keller Crescent, Evansville, Indiana. Target: children, 6-11; teens, 12 -17. Allegheny Pharmacals Two -week Major Market Radio had added six sta- campaign for new product, Hair Off, will tions to its roster since it decided last month to abandon its policy of short list start July 16 in 15 Southeastern markets. its doors to stations of all for- Agency: Sheldon Communications, New and open mats. New stations, all owned by York. Target: women, 18 -49. Greater Media Inc., are WGAY(AM) Silver Ace Temp Books One -week Spring, Md.- WGAY -FM Washington; There's campaign begins Aug. 19 for "Crimson WHND(AM) Monroe, Mich.; WMJC(FM) Bir- Chalice" in 12 markets including Los mingham. Mich., and WPENIAM)- WMEGIFM) Angeles. Agency: Video Marketing, New Philadelphia. KcMo(AM)-and KCEZ(FM) a green York. Target: adults, 18 -49. Kansas City, Mo., have renewed with MMR. Firm now represents 33 radio sta- Nisson Motor Corp. One -week tions in 22 markets. campaign begins Aug. 27 for Datsun cars market and trucks in 26 markets. Agency: William Esty, New York. Target: men, KLACIAMi- KMET(FM) LOS Angeles: To 18 -49. growing Eastman Radio from Metro Radio Stanadyne Six -week campaign for Sales. touch control faucets begins Aug. 20 in o New York, Pittsburgh, Salt Lake City, in the Cleveland and Boston. Agency: Wyse WBBG(AM)- WWWM(FM) Cleveland: To Advertising, Cleveland. Target: adults, Eastman Radio from Selcom. 25 -54.

north- Homecraft Marketing Four -week KATZ(AM) Ill.: To St. Louis-WZEN(FM) Alton, campaign begins Aug. 13 for Mason -Eze Torbet Radio from Bernard Howard. masonry product in 16 Midwest and woods. Eastern markets. Agency: Pete Glasheen o /(.(M M/fAA/NA.'L4h4m Advertising, New York. Target: men, WOKO(AM) Albany, N.Y: To Torbet Radio 25 -54. from Selcom. There are 1/2 million people Wm. Underwood Co. Four-week in central Wisconsin, campaign for Accent food seasoning will WAALIFM) Binghamton, N.Y., and looking Forward. start July 30 in 13 markets. Agency: WTRUIAM) Muskegon, Mich.: To Torbet Every year WSAU -TV Kenyon & Eckhardt, Boston. Target: Radio from McGavren Guild. outdistances the competition in women, 18 -49. this affluent 13 county market, no matter how the KcozlFMl Shreveport, La.: To Bernard network fares. RADIO AND TV Howard from Selcom. A news department that Toys R Us Inc. Four -week radio and scores up to a three to one six -to- eight -week TV campaigns begin in share over the other guys and mid -October for toy stores in 18 markets. WKBR(AMI Manchester, N.H.: To The tuned -in local programming Agency: Ed Libov Associates, New York. Queen Co. (for New England only). makes WSAU the buy. Target: adults 18 -49. You're ahead May money. Advertiser investments in network television in May totaled $398.7 million, up 12.8% from May 1978, the Television Bureau of Advertising said last week. The figures were when you buy compiled for TVB by Broadcast Advertiser Reports. The May figure lifted the networks' total for the year to almost $1.9 billion, 14.1% more than in the same period of 1978. For the first Forward five months, ABC -TV had 36.3% of the total, CBS -TV had 32.8% and NBC -TV had 30.9 %. May January -May

% 1978 1979 change 1978 1979 change

WSAU $ -TV Daytime $116,447,600 $126,586,800 + 8.7 566,065,900 $ 625,517,900 +10.5 WAUSAU, WISCONSIN Mon. -Fri. 84,322,500 90,537,100 + 7.4 380,542,800 415,819,600 + 9.3 A CBS Affiliate Sat. -Sun. 32,125,100 36,049,700 +12.2 185,523,100 209,698,300 +13.0 Represented by Meeker Nighttime 237,149,000 272,154,400 +14.8 1,071,162,400 1,243,292,900 +16.1 Total S353,596,600 5398,741,200 +12.8 $1,637,228,300 S1,868.810,800 +14.1 MEMBER...FORWARD GROUP ABC CBS NBC Total cv, WTRF -TV Wheeling January $113 706.300 $127,110,800 S 359,452,400 KOSA -TV Odessa -Midland S118,635,300 February 131,397,400 118,682,200 103,456,700 353,536,300 z KCAU -TV Sioux City March 138,5 2 2,600 1 18,82 9,900 113,657,600 371,010,100 WRAU -TV Peoria . April 143,151,700 127,959,800 114,959,300 386,070,800 Madison gPORA.00 WMTV May 146,483,100 133,350,900 118,907,200 398,741,200 WSAU -TV Wausau Year -to -Date S678.190,100 S612,529,100 $578,091,600 S1,868,810,800

Broadcasting Jul 16 1979 10 Arr Torbet Radio

12 YEARS OLD AND GROWING STRONG!

On July 1, 1967, Torbet Radio was formed as a national radio representative, known then as Alan Torbet Associates, Inc. In the 12 years we've been in business, 35 national radio reps have gone out of business. Today, to properly meet the complex demands in the radio marketplace, you must have the most experienced and creative salespeople in the industry. You then support them with the most effective, quality research and sales back -up systems that modern technology can provide.

This is the nucleus that provides our clients with the best national sales representation in the industry.

We're twelve and growing strong!

New York Philadelphia Chicago St. Louis Detroit Atlanta Memphis Dallas Denver Los Angeles San Francisco Portland Seattle

vo ..a. A ! e b 1 Er , E noW in profes-t can P ertYPes that hass recorder editing rof EC-2,t videotape ec ord gat oWyour pro- REJ different future. match it isn't enttan d t° does With so thesystems lems 1 al presentediting Ampex prod sionalsi handle both ° enfs. the HPE studios, as standstand-up a totaltdu n requirements. many and "ópd duction With as tfou d-upd for straigh or Ad a masterful°ur Av your needsWith sane d and with microprocessor-controlledmicro nocesControllers. editing 2 Ed it ArPes. RÉS -1 both °égOth BEG with either will of handlingThis 1-inchinch conof growth system, production m hasano s gcatic i tom types editing effects au fully any do to specialp bout lent, sit-downway assisted, all the omputer is from lust apersonal ersonal lust and ca ófbhe linei mien learn to makeIt'll e Top adding options l in versatilitysource. With enough ovearudio advances M capability.apabilstúp with Your E 1ssional videotmand. Wth WhetherWh professionalit ° haegholo9Y keep Ampex' kind d Plicate system frog mbeginning from touch" and editing x of choices fin for you Everyr Qu'Il full range for Years, accessories, Y ou b a service system been Means that's ee the best editing production ll his tY se le help you updating pan t you're AmpexAmP scratch, I4151367-Zt City. Red Broadway, corpora fion, 4p1 Ampex Bob Berkowitz Has A Nose For News Datebook 5 Bob got his college degree in hotel and restaurant management, but wound up creating good stories instead of savory dishes. indicates new or revised listing Aug. 10- Kansas Association of Broadcasters sports seminar. Royals and Arrowhead stadiums, Kansas City. Since joining APR in 1974, Mo. This week Bob has traveled from the e Aug. 15 -19 -Filth annual conference, National Fed- Hill July 15- 19- Community Antenna Television eration of Community Broadcasters. Evergreen State Senate side of Capitol to College. Wash. Information: Nan Rubin (202) Association annual convention and CATA Cable Olympia. where he 789 -1200. Mexico, covered Operators Seminar '79. The Abbey on Lake Geneva, Pope John Paul II's pilgrimage. Fontana, Wis. Aug. 18- National Association of Broadcasters legal workshop. Sheraton Airport hotel. Atlanta. July 15 -18 -New York State Broadcasters Associa- Last year saw him at the tion 18th executive conference. The Otesaga hotel. Aug. 18 -18 -Idaho State Broadcasters Association Panama Canal writing and Cooperstown, N.Y. convention. Shore Lodge, McCall, Idaho. producing "The Big Ditch" - July 18- 18- Arbitron Television Advisory Council Aug. 20 -Week of one -day Missouri Broadcasters which won him an Overseas meeting. Radisson South, Minneapolis. Association sales clinics, beginning Monday at July 17- Deadline date for FCC comments on pro- Ramada Inn, Sikeston. Tuesday's will be at the Hilton Press Club Award. This posal to eliminate cable rules dealing with syndicated Inn, Springfield: Wednesday's at Holiday Inn, Jefferson news -hound knows his news. program exclusivity and importation of distant signals City: Thursday's at Holiday Inn, Hannibal, and Friday's Aug. 16. at Ramada Inn, St. Joseph. We like that. We're like (Dockets 20988, 21284). Replies are due Idearama Aug. 20.21- Society of Cable Television Engineers Bob Berkowitz. July 17 -Radio Advertising Bureau -Plus for local sales. Hilton Inn. Des Moines, Iowa. regional technical meeting. Logan Airport Hilton, Boston. v4 Professional. July 17 -Radio Advertising Bureau Idearama -Plus for local sales. Alameda Plaza. Kansas City, Mo. Aug. 22- 25- Michigan Association of Broadcasters annual convention. Hidden Valley Resort, Gaylord, Idearama -Plus July 17 -Radio Advertising Bureau Mich. for local sales. Sheraton Inn, Scranton, Pa. Aug. 23 Weal July 17 -Radio Advertising Bureau Idearama -Plus -28- Virginia Broadcasters Associa- tion meeting. Greenbrier, White Springs. W. for local sales. Red Lion Motor Inn. Spokane, Wash. Sulphur Va. July 19 -Radio Advertising Bureau Idearama -Plus Aug. 24 -Sept. International Radio and TV Exhibi- for local sales. Little America. Salt Lake City. 2- tion 1979 Berlin, sponsored by the Society for the Pro- July 19 -Radio Advertising Bureau Idearama -Plus motion of Entertainment Electronics of Frankfurt -on- for local sales. Commodore Perry Motor Inn. Toledo, Main with executive handling by the AMK Company Ohio. for Exhibitions, Fairs and Congresses Ltd. Berlin Ex- Associated Press hibition grounds. July 19 -Radio Advertising Bureau Idearama -Plus Radio (212) 262-4011 Network for local sales. Hilton Inn West, Oklahoma City. Aug. 28- 28- Illinois Broadcasters Association an- July 19 -Radio Advertising Bureau Idearama -Plus nual convention. Ramada Inn, Champaign, III. for local sales. Holiday Inn. Fargo, N.D. Aug. 26 -Sept. 2- National Association of Broad- July 19 -Radio Advertising Bureau Idearama -Plus casters sales management seminar. Harvard Universi- for local sales. Hilton hotel, Philadelphia. ty, Boston. July 19- 20- Workshop on libel litigation, sponsored Aug. 29 -31 - Arbitron Radio Advisory Council by Practising Law Institute. Sheraton Centre hotel, meeting. Castle Harbour hotel, Bermuda. New York. July 22- 24- California Broadcasters Association annual meeting. NBC President Fred Silverman will speak July 24. Del Monte Hyatt House, Monterey, Calif. September Sept. 5 -7- Second International Fiber Optics and Communications Exposition. Hyatt Regency O'Hare, Also in July Chicago. Information: (617) 739 -2022. Sept. 8 -8 -Radio Television News Directors duly 23- Deadline for reply comments on FCC inqu- Association international conference. RTNDA board iry into future role of low -power television broadcast- will meet Sept. 5 and 9. Caesar's Palace, Las Vegas. ing and television translators (Docket 78 -253). Sept. 7 -9- California and Far West regional con- July 25 -Radio Advertising Bureau Idearama Plus ference of Investigative Reporters and Editors. Dunfey for local sales. Captain Cook hotel. Anchorage. hotel. San Mateo, Calif. Contact: Len Sellers, Journal- ism Department. San Francisco State, (415) July 25 Wisconsin Broadcasters Association -28- 469 -1550. annual summer meeting. Pioneer Inn, Oshkosh. Sept. Show of Cable July 25 Rocky Mountain Broadcasters Associa- 8- 11- Southern Southern -29- Television Atlanta Hilton, Atlanta. tion convention. Hyatt Lake Tahoe hotel, Incline Vil- Association. lage, Nev. Sept. 9- ABC -TV telecast of Academy of Television Arts and Sciences'Emmy Awards presentations. Sept. 9- 12- National Association of Broadcasters radio programing conference. Stouffer's Riverfront August Tower, St. Louis. Sept. 12 -Ohio Association of Broadcasters state libel by Aug. 2- 3- Workshop on litigation, sponsored legislative salute. Sheraton -Columbus, Columbus, Practising Law Institute. Beverly Hilton hotel, Los Ohio. Angeles. Sept. 12.14 -CBS Radio affiliates board meet- Radio: a Perspective Aug 3- 7- "Politics, Culture and ing. Hyatt, Lake Tahoe, Nev. for the 1980's:' radio production seminar sponsored by WYSO(FM) Yellow Springs, Ohio, and held there. Sept. 13- International Radio and Television Information: Sherry Novick. (513) 767 -1722. Society newsmaker luncheon. Waldorf- Astoria hotel, New York. Aug. 9- 10- Arkansas Broadcasters Association summer convention, sales seminar. Camelot Inn, Little Sept. 13 -14- Pittsburgh chapter of Society of Rock. Broadcast Engineers regional convention and equip-

Broadcasting Jul 16 1979 14 CIosed5Circuit® MORN[]vs[ COLLEGE Insider report: behind the scene, before the fact LIBRARY SIOUX CITY, IOWAA 51 306

Detroit, commission directed staff to put 300 radio stations. In addition, they've On hold freeze on Booth American Co.'s proposed received $175,000 in pledges of trade -out With Communications Act rewrite now $9- million purchase of Continental Urban space in national magazines, including dead in House (see page 24), what's Television Corp.'s KGSC -TV San Jose, Calif. Time, Newsweek and Fortune, and expect chance of communications legislation in Question as to whether broadcaster could this to grow and to include regional media. Senate? None for while. Senate lose all stations on character issue will be As for time, their goal is to equal or Communications Subcommittee wound in minds of officials of RKO General exceed million -plus dollars worth that up hearings on bills amending present act, station group Wednesday, when networks and stations have made available but there's no indicated interest in markup commission holds oral argument in in earlier campaigns. But they say they any time soon. comparative -renewal proceeding involving need all these committments soon, so RKO's WNAC -TV Boston (BROADCASTING. they can fine -tune final cántpaign plans. June 25). Trout & Ries Advertising, New York, is nttt agency. Radio splash Heavy radio usage, estimated at about $5 Space age million, is said to be big part of Chrysler Westinghouse Broadcasting Co. has Price contrasts Corp. advertising campaign that breaks decided to initiate satellite Media buffs last week were comparing this week. Over five -week period, communications not only to feed its $105- million purchase of Hartford Chrysler's expected to use total of 200 syndicated programs from Group W Courant, only newspaper in Connecticut's one -minute spots per week on four wired Productions but also to interconnect its biggest city, by Times Mirror Co., Los networks, plus spots on portions of five owned stations. It will install receive Angeles (see page 38), with purchase five unwired networks and 200 per week in 55 dishes at its stations and $1- million years ago of wTic -Tv (now wFSB -Tv) spot radio markets. Radio sales leaders say receive -uplink station, probably near its Hartford by Washington Post Co. for net campaign may be extended beyond five Pittsburgh distribution point for price of $34 million. Profits after taxes in weeks but that in any event it offers syndication. Dan Ritchie, company 1978 were about same for both excellent opportunity for stations to boost president, is convinced that satellite earth properties -$3.7 million for Couran4 own sales by selling Chrysler dealers on stations will be standard equipment for TV $3.5 -4 million for WFSB -TV. campaigns to heighten impact further. broadcasters and satellite delivery standard With inflation, wFSB -Tv, ch. 3 CBS -TV Chiefly credited for selling project to means of program distribution. affiliate in 24th ADI, is worth more now Chrysler is Sam Cook Digges, CBS Radio than at time of its sale. (KovRITvl president, in series of presentations he Sacramento, Calif., 23d ADI, went for $65 made over several weeks proposing It's still film million two weeks ago [BROADCASTING, multinetwork and spot approach. He's said Videotape revolution has yet to make July 9].) But brokers say WFSB -TV still to have stressed that Chrysler might be heavy impact on network prime -time wouldn't fetch price paid for Courant. For outgunned in other media but could programing where fall season will be buyers, monopoly newspapers make establish commanding presence via radio. 77% film. Heavy emphasis on hour -long better deals than television stations, which Digges in turn is said to have credited dramatic programs at NBC -TV leaves only are always subject to attack by outsiders Radio Advertising Bureau's Detroit vice three hours in 22 -hour prime -time during FCC transfer process. Unless there president, Eldon (Hap) Hazard, with big schedule on tape- that's 13% of total. are antitrust questions, considered assist. Kenyon & Eckhardt is Chrysler NBC official said that network has been unlikely, Courantacquisition will sail agency. running about 90% film for past two years. through untouched by government hands. At CBS -TV, 4.5 hours (60 Minutes plus (Times Mirror owns two TV stations, has seven sitcoms) will be shot on tape (20 %) bought Newhouse papers' five TV Search for definitions versus five hours in 1978-79 fall season. stations, subject to FCC approval.) FCC action setting aside staff approval of ABC -TV with abundance of half -hour Panax Corp.'s purchase of Michigan situation comedies runs well ahead of station and its satellite because of others in tape use. Network has nine half - Encounter at Acapulco tape plus allegations regarding Panax Corp.'s John P. hours in 20 /20and Monday Under auspices of Televisa, Mexico's McGoff's ties to South African Night Football; that's total of 7.5 hours or foremost TV network and programing government (see page 26) raises basic 34% of schedule. Five ABC sitcoms are on entity headed by Emilio Azcarraga, second question, in view of some staffers. How film. Last season, six hours were shot with World Encounter on Communication will does one define and weigh "character," as tape. be held in Acapulco July 22 to 28, devoted in "character qualification" to be entirely to TV, with some 70 leading licensee? Is character absolute? Or are lecturers and with more than 1,000 in there gradations of quality? If so, where is Growing kitty attendance. First Encounter, in 1974, line between acceptable and unacceptable Radio Advertising Bureau is off to running covered all communications, with such character? start in collecting cash and pledges for $1- names as Galbraith, McLuhan and Then, too, there is question as to million -plus advertising campaign it plans Schramm on platform. whether broadcaster who is found to lack to launch this fall. Campaign will seek to Second World Encounter will bring character qualification in connection with position radio as primary advertising together experts from Brazil, Canada, one station he owns lacks it in connection medium by achieving visibility in paid France, Germany, Italy, Japan, Soviet with others. Commission in past has advertising in business and specialized Union, United Kingdom, United States managed to practice selective nonrenewal publications and by creating "bandwagon and host nation, Mexico, to describe their on character issues. But is change coming? effect" with radio spots. systems or "models," evaluate impact of At same time last week it ordered RAB officials say they've already TV on society, and appraise "technical revocation hearing in case involving Booth received $125,000 in pledges and cash. revolution." Secretary- general of American Co.'s WJLB(AM)- WMZK -FM Checks, they say, have come from over Encounter is Jose S. Gallastegui.

Broadcasting Jul 19 1979 5 BusinessEBriefly

RADIO ONLY Beck's Beer Five -week campaign for TV ONLY Dr. Scholl's Twenty -week campaign Dri -Beck beer in Atlanta, New York, Uncle Ben's Foods Six -month for footwear begins Aug. 20 in three test Boston and Chicago. Agency: Della campaign begins July 16 for Uncle Ben's markets. Agency: Stern Walters, Chicago. Femina, Travisano, New York. Target: men, converted rice in 15 markets. Agency: J. Target: women, 15 plus. 18 -34. Walter Thompson, New York. Target: women, 25 -54, women 18 -49. Wakefield Frozen Foods Eleven - Golden Family Restaurants Four - week campaign for frozen crabs begins week campaign introducing new menu Ronzoni Foods Sixteen -week Sept. 3 in New York and Boston. Agency: with 80 items at reduced prices starts campaign for pasta and frozen foods Chiat /Day Inc., Seattle. Target: women, July 30 for at least one month in Illinois begins in early September in 12 markets 25 -54. and Indiana markets. Agency: Cohen & concentrating on the east coast, including Giant Eagle Nine -week campaign for Greenbaum, Chicago. Target: adults. New York, Boston and Philadelphia. Agency: Firestone & Associates, supermarket chain begins this month in Simmons Four -week campaign begins New York. Target: women, 18 -49. Youngstown, Ohio, and Pittsburgh. Aug. 6 for Beautyrest mattresses in 19 Agency: William B. Doner, Southfield, markets. Agency: McDonald & Little, Wella u Thirteen -week campaign for Mich. Target: women, 25 -54. Atlanta. Target: adults, 25 -54. Wella shampoo starts this week in 11 markets. Agency: Advantage Associates, Bryan Foods Eight -week campaign American Dairy Association Four - New York. Target: for canned meats begins this week in 17 week campaign emphasizing nutrition women, 35 plus. markets in Alabama, Mississippi, starts Aug. 6 in 200 markets. Agency: American Family Insurance Twelve - Louisiana, Georgia, and western D'Arcy MacManus & Masius, Chicago. week campaign begins in late August in Tennessee. Agency: Cargill, Wilson & Target: teens. 20 Midwest markets. Agency: Fuller, Beity Acree, Atlanta. Target: women, 25 -49. Kinney Three -week campaign begins Connell, Milwaukee. Target: men, 25 -54. Coors Co. Six -week campaign for Aug. 27 for "Back to School" shoes in Gillette Six -week campaign for White Coors beer begins today in 30 Western eight markets including New York and Rain hair spray starts July 30 in 150 markets. Agency: Ted Bates, New York. Detroit. Agency: Sawdon & Bass, New markets. Agency: Grey Advertising, Target: men, 18 -34. York. Target: women, 18 -49. Chicago. Target: women, 25 -54. Sahara Reno hotel One -week White Labs Four -week campaign campaign promoting Helen Reddy -Flip begins late this month for X -14 tub and Wilson show begins July 23 in San shower cleaner in 16 Eastern markets Francisco, San Jose and Sacramento, all including New York and Chicago. California, and Reno. Agency: Saguaro Agency: Bozell & Jacobs, Atlanta. Target: Making Advertising, Reno. Target: adults, 25 -54. women, 18 -49. Tony's Pizza One -week campaign Genesee Three -week campaign for begins July 23 in Iowa and Indiana for it light beer starts Aug. 20 in 21 markets. a new Red Baron Pizza to be followed by more Agency: William Esty, New York. Target: extensive campaign. Agency: men, 18 -49. 17f Carmichael- Lynch, Minneapolis. Target: adults, 18 -49. Murray Ohio Three -week campaign

market. BAR reports television network sales as of June 10 ABC $171.411.400 (36.2 %) O CBS $650.261.200 (32.8 %) NBC $612,883,000 (31.0 %) Total Total minutes dollars week week 1979 total 1978 total change ended ended 1979 total dollars dollars from Day parts June 10 June 10 minutes year to date year to date 1978

Monday- Friday Sign -on -10 a.m. 158 S 1,262,000 3,628 $ 28,322,500 824,987,700 +13.3 Monday- Friday 10 a.m. -6 pm. 1,040 17.448,600 23.079 410,055,500 379.940.500 +7.9 Saturday- Sunday Sign -on -6 p.m. 330 8,166,900 7,828 223,317,500 198,889,800 +12.3 Monday- Saturday

6 p.m. -7:30 p.m. 102 4.597.000 2.263 1 13,501.000 99,401,600 +14.2 Sunday WTSP WIZ 6 p.m. -7:30 p.m. 23 1,038,300 557 35,603,700 29,923,800 +19.0 TAMPA/ST. PETERSBURG Monday- Sunday 7:30 p.m. -11 p.m. 412 39,782,600 9.505 1,036,736,700 910,111,700 +13.9 Monday- Sunday REPRESENTED NATIONALLY BY NRP 11 p.m: Sign -off 238 6,253,400 5.398 133,018.700 108,783.500 +22.3

Total 2.303 878.548,800 52.258 51,980.555,600 $1,752,038,600 +13 0

Broadcasting Jul 16 1979 6 "Imagine increasing your station's income without increasing either your ratings or your rates." Jim Long, President, TM Productions

All you may have to do is in- rates, more new accounts, longer crease the effectiveness of your initial contracts, better repeat sales approach. TM's sales con- sales and a solid bottom -line sultant systems could help you do profit. Some station managers just that. To find out how you can report liquidating the entire cost cash in, read on. in just a few months. From then The TM sales consultant sys- on, it's pure profit. tems are complete. They are de- There can be other, more in- signed to help you get more new tangible benefits, too. The pro- clients, as well as bigger budgets and fessionally produced commercials help im- longer contracts from your existing clients. prove the overall sound of the station. The success of the program, and the quality of Give them advertising to sell them time the product, can give your sales staff a The TM sales consultant systems equip greater sense of pride and professionalism. your sales force to be advertising consul- These are things that can pay dividends far tants instead of just time salesmen. What's into the future. the difference? The approach they use and the results they get. Your TM representative can A time salesman goes to a client and tell you all about it tells him the station has a few availabilities The TM sales consultant systems can next week at a special rate and would he give you a new outlook on your station's care to buy them. The client says yes, and profit potential, regardless of the size of buys a few spots. your market. Ask your TM representative An advertising consultant goes into the about the sales consultant systems. He'll same store and talks to the owner about his find one that fits your budget and your business, his problems, his total advertis- profit goals. ing plans. Then he offers the prospect a complete radio campaign. He offers him If you can't wait, national -quality commercials written by call (214) 634 -8511, collect, big -league pros. He offers him custom and ask for Fran Sax, music, music that can't be used by any Sales Coordinator. other business in the market. Then he sug- gests a long -term contract to give him TMTM Productions more exposure for his money. 1349 Regal Row Dallas, Texas 75247 Can pay for themselves in a few months The results? For many stations, TM's systems have resulted in higher closing Just released and already sold in New York and Los Angeles and Washington, D.C. and St. Louis and Atlanta and Indianapolis and Denver and Sacramento and Salt Lake City. and Tampa and Nashville and selling briskly in other markets' too.

THE 12 BATTLE STA'

©1979, Universal City Studios, All Rights Reserved. MCft The more computing suppliers, the merrier?

Wrong.

It's a simple fact. An abundance of computing suppliers just pecks away at your station's financial stability -as well as your nerves. Eliminate these jitters with our BCS 1100 sys- tem -the powerful management tool that doesn't stop at just traffic and billing. A BCS 1100 can also put complete automated accounting, control of carts, news and film libraries, and demographic information right at your fingertips. What's more, because this total management capability is available from one source and one system, we can provide you with some timely extras. Like reduced hardware and service costs. Unlimited demographic requests at no additional charge. And a sig- ® nificant drop in aggravation. So get back on firm ground with the BCS 1100. For complete details, call us today at (303) 599 -1601, or write Kaman Sciences Corporation, P.O. Box 7463, 1500 Garden of the Gods Road, Colorado Springs, Colorado 80933.

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Sept. 8 -8 -Radio T ieuision News Directors Jan. 13 -16, 1980 - Association of Independent Association international conference. Caesar's Television Stations (INTV) convention. Galleria Palace, Las Vegas. 1980 conference will be Dec. Plaza. Houston. Future convention: Jan. 18-21. 1111111 3 -5 at Diplomat hotel, Hollywood -by- the -Sea. Fla. 1981, Century Plaza, Los Angeles. Sept. 9- 12- National Association of Broad. Jan. 20 -23, 1980 - National Religious Broad- casters radio programing conference. Stouffer's casters convention. Washington Hilton, Wash- Riverfront Tower, St. Louis. ington. SOON Sept. 18- 19- Broadcasting Financial Manage- Feb. 18 -21, 1980- National Association of SIE ment Association 19th annual conference. Tleuision Program Executives conference. San ßpl Waldorf- Astoria. New York. Future conferences: Francisco Hilton. Future conferences: March E Q ndon Sept. 14 -17. 1980, Town and Country hotel, San 13 -18, 1981, New York Hilton; March 12 -17, 1982, Diego; Sept. 20 -23, Sheraton -Washington. Las Vegas Hilton. M' Sept. 24 -Nov. 30 -Start of World Administrative April 13 -16, 1980- National Association of Starring Radio Conference for U.S. and 153 other member Broadcasters annual convention. Las Vegas. America's' nations of International Telecommunication Future conventions: Las Vegas. April 12 -15, 1981; Union. Geneva International Conference Centre Dallas. April 4 -7, 1982: Las Vegas, April 10 -13, Most Beloved: and ITU headquarters. Geneva. 1983; Atlanta, March 18 -21, 1984: Las Vegas, Oct. 5- 7- Mutual Broadcasting System affiliates April 14 -17. 1985: Kansas City. Mo., April 13 -16. convention. Washington Hilton, Washington. 1986; Atlanta, April 5 -8, 1987: Las Vegas, April Television Series 10 -13, 1988. Oct. 7- 10- National Radio Broadcasters Association annual convention. Washington Hilton April 18 -24, 1980- MIP TV international pro- hotel, Washington. Future conventions: Oct. 5 -8. gram market. Cannes. France. 1980, Bonaventure hotel, Los Angeles; Sept. May 18-21, 1980 - National Cable Television 20 -23. 1981, Marriott hotel, Chicago. Association annual convention. Dallas. Oct. 21 -26- Society of Motion Pictures and June 3 -7, 1980 -29th annual convention, Television Engineers 121st technical conference American Women in Radio and Television. Hilton and equipment exhibit. Century Plaza hotel, Los Palacio del Rio and San Antonio Marriott, San An- Angeles. tonio, Tex. Future convention: May 6.10, 1981. Nov. 11 -15- National Association of Education- Sheraton Washington hotel. Washington. al Broadcasters 55th annual convention. Conrad June 11 -15, 1980 Broadcaster Promotion Hilton. Chicago. Association 24th annual seminar and Broadcast Nov. 12 -14- Television Bureau of Advertising Designers Association second annual seminar. annual meeting. Omni hotel, Atlanta, Future meet- Queen Elizabeth hotel, Montreal. Future seminars: ings: Nov. 10 -12, 1980, Hilton hotel. Las Vegas; June 1981, New York; June 1982, San Francisco; Nov. 16 -18, 1981, Hyatt Regency, New Orleans. June 1983, New Orleans.

Nov. 14 -17- Society of Professional - Journalists, Sept. 20 -24, 1980 - Eighth International Sigma Delta Chi national convention. Waldorf - Broadcasting Convention. Metropole Conference Astoria. New York. and Exhibition Centre, Brighton, England. Superior Ratings

The most popular program ment exhibit. Howard Johnson's Motor Lodge, national Conference Centre and ITU headquarters, series on the NBC Monroeville, Pa. Geneva. Sept. 15- Deadline for entries in 14th annual Gabriel Sept. 26 -28- Public Service Advertising Con- Television Network. Always Awards of UNDA-USA for radio and TV programs that ference, sponsored by International Advertising the highest rated program in creatively treat issues concerning human values. Infor- Association and The Advertising Council. Brussels, mation: Charles J. Schisla, (317) 635 -3586. Belgium. Information: IAA World Headquarters. 475 its Fifth Avenue, New York 10017: (212) 684 -1583. time period. Sept. 18- 18- Nebraska Broadcasters Association In respect to total women convention. Old Mill Holiday Inn. Omaha. Sept. 28-29- Tennessee Association of Broad- casters annual convention. Opryland hotel. Nashville. viewers, the second most Sept. 16 -19- Broadcast Financial Management Association's 19th annual conference. Waldorf - Sept. 27- National Association of Broadcasters popular program series in Astoria, New York. license renewal workshop. Holiday Inn, Fairmont, Minn. the nation. Sept. 17 -18- Society of Cable Television Engineers Sept. 27 -29- Northeast area conference of Ameri- regional technical meeting. Marriott Twin Bridges -Na- can Women in Radio and Television. St. Moritz hotel, Available for local tele- tional Airport, Arlington, Va. New York. 1981 Sept. 19 -20- Regional meeting, Mutual Black Net- Sept. 27- 30- National meeting of Women in Com- casting September, work affiliates. Peachtree Plaza hotel, Atlanta. munications Inc., Sheraton-Dallas hotel, Dallas. Source ivcse, Sept. 19 -21 -Annual broadcast symposium of Sept. 28- Society of Broadcast Engineers regional IEEE Broadcast, Cable and Consumer Electronics convention and equipment show. Syracuse Hilton Inn. Society. Washington hotel, Washington. Contact: Syracuse, N.Y Information: Gary Hartman, WSYR -TV George Jacobs, (202) 254 -8040. Syracuse: (315) 474.3911. Sept. 19 -21 -Forum '79, sponsored by Interna- tional Telecommunication Union for telecommunica- tions executives and investment bankers. Geneva. äsiseaeea October Sept. 20 -22- Western area conference of American Oct. 2- 4- International Electrical, Electronics Con- Women in Radio and Television. Washington Plaza ference and Exposition, sponsored by the Canadian Q CI ,,, hotel, Seattle. L70 region of Institute of Electrical and Electronics .. K./ Sept. 21 -22 -Maine Association of Broadcasters Engineers. Exhibition Place, Toronto. DO meeting. Sebasco Estates, Bath. 0aavr®%" Oct. 4 -6- East -Central area conference of American Sept. 21.23 -West Central area conference of Women in Radio and Television. Hilton hotel, Colum- American Women in Radio and Television. Clayton bus, Ohio. WORLDVISION House, Lincoln, Neb. Oct. 4- 7- National Black Media Coalition annual ENTERPRISES INC. Sept. 20 -26- Telcom 79. world telecommunications meeting. Mayflower hotel, Washington. exhibition, sponsored by the International Telecom- Oct. 5 Southern area conference of American The World's Leading Distributo munication Union. Palais des Expositions. Geneva. -7- Women in Radio and Television. Opryland hotel. U.S. pavilion will be hosted by Electronic Industries for Independent Television Nashville. Producers Association Communications Division. Information: Mark Rosenket EIA, (202) 457-4990. Oct. 5- 7- Annual convention of Mutual Broadcast- New York, Los Angeles, Chicago, Atlant- ing affiliates. Washington Hilton. London, Paris, Tokyo, Sydney, Toronto,: Sept. 24 -Nov. 30 -World Administrative Radio Con- Rio de Janeiro, Munich, Mexico City, Ro ference for U.S. and 153 other member countries of In- Oct. 7- 10- National Radio Broadcasters Associa- ternational Telecommunication Union. Geneva Inter- tion national convention. Washington Hilton.

Broadcasting Jul 16 1979 16 Oct. 9- 13- Inter- American Association of Broad- Nov. 7- National Association of Broadcasters legal casters meeting. Mayflower hotel, Washington. workshop. Valley River Inn, Eugene, Ore. Oct. 10 -11 - Regional meeting, Mutual Black Net- Nov. 7 -8- Oregon Association of Broadcasters con- work affiliates. Holiday Inn Downtown, Jackson, Miss. ference. Valley River Inn. Eugene, Ore. Oct. 10 -12- Fourth annual Conference on Satellite Nov. 7 -8- Regional meeting, Mutual Black Network Communications for Public Service, sponsored by affiliates. Key Bridge Marriott, Arlington, Va. Public Service Satellite Consortium. Washington Nov. 11 Hilton, Washington. Information: Polly Rash, PSSC, -American Council for Better Broadcasts annual conference. Speakers: FCC Commissioner Ab- 4040 Sorrento Valley Boulevard, San Diego 92121: (714) 452 -1140. bott Washburn and NBC -TV President Robert Mulhol- land. Conrad Hilton. Chicago. Oct. 13- Banquet. San Francisco chapter of Society Nov. 11- National Association Educational of Broadcast Engineers. Sheraton Inn, Concord, Calif. 15- of Broadcasters 55th annual convention. Conrad Hilton, Oct. 14 -15 -North Dakota Broadcasters Associa- Chicago. tion fall convention. Ramada Inn. Minot. N.D. Nov. 12-14- Television Bureau of Advertising an- andO Oct. 15 -New deadline for FCC comments on pro- nual meeting. Omni hotel, Atlanta. posal establishing table of assignments for FM -ED NUcha Nov. 19- National Association of Broadcasters stations and new classes of stations (Docket 20735). 20- Starr'n9,. television conference. Hyatt Regency hotel, Houston. Previous deadline was May 2. Replies are now due merica's Nov. 30. Nov. 20- International Radio and Television Society newsmaker luncheon. Waldorf- Astoria hotel, New Oct. 15- National Association of Broadcasters legal Most Beloved York. workshop. Austin Marriott hotel, Austin, Tex. Nov. 28- 27- Society of Cable Television Engineers Oct. 15 -New deadline for filing comments in FCC's Television Series regional technical meeting. Hartford Hilton, Hartford, noncommercial educational FM proceeding (Doc. 20735). Conn. Nov. Bus- Oct. 15.17 -Texas Association of Broadcasters fall 28- 29- Advertising Research Foundation iness Advertising Research Conference. Stouffer's Inn convention. Marriott hotel, Austin, Tex. on the Square. Cleveland. Oct. 17- International Radio and Television Society Nov. 29- Fourteenth annual Gabriel Awards banquet, newsmaker luncheon, featuring Paul Harvey. Waldorf - sponsored by UNDA -USA. Ambassador hotel. Los Astoria hotel, New York. Angeles. Oct. 18 -19- National Association of Broadcasters Nov. deadline for filing reply comments television conference. Omni hotel, Atlanta. 30 -New FCC's noncommercial educational FM proceeding Oct. 18 -21 - Missouri Broadcasters Association fall (Doc. 20735). meeting Sheraton West Port Inn, St. Louis. Oct. 19 -21 -Pacific Northwest regional conference of Investigative Reporters and Editors. Jantzen Beach Thunderbird, Portland. Ore. Contact: Jerry Uhrhammer, December (503) 485-1234. Dec. 2- 5- Association of National Advertisers an- Oct. 20- Annual convention, Friends of Old -Time nual meeting. Palm Beach, Fla. Radio. Holiday Inn, Bridgeport, Conn. Information: Jay Dec. 3- 8- National Association of Regulatory Utility Hickerson (203)- 795 -6261. Commissioners. 91st annual convention. Peachtree Oct. 21- 23- Advertising Research Foundation an- Plaza. Atlanta. Super Star nual conference. Waldorf- Astoria, New York. Dec. 8 -7- Broadcast Financial Management Michael Landon is one of Oct. 21 -28- Society of Morton Pictures and Televi- Association /Broadcast Credit Association boards of sion Engineers 121st technical conference and equip- directors meetings. Town and Country hotel, San the most accomplished Diego. ment exhibit. Century Plaza hotel. Los Angeles. Infor- performers in all television. mation: SMPTE. 862 Scarsdale Avenue, Scarsdale. Dec. 18- International Radio and Television Society N.Y 10583. Christmas benefit luncheon. Waldorf- Astoria hotel, Father to the Ingalls Oct. 24 -25 -Ohio Association of Broadcasters fall New York. amily, he is brilliant as convention. Columbus Hilton. Columbus, Ohio. Dec. 19- Deadline for comments in FCC notice of in- Oct. 24 -28- Kentucky Broadcasters Association lall quiry into TV waveform standards for horizontal /verti- Charles Ingalls, a man of convention. Hyatt Regency, Lexington. cal blanking intervals (Docket 79 -368). strong moral values with Oct. 28- Annual Colorado State University Broad- love for his family and cast Day. Featured speaker: Vincent T Wasilewski, deep president. National Association of Broadcasters. Con- community. These revered tact: Robert K. MacLauchlin, Department of Speech January 1980 and Theater Arts, Colorado State University, Fort Col- Jan. 11- 12- National radio -television conference of character traits will always lins 80523. Investigative Reporters and Editors. Hyatt, Louisville, be relevant. Oct. 28 -28- Southwest area conference of Ameri- Ky. Contact: James Polk. NBC News, Washington can Women in Radio and Television. Stouffers hotel, 20016 or Richard Krantz. WHAS -TV Louisville 40202. Available for local tele- Houston. Jan. 13-18- Association of Independent Television casting September, 1981 Oct. 28 -28- Mideast area conference of American Stations (INTV) convention. Galleria Plaza, Houston. Women in Radio and Television. Fairmont hotel. Phila- delphia. Jan. 14- 15- Society of fable Television Engineers regional meeting and, technical Oct. 29 -31 -Scientiic- Atlanta fifth annual satellite workshop. Tallahassee. Fla. earth station symposium, exploring technical and bus- iness aspects of satellite communications. Marriott Jan. 17-19- Alabama Broadcasters Association hotel, Atlanta. Information: Kenneth Leddick, (404) winter conference. Plaza hotel South, Birmingham, Ala. 449 -2000. Jan. 20- 23- National Religious Broadcasters con - Obl. 31 -Nov. 2 -New Hampshire Association of ve,ntim,. Washington Hilton. Washington. Broadcasters annual convention. Sheraton Wayfarer Jan. 20 -25 board meeting of Convention Center, Bedford. N.H. -Joint National Association of Broadcasters. Canyon hotel, Palm moNW"/ Springs, Calif. WORLDVISIO'N November ENTERPRISES INC. Nov. 1- 2- National Association of Broadcasters February 1980 Worlds Leading Distributor television conference. Fairmont hotel. Denver. Feb. 8- 11- International Radio and Television for Independent Television Nov. 1 -4- Federal Communications Bar Association Society Faculty /Industry Seminar and College Con- Producers fall seminar. Cerromar Beach hotel, San Juan, P.R. ference. Harrison Conference Center, Glen Cove, N.Y. `New York, Los Angeles, Chicago, Atlanta, Nov. 2.4- Loyola National Radio Conference. Loyola Feb. 18 -21 - National Association of Television Pro- London, Paris, Tokyo, Sydney, Toronto, University Water Tower Campus and Water Tower gram Executives conference. Hilton hotel, San Fran- Rio de Janeiro, Munich, Mexico City, Rome Hyatt House, Chicago. Information: (312) 670 -3129. cisco.

Broadcasting Jul 16 1979 17 BROADCASTING PUBLICATIONS INC. Sol Taishoff, Chairman. Lawrence B. Talshoff, president. OpensMike® Edwin H. vice president. James. Lee Talshoff, secretary Irving C. Miller, treasurer. Broadcastingo® The newsweekly of broadcasting and allied ads Rep record -straightening ing about the mechanical reception of radio -such as the difficulty of listening on TELEVISION. The genera! enthusiasm that greeted trains and subways in addition to the inter- BROADCASTING'S special report on radio reps ference you receive in Manhattan because Executive and publication headquarters was tempered by criticism that a chart showing of buildings -not the content. Quite to the Broadcasting -Telecasting building market position of 16 firms understated certain 1735 DeSales Street, N.W., Washington 20036. contrary, some of the best radio program- Phone: 202- 638 -1022. billings estimates and market lists. The chart - ing in the world emanates from New prepared by researchers for one of the Sol Taishon, editor York. -Bill Burton, presiden; Eastman Lawrence B. Taishoff. publisher industry's leading companies in the absence of Radio Inc., New York. any public data on the subject -was published EDITORIAL with the caveat that neither number of markets EDITOR: [You] stated incorrectly that CBS Edwin H. James, executive editor Donald V. West, managing editor nor estimates billings "purports to be of Radio Spot Sales represented 25 stations in Rufus Crater. (New York), chief correspondent. to precise. "The editors are pleased print 1975 compared to 18 in 1979, for a loss of Leonard Zeidenberg, senior correspondent. J. managing herewith the comments or adjustments 28 %. In fact, the number of stations we Daniel Rudy, assistant editor volunteered, after publication, by five of the Frederick M. Fitzgerald, senior editor represent has grown by 12.5 %, from 16 in Mark K. Miller, Kira Greene. assistant editors. companies on that list. 16 markets in 1975 to 18 in 15 markets in Alan Green, Harry A. Jessoll, staff writers. Stephen T. McClellan. Kathleen Haley. EDITOR: Your feature article on radio rep- 1979. -Nancy C. Widmann, general man- editorial assistants. ager, Pat Vance, secretary to the editor resentatives [BROADCASTING. July 21 was CBS Radio Spot Sales, New York. perhaps the most comprehensive and ac- EDITOR: Congratulations on your incisive YEARBOOK D SOURCEBOOK curate I've read on the subject. The "Special Report" on the radio reps. Like John Mercurio. manager Joseph A. Esser. assistant editor method used to estimate sales volume was so many aspects of this business, there's flawed ingenious, but and probably yielded room for everyone: national agencies, reps ADVERTISING as good an estimate as anybody is likely to and local sales managers only we can David Whitcombe, director of sales and marketing. get. (In -if our own case, we're actually sell- keep from tripping over our greed. Winfield R. Levi, general sales manager (New York). ing almost 200% more than in 1975, not - John Andre, sales manager -equipment and Stephen T. Lindberg, VP- general man- 86% more.) engineering (Washington). ager, Intermountain Network, Salt Lake David Berlyn, Eastern sales manager (New York). Most particularly of value was that you City. Bill Merritt, Western sales manager (Hollywood). presented real -world facts about the rep Linda Petersen, classified advertising. Doris Kelly, secretary business, where it is and where it might be Perfectly clear going, and you presented and illuminated CIRCULATION disagreements and controversy. -Sam EDITOR: At the invitation of my hosts at Kwentin Keenan, circulation manager Brownstein, general manager, PRO the June 25 seminar for the NAB board of Kevin Thomson, subscription manager Hubert E. Butler, Cynthia Carver, Byron V. Day, Radio, New York. 1 directors, delivered a curbside opinion - Sheila Johnson, Patricia Waldron. clearly denominated as such -on the EDITOR: BROADCASTING has just lopped $6 PRODUCTION Justice Department antitrust suit against million off my sales! Sales in 1975 were Harry the NAB television code. Your reports of Stevens. production manager close, but incorrect, as our volume ex- my informal remarks in your July 2 issue ADMINISTRATION ceeded $8 million. [BROADCASTING'S esti- prompt me to seek these corrections/ mates said $9 million.] Sales in 1979 will Irving C. Miller, business manager clarifications: Philippe E. Boucher. exceed $13.5 million, or a 68.8% increase I did not tell the board that I thought over 1975. [BROADCASTING'S estimates BUREAUS Justice has an "air-tight case" 1 have been said $7.5 million.] New York: 75 Rockefeller Plaza. 10019. -Saul Frischling, an antitrust lawyer for too long to believe president, HR /Stone Inc., New York. Phone: 212- 757-3280. any such category of antitrust cases exists. Rufus Crater, chief correspondent (bureau chief). Rocco Famighetti, senior editor 1 did tell the board that I thought Justice EDITOR: I cannot speak for the other com- Jay Rubin, assistant editor had a strong case measured on purely Diane Burstein. editorial assistant. panies, but in the case of the Christal Co., Sherman as Act, opposed to broader, Winfield R. Levi, general sales manager 1 can assure you that our billing was "public interest" grounds. David Berlyn, Eastern sales manager. severely understated. Our estimated bill- I did not tell the board that the Harriette Weinberg, Marie Leonard. advertising ing should have been $27,275,000. assistants. possibility of treble damage cases against [BROADCASTING'S estimates said $22,400,- code subscribers could be eliminated by Hollywood: 1680 North Vine Street, 90028. 000.]- Robert . Duffy, presiders; The Phone: 213- 463 -3148. settling the case quickly. 1 did suggest to Christal Co., New York. James David Crook, assistant editor the board, for reasons a trifle too compli- Bill Merritt. Western sales manager cated to be recounted, that the possibility Sandra Klausner, editorial- advertising assistant. EDITOR: The 1975 figure should have been that private treble damage suits would be $7.5 million [instead $3.8 London: No. 1. 22 Embankment Gardens. S.W. 3 of million]. The forthcoming would be reduced by a quick Phone: 01- 352 -6009. 1979 figure should have been $12.2 mil- settlement. William J. Sposato, correspondent. lion [instead of $9.8 million], for a per- Finally, I did not tell the board to seek a centage Member increase of 62.6% [instead of congressional antitrust exemption for the American 157.9 %]. Business - Bernard Howard, Bernard code. 1 did recommend that NAB settle Howard & Co., New York. the case and bring the question of limits Founded in 1931 as Broadcasting -The News on commercial time to the FCC for resolu- Magazine of the FS/th Estate. O Broadcast EDITOR: Nice job on your special report on tion if the board felt there were sound, Aduertisingwasacquired in 1932, Broadcast the reps. [But] 1 either failed to properly viewer -related reasons for imposing a Reporterin 1933. T6lecastin 1953 and communicate or was possibly misunder- uniform ceiling on commercial time for 7eleuision "in 1961. Broadcasting - TPlecastingwas introduced in 1946.0 stood about New York radio (in being the entire television industry. - Philip L. 'Reg. U.S. Paient Office. O Copyright 1979 by quoted that "New York is probably Verueer, acting the chief, Common Carrier Broadcasting Publications Inc. worst place to listen to radio "]. 1 was talk- Bureau, FCC, Washington.

Broadcasting Jul 16 1979 18 Be dazzled Take a look at our all star attractions. Tuesdays All -Star Game is just a preview of what's to come in sports spectaculars on the CBS Radio Network.

If you missed buying into this year's All -Star Game, cheer up! There's always next year. And you can still get your '79-'80 game plan together and end up a media star. Play ball with us now and your future will look brighter than ever. Buy now, play later. Here's howl The American and National League Championships (on October 2 -here before you know it). The 1979 World Series ( last year 48 million tuned in to our coverage). The entire NFL season (including the Super Bowl). Plus our own special coverage of the Winter Olympics at Lake Placid and the Summer Olympics in Moscow.

CBS Radio Network))))))N((((C If you're ready to shine in sports, we're game. Give me a call. Jim Joyella, Vice President, General Sales Manager, (212) 975 -3571. Source: ORC 11/78. Audience figures are estimates subject to qualifications available on request. 1 Why this one -of-a -kind invention didn't end up as the only one of its kind.

Every new invention needs By correlating the pattern to the another new invention -the one that fiber's diameter, they were able to can mass -produce it at an affordable build a monitoring system into the cost. fiber drawing machinery. It For example, Bell Labs invented measures the fiber 1000 times per a process for making the glass rods second, automatically adjusting from which hair -thin fibers used in production to keep the diameter lightwave communications can be constant. drawn. The fibers have far greater The system works so well that capacity than conventional copper in all the miles of fiber produced by wires, so they'll help keep costs Western Electric, the diameter varies down. In fact, they've been carrying by no more than 30- millionths of an voice, data, and video signals under inch. city streets for about two years in a Bell System demonstration. But standard lightwave systems proven ways to manufacture products The Key to the Future will require miles of the fiber, pro- based on the latest technology duced at low cost and to specifications coming out of the laboratory. In the Bell System, technology nothing short of microscopic. For example, while Bell Labs is the key to keeping costs down. It That's where Western Electric's scientists were inventing new glass is the key to constantly improving Engineering Research Center fibers, Western Electric engineers your phone service. comes in. and scientists were tackling the manu- And Western Electric's Engi- facturing problems involved. neering Research Center is an essen- The fibers had to be drawn from tial link between the ideas of the A Unique Center molten glass at high speeds, with laboratory and the realities of the less than a 1% deviation in diameter. factory. The Center is devoted exclu- But how do you control a "thread" So your Bell Telephone Company sively to manufacturing research. of glass being spun at rates up to can make the best one -of-a -kind Here, a highly trained team of 15 feet per second? inventions a part of your phone scientists and engineers probe funda- Scientists and engineers at the service. mental questions about materials Center discovered that laser light Keeping your communications and processes. They provide Western beamed onto the fiber cast a system the best in the Electric factories with pre- tested, characteristic pattern. world.

Western Electric Ahead of its time The 10 O'Clock News KTVU By satellite from around the world, the Bay Area, K1VU delivers the most or live from around the corner, the thorough, expanded reporting of KIVU 10 O'CLOCK NEWS is one full the day's events. For their first corn - hour ahead of the competition. With plete look at tonight, the Bay Area sixty minutes available for the most looks first to the 10 O'CLOCK NEWS. There's Only One comprehensive news coverage in San Francisco -Oakland represented by TeleRep

BroadcastingCOX

WSB N-AM -FM WHIO 1V-AM-FM WSOC N AM -FM WIICN KNU -N WM. WAIA -FM KFI, KOST -FM WLIF -FM WWSH -FM Atlanta Dayton Charlotte- Pittsburgh San Francisco- Miami Los Angeles Baltimore Philadelphia Oakland Monday5Memo® A broadcast advertising commentary from Jim Rothenberg, VP and creative director, Chollick Associates, New York

A change for the better, Gabor was our choice to highlight Vision compliments of the FTC Center's designer frames. Elke Sommer was chosen for contacts since we felt she would attract our younger contact lens Even the most successful advertising cam- market. paigns can get an unexpected boost from While all scripts were written in ad- surprising sources. The Federal Trade vance, certain modifications were made to Commission ruling last year that price ad- suit individual personalities. Don Adams, vertising in eyeglass commercials is legal for example, modified his lines to suit his precipitated a change in our advertising unusual sense of humor. Nat Eisenberg of strategy that has turned out to be highly NBE Productions, who directed the spots rewarding. for us, contributed his extensive experi- The Vision Center chain has been ence and expertise in working with handled by Chollick Associates for the celebrities. Eisenberg, too, stresses the past 1 I years. During that time, the chain importance of having scripts capture the has grown from a single store to its present personality of the celebrity, particularly status as the nation's largest retail optical when dealing with a comedian. "The bal- chain, with more than 450 stores nation- ance is to get what the agency wants and wide. Throughout this period of growth, let the comedian provide his creative in- Vision Center value, quality and service put," Eisenberg says. are messages we have conveyed to the Jim Rothenberg, vice president and creative While in previous campaigns, we've public via radio, TV and print. director of Chollick Associates New York, has tailored our commercial to specific prod- With the legalization of price advertis- been with the agency since 1975. Prior to that, ucts being promoted in regional markets, ing, we were faced with increased price he held various copy and supervisory positions our current plan -to gain added recogni- competition in the marketplace of at Grey Advertising, Green Dolmatch and tion and viewer impact by running the proliferating small eyeglass stores and BBDO. He has won creative awards for his series of 30- second spots in rotation all chains throughout the country. Despite work on such accounts as Campbell soup, the over the country -has developed into a the increased competition, we knew that Wall Street Journal and the New York Times. much more effective strategy. Vision Center was still the number -one Response to the new campaign has been chain. tremendous. In a retail business, where Anticipation of increased advertising policy for the past seven years; now other sales are the most accurate measure of ad- rivalry, however, and desire to maintain stores have a similar offer. We therefore vertising effectiveness, chainwide Vision that position prompted our decision to de- devised a dramatic reading of the legal Center sales are up considerably over velop a new strategy -a television cam- language in the guarantee to give it a fresh 1978. paign to set us apart from other stores feeling. Mickey Rooney was selected since The TV campaign is being supple- without getting into the price game. we felt he would have fun with the spots - mented by newspaper, point -of- purchase Our solution was a transition from the and he did. This approach also enabled us and direct mail advertising, with radio "ordinary" or "real" people used in past to incorporate a lot of information into one scheduled for later in the year. The success Vision Center advertising to celebrity 30- second spot in an entertaining fashion. of the TV campaign has resulted in revi- spokespersons, who I felt would receive While we didn't want to get into a price sions of our former media schedule. the kind of public recognition and war, we did want to let our customers In the past, the budget was split between response we were after. know that lower- priced frames are avail- heavy radio and TV in the first and third Interestingly, it was never our intention able at Vision Center. Don Adams did an quarters, supplemented by print and direct to select a single Vision Center TV "arrogant star" routine, insisting that the mail in the second and fourth quarters. spokesperson. First, I think it's difficult to low price was being offered only to him be- This year, however, the first quarter find one person to represent such a variety cause he's a star. strategy was to use television exclusively. of products and services. We talk to One -hour service was another Vision Television remained the primary medium different people for different products so a Center feature treated with a new ap- in the second quarter, with some direct single image 'ould not be appropriate. proach. In the past, we've always stated mail support. We therefore decided to select a group that since each store has its own laborato- To capitalize on the exposure our of celebrities, each one handling a ry, one -hour service "can be given in celebrities achieved in the first quarter, we different aspect of the campaign. In order many cases." Now we've further clarified followed up with a series of 10- second vig- for our group of stars to stand out from the the offer by stating that one -hour service nettes with each celebrity. Viewer many other celebrity ad presenters on is available, "depending upon the familiarity with the 30- second spots en- television, we determined that they would prescription." Lena Horne enacted a abled us to run the brief versions alone in represent themselves as Vision Center humorous illustration of this service in her the second quarter, and still maintain customers, rather than simple endorsers. 30- second spot. Entering the store with public awareness at considerable cost sav- Our criteria were perhaps more specific her accompanist, who had lost his glasses ings. We also created two additional 30- than in most campaigns. Not only did we one hour before their scheduled perfor- second spots by stringing groups of three require people who, although well known, mance. Horne offered to sing a song if the 10- second vignettes together. did not already sell lots of products on glasses were replaced in time. The dis- Evaluating the campaign results to date, television, but they also had to wear penser, who explained that, song or no, he it is clear that although the new FTC glasses -a fact that preferably would be had to check the prescription first, was for- regulations might have precipitated the unknown by the general public. tunately able to produce new glasses in the breakdown of carefully planned advertis- The eyeglass guarantee, for example, required time. True to her word, though, ing and marketing strategies into a price offering free repair for one year from date Home did sing a song. war, we have achieved positive results of purchase, has been a Vision Center The ever- fashion -conscious Zsa Zsa beyond our expectations.

Broadcasting Jul 18 1979 23 0 o n 7 Vol. 97 No. 3 En claJ]

TOP OF THE WEEK the chairman postponed the regular this week, and he hoped that Representa- e markup session. tive Timothy Wirth (D- Colo.), a major Rewrite In an interview with Van Deerlin after critic and principal opponent of H.R. the letters announcing his decision to sub- 3333, would lend his name to the new bill. committee members were delivered, he Van Deerlin did not entirely rule out the written off said that, even before the markup, he felt possibility of broadcasting finding its way support for the bill was eroding. will Van Deerlin abandons H.R. 3333; into the new bill. He said it be his in- there may be common carrier The evening before, he said, he was still tent "to recognize members for amend- amendments to present act; talking to members about how to deal with ments" on anything, including broadcast- the issues the no broadcasting plans in sight broadcast in bill and ing, if members request it. whether or not to split them off. But there The markup had started on schedule The rewrite is dead. seemed to be a "general unwillingness on Wednesday, with subcommittee members, Representative Lionel Van Deerlin (D- the Democratic side to proceed," said Van after some debate, agreeing to consider Calif.), chairman of the House Com- Deerlin. "I don't challenge their motives, each of the bill's eight titles individually, munications Subcommittee, late last week I just wish more of them could have been with the option of re- examining a section there for more the hearings." the con- gave up hope of getting his rewrite of the of at a later date -although only with gressman added. Communications Act of 1934 through unanimous consent of the members. Congress, and will instead offer common Apparently, there was intense pressure This apparently was not a popular deci- put members from Van carrier amendments to the present law. on subcommittee both sion, and Deerlin decided minutes sides the fence. that over There are no present plans for broadcast of Sources report before Thursday's session to cancel it. legislation. the July 4 recess, individual members Marks then proposed going into executive were A letter sent to subcommittee members contacted by broadcasters urging session, at which time subcommittee the they late Friday afternoon and signed by Van resistance to rewrite. The answer, members and staff aired gripes and made said, was amendments to the present act. Deerlin, James T. Broyhill (R- N.C.), rank- suggestions, although nothing was firmly ing minority member of the subcommit- At the same time, citizen groups, who agreed upon. were to the tee, and James M. Collins (D- Tex.), rank- equally opposed bill, although The subcommittee was scheduled to reasons, were ing majority member, said it was apparent for different making their pick up again with the markup tomorrow that most members "feel more comforta- feelings known to the same congressmen. morning, with hopes of finishing the en- Van Deerlin put the blame for the tire process by 3, ble proceeding with the 1934 Act as a vehi- Aug. at which time the demise cle for implementing change. Second, it is of the bill partly on himself. "I House is scheduled to go into recess. But clear that telecommunications carrier probably didn't lead as strongly as I should last Friday morning, Van Deerlin said the issues are the ones on which immediate have;' he said. markup had been canceled for this week, Another problem, he said, was that action is imperative. This is a position and he had scheduled meetings with mem- were shared by the Senate leadership, the ad- members "spread thin" in their sub- bers and staff to discuss the matter. ministration, the Federal Communica- committee assignments, and didn't really Late Friday, he circulated the letter to tions Commission, the private industries have time to understand the issues. his colleagues, informing them of his deci- involved, and labor and consumer There were, however, other possible ex- sion-an obviously difficult one to make. groups." planations: "Perhaps the idea of deregula- Van Deerlin said he was "disap- The letter said the markup of H.R. 3333 tion for radio is an idea whose time hasn't pointed," but he tried to keep it all in scheduled for next week would be can - come," he said. In addition, he thought perspective. "I'm not feeling, however, celed. Instead there will be discussions of that broadcasters "didn't do an adequate that it represents total rejection. I think common carrier issues. In addition, the job selling members on the bill." we've raised some issues that will have to common carrier provisions in the current Van Deerlin said he hoped to have be dealt with, but we won't do it all under bill will be redrafted in the form of amend- language for a "clean bill" by the end of one tent" ments to the 1934 Act. "The discussion sessions will provide all members of the subcommittee an oppor- tunity to focus on these critical issues and to have input into the redrafting of the legislation," the letter said. "Following these sessions, we plan to introduce a telecommunications carrier bill with broad bipartisan support later this month, and to start mark -up as soon as possible. "During yesterday's meeting, we were encouraged by the members' willingness to commit the time and effort necessary to resolve the telecommunications issues. This is a sign that passage of new common carrier legislation, after nearly three years of work, need not be delayed." The meeting the letter referred to was Fathers of rejected child. Harry M. (Chip) Shooshan (I), chief of House Communications an executive session, recommended by Subcommittee staff, which has spent more than a half -million dollars on the Communica- Representative Marc Marks (R -Pa.), after tions Act rewrite in the past year and a half, confers with Chairman Van Deerlin.

Broadcasting Jul 16 1979 24 I TOP OF THE WEEK t I

16 last year, and NBC affiliates were first in to 38.4% for ABC, 33.0% for CBS and Sweep story 9, down from 27 a year ago (figures in- 28.6% for NBC. clude ties). Taking all of the top -100 markets into May figures show ABC increasing ABC affiliates were second in their mar- account, ABC, which has affiliates in 99, its lead, winning in 65 of kets in 16 cases, down from 19 last year, was first or tied for first in 66 markets, sec- top -100 markets; CBS also on and were third in another 16, down from ond in 17 and third in 16. CBS, with affili- the rise, taking 24; NBC 20. CBS stations were second in 53 mar- ates in 98 of the markets, was first in 25, first in only nine cities kets, up from 28, and third in 20, down second or tied for second in 53 and third in from 53 last year. NBC affiliates were sec- 20. NBC, with affiliates in all of the top ABC -TV affiliates dominated prime time ond in 31, down from 49, and third in 57, 100, was first or tied for first in 10, second in Arbitron Television's May sweep mea- up from 21. or tied for second in 33 and third in 57. surements once again, but CBS -TV sta- In delivery of prime -time households in One major ABC /NBC affiliation change tions showed substantial gains while NBC - the 97 markets, ABC averaged 11,685,000 took effect between the 1978 and 1979 TV outlets suffered reverses in many cases for a 4% gain over May 1978; CBS May sweeps: In Minneapolis -St. Paul, ( "Closed Circuit." July 9). averaged 10,049,000, a 9% increase, and KSTP -TV moved from NBC to ABC, and Compilations by ABC researchers NBC averaged 8,718,000, a drop of 14 %. NBC picked up WTCN -TV, formerly an in- showed that in the 97 top -100 markets ABC had audience gains in 60 markets, dependent. As an ABC affiliate, KSTP -TV where all three networks have primary compared with May 1978, and declines in increased its homes delivery by 28.8 %, affiliates, the ABC stations took first place 31; CBS had gains in 79 and declines in 14, from 125,000 in May 1978 to 161,000 this in prime time in 65, up from 58 in May and NBC had gains in six and declines in year. ABC's delivery in the market gained 1978; CBS outlets were first in 24, up from 85. The three- network shares averaged out 8.8% over the 148,000 homes delivered

ABC CBS NBC ABC CBS NBC % % % % % % HH change H14 change HH change HH change HH change HH change

Tulsa, 1. New York 1143 -1 934 - 810 -23 52. Okla. 78 -5 61 +5 47 -4 2. Los Angeles 712 +9 492 +18 496 -4 53. Greensboro -Winston 3. Chicago 502 -7 398 +12 347 -14 Salem -High Point, N.C. 91 -3 75 +6 68 -4 4. Philadelphia 521 +6 364 +12 298 -17 54. Wichita -Hutchinson, Kan. 62 +2 52 +11 52 -10 5. San Francisco 314 +24 242 +28 179 -22 55. Flint- Saginaw -Bay City, Mich. 97 +3 33 +10 73 -10 6. Boston 315 +7 256 +13 219 -24 56. Richmond, Va. 61 +11 70 +11 50 -21 7. Detroit 327 +8 274 +14 215 -26 57. Toledo. Ohio 66 -3 87 +3 63 -14 8. Washington 213 +2 216 +14 160 -14 58. Little Rock, Ark. 79 -4 65 +14 69 - 9. Cleveland 295 +5 193 +5 189 -17 59. Shreveport, La. -Tex- 10. Dallas -Fort Worth 228 +11 182 +8 150 -9 arkana, Tex. 67 -8 66 +8 51 -4 11. Pittsburgh 253 -3 197 +2 134 -19 60. Knoxville. Tenn. 29 +4 77 +22 71 -10 12. Houston 193 +20 146 +8 143 -13 61. Syracuse, N.Y 67 -12 71 +18 64 -26 13. St. Louis 162 +2 144 +4 123 -21 62. Mobile. Ala.- Pensacola. Fla. 61 -18 72 -3 47 -8 14. Minneapolis -St. Paul 181 +9 144 +19 99 -21 63. Des Moines, Iowa 61 +5 58 +16 46 -13 15. Miami -Fort Lauderdale 183 +20 176 +13 127 -19 64. Jacksonville. Fla. 39 +3 79 - 54 -14 16. Atlanta 138 +2 148 +14 141 -23 65. Rochester, N.Y. 70 +6 58 +23 50 -7 17. Tampa -St. Petersburg, Fla. ii3 +5 167 +19 137 -17 66. Green Bay, Wis. 69 +3 47 +4 60 -5 18. Seattle- Tacoma 157 -2 151 +30 110 -11 67. Lynchburg -Roanoke, Va. 39 +3 71 +8 49 -6 19. Baltimore 174 +8 133 - 118 -17 68. Omaha 75 -1 49 -8 47 -15 20. Indianapolis 143 +2 112 +17 115 -14 69. Fresno, Calif. 48 +7 44 +22 38 -10 21. Denver 139 +6 102 +2 107 -3 70. Cedar Rapids -Waterloo. Iowa 58 -7 41 +11 36 -22 22. Portland, Ore. 121 +7 113 +18 85 -10 71. Springfield- Decatur- 23. Hartford -New Haven, Conn. 175 +20 170 +27 56 -18 Champaign, III. 40 -5 53 -2 49 -18 24. Sacramento -Stockton, Calif. 135 +3 97 +17 102 -13 72. Johnstown -Altoona. Pa. 4 -64 52 +6 66 -7 25. Milwaukee 120 -2 97 +13 85 -25 73. Chattanooga 54 +10 45 +7 50 -6 26. Cincinnati 121 - 107 +2 87 -13 74. Davenport. Iowa -Rock Is- 27. Kansas City, Mo. 116 +5 91 +3 79 -19 land -Moline, III. 53 -7 46 -2 46 -21 28. San Diego 113 +11 94 +29 59 -13 75. Spokane, Wash. 52 -5 43 +5 44 -10 29. Buffalo. N.Y 114 -5 97 +14 85 -6 76. Paducah, Ky -Cape Girar- 30. Nashville 89 +2 114 +21 99 +1 dean. Mo.- Harrisburg. III. 34 - 61 +30 54 -11 31. Providence. R.I. 112 +11 62 +7 93 -11 77. Albuquerque, N.M. 88 +14 41 +17 41 -7 32. Columbus, Ohio 111 -1 99 +2 69 -16 78. South Bend -Elkhart, Ind. 53 +10 45 +15 38 - 33. Phoenix, Ariz. 101 +12 88 +17 69 -12 79. Portland -Poland Spring, Me. 51 +6 38 +23 41 -13 34. Charlotte, N.C. 101 +115 111 +4 38 -61 80. Youngstown, Ohio 48 -6 49 +11 36 -12 35. Memphis 84 -7 92 -12 74 -18 81. West Palm Beach, Fla. 41 18 - - 42 -24 36. New Orleans 108 +11 109 -3 72 -22 82. Lincoln -Hastings- Kearney. Neb. 28 -12 40 +5 12 -20 37. Greenville- Spartanburg, 83. Jackson. Miss. 30 +3 41 +3 51 -2 S.C. -Asheville, N.C. 92 -8 81 +3 92 -11 84. Kingsport- Johnson City, 38. Oklahoma City 85 +4 77 +13 84 -10 Tenn. -Bristol, Va. 27 +13 43 -4 54 +10 39. Grand Rapids- 85. Springfield, Mo. 22 - 46 +21 58 +8 Kalamazoo, Mich. 103 +11 77 +17 63 -19 86. Springfield, Mass. 51 +11 - - 42 -9 40. Orlando- Daytona Beach, Fla. 102 +11 82 +6 82 -11 87. Evansville, Ind. 56 +6 29 -30 27 -10 41. Wilkes Barre- Scranton, Pa. 105 +7 59 +9 71 -4 88. Peoria. III. 42 -9 30 - 38 -3 42. Raleigh- Durham, N.C. 91 +7 84 +4 21 +17 89. Lexington, Ky 40 +8 44 +10 37 -3 43. Louisville. Ky 73 +7 77 -1 69 -18 90. Burlington. V1.- Plattsburgh, N.Y. 18 +20 44 +13 24 -11 44. Charleston- Huntington, W.Va. 75 - 68 -6 99 -4 91. Tucson, Ariz. 37 - 30 +20 35 - 45. Albany -Schenectady -Troy, N Y 93 +4 66 +6 82 -10 92. Sioux Falls -Mitchell, S.D. 14 -7 42 +11 31 +3 46. Dayton, Ohio 74 +7 90 +15 57 -22 93. Lansing, Mich. - - 44 +2 33 -11 47. Harrisburg- York -Lan- 94. New Bern -Greenville, N.C. 26 -4 39 -2 46 -13 caster- Lebanon. Pa. 62 -6 65 +7 61 -15 95. Baton Rouge 58 +4 47 +24 26 - 48. Norfolk -Newport News- 96. Huntsville- Decatur -Florence, Ala. 44 +29 42 +8 34 +26 97. Austin, Tex. Portsmouth, Va. 84 +5 74 -10 63 -7 37 +37 40 +5 22 - 98. Fort Wayne, Ind. 49. Salt Lake Cty 83 -6 65 +7 61 -15 42 - 33 +14 28 -10 99. Columbia, 50. Birmingham, Ala. 134 +20 37 +16 77 S.C. 22 -8 20 -9 58 -7 100. Rockford, III. 51. San Antonio, Tex. 78 +3 74 -3 55 -18 35 -8 26 +24 24 -11

Broadcasting Jul 16 1979 25 i 1 TOP OF THE WEEKI

via KMSP -Tv last year, while NBC's drop- Sundays, excluding all access or other local granted Rust Communications Grout) Inc. ped 20.8%, from last year's 125,000 with programing presented during these hours. only one -year renewals for its licenses for KSTP -TV to 99,000 this year with WTCN -Tv. The measurement period was May 2 -29. WHAM(AM) -WHFM(FM) Rochester, N.Y., NBC dropped more than 20% in several because of a deficient equal employment of the top -10 markets including New York opportunity performance. ( -23%), San Francisco ( -22 %), Boston Hard -lining The commission also used its decision ( -24 %) and Detroit ( -26%). Con- in that case to announce a new policy of no versely, ABC and CBS were up 24% and at the FCC on longer accepting post -license term EEO 28 %, respectively, in San Francisco. ABC data in such hearings. also registered 20% gains in Houston, several renewals The Panax case involves one of the few Miami -Fort Lauderdale and Hartford -New times the commission ,exercised its au- Haven, Conn., among the largest markets. McGoff deal gets pulled back; thority to rescind a staff action approving a CBS also climbed in Seattle- Tacoma two AM -FM combinations set for sale under delegated authority. And since (30 %), Hartford -New Haven (27 %) and hearing, another gets short -term Panax, Michigan -based publisher of a San Diego (29 %). string of small newspapers, and the seller, The accompanying table' on page 25 The FCC showed its tough side in a series Michigan Television Network Inc., have shows the May prime -time rankings of of actions in closed session on Thursday: already closed, the commission action affiliates in the top -100 ADI's (areas of It set aside the staff approval of the sale means they must "unscramble" the dominant influence) as compiled by ABC of wGTu(TV) Traverse City, Mich., and its $923,000 deal, according to Roy Stewart, researchers from Arbitron reports. The satellite, wcTQ(TV) Sault Ste. Marie, chief of the commission's Renewal and numbers in the HH column represent Mich., to Panax Corp. because of allega- Transfer Division. thousands of homes delivered by average tions of ties between Panax president and The seller reportedly is prepared to at- quartet -hour (add 000). The percentages 40% owner John P. McGoff and the South tempt to comply with the commission's ( %) represent changes from the May 1978 African government. The commission or- order. Julian Freret, counsel for MTN, sweep; dashes ( -) indicate no percent dered hearings that could lead to the loss said after talking with its principal change or no affiliate in the market. of Booth American Co.'s licenses for stockholder, Harry Calcutt, "We'll see Boldface numbers indicate the top net- WJLB(AM)- WMZK(FM) Detroit and WHAV what we can do to unscramble." Freret work in each market. ABC researchers said Broadcasting Co. Inc.'s WHAV -AM -FM said he understood the money received the household figures are Arbitron's Haverhill, Mass. Booth faces a revocation from the sale was still available. "pure" network averages for entertain- hearing, WHAV, one on renewal of li- McGoff, however, may appeal the ac- ment programing from 7:30 to 1I p.m. cense. tion- assuming that option is open. Jason NYT Monday- Saturday and 7 -11 p.m. In yet another case, the commission Shrinsky, his counsel, said he is research-

sion News Directors Association at White House briefing Friday. (Origi- nally, 85 RINDA members had enrolled, but attendance dwindled when President Carter canceled in favor of Camp David.) In 45- minute ap- Three network anchormen were among group of journalists who met pearance, FCC Chairman ticked off these observations: Fairness with President Carter over luncheon at Camp David on Friday. CBS's doctrine "ought to be chisled on every journalism wall" Public interest Walter Cronkite, who interrupted vacation at Martha's Vineyard to fly to standard should be maintained, but methods other than comparative Maryland retreat, ABC's Frank Reynolds and NBC's John Chancellor did hearings - perhaps lotteries or auctions - should be used to select pieces for their evening news shows. Stories pictured physically fit licensees. Paul Davis, wcìA -TV Champaign, Ill., RTNDA president, ob- President who is ready to acknowledge -as Cronkite said -he has lost served there were seven camera crews along with 10 radio tape recor- confidence of people and Congress but who was looking to speech last ders covering briefing, which also included Attorney General Griffin Bell night (July 15) as first step in regaining that confidence. All three corn - and representatives of White House. Department of Energy, Arms Con- mercial networks plus Public Broadcasting Service were scheduled to trol (SALT II). Transportation, and Management and Budget. go live with President's speech. Following address, NBC News's Prime Time Sunday coverage of reaction was to include Dube subscribers FCC last week it hooked to Warner Cable Corp.'s two -way system in Columbus, Ohio. eased personal- attack rule as applies to political candidates. Commission amended rule to exempt broadcast attacks by candidates on third parties. Formerly, only attack by candidates and Six hours, 34 minutes: That, says Nielsen data for first half of this year, their campaign associates were exempt. is new all -time high for average daily per -home TV viewing.. New record is up from six hours, 21 minutes for same period in 1978. Televi- sion Bureau of Advertising, which released data, believes that gas o shortage is factor in increase and will continue to add to viewing FCC granted National Association of Broadcasters' petition for 60=day levels. extension of deadlines in cable deregulation rulemaking. FCC O denied joint petition filed by NAB, Motion Picture Association of America Charley Pride, artist, and Jim Long, president of TM Pro- and others to designate issues in proceeding for hearing, but granted ductions Inc., are buying KEYN -AM-FM Wichita, Kan., for $3.5 mil- NAB's petition because Broadcast Bureau's report on cable inquiry was lion. Sellers are Bob Freeman, Frank Carney, Lloyd Denniston and Gary not placed in docket until last week (see page 34). New deadline for Dick. They also own KOFM(FM) Oklahoma City. TM Productions is Dallas comments is Sept. 17, Oct. 17 for replies. producer of syndicated programing and jingles for radio and subsidiary of Starr Broadcasting, which has received FCC approval to merge into Shamrock Broadcasting. Broker: Richard A. Shaheen Inc. Promotion by wl-uP(FM) Chicago between games of White Sox-Detroit Tigers doubleheader backfired last Thursday night when it triggered In 18 months ABC expects to have movie in theaters and thereafter fan riot that resulted in postponement of nightcap. Album- oriented rock will finance and produce (or co- produce) three or four theatrical films station had offered admission to Comiskey Park for 98 cents and disco each year. That's word last week from Brandon Stoddard, president of record - latter contribution to be part of explosion and bonfire to sym- new ABC Motion Pictures operation, who said $8 million would be bolicly destroy disco music. Event ended with thousands of fans on field average budget. in demonstrations that pock- marked playing surface and resulted in cancellation of second game. Factors contributing to unfortunate turn of Charles D. Ferris regards superstations as "the clear channels of events. according to Les Elias, w1.uP general manager: Unexpectedly TV," to supply alternative programing against "three gatekeepers;' three large turnout of 55.000 at park plus another 20.000 turnaways, and -to TV networks. That was message to some 60 members of Radio -Televi- beat curfew -need to advance bonfire ceremony from end of evening.

Broadcasting Jul 16 1979 26 I ( TOP OF THE WEEK!

ing the question of whether the commis- Catalyst. Andrew Jay Schwartzman, ever, Fogarty and others said lack of sion's action is appealable. "We don't executive director of the Media Access character might be shown if McGoff were know if a court would have the jurisdiction Project, has found that the best way to found to have sold out his editorial judg- to stay the order." There is no substantial get the FCC's attention is not neces- ment in return for the alleged financial precedent for what the commission has sarily through a pleading but a headline help from South Africa. done, he said. in the local newspaper. He reported to Booth American,in its hearing, faces a Commission members said the staff the Washington Star that the commis- number of issues, including payola and acted properly in making the grant on May sion staff had routinely approved the misrepresentations to the commission. 31, a day ahead of the contract expiration. sale of two television stations in Another issue involves the question of But since then, they said, information has Michigan to Panax Corp., whose presi- whether the licensee failed to maintain surfaced which they feel requires a further dent and 40% owner John P. McGoff, effective supervisory procedures to moni- inquiry. The subsequent information was was the subject of a Justice Depart- tor the content of the FM station's foreign the assertion in a report by a South ment inquiry as a result of allegations of language programing. African commission that the government his ties to the South African government. WHAV faces a renewal hearing on issues had secretly provided McGoff with $11 The Star reporter's questions to several involving allegations it discriminated million to help him in his bid to purchase commissioners regarding the staff ac- against women employes in its personnel the Washington Star in 1975. tion and the paper's story led to the policies and practices The Department of Justice is looking commission decision to set aside the The Rust decision, which was prepared into the allegation -which McGoff has staff grant. under the supervision of Commissioner denied -as well as into the question of Tyrone Brown, makes it clear the commis- whether, if they are true, he should have sion will no longer accept, as it did in the registered as an agent for a foreign coun- until it confers with the Justice Depart- case of the Rochester stations, data show- try. ment. He said the staff has been directed ing an improvement in EEO performance Chairman Charles D. Ferris said what is to check with Justice on what it has devel- after a license renewal has been set for at issue is McGoff's character qualifica- oped and pn whether a commission in- hearing on EEO grounds. tion. "Based on the present record, we quiry would interfere. "The majority The broadcast industry has had ample can't make a determination on that," he wants to wait until we get a signal from opportunity to adjust to the commission's said. No decision has been reached as to Justice," he said. affirmative action requirements, the com- how the commission would proceed, he The commission -which acted on a 6 -0 mission said. Accordingly, it said, it will no said. vote, with Commissioner James H. Quello longer permit a licensee's post -term Indeed, Commissioner Joseph Fogarty absent -is not yet specifying how the "upgrading to mitigate a seriously defi- said the commission will defer any action character issue might be involved. How- cient license term EEO record."

Schneider Vane Wheeler O'Brien Watson Masrni

John A. System as VR news and special programing. Don Budd, MBS VP /news, Schneider, dominant force in CBS broadcast operations for 13 becomes VP and director of domestic news coverage. Dick Rosse, years, named "full -time exclusive consultant" to Warner Communica- tions Inc., New York, bureau chief, named director of foreign news coverage. effective today (Monday). WCI President Steven J. Ross said Schneider's "wealth of experience and the universal respect he A. Watson, executive VP NBC -TV, named president of NBC enjoys" make him "valued addition" who will be actively involved in Arthur phases R. Simmons, who's resigning, NBC said, all of WCI's entertainment and communications activities. Ob- Sports, succeeding Chester As VR Watson has had servers noted he is only broadcaster in WCI's senior management, to accept undisclosed outside post. executive for and network sales. He'll con- speculated he would be called upon to apply special skills wherever responsibility Olympics administration needed. to NBC President Robert E. Mulholland. With CBS for 28 years, he was president of CBS /Broadcast tinue to report -TV Group for eight years before being named CBS Inc. senior VP in 1977 M. Masini, president of TeleRep, New York, elected president of (BROADCASTING, Oct. 24, 1977), resigned seven months later to open Alfred broadcasting consultancy. Station Representatives Association, succeeding Adam Young of Adam Young Inc. Other new officers are Bill Fortenbaugh of Katz Radio and Edwin T. Vane, VR network program affairs, ABC -TV, ends 15 -year Lloyd Werner of Television Advertising Representatives, vice presidents; association with network Aug. 13 and joins Group W Productions, Los Bob Coppinger of Buckley Radio Sales, secretary, and Dave Allen of Pe- Angeles, as president and chief executive officer. He succeeds William try Television. treasurer. F. Baker, who moved up to president of Group W Television Group March 19). (BROADCASTING, says four California radio stations were in violation of fair- O FCC now for running nuclear- energy spots and ordered them to Thomas E. Wheeler, executive VR National Cable Television Associa- ness doctrine take corrective actions. KATY(AM) San Luis Obispo, KJOY(AM) Stockton, ( Circuit :' June tion, elected president by association's board "Closed of KPAY(AM) Chico and Kv0N(AM) Napa were among 12 stations accused 25). He takes office Aug. 1, succeeding Robert Schmidt, who announced as result of carrying commercials promoting nuclear his resignation two months ago and plans to enter cable ownership violating doctrine FCC originally found four innocent of violation, but not other eight. ranks. Wheeler joined NCTA in May 1976 from Grocery Manufacturers of power. turnaround came after U.S. Court of Appeals in Washington America. FCC directed commission to take another look (BROADCASTING. Oct. 30, Tom O'Brien, VR radio news, ABC News, joins Mutual Broadcasting 1978).

Broadcasting Jul 16 1979 27 Law & Regulation

MEN IN THE NEWS Odd couple at the FCC After five occupants in two months, As for Shiben, the top two Broadcast Bureau he is, as a colleague posts have shaken down to said, "a survivor, commission veteran Shiben and one who is able to relative newcomer Washington adjust to winds of change." More The FCC, like most government agencies, than that, his five is not noted for a high rate of personnel years as chief of the turnover. But lately, the commission's Renewal and Broadcast Bureau, particularly its upper Transfer Division level, has seemed no more stable in that demonstrated, to respect than the programing department the commission's of a television network with bad ratings. In satisfaction, a high little more than two months, there have level of managerial been five occupants of the two top jobs. skill and an ability Now, with the revolving door apparently to deal with people. stopped, at least for a while, the bureau Shiben's biggest Shiben has been left with a kind of odd couple in boosters at the charge. Time, as they say, will tell how well commission are the partners meld. staffers who The chief is Richard J. Shiben, 42, a worked for him in veteran of 17 years with the commission, a the division, a native and resident of West Virginia, who fairly disparate speaks in the accents of that state, a man bunch themselves. who was educated at St. Vincent's College, And as they set- in Latrobe, Pa., and the West Virginia Uni- tle into their new versity of Law, and who was described in a jobs, they find BROADCASTING "Profile" as "having a themselves in the face that looks as if it had been whacked kind of harmony out of stone by someone working under on policy that deadline pressure" (BROADCASTING, Dec. might not have 16, 1974). been expected The deputy chief is Frank G. Wash- when the Ferris ington, 31, who joined the commission in regime moved in. November 1977 as legal assistant to Chair- As a Democrat, man Charles D. Ferris. Washington is a Ferris was not black in a whisper of mutton chops who is looked to as one smooth in speech and natty in appearance. who would seek to His education is strictly Ivy League - ease the regulatory Cornell University for his undergraduate burden on broad- Washington work and Yale for his law degree, and he casters. Preconceptions die hard. Yet radio and programing, for instance -and come did his basic training in law at the Wash- deregulation has been a major thrust of his to different conclusions." (The commis- ington law firm of Arnold & Porter. His administration. And Washington's views sion is expected to consider a staff draft of initial service with government was as a of what commission policy should be were deregulation proposals before the August consultant to the old Office of Telecom- learned in the chairman's office. break.) munications Policy, where he helped de- Nor is deregulation anathema to Shiben. Indeed, Shiben seems prepared to raise velop its minority ownership initiatives. On the contrary, his views on the subject - a more fundamental question than Ferris There is reason to believe the chemistry expressed with candor at broadcaster or others on the staff have raised thus far. between them can work. Washington, be- meetings over the years -have made him As Shiben notes, the question being asked cause of his background at the commis- a favorite with the industry. ( "If I could is: "Will the marketplace assure that the sion, is regarded by some as a Ferris plant figure out a way to get out of programing public is receiving informational program- in the bureau. But Washington brushes off entirely and abolish my job." he was ing, assuming that's required. And if the such talk. He was, Washington says, quoted as saying in the BROADCASTING answer is yes, do we have to regulate ?" "Dick's selection." So his "first commit- "Profile," "I would ... If you want to But at the meeting in May at which the ment is to him." (Shiben isn't the first screw it up, let the government do it. ") commission discussed basic deregulation Broadcast Bureau chief to find Washington "I don't know where we'll end up with issues, he wondered out loud about a basic an irresistible staff choice. In May, Wash- deregulation," he said last week. "But it's recasting of determining the public in- ington had been plucked from the chair- time we asked broadcasters and the public terest. At present, the public interest is man's office and made chief of the Policy how to regulate the industry ... We have a whatever the commission, backed by the and Rules Division at the recommenda- golden opportunity for the commission to courts, says it is. Shiben, who has not for- tion of Shiben's predecessor as bureau ask if there's a better way ... We can re- mulated the proposition in detail, sug- chief, Philip Verveer, who now heads the examine questions of regulation -of pro- gested, in effect, that whatever program- Common Carrier Bureau.) cessing standards regarding commercials ing a broadcaster provides is, by definition,

Broadcasting Jul 16 1979 28 Starting September 24-

DINAH launches a whole new concept in television entertainment.

" ENTERFUNNYMENT!" Your viewers Then watch DINAH & FRIENDS have never seen the likes of it on television - take ENTERFUNNYMENT on location! If you and it's what the new "DINAH & FRIENDS" liked Don Meredith from Green Bay and Dallas, is all about. you're going to love him from First we start with television's most Hong Kong and honored lady, Singapore. C C DINAH SHORE. And how about G /á 5 )U Then we add a Charles Nelson family of rotating sidekicks who guarantee Reilly from Broadway and Atlantic City? audience appeal. Like DON MEREDITH, Or Paul Williams in Las Vegas? And that's whose name still means Monday Night Foot- only for starters. ball to millions of men -but whose charm and ENTERFUNNYMENTwiII bring on the wit mean the women are watching, too. * phot new comics, the fun of PAUL WILLIAMS, Gv audience games, a new big whose off -beat Y `s`is band and spectacular set - sense of humor Thr * which all say: "You've sparks hyster- * * S never seen this on televi- ical laughter that can only be quieted by the sion before!" sound of his beautiful music. CHARLES The all -new DINAH & FRIENDS is a show NELSON REILLY, living proof that it's not only on the move with a whole i R.ir` ß kids who say the darndest things. And Latin world to explore. romantic FERNANDO LAMAS -actor, It'll pull the kind of and modern audience that adver- HAl3Gdirectorrenaissance man who tising dreams are made of. can shock, amuse and ENTERFUNNYMENT! -an exciting new set hearts aglow all at the same time. Plus concept, only on DINAH & FRIENDS. one more surprise sidekick soon to Fox representative be announced! for availabilities.

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c 1979 by iventrete CenturvFo+Fitm Cprporatgn Nt Ryms Reserved in the public interest, since the station Washington's -interest in radio deregula- ownership rules to determine if they are would, as he said last week, "go broke" if tion, neither is generally regarded as a consistent with one another and with the the programing did not serve some part of friend of broadcasting, as, say, former goal of diversity programing. The commis- the public. (At least one commissioner, Chairman Richard E. Wiley was. On the sion has already directed the staff to draft a Anne P Jones, seemed intrigued by the contrary, although there were no dissents notice of proposed rulemaking aimed at idea.) to Washington's appointment as deputy banning AM -FM crossownership in the All of which may indicate why repre- chief of the bureau, some commissioners same market (BROADCASTING, June 18, et sentatives of some citizen groups were have expressed concern, at least privately, seq.). sufficently concerned about the commis- that Washington might be inclined to favor Shiben is not ready to commit himself sion's appointment of Shiben as bureau citizen groups in disputes with broad- on that specific proposal or others that chief to complain to commissioners casters. That suspicion has yet to be have been advanced to enlarge access to ( "Closed Circuit," June 25). To them, tested. But the area of citizen group- broad- broadcast ownership -to reduce AM Shiben seemed a captive of the industry. caster disputes is regarded as one of possi- channel spacing from 10 khz to 9 khz and As a result, he has been meeting with ble contention between Shiben and his to break down the clear channels. They are citizen group members as part of an effort deputy. new issues to him, he says. to make it clear he and others in the Then, too, there is the other side of the But he did allow as how a rule banning bureau are as accessible to them as to in- argument that Chairman Ferris -and now AM -FM crossownerships prospectively - dustry representatives. Not only that, but Washington -put forth in calling for mar- and grandfdthering existing ones - "might he has invited Kathy Bonk, of the Na- ketplace rather than government regula- be appropriate." He said "the mere num- tional Organization for Women, to talk to tion of radio structural reform. The com- bers" -4,000 out of' more than 7,000 AM the bureau's division chiefs, later this mission, Washington said, is "interested and FM stations under common owner- month, on equal employment opportunity in expanding and facilitating access to the ship in the same market - "tell me we matters within the commission and the in- industry -that is, in terms of ownership of should look at the issue." dustry. (Shiben plans to invite representa- broadcast facilities, as a means of assuring Policy issues, though they capture most tives of various interests and groups to ad- diversity of service rather than in regulat- of the attention, are not the only ones of dress subsequent division chiefs' meet- ing programing ... We want to make the concern to Shiben and Washington. Both ings.) industry more representative" talk of the management problems facing However, there are those who see poten- And that, he said, "means greater focus the bureau, particularly the backlog of ap- tial problems ahead for Shiben in serving on multiple ownership rules as a way of plication processing. Shiben plans to shuf- under Ferris, problems that may draw on limiting the degree a given licensee can fle personnel within the bureau to Shiben's reputed ability to survive. For all control programing in a market." He said strengthen the hard -pressed Broadcast Fa- of the chairman's -and, by extension, there is a need to review all multiple- cilities Division, which is literally years behind in the processing of television ap- plications (BROADCASTING. March 26). Some help may also be given to the Policy and Rules Division, where work on Wkaduixokno k rulemaking proceedings is backed up. Complaints and Compliance and Hearing are the In for Broyhill. House Communications Subcommittee has new member in wake of divisions likely to have to cut back their as a Communications Act rewrite co- sponsor James Broyhill's move up to ranking Republican on work result. Beyond throwing additional bodies into position on full Commerce Committee. Representative Thomas G. Loeffler (R -Tex.) steps the fray, on board just as panel began markup of rewrite (see "Top of the Week'). He is 32 and bureau officials are examining conservative, new in office but practiced in legislation, having served as legislative counsel procedures -including, as Washington have to Senator John Tower (R- Tex.), congressional liaison for former Federal Energy said, "sacred cows" -that accumu- Administration, and special assistant for legislative affairs to President Gerald Ford. Those lated "over the past 20 years." Wash- is to deal who know Loeffler say broadcasters can expect him to be sympathetic to their concerns; ington said the system designed ago. one of his aides characterized him as being pro-industry. He is new to communications, with a work flow established 20 years has just begun homework on rewrite issues. In that connection, Shiben promised help 0 for the License Division, where applica- tions are received and are given their ini- Raised eyebrow. Federal Trade Commission has closed investigation into industry tial processing and which is struggling with comparative advertising codes and will take no action at this time. Staff report restated a backlog of its own. "Those people are position that truthful comparative ads "should not be restrained by broadcasters or self - good workers but they need the support of regulation entities. It added that industry codes imposing higher standard of substantiation the system they're dealing with," Shiben for comparative claims than for unilateral claims "are inappropriate and should be revised :' said. He also feels their morale has but made no recommendations for change. suffered as a result of a lack of attention o paid to their efforts in the past. Restitution. Federal Trade Commission attorneys have worked out consent agreement Resolving those matters is for the with makers of Acne -Statin acne preparation and its advertising agency that would set up future. For now, Shiben and Washington S235,000 fund to compensate buyers FTC said were misled by TV advertisements for have not yet got their own affairs in order. product. Karr Preventative Medical Products Inc. will contribute $175,000 to restitution They are still sorting out the kinds of work fund, while National Media Group, company's ad agency, will pay S60,000. In addition, for which each will be responsible, and singer Pat Boone, who was product spokesman and who entered into similar agreement Shiben is in the process of recruiting two with FTC last year (BROADCASTING, May 15, 1978), will pay about S5,000. Major portion of legal assistants to take some of the paper- fund will be distributed to customers pending approval of action by commissioners. work burden off the front office and to be O available for any special projects that pres- ent themselves. FCC is experiencing onslaught of mail from viewers- supporters of WJANITVI Faithful. Soon, though, the man from West Canton, licensed to PTL Village Missionary Fellowship Inc. Ohio, of Heritage Church and Virginia and his young colleague from Commission in April announced inquiry to determine whether station broadcast false and Yale will be demonstrating how well they misleading information in soliciting funds (BROADCASTING. April 16). Commission in April can work together in helping the commis- received 15,214 complaints and in May 14,400, and in both cases, staff reported, most sion regulate (even if regulate less) the protested alleged harassment of PTL and "removal of religious broadcasting :' as result of broadcasting industry. It isn't often that commission's investigation of WJAN. Station is closely allied with PTL Television Network, kind of human dynamics is offered as a which produces religious programing. kind of sideshow to the commission's main event.

Broadcasting Jul 16 1979 30 THIS FALL GIVE THEM THE

26 ONE HOURS OF THE BEST OF DEAN MARTIN FOR FALL 1979 DEAN AVERAGED A 37% NIELSEN SHARE FOR ALL NINE NETWORK SEASONS AVAILABLE NOW FROM NATIONAL TELEFILM ASSOCIATES lita NATIONAL TELEFILM ASSOCIATES, INC. / 12636 BEATRICE ST., LOS ANGELES, CA 90066 / (213) 390 -3663 BUD GROSKOPF, CHIEF OPERATING OFFICER ARTHUR S. GROSS, V.P., WORLD -WIDE SALES that the FCC should adopt an "over-all na- public broadcasting organization, the Na- tional radio policy rather than approach tional Association of Educational Broad- FCC urged to the problem on a piecemeal basis." casters, said that "reservation of the AM (Other spectrum- allocation issues pend- clear channels would further the congres- keep hands off ing before the commission are proposals sionally- advocated concept of the develop- for reduction in AM spacing to 9 khz and ment of public educational telecom- clear channels for expanding the parameters of the AM munications facilities." band, and the National Telecommunica- Most commenters also felt that minority Comments in proceeding looking to tions and Information Administration rec- ownership would best be served by main- possible breakup of radio giants ommendation that FM allocations be taining the clear channels. Minorities say loss of clears' service would restructured to provide for more stations.) would be hindered economically by com- be greater than the sum of Ray Livesay, president of the Daytime peting with major broadcasters for full any new stations to be created Broadcasters Association, was opposed to daytime service, it was said. the clear-channel proposal for a different The majority of industry comments filed reason. He feels it "doesn't scratch the last week in the FCC's clear-channel pro- surface." While the DBA does agree that ceeding followed the lead of the Clear the FCC should protect existing ground - Channel Broadcasting Service and op- wave contours, and not go for higher Commission raises posed any breakdown of the clears as a power, its filing expressed "disappoint- means of adding AM station allocations. ment" with the agency's solution for addi- its voice against The consensus was that the proposal, if tional channels. "What is needed is 14 ad- loud commercials adopted, would limit program diversity ditional channels to be classified as Class and public access to nighttime radio ser- IV channels ... this could be achieved by It issues notice of inquiry vice. In what is one of the longest commis- maintaining only 11 of the existing 25 to see if loudness can be sion proceedings (origins of the rulemak- clear channels, by consolidating two, three measured and prevented ing date back to the 1940's), the agency or four of them." now seems determined to devise a new National Public Radio's comments were The FCC is taking another crack at a prob- role for the use of clear channels. one of the few that came in supporting the lem that it seems unable to solve or ig- But in its comments the CCBS, which commission's proposal. NPR said that nore -loud commercials. The effort, initi- represents 16 clear channel stations, said "protection of clear channel stations ated last week, is in the form of a notice of the commission's role should be to pro- should be limited so as to permit the es- inquiry that asks the question: What, if vide "some service to all of the nation." tablishment of many new unlimited time anything, can or should the commission CCBS added that the agency should give stations." On the other hand, another do about the problem? It first asked a careful consideration to the cost- effective- ness of altering skywave allocations. If the FCC's proposal is adopted, it would result in 125 additional AM sta- tions. CCBS feels that "the value of the additional nighttime facilities which the commission's proposal would add does not outweigh the value of skywave service to those millions who lack any other source or any diversity of nighttime aural ser- vice" CCBS was supported by, among others, .i WGN Continental, Cox Broadcasting and Capital Cities Communications, all clear- pa Je channel licensees. WGN'S filing contended i e/e'/,ó °a.dlo a a°i that "clear- channel stations have an s ryOd'°y av O obligation to provide programing that can- +1 o,, +4 rd not be routinely offered by smaller stations . . because of the economics of local broad- casting." Capcities said the clear -channel proposal "indicates a willingness to tolerate destructive interference to long -range skywave and groundwave clear channel 1 oppose any plan that would in any way service." change or diminish the status dear chan- Cox said the new stations that would be nel radio stations, including WSM, Nash- created would produce "oceans of inter- ference with islands of service." Cox's comment went on to say that the commis- My nrinta t: 01'4 44r-L,/M'i7A t/ sion should first assess the various pro- My .ddr..s h:./.3. posals before it to achieve a coordinated radio allocation policy. This idea was seconded by ABC and the National Association of Broadcasters. ,r NAB stressed the need for a joint govern- r ment- industry advisory committee that would "prepare in -depth studies of the ad- vantages and disadvantages of various methods of accomplishing the objective of assuring that all radio stations be autho- Vox populi. This is a collage from the 4,000 -plus cards and letters received by the FCC rized to provide full -time service without from citizens expressing outrage over plans to restrict the present clear channels. The significantly diminishing service by other loudest outcries came from "Friends of the Grand Ole Opry:' a group organized by WSMUM) classes of stations." NAB stated its belief Nashville in support of the clears.

Broadcasting Jul 16 1979 32 This year, at Channel 4, improvement has brought Education Association, plus we're celebrating our 30th year. us the reward of continuing recognition from the PTA and It's an anniversary that we're good results. More people m the nearly every other civic celebrating with the pride of a Twin Cities area rely on organization in the Twin Cities job well done and the promise of Channel 4 for their news at one time or another over even better things yet to come. programming than any other the years. Our reputation for quality station? And we're gomg to These ratings and the awards broadcast journalism has keep it that way. over 30 years have prodded spanned the years with Next to ratings, awards are us to increase our efforts; to unparalleled excellence in the the best way to be recognized continually better our Minneapolis /St. Paul market - for your efforts. And we've programming for our public. place. Our news broadcasts collected our share of them. They rely on us. And we have expanded to include We're the only TV station in the take that very seriously. morning, noon, 5 PM, 5:30 PM, market to win the coveted Our affiliation with CBS is 6 PM, 10 PM, all night news, Peabody Award twice. Other something we can also celebrate. weather and sports plus news national honors have fallen our They've been with us for updates throughout the day. way as well, including all of our 30 years. And the Our equipment has kept pace numerous Sigma Delta Chi relationship has been strong with the latest technological Awards, Alfred I duPont and prosperous. advances incorporating color Columbia Awards, awards from A lot of things have changed weather radar, an outstate national and regional News since 1949 but Channel 4 weather reporting network, Director Associations and is still the station for quality color weather satellite, news awards from the National and quantity helicopter, mini -cams and Mental Health Association. in the Twin Cities. the like.. . big changes from our Other regional awards include I start 30 years ago. the Minnesota School Bell WCCO TV Our dedication to continuous Award from the Minnesota Minneapolis St. Paul `Nielsen rating May 1979. Ratings subject to limitations. OA CBS AFFILIATE. Represented by TeleRep similar question in 1962. of the inquiry," it sees no need to do more both television stations and cable systems But this time, the commission suggests, than collect and organize information, ( "Closed Circuit," April 23). it stands a better chance to achieve more "encourage remedial measures and The Broadcast Bureau's policy analysis than it did in closing out the inquiry begun (possibly) formulate a more definitive branch evaluated information gathered in 17 years ago. In 1965, the commission was statement of policy." the inquiry, did a study of its own on forced to concede, in a policy statement, But the commission does not rule out television public service programing and there was no acoustic or electrical tool to "whatever rules are necessary to obtain audience diversion, and presented the determine whether a given sound was ob- results" if the problem appears serious resulting report to the commissioners. It jectionably loud, but it then proceeded to enough and industry action would other- was one of several reports on which they conclude that "objectionably loud" com- wise be "ineffectual." If it comes to relied in proposing to repeal the distant - mercials were a problem and contrary to regulation, the notice said, it "might take signal and syndicated -exclusivity rules the public interest. the form of one or more of the following ": (BROADCASTING, April 30). Now, however, it believes that re- Require all nonprogram material to The inquiry was designed to re- examine searchers have a reasonably good under- be transmitted with a sub -audible tone assumptions on which the commission standing of loudness and are capable of that would automatically adjust sound has based its program for regulating ca- producing devices to measure it. The com- levels in receivers. ble-a program based on the assumption mission based that belief on a 1977 study Require nonprogram material to be that conventional television requires a by its Field Operations Bureau, which clustered, "say, within four minutes on measure of protection against the audience employed a CBS -developed loudness level either side of the hour and half- hour." diversion cable could create. monitor that found that about 35% of the "Require stations (or networks) to The policy branch's report included commercials studied were "loud" and on evaluate all broadcast material. Non - these findings: conversations "with persons knowledgea- program material could only be transmit- Cable- induced audience diversion is ble in the field." Because of its confidence ted during programs ... compatible in 3% -12% in most markets served by cable that devices can be produced to measure style and volume. A compatability grading and could be expected to increase to loudness, "and the fact that a significant system would have to be devised." 6% -27% with the introduction of addi- number of commercials continue to Comments are due Dec. 15 and replies tional distant signals. The maximum au- employ what we believe to be excessive Feb. 5, 1980. The docket is BC 79 -168. dience loss expected under conditions of loudness," the commission said it was "ultimate penetration " -up to 50% -is "appropriate" now to reopen the inquiry. about 20 %, except in markets with fewer Some questions on which comments are than three stations, where the impact is sought deal with the matter of measuring Broadcast Bureau predicted to be as high as 50 % -a figure loudness: What methods are suitable to the bureau staff said is "substantially over- measure the instantaneous loudness of says benefits stated" complex sounds such as voice or music? A 1% change in audience results in a Or how can a sound segment be charac- from cable 1% change in revenue, but that relation- terized in terms of loudness? outweigh any harm ship "is more complex than the simple Some of the questions suggest the com- one -to -one assumption and that revenue plexities of the problem: To what extent Another study from the FCC also depends on station, market and de- (how loud and how many) are commer- concludes diversion of audiences mographic factors" cials objectionably loud? What forms isn't a valid argument for There is "a weak, albeit significant, should loudness standards take, and what restrictive regulation of CATV positive relationship between the quantity limits are reasonable? What causes objec- of local programing and revenue" Local tionable loudness in commercials? Broadcasting industry representatives hop- programing expenditures, however, were One question asks whether it would be ing to rebut arguments made by the FCC found to be "strongly related to revenue." possible to incorporate an automatic loud- three months ago in proposing substantial The staff estimates that 23 cents of each ness controller in television sets that deregulation of cable television won't find additional dollar of revenue is spent on would be adjustable for the receiver loca- much support in a report by the commis- local programing. (Another finding by the tion and listener preference. sion's Broadcast Bureau on information study could have a bearing on commission And some ask whether the commission developed during the economic inquiry consideration of local and absentee owner- should control loudness solely by regula- that led to the rulemaking. ship: Group -owned stations spend less on tion -for instance, require all nonprogram The report, which through inadvertence local programing than do single -owned material to be transmitted with a subaudi- was not placed in the docket in the pro- stations.) ble tone or require licensees to cluster all ceeding until last week, was available at The relationship between local program- nonprogram material, say, within four the time the commission acted. Indeed, ing and revenues is one of two areas in minutes on either side of the hour. the bottom line was known even earlier: which the policy branch takes issue with The commission said that "at this stage that there is room in the economy for the results of a report issued by the Cable Bureau. It dealt with the relationship in terms of quantity of programing rather than expenditures. The other area con- cerns the Cable Bureau's analysis of sup- ply of and demand for cable television, Television for All Children which a section of the report the policy analysis staff feels lacks "depth and sophistication." But the policy branch finds that the ca- ble report "is generally well done and that its conclusions are justified." And the main conclusion is that "the vast majority of television viewers either stand to bene- IN THE EIGHTIES .. . fit or will be unaffected if the distant signal More Series carriage rules are relaxed." The Cable - More Stations - More Viewers Bureau predicts subscribers will gain ac- cess to more diverse, therefore more valu- Or Call Now! Toll Free (800) 421 -0597 (Except Alaska & Hawaii) able, programing. e404 Sunset Boulevard, Los Angeles, CA 90028 In Calif. (213) 463 -7060 A key element of the Cable Bureau re- port not covered by the policy analysis

Broadcasting Jul 18 1979 34 Ikegami inaugurates the era of one - person ENG camera crews.

for ENG throughout broad- casting, worldwide. In March, 1979, with deliveries of the new HL -79A, we enter the era of the one -person ENG cam- era crew, for this new camera is an all -in- A remarkable new television camera is the -head design - fully integral, with no power ready for ENG broadcasters, a new -generation cord to a separate battery. Its reduced weight camera significantly more compact, yet higher and size enable the camera- person to slip solo in in performance than any prism -optic ENG cam- or out of vehicles or through crowds, unham- era now offered. pered as never before. In performance and reli- The new HL -79A is like other Ikegami cam- ability it is the ENG camera of tomorrow in the eras in its performance and reliability. This authentic lineage of Ikegami cameras of yester- tradition is well -known in the industry. It dates day and today. back some six years to the pioneering HL -33 Ikegami Electronics ( USA ) Inc., 37 Brook head -plus- backpack camera that first made Ave., Maywood, N.J. 07607, i 201 368 -9171; broadcast -quality ENG truly feasible. The HL- West Coast: 19164 Van Ness Ave., Torrance, 33 and its successor, the HL -35, carried on this Calif. 90501, (213) 328 -2814 ; Southwest : 330 tradition of reliability. And the current HL -77A North Belt East, Suite 228, Houston, Texas, head -plus- battery camera is today's standard 77060, (713 445 -0100.

Ikegami HL-79A branch examined the financial impact of side the realm of entertainment and the distress sale policy -that the sale occur cable in markets served by cable systems sports. before the case goes to hearing. The other that, operating under grandfathered The FCC's annual report on television two criteria are that the buyer be minority - status, are carrying substantially more sig- programing during a composite week, controlled and that the price be "substan- nals than present rules allow. The Cable issued last week, showed that in 1978 the tially" below market value. Bureau found that cable competition does average television station devoted 24.9% Refusal of the FCC to allow WSWG -AM- not appear to have been detrimental to of the time between 6 a.m. and midnight FM Greenwood. Miss., and KOAD(AM) over-the -air "even in the 'worst' cases." to such programing. In 1977, the average Lemoore. Calif.. make distress sales set The policy branch's own conclusion is was 24.6 %. the precedents for the Bartell denial. that the commission's traditional assump- News and public affairs programing was Bartell is a wholly owned subsidiary of tion regarding cable television "has over- off slightly from 1977, while all other non - Charter Company. a diversified. publicly stated" cable impact because it has over- entertainment and nonsports programing owned holding company. owners of two looked changes in the economic environ- was up. The commission report showed AM's and three FM's. including wMJx. ment. The branch noted that, over the that the average amount of time devoted years since cable rules were adopted, in to news last year was 9.2 %; to public 1965, potential audience and advertiser affairs, 4.2 %, and to "all other," 11.4 %. demand "have increased substantially, The comparable figures for 1977 were FTC working on quite apart from any negative impact from 9.5 %, 4.5% and 10.6 %. `guidelines' for cable. The effect has been to offset the im- The report shows the broadcast of non - pact of cable on broadcast television." entertainment and nonsports in prime endorsement ads As a result, the policy branch says the time was also off, on the average. Last evidence demonstrates that "there is year, the average station devoted 19.5% of Commission sends back staff effort room in the economy for both cable and its time between 6 and 11 p.m. (5 and 10 for rewrite; Clanton disagrees with broadcast television. Indeed, the increased p.m. in the Central and Mountain Time proposed use of 'actual consumer' competition brought about by cable may Zones) to news (17.8 %), public affairs well induce broadcasters to operate in a (3.3 %) and all other (4.4 %). The Federal Trade Commission hopes to more efficient manner and to improve In 1977, the total average for such pro- provide the advertising industry soon with their programing ". graming in prime time was 20.4 %. News an updated set of guidelines on the use of accounted for 12.3 %; public affairs, 2.9 %, endorsements and testimonials. and all other, 5.2 %. The commission met last week to con- The stations -711 reported -duplicated sider a draft of proposed guidelines, but Programing status quo their average performance of the year deferred action. Instead, it directed the before in locally produced nonentertain- staff to rework a number of provisions for Commercial television stations are con- ment and nonsports programing. As in future consideration. tinuing to devote, on average, slightly less 1977, they devoted 8.4% of their time be- The first guideline the commission took than 25% of their programing to news, tween 6 a.m. and midnight to such pro- up, "General Considerations," would: (1) public affairs and other programing ou - graming. And, again as in 1977, the sum urge that endorsements reflect only the of all locally produced programs, including honest views of the endorser, (2) dis- entertainment and sports, accounted for courage the presentation of an endorse- 9.3 %. ment out of context and in a manner that For the prime time period last year, the distorts it and (3) promote the idea that an FAIZIE averages were 8% for locally produced no- endorser actually use the product adver- GROSS8, CLAY nentertainment and non -sports program- tised when the advertisement so repre- ing and 9% for all local programing. In sents. 1977, the figures were 7.9% and 9 %. The second guideline states that adver- tisers should have substantiation for a claim that implies the average person can Economic Impact expect to obtain comparable performance FCC turns down Bartell from a product, and that "endorsements Analysis request for distress sale by what are represented to be 'actual con- sumers' should use actual consumers or Three times licensees who've had station disclose the fact that actors are appearing." license renewals denied in initial deci- The final guideline, "Disclosure of sions have asked the FCC to allow them Material Connections;' encourages adver- to sell the troubled station under its dis- tisers to disclose connections between tress sale policy and three times the FCC themselves and the endorser that might Feasibility has said no. affect the credibility of the endorsement. The last no was addressed to Bartell The major disagreement with the pro- Studies Broadcasting. whose license for wMJX(FM) posed guidelines, voiced by Commis- Miami was denied by an administrative sioner David Clanton, dealt with the pro- law judge on January 1978 primarily be- visions on "actual consumers" Clanton cause of improperly conducted contests. said no real harm would likely result from Even though that decision came down an actor "posing" as a consumer, and he before the FCC instituted its distress sale didn't think the commission would want policy. Bartell filed a petition for extraordi- to enforce a provision that prohibited such TV and Radio nary relief asking permission to sell the techniques. Clanton further recom- Financial Management station to Broadcast Enterprises Network mended that all provisions dealing with Inc. for $I million a Consultants as distress sale. (In its consumer endorsements be dropped. petition, Bartell said the station was ap- FTC Chairman Michael Pertschuk said praised at $2.5 Industry Specialists since 1946 million.) he thought a set of guidelines would be work Inc. for SI million as a distress sale. welcomed by the advertising industry, as it 5028 Wisconsin Avenue, NW (In its petition. Bartell said the station was has, in the past, looked to the commission appraised at S2.5 million.) for guidance in such matters. Washington, D.C. 20016 By denying Bartell's request, the FCC These guidelines don't have the force of (202) 966-2280 reaffirmed one of the three basic criteria law; rather, they indicate to the industry stations must meet to take advantage of the FTC's thinking on specific issues.

Broadcasting Jul 19 1979 38 Business

Chuck Barris on the set of The Gong Show"

IN THE MARKF i High profits from low -brow TV

Chuck Barris Productions dividend in February of 1978, skyrocketed of commercial success lead to the break -up turns into hot stock on strength to $19, split two -for -one in October, and of his marriage. of its game -show sales kept on going to finish the year at $12.50. In a 1975 appearance on CBS -TV's 60 The price is holding steady now at above Minutes, Barris brainstormed the idea for America has a venerable tradition of flam- $14, giving Barris's 54.6% interest in a game show called Greedy. "Four contes- boyant showmen who, flying in the face of the company's 3.14 million shares of com- tants would be given a thousand dollars critical disapproval, amassed fortunes mon stock a market value well over $20 each, and they would bring out a little feeding appetites for outrageous entertain- million. (He holds another 12.4% of the child with a lollypop, and we'd bid down to ment. The phenomenal success of the company's stock as custodian for his see which one would go take the lollypop Hollywood television production compa- daughter, Della, whose mother and Barris away from the kid." Admitting to Mike ny, Chuck Barris Productions, whose are divorced.) Wallace that he has called game shows president of the same name has become Barris's road to personal wealth began "trash," Barris did stress that "when I say famous as the circus -barker host of his just over 50 years ago in Philadelphia. trash, it all has to be done in context. On company's The Gong Show, provides one After graduating from Drexel Institute in game shows, at least we don't pistol whip, of the clearest examples in recent years of 1953, he did stints as a management we don't rape, we don't murder, we don't the gulf between critical acceptance and trainee at NBC, a salesman for television punch ladies in the face or kick people like popular taste. cuing equipment and the director of West they do in beloved and prestigious prime In addition to The Gong Show, Barris Coast programing at ABC, a post he held time. The shows entertain and provide a currently markets The Newlywed Game, from 1959 to 1965. Besides his well -known certain amount of prizes and good things The $1.98 Beauty Show, the new Three's A activities as a television producer and for these people." Crowd and the revival of The Dating host, Barris has two other credits for crea- CBP has not provided its "good things" Game. Success in selling programs to net- tive endeavors. He was the composer and only for contestants. Estimated earnings works and stations is only part of his com- lyricist for the sixties tune, "Pallisades for the last fiscal year are $2.25 a share on pany's story. With stock traded over -the- Park," turned into a hit by The Beach revenues of $30 million, compared with 66 counter since 1968, investors last year Boys, and also the author of a 1974 book, cents on $13.9 million the previous year. made Chuck Barris Productions one of the "You and Me, Babe," the story of a man Dean Witter Reynolds projects the compa- top OTC's in the country. CBP shares, who makes a fortune at an early age pro- ny's earnings for the fiscal year ending which hung below $5 for years, paid a 50% ducing game shows, only to have the grind May 31, 1980, will be $3.25 a share on

Broadcasting Jul le 1979 37 revenues of $40 million, based on the do so" indicated both general develop- "in these days of major mergers it would commitments CBP has received from sta- ment activity and acquisitions in particular. be foolhardy to ignore the possibility of tions for its programs. CIT had made it clear in the past that it the value which CIT might have to With virtually no debt ($320,000 long- was interested in adding financial concerns another organization," reiterated a term debt as of last November) and a large in the areas of savings and loan, in- thought Holmes expressed the previous influx of cash, the company is contemplat- surance, mortgage banking and mortgage week that the company would act to "best ing diversification through cash acquisi- insurance. serve" its stockholders after examining tions of operations that a spokesman said RCA is also expected to continue its ac- alternatives "as they arise ?' The letter would be "related to the present sphere of quisition efforts. It is known to be seeking closed by saying the company would "con- business;' while not duplicating current ventures that would provide cash flow that tinue to serve our stockholders as effec- efforts. This would help to dispel any lack could be pumped into technology re- tively as possible -with or without a of confidence arising from the belief that search. Financial services concerns such `takeover.' " the small company (CBP has only about as CIT fill that requisite. 25 permanent employes) relies too heavily No reason was given for the withdrawal on the genius of its principal. of RCA's offer, although reports indicated Barris strives to separate his public and that the companies couldn't agree on a Pay TV with a new twist private selves, turning down recent re- price. Initial estimates put a figure of $60 quests for interviews. In a report late last to $67 a share on RCA's offer. After the Californians, who just may be as addicted year on Barris, Forbes noted that he had latest developments, the market price of to their television sets as they are to their talked to that journal "only because the CIT stock, which had climbed to $55.50, cars, may eventually have to do without exposure might help my company.' " (The fell $12.50 from Tuesdays opening price of the latter, but some enterprising capitalists stock dipped slightly after publication of $53.50 to close at $41.00. Two weeks on the West Coast are seeing to it that the the article.) before it had closed at $35.75. On Wednes- tube is never far away. Chuck Barris Productions has more of day, CIT shares made some recovery, gain- With an updated version of the table- the same on the drawing board. Among ing $3.375. top juke box, Televend Systems Inc. of them are The Gong Show Movie, a Chuck The Holmes /Todd letter, assuring that Los Angeles is offering small- screen Sony Barris talk show and three new game pro- grams: How's Your Mother -in -Law, The and Dollar a Second. Divorce Game, E,© tto LI U L1mUU Lll°1 Aside from future ventures, Barris has been building an inventory of back edi- tions of proved titles whose production Boosting its stake. Chris -Craft Industries has increased its holdings in 20th Century -Fox 13%, in intention 15% costs have already been recouped. Given Film Corp. to about line with its announced last winter to acquire of maker the company's past record, and no evi- the latter's voting securities outstanding. Chris -Craft, diversified pleasure -boat with properties, latest is investment purposes dence that Americans are prepared to rise broadcast station reiterated that acquisition for had en masse to new levels of entertainment only, position it took in advisory to FCC last summer after Fox petitioned commission to tastes, the future for Chuck Barris Produc- ask Chris -Craft to state definitely whether it intended takeover (BROADCASTING, July 3, tions looks infinitely brighter than the par- 1978). Chris -Craft's latest increase boosts its holdings in Fox to 1,011,500 shares of Fox ticipants in its programs. common and 1,000 shares of its $3 cumulative convertible preferred.

Meanwhile back at Fox. To concentrate operations in entertainment, broadcasting. leisure time and destination resort activities, 20th Century -Fox Film Corp. is selling its wholly owned subsidiary, Wedron Silica Co., for $33 million cash to Martin Marietta Corp. RCA and CIT Wedron Silica, which mines and processes industrial silica sand, was formerly division of Pebble Beach Corp., which was acquired by Fox May 1, 1979, for $71 million. Dennis C. decide to Stanfill, Fox chairman of board and chief executive officer. said there would be no significant gain or loss on proposed sale that is subject to definitive purchase agreement call it off and approval by Fox Board. Merger proposal is withdrawn, take. Gannett Co., major publisher- has its apparently over price differences Put and broadcaster, strengthened newspaper hand in Nashville. It has agreed to pay $50 million for Tennessean newspapers (daily circulation of 130.000 and Sunday circulation of 240,000) to Silliman Evans family Merger talks between RCA and CIT Fi- trust and Amon Carter Evans. In keeping with antitrust laws, Gannett will sell its afternoon nancial Corp. collapsed last week, causing Nashville Banner (85,000 circulation Monday through Saturday) for $25 million to local the financial services company's stock to group, Music City Media Inc. Latter's principals include bankers Brownlee O. Currey and plummet from the heights to which inves- Irby C. Simpkins Jr. and political figure John J. Hooke Jr. John C. Quinn, Gannett senior tors had taken it in anticipation of what vice president, said that transactions should be formally completed by end of August and could have been the largest corporate mar- that Gannett holdings, including just- approved Combined Communications Acquisition, riage in history. In a joint announcement, will total 80 daily newspapers, seven TV stations, six AM's, six FM's and other the two companies simply stated that they interests. "terminated discussions" concerning the proposal, initiated by RCA. Big bucks. Times Mirror Co., Los Angeles, major group owner and parent of several CIT's chairman, Walter S. Holmes Jr., leading metropolitan dailies Angeles Times, Newsday (Long Island, N.Y.) and Dallas and its president, Todd G. Cole, shed -Los Times Herald -has agreed to purchase Hartford (Conn.) Courant, nation's oldest some additional light on the subject in a continuously published newspaper, for $105,554,000 in cash and notes. Morning Courant letter to stockholders, noting that the ter- has daily circulation of 215,386; Sunday Courant has circulation of 218,186. Agreement in mination followed RCA's withdrawal of its principle, announced by TMC last Wednesday, was reached after several other offer. The letter reassured shareholders communications firms and expressed interest in paper. According to announcement, that "CIT is not seeking a takeover," and Capital Cities Communications Co. had made $70 million offer last November. TMC's other that the company "is in excellent financial holdings include KTBC -Tv Austin, Tex., and KDFW -TV Dallas as well as cable TV interests. condition." It went on to say, "we have the resources to further develop our present Branching out. Paramount Pictures Corp., wholly owned subsidiary of Gulf & Western business we and, since are now free from Industries Inc., announced agreement in principle to acquire 50% of EMI Ltd., London, for the limitations imposed by the federal about $150 million. EMI is diversified corporation with substantial recording industry Bank new Holding Company Act, to add holdings in U.S. and abroad. including Capitol Records. Deal is subject to approval by EMI. businesses. We shall proceed to do so." A G &W and Paramount boards, and by EMI shareholders. company spokesman said that "proceed to

Broadcasting Jul 16 1979 38 CONGRATULATIONS! YOU JUST EARNED YOURSELF A

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No Postage Necessary if Mailed in the United States Business Reply Card NEC Nippon Electric Co .Ltd First Class Permit No.1477 Elk Grove Village, IL Postage will be paid by addressee. NEC America, Inc. Broadcast Equipment Division 130 Martin Lane NEC America, Inc. Elk Grove Village, Ill. 60007 Tel 312-640 -3791 Broadcast Division 130 Martin Lane Elk Grove Village, IL 60007 Attn: Richard A. Dienhart television sets to local restaurants and dent John D. Backe said second -quarter quarter, helped by "a strong increase for coffee shops for use at their dining tables. earnings reached $65.8 million, up 11% the Columbia House division and the ad- The sets, which sell for about $350 with from $59.3 million a year ago, on revenues dition of the Gabriel Toy business, which modifications, offer diners up to 15 totaling $913.8 million, up 22% from was acquired by CBS in August 1978." minutes of local- station programing for a $751.4 million in last year's second CBS /Publishing Group revenues rose dime. According to Angelo Typaldos, vice quarter. 15 %, principally from the consumer president, the company has about 400 The second -quarter results lifted publishing division. such sets in southern California as well as revenues for the first six months to a others in Arizona, Washington and as far record $1,742,500(000, a 17% gain over east as Texas. The sets are in about 100 es- $1,495,600,000 in thé comparable 1978 tablishments. period. But the second -quarter profit gain Computers for cable International Entrepreneurs' Associa- was not enough to offset the 47% profit tion of Santa Monica, Calif., has prepared decline reported in the first quarter Subscriber Business System handles a study of the business possibilities of (BROADCASTING, April 16). Thus net in- billing, accounting and installation; renting out the sets and concluded that come for the first half, estimated at $83.6 added functions due next year "profit margins are substantially higher million, was 10% below the 1978 first -half than most other vending -type busi- total of $93.1 million. A computerized business system for cable nesses." Earnings per share were put at $2.37 for TV has been developed and is being mar- The modified seven -inch sets work the second quarter, up from $2.14 a year keted by Station Business Systems, a divi- much like juke boxes. Waiting for a pizza ago, and at $3.01 for the first six months sion of Control Data Corp. James R. Lang, or hamburger, a diner drops his dime In a as compared with $3.36 for the 1978 first vice president for CATV business coin box for 10 to 15 minutes of play. The half. systems, said last week two units have al- sets have large appeal for children, but Paley and Backe said the CBS /Broad- ready been sold: One to St. John's (Vt.) adults, too, are said to use them for catch- cast, Columbia and Publishing Groups all Community TV Corp., which has about ing up with sports shows. Volume and contributed to the second -quarter earn- 5,000 subscribers, and one to Tar River other control knobs, other than the chan- ings growth, and noted thát "income also Cable, Rocky Mount, N.C., which has 10 nel selector, are removed or covered. resulted from the sale of syndication rights franchises and about 51,000 subscribers. to the feature -film inventory of Cinema The system, called Subscriber Business Center Films." System (SBS), was developed after a year Revenues of the CBS /Broadcast Group and a half of research among cable opera- CBS turns around increased by 14% over last year's second tors to determine their needs, according to in second quarter quarter, "with CBS -TV network setting Lang. It is entirely in- house, using hard- the pace," but the report said that "costs ware from Texas Instruments, and is Records are set, although they're in the television network, primarily pro- packaged in modules that enable a cable not enough to offset losses in graming costs, continued to increase at a operator to choose the services he needs the first; profits for six months greater rate than revenue." News depart- and be able to add others later. are still down by 10% ment costs were also reported to be on the Lang said the system handles such bill- rise. ing features as coupon or monthly, bi- CBS, which opened the year with one of The CBS /Records Group increased monthly, quarterly and annual billing, its worst financial quarters in recent times, revenues by 27% in the second quarter but statements of overdue accounts, reminder reported last week that the second quarter its over -all profits were said to be off, "due notices, aging reports, service charges on was its best quarter ever -in revenues, principally to the effect of foreign ex- overdue accounts, billing to credit cards or earnings and earnings per share. change losses." The CBS /Columbia third parties, sales tax calculations, credit - Chairman William S. Paley and Presi- Group had a 30% revenue gain in the rating calculation, collection or marketing

Week's worth of earnings reports from stocks on Broadcasting's index

Current and change Year earlier Net Per Net Per Company Period/Ended Revenues Change Income Change Share Revenues Income Share

Acton 3 mo. 3/31 25.485.000 +14.0 675,000 +12.6 .26 22.355.000 599.000 .22 AEL Industries Year 2/23 60,041,510 +19.5 1,997,915 +12.4 1.04 50,209.596 1,776.564 96 American Intl 39 wks. 11/78 36,232.000 -7.7 -545,000 -.23 39,247.000 2.773.000 .54 Ampex Year 4/28 379.870.000 +17.9 27,351,000 +38.5 2.41 322.050.000 19, 742,000 1.75 Celtic Corp. Year 12/31/78 51.623,000 +20.0 1,011.000 +27.9 47 43.005.000 790,000 .36 Cinema V Year 9/30 9,644,453 +13.0 -751,583 -.99 8,527,401 -753,896 -.99 Farinon Year 3/31 92.770.000 +23.0 5,683.000 +22.6 18 75.380,000 4.635.000 100 Fairchild Ind. 3 mo. 4/1 156.376,000 +28.5 7,620,000 +32.1 1.50 121,618,000 5,764.000 1.15 Liberty Corp. 3 mo. 3/31 62,521.000 +3.4 7,789.000 +15.3 1.18 60.421.000 6.754.000 1.01 MIA Comm., Inc. 6 mo. 3/31 59.365,000 +30.9 3.590.000 +39.1 .64 45.351.000 2,580,000 .47

Microdyne Corp. 3 mo. 1 /28 2.928.944 +96.2 374.200 +26.6 .30 1,492.596 165,112 .14 3M 3 mo. 3/31 1.304,645.000 +20.3 152.125,000 +27.5 1.30 1,083,982,000 119,293,000 1.03 Mooney 3mo. 3/31 1.235.504 +10.9 -10,669 -.03 1,113.212 -103.293 -.24 New York Times Co. 3 mo. 3/31 145.108.000 +4.9 7,641,000 +7.6 .64 138,293,000 7.099.000 61 Reeves Teletape Corp. 3 mo. 3/31 7.607.000 +64.4 445,000 +27.0 .19 4,625,000 196,000 .09 Sony 6 mo. 4/30 1.337.318 +15.2 35,805 -35.6 .17 1,160.264 55.564 26 Telecommunications 3 mo. 3/31 18.661.000 +45.0 17,712,000 +1,553.81 3.02 12,865,000 1,071,000 .17 Tocom Inc. 9 mo. 3/31 5,131,493 +4.2 293.944 .20 2.512.329 -93.074 - 07 Turner Comm. 3 mo. 3/31 5,542,000 +8.0 -613.000 -.16 5.131,000 -256,000 -.07 Varian Assoc. 6 mo. 3/30 219,895.000 +22.1 -3.114.000 -.42 180,089,000 4.547,000 .60 Video Corp. 9 mo. 3/31 6,522,000 +36.4 219.000 +53.9 .19 4.781,000 406.000 .37 Wrath., Corp. A subsidiaries 3 mo. 3/31 10.848.000 +31.7 -191.000 - -.09 8.236.000 -120,000 -05

llncrease was largely attributable to subsidiary Athena Communications Corporation's gain on the sale of 542.300 shares of Resorts International common stock.

'Change too great to be meaningful.

Broadcasting Jul 16 1979 43 messages on bills, multiple billing cycles and full accounting for deposits. Other features, he said, include reports on scheduling of installation and service 'Mel)] gfingong@ personnel, trouble calls and analysis of trouble and printing of work orders. It also PROPOSED Valdosta station has signed letter of intent expedites enrollment of new subscribers, to affiliate with ABC and is expected to go down to automatic checking of specific WLKR -AM -FM Norwalk, Ohio: Sold by Ohio Radio Inc. to Firelands Broadcasting on air in spring of 1980. Group has also references and showing when the next new on 43 at Inc. for $750,000. Seller is principally applied for TV channel available installation date will be. KWRB -TV is ABC affili- owned by Annette W. Reider as benefi- Bridgeport, Conn. Typical costs for the system, according ate on ch. 10 with 58.9 kw visual, 8.7 kw to Lang, range from about $45,000 for the ciary of late husband's estate (26 %); rest of stock is held by large group of local resi- aural and antenna 1,630 feet above smallest SBS configuration, to handle average terrain. about 5,000 subscribers, to $65,000 for dents. It also owns WRWR(FM) Port Clinton 25,000 subscribers and around $100,000 and WKTN(FM) Kenton, both Ohio. Buyer is WNNJ(AM)- WIXL -FM Newton, N.J.: Sold for 50,000 subscribers. Up to 36 cable principally owned by James R. Wester - land, general manager of station. He has by Irving Goldberg and family to Group M franchises can be handled on one SBS Communications Inc. for $650,000. system, according to the firm. In addition no other broadcast interests. WLKR is 500 w Sellers have no other broadcast interests. there are monthly charges that range from daytimer on 1510 khz. WLKR -FM is on Buyer is owned by Marvin J. Strauzer and $500 to $2,000, depending on the number 95.3 mhz with 2.5 kw and antenna 125 feet Michael B. Levine (50% each). Levine is of computer terminals and the above average terrain. employed Eastern division manager for Arbitron amount of hardware and software mainte- Radio, New York; Strauzer is vice presi- nance required. KwRB -Tv Riverton, Wyo.: Sold by dent, marketing, for Gaynor Media Corp., In 1980, Lang said, SBS will offer addi- Chief Washakie TV to Hi -Ho Broadcasting New York, media buying service. Neither tional modules to handle collections, ac- Co. of Wyoming for $700,000. Seller is has other broadcast interests. WNNJ is 1 counts payable and payroll. P. Still other owned by Joseph Ernest and his wife, kw daytimer on 1360 khz. WIXL -FM is on modules being planned are one that will also Mildred, who own KRTR(AM) Ther- 103.7 mhz with 5 kw and antenna 140 feet handle inventories of equipment on the mopolis, Wyo. Buyer is owned by F Fran- above average terrain. shelf, in plant and in subscribers' homes, cis D'Addario and Jerome Kurtz and a sales module that will print cards for (33 -1 /3% each) and James D. Ivey and KPOC(AM)- KCYN(FM) Pocahontas, Ark.: prospects and handle various types of David Antoniak (16 -2/3% each). Group Sold by Adrian L. White to Shields Media sales reports. has purchased WDHN -TV Dothan, Ala. (see Services Inc. for $418,500. White has no SBS is the cable version of a Station Bus- below), and has been granted FCC ap- other broadcast interests. Buyer is owned iness System service for broadcasters, cur- proval to construct new TV on channel 44 by John J. Shields, who owns 51% of rently in an estimated 350 radio and TV at Valdosta, Ga. (BROADCASTING, April KFLO(AM) Shreveport, La., and 33.3% of stations. 30). According to company spokesman, KYDE(AM) Pine Bluff, Ark. KPOC is 1 kw daytimer on 1420 khz. KCYN is on 103.9 mhz with 3 kw and antenna 145 feet above average terrain.

AMERICA'S OUTSTANDING MEDIA BROKERS A COAST TO COAST NETWORK KLIP(AM) Fowler, Calif.: Sold by Eleanor Mindel to Frontiers Communica- tions for $260,000. Mindel is adminis- tratrix of estate of late husband, Morris. She has no other broadcast interests. Buyer is owned equally by Carlton B. Goodlett, Jerre! W. Jones and Woodrow Miller. Jones owns 76% of KNOV(AM) Mil- waukee. Miller is general manager of KLIP. Goodlett is San Francisco physician with . EXPERIENCE .. no other broadcast interests. KLIP is 250 w daytimer on 1220 khz.

WYRD(AM) East Syracuse, N.Y.: Sold by ... RESULTS WYRD Radio Corp. to Surof Communica- tions of N.Y. Inc. for $259,000. Seller is owned by Richard T. Crawford, who also owns one -third interest in WDAC(FM) Lan- Over 1,000 Station Sales caster, Pa. Buyer is owned by Simon Rosen and Lind Carl Voth (50% each), who also own WTIS(AM) Tampa, Fla., and 37.5% each of KITA(AM) Little Rock, Ark. WYRD is 1 kw daytimer on 1540 khz. &COMPANY,INCe BLACKBURN Other proposed station sales include: WPBR(FM) RADIO N CAN NEWSPAPER BROKERS / NEGOTIATIONS FINANCING APPRAISALS KBIK(AM) Lompoc, Calif.; Palm Beach, Fla.; WIBB(AM) Macon, Ga.;

WASHINGTON, D.C. CHICAGO 90001 ATLANTA 30301 BEVERLY HILLS 90212 WI-IKC(FM) Henderson, Ky.; WRQK(FM) 20008 333 N. Michigan Ava. 400 Colony Square 9485 Wllahlre Blvd. Greensboro, N.C.; wsCR(AM) Scranton, 1725 K Street, N.W. 274.9151 (312) 34 6.8460 (404) 892.4855 (213) Pa., and KRAN(AM) Morton, Tex. (see 1202) 331-9270 "For the Record," page 56).

APPROVED 7/16179 KSHO -TV Las Vegas: Sold by Channel

Broadcasting Jul 16 1979 44 13 of Las Vegas Inc. to WTMJ Inc. for KODA(AM) Houston: Sold by Taft to compete and $45,000 for consultancy. $13.5 million. Seller is owned by Arthur P. Broadcasting Corp. to Spanish Broadcast- Seller is owned by L. John Denny and his Williams and family, who also own ing Corp. for $1.1 million. Seller is owned wife, Rosalind, who have no other broad- KWMS(AM) Salt Lake City. Buyer is wholly by Paul E. Taft and family. They also own cast interests. Buyer is wholly owned sub- owned subsidiary of The Journal Co., 85% of WNNE -TV Hanover, N.H., and 41% sidiary of Neighborhood Theater Inc., publisher of Milwaukee Journal and Sen- of KMZK(AM) Fort Worth. They have sold, owner of movie theaters in Charlottesville tinel and owner of WTMJ -AM -TV and WKTI- subject to FCC approval, KODA -FM and Richmond, both Virginia. Morton G.

FM Milwaukee. Michael McCormick is Houston to Westinghouse Broadcasting Thahimer is president and . principal president of WTMJ Inc. KsHo -ry is ABC Co. for $6.1 million less price of stockholder (21.54 %). It also owns affiliate on ch. 13 with 204 kw visual, 40.7 KODA(AM) (BROADCASTING, April 30). WKGN(AM) Knoxville, Tenn., and is appli- kw aural and antenna 290 feet above Buyer is owned by Marcos A. Rodriguez cant for new TV in Richmond, Va. WLGM average terrain. (58.7 %) and 21 others. Rodriguez has ad- is 1 kw daytimer on 1320 khz. WJJS is on ditional interest as 58.31% owner of Latin 101.7 mhz with 3 kw and antenna 290 feet American Broadcasting, which owns above average terrain. WFOG -AM -FM Suffolk, Va.: Sold by 11.5% of buyer and is licensee of KESS(AM) Smiles of Tidewater Inc. to McCormick WMOe(AM) Mobile, Ala.: Sold by Bay Fort Worth. KODA is 5 kw daytimer on Broadcasting for $2.4 is W. Co. million. Seller 1010 khz. Broadcasting Corp. to- Charles Jackson owned by Derwood H. Godwin (21.82 %), for $525,000 plus $150,000 for agreement Norman J. Suttles (21.82 %), James Davis not to compete. (Price includes Bay Broad- (20.91 %), Young Pully (20.91 %), Robert WGMW(AM) Riviera Beach, Fla.: Sold casting's 41% interest in WLPRIFMI La Ferme (9.09 %) and John Ingraham by Wardell Broadcasting to Patten Com- Mobile.) Seller is principally owned by (5.45 %). Suttles and Godwin are also prin- munications Corp. for $995,000. Seller is Walter Starr and Alton E. Broussard, who cipals in WVBS(AM)- wPJC(FM) Burgaw and owned by William Hall, who has no other have no other broadcast interests. Jackson WPIL(AM) Raleigh, both North Carolina; broadcast interests. Buyer, principally is controller for Birmingham, Ala., iron WDIX(AM)- WPJS(FM) Orangeburg, S.C., owned by Myron (Pat) Patten, owns works. He has no other broadcast in- and WAJL(AM) Winter Park, Fla. Buyer is KLNT(AM) -KLNQ(FM) Clinton, Iowa; terests. WMOB is I kw daytimer on 840 owned by Technical Operations (80%) and WKHM(AM)- WJOX -FM Jackson and khz. William M. McCormick (20%), president. WMPX(AM) Midland, both Michigan, and KrxJ -AM -FM Jasper, Tex.: Sold by It owns, through various subsidiaries, WYXE(FM) Sun Prairie (Maidson), Wis. Jasper Broadcasting Service to Krxi Radio WLKW -AM -FM Providence, R.I.; WJYE(AM) WGMW is on 94.3 mhz with 3 kw and an- for for Buffalo, N.Y., and WEZE(AM) Boston. tenna 300 feet above average terrain. Inc. $580,000 plus $60,000 agree- Technical Operations is diversified, ment not to compete. Seller is partnership publicly owned company based in Boston of Thomas H. Spurlock (37.5 %), Roger C. with interests in nuclear products, con- WLGM(AM)- WJJS(FM) Lynchburg, Va.: Hall (37.5 %) and Lynda Bell (25%). None struction, electronics and broadcasting. C. Sold by Rulon- Maynard Corp. to Neigh- has other broadcast interests. Buyer is Vincent Vappi is principal owner (25.5 %) borhood Communications Corp. for principally owned by Galen O. Gilbert not Dallas. is and chairman. WFOG(AM) is on 1450 khz $700,000 plus $60,000 for agreement (51.87 %) of He principal of with 1 kw day and 250 w night. WFOG -FM is on 92.9 mhz with 50 kw and antenna 480 feet above average terrain. Negotiations WKEE -AM -FM Huntington, W. Va.: Sold by Reeves Telecom Corp. to Capitol Appraisals Broadcasting Co. for $1.9 million. Seller is publicly traded company in process of liq- Radio uidating its assets. It has sold only other broadcast interests, WITH -AM -FM Baltimore T.V. (BROADCASTING, June 18), subject to Newspapers FCC approval. Hazard E. Reeves is chair- Midwest man and J. Drayton Hastie, president. CATV Medium Market Buyer is principally owned by Raymond T. and James F Goodmon, brothers. It also Financing Daytime AM - owns WRAL -FM -Tv Raleigh, N.C.; Tobacco Class B FM Radio Network; North Carolina News Network, and weekly North Carolina $1,250,000 on Terms Leader. WKEE(AM) is 5 kw daytimer on 800 khz. WKEE -FM is on 100.5 mhz with (703) 821 -2 552 53 kw and antenna 560 feet above average terrain.

KEED(AM) Eugene, Ore.: Sold by Cen- Cecil A Confidential Service tury Pacific Inc. to Community Pacific L. Broadcasting Corp. for $1 million plus to Owners and $131,000 for covenant not to compete. Qualified Buyers Seller is principally owned (88.3 %) by Richards, Wesley L. Monroe, who is principal of Monroe Broadcasting Inc., licensee of KGA(AM) Spokane, Wash. Buyer is prin- inc. cipally owned by David J. Benjamin and Charles W. Banta, who also own media brokers KRDR(AM) Greshan, Ore., and KGAA(AM) Kirkland, Wash., purchased from Monroe Suite 408, 7700 Leesburg Pike Broadcasting last January for $280,250 Falls Church, Va. 22043 (BROADCASTING, Jan. 29). KEED is on

1450 khz with 1 kw full time.

Broadcasting Jul 16 1979 45 KSWM(AM)- KELE(FM) Aurora, KBTN(AM) Sold by Castle Communications Corp. to source for the radio industry. Webster said Neosho and KXEO(AM)- KWWR(FM) Mex- Gregory Broadcasting Inc. for $540,000. he has the cooperation of most major rep- ico, all Missouri; KPET(AM)- KCOT(FM) Seller ik owned by James F. O'Grady Jr. resentative firms, which will supply him Lamesa and KZEE(AM) Weatherford, both and 15 others. It sold WALL -AM -FM Mid- with monthly information on spot radio Texas, and KTLQ(AM) -KEOK(FM) Tahle- dletown, N.Y., last December (BROAD- purchases. He expressed the belief that quah, Okla. He also owtis 71% of applicant CASTING, Jan. 8). Buyer is owned by War- other major reps will become sources of for new FM in Sulphur Springs, Tex. ren Gregory of Chapman Associates, information once the premise of the RIC KTXJ(AM) is 1 kw daytimer on 1350 khz. broker in transaction. WHPN is 500 w operation is proved. KTXJ -FM is on 102.3 mhz with 2.9 kw and daytimer on 950 khz. WHYS is on 97.7 He said the initial project of the new or- antenna 140 feet above average terrain. mhz with 3 kw and antenna 300 feet above ganization will be collecting and analyzing average terrain. WDHN -TV Dothan, Ala.: Control (81 %) Other approved station sales include: sold by Jay B. Bragg, Betts Slingluff and 31 WJJC(ÁM) Commerce, WKZN -AM -FM others to Hi -Ho Television Stations of Ga.; Zion, Ill.; KLEE -AM -FM Ottumwa. Iowa; Alabama Inc. for $621,126. Sellers have WGOS(AM) High Point, N.C.; WACM(FM) no other broadcast interests. Buyer has Freeland, Pa., and KBLW -AM -FM Logan, also purchased KWRB -TV Riverton, Wyo., Utah. (See the Record," page 56). subject to FCC apprbval (see above). "For WDHN -TV is ABC affiliate on ch. 18 with 1,080 kw visual, 216 kw aural and antenna 730 feet above average terrain. Spot service KWHO -AM -FM Salt Lake City: Sold by Webster forms new company, Radio Station KWHO to Northwest Radio Radio Information Center, Broadcasting Co. for $600,000. Seller is to offer cdmputerized reports owned by Reese C. Andérson, who has no monthly on ad data, with input other broadcast interests. Buyer is wholly coming from major rep firms owned subsidiary of Northwest Energy Co., publicly owned natural gas company. The Radio Information Center, New York, Webster John G. McMillian is chairman and presi- has been formed to collect and distribute monthly spot radio data for national and dent. It has no other broadcast interests. monthly national spot radio advertising regional accounts in the top 175 markets. KWHO(AM) is t kw daytimer on 860 khz. data. The first report. he added. should be ready KWHO -FM is on 93.3 mhz with 30 kw and RIC has been established by Maurie in three to four weeks. antenna 3,660 feet below average terrain. Webster, president of the Webster Group, Webster intends to offer a variety of re- New York, a communications consultancy ports. He believes the computerized pro- WHPN(AM)- WHVS(FM) Hyde Park, N.Y.: firm, to provide a computerized data graming will be able to supply analyses of business category advertising trends and studies of individual agency radio buys and customized reports on order. Among the types of firms that RIC will seek to enlist as clients are radio represent- June 8, 1979 atives. advertisers. agencies and group radio operations. Webster declined to dis- cuss the rate structure. Webster will continue as head of the Webster Group. He said that since he is ac- tive in providing various services for different components of the radio indus- BENI Broadcasting try, he has assured station representatives that he personally will not have access to of Rochester, Inc. the information supplied to RIC. that there has acquired the assets of television station Webster said is no rapid dis- semination of spot radio advertising data at present. He believes that a service like RIC WHEC -TV can play a role in developing more meaningful information that can be useful Rochester, N.Y. in advertising decisions. from The company has set up its headquar- ters at 575 Lexington Ave., New York, Gannett Co., Inc. 10022. Telephone (212) 371 -4828. Getting their acts together the undersigned initiated this transaction and acted as consultant to the buyer in the negotiations. Cablecasting Ltd., the Canadian firm look- ing to take over the Cox cable system in Atlanta, has solved one potential franchise problem. Its subsidiary, Cable America Inc., has found the required 20% local ownership. Inner City, holder of a franchise for other areas of Atlanta, has Cincinnati, Ohio agreed to purchase the necessary stock (BROADCASTING. June 18, July 2). The two companies will develop one system in the city, upon approval of the deal by the Atlanta city council.

Broadcasting Jul 16 197g 46 Dish out more entertainment. Everytime you look up, more comes down. positioning equipment, the video receivers Sports. Syndicated shows. Live events from (multi- channel or single channel), the transmit around the world. All via satellite. Isn't it time exciters, the up /down converters, the automatic you got your own dish, and fattened up your protection switches. And so on. ratings. Then we package it all. And in case of Scientific- Atlanta stands ready to help you trouble we fix it all. That means Scientific- Atlanta only as we can. By the year's end, over 1,500 of service centers are strategically located across the our earth stations will be operating around the nation and ready to rush to your aid on a 24 -hour world. From the icy reaches of Alaska to the hot a day basis. It's why our earth station owners deserts of Africa, we're number one. sleep better. So will you. The extent of our product line is one reason For more information, call Ken Leddick at nobody on earth knows more about earth stations. (404) 449-2000. Or write us. We make the antenna itself, the automatic Scientific Atlanta

United States: 3845 Pleasantdale Road, Atlanta, Ga. 30340, Telephone 404- 449 -2000, TWX 810 -766.4912, Telex 054 -2898 Canada: 1640 Bonhill Road, Unit 6, Mississauga, Ontario, L5T 1C8, Canada, Telephone 416 -677 -6555, Telex 06-983600 Europe: 1 -7 Sunbury Cross Centre, Staines Road West, Sunbury on Thames, Middlesex TW16 7B8, England, Telephone Sunbury on Thames 89751, Telex 896015 Programing

only NBC regular seen as a candidate for changed time periods, with consensus on the top 20 is Little House on the Prairie. the fate of those returning at their old Play -by -play The survey also reveals an anticipation times. However, he asserts that even if the at the agencies of a continuing decline in survey extremes were used as the basis of on the fall HUT levels, leading to a 0.5% drop in pre- calculations, "the relative ranking of the dicted network ratings. three networks within each night would TV schedule In analyzing the experts' guesses, Hoff- not change a great deal." man notes that there is divergence of opin- Because its predicted ratings average for Agency roundup by Bache ion on new shows and those that have six nights is only 16.6, NBC's fate is runs down each night of the upcoming network race and picks ABC to come in first, CBS to finish a stronger second, AGENCY CONSENSUS and NBC to trail a poorer third This chart represents Bache Halsey Stuart Shields Inc.'s

ABC will retain its position as the prime - pulling together of agency predictions on how the new net- time ratings leader next season, and CBS work TV season will fare-show by show, network by net- will close the gap between those two net- work and night by night. Responses came from half of the works, while NBC will lose ground in third top 25 agencies in network TV billings. place. At least that is the opinion of adver- Nightly tising agency program executives con- Network Show Share HUT Rating Average Rank sulted in Bache, Halsey Stuart Shields SUNDAY Inc.'s annual survey. Last year's predictions proved reason- Out of the Blue 22 60 13.2 New Kind of Family 23 63 14.5 ably accurate, with estimated and actual ABC ratings for the three networks reading Mork & Mindy 39 65 25.4 20.6 2 ABC 20.3/20.2; CBS 18.1 /18.2; NBC The Associates 33 67 22.1 17.1/17.8. Reviewing the announced line- Movies 35 64 22.4 up of each network for next fall, the ex- perts place ABC clearly out in front on 60 Minutes 42 61 25.6 Tuesday and Wednesday, capturing Thurs- Archie's Place 33 65 21.5 day and Saturday by lesser margins. Sun- CBS One Day at a Time 33 67 22.1 22.3 1 day belongs to CBS, which will battle ABC Alice 33 67 22.1 for Friday and NBC for Monday, with NBC The Jeffersons 30 67 20.1 the likely winner of that contest. Trapper John M.D. 34 61 20.7 If the agency people are correct in their estimates, the season will bode ill for NBC Disney 26 61 15.9 President Fred Silverman. With the indus- NBC Big Event 28 67 18.8 16.4 3 try looking on the additions to the net- Prime Time 20 60 12.0 work's schedule as the test of Silverman's widely touted programing genius, the MONDAY agency executives feel that all the new 240 Robert 19.1 NBC series will be failures, finishing in the ABC 24 66 15.8 3 NFL Football bottom 20 of regular series. They'll be 32 65 20.8 joined there by one of NBC's old stand- White 19.1 bys, Disney. CBS will have five programs Shadow 29 66 M'A'S'H 36 68 24.5 20.6 2 in the basement, four premiering series, CBS Big Shamus, Little Shamus; Struck by WKRP in Cincinnati 33 68 22.4 Lightning; We're Cruisin' and Working Lou Grant 31 62 19.2 Stiffs, along with a show that's had several Little House the outings this year, The Bad News Bears. on NBC Prairie 1 Two new ABC comedies are expected to 34 66 22.4 21.3 Movie fall by the wayside, Out of the Blue and 32 65 20.8 New Kind of Family. The midseason TUESDAY replacements, Angie and The Ropers are the other ABC series predicted to hit the Happy Days 43 63 27.1 bottom 20. Man from Scotland On the bright side, three of ABC's new ABC Yard 37 66 24.4 entries are expected to make the list of the Three's Company 42 67 28.1 23.6 1 top 20 series, and even achieve what Taxi 36 66 23.8 Bache's Tony Hoffman calls "super hit" Lazarus Syndrome 32 60 19.2 status, a better than 22 rating. They are Man from Scotland Yard, Benson and The Crusin' 22 65 14.2 16.1 3 CBS We're Associates. None of the new ventures on Movie 27 63 17.0 CBS is expected to achieve that rank, although the network's Trapper -John, Sheriff Lobo NBC 24 65 15.6 17.4 2 M.D. will pass the "hit" mark of 20.0. The Movie 29 63 18.3

Broadcasting Jul 16 1979 48 closely tied to the success of its Big Event Bache report goes on to note that CBS Bears -fall into that category, and only motion picture and special offerings on its could surprise the agency prognosticators one NBC series, Diff'rent Strokes, is ex- one solid night, Monday. These features with its Iwo weekly movies, due to the ad- pected to gain a rating, 19.5, that lifts it are counted on to generate about a 21 rat- dition of top features to its inventory. above that line. ing, edging NBC to a win with a night Pointing to shows with "spin -off poten- The report's conclusion is that neither average of 21.3 against CBS's 20.6 from a tial" as a necessary element for "dramatic CBS or NBC has "the nucleus necessary series line -up and ABC's 19.1 from the improvement in the competitive position to mount a successful attack this season" new 240 Robert and Monday Night Foot- of NBC," the survey finds a lack of that against the performance "plateau" ball. commodity there. ABC and CBS are both reached by ABC in 1977. It puts CBS at Poor performance by its films and counted as having eight shows whose for- least one full season away, and NBC, two. events could sériously affect the experts' mats permit the needed introduction of predictions for NBC. Hoffman places CBS new characters each week. NBC, although on firmer footing, noting that although doing better than in recent seasons, is some of its top series "are aging and face given only five. Moreover, none of the Networks start probable extinction after one more ABC spin -off contenders is ranked as a season," it has two high scoring nights to "loser," a program pulling lower than a beating their boost its average, lessening the impact of 16.0 rating. Three of the CBS possibilities the failure of any single element. The Working Stiffs, Last Report and Bad News promotion drums Nightly for new season Network Show Share MUT Rating Average Rank WEDNESDAY Print and on -air campaigns Eight is Enough 36 63 22.7 already are under way; CBS

ABC Charlie's Angels 36 65 23.4 22.0 1 will also go with barrage of Vega S 33 60 19.8 print on day before premieres

Working Stiffs 26 62 16.1 CBS -TV, in a print promotion blitz the day CBS Last Resort 27 65 17.6 17.4 2 before its new season begins, will run 16- Movie 28 63 17.6 page, four -color Sunday magazine supple- ments in newspapers with combined cir- Real People 24 63 15.1 culation of 32 million. Dift'rent Strokes 30 65 19.5 16.3 3 According to Steve Sohmer, vice presi- NBC Hello Larry 26 65 16.9 dent, advertising and promotion, CBS En- From Here to Eternity 26 60 15.6 tertainment, the "September Spectacu- lar" is of a magnitude never before tried THURSDAY by the networks, "It took me two years" Laverne & Shirley 40 60 24.0 to push the project through, he said. The Benson 37 61 22.6 supplement, focusing on the stars in the

ABC Barney Miller 35 63 22.1 19.2 1 CBS line -up, has a page open to affiliates if Soap 33 62 20.5 they want to buy in "at a very modest 20/20 23 57 13.1 cost," Sohmer said. The supplement, however, is just part of The Waltons 28 61 17.1 the pre- season campaigning for viewers CBS Hawaii 5 -0 27 62 16.7 18.3 2 under way at all three networks. Both CBS - Barnaby Jones 37 57 21.1 TV, with its "Looking Good" theme, and NBC -TV, with its "Proud as a Peacock," Buck Rogers 26 62 16.1 started earlier than usual, June 3 and June NBC Quincy 29 64 18.6 17.1 3 18, respectively. ABC -TV, back with an Kate Columbo 29 57 16.5 adaptation of "We're Still the One" theme from two years ago, was more conven- FRIDAY tional, waiting until July 7. 31 58 18.0 18.2 2 According to Sohmer, the early start -up ABC Fantasy Island Movie 31 59 18.3 was possible because of the inventory of time available during June. W. Watts Incredible Hulk 29 58 16.8 (Buck) Biggers, NBC -TV vice president, CBS Dukes of Hazzard 33 59 19.5 advertising and creative services, said the Dallas 33 57 18.8 18.4 extra time was to "capitalize on the good feeling" network researchers have found Shirley 25 58 14.5 from viewers on the return of the peacock. NBC Rockford Files 28 60 16.8 15.4 3 Symon Cowles, vice president, creative The Force 26 57 14.8 services, ABC -TV, however, waited to avoid possible "overkill." SATURDAY Aside from using their own air time, all The Ropers 25 55 13.8 17.7 three networks will be continuing their co- Angie 27 57 15.4 with ABC op advertising newspaper deals affili- Love Boat 36 58 20.9 ates. ABC and NBC, however, are said to Hart to Hart 32 55 17.6 be picking up all the national advertising costs for TV Guide, while CBS -TV will Bad News Bears 29 55 16.0 continue to co -op there. ABC and CBS say Struck by Lightning 26 57 14.8 15.8 3 CBS they are making heavy use of network and Big Shamus 25 58 14.5 spot radio while NBC is considering it. Paris 32 55 17.6 On its own time, ABC -TV, like last year, has a four-phase approach. Currently, the CHiPs 34 56 19.0 network is providing an introduction to the NBC BJ and the Bear 28 57 16.0 16.7 2 season with two weeks' worth of spots Man Called Sloane 27 56 15.1 showing the network's stars mixing with

Broadcasting Jul 16 1979 49 viewers. Next, ABC -TV will use its theme starting later in the season, as well as for profiles on film- makers Alfred Hitchcock to begin promoting according to program Di/j'rent Strokes and Larry, which won't and Leni Riefenstahl to dance perfor- category, Cowles said, along the lines of assume their regular time periods until mances of Mikhail Baryshnikov and Twyla "We're still the one for the best in com- later in the season. Tharp, as well as shows on various topics edy, drama, movies...." Following that, As for how much all this is costing, the including experimental theater, literature in mid -August, night -of- the -week blocks promotion chiefs remain silent. ABC's and science. will begin and then promotion of in- Cowles did say, however, that inflation has Despite the critical acclaim, Camera dividual episodes. driven on -air production costs up 15%. Three not only was scheduled on CBS on CBS -TV, Sohmer said, has provided Sunday morning when viewing levels are eight different pieces of music to go along low but also suffered severe pre -emption with its "Looking Good" theme. Affiliates by affiliates. can choose from rock and roll, country, Second chance The new arrangement, with the cooper- pop and other styles. Subsequently, he ad- for `Camera Three' ation of CBS, comes in the form of a co- ded, the network has been airing spots production deal with the newly formed originated by affiliates from locations rang- CBS -TV show, bumped for new Camera Three Produçtions Inc. (consist- ing from Baltimore to Green Bay, Wis. Pro- Sunday- morning news, will ing of John Musilli, executive producer, motion of the new season shows and stars make a comeback in October and Stephan Chodorov, writer -producer) themselves is to start shortly. on PBS with underwriting and noncommercial WGBH -TV Boston. According to NBC's Biggers, there are from Atlantic Richfield Musilli and Chodorov, who held the same five steps to the "peacock" campaign. positions with Camera Three at CBS, are Beginning June 18, it was "pride" in the Camera Three, an award -winning cultural responsible for 75% of the new programs, network. Since July 9, concentration has half -hour that ran on CBS -TV 25 years with Boston's PBS member station assum- been on the stars within drama, comedy before losing its place on the schedule this ing the rest. and other program categories. Aug. I will season in favor of the new Sunday Morn- CBS -TV has granted Camera Three Pro- be the start of individual program ing news program, is coming back. Only ductions free rebroadcast use of the pro- showcasing, featuring not only stars and this time viewers will find it offered by the clips but also producers, for example, ex- Public Broadcasting Service. plaining series characters. Towards the end Beginning Oct. 4, PBS has slotted of August, NBC will go for specific Camera Three into a weekly 9:30 p.m. episodes. Thursday position for 16 new productions, And once the season begins, NBC has 12 repeats and 24 drawn from the more post -premiere promotion for Kate Colum- than 1,000 programs aired by CBS. The bo, Shirley and From Here to Eternity, old Camera Three repertoire ranges from

onitOpM

Special stuff. Metromedia Producers Corp.'s introduced Ambassador, 60- minute interview of Muhammed Ali by Dick Cavett, including clips of heavyweight champ in Russia with Leonid Brezhnev. It's produced by Sandy Garrison Associates with MPC, which is going for cash deals ... For barter, MPC has For the Loue of Elvis (Bob Booker Productions), hour celebrating international release of Elvis, movie shown on ABC -TV last season. Backdrop's Cannes and Paris and there's plenty of stars ... Viacom's back with its fourth Musilli halt -hour animated special from Nelvana Productions Ltd. Intergalactic Thanksgiving with grams as long as the new production com- Sid Caesar providing the voice of lead character .. For radio rock concert fans. Air Time pany picks up the residual fees. Under- Inc. has Studio .lam, 26 one -hours with artists ranging from Alice Cooper to Police; 47 writing the new Three effort is the markets already are sold. Camera Atlantic Richfield Co., which is providing a $750,000 grant. Other funds come from Holding his breath. Little Gary Coleman, Fred Silverman's biggest prime -time star, wants the National Endowment for the Arts. more than S1,600-per- episode he reportedly gets for acting cute on Dirrent Strokes and Executive producer Musilli himself can has failed to return proper notification that he will show up, when filming of show begins be credited as the driving force behind the July 17 in Hollywood. It's said 11- year -old wants at least $5,000 a week plus package of show's rebirth. Upon learning of the benefits that includes full -time security guard. Tandem Productions, which shoots show for show's cancellation last September NBC -TV, has filed "anticipatory breach of contract" suit against Coleman. through a press release announcing Sun- day Morning, Musilli recalled, he found it Lowdown on pay cable. Initial national pay TV cable report, long promised by the A.C. difficult to know where to appeal. The Nielsen Co., is tentatively scheduled to come out in August. To be sold on syndicated basis, veteran program fit under neither CBS first report, covering February tune -in, will cover household ratings and audience shares News nor CBS Entertainment jurisdiction, individually for cable- originated programs, for pay cable and for the two largest pay cable but rather was produced at the network - programers -Home Box Office and Showtime. Report also will include demographic owned wces-Tv New York with CBS -TV breakouts. funds. He appealed to Gene Mater, vice presi- Change. The Force, New York police drama scheduled to air on NBC -TV this fall (Friday, dent and assistant to Gene Jankowski, 10 -11 p.m. NYT), will now be known as Eischied. CBS Broadcast Group president, Musilli said. Musilli informed Mater that non- Reward money. Two individuals and married couple are sharing equally S10,000 offered commercial stations were interested in by wnac -1v New York for information leading to arrest in August 1977 of David Berkowitz, picking up Camera Three and "Mater gave known as "Son of Sam;' who confessed to killing six persons and wounding seven others. the green light to go ahead." (On the day Citizens Union of New York selected persons to share reward: Sam Carr, neighbor of word was given that Camera Three was Berkowitz who provided police with suspected slayer's name and address; Cecilia Davis, canceled, Musilli said he received a call Brooklyn resident who told police of seeing someone who might have killed one of victims, with strong interest from KQED[TV) San and Stephen and Tina Zaccariele, neighbors of Davis who convinced her to talk to police. Francisco, and as time went on from WGBH -TV and WQEDITVI Pittsburgh.)

Broadcasting Jul 16 1979 50 The Broadcasting PIayIisk Jul 16

Contemporary

Last This Catch that wave. "Playlist" has shown relatively little activity since week week Title _ Artist Label mid -June when summer programing changes introduced a wave of new records which continue to ride the crest of national airplay and happens in summertime :' 1 1 Logical Songo Supertramp A &M obscure a sea of new releases. "This often David Malloy, program director at WHAS(AM) 2 2 Bad Girls° Donna Summer Casablanca comments Gerry Louisville, Ky. "The record companies are rushing out a lot of new 3 3 She Believes In Meo Kenny Rogers United Artists material but nothing stands out as really great in either disco or rock 5 4 Ring My Bello Anita Ward TK 'n' roll :' Malloy also cites "radio's confusion" as contributing to "Play - 4 5 Hot Stuf IJ Donna Summer Casablanca list's" recent calm: "Young people are turning more to the FM's :' he 7 8 Boogie Wonderland° Earth, Wind & Fire /Emotions .... Col. explains, "and the AM's are reacting by programing more for adults :' 13 p 7 Shine a Little Lone° Electric Light Orchestra Epic Smooth sailing. One record impervious to current trends is Barbra to 20 this 10 8 Good Timeso Chic Atlantic Streisand's Main Event (Columbia), which moves from 24 week on "Playlist.""Barbra and disco are a natural combination:' says 6 9 I Want You To Want Meo Cheap Trick Epic Chuck Diamond, program director at WROK(AM) Rockford, Ill. "She's 11 10 Ain't No Stoppin'0 McFadden & Whitehead Phila. Intl. got the beat, the feel and the production is excellent. The song is 12 11 Chuck E's In Love° Ricky Lee Jones . Warner Bros. typically Streisand:' And Mike Crater, program and music director at 16 12 When You're In LoveD Dr. Hook Capitol WOPD(AM) Lakeland, Fla., notes: "It's easy to mix Main Event with other 8 13 We Are Family° Sister Sledge Cotillion records when you're changing tempos because it starts out slow and 9 14 You Tbke My Breath Awayo Rex Smith Columbia then kicks up. It's an excellent programing tool :' Just below sur- Soon to enter "Playlist" is Robert Palmer's Bad Case of Lovin' 19 15 GoldD John Stewart RSO face. You (Island), which A.J. Stone, music director at WLOF(AM) Orlando, 17 16 Makin' Ito David Naughton RSO Fla., cites as "the best example out there of a fabulous summer

14 17 Peaches & Herb . Reunited° Polydor record:' Among stations adding Palmer last week were KILT(AM) 22 18 You Can't Change Tharp Raydio Arista Houston, KFRC(AM) San Francisco and wzGC(FM) Atlanta. 28 119 Rock Roll Fantasyo Bad Company Swan Song 24 20 Main Evento Barbra Streisand Columbia 70 21 I Was Made For Louin' You o Kiss Casablanca Country 21 22 Mama Can't Buy You LoueD Elton John MCA 42 L; 23 You Gonna Make Me Loueo Jones Girls Phila. Intl. Last This 2) 24 Heart Of the Night° Poco ABC week week Title O Artist Label 2:ì 25 Is She Really Going Out With Himo Joe Jackson A &M

41 0 26 My Sharonao The Knack Capitol 1 1 Shadows In the Moonlight° Anne Murray Capitol 70 27 1 Can't Stand It No Moreo Peter Frampton A &M 4 2 You're the Only One° Dolly Parton RCA

38 Lt 28 After the Loue Is Gone° Earth, Wind & Fire Columbia 8 L7 3 Suspicions° Eddie Babbitt Elektra

1-, 29 Just When I Needed You Most o Vanwarmer... Warner Bros. 16 L7 4 (Ghost) Riders In the Skyo Johnny Cash Columbia sb L, 30 Up On the Roof0 James Taylor Columbia 2 5 Amandao Waylon Jennings RCA 31 31 Days Gone DownO Gerry Rafferty United Artists 3 6 I Can't Feel You Anymoreo Loretta Lynn MCA 30 32 Lead Me Ono Maxine Nightingale Windsong -II 7 When a Love Ain't Right Charley McClain Epic 32 33 Does Your Mother Know o Abbe Atlantic - 8 Most Perfect Woman° Ronnie McDowell .. Scorpion 33 34 Shadows In the Moonlight° Anne Murray Capitol 13 9 Play Together Again° Owens /Harris Warner Bros. 37 35 Getting Closero Wings Columbia 14 10 Since I Feel For You Con Hunley Warner Bros. 34 36 Dance the Night Away° Van Helen Warner Bros. 15 11 I Don't Lieo Joe Stampley Epic 36 37 Do It Or Die° Atlanta Rhythm Section Polydor 9 12 If I Give My Heart To YouD Margo Smith Warner Bros.

43 L7 38 Devil Went Down To Georgia° Charlie Daniels Band . CBS 12 13 Nobody Likes Sad Songso Ronnie Milsap RCA 40 39 Let's Goo Can Elektra 6 14 Save the Last Dance ° Emmylou Harris Warner Bros. 27 40 Minute By Minute° Doobie Bros. Warner Bros. 5 15 Della and the Dealers Hoyt Axton Jeramial 29 41 One Way Or Anothero Blondie Chrysalis 18 16 If Loue Had a Faceo Razzy Bailey RCA a9 L. 42 I'll Neuer Loue This Way Again O Dion. Warwick.... Arista 7 17 She Believes In Meo Kenny Rogers United Artists

- LT 43 I Do Love You° G.O. Arista 10 18 You Can Have Hero Jones /Paycheck Epic -L7 44 What a Fool Believes° Doobie Bros. Warner Bros. 22 19 Simple Little Words° Christy Lane LS -L145 Born 7b Be Alive O Patrick Hernandez Columbia -0 20 Till I Can Make It On My Own o Rogers & West U.A. 44 46 Suspicions° Eddie Rabbitt Elektra 21 21 Are You Sincereo Elvis Presley RCA 39 47 Shake Down Cruise° Jay Ferguson Allied - 22 1 Just Want To Loue Youo Eddie Babbitt Elektra 45 48 Weekendo Wet Willie Epic 20 23 When I Dream° Crystal Gayle United Artists 46 49 Goodbye Stranger° Supertramp A &M - 24 Reunited° Mandrell /Bannon Epic 50 50 People Of the South Windo Kansas Kirschner 11 25 Just Like Real People° The Kendall* Ovation

These are the top songs in air -play popularity as reported by a select group of U.S. sta ions. Each has been "weighted" in terms of Arbitron audience ratings for the reporting station on which it is played. A I indicates an upward movement of five or more chart positions between this week and last.

Broadcasting Jul 16 1979 51 Technolow

Goldwater, Schmitt keep up pressure on WARC preparations New tricks for satellites. RCA Americom's Harold Rice, at National Association of Broadcaster's annual executive forum, suggested some ways major networks might use Congressional Research Service satellites to improve signal quality and save money. He said degradation of network signal report makes them nervous; as it travels around country can be remedied by "freshening up" signal- inserting new they'll seek a new study from signal via satellite at four or five "critical points" along line. He also said networks could an outside consultant firm save money by sending signal directly to remote stations on uneconomic extensions. Other Senators Barry Goldwater (R- Ariz.) and remote stations that rely on off -air pickup of network signal would also benefit by improved Harrison Schmitt (R- N.M.), two of the quality afforded by satellite link. Rice stressed that all three ideas are intended to augment, Senate's most persistent critics of U.S. not replace, existing network system. preparations for the World Administrative Radio Conference, have seized on a Con- gressional Research Service report's Upgrading. RCA has signed turnkey contract to provide equipment and installation phrase "cautious apprehension " -as con- services to Canadian -owned Fresno (Calif.) Cable TV Ltd. North Hollywood, Calif., -based firming their fears. hardware and will RCA Cablevision will supply head -end, amplifier and distribution The expression used by the author to manage installation, checkout and testing. Package is valued at $4.5 million. Fresno Cable characterize "the official U.S. approach" now subscribers with 330 miles of cable, expects to grow to 1,200 cable serves 9,000 to the conference, at which virtually all in- seven -air will add six, including a children's miles by yearend. System offers off channels, ternational radio regulations will be sub- channel, this year. ject to modification by the 154 members of the International Telecommunication More for RCA. RCA will also outfit newly formed production company in Houston. The Union. But the 55 -page CRS report, which Production Company has placed $1.5- million order for studio and field production the two senators had requested, hasn't cameras, quadruplex and one -inch videotape recorders, telecine systems and mobile ended their search for information. production unit. Gene Milligan is operations manager of new firm, subsidiary of Gulf Coast Goldwater disclosed that, at his request, Cable. the Senate Commerce Committee, on which he and Schmitt sit and which has oversight responsibility for WARC, will Superstation news. Three weeks ago, Holiday Inns bought out 19% minority interest of hire an outside consulting firm -re- Southern Satellite Systems in its Satellite Communications Systems. SCS transmits signal portedly the A.D. Little Co. -to do of KTVU(TV) Oakland. Calif., to cable systems via satellite; SSS performs same service for another study. The company will be asked wrcGmTV) Atlanta. Now that Holiday Inns is sole owner of SCS, it appears Memphis -based to provide the analysis that will help Con- motel chain is in the market to sell. Robert Erskine, senior vice president for planning for gress evaluate U.S. preparations for Holiday Inn, says "it's business as usual;' but scuttlebutt says Holiday Inns doesn't want to WARC, which begins in Geneva in Sep- stay in satellite business much longer. tember, and analyze the results. Goldwater O noted in a statement, inserted in the Con- Meanwhile in Chicago. Business is booming for United Video Inc., which transmits gressional Record, that the Senate, which wGNtrvi Chicago to cable systems via Satcom I, transponder 3. Since it began offering WGN would have the responsibility for advising signal to cable systems Nov, 1, 1978, Tulsa, Okla.-based company says it has signed up on and consenting to a WARC treaty, 240 existing systems with approximately 800.000 subscribers. Latest coup was signing up might want to propose reservations to it. 60,000 subscribers of eight Teleprompter systems in central and western Florida. Going The company will be asked to submit its rate for WGN signal is basic 10 cents but that is being discounted 2d% for sign -up report in 45 days. during first year of service's operation - before Nov. 1 -and additional 15% for prepayment. The CRS report, by Joel M. Woldman, provided detailed background information on WARC, but did not, a Goldwater aide Golden oldies. For those who long for the days when radio electronics were conceded, provide the assessment of U.S. comprehensible to layman, Vestal Press New York has reprinted Radio of Corp. of preparatory efforts or evaluation of U.S. America's 1922 publication, "Radio Enters the Home: How to Enjoy Popular Radio WARC positions that had been requested. Broadcasting, Complete Instructions and Description of Apparatus" Title accurately Nevertheless, the "cautious apprehen- describes book, which includes wide variety of 1922 state -of- the -art receivers and sion" phrase was cited by Goldwater and transmitters as well as parts and schematic diagrams for those who wished to experiment. Schmitt as confirming their fears regarding Reprinting of book also tells something of history of American economics; book that sold what Goldwater said was the "politiciza- for 35 cents then is available today for $12.50. tion" of the ITU by Third World countries O seeking political objectives in what has been "a forum for technical discussion." Eclipsing the eclipse. Intelsat has awarded 18 -month contract to French organization, Woldman said the U.S attitude had Societe Nationale Industrielle Aerospaciale, to new develop type of energy storage system changed since May. Until then, he said, for use in its satellites. project will devise flywheel to replace electro-chemical $250,000 State Department officials and members batteries to generate power for satellites during biannual eclipse periods. During eclipse, of the WARC delegation were expressing satellite is cut off from sunlight up to 72 minutes, and scientists believe batteries won't be "a degree of optimism" that fears of "pol- able to cope with power requirements of future birds with longer life spans. With new iticization and Third World intractibility at system, wheel spinning at high speeds would generate power during eclipse; at other WARC '79 were misplaced and a measure limes solar cells would generate power to set wheel spinning again at former rate. of reason and harmony would prevail." Woldman noted that at a House Interna-

Broadcasting Jul 16 1979 52 tional Operations Subcommittee hearing ing" his previous expressions of optimism Not surprisingly, Woldman, in a review last month, Glen Robinson, who heads as indicating "I had my head in the sand." of various countries' WARC positions, the U.S. delegation, expressed a greater But he acknowledged that the "educa- found that the Africans generally "are degree of concern than he had earlier tion" he has received since January has cool to the U.S. proposals, especially on regarding the possibly adverse impact on made him "more aware" of the problems sharing or deletion of the fixed service in the conference of ideological rhetoric. He the U.S. will encounter in Geneva, "and the HF band;' which is important to also spoke of the possibility of the U.S. not just from one sector." domestic communications in the African having to take "several" reservations - Woldman said the U.S. apparently continent. that is, refusing to agree to provisions assumes there will be little East -West con- The report also noted that not all U.S. adopted -if changes are made in ITU flict because the major powers -the U.S., political allies will be WARC allies. Wold- regulations that the U.S. could not accept. Russia and the People's Republic of man noted that Canada for instance, is op- Robinson, however, disputed the China - "are in basic agreement on the posing a major U.S. proposal for splitting characterization. "I'd turn it around and means by which the spectrum is managed the 12 ghz band between fixed and broad- say, 'cautious optimism," he said. He also because it is to our mutual advantage that cast satellite services; Canada is planning a said he had felt obliged to take a more the ITU, a truly global agency, function terrestrial microwave relay system in that sober tone in discussing WARC because efficiently and with relatively little fric- band and does not want to share it with "some people have insisted on misread- tion." satellite services. Journalrsm5

Technology triumphs in Bundy coverage Local stations from as far away as Seattle set up in Miami, feed murder -trial stories by satellite

The ninth floor of the Dade County Metro Justice Building in Miami was described by a newsman there the other day as "basically a mini television broadcast sta- tion." It needs to be, for it is the center for what is believed to be the largest con- tingent of TV station newspeople ever sent to cover a single event. They are there to cover the televised trial of Theodore R. Bundy, accused of the murders of two Florida State University coeds in Tallahassee, Fla. "To my knowledge, it's the largest affili- ate pool ever," says Bill Knowles, ABC News Atlanta bureau chief, who organized the pool. Room to work. The central pool area for local stations covering the B.;ndy murder trial. The number varies from day to day, but Photo: Steve Tello. ABC News. an estimated 25 or so TV stations, proba- bly providing coverage for 35, are or have floor courtroom is provided by a stationary signals are sent by landline to the uplink in been on hand, in addition to the three camera that feeds into a distribution Atlanta, with about an hour of satellite commercial TV networks and the Public amplifier in the "mini station" on the time available beginning at 4:45 p.m. EDT Broadcasting Service. "On a big day;' said ninth floor. (Responsibility for the in- and other periods available later in the Steve Tello. ABC News field producer who court camera and operator is rotated daily evening for subsequent coverage as helps run the pool operation, "we're among all the stations.) The amplifier has desired. working with 100 people." some 40 outputs. It amplifies the video The line from Miami to Atlanta costs The newspeople come not only from sta- and audio, and the station crews plug in $611 an hour and satellite time is $270 a tions scattered across Florida but also from and run cable to their respective sections half hour. The costs are pro -rated among stations in Washington state, Utah and to connect with their own tape equipment. participants -as are all other pool costs. Colorado. They are there because Bundy, They take what excerpts they want, edit ABC is the bookkeeper as well as the coor- apart from the charges in this trial, is a them, provide wraparounds by their own dinator. "It gets very complicated." says suspect, according to the FBI, in more reporters and make ready for distribution. ABC's Knowles, when he starts figuring than 30 other sex slayings in their areas This is handled by landline in the case the pro rata costs of chairs and tables as since 1974. of Florida stations. There are about 10 of well as electronic expenses. They are also there (1) because the trial these on hand, some also providing Nobody knows for sure what the total is the most sensational that television has coverage to other Florida stations, accord- costs will come to. The trial started June ever been permitted to cover, and (2) ing to newsmen on the scene. One hour of I It it did not get to the testimony stage perhaps more important for the out -of- feed time is available and they have to until last week, and it was expected to con- staters, satellite technology lets them get divide it up. Things get hectic on occasion, tinue for another three weeks or so. their stories home quickly and at afforda- although participants say it generally goes Tello, who is ABC's unilateral producer ble costs. smoothly. on the scene as well as overseer of the Coverage of proceedings in the fourth- For satellite transmission to the West, pool, said it's only a guess but that he's

Broadcasting Jul 16 1979 53 heard estimates that the total cost of the trial coverage -the entire set -up, equip- The judge tells It. Edward Cowart, the presiding judge in Ted Bundy's televised trial on ment and installation plus manpower sal- murder charges, has long felt that the TV camera belongs in the courtroom. It makes for "a aries, housing, transportation and the more dignified and controlled" situation, Judge Cowart told BROADCASTING in a telephone in- like -would probably be around $2 mil- terview last Friday. "Heretofore, witnesses and jurers would come out, and you'd find lion. [camera crews] in the halls filming, trying to get statements from witnesses. I think the ac- Mike Youngren, executive producer of tual testimony is far more credible for reporting, and it's far more accurate:' KBTV(TV) Salt Lake City, said that "some- Judge Cowart had administrative responsibility for the 11th circuit in Florida's Dade body walked through the pool the other county during the one -year experiment that led the Florida supreme court earlier this year day and estimated that it represented $2.4 to permanently open the state's courtrooms to cameras and tape recorders (BROADCASTING. million in equipment, personnel and April 16). "We have 12 judges sitting in the criminal division, which has primarily had the time." impact of cameras:' he said. After the experiment was over, "they uniformly agreed Youngren also estimated, "just as a cameras were better in the courtroom than out in the hall" guess," that KuTV "will probably spend The Bundy trial, like all others televised in Florida, is conducted under guidelines set $35,000 to $40,000 to cover the trial." He down by the state supreme court. Basically, what they call for, in Judge Cowart's words, is guessed that the station was spending "one camera, as unobtrusive as possible, which must be in there prior to the time court $2,000 to $3,000 a week, including rota- begins and can't leave until you recess" And there must be "no sign, no sound or light tion of crews to and from Miami every two emanating from the camera' weeks, housing, meals, car rentals and The guidelines "have given us some very definite assistance:' Judge Cowart said. "Un- equipment repairs if needed. controlled, it would be a nightmare. But with some regimentation and discretion by both In addition to the pool, there are sub - parties, we've found it hasn't caused us any problems" pools. As Arnold Mobley of WTVJ(TV) Miami, who was named coordinator by a local station committee, pointed out, KIRO -Tv. KOMO -TV, all Seattle; KMGH -TV. some stations are providing coverage both KBTV(TV) and KOA -TV, all Denver; KSL -TV. for themselves and for one or more other Kury and KTVx(rv), all Salt Lake City; News comes stations that are affiliated with the same WTVJ(TV), WPLG(TV), WCKT(TV) and through for ABC network as theirs. wCIx(TV), all Miami; WDBO -TV and KSL -TV Salt Lake City, for instance, is WFTV(TV) Orlando, Fla.; WJXT(TV) Best -yet performances for also providing coverage for its sister sta- Jacksonville, Fla.; WFLA -TV and WTSP -TV '20/20' and evening news tion, KIRO -TV Seattle (both are owned by Tampa -St. Petersburg, Fla., and public sta- Bonneville International) and for KMGH- tions WFSU -TV Tallahassee, WGBH(TV) ABC -TV climbed back to the top of the Tv Denver. Boston and KCTS -TV Seattle. prime -time ratings in the week ended July Kury has a somewhat different sort of All three commercial TV networks were 8, but what really made ABC officials hap- arrangement. Youngren said that early on, there for the opening of the trial and have py was the performance of their ABC before the trial was moved from been in and out since, according to news- News showcases. Tallahassee to Miami, KUTV made ar- men on the scene. When they don't have The ABC News 20/20 magazine not rangements with KING -TV Seattle and KOA- their own people there, they're covered by only set a new ratings record for itself but Tv Denver whereby all three contributed affiliates. ABC, having pool duty, has been was the third- ranked program of the week. gear but still do their own stories. KUTV the most consistent presence and also, ac- It had a 21.3 rating and 39 share, outdoing also brought KCTS -TV Seattle, a public sta- cording to Tello, has provided more everything but two CBS repeats, The tion, into the arrangement, trading a back- coverage than the other networks, putting Je//'ersons, which ranked first with a 22.9 log of over 100 historical tapes for the daily reports on its syndicated service to rating /42 share, and Alice (22.3/44). right to use PBS's satellite uplink in ABC affiliates in addition to the coverage Since its start as a weekly program six Tallahassee. With transfer of the trial carried by the network's World News weeks ago, ABC said, 20/20 has averaged venue to Maimi it became more econom- Tonight. a 29% share of audience. ical to use the Atlanta uplink, Youngren The newsmen back home like it for Outside prime time, ABC's World News said, but the station continues to honor its other reasons, too. KuTv's Youngren, Tonight rounded out its first year by mov- commitment to KCTS -TV, which currently back in Salt Lake City last week after a ing into second place for the week, drop- is in Miami preparing a documentary stint in Miami, sums up: "I've never seen ping NBC Nightly News into third place. focusing on the question of cameras in anything like it -it's an example of the ABC sources said it was the third time the courtrooms. freedom stations get with electronic ABC evening news had surpassed the Among the stations providing (in some coverage, and with the satellite, now we NBC evening news. They showed World cases receiving) coverage of the trial, ac- can get stories into the West without News Tonight with an average 9.7 rating cording to pool executives, are KING -TV, worrying about airline schedules." and 24 share for the week -its highest share ever -as against 8.9/22 for NBC Nightly News, while CBS Evening News remained out front with a 10.8/27. Introducing the new DASL -100.. . digital For April -June 1978, ABC researchers lwc SYNC NANO placed the ABC evening news average at ,E,ECb. automatic ULECTON ODD SELECTION 10.0/22, up 25% in rating and 16% in 8 fue .rnnr share when compared with April -June 0 1978; CBS evening news, 2% DASL 100 D LOCATOR 12.8/29, up in rating and no change in share, and NBC evening news, 10.5/23, down 4% in rating Transforms reel to reel to super selection system and 8% in share. The ABC 20/20 performance eclipsed Gives you 99 selections for announcements, music, promo's etc. NBC's Prime Time Sunday, which came in Use alone or as integral part of your automation system at 11.9/23 to rank 40th of 63 shows for the Complete automation systems also available. week. It was also well ahead of 60 Minutes, CBS's perennial high scorer, which ranked Call 805 -765 -5403 14th with an 18.3/44. n 214 Harrison Street Network prime -time averages for the week -in which reruns predominated - COMMUNICATIONS, INC. Taft, California 93268 were: ABC 14.5/30.4, CBS 13.9/29.2 and NBC 12.0/25.1.

Broadcasting Jw 16 1919 54 Passing the SALT. WETA -FM -TV Washington is broadcasting live the Senate Foreign Relations Committee's hearings. on the Strategic Arms Limitation Treaty (SALT II), and feeding coverage to the Public Broad- casting Service. The hearings, chaired by Frank Church (D.- Idaho), began Monday (July 9) with testimony from Secretary of State Cyrus Vance (above, left) and Defense Secretary Harold Brown. PBS is dis- tributing nationally the live broadcasts anchored by Sanford Ungar, managing editor of Foreign Policy magazine and a nightly wrap -up of each days hearing provided by WETA -TV's correspondent, Paul Duke. At least 10 major market public TV stations are carrying the hearings live or on tape and seven others are carrying the nightly wrap -ups only.

For the Record N®

As compiled by BROADCASTING based on owns 100% of WTX1(FM) Ripley. Ann. June 8. field Communities Inc.. a Retirement /Recreational/ Primary Home Community Developer, (100%). Ann. and other Lajas, PR.- Professional Corp. filings, authorizations, petitions June 8. actions announced by FCC during the seeks 1510 khz. 1 kw -U. Address: P.R. Road no. 101, Km. 17 Hm 3. Lajas 00667. Estimated construction Green Valley- Ariz. -Canoa Broadcasting Corp. July 2 through July 6. period costs $57,065; first- quarter operating cost $10,000 and seeks 92.1 mhz. 3 kw. HAAT: -I5 ft. Address: La revenue 518,000. Format: standard pops. Principals: Canada Drive, P.O. Box 1047. Green Valley 85614. Abbreviations: ALI- Administrative Law Judge. Dr Aurea S. Ramirez (77 %) and three others. Ramirez Estimated construction cost $62,906; first -quarter alt.- alternate. ann.- announced. ant. - antenna. is physician who has no other broadcast interests. Ann. operating cost $15.839; revenue $122,640. Format aur.- aural. aux.- auxiliary. CH- critical hours. CP- June 8. classical /pops. Principal: Frank Barrees and wife Gail directional anten- construction permit. D -day. DA- FM applications (95% held jointly). Frank Barreca is a professor and na. Doc. - Docket. ERP- . head of the Radio -TV department of the University of freq.- frequency. HAAT - height of antenna above Green Valley. Ariz.- Kangaroo Inc. seeks 92.1 Arizona. Mrs. Barreca manages rental property which average terrain. khz -kilohertz. kw- kilowatts. mhz, 3 kw; HAAT: 300 ft. Address: 1931 N. Nancy the couple jointly owns. Ann. June 8. MEOV,- maximum expected operation value. mhz - Rose, Tucson, Ariz. 85712. Estimated construction megahertz. mod.- modification. N- night. PSA- cost $12,500; first year operating cost $33,500: revenue Burney. Calif.- Thomas C. and Essie L. Collins presunrise service authority. SL -studio location. $122,500. Format: Light classical. Principal: James H. seeks 106.1 mhz- 25 kw. HAAT: 1380 ft. Address: 235 SH - specified hours. TL- transmitter location. Eychaner and wife Barbara (50% each). James is a hy- Fremont Ave. PO. Box 790, Burney 94022. Estimated trans.- transmitter. TPO- transmitter power output. drologist for the U.S. Geological Survey and Barbara is construction cost $58,725; first- quarter operating cost U- unlimited hours. vis.- visual. w- watts. '-non - a homemaker. Ann. June 8. $8,100; revenue S66,825. Format: MOR /Country. Principals: Thomas and Essie Collins (50% each). The comnfercial. Green Valley, Ariz.- Fairfield Green Valley Inc. husband and wife also jointly own KAVA(AM) in seeks 92.1 mhz. 3 kw. HAAT: 174 ft. Address: 999 Burney. Ann. June 8. South LaCanada, Green Valley 85614. Estimated con- New Stations struction cost $162,983: first year operating cost $118,- Hoopa, Calif. -Hoopa Valley Telecommunications 200; revenue $281.183: Format: pop. Principal: Fair- Corp. seeks 91.3 mhz. 250 kw, HAAT: 1,556 ft. Ad- AM applications Albertville, Ala.- Mountain Valley Broadcasting Inc. seeks 1090 khz, I kw -D. Address: Highway 431, Albertville 35950. Estimated construction costs $40,- 021; first -quarter operating cost $23,058; revenue $48,- R. C. CRISLER & CO., INC. 962. Format: variety. Principals: Ronald and Julia Livengood, Olvie and Ivous T. Sisk and Don W. Croft (20% each). Livengoods and Sisks own 50% each of Business Brokers for C.A.T.V., TV & Radio Properties WKEA(AM) Scottsboro, Ala. Sisks also own 50% of Dealers WVSA(AM) Vernon, Ala.; 100% of WFTO(AM)- Licensed Securities WFTA(FM) Fulton, 90% of WEPA(AM) Europa and Underwriting - Financing 100% of WEXA(FM) Europa, all Mississippi, and 100% of WKNG(AM) Tallapoosa, Ga. They are also applicants for new AM at Dora, Ala. Croft is Scot - Cincinnati tsboro, Ala., CPA. He owns no other broadcast in- Richard C. Crisler, Clyde G. Haehnle, Alex Howard terests. Ann. June 8. 580 Walnut Street, 45202, phone (513) 381 -7775 Ripley, Miss. -Kerry W. Hill seeks 1260 khz, 500 w- D. Address: P.O. Box B, Ripley. Estimated construction costs $40,742.00; first -quarter operating cost $7,500; revenue $50,000. Format: country. Principal: Hill also

Broadcasting Jul 16 1979 55 dress: P.O. Box 1220, Hoops 95546. Estimated con- repairman. owns 25% jointly with grandson Edward, Seeks assignment of license from Adams Broadcasting struction cost 5253,231; first -quarter operating cost program director at WJOB(AM) Hammond. Ind.; Co. to WROK Inc. for $250,000. Seller is principally 522,500; revenue SI54,162. Applicant is non -profit or- John Edwin Kirchoff, real estate developer, (20 %); owned by Jerry A. Adams. who has no other broadcast ganization; Byron Nelson Jr. is chairman of the board. Glenn E. Anderson, food consultant, (15%); Frank interests. Buyer. owned by Vernon A. Nolte, also owns Ann June 8. Derfler, assistant supervisor for General Motors Corp.. 50% of WGBF(AM) Evansville. Ind., and (10'fó), and five others. Ann. June 8. 'Ft. Pierce, Fla. -Indian River Community College WZOK(FM) Rockford- Ill. Ann. July 5. seeks 88.3 mhz, 3 kw, HAAT: 300 ft. Address: 3209 AM Actions WNNJ(AM)- WIXL -FM Newton, N.J. (AM: 1360 Virginia Ave.. Ft. Pierce 33450.. Estimated construc- khz. I kw-D; FM: 103.7 mhz. 5 kw) -Seeks transfer of Coeur D'Alene, Idaho -Returned as unacceptable tion cost $87.500: first year operating cost 5130,000; control of Sussex County Broadcasters Inc. from Irv- for filing application of Coeur Broadcasting Inc. for CP revenue 5130,000. Principal: District Board of Trustees ing, Ethel and William Goldberg (100% before; none for new AM on 1240 khz. Action June 28. for Indian River Community College. Herman A. after) to Group M Communications Inc. (none before; Heise is president. Ann. lune 8. Whitefish, Mont.- Broadcast Bureau granted Big 100% after). Consideration: $650.000. Principals: Irv-

Mountain Broadcasting Co. 1400 khz, 1 kw -D, 250 w- Tallahassee, Fla. -HUB Radio seeks 95.9 mhz, 3 ing and Ethel are parents of William. None has other N. P.O. address: St.. Whitefish kw, HAAT: 300 ft. Address: 907 Shadow Lawn Drive, 318 First 59937. Esti- broadcast interests. Michael B. Levine and Marvin J. mated -year Tallahassee 32312. Estimated construction cost $64,- construction cost $51,000: first operating Strauzer (50% each). Levine is eastern division man- cost 577; first year operating cost $108,760; revenue $96,- $48,000; revenue $72,000. Format: MOR. Prin- ager for Arbitron Radio. New York: Strauzer is vice cipals: Richard R. Miller (75%). John, L. Petersen 000. Format: Black Contemporary. Principals: Frank Y. president marketing for Gaynor Media Corp.. New (15 %), et al. owns Veihmeyer (45 %), and four others. Veihmeyer also Mr Miller KBOW-AM -FM Butte, York. Neither has other broadcast interests. Ann. July Mont. Mr Petersen is lawyer. (BP- 780922AL). Action owns 30% of WTAL(AM), Tallahassee. Ann. June 8. 5. June 26. Fort Valley, Ga. -Fox Valley Broadcasting Co. seeks WYRD(AM) East Syracuse. N.Y. (1540 khz, I kw- 106.3 mhz. 3 kw. HAAT: 300 ft. Address: Rt. 2, FM Actions D) -Seeks assignment of license from WYRD Radio Corp. to Surof Communications of N.Y. Inc. for $259,- Christopher Circle, Fort Valley 31030. Estimated con- Fort Walton Beach, Fla.- Dismissed application of 000. Seller is owned by Richard T. Crawford, who also struction cost $87,338; first -quarter operating cost Jericho Radio Inc. for new FM station there. Action has minority interest in WDAC(AM) Lancaster, Pa. $19,895: revenue $90,000. Format: adult contempor- June IS. Voth ary. Principals: Fred L. Stalnaker Jr. (33.4 %), J.C. Hill Buyer is owned by Simon Rosen and Lind Carl Port Sulphur, La.- Returned as unacceptable for fil- Jr. (3L3 %) and Nereida Rodriguez (3L3%). Stalnaker (50% each). Voth and Rosen each own 50% of ing application of Mariners Radio Relay Inc. for new is a machine operator for Pabst Brewing Co. in Pabst, WTIS(AM) Tampa. Fla., and 37.5% of KITA(AM) FM on 106.7 mhz there. Action June 26. Ga., Hill is a teacher and Director of Public Relations Little Rock. Ark. Ann. July 5. for Fort Valley State College and Rodriguez is a house- Gilmer. Tex. -ALJ James K. Cullen Jr. granted WRQK(FM) Greensboro, N.C. (98.7 mhz. 100 wife. None have other broadcast holdings. Ann. June Daniels Broadcasting 95.3 mhz, 1.4 kw, HAAT 420 ft. kw) -Seeks assignment of license from Greensboro 8. P.O. address: 616 West Scott, Gilmer 75644. Estimated FM Inc. to WRQK Inc. for $3,475,000. Seller is owned construction cost $88.946; first -year operating cost by Donald L. Wilks. Michael Schwartz and Thomas 'Savannah, Ga.- Georgia Public Radio seeks 91.1 $45.325: revenue $58.000. Format: contemporary, Armshaw, who also own WPET(AM) Greensboro. mhz, 100 kw, HAAT: 1,064 ft. Address: 2131 East Vic- MOR. Principal: Jack E. Daniels (98%) is assistant Wilks and Schwartz also own WIXY(AM) East tory Drive, Savannah 31404. Estimated construction engineer at 'KNTV(FM) Denton, Texas. (Doc. Longmeadow and WAQY(FM) Springfield, both Mas- cost $466,701; first year operating cost $175,000; 21282). Action July 6. sachusetts. Buyer is Wolf, revenue 5175,000. Principal: non -profit organization; owned by Joseph Los Angeles attorney: Murray Moss. Los Angeles busi- Joel Lynch, an investment counsellor, is President. Lubbock. Tex. - Returned as unacceptable for filing nessman; and Irvin Kipnes. Washington businessman. Ann. June 8. application of William Britt for CP for new FM on 106.7 mhz. Action June 26. None has other broadcast interests. Ann. July 5. 'Austin, Minn. Independent Scholl District No. - WLKR -AM -FM Norwalk. Ohio (AM: 1510 khz, 492 seeks 91.1 mhz, 100 w, HAAT: 128.3 ft. Address: 500 w -D: FM: 95.3 mhz, 2.50 kw)-Seeks assignment 1900 8th Avenue N.W.. Austin 55912. Estimated con- of license from Ohio Radio Inc. to Firelands Broadcast- struction cost 511,688; first -year operating cost $3,000; Ownership Changes ing Inc. for $750.000. Seller is publicly owned. Annette Principal: Applicant is school board that also owns W. Reider is beneficiary of husband's estate which own KAVT -TV Austin. Ann. June 8. 26% of stock. Group also owns W R W R (FM) Port Clin- Fergus Falls. Minn. -Olmsted County Broadcasting Applications ton and WKTN(FM) Kenton. both Ohio. Buyer is Co. seeks 96.5 mhz. 100 kw. HAAT: -11 ft. Address: KPOC(AM)- KCYN(FM) Pocahontas, Ark. (AM: principally owned by James R. Westerhold, general 1141 Broadway. South Rochester 55901. Estimated 1420 khz, I kw -D: FM: 103.9 mhz, 3 kw) -Seeks manager of station. He has no other broadcast in- construction cost $212.716; first -year operating cost transfer of control of Adrian L. White Inc. from Adrian terests. Ann. July 5. $45,000; revenue $25,000. Format: easy listening. L. White (100% before: none after) to Shields Media WSCR(AM) Scranton, Pa. (1320 khz, 1 kw -D. 500 Principal: Howard G. Brill who together with his wife. Services Inc. (none before; 100% after). Considera- w -N) -Seeks assignment of license from Rice Com- Lucille, has filed application for new FM at Ottumwa. tion: $418,500. White has no other broadcast interests. munications Inc. to Command Broadcast Group of Iowa. Ann. June 8. Buyer is owned by John J. Shields. who owns 51% of New York State for $390.000. Seller is owned by Las Vegas -Galaxy Broadcasting Corp. seeks 96.3 KFLO(AM) Shreveport. La.. and 33.3% of Thomas Rice. who has no other broadcast interests. mhz, 100 kw. HAAT: -1 I ft. Address: 401 S. 3rd Street, KYDE(AM) Pine Bluff. Ark. Ann. July 5. Buyer is owned by Robert E. Lessner. Alford H. Las Vegas 89101. Estimated construction cost KLIP(AM) Fowler. Calif. (1220 khz. 250 w -D)- Lessner and Robert .A. Outer, who also own $147,910; first -year operating cost $60,000. Format: Seeks assignment of license from Eleanor Mindel to WBNR(AM) Beacon. WINR(AM) Binghamton and Good music & news. Principals: Alvin J. Borkin Frontier Communications for S260.000. Mindel is ad- WSPK(FM) Poughkeepsie. all New York. Ann. July 5. (15.8 %); Arthur G. Linkletter (12.25 %); Irvin S. ministratrix of estate of her late husband, Morris. She Morton, Tex.(1280 khz, 500 w Atkins (17.35 %); John C. Koster (15.8%); Ralph G. KRAN(AM) -D)- has no other broadcast interests. Buyer is equally Seeks assignment of license from Morton Radio Taylor (10.20%) and six others. Linkletter is author. Corp. owned by Carlton B. Goodlett, Jerre! W. Jones and to West Texas Broadcasting for $45,000. Seller is entertainer and TV personality. Others are Southern Co. Woodrow Miller. Jones owns 76% of KNOV(AM) Mil- owned by W.J. (7.66%), California businessmen. None have other broadcast in- Duncan president; Thomas L. waukee. Miller is general manager at KLIP. Goodlett is Rico (2.5 %). vice president. and 47 others. None has terests. Ann. June 8. San Francisco with doctor no other broadcast interests. other broadcast interests. Buyer is owned by Edward J. Las Vegas -Jomay Broadcasting Inc. seeks 96.3 Ann. July 5. Couzens- who is announcer and music director at mhz, 100 kw. HAAT: 1,131 ft. Address: 432 East KBIK(AM) Lompoc. Calif. (1410 khz, 500 w -D)- WGMA(AM) Hollywood. Fla. He has no other broad- Sahara. Las Vegas 89104. Estimated construction cost Seeks assignment of license from Berry- Iverson Co. of cast interests. Ann. July 5. $163.218; first -year operating cost $251,117; revenue California to Sunshine Wireless of California for Actions $240.000. Format: Adult contemporary. Principals: $210,000. Seller is owned by A.G. Berry (51 %) and Louis G. Hess (25 %), Rod Reber (24%,), Philip Engel Ronn L. Iverson (4976). Neither has other broadcast WDHN -TV Dothan, Ala. (ch. 18)- Broadcast and brother Jerry (12.5% each), and Donald Gilday interests. Buyer is partnership of Erich T. Esbensen Bureau granted transfer of control of Southeast (26%). None have other broadcast interests. Ann. and Donald V. Berlanti (46.5% each) and two others. Alabama Broadcasting from Betts Slingluff Jr. et al June 8. Group also owns KRQK(FM) Lompoc and (81% before; none after) to Hi Ho Television Stations 'Philadelphia -The Trustees of the University of WKQS(FM) Boca Raton. Fla. Ann. July 5. of Alabama Inc. (none before: 81% after). Considera- tion: $621.126. Principals: Buyers are Jay B. Bragg Pennsylvania seeks 88.9 mhz, 1.9 kw. HAAT: 280 ft. WPBR(AM) Palm Beach, Fla. (1340 khz. I kw-D, (27.87 %). chairman. Betts Slinglufi, president. and 31 Address: 3905 Spruce St., Philadelphia. First -year 250 w -N) -Seeks assignment of license from GR others. Buyer is owned by E. Francis D'Addario and operating cost $179,316; revenue $182,872. Principal: Group Inc. to WPBR Inc. for $300.000. Seller is owned Jerome Kunz (33 1/3% each) and James D. Ivey and University of Pennsylvania is a private institution. The by Gerson Reichman, who has no other broadcast in- David Antoniak (16 2/3% each). D'Addario is station will be operated by a five -man board. Ann. June terests. Buyer is owned by Everett H. Aspinwall and his Bridgeport. Conn.. businessman with many diverse in- I1. wife, Valerie (50% each). Aspinwall is general man- terms. Kurtz of Los Angeles is president of the ager and Mrs. Aspinwall is program director of WPBR. Abilene. Tex. -WL. Burke Jr. seeks 99.3 mhz, 3 kw, Vidtronics Company there. Antoniak is principal of They have no other broadcast interests. Ann. July 5. HAAT: 145 ft. Address: P.O. Box 392, Abilene 79604. PJF(TV) Netherlands West Indies and ZBTV(TV) Estimated construction cost $69,255; first -year operat- WIBB(AM) Macon, Ga. (1280 khz, 5 kw -D)- Tortola, B.V.I. Ivey is principal (51 %) of video tape pro- ing cost $18,000; revenue $95,500. Format: Easy Seeks transfer of control of WIBB Radio Inc. from J. duction firm in Orlando, Fla., of which Antoniak owns listening. Principal: William Lowe Burke Jr. (100%). McCarthy Miller (51% before; none after) to Dora - remaining 49%. Group was recently granted CP for Burk- is Abilene attorney with no other broadcast in- Clayton Agency Inc. (49% before; 100% after). Con- new TV in Valdosta, Ga. (BROADCASTING. April terests. Ann. June 8. sideration: $171.360. Miller also owns 100% of 30) (BTC790307LD). Action June 26. WBIA(AM) Augusta. Ga., and 44% of cable system in Tye, Tex. -TX -IN Transmission Inc. seeks 99.3 WMOB(AM) Mobile. Ala. (840 khz, I kw -D)- Pensacola, Fla. Buyer, owned by Daniel A. Haight. is mhz 540 kw, HAAT: 710 ft. Address: 5208 Durango Broadcast Bureau granted assignment of license from Atlanta -based radio rep firm. Haight has no other Drive, Abilene 79605. Estimated construction cost Bay Broadcasting Corp. to Charles W. Jackson for broadcast interests. Ann. July 5. $66,780; first -quarter operating cost $8,287; revenue 5525.000 plus SI 50.000 for agreement not to compete. $18,750. Principal: Richard Oskierko, an electronics WHKC(FM) Henderson, KY (103.1 mhz, 3 kw) - (Price includes Bay Broadcasting's 41% interest in

Broadcasting Jul 16 1979 56 WLPR -FM Mobile.) Seller. principally owned by Walter Starr and Alton E. Broussard. has no other broadcast interests. Jackson is controller of Bir- Summary of Broadcasting mingham. Ala.. iron works. He has no other broadcast interests. (BAL790509FR). Action June 27. FCC tabulations as of May 31, 1979 W11C(AM) Commerce, Ga. (1270 khz. I kw -D)- Broadcast Bureau granted transfer of control of CP's CP''s On au on Total not Total Jackson County Broadcasting Co. from O. Grady Licensed STA' air on air on air authorized" Cooper (100% before; none after) to Dallas Tarkenton (none before: 100% after). Consideration: $167.700 Commercial AM 4,512 5 32 4,549 71 4.820 Commercial FM 2 75 159 plus SI5,000 for agreement not to compete. Cooper has 3.032 3.109 3.268 Educational FM 949 o 44 993 72 1,065 no other broadcast interests. Tarkenton is owner of Total Radio 8.493 7 151 8.651 302 8.953 WJGA(FM) Jackson and WZAL(AM) McDonough. both Georgia. He also has real estate interests in Commercial TV VHF 514 1 2 517 7 524 Athens. Ga. (BTC7904I7EV). Action June 25. UHF 215 0 3 218 57 275 Educational TV WGMW(FM) Riviera Beach. Fla. (94.3 mhz. 3 VHF 94 1 102 8 110 kw)- Broadcast Bureau granted assignment of license UHF 152 2 a 158 6 164 from Wardell Broadcasting to Patten Communications Total TV 975 4 16 995 78 1.073 Corp. for 5995.000. Seller is owned by William Hall, FM Translators 265 0 o 285 88 353 who has no other broadcast interests. Buyer. principally TV Translators owned by Myron (Pat) Patten. owns UHF 1.161 0 0 1,161 272 1,433 KLNT(AM) -KLNQ(FM Clinton. Iowa; VHF 2.402 0 0 2.402 199 2.601 WKHM(AM)- W10X -FM Jackson and WMPX(AM) Midland. both Michigan. and WYXE(FM) Sun Prairie (Madison), Wis. (BALH79030509FP). Action June 26. Broadcast Bureau granted assignment of license from WLGM(AM)- WJJS(FM) Lynchburg, Va. (AM: WKZN(AM) Zion. III. -WKZN -FM Zion Mountain Broadcasting of Pennsylvania to Edward F 1320 khz, I kw -D; FM: 101.7 mhz, 3 kw)- Broadcast and Robert S. each) for $260,000 plus Bureau granted assignment license (Kenosha. Wis.). Ill. (AM: 1500 khz. 250 w -D; FM: Genetti (50% of from Rulon- $25,000 for agreement not to compete and $25,000 for Maynard Corp. to Neighborhood Communications 96.9 mhz. 10 kw)- Broadcast Bureau granted assign- consulting agreement. Buyer is owned by Robert L. Corp. for $700.000 plus $60,000 for agreement not to ment of license from Lake -Kenosha Broadcasting Co. to CDI Communications WKZN Partnership for Purcell, 5096 owner of WBZY(AM) New Castle. Pa., compete and $45,000 for consultancy agreement. and WFGM(FM) Fairmont, W.Va. Geneltis are Seller is owned by L. John Denney and his wife, $460.000. Seller. owned by William J. Bickel and brothers. They have real estate and other business in- Rosalind M. They have no broadcast interests. family. has no other broadcast interests. Buyer is other terests in Hazelton, Pa., and are principals in applicant Buyer is wholly owned subsidiary of Neighborhood owned by Gerald P. Mikitka. Chicago investment for new at West Hazelton. Pa. Theatre Inc., movie theater chain. Morton G. broker and part owner of KIXY -AM -FM San Angelo. AM (BAPLH790509F0). Action June 29. Thalhimer Jr. is Tex. (BAL790406FW. BALH790406FX). Action June president and principal stockholder (21.54%). It also owns WKGN(AM) Knoxville, 27. KODA(AM) Houston. (1010 khz, 5 kw -D)- Tenn., and is applicant for new TV in Richmond. Va. Broadcast Bureau granted assignment of license from KLEE -AM -FM Iowa 1480 khz, (BAL79042HM, 27. Ottumwa. (AM: Taft Broadcasting Corp. to Spanish Broadcasting Corp. BAPLH790427HN). Action June 500 w -D: FM: 97.7 mhz. 3 kw)- Broadcast Bureau for SI.I million. Seller is owned by Paul E. Taft and WFOG -AM -FM Suffolk. Va. (AM: 1450 khz. I kw- granted transfer of control of KLEECO Radio Inc. family. who also own 85% of WNNE -TV Hanover. D, 250 w -N: FM: 92.9 mhz, 50 kw)- Broadcast Bureau from Thomas L. Davis and Ray Freedman (100% N.H.. and 41% of KMZK(AM) Fort Worth. They have granted transfer of control from Smiles of Tidewater before: none after) to Daniel C. Palen (none before: sold. subject to FCC approval. KODA -FM Houston Inc. to McCormick Broadcasting Co. for $2.4 million. 100% after). Consideration: $153.000. Principals: (BROADCASTING. April 30). Buyer is owned by Seller is owned by Derwood H. Godwin (21.82%), Nor- Palen is general manager of stations. He also owns 50% Marcos A. Rodriguez (58.7 %) and 21 others. man J. Suttles (21.82%), James Davis (20.91 %), interest in WGLB -AM -FM Post Washington, Wis. Rodriguez has additional interest as 58.31% owner of Young Putty (20.91 %), Robert La Ferme (9.09 %) and (BTC790405FP, BICH790405FQ). Action June 27. Latin American Broadcasting, which owns 11.5% of John Ingraham (5.45 %). Suttles and Godwin are also Y KSHO -TV Las Vegas (ch.13)- Broadcast Bureau buyer. Latin American is licensee of KESS(FM) Forth principals in WVBS(AM)- WPJC(FM) Burgaw and granted assignment of license from Channel 13 of Las Worth. (BAL79050IEA). Action June 28. WPIL(AM) Raleigh, both North Carolina: Vegas Inc. to WTMJ -Inc. for 513.5 million. Seller is WDIX(AM)- WPJS(FM) Orangeburg. S.C., and KTXJ -AM -FM Jasper. Tex. (AM: 1350 khz. 1 kw- P. WAJL(AM) Winter Park, Fla. Buyer is owned by owned by Arthur Williams and family. who also own D: FM: 102.3 mhz. 2.9 kw)- Broadcast Bureau granted KWMS(AM) Salt Lake city. Buyer is wholly owned assignment of license from Jasper Broadcasting Service Technical Operations (80%) and William M. McCor- (20%), president. It owns, various sub- subsidiary of The Journal Co.. publisher of Milwaukee to KTXJ Radio Inc. for $580,000 plus 560,000 for mick through Journal and Sentinel and owner of WTMJ -AM -TV agreement not to compete. Seller is partnership of sidiaries. WLKW -AM -FM Providence. R.I.; WJYE(AM) Buffalo, N.Y., and WEZE(AM) Boston. and WKTI -FM Milwaukee. Michael McCormick is Thomas H. Spurlock (371h %), Roger C. Hall (371/2%) Technical is publicly president of WTMJ Inc. (BALCT790417KF). Action and Lynda Bell (25%). None have other broadcast in- Operation diversified, owned company based in Boston with interests in nuclear June 29. terests. Buyer is principally owned by Galen O. Gilbert products. construction, electronics as well as broad- WHPN(AM) -WHVS(FM) Hyde Park. N.Y. (AM: (51.87%) of Dallas. He is also principal of KWSM(AM)- KELE(FM) Aurora, KBTN(AM) casting. C. Vincent Vappi is principal owner (25.5 %) 950 khz. 500 w -D; FM: 97.7 mhz,, 3 kw)- Broadcast and chairman. (13TC790413F6, BTCH790418FH). Ac- Neosho and KXEO(AM) -KWWR(FM) Mexico, all Bureau granted assignment of licEise from Castle tion June 29. Communications Corp. to Gregorkii*badcasting Inc. Missouri; KPET(AM) -KCOT(FM) Lamesa and for $543.700. Seller is owned by James F O'Grady Jr. KZEE(AM) Weatherford. both Texas, and WKEE -AM -FM Huntington. W.Va. (AM: 800 khz, and 15 others: it sold WALL -AM -FM last December KTLQ(AM)- KEOK(FM) Tahlequah. Okla. He also 5 kw -D: FM: 100.5 mhz, 53 kw)- Broadcast Bureau (BROADCASTING. Jan. 8). Buyer is owned by War- owns 71% of applicant for new FM in Sulphur Springs. granted transfer of control from Reeves Telecom Corp. ren Gregory. media broker with Chapman Associates. Tex. (BAL790427HP. BALH790427HQ). Action June to Capitol Broadcasting Co. for $1.9 million. Seller is Atlanta. (BAL790406G1, BALH7904066K). Action 27. publicly traded company in process of liquidating its assets. They have also sold WITH -AM -FM Baltimore, June 29. KBLW -AM -FM Logan, Utah (AM: 1390 khz, 5 kw- subject of FCC approval. Hazard E. Reeves is chairman D, 500 w -N: FM: 92.9 mhz, 29.5 kw)- Broadcast WGOS(AM) High Point. N.C. (1070 khz. I kw- and J. Drayton Hastie, Buyer is principally Bureau granted transfer of control of People's Broad- president. D)- Broadcast Bureau granted assignment of license Raymond and James F Goodmon. It also casting Co. from all stockholders (100% before; none owned by from Datronics Inc. 16 Ritchy Broadcasting Co. for owns -FM -TV Raleigh. N.C.; Tobacco Radio after) to KWLW Broadcasting Co. (none before; 100% WRAL $210,000. Seller: Lowell Davey and his wife. Network; North Carolina News Network, and weekly Georgeanna. and his brother Keith and his wife. after). Consideration: $470,000. Sellers are Glacus G. Merrill (51%) and family. They have no other broad- North Carolina Leader. (BTC790510GE. Yvonne (25% each). They own WYFI(AM) Norfolk. BTCH790510GF). Action June 29. Va.: WHPE -FM High Point. N.C., and WAVO(AM) cast interests. Buyer is principally owned by Marvin K. Frandsen (80%) and Jack S. Paige and W.R. Twining Decatur. Ga. Buyer is owned by Simon P. Ritchy of Frandsen and his wife, Patricia, owns 80% Greensboro. N.C. He is owner of stereo retailer and (10% each). Hailey Sun Valley, Idaho, 51% owner of discotheque in Greensboro. He has no of KSKI(AM) -KSKI -FM Idaho. He is also 100% other broadcast interests. (BAL790412HL). Action and KBLI -AM -FM Blackfoot, Facilities changes Ore. Twining of June 29. owner of KWRI(AM) Coquille, Bellevue, Wash., is media broker. Paige is former ex- TV KEED(AM) Eugene. Ore. (1450 khz, I kw)- ecutive vice president of regional radio network based applications Broadcast Bureau granted assignment of license from in Salt Lake City: he retired in March 1978. KFSN -TV Fresno. Calif. -Seeks CP to change ERP Century Pacific Inc. to Community Pacific Bróadcast- (BTC7904I3HT, BTCH790413HU). Action June 27). to vis. 3707 kw(M). our. 371 kw(M), Ann. July 5. ing Corp. for SI, million plus $131.000 for covenant not KWHO -AM -FM Salt Lake City. Utah (AM: 860 KJCT(TV) Grand Junction, Colo. -Seeks mod. of to compete. Seller is owned by Monroe Broadcasting khz, I kw -D; FM: 93.3 mhz. 30 kw)- Broadcast CP to change ERP to vis. 120.2 kw(M), aur. 24 kw(M); Inc., owned principally by Wesley L. Monroe and Del Bureau granted assignment of license from Radio Sta- make changes in ant. structure and HAAT: 2721 ft. Cody. It also owns KGA(AM) Spokane, Wash. Buyer tion KWHO to Northwest Radio Broadcasting Co. for Ann. July 2. owns KRDR(AM) Gresham, Ore., and KGAA(AM) $600,000. Seller is owned by Reese C. Anderson, who Kirkland, Wash. It is owned by David J. Benjamin and WCLF(TV) Clearwater, Fla. -Seeks mod. of CP to has no other broadcast interests. Buyer is wholly Charles W. Banta. who have also applied for new FM change ERP to vis. 5000 kw(M), aur. 500 kw(M): owned by Northwest Energy Co., publicly owned station in Portland, Ore. (BAL790328GU). Action change trans., ant. and HAAT: 1419 ft. Ann. July 5. natural gas company. John G. McMillian is chairman June 29. and president. It has no other broadcast interests. WJXT(TV) Jacksonville, Fla. -Seeks CP to install WACM(FM) Freeland. Pa. (103.1 mhz, 530 w)- (BAL7904256V. BALH7904256Y). Action June 27. aux. ant. at main location. Ann. July 5.

Broadcasting Jul 18 1979 57 KÓKH(TV) Oklahoma City -Seeks CP to change (BP781002AK). Action June 29. for one year, but fined it $6.500 for repeated violations ERP to vis. 70.3 kw(M), 31.7 kw(H); aur. 3.17 kw(H). KPNW(AM) Eugene. Ore.-Granted CP to change of Part 73 of rules. He also granted application of co- SL to 1228 NE Wilshire Blvd., change TL and from DA -2 to DA -I (delete day pattern). (BP- 21,235). owned WMOA -AM -FM Marietta. Ohio, but fined it 1544 ft. Oklahoma City; change type ant. and HAAT: Action June 28. $3,500 for overcommercialization. Ann June 29. Ann. July 2. WREL(AM) Lexington, Va.- Granted mod. of CP WXX1(TV) Rochester. N.Y. -Seeks mod. of CP to to change TL to approximately 0.8 mile S of U.S. Route change ERP to vis. 989 kw, aur. 98.9 kw; change TL 60 and 11 -A intersection. Lexington and waived Sec- and HAAT: 500 ft. Ann. July 2. tion 73.35(a) of rules (BMP- 780814AW). Action June Other WTVH(TV) Syracuse. N.Y. -Seeks CP to change 29. type trans. to and make changes in ant. ses. RCA Ann. WTZE(AM) Tazewell. Va.- Granted CP to in- KHOF -TV San Bernardino, Calif. -Faith Cente July 2. crease power to 5 kw (BP780829AF). Action June 29. Inc., licensee of station, has asked Federal appellate WOLO(TV) Columbia, S.C. -Seeks CP to change court to review three orders of FCC ALJ in proceeding FM ERP to vis. 3589 kw(M). 2344 kw(H), sur. 253.5 actions involving renewal of its . Appeal was kw(H); change type trans.; change type ant; make KSAN(FM) San Francisco. Calif.- Granted CP to filed with U.S. Court of Appeals for District of Colum- changes in ant. structure and HAAT: 688 ft. Ann. July install new aux. ant. at main TL San Bruno Mountain, bia Circuit. Ann. July 6. 3. Rurál, Calif.: change ERP: 30 kw (H &V); ant. height: 1170 ft. (H &V) (BPH790502AE). Action June 29. WPDE(TV) Florence, S.C. -Seeks mod. of CP to change SL to 3215 South Cashua Dr.. Florence. S.C. WYER(FM) Mt. Carmel. Ill. -Granted CP to make Ann. July 2. changes in ant. system; change type trans. and ant.; in- crease ERP: 50 kw (H &V); ant. height: 420 ft. (H Call Letters WTVZ(TV) Norfolk, Va. -Seeks mod of CP &V) (BPH790504AH). Action 29. change ERP to vis. 5000 kw(M), aur. 679.1 kw(M); June change type trans.. type ant. and HAAT: 908 ft. Ann. WTAO(FM) Murphysboro, III. -Granted CP to Applications July 5. change and add remote control at: Country Club road. Murphysboro; change to Route 5, Box 286, Call Sought by WEAU(TV) Eau Claire. Wis. -Seeks CP lo change Murphysboro; increase ERP: 3 kw (H &V); decrease ERP to vis. 316 kw. aur., 31.6 kw. Ann. July 5. New AMY ant. height: 200 ft. (H &V) (BPH7905I4AE). Action AM actions June 29. KOAC Caddo Broadcasting Co., Glenwood, Ark. KDAA Granbury Radio Co.. Granbury. Tex. KDES(AM) Palm Springs, Calif.- Granted CP to 'WRRG(FM) River Grove. 111.- Granted CP to increase night power to I kw and make changes in make changes in ant. system; change type ant. and New FM's night DA -2; conditions (BP78031AV). Action June TPO (BPED790509AK). Action June 29. 'KVNF North Fork Valley Public Radio Inc., Paonia, Colo 28. 'KNBU(FM) Baldwin City, Kan. -Granted CP to KJOE(AM) Shreveport, La.- Granted CP to make make changes in ant, system; change TL and SL to KBIL San Angelo Broadcasters Inc., San Angelo. Tex changes in ant. system; change TL W of Russel Road. Baker University, Stone Hall. Baldwin City; change KSNY-FM Snyder Co.. Snyder. Tex. S of Nash St., near Shreveport; change type trans. TPO (BPED790430AG). Action June 29. Broadcasting Action June 28. AM (BP781I I3AU). WWMO(FM) Reidsville, N.C. -Granted CP to Existing :s WHLP(AM) Centerville, Tenn. -Granted CP to change TL to Brown Summit. N.C.; change type trans. KKCS KXXV Colorado Springs. Colo. increase power to 5 kw and install new trans. and ant.; make changes in ant. system (increase WORK WMEE Fort Wayne. Ind. (BP- 20,539). Action June 26. height) and ant. height: 770 ft. (H &V) (BPH- I1183). KCRO KOWH Omaha. Neb. Action June 27. KTRH(AM) Houston -Granted CP to changeant. Existing FM's WKKI(FM) to and TL 2.1 miles W of Route 149 and Gum Island Celina, Ohio -Granted CP change KKCS-FM KINX Colorado Springs. Colo. Cutoff, 8 miles N of Mt. Belvieu, Tex.; change type TL to Dibble Rd. 0.2 mile N of Old 20, Celina; install WOGN-FM WSUB -FM Groton. Conn. trans.; conditions (BP- 21,035). Action June 28. new trans. and ant.; make changes in ant. system (in- crease height); ERP: 3 kw (H &V); ant. height: 300 ft. WFYV WJNJ -FM Allanbc Beach, Fla. KTLU(AM) Rusk, Tex.- Granted CP to change (H &V) (BPH- 790124AG). Action June 26. WMEE WMEF Fort Wayne. Ind. TL to 0.4 miles W of U.S. Hwy 69 and 0.3 mile N of FM Road 2972, two miles NW of Rusk. WWDB(FM) Philadelphia -Granted CP to make WJCU WCOU -FM Lewiston. Me. changes in ant. system; change type trans. and ant.; KMJX KKSS ST Louis Please send decrease ERP: 17 kw (H &V); increase ant. height: 870 KKOZ KURL -FM Billings. Mont. ft. (H &V) conditions (BPH79051IAD). Action June KMAZ KWBE -FM Beatrice, Neb. 29. Broadcasting m KLTE KFNB Oklahoma City WLIV(FM) Livingston, Tenn. CP to -Granted 'WVRU WRRC Radford. Va. The newsweekly of broadcasting and allied arts change TL to 1.0 miles S of Highway 52 and 42 E on WRJL Hill, W Va. Rock Crusher Mountain. Livingston; make changes in WOAY.FM Oak Name ant. system: change type ant.; decrease ERP: I kw Existing TV's (H &V); increase ant. height: 470 ft. (H &V); change WTBS WTCG Atlanta Company TPO (BPH790427AG). Action June 29. r! Business Address TV action Grants n Home Address 'KLRU -TV Austin, Tex. -Granted mod. of CP to Call Assigned to change ERP to 955 kw. max. 1150 kw: ant. height 1100 City ft. (H): change type trans. and type ant. New AM, (BMPET- 7807271D). Action April 17. WCGA Communications Investment Inc., Conyers, State Zip Ga. KNEK Mamou Broadcasting Inc., Washington. La. Type of Business WYNO Allied Communications Inc.. Nelsonville. Oh. WYNC WMC Broadcasters Inc.. Yanceyville, N.C. Title /Position Translators KVAA Dakota North Plains Corp.. Volgas S.D. New FM's Are you in cable TV operations Fl Yes 13 No Actions 'KSRH San Rafael High School District. San Rafael. Signature (required) K06JT Babb and St. Mary. Mont. -Babb TV KOMB Fort Scott Broadcasting Co.. Fort Scott, Ks. Booster Club granted CP for new VHF TV tanslator New TV's o 3 years $105 2 years 575 1 year $40 station on ch. 6 to rebroadcast signal of KCFW -TV (Canadian and international subscribers add St 2/year) 'KZLN Texas Consumer Education and ri 1979 Cable Sourcebook $20.00 Kalispell. Mont. IBPTTV- 6149). Action May 29. Communications Development Committee Inc.. Harlingen. Tx. 01 payment with order. S15 OW KO3FD Superior. Wyo.- Superior Community TV 1979 Yearbook $42.50 granted CP for new TV Translator station on ch. 3 to Existing AM's (If payment with order: $37.50) rebroadcast signals of KTVX(TV) Salt Lake City. WABT WOTY Montgomery. Al. Payment enclosed Bill me (BPTTV 26. -5961). Action March WKZK WFNL North Augusta. Across the Dial $3.95 S.C. KO7PO Superior. Wyo.- Superior Community TV WWEG WRKR Racine, Wis. (Price includes postage and handling. Prepaid orders only.) granted CP for new TV translator station on ch. 7 to Existing FM's rebroadcast signals of KUTV(TV) Salt Lake City. (BPT- TV- 5963). Action March 26. KMLE KLRG Chandler. Az. KXEZ KHEX Yuba City, Calif. For Address Changes Place Most KATO-FM KPWD Plentywood, Mont. Recent Label Here. WMWV WBNC -FM Conway, N.H. Fines WOZO WJLY Moyock. N.C. W WMC-FM WJJR -FM Milllinburg. Pa. i"t J Action WOUS WRFL Winchester. Va. WACB(AM) Kittanning. Pa. -ALJ James F. Existing TV's 1 73 5 DeSales Street, N . Washington, D C. 20036 Tierney has renewed license of WACB Inc. for station KAMC KMCC Lubbock. Tx.

Broadcasting Jul 16 1979 58 Professional Cards

ATLANTIC RESEARCH CORD EDWARD F. LORENTZ A. D. Ring & Associates COHEN and DIPPELL, P.C. Jansky & Bailey & ASSOCIATES CONSULTING RADIO ENGINEERS CONSULTING ENGINEERS Telecommunications Consulting Consulting Engineers 1771 N 527 Huntley Bldg. Member AFCCE St., N.W. 296 -2315 1334 G St., N.W., Suite 500 1202) 783.0111 347 -1319 WASHINGTON, D. C. 20036 Washington, D.C. 20004 Washington, D. C. 20005 Member AFCCE Member AFCCE .Member AFCCE

SILLIMAN, MOFFET & KOWALSKI CARL T. JONES ASSOCS. A. EARL CULLUM, JR. LOHNES & CULVER Washington, D.C. Area (Former y Gautney & Jones) Consulting Engineers CONSULTING ENGINEERS CONSULTING ENGINEERS 8701 Ga. Ave., Silver Spring, MD 20910 1156 15th St., N.W., Suite 606 INWOOD POST OFFICE ROBERT M. SILLIMAN. P.E. 2990 Telestar Ct.. Suite 405 Washington, D.C. 20005 BOX 7004 (301) S89 -8288 (703) 560-6800 1202) 296.2722 DALLAS, TEXAS 75209 1925 N. Lynn St., Arlington, VA 22209 Falls Church. Va. 22042 JOHN A. MOFFET. P.E. Member AFCCE (214) 631 -8360 Member (703) 841.0500 AFCCE Member AFCCE Member AFCCE

STEEL, ANDRUS HAMMETT & EDISON, INC. JULES COHEN JOHN B. HEFFELFINGER & ASSOCIATES CONSULTING ENGINEERS & ASSOCIATES 2029 K Street, N.W. Radio Tr Television Boo 68, International Airport 9233 Ward Parkway, Suite 285 Suite 400 Washington, D.C. 20006 816- 444 -7010 1730 M St., N.W., 659 -3707 (301) 827 -8725 San Francisco, California 94128 (415) 342 -5208 Kansas City. Missouri 64114 Washington, D.C. 20036 (301) 384-5374 Member AFCCE Member AFCCE Member AFCCE

VIR JAMES CARL E. SMITH E. Harold Munn, Jr., ROSNER TELEVISION CONSULTING RADIO ENGINEERS CONSULTING RADIO ENGINEERS Applications and Field Engineering & Associates, Inc. SYSTEMS 8200 Snowville Road Computerized Frequency Surreys CONSULTING & ENGINEERING 345 Colorado Blvd. -80206 Cleveland, Ohio 44141 (303) 333 -5562 Box 220 250 West 57th Street Phone: 216 -526 -4386 DENVER, COLORADO Coldwater, Michigan 49036 New York, New York 10019 Member AFCCE Member AFCCE Phone. 517 -278.7339 (212) 246 -3967

J. VLISSIDES, P.E. JOHN H. MULLANEY HATFIELD & DAWSON MIDWEST MATTHEW ENGINEERING STRUCTURAL CONSULTANT Consulting Radio Engineers, Inc. ASSOCIATES Consulting Engineers TOWERS, ANTENNAS, STRUCTURES 9616 Pinkney Court Broadcast and Communications e nsatrn9 E 9inesta Studies. Analysis. Design Modifications. Potomac, Maryland 20854 3525 Stone Way N. 6934 A N. University Inspections. Supervision of Erection Seattle, Washington 98103 Peoria, Illinois 61614 7601 BURFORD DRIVE McLEAN.VA 22102 301 - 299 -3900 Member AFCCE (206) 633 -2885 (309) 692-4233 Tel (7031 356-9504 Member AFCCE Member AFCCE Member AFCCE

C. P. CROSSNO & ASSOCIATES RADIO ENGINEERING CO. JOHN F.X. BROWNE CONSULTING ENGINEERS & ASSOCIATES. INC. WILLIAM B. CARR Box 4399 RR 1. Santa Ynez, CA 93460 ASSOCIATES, P. O. BOX 18312 CONSULTING ENGINEERS & INC. CONSULTANTS DALLAS /FORT WORTH DALLAS, TEXAS 1901 Pennsylvania Ave.. NW INSTALLATIONS FIELD 75218 ALLOCATIONS Washington, D.C. 20006 ANTENNA & f'PE ACCEPTANCE MEASUREMENTS WILLIAM B. CARR, P.E. Computer Aided. Design & Alloution Studies 1805 Field Engineering. NORWOOD J. PATTERSON 525 Woodward Avenue Hardgrove Lane, Bloomfield Hills, MI Burleson, Texas 76028. 817/295.1181 Aerial Radiation Measurements (805)688 -2333 48013 Tel. (3131 642 -6226 (202) 293 2021. MEMBER AFCCE (214) 321 -9140 over Serving Broadcasters 35 years Member AFCCE

DON'T BE A STRANGER To Broadcasting's 157000' Readers contact Professional or Service Display your BROADCASTING MAGAZINE Card here II will be seen by the decl Sion- making station owners and man 1735 Wales St. N.W.

technicians . agers. chief engineers and Washington, D. C. 20036 applicants lot AM. FM. TV and buyers of broadcasting services for availabillties 1977 Readership Survey showing 4 Phone: (202) 638 -1022 readers per copy

COMMERCIAL RADIO CAMBRIDGE CRYSTALS DOWNTOWN COPY CENTER MONITORING CO. PRECISION FREQUENCY FCC Commercial Contractor PRECISION FREQUENCY MEASURING SERVICE AM -FM -TV & NRBA lists- tariff MEASUREMENTS, AMFM -TV updates- search services -mailing SPECIALISTS FOR AM -FM Services Monitors Repaired & Certified -TV lists, C.B., Amateur, etc. 103 S. Market St. 445 Concord Ave. 1114 21st St., N.W., Lee's Summit Mo. 64063 Cambridge, Mass 02138 Wash., D.C. 20037 202 452 -1422 Phone 1816) 524.3777 Phone 1617) 876.2810 See last page of Classified Section for rates, C esdfied Advertising closing dates, box numbers and other details.

Need person to sell for this community of 6,000 and Beautiful Music, SW medium, TSA 800,000 +. 1f41 NO area. Right person will advance to management. Send Resumes from experienced announcers for future resume opening. Excellent salary and benefits. EOE. Box HELP WANTED MANAGEMENT to Jerry Henner, KQWI -FM Clarinda, IA 51632. G -113. Dominant contemporary station in highly corn General Manager, southeast, medium market top 40 petitive market seeking imaginative, proven sales per- Mid Michigan's Beautiful Music Station, WGER- group owned FM leader. If you are experienced G.M. son anxious to move up. RAB oriented. First year po- FM is now taking applications for announcers. Mature, with great sales track record, send resume and how tential $10- $15,000. EOE. Minorities and women en- warm voice and work attitude very important. Metro - you did it to Bob Manning, Beasley Broadcast Group, couraged to apply. Details to Burt Levine, or Jim Col- market leader in wage, benefits, facilities and co- Box 1355, Goldsboro, NC 27530. ston, WROV, 4005 Roanoke, VA 24015. workers. WGER is an Equal Opportunity Employer. We are quality and seek the same. Send tape, resume and Midwestern Broadcasting is expanding into the Outstanding Sales Opportunity, Si 5,000 -$25,000 northeastern region. We need experienced salespeo- references to Bob Sherman WGER -FM, PO Box 719. Small Wisconsin market near city. WPDR, Box 1350, Bay City, MI 48707. ple, a sales manager, and general manager. EEO - Portage, WI 53901. Affirmative Action. Call Lew Dickey, WOHO/WXEZ Toledo 419 255 -1470. - Local Sales Manager wanted for a radio station in HELP WANTED TECHNICAL Central New England. Must be hard working, driving WXEZ (Z -105) Toledo needs a top salesperson. ambitious and resourceful. Salary with good list plus Engineer- Production and Maintenance- needed Take your 4 -5 years sales experience ... couple it with percentage of gross local sales over break -even base. immediately. Experience and good references re- your abilities as a leader and give some direction and All replies will be considered strictly confidential. quired. East Coast major market. Salary $17,000 plus. growth to the sister FM of WOHO. EEO -Affirmative Ac- Send resume to Box G -135. Box F -213. tion. Call J. Richard Lamb, General Manager 419- 255 -1470. Perfect Climate. Would you like to live in one of Experienced maintenance engineer for southern America's loveliest areas? Napa Valley is 45 miles New England resort AM /FM. Send resume. Box F -172. Station Manager, AM -FM combination -small mar- from San Francisco. Market 01 150,000. Sales position ket -North Central. Need individual heavy strong on with KVONIKVYN. Stations have 60 percent market Immediate opening for chief engineer at 1,000 watt, sales, programming, and people. Excellent benefits, share. Write George Carl KVONIKVYN, PO Box 2250, 4 tower directional, religious station in Ohio. Call Lee great future. E.E.O. Reply Box G -104. Napa, CA 94558. Mick at 1- 419 -874 -7956. E.O.E. M /F. 30,000- 40,000+ for outstanding General Manager. HELP WANTED ANNOUNCERS Chief Engineer for Midwest Family group station Top 100 Market- Midwest. Must have excellent in Michigan. Experienced with automation, state of the references and better than average track record, Religious Format, 100KW, needs announcer, sales be art audio processing & class installation work. All new currently employed as General Manager, with person, or announcer -sales combo. Contact KTOF-FM, knowl- equipment to be installed for AM -FM station in grow- edge of modern, country formal a requirement. Reward 1957 Blairs Ferry Rd., N.E., Cedar Rapids, IA 52402. ing market. Send resume to, Chris J. Cain, Engineering of possible "piece of action" when station is a winner. Supervisor, Midwest Family, Box 2058, Madison, WI All replies in strict confidence. Box G -122. Air personality with production talent needed for im- mediate opening. Send tape and resume to Joe Lon- 53701. Super SM needed with don, WMOH, 220 High Street, Hamilton, OH 45011. Organizer track record, Growing broadcast corporation in need of experi- references. California coastal live contemporary EOE. MIE. FM. enced engineer for assistant chief in Florida. Salary Salary plus commission, plus override, plus fringe. Top for top in commensurate with ability. Box F -23. Confidential. Box G -140. 40 Air Personality rated station North- east. Must be experienced. EEO. Mail detailed resume Montgomery, Alabama WLSO -WREZ Radio Director -Educational FM with your salary requirements and references to Box Radio Station. Indian needs chief engineer immediately -starting salary River Community G -35. College has a vacancy for a Director $15,000. Call Gene Moorhead collect of 205- an Educational FM Radio Station to be located on Adult MOR Announcer for number one station in 832 -4295. our main campus in Fort Pierce, Florida. Interested ap- Northeast market. Experienced applicants only. EEO. plicants should have B. a A. Degree in Broadcasting Mail complete resume to Box G -36. 1250 per month for first phone engineer experienced Communications or equivalent experience. Must also in repair and maintenance of IC and RF equipment in have demonstrated ability in Personnel Management Accepting applications from experienced mid - New Hampshire. Reply to WECM, 221 Washington, and Programming, at a managerial level. This is a full - westerners who want to live outside the big city $650/ Claremont, NH 03743. EEO Employer. time twelve month position and the salary will be com- month starting. Box G -77. mensurate with qualifications and experience. Write to Chief Engineer -Full -time AM station in St. Louis the Personnel Division, Indian River Community Col- Production Tech. experienced in creating and pro- market. Group owned. Require experienced DA lege, 3209 Virginia Avenue, Fort Pierce, FL 33450, or ducing quality commercials. Salary commensurate engineer. No board or production duties. Good working call Mr. E.M. Stapleton, Director of Personnel 305- with ability Reply to WECM, 221 Washington, Clare- conditions, equipment, and fringe benefits. Contact 464 -2000, Extension 208. We are an EA/E0 Affirma- mont, NH 03743. EEO Employer. Jerry Irvine. Operations Director at WRTH, 618- tive Action Employer. 259 -1800. An Equal Opportunity Employer. A once In a life time opportunity for the right people I'm moving to a larger market and I'm assisting in the on the Florida Suncoast. Taft owned WDAE. Tampa, is Kentucky -AM /FM looking for young engineer. search for my successor. Medium market, class IV, looking for an adult contemporary pro, also good op- Some announcing. Will help train the right person. Call contemporary. Resume to Chuck Larsen, G.M., WFLB, portunity for a talk show host. No beginners, No calls. Jim Ballard, 606 -248 -5842. PO Box 530, Fayetteville, NC 28302. No calls! E.O.E. WDAE Radio, PO Box 1250, Tampa, FL 33602. Engineer Needed: Denver giant 5 KW directional HELP WANTED SALES Southern small market AM and FM seek jock for AM 100 KW FM -first class FCC ticket required. Expe- air shift, play by play and production. Send tape and rience in AM, FM, transmitters, audio, etc. desired. Florida. West Palm Beach "small market" AM /FM resume to WBTH, Box 261, Williamson, WV 25661. Please contact: Chuck Waltman, KIMN -KYGO, Box needs sharp people with minimum one year experi 14008, Denver, CO 80214. Equal Opportunity ence and copy ability. Aggressive new owners will pay Announcer, with good production skills for well Employer. for results. Contact Ron Winblad at WVSI/WCEZ, respected Central Virginia Modern Country music sta- Jupiter. FL 33458, 305- 746 -5191. E.E.O. tion. Some sales a possibility. EOE. Send tape, resume, Needed: enthusiastic troubleshooter who can han- salary requirements to WPED, Box 8, Crozet, VA dle almost any problem, willing to work a few extra South Florida. At least 3 years fulltime radio Sales 22932. hours to make decent money First required. Resume, experience in small -medium markets (our metro 200, references to Box 11101, Lansing, MI 48901. 000). Substantial base plus commission. All replys in Arizona Small Mkt. seeks drive jock /sales, must be strictest confidence. EOE. Send complete resume to experienced communicator. E.O.E. MIE Send T&R to Chief Engineer, So. Calif. Public FM. Studio and Box F -210. KCUZ, Att: Tim Higgins, PO Box 1118, Clifton, AZ transmitter, satellite receive, RPU. Min. 3 years experi- 85533. ence. Management level position, salary approx. 18K Eagles Attract Eagles. Join in the financial rewards depending on experience. Benefit package rated at of a success oriented station. making plans for further Boulder Colorado's KADE seeks Contemporary 30%. Contact: Admin. Services, Saddleback College, aquisitions. Strong commission level plus plenty of Top 40 air personality. Great production a must. 28000 Marguerite Parkway, Mission Viejo, CA 92692. bonuses. Excellent list open for a street fighter who Resume, air check, references and salary require- 714-831-5730. knows how to "make it work" Send resume and track ments to David Hartley, KADE, 4840 Riverbend Road, record to KBRJ, Box 4489, Boise ID 83704. Boulder, CO 80301. An EEO Employer. We need the right Engineer! Great opportunity in Midsouth. Must be capable studio and transmitter per- Radio "Imagineer" needed to lake over list worth Beautiful Music stations seek qualified applicants son. Aggressive quality oriented firm seeking engineer $20.000 in present earnings. We're a young progres- for immediate Staff Announcer position. Must have to fit into exciting high challenge environment. Multi sive station with major market ideas in a medium good voice, reading ability, and FCC license. Send facility in new building offering super potential to the sized small midwestern market. Come work hard and audition tape and resume to: Manager, WVEL/WGLO, person who can fit. Who feels comfortable with all grow big with us. Send resume in confidence to Box 28 South 4th Street, Pekin, IL 61554. An Equal Oppor- kinds of challenges, has good attitude and good per- G -130. tunity Employer. sonality. Box G -118.

Broadcasting Jul 16 1979 60 HELP WANTED NEWS Program Director needed for Rock Station in Fifteen year professional broadcaster seeks medium Southern Market. Starting Salary $14,400. management position. Small, medium, and large mar- News Reporter -Alaska Public Radio Station seeks Must be a competitor for ratings, carry air shift, and ket experience. All phases. Knowledgable in rules and broadcast journalist to gather, write and report news. have experience in on -air promotion and community regulations. Top references. Box G -55. Salary: 13 -15K DOE. Resumes, writing samples and involvement. Send complete resume to Bóx G -60. audition tapes: News Director, KRBD -FM, 2415 General M r, impressive twenty year history. Hemlock Street, Ketchikan, AK 99901. Closing date Applications being accepted for PD at top rated Major group, giant clear, small station successes. for applications July 15th. KRBD is an Equal Oppor- and powerful mid -south country station in rapidly Superior strength in Organization, Administration, tunity Employer. growing market. $15.000 plus benefits. All replies con- Sales, Operations. Seek company who needs strong fidential. EOE M /F. Write Box G -101. general manager and offers advancement or equity WOOD, Grand Rapids, Michigan seeking News possibilities. Family desires relocation. John Lawyer, Director for strong local news operation. Require- Sinatra; Bennett; Basie and you ... Real MOR en- 703- 466 -9511 or 615- 878 -3023. ments: Two years experience as News Director or tertainer needed now in Major Eastern market for late Assistant News Director. Degree preferred. Strong on- night shift. You must know the music; be able to Station Manager or operations manager, 16 yrs in air sound. Salary open. Resume and current tape to: showcase it in entertaining manner. Great opportunity sales, programing, responsible, will invest, Southeast William J. Struyk, Program Director, WOOD. Box B. to produce music specials and thematic shows. Light Box G -136. Grand Rapids, MI 49501. Equal Opportunity Employer. topic talk and celebrity interviews possible, too. An Equal Opportunity Employer. Box G -83. GM /SM /CE/Combo your key man with ideas that News Director -For Top 10 Market. You'll build the sell, 20 yrs. every phase. I relate to clients and staff. department; direct it at our 25 -54 year old MOR au- Program Director /Operations Manager for lead- Background. mgt. sis, eng. top 5 talent. Polished, ag- dience. Emphasis on consumerism; energy crisis; and ing San Francisco Spanish language station. Must gressive. I do it all plus carry my own list. Base plus personal effect of news on individuals. You must be a have programming experience either in adult contem- percentage. Currently employed. If your present mgr. strong pro with proven organizational and creative porary or Spanish language format and be fluent in isn't on the street he's wasting his time, your money. ability. An Equal Opportunity Employer. G -82. Spanish. Call Doug Auerbach, Vice President and Any state west of the Mississippi. Box G -124. General Manager at KBRG 415 -626 -1053. EOE. Writer /Reporter. Independent all -news in top 30 General Manager who will make you best, most market needs experienced journalist for inside writ - Production Assistant- Alaska Public Radio Station profitable ballgame in town available for final perma- ing/reporting position. Voice not important, but strong seeks creative person to assist in developing local - nent position. Track record, outstanding background, writing and news gathering skills are a must. Com- area oriented public affairs programming, writing, an- qualifications, abilities! In no hurry. Will wait for right plete credentials, including references, in first letter to nouncing, program production. Salary: 13 -15K DOE. position. Box G -131. Mike St. Peter, News Director, WEBR, 23 North Street, Resumes, writing samples and tapes: Program Direc Buffalo NY 14202. No telephone calls. An equal op- tor, KRBD -FM, 2415 Hemlock Street, Ketchikan, AK Operations Program Manager- strong on leader- portunity employer. 99901. Closing date for applications July 15th. KRBD ship and detail. Experience includes AM /FM contem- is an Equal Opportunity Employer. porary and country programming, co -op sales, group News Director for 100 kw /NPR affiliate. Application management. B.A. degree. 12 -years broadcast experi- reopened. Requirements include journalism degree or Top 5 Afternoon Drive Personality ... Immediate ence. Box G -139. equivalent, extensive experience in broadcast journal- opening for Adult MOR communicator. Must relate to ism including some management background. Writing afternoon information and the market in an entertain ability, excellent on -air voice, experience in Public ing manner. An Equal Opportunity Employer. Box G -84. SITUATIONS WANTED SALES radio, small market reporting of government and agri Dynamic culture preferred. Salary range $10,000- 13,000. Ap- Operations Director. Top 25 Midwest No. 2 contem- Sales Manager -32 with 12 years exp. /strong on promotions. Make me a deal I plications close July 20, 1979. Send resume and tape porary black -oriented station seeks No. 1 position. motivator I'll make you a winner! Available to: P.B. Greedy, Director of Personnel, Western Iowa Duties include: daily air -shift; employing /supervising/ can't refuse and now medium or large markets. Box G -96. Tech Community College, PO Box 265, Sioux City, IA evaluating dj's; promotional involvement; screening - commercial copy; general supervision of all program- 51102. EOE, F /Minority Applicants Encouraged. medium western ming personnel and activities, including news and Salesman /jock, seeking small to top 40 or coun- Award -winning news department needs anchor public affairs. Knowledge of current FCC program- states market. Prefer morning airshift, now and available for interview. 408- who excels in all aspects of radio journalism. EOE, ming regulations a must. Must be team -oriented, with try Employed Minorities and Women encouraged to apply. Good pay positive attitude towards management and ability to 649.6349. for good people. Tape, Resume and References to take directions. Paperwork, planning and commercial Mark Fryburg, WROV, 4005 Roanoke, VA 24015. orientation important. Successful management and employee motivation experience desirable. 3rd ticket. SITUATIONS WANTED News: Person to collect and write local news. Air Send resume stressing above qualifications plus air ANNOUNCERS shift. No beginners. FCC 3rd preferred. Resume, tape, check to: C. Burns, WLUM, 12800 W. Bluemound Rd., salary requirements to /FM, Experienced DJ, tight board, good news, commer- WHIG AM Eatontown, NJ Elm Grove. WI 53122. No phone calls. WLUM is an 07724. Equal cials and production, will go anywhere, now. Box Opportunity Employer. Equal Opportunity Employer. F -116. Help Wanted: Sports Announcer in two -person Down -home, folksy, country personality with department. Will do play -by -play of football, basket- Broadcasting School grad. 3d D.J. good voice. strong programing skills to P.D. Country AM. Need driv- and some hockey, including college teams. Must tight board, some production, Interested. Doni Reed, ball, ing force to make our country station dominant. Top fa- be able to gather, write, and deliver daily sports re- 558 W. Adline 3S, Chicago IL 312- 477 -9105. cilities. Medium market pay. Benefits. Bonus. Send ports, as well as do interview shows. Vacation, in- resume to KOIL Radio. Box 340, Grand Junction, CO trained. Third ticket. sample tape of all play - First job wanted. Broadcast surance, profit- sharing. Send 81501. by -play sports you do, plus resume, to Jim Donovan, Phone weekdays 716- 834 -4459. 220, St. Cloud, MN. Applica- WJON Broadcasting, Box WKBW Radio, Buffalo, a Capital Cities Station, has Classical Music DJ playing the top 200 of past 400 July 27th. An Equal Opportunity Employer. tions close a rare opening for an experienced Production Director. years. Creative production, unique programming. We are looking for a creative and talented person to AM -FM -TV combo seeks knowledgable Bruce Thomson, 1508 Vallejo Drive, San Jose, CA Midwest write and produce commercial copy. You would also farm- oriented reporter for radio -TV assignments. Must 95130. work in part with the Programming Department. Send have good on -air ability to back up the market's num- produced samples of your work and complete resume Contemporary Communicator with major ber one farm director. Resume and salary require- Adult to Sandy Beach, WKBW Radio, 695 Delaware Avenue, market track record looking for new major market gig. ments to Box G -127. Buffalo, NY 14209. No calls please. An equal oppor- ... impressive credentials, outstanding creativity, Top rated 49th ADM Contemporary Adult station tunity employer. award winning production and super pipes. Family needs newsperson. Send resume, tape and writing desires relocation. Call Pat Rodgers ... 703- samples to: Program Director, WHLM. PO Box 260, Operations director for leading combo in vital up- 466 -9511 or 703- 466 -8150. Bloomsburg, PA 17815. EOE, female applicants en- per Midwest market. AM is full service personality couraged. adult contemp with strong emphasis on news, sports, Air Personality 22, dedicated hard worker, 3rd and information. FM is automated with TM's "Stereo phone. Dependable and creative will relocate im- Need all- around person for local news and sports. Rocky' You will supervise announcers, promotions, pro- mediately. Work any format, resume and audition tape Excellent community of 6,000 in SW town. Send duction, music etc. as well as pull a shift. This respon- available. Call or write, 312- 524 -9605, 1406 No. resume to: Box G -143. sible, take charge position demands a high degree of Austin, Oak Park, IL 60302. Michael Ellis. HELP WANTED PROGRAMING, detail orientation and follow through; a minimum of five years of strongly related, progressive experience Female D.J.. 21, 3rd ambitious, dependable. dis - PRODUCTION, OTHERS or is required. Floaters, "stars ", and problem types need iciplined. Resume and audition tape available. Call 4332 So. Production Director. Immediate opening for not apply. EOE. Rush resume with references, letter of write: Ladwyna Thomas, 312 - 285 -7251. qualified applicant. Station is in College Town in application with salary expectations, and a brief state- Michigan Chicago, IL 60653. Southwestern Virginia. Format Modern Country. Equal ment of your programming philosophy. Box G -111. Smalltown America- Announcer with four years ex- Opportunity Employer. Box F -170. SITUATIONS WANTED MANAGEMENT perience and first phone available now. 209- Several experienced programing people are 222 -5507 or 714- 337 -7704. needed for one of the leading broadcast groups in the Operations Professional wishes to locate near midwest. Robert Ingstad Group is taking applications N.Y.C. Thirteen years experience, including part owner- D.J. with music & programming experience, look- for several markets. This company offers good facil- ship. Great production, good voice, First Phone, ing for a job, have over 4 months experience. Recent states ities, modern equipment, a belief in quality program- engineering experience, automation. Specializing in College. grad. Michigan area or New England Sterling ing and a chance to grow with a staff of professionals. Beautiful Music and Easy Rock. Sincerely motivated to preferred. Write Alan Katovich, 34788 Fargo, Send tape, resume and salary requirements to General give your stations a winning product with smooth, effi- Hts, MI 48077 or call 313 -939 -8063. Will send tape Manager, KGFX, Box 1197, Pierre, SD 57501 E.O.E. cient operation. Box G -67. & resume.

Broadcasting Jul 1e 1979 61 SITUATIONS WANTED ANNOUNCERS Female Sports Director. Available fall 79. Seeking HELP WANTED TECHNICAL CONTINUED position on medium /major market sports staff. 4 year pro. Good talk /PBP. 3rd endorsed. Degree. Box F -177. Assistant Chief Engineer with knowledge of UHF Immediate Availability. Ambitious, dedicated male transmitters, FCC rules, and TV studio operation. capable of any format, Have 3rd class. Resume and Young, ambitious and dedicated newsman. B.S. Resume to Chief Engineer, WJCL -TV, PO Box 13646 audition tape available. Call or write: Robert Zelenka, in Journalism. Experienced in other areas as well. Savannah, GA 31406. 3426 W. 167th, Markham, IL 60426, 312-333-7953. Prefer Midwest, but will go where I'm needed. All offers considered. Larry Jewett 419 -675 -2355; after Entry level position for news First Phone holders. Air Personality: Male 21, will relocate anywhere. 4, 419- 674 -4945. EOE -EOE situation on Texas Gulf Coast. PO Box 947, Rhythm Blues/Disco. Hard Worker, ambitious depen Corpus Christi, TX 78403. dable. Third class. Resume and audition tape avail- Formidable, upscale female news voice. Ex able. Call or write Robert L. Coleman, 8732 S. Wood, cellent conversational newswriter, AOR and heavy Wanted Studio Maint. Engineer, 1st phone. Tech. Chicago IL 60620. 312 -881 -7063. print experience. News /PA. Director wants top 25 school or equivalent. Experienced on quad VTRs, film NewsTalk, AOR. adult contemporary. Box G -75. or studio cameras. Advancement. Relocation help. Ex- Wanted: Weekends /summers /vacation -relief DJ cellent opportunity and pay for right person. Send brief work. Northeast preferred. Third -endorsed, experi- Young enthusiastic sportscaster seeks sports resume and salary requirements to KPLC -TV, Box enced, master's 26, schoolteacher, tight board. Jack, minded station. Eight years play by play experience. 1488, Lake Charles, LA 70602 or call chief engineer 5414 - 18th Avenue. Brooklyn, NY 11204. College Graduate. Could double in news. Call 317- collect. EOE. 662 -6208. D.J., Male, third endorsed, seeks first break, S. Trager, Chief Engineer to supervise staff of nine TV 215-349-8091 or 3403 Hamilton Street, Phila., PA Medium Market Sports and news. That's the posi- engineers, maintain plant, assist Director of Engineer- 19104. tion I'm seeking. 6 years pbp; solid small market expe- ing design and eventually construct new facility. Must rience. Conversational anchor delivery 516 -781- have First FCC license, supervision experience, and Looking for top -40 or country format. Experienced 0037, Larry. advanced knowledge /experience in video, audio. as PD /MD. Stable work history with excellent digital and RF systems. Salary range: $19,000.24,- references. Box G -112. SITUATIONS WANTED PROGRAMING, 000. Please send resume, salary history and PRODUCTION, OTHERS references to B. Crandall, WGTE -TV. 415 N. St. Clair A total nine years Have experience! Will travel! of St.. Toledo, OH 43604. Equal Opportunity Employer. in all size markets. Need a creative and challenging Adult Contemporary Programming Specialist situation with a station that does more than play seeks new challenge. 15 years of solid successful Maintenance Supervisor for large Washington, D.C. records. Great voice and seasoned interviewer. Call medium and major market experience. Presently pro- area production company Technical school plus mini- Scott Free at 216- 732 -8383. gramming successful station in top 100 market. Call mum 5 years experience. Must be familiar with all Pat Frisina at 703- 466 -9511 or 703- 466 -8150. types of studio broadcast equipment. Reply Box G -22. Remember your first break, well I need mine, beginning announcer with tapes & resume. Call, Dar- Creative, forward thinking young programmer with Chief Egnineer-WRBL-TY- Channel 3- Colum- rell Chambers 714 -279 -1455 or write, Darrell Cham- eight years medium market experience looking for PD bus, Georgia. Must be strong on VHF transmitter main- bers, 5188 Balboa Arms DE, No. D11, San Diego, CA or MD position. My approach to Top 40 will put you tenance and Sony Eng. Expanding group offering 92117. back on top by this fall. Research and community -in- many fringes. Call collect ... Bob Walton, General volvement oriented. Prefer off -air. Automation con- Manager, 404- 322 -0601. Experience in small market radio -willing to work sidered. Also extensive AOR experience. Call 408- long hours for chance to move up. Fred Burns, 15 Bron- 842 -5091. Operating Technician for Washington D.C. area pro- son Street, Oswego, NY 13126. 315- 341 -2270. duction company. Must be familiar with audio pickup 8 year pro seeks challenging Program Directorship. and recording techniques and have a good working Seeking 50's, 60's, and 70's MOR format. Music Experience in both live and automated stations. Top knowledge of television audio systems. Reply Box specials and artist interviews my specialty. Award 40 or Pop /Adult in top 100 markets considered. G -23. winning MD with 3 years commercial experience. Mature, community oriented motivator. Box G -28. Available Sept. 5 for either research or air. Will relo Engineers with the highest level of technical exper- cate. Write Box G -128. Successful Communicator seeking 500.000 plus tise needed by Major Production Facility. Work with market job with an aggressive Country Music Station. state of the art equipment. All applicants must have Young, ambitious male announcer seeks first Experience as PD /MD. 13 year pro. Family man. 1st. heavy digital experience. Call -Don Faso, Chief placement. College grad with writing experience in- Prefer mornings but considering all day areas. Box Engineer at 404 -634 -6181 or write Video Tape terested in DJ or news spot. 3rd endorsed, will relo- G -120. Associates, 1733 Clifton Road., All. GA 30329. cate. Tape available. Tom Farley 516 -481 -2426, 487 Stratford Rd., So. Hempstead. NY 11550. West Coast ABC Affiliate now accepting applica- tions /resumes for the following permanent positions. Five year air personality, production sales desires TELEVISION Maint Engineer- strong background in studio mainte- position Eastern U.S. Jim Roe, 109 American Ave., nance. electronics school graduate or equivalent tech- Dover, DE 302 - 734 -2932. HELP WANTED MANAGEMENT nical education, including digital technology Mini- mum 3 years maintenance experience required. Eng Up and coming top 40 announcer, some play -by -play Professor /associate professor, broadcast man- Maintenance Engineer/Technician -must be qualified agement. Must have managerial a experience, wants to move up from beginning market. experience in sta- to maintain sony 3/4" tape machines, editors, eng 1'h years experience, 3rd class endorsed. Box G -141. tion or major department in a commercial broadcast cameras and have experience with eng remote van property plus significant national industry associa- operation. FCC first class license required. Excellent Dependable, ambitious, dedicated, hard worker. tions. Teaching, consulting and /or research experience salary and benefits. EOE, M/F Send inquires to: Per- Can relocate anywhere, immediately. Any format. Have desirable. Advanced academic degrees desirable but sonnel Department, KNTV, 645 Park Ave., San Jose, CA a third. Resume & tape available. Can also do sports outweighed by professional background. To teach 95110. reporting and /or play by play. Call or write: Kevin broadcast management and sales and business com- Horan 312-889-6618. 1624 North Austin Ave., munication, administer internships and consulting TV Maintenance Engineer, and Editor /Technical Chicago, IL 60639. programs. Application deadline, July 16, 1979. Ap- Director Needed. Philadelphia's oldest and largest in- pointment date August 15, 1979. Address application, dependent teleproduction facility. Maintenance My wife and 1 are available for any size market, any- credentials, and three current references to Dorothy R. engineer, for RCA cameras and quad VTR's on six where. 1st & 3rd. good voice, experienced 607- Johnson. Department of Speech, Marshall University, camera mobile van. Editor /technical director, experi- 842 -6380. Huntington, WV 25701. EOE enced with Grass Valley Switcher and CMX editor in Studio. E.J. Stewart, Inc., 388 Reed Road, Broomall, PA SITUATIONS WANTED General M r, PBS Affiliate KYVE -TV, Yakima, 19008, 215- 543 -7600. TECHNICAL WA. Applications due July 20, position open Septem- ber 1, 1979. Phone Yakima Public Schools, Personnel Chief Engineer for Southwest network VHF. Expan- needs a chance. Willing to learn. Full First Phone Office, 509- 575 -3228. sion oriented broadcast group seeking qualified Chief time. experience. Resume available. Box or part Some Engineer with potential for future advancement. Must Production Manager: A new company producing G -114. have five years TV experience, 1st class FCC license, captioned television programs seeks a Production working knowledge of studio and transmitter mainte- Radio Technician -first phone, full experience, Manager for its Washington, D.C. operation. This per- nance and the ability to manage and supervise an capable, mature, family. Chief or assistant. Box G -132. son will be the company's primary liaison with clients engineering staff. Salary open, benefits excellent. EEO and will be responsible for monitoring their production M /F. Send resume and salary requirements to Box SITUATIONS WANTED schedules and conforming ours appropriately. Re- G -71. NEWS quired are in depth T.V. production experience (prefer- ably both film and video) and a successful human re- Award -winning Sports Director /Announcer lations record. EOE/Affirmative Action Employer. Send for move looking a to medium or major market. Ex- resume and salary requirement to Box G -134. TV Broadcast Technicians. Established public cellent play -by -play (college /high school), reporting, television station moving to new color facility. West writing. College grad. Experienced but young. I'm HELP WANTED SALES Virginia University and WWVU -TV has vacancies for good. Box G -34. persons experienced in master control operations, Salesperson Wanted for medium market midwest production and maintenance including all phases of Sharp, good voice, ambitious female newscaster network affiliate. Minimum 2 years experience in local transmitter and /or microwave transmitting /receiving who can accept responsibility. Will relocate im- sales. Must be strong self starter and heavy on servic- maintenance. Send resume of qualifications and sal- mediately. Resume and audition tape available. Call or ing accounts. Call John Benson at 308- 743 -2494 or ary history to: Jack Podeszwa, Personnel Officer, West write Zaundra Watson, 5324 Kimbark, Chicago, IL send resume to: NTV Network. Box 220, Kearney, NE Virginia University, Morgantown, WV 26506. An Equal 312- 846 -5462. 68847. Opportunity /Affirmative Action Employer.

Broadcasting Jul 16 1979 62 HELP WANTED TECHNICAL TV Maintenance Engineer at low sand VHF. Four Elteedtive Producer- Top -rated NBC affiliate in CONTINUED years experience in Ihaintainlhg all studio, microwave, Tucson seeking executive producer. Must have at least and transmitter equipment. First phone license. Major 3 -5 years producing evening weekday newscasts, ex- Television Engineer: University of Maryland market in Florida. Also assist in engineering installa- cellent news judgment, and the ability to get along Baltimore County needs an Electronic Media Systems tion of just completed, modern station facility, new well with people. Excellent climate, facilities and ben- Engineer Responsibilities include installation, mainte- transmitter, and state of the art equipment. Salary efits. Send resume, tape of recent newscast, and sal- nance and technical operation of a new color TV facil- negotiable, commensurate with experience. Equal op- ary requirements in first letter to Bob Richardson, ity including a CCTV and ITFS system: maintenance portunity employer. Box G -115. News Director, KVOA -TV, PO Box 5188, Tucson, AZ and repair of the University's audio -visual equipment. 85703. Equal Opportunity Employer. A first class FCC license and 3 years experience in the operation, maintenance and repair of color TV equip- HELP WANTED NEWS Photographer -reporter. ENG experience. helpful. ment and facilities is mandatory. EE degree preferred. NBC VHF. EOE. Richard Draper, KIVA -TV, Farmington, Microwave experience desirable. Send resume to: Sports Director - Previous broadcast experience re- NM 505-327-9881. No collect. University of Maryland Baltimore County, Personnel quired. Play -by -play, reporting, and anchoring Skills Department, 5401 Wilkens Avenue, Baltimore. MD essential. Resume to WVIR -TV, Box 751, Charlot- Aggressive station looking for top -notch weekend 21228. University of Maryland Baltimore County is an tesville, VA 22902. EOE. sportscaster /general assignment reporter. Must have Equal Opportunity /Affirmative Action Employer. sportscasting experience and knowledge of 16mm Television Producer /reporter. Bachelor's degree film and ENG. Position will be filled quickly. Equal Op- related fieId. Two years ex- Assistant Chief Immediate Opening. NBC /ABC in Broadcast Journalism or portunity Employer. Send resume to Box G -117. in news department in Affiliate in beautiful southwest, 3 hours from San perience a broadcast station producing and presenting Diego. Must have maintenance experience with TV reporting, writing editing, Weekend Anchor -Reporter -We need solid jour- Deadline for submitting let- transmitters, preferably RCA TT-10, TT -25. Microwave news material on camera. nalist to anchor weekends and report during the week. resume, Jrily 30.1979. Send to: and studio experience desirable. Call K.C. Jones, ter of application and Produce and deliver news a must. College degree and Chief Engineer. 602-782-5113. Lénora Brogdon. WBGU -TV, Bowling Green, OH experience most desirable. Contact Bob Totten, KTSB- 43403. E.O.E. TV, PO Box 2700, Topeka, KS 66601. An Equal Oppor- Maintenance Engineer -will handle repair and tunity Employer. maintenance of all broadcast television equipment - Weekend Anchor ISlus general reporting. Seeking studio, transmitter, translator and satellite receiver professional journalist for strong news operation. Send Weekend Weather- Reporter: Growing NBC Affili- equipment. FCC 1st Class license and 3 yrs. experi- tape, resume and salary requirements to Dick Florea, ate needs top notch person to do weekend weather ence required. Send resume before 7127/79 to: Univer- WKJG -TV, 2633 W State Blvd., Fort Wayne, IN 46808. and reporter three days a week. Send Resume, tape sity Regional Broadcasting, Inc., 3440 Office Park and salary requirements to: Paul McCaye WAFF -TV, department needs Drive, Dayton, OH 45439. E.O.E. Expanding Northwest News Box 2116, Huntsville, AL 35804 E.O.E. Sports Director and General News assignment editor Transmitter Maintenance Engineer: 5 years expe- Sports Director must have minimum of 2 years on Photographer: Total ENG operator with two live vans rience repairing RCA TTU -60. Major group owned sta- Camera experience. Send resume. Assignment editor needs creative news photographer. Send Resume, tion in Midwest. Good salary and benefits. Send must have solid news background and must be able to tape and salary requirements to: Paul McCaye, WAFF- resume and salary requirements to Box G -119. organize and work easily with others. Send resume TV, Box 2116, Huntsville, AL 35804. E.O.E. salary requirements. EOE. Box G -61. and Assignment Co- ordinator. Aggressive top 100 Broadcast Engineer- required for design, opera- NBC affiliate looking for experienced person strong in tions and maintenance of new studio. E.F.P. systems, ENG Photo /Editor- Number one station in market. news development. Send Resume and salary require- and modern RF plant. Send resume by 8 -3 -79 to Chief Need highly motivated go- getter who will do anything ments to Paul McCaye, News Director, WAFF-TV, Box Engineer, KAKM, 3211 Providence, Anchorage, AK to get our live cams and cassettes on the air. Experi- 2116, Huntsville, AL 35804. E.O.E. 99504. KAKM is an EEO /AA Employer. enced only (2 yr. min. in hard news operation). Immedi- ate opening. Send tape and resume to Jim Madden. Knowledge in meteorology to join Maintenance Engineer: 5 years experience repair- Personnel Director, WHIO -TV 1414 Wilmington Ave., Westhereaster- KMVT -TV, a progressive news station in southern ing TK -70, GV -1600, and other related TV equipment. Dayton, OH 45401. Equal opportunity Employer M /F. Idaho, "Gateway to Sun Valley" salary negotiable. Call Major group owned station in Midwest. Good salary No phone calls please. immediately 733 -1280 David Denault -News and benefits. Send resume and salary requirements to 208- Director. Box G -121. Chief Photographer... Someone who knows good video and knows how to lead a hews photography Sports Director. Must be experienced. Will shoot Electronic Field Engineer for installation and main- team by example and instruction. You'll work with and edit ENG and anchor M -F 6 & 10 PM. Group affili- tenance of Rank Cintel Flying Spot Telecine equip- VCR, live ENG and film at a station that believes its ate in the Sunbelt. Growth market. Previous Sports ment. Willing to travel within U.S.A., and occasionally news is only as good as its video, and knows the real Director promoted. Send complete resume, salary overseas. Minimum 3 years experience in television. worth of a good photographer. Midwest medium mar- history, and tape to Larry Beaulieu, News Director, motion picture industry maintaining complex ket station. FOE. Box G -63. electronic equipment and fully knowledgeable of KFDM -TV. PO Box 7128, Beaumont, TX 77706, EEO Analog Digital Circuitry and Servo Systems. Salary Photographer- Number One station in market M /F. highly moti- $20.000 plus, depending on qualifications. Based at looking for exceptional person who is Medium market southeast affiliate seeks experi- Lane, Elmwood Park, NJ requires little, if any, supervision. Will shoot Strand Century, 20 Bushes vated and enced 6 and 11 pm anchor to help us continue our phone This is ah 07407. Contact Bill Liento by mail or 201- for news as well as news magazine program. reputation of top news station in market. Group owned. for talented person to continue to grow. 791 -7000. opportunity EEO Employer. Send resume to Box G -116. Send tape and resume to Jim Madden, Personnel Television: Emerson College, a Chief Engineer Director, WHIO TV, 1414 Wilmington Ave. Dayton. OH PROGRAMING, College specializing in the com- HELP WANTED small progressive 45401. Equal opportunity employer M/F No phone OTHERS is looking for the right PRODUCTION, munications arts and sciences. calls please. repair, individual to supervise the use, maintenance, Producer /Director being sought by midwest PTV our state - installation, scheduling and coordination of WLBTs Peabody Award Winning weekly in- station. Salary range 3,400- $14,400 depending on two Si of- the -art technical facilities: 2 color TV studios, vestigative- documentary series is looking for an expe- qualifications. Send letter of resume, tape, college is carrier 3/4" editing systems, 2 radio stations -1 rienced reporter capable of looking beneath the sur- transcript(s), and three letters of recommendation to: FM. Will train stu- current, the other is non-commercial face. Applicants should have a strong background in Roger Fisher, WBGU -TV, Bowling Green, OH 43403, color camera dent engineers in the use of equipment: writing and film and a desire to work with the pros on 419- 372 -0121. Deadline July 31, 1979. WBGU -TV is tape, recording, editing, alignment, threading video the Probe team. Send resume, minimum salary re- an Equal Opportunity Employer. and processing; develop and maintain the operational quirements, and tape to Probe producer, WLBT -TV, PO budget; procure all parts and equipment; also respon- Box 1712. Jackson, MS 39205. No phone calls will be Operations /Program Manager ... Midwest top 50, sible for the issuance of equipment. Will work under considered. EOE. network affiliate, looking for experienced person in the broad direction of the Department bhairperson programming, production and promotion. EOE. Send and the faculty head of TV and will supervise students Assignment Editor /Producer ... Creative, innova- resume to Box G -90. as well as subordinate engineering personnel. tive and able to lead our talented news Staff. That's the Qualifications: 2 yrs. broadcast maintenance exp. and/ person we want to be our assignment editor and 6 pm Director: immediate opening for person who can or B.S.E.E. or %uivalent technical training. Must be producer. Previous news leadership essential. We're a switch and direct. Minimum two years experience in familiar with the use and repair of TV cameras, u-matic medium market station with a large staff and strong news and commercial production. Top 100 market lo- tape machines, TBC, digital control Systems, RF commitment to news. EOE. Box G -85. cated in Midwest. E.O.E. Send resume and salary re- transmission, and audio and video systems; super quirements to Box G -56. multi -media visory skills and ability to work well with students and Anchorperson for top -100 market, news re- for medium market midwest faculty in an instructional as well as production set- chain -owned station; radio or TV experience Production Manager Peel, WTVQ- have hands in commer- ting. Salary: commensurate with experience. Please quired; sent tape and resume to: Barry affiliate. Must on experience leader- submit resume and salary history by July 15 to Direc- TV, Box 5590, Lexington, KY 40555. cial and studio production and possess strong need who will take tor of Personnel, Emerson College, 148 Beacon Street, ship qualities. We somebody Executive News Director for KAKE TV, the ABC resume references to Box Boston, MA 02116. An Equal Opportunity /Affirmative charge. Please send and affiliate in Wichita, Kansas, is seeking an exceptional Action Employer. G -78. individual to take charge of its top- rated, nationally ac- Immediate opening, studio technician with empha- claimed news operation. Applicants must have a mini- Production Manager: Dominant, production VHF is searching for creative, mature director sis on maintenance. First phone required. Send mum of 3 years experience in newsroom administra- oriented. re- minimum. Send resume and salary requirements to Gene Gildow, Chief tion and a demonstrated record of achievement in ready to move. Five years experience WBNG -TV, Box 1200, Engineer, WTEN/WCDC. 341 Northern Blvd., Albany, porting, writing and production. Deadline for applica- resume attention: Bob Eolin, resume to: Ronald Loewen, NY 13901. An Equal Opportunity NY 12204, or call 518- 436 -4822. An Equal Oppor- tions is July 20th. Send Binghamton, tunity Employer. KAKE TV, PO Box 10, Wichita, KS 67201. An EOE. Employer, M/F

Broadcasting Jul 16 1979 83 HELP WANTED PROGRAMING, Volunteer Services Coordinator: Duties: to Film Editor: To edit, clean 16mm film. Resume to PRODUCTION, OTHERS CONTINUED recruit, select, orient, coordinate volunteers in a Claude Evans, Production Manager, WALA -TV, PO Box planned program. This person must be able to plan 1548, Mobile, AL 36601. Good entry position. No and develop programs for volunteers, handle promo- Northeast Network Affiliate is accepting applica- telephone calls! EOE M/F tion and correspondence for the volunteer program, tions for assistant promotion director in Radio -N. develop and coordinate fundraising activities and SITUATIONS WANTED TECHNICAL Must be creative, well- organized, with a knowledge of maintain an effective working relationship with the all media. Must have full knowledge of television and general public. Applicant should have a minimum of TV -FM -AM Field engineering service, 29 years expe- radio production, newspaper advertising, as well as high school education and one year of experience or rience ... installation- maintenance -system design - ability to write news releases, produce on- the -air equivalent part -time or volunteer experience in a available by the day -week or duration of project. Bruce promos, brochures, sales pamphlets. An equal oppor- social service program or in volunteer group work. Sal- Singleton 813 -868 -2989. tunity employer. Send resume and salary requirements ary: $7,500. Position available immediately. Send all to Box G -79. NEWS resumes and material to: General Manager, WMUL -TV, SITUATIONS WANTED Third Avenue, Huntington, WV 25701. Equal Oppor- London -based 29 yr. -6Id American television and Executive Producer for an hour daily program in tunity Employer. large eastern market. Looking for alot of experience radio correspondent seeks East Coast investigative and creativity. An equal opportunity employer. Box Producer -Director for instructional Materials - reporter or producer position. Experienced in all as- G -86. Experienced producer -director for 3/4" format produc- pects of broadcast journalism, including host of live tion of IN materials under National Science Founda- news public affaris program as well as contract tion CAUSE grant. Successful should have cameraman for major American network in Africa Producer- location taping for top ten market prime - applicant and operating as one -man -band. Know both film and eng. time nightly feature magazine. Ability to organize a knowledge of mini -cam production techniques 3/4" background in graphics, and ability Currently free-lancing for British nation wide domestic shoot and tell a story required. Very demanding posi- editing, some radio network. Resume and video or audio demo tape tion. EOE. Send resume to Evening Magazine, KDKA- to work closely with faculty. Some experience writing ITV copy preferred. Science and mathematics back- upon request. Personal interview possible. Respond to N, 1 Gateway Center, Pittsburgh, PA 15222. No Phone calls. ground helpful. Minimal requirement: Bachelor's de- Box G -30. gree or equivalent experience. Salary: $11.000, $14,- Slack reporter interested in top 30's 000. August (or Sept.), 1979 through June 1, 1981. Experienced Producer /Director: must have experience in com- market. Strong in field reporting, anchor work and Send resume and references to: Eldon L. Miller, NSF plex news cast directing, producting, to M.I.S., writing, and CAUSE Director, Hume Hall. The University of mini -documentaries. Send inquiries commercial production. Contact Jim Lannon at KMGH MI 48202. Mississippi. University, MS 38677. To insure con- Trowbridge, Detroit. N, Denver CO 303 -832 -7777. An equal opportunity sideration apply before July 30, 1979. Equal Oppor- employer. Young, Aggressive Reporter -Producer available tunity M /F /H. Employer, immediately for new challenge. Call Sal at 215 -755- Creative Continuity Director needed for Southeast Assistant to Director of Community Service. Ma- 0775. ABC affiliate. Must be experienced writer with working jor market network affiliate seeks person with produc- wants weekday slot in knowledge of production, and ability to co- ordinate tion experience. Responsibilities include co- produc- Weekend anchor /producer Southern medium market. My features with kids will pre -production functions of art and photo depts. E.O.E. ing two, weekly, black oriented programs and working what kind of person I am. Box G -142. Send copy samples, resume and salary requirements with community groups in writing and producing tell you to Box G -98. public service announcements. Must be willing to be- Authority, Style, Personality, sincerity, respon- come deeply involved in minority affairs and general sibility competitiveness, good looks, voice. All in a community M/F Operations Manager- Supervise all phases of activities. Equal Opportunity radio GM whose first love is news. Do you have an op- Employer. Send resume and salary requirements television production. Administer production budgets. to portunity available for a radio pro who knows he can Box G -110. Schedule facilities. Exercise quality control supervi- add to your news team? 34, family. Box G -109. sion of all local productions. Evaluate performance of Producer /Host: Duties: to coordinate and develop staff directors, production engineers, studio crew, and yrs. exp. radio & TV. seek fall em- program ideas to completion. To be responsible for Play by play -10 free -lance production personnel. Bachelor's degree ployment in N.Y., N.J., or Phila. markets. Strong produc- assigned crews during all production phases as well and demonstrated fulltime successful experience in tion and writing background. Reply -E. Campbell 60 as the production itself. Applicant will act as host of broadcasting as supervisor of studio, remote, film, and Belmount Avenue, N. Arlington, NJ 07032. certain assigned productions as well as producer and videotape production or equivalent combination of will participate in regular coverage of the state's education and experience required. Demonstrated Weathercaster /Meteorologist looking for small or legislature. This person must have a journalism back- ability to evaluate television production in terms of medium market sunbelt station. Presently employed ground and be well acquainted with FCC rules and style, quality, and appropriate technique. Thorough un- major market. Box G -123. regulations. Experience in producing public affairs derstanding of and experience with current "state of programs and editing ENG equipment is necessary the art" television production techniques. Salary Meteorologist, 24, with degree and consulting expe- Applicant must have a degree from an accredited four - range: $23,171 -$28,224. E.O.E. Persons interested in rience, including some radio, seeks first TV forecast- year college or university, journalism or comparable consideration for this position should send the follow- ing position. Creative, conversational and enthusiastic. experience as a public affairs producer/host. Salary: ing items to be received no later than July 23, 1979: Let's talk. 504 -361 -5551. $13,000 -$15,000. Please send tape /video cassette (1) a letter of application; (2) a qualifications sum- and resumes. Position available immediately. Send SITUATIONS WANTED PROGRAMING, mary which indicates clearly the relationship of the all resumes and material to: General Manager, WMUL -TV, PRODUCTION AND OTHERS candidate's education and work experience to the job Third Avenue, Huntington, WV 25701. Equal Oppor- requirements cited above; and (3) the name, address tunity Employer. Field Producer- associate producer with extensive and phone number of at least three professional ENG PM Magazine experience. Seeking production references with a thorough working knowledge of the Hot -shot Director: Established videotape facility in position. V. Flores 415 -581.6694. candidate's work experience and achievements. Ap- Chicago seeks top -flight film /tape director with salea- plications should be sent to: Dr. Harold Stetzler, Execu- ble spot reel for national campaigns. Reel will be re- Producer/Director with thirteen years in Public tive Director, Department of Personnel Services, quested later. Send resume only to: G -133. Broadcasting seeks position as producer, filmaker in Denver Public Schools, 900 Grant Street, Denver, CO public. commercial TV or industrial filmaking. Con- Help Wanted: Person with minimum of 2 years expe- 80203, with a copy of all materials to Richard sider staff or free lance. Write: G -138. Holcomb, Executive Director, KRMA-TV. 1261 Glenarm rience in Television Production; and background in 3/4 Place, Denver, CO 80204. inch video equipment; to teach in vocational program Line up for your ration of ten years Producer -Director/ on the secondary level. Starting salary approximately Production -Operations experience. Premium quality Community Relations Director: Duties: to develop $12,000 with other benefits. Send resume to: Glenn from a regular professional. Graham, 215- 664 -3346. the station activities in areas of promotion, volunteers, Shoemake, McComb Public Schools, PO Box 868, Mc and fundraising. Individual will plan on -air and print Comb, MS 39648. Phone: 601- 684 -5288. Producer Director, twelve years experience in all

phases of television electronic and film production. I promotional campaigns. Will develop fledgling Senior Electronic Photographer /Editor with min- have produced and directed two documentaries, that "friends" groups while supervising volunteer coordina- imum one year's experience using electronic cameras won State awards. Desire production manager or pro- tor. Develop procedures for stations first membership and editors. Send resume to Personnel Director - ducer director position. or Box and pledge week activity, and supervise similar ac- Broadcasting, WSM, Incorporated, Box 100. Nashville, 713 -981 -7606 G -137. tivities at sister radio /television stations of same TN 37202. An Equal Opportunity Employer. licensee. Requirements: least at three years experi- Producer ence in promotions and fundraising, at least one year Videographer /Editor for new prime -time consumer /Announcer /Engineer with first, 10+ years experience TV/radio, experience working in a fundraising activity at a oriented magazine. Candidate must have a minimum award winning reporter, currently consulting industrial television, public broadcasting facility. Applicant must have a de- of three years shooting and editing for field tape pro- and part - time network booth gree from an accredited four -year college or university duction. This is a very challenging and creative posi- announcer seeking Stable position utilizing all talents. Seeking relief Salary range: 514,000- $17,000. Position available im- tion for the right person who enjoys giving 100 %. Top from long commute, gas lines. Box 748, mediately. Send all resumes and material to: General Ten, North -East, Major Group, Network Affiliate. An Hartford, CT 06142. Manager, WMUL -N, Third Avenue, Huntington, WV equal opportunity employer. Box G -126. 25701. Equal Opportunity Employer. Creative Writer- Producer for promotion with mini- mum two years advertising, promotion, or comparable ALLIED FIELDS Television Director needed. Prefer someone with experience. Self- starter, wanting to excel in TV promo- experience in directing news, regular programs and HELP WANTED ANNOUNCERS tion. & able to conceptualize, write, produce. and edit commercials. Send application and resume to WKBN- television promotions for all media. Send resume to Radio Announcers Needed Now!! All formats, all TV, Attention of Merv Jones, 3930 Sunset Boulevard, Personnel Director- Broadcasting, WSM, Incorporated, announcing fields. Nationwide. Instant Youngstown, OH 44501, promptly. An Equal Oppor- contact ser- Box 100, Nashville, TN 37202. An Equal Opportunity vice. If tunity Employer. interested call The Aircheck Guide. 1 -207- Employer. 782 -0947.

Broadcasting Jul 16 1979 64 HELP WANTED SALES AM Transmitters (Used) 50 KW, 10 KW, 5 KW, 1 Prizes! Prizes! Prizes! National brands for promo- KW, 500 W. 250 W. Communication Systems, Inc., tions, contests, programming. No barter or trade ... Rapidly growing California electronics firm needs Drawer C, Cape Girardeau, MO 63701, 314- better! For fantastic deal, write or phone: Television & polished ambitious sales rep with television capital 334 -6097. Radio Features, Inc., 166 E. Superior St., Chicago, IL equipment background to handle northeastern region 60611, call collect 312- 944 -3700. sales. Will consider related industries. Immediate 10 KW AM Harris BC 10 H. Same as current pro opening, compensation open. Please send resume in duction model. Excellent condition. M. Cooper, 215- Custom, client jingles in one week. PMW. Inc. Box confidence to Box F -38. 379 -6585. 947, Bryn Mawr, PA 19010. 215 -525 -9873.

5 KW AM Collins 820E-1, used one yr. with 125% Original Jingles, comedy spots, and music back- HELP WANTED TECHNICAL positive peak option. Factory tuned, tested and war - ground by Dirty Lips Productions. Complete studio fa- Communications Engineer 1st Phone. Largest ranteed. Large savings. M. Cooper 215- 379 -6585. cilities. 111 Presidential Blvd., Bala Cynwyd, PA 215- radio common carrier in country Multiple positions 667 -1003. For Sale- C.C.A. 10,000 Watt AM Transmitter, S/N open. Available immediately. Excellent salary. F 10025. Condition unknown. Arrangements can be Cheap Radio Thrills! Promo music, sound effects, DeCosterd 516- 681 -9050. made for a serious buyer to test equipment on our program themes, synthesizers, jingle add -ons, produc- premises. Needs cleanup and some capacitors. Will tion aids. over 325 dynamite tracks on 4 low -priced HELP WANTED PROGRAMING, take best offer -as is -where is. KVWO, Inc., LPs!! Free sample: L.A. AIR FORCE, Box 944 -B, Long PRODUCTION, OTHERS Cheyenne, WY. Contact Larry Racine. 307-632-0551. Beach, CA 90801. Graduate Assistantships available for September Automation Recording Equipment, including two Washington news you can USE! Contact us for free and January. $3,000 for nine months and waiver of out - and four track Recorders, Mixers, Equalizers, Limiters, lance Washington radio coverage spotlighting your of -state tuition. Contact Coordinator of Graduate Stud- Turntables, Cartridge Equipment, 25HZ Oscillators issues, your legislators, your visiting officials. Over ies, School of Journalism and Mass Communication, and Filters, and much more. Contact: Elden Haskell, 200 stations have carried our localized, market -ex- University of Georgia, Athens 30602. Phone 404- Twin Falls, ID, 208 -733 -4840. clusive reports, actualities. Berns Bureau, Box 23067, 542 -4466. Washington, D.C. 20024. 202 - 234 -4676. Moseley SC0-9 stereo generator. Three years old WANTED TO BUY EQUIPMENT excellent condition. $800. R.A. Kramer, Chief Engineer, INSTRUCTION WCRB -FM, Waltham, MA 02154. 617 -893 -7080 Wanting 250, 500, 1,000 and 5,000 watt AM FM Available immediately Free booklets on job assistance. 1st Class F.C.C. transmitters. Guarantee Radio Supply Corp., 1314 license and D.J. -Newscaster training. A.T.S. 152 W. Iturbide Street, Laredo, TX 78040. Manuel Flores For Sale: 1 -Gates 1kw AM transmitter, BC-1F with in- 42nd St. N.Y.C. Phone 212 -221 -3700. Vets benefits. 512- 723 -3331. struction manual and some spare tubes. $1000. Call 1 507 288 3888. 1979 "Tests- Answers" for FCC First Class License Instant Cash For TV Equipment: Urgently need Plus -"Self -Study Ability Test ". Proven! $9.95. transmitters, antennas, towers, cameras, VTRS, color Six (8) Norelco PC -80 cameras on line working - Moneyback guarantee. Command Productions, Box studio equipment. Call toll free 800 -241 -7878. Bill each has CBS enhancer, 3M encoder, 100 ft camera 26348 -B. San Francisco, 94126. Kitchen, Quality Media Corporation (In Georgia call cable -panning head. $12,500 each or $60,000 for all 404 - 324- 1271.) Ray Fusco V.P. & Dir. of Op., The Video Center, 6605 REI teaches electronics for the FCC first class Eleanor Ave., Hollywood, CA. 213- 467 -6272. license. Over 90% of our students pass their exams. Wanted: Channel 8 transmitter or amplifier. Also Classes begin July 30 and September 10. Student channel 8 antenna. 809- 773 -0008. Len. Ramko DC -38 10 -S Console, new in August of rooms at the school. 61 N. Pineapple Ave., Sarasota, FL 1978. Will sell with other Ramko associated items, 33577, 813- 955 -6922. We are looking for a used 20kw FM transmitter. Value was $5000. Make offer in writing to David Prefer Gates (Harris), or RCA BTF-20F series. Must Green. Broadcast Consultants Corp., Box 590, have complete information on transmitter's history No Leesburg -VA 22075. Console may be seen at WYER, phone calls. Send info to: Don Werlinger, General Man- Mt. Carmel, IL- 618 -262 -5111. RADIO ager, KSPL AM /FM, PO Box 588, Lufkin, TX 75901. For Sale. automation system, 4 Otani tape decks, 2 Help Wanted Management FOR SALE EQUIPMENT Akai cassette decks with interface, and one microprobe brain. Call 703 - 466 -9511. AM and FM Transmitters -used, excellent condi- GENERAL SALES tion. Guaranteed. Financing available. Transcem, Schafer 800 automation system with 4 Ampex 440 2 McCarta random MANAGER 215- 379 -6585. stereo playbacks, series 250 access carousels, 1 !GM 382 time announce and 1 Major group owned facility in top 30 5" Air Hellax Andrews HJ9 -50. Can be cut and termi- SS -800 Crown slow speed logger. In use now. $7,500. market has rare career opportunity for nated to requirement. Below Mfgrs Price. Some 3" also WKXA 207 -725 -5507. experienced, promotionally oriented available. BASIC WIRE & CABLE 860 W. Evergreen, For Sale: Available October, 1979. RCA TK -27A film general sales manager. Send resume Chicago, IL 312- 266 -2600. camera presently in service with new set of EEV tubes. ASAP. EOE. Box G -2. Towers- AM -FM- Microwave -CATV & TV. New and RCA TP -15 Multiplexer in good operating condition re- used. Terms available. Tower Construction and Ser- cently removed from service -$8,000 for both. Win vice. 904 -877 -9418. Korabell, KCOP Television, 915 N. La Brea, Hollywood, CA 90038 213 -851 -1000. Help Wanted Announcers RCA TP -7 Slide Projectors: Very good condition, $4,000. Stolen: Sony BVT-1000 TBC, ser. No. 10739, and Collins MW -408D Microwaves: 7 Ghz, one audio BVG -1000. ser. No. 10008, in Minneapolis on 6/27/79. have channel, 2 available, S4,500 ea. If you information, call New Life Communications TALKRADIO HOST Ampex I200A VTRs; loaded with options $28.000 612- 235 -6404, or MPD 612 -348 -2345. ea. Informed, responsible. VHF Field Strength Meter, TV /FM Rohde and Sch- fluent. interest- RCA TTU 10 10 kw UHF transmitter: 7 years old warz Type HUZ. Shipping case, accessories and new ing, interested, creative. If this describes presently on air, $35,000. batteries included. Excellent condition: $800. 714- you and you have a background in two - Excellent 3 GE PE -350 Color Cameras: condition, 753 -9133. way talk radio we might get together. Available, $8.000 ea. RCA TR -4 HI -Band VTRS. New heads, good condi- COMEDY Send resume and unedited air check to tion, 2 Available $16,000 ea. Bob Gifford, Program Director. GE 12KW UHF TRansmitter: Ideal for new station, Free sample of radio's most popular humor service! WHO Radio good condition, $14.000. O'LINERS, 366 -C West Bullard, Fresno, California 1100 Walnut RCA Film Camera: Available with TP 15 93704. TK27A Des Moines. Iowa 50308 Multiplexer $12.000. Guaranteed Funnier) Hundreds renewed! Freebie! 515- 288 -6511 RCA TP88 Film Projector Good condition $10,000. Equal Opportunity Employer MIE GE PE 240 Film Camera: Excellent Condition Contemporary Comedy, 5804 -B Twineing, Dallas, TX $8,000. 75227. We will buy your used TV equipment. To buy or sell, Phantastic, Phunnies ... introductory month's 400 call Toll Free 800- 241 -7878, Bill Kitchen, Quality one -liners ... $2.00! 1343 -B Stratford Drive, Kent, OH -1271. Media Corporation. In GA call 404 - 324 44240. Help Wanted News Coaxial Cable 420 Ft. length of Cablewave MISCELLANEOUS HCC -300 50J 3 1/8" Line. New, in factory carton with new warranty. With connectors. Wholesale price Artist Bio Information, daily calendar, more! Total SPORTS TALENT $4,500. Call Toll Free 800 -241 -7878 Mn Kitchen. In personality bi- weekly service. Write (on letterhead) for Major Radio Network currently GA call 404 -324 -1271. sample: Galaxy, Box 20093 -B, Long Beach, CA 90801. 213- 438 -0508. staffing several key reporting FM Transmitters (Used) 20 KW. 15 KW, 10 KW, 7.5 positions. No play -by -play in- KW, 5 KW, 1 KW, 250 W. Communication Systems, Radio and TV Bingo. Oldest promotion in the indus- volved. Send complete resume Inc., Drawer C, Cape Girardeau, MO 63701, 314- try World Wide Bingo -PO. Box 2311. Littleton. CO 334 -6097. 80160, 303 -795 -3288. to: Box G -59.

Broadcasting Jul 18 1979 65 Help Wanted Programing, Help Wanted Technical Production, Others e- TELEVISION PRODUCTION STAFF Applications are invited for a wide range TRANSMITTER FIELD of production positions for a new daily network news program. ENGINEER Salaries commensurate with experi- ence. We've got your signal! Minimum requirements range from 2 -6 yrs. broadcasting or journalism experi- Philips Broadcast has a ground -floor opportunity for a responsible ence. Creative individuals with profes- "self- starter" with a working knowledge of TV transmitters! You'll sional exp. in production and air work supervise installations at field locations and the repair of should send detailed resume and salary transmitter equipment at our Mahwah plant. Minimum require- history to: Box G -144. ments: 2 years' technical school or equivalent of Associate's de- gree in electronics. "Ham" radio background helpful. Excellent starting salary and comprehensive benefits! Call COLLECT, (201) 529 -3800, ext. 235, or send your resume in confidence to: Ray- mond E. Johns.

PROGRAM DIRECTOR PHILIPS BROADCAST Top rated 50,000 watt MOR needs PD with strong ad- EQUIPMENT CORP. ministrative skills, ability to manage and motivate a creative staff. Send resume and financial require- 91 McKee Drive, Mahwah, N.J. 07430 ments to Charles K. Murdock, President, WLW Radio, (Convenient to Rt. 17 & GSP) 3 East Fourth Street, Cincinnati, Ohio, 45202. No Equal Opportunity Employer M/F phone calls please. An Equal Opportunity Employer

Situations Wanted Management

GENERAL SALES MANAGER TV BROADCAST MAJOR MARKET experience adapting sales TECHNICIANS formats with the same techniques to various Established public television station moving to new color facility. West Virginia company Solid radio sales background with extensive retail, agency and national sales University and WWVU-TV has vacancies for persons experienced in master con- success. I can't perform miracles, but will give trol operations, production and maintenance including all phases of transmitter you energy, knowledge, smart salesmanship and/or microwave transmitting /receiving maintenance. and sales leadership. Box G -106. Send resume of qualifications and salary history to: Jack Podeszwa Personnel Officer West Virginia University Morgantown, WV 26506 GENERAL MANAGER /F. 10 Years management experience with a MAJOR An Equal Opportunity/Affirmative Action Employer M MARKET group owner. A strong positive leader. Exten- sive sales, programming and administrative skills

affirmed by multiple references. I am an enthusiastic problem solver who loves success looking for a com- pany that is in need of a take charge broadcasting professional. Box G -88. 1 EXPERIENCED TELEVISION LeSea Ministries ENGINEER Television WITH FIRST CLASS LICENSE Stations has a opportunity with WFMY-TV, Greensboro, good Need qualified Engineers, 1st Class FCC TELEVISION N.C. Station has the latest and best equipment. Need License required. Chief, Maintenance familiar television Super- an individual with total station visors, Technicians. Miami /Midwest locations. engineering operation, strong in equipment mainte- Help Wanted Management An Equal Opportunity Employer. Send resume nance. Apply to Personnel Department. PO. Box TV 2. to: Larry Scott, WHFT -TV, P.O. Box TV 45, Greensboro, N.C. 27420 or telephone 919379 -9369 Miami, Florida 33169 BUSINESS MANAGER Northeast Network Affiliated Televi- sion station in a major market seeks Engineering VITAL HAS A FUTURE Maintenance an executive to manage business Supervisor: affairs activities. Areas of respon- FOR YOU West Coast major market Broadcast /Produc- sibility will include directing all fi- tion Center has immediate opening for "hands nancial activities, personnel and Dynamic growth opportunities for video on -get the job done" individual to supervise labor relations, and assisting the engineers with experience in video large maintenance department. Minimum of 5 GM. Position requires a dynamic, switching systems. Enjoy Florida living. years technical with some previous superviso- creative, and assertive individual. Work for hi- technology company. Send ry experience required. This key position reports directly to resume to: Dale Buzan, Vital Industries, Audio maintenance technician with minimum the GM. Send resume to Box G -74. Inc., 3700 N.E. 53rd Avenue, Gainesville, 3 years heavy experience also required. Good Florida 32601. pay and benefits. Send resumes in confidence to Box G -125.

Broadcastlhg Jul 16 1979 66 Help Wanted Technical Help Wanted News Help Wanted Programing, Continued Continued Production, Others Continued

CHIEF TV ENGINEER Northeast Network Affiliated VHF Television NEWSCASTER station in a major market seeks a chief engineer. Area of responsibility includes Major market TV station needs in- WTMJ -TV directing all engineering activities. This in- to handle newscasts. cludes planning, supervision, and design. Ex- dividual regional cellent compensation and benefit package. Must be a strong journalist with top- Milwaukee,Wi Send resume.to Box G -73. notch writing & delivery skills. Experi- enced only, please. Good salary & bene- Immediate opening for a co- host /co- fit package. producer of a local, consumer oriented, Send resume in confidence to daily feature /talk program. Excellent Manager of Employment opportunity to move up into a high quali- TELEVISION BROADCAST ty production which is enjoying a 33% TECHNICIAN P.O. Box 010787 share against network programming. A Miami, Fla. 33101 minimum of 1 -2 years experience on the Baltimore television station has an opening for air and producing is required. Send air a technician. Must have FCC 1st Class License check cassette and resume (no phone and technical school education. Send resume calls please) to Gerald McGrath, Pro- to. Chief Engineer. WMAR -TV, 6400 York Road. gram Manager, WTMJ -TV, 720 E. Capitol Baltimore. Maryland 21212. E.O.E. MIE Dr., Milwaukee, WI 53201.

SPORTSCASTER Help Wanted News Major market TV station looking for an experi- enced sportscaster. Must be aggressive, en- ergetic & have a total commitment to sports. Good salary & benefits package. Send resume NEWS MANAGER in confidence to Box G -129. KMTV - OMAHA Fully equipped dept. with 26 pro- fessionals. New building. Total Help Wanted Programing, Our television station commitment to NEWS. Need ex- Production, Others is starting a fresh new weekly perienced, aggressive leader. hour program and we need a Submit resumes and tapes to fresh new host. Are you that per- Norm Williams, KMTV, 10714 NORTHEAST son? Send a cassette to R. Mockingbird Drive, Omaha, NE NETWORK AFFILIATE Bonaventura, KRON -TV, 1001 68127. For more information call Van Ness Avenue, San Fran- (402) 592 -3333. is accepting applications for cisco, California 94109. assistant promotion director in radio -TV Must be creative, well - r organized, with a knowledge of Regional Bureau Chief all media. Must have full knowl- Major market TV station needs experi- edge of television and radio pro- enced news professional to manage duction, newspaper advertising, Help Wanted Sales regional bureau coverage. The bureau well as ability to write news chief would be responsible for as story de- on- the -air velopment, assigning and supervising 3 releases, produce LeSea Ministries ENG crews. Must have supervisory ex- promos, brochures, sales pam- Television Stations perience. Good salary and benefit and salary package. phlets. Send resume requirements to Box G -79. need qualified Salespeople. Excellent Send resume in confidence to compensation and opportunity. An Employer. Equal Opportunity Employer. Send Manager of Employment An Equal Opportunity Resume to: Larry Scott, WHFT -TV, P.O. Box TV 45. Miami, Florida 33169 P.O. Box 010787 Miami, Fla. 33101 ALLIED FIELDS Help Wanted Programing, OUR TEAM NEEDS A LEADER PRODUCER /DIRECTOR Production, Others

WCTI -TV, ABC for the Greenville, New Bern, Our Department of Telecommunications Washington ADI has opening for aggressive needs individual to design & direct TV & news director. Lead a top news staff which is audio -visual productions. Must be 100% ENG equipped and committed to domi- familiar with 3/4 inch format & post -pro- Ad Agency needs a nance in the market. Present news director duction editing. Requires BA & 2 -3 yrs moving Radio /TV Promotion Pro to major market. Applicants should directing experience with TV station or possess excellent writing and journalistic instructional TV facility. Dept. presently Must be experienced in the promotion skills, leadership qualities and have the ability of TV and radio stations. Writing and to perform on -air. Above average compensa- producing telecourse series utilizing full tion package. Submit tapes and resumes in color studio & ENG unit. Salary mini- production talents essential. Send confidence to: Bill Jenkins, Vice -President & mum $12,000. Send resume by July resume including salary desired to: General Manager, WCTI -TV, P.O. Box 2325, 20th to: Mercer County Community Col- Ed Manheim New Bern, N.C. 28560. lege, Personnel Services, Dept. GS, PO Marcus Advertising Ma!rite Broadcasting is an Equal Opportunity Box B, Trenton, NJ 08690. 29001 Cedar Rd. Employer Equal Opportunity/ Cleveland, OH 44124 Affirmative Action Employer

Broadcasting Jul 16 1979 87 ALLIED FIELDS Employment Service Help Wanted Sales opportunity...

Sales Person /South For the most part is being in Broadcasting Publications Inc. is accepting applications for a position as the right place at the right Sales person. Successful applicant will sell and service advertising space time. If you're in broad- clients from Maryland to Florida, and west to Texas. casting, you know Background in broadcasting profession helpful but not required. Sales experi- how ence and /or desire to sell essential, with prime importance placed on ability to competitive the job with a minimum the -shoulder organize, plan and produce sales of over- sales is. supervision. Excellent growth opportunity for the right person. market Media Starting compensation based on experience and ability. Outstanding company Placement Systems benefits. gives you that Qualified applicants should send a job resume, including salary requirements, edge. Call or to: write for more David N. Whitcombe Director of Sales and Marketing details. Broadcasting Publications Inc. 1735 DeSales St., NW Washington, DC 20036

MEDIA SYSTEMEN. SyS.EMS 100 COMPUTER SYSTEM SALES PO Box 4366 Santa Barbara CA 93103 684 Station Business Systems, one of the nation's leading sup- 805 3066 pliers of business automation systems for the broadcast- ing industry, has several openings for regional sales repre- sentatives. BROADCASTER'S Consultive sales position will interact with prospects' top B ACTION LINE management, to understand their needs, and sell solu- The Broadcasting Job you want anywhere in the U.S.A. tions. Extensive broadcasting experience at middle or up- 1 Year Placement Search $25.00 per level management preferred. Will seriously consider Call 812- 889 -2907 L R2, Box 25 -A, Lexington, Indiana 47138 outstanding individuals without previous sales experience. Particularly interested in controllers, business managers and general managers with business systems experience 1 and desire to get into direct marketing role. Excellent com- INDIANA OPPORTUNITIES! Broadcast Job Clearinghouse pensation plus all travel expenses paid. Heavy travel re- News Production Engineering Sales Announcing quired. Send resumes to: Indiana Broadcasters Association Provide a complete resume plus a letter describing your 1111 East 54th Street interest in the job and desired compensation to: Indianapolis. Indiana 46220 STATION BUSINESS SYSTEMS a division of Control Data Corporation 600 West Putnam Avenue Greenwich, Conn. 06830 MANAGEMENT Attn: Larry T. Pfister in search of Broadcast Promotion Talent? Pro- An motion Pro ready for a change? Send job Affirmative Action Employer M/F specifications and/or resume to the Broad- casters Promotion Association Employment Bureau, c/o Box 0 -45

Radio Programing Business Opportunities

LUM and ABNER The MEMORABLE Days BUSINESS OPPORTUNITY 5 - 15 MINUTE of Radio PROGRAMS WEEKLY 30-minute programs from the golden age of reojo Why seek a job with limited future, own your Program Distributors VARIETY ' DRAMA COMEDIES' MYSTERIES SCIENCE FICTION included in each series own business with an unlimited potential in 410 South Main Program Distributors the advertising field. Call (404) 546 -6001 or 72401 ..IJ Jonesboro, Arkansas ICLlJ 410 South Maln write to: Franchise Director, 387 Old Com Phone: 501-972-5884 Jonesboro, Arkansas 72401 merce Road, Athens, Georgia 30607. 501 -9725884 I!

Broadcasting Jul 16 1979 68 Consultants For Sale Stations Continued

Bankers Trust Company, a S28 billion in- stitution, has a team of seven specialists offer - ing to TV and radio owners a unique financial and advisory service: Mergers CHAPMAN ASSOCIATES' Acquisitions Divestitures media brokerage service Private Placements ESOT's Lease Financing Management Consulting Minimum transaction level $2 million. STATIONS CONTACT Initia(, confidential consultation anywhere in S Small AM $100K Cash Bill Cate (404) 458 -9226 the United States at no charge. Call collect: S Small Profitable $230K $50K Bill Chapman (404) 458 -9226 Richard J. Berman, Vice President, Bankers Trust Company. 280 Park Avenue, New York, W Small Profitable $290K $84K Bill Whitley (214) 387 -2303 N.Y. 10017, telephone (212) 692 -2301. MS Small FM $300K 29% Peter Stromquist (218) 728 -3003 MW Medium AM /FM $1,250K Cash Bill Chapman (404) 458 -9226

To receive offerings of stations within the areas of your interest, Radio Surveys write Chapman Co., Inc., 1835 Savoy Dr., N.E., Atlanta, GA 30341 1 500 CALLS $50.00 PER MO (With $200 down) PO Box 2585 ... Augusta, Ga. 30903 ... (404) 733 -0642 S-- A --M - -S HAVING TROUBLE? We have buyers, for stations in metro or Suburban markets, Buyers PREFER DISTRESS SITUATIONS. Contact us immediately. Free Film Select Media Brokers, P.O. Box 5, Albany, Ga. 31702, 912- 883 -4917. FREE FILMS? CALL MODERN TV The leading distributor. We have the most. PSA's & newsclips too. Call regional offices. Or general offices: 2323 New Hyde Park Rd, New Hyde Park, NY 11040. (516) 437.6300. 50 KW FM PHOENIX MARKET

at 3,000 feet above sea level. Dominant coverage be- AM -FM COMBINATION tween Bakersfield and Fresno, California. $125,000 KOXE and KIOG(FM), 24 Hour Stations Licensed to Peace silver dollars full price. payable in Morgan or Mesa (Phoenix Market), Arizona, will be sold subject Wanted To Buy Stations Terms. Principals with serious intent who are finan- to FCC approval. August 1. 1979 (tentative date). The cially capable may write for details to KDNO, 819 Ele- stations are now in a bankruptcy proceeding. Prin- venth Avenue. Delano. Ca 93215. cipals wishing to submit written bids should do so by WANTED! July 25, 1979 in care of: We have clients interested in acquiring broad- Albert M. Rau Trustee In Bankruptcy cast properties AM /FM /TV. Some minority for 2514 East Indian School Road tax certificate. No brokers commission as we Phoenix, Arizona 85016 are paid by buyer. Contact International Broad- cast Consultants, Inc. 512- 327 -2526. All in- Bids should include 550.000 earnest money deposit quiries strictest confidence. All contact with plus showing of asset liquidity Cash offers preferred. principals only. THE KOXE 5kw Day, 500 watts night. KIOG(FM) 100kw1 KEITH W. HORTON HAAT 1500'1104.7 COMPANY, INC.

P. 0. Box 948 For Sale Stations Elmira. NY 14902 (607) 733 7138 H.B. La Rue, Media Broker, R.D. HANNA COMPANY ALMw.T..ra...... A,.., Brokers and Consultants BROKERS- APPRAISERS- West Coast: ro the 44 Montgomery Street, 5th Floor -San Fran- CONSULTANTS 415/673 -4474 Communications cisco, California 94104 Industry (214) 696-1022 East Coast: 5944 Luther Lane 210 East 53rd Street, Baits 50 -New York, N.Y. 10022 212/2813-0737 Suite 505 - Dallas, Texas 75225

1 For Sale: BILL -DAVID THE HOLT CORPORATION ASSOCIATES Full -time Southwest AM station. Market APPRAISALS -BROKERAGE- CONSULTATION Con- BROKERS -CONSULTANTS OVER A DECADE OF SERVICE size - 100,000. Priced $750,000. TO BROADCASTERS Drive, tact Boyd Kelley, 4408 Ridgemont (303) 636 -1584 Westgate Mall, Suite 205 Wichita Falls, Texas 76309 or call (817) 2508 Fair Mount St. Bethlehem, Pennsylvania 18017 692 -7722. Colorado Springs, CO 80909 215- 865 -3775

Broadcasting Jul 16 1979 69 For Sale Stations Continued Just Published! MEDIA BROKERS RALPH E. MEADOR APPRAISERS Media Broker RICHARD A AM - FM - TV - Appraisals P.O. Box 36 435NOHTH MICHIGAN CHICAG06061, Lexington, Mo. 64067 312.467.0040 Phone 816- 259 -2544

1 New York State Strong AM /FM Daytimer. Million + Pop. in coverage $4.8 Million area. New York State Strong AM Powerful Daytimer. Densely populated $2.4 Million area of N.C. $40,000 down, 20 year Call amortization. $480,000. Frank Calcagno or Brad Hart 1 kw AM in Southern Ga. Real Estate. (212) 692 -2430 (212) 692 -2304 $250,000. Good terms. AM -FM in Kentucky $360,000. Terms. Bankers Trust Company AM /FM- Central Georgia. $20,000 280 Park Avenue, down. $280,000. New York, N.Y. 10017 Southern Arizona. Fulltimer. Good county population. $390,000. Terms. S. California. Spanish. $520,000. Cent. California. Daytimer. $420,000. N. Central Texas. Daytimer. $400,- e 000. 50,000 WATTS OF POWER Inside Let us list yew station Confidential). Low dial position. Sunbelt location. Opportunities like this seldom come along where a 50,000 watt station can be purchased for 2.5 limes revenue. BUSINESS BROKER ASSOCIATES Fully qualified cash buyers only should write (no 615- 756 -7635 24 HOURS phone calls please) to the Ted Hepburn Company. J PO Box 42401. Cincinnati. OH 45242. ABC American Broadcasting Company's Rise to Power 1 LARSON /WALKER & COMPANY by Sterling "Red" Quinlan Brokers, 901/767-7980 Consultants & Appraisers Here's the complete story of the MILTON O. FORD & ASSOCIATES 213/826 -0385 202/223-1553 American Broadcasting Company's Suite 214 Suits 417 MEDIA BROKERS -APPRAISERS 11881 Sen 1730 Rhode spectacular climb to leadership after "Specializing In Sunbelt Broadcast Properties" Vicente Blvd. Island Ave. N.W. more than 25 years of continual third Los 20036 5050 Poplar Suite 816 Memphis,Tn. 38157 Angeles, CA. 90049 Washington, D.C. J place network position. Sterling "Red" Quinlan, former Vice President and General Manager of ABC's Chicago station, candidly tells of the BROADCASTING' S people and events that have shaped the highly individualistic style of the CLASSIFIED RATES network and made it the innovative force it is today. Based on extensive Payable in advance. Check or money order only. Rates: Classified listings (non- display) Help research including interviews with (Billing charge to stations and firms: $1.00). Wanted: 70C per word. $10.00 weekly minimum. Situations Wanted: (personal ads) 40C word. numerous past and present ABC When placing an ad, indicate the EXACT category per weekly minimum. All other employees, previously desired: Television, Radio, Cable or Allied Fields; $5.00 classifications: unpublished word. Weekly minimum. Box Help Wanted or Situations Wanted; Management, 80c per $10.00 Blind information from company files and numbers: $2.00 per issue. Sales, etc. If this information is omitted, we will the author's own experiences, IN- determine the appropriate category according to Ratee: Classified display: Situations Wanted: SIDE ABC offers a unique look into the copy No make goods will be run if all informa- (personal ads) $30.00 per inch. All other the executive suites of the broadcast tion is not included. dlassifications: $60.00 per inch. For Sale Stations, industry. 320 pages, The publisher Is not responsible for errors in print- Wanted To Buy Stations, Employment Services, 39 photographs, ing due to illegible copy. All copy must be clearly Business Opportunities, and Public Notice adver- bibliography, index. $12.95 typed or printed. tising require display space. Agency Commission only on display space. Deadline is Monday for the following Mondays Broadcasting Book Division issue. Orders and/or cancellations must be sub- Publisher reserves the right to alter Classified 1735 DeSales Street, N.W. mitted in writing. (No telephone orders and/or can- copy to conform with the provisions of Title VII of cellations will be accepted). the Civil Rights Act of 1964, as amended. Washington, D.C. 20036 Replies to with numbers ads Blind Box should be Word count: Include name and address. Name of Please send copy(ies) of addressed to (box number) c/o BROADCASTING, city (Des Moines) or state (New York) counts as INSIDE ABC @ $12.95 each. 1135 DeSales St., N.W., Washington, DC 20036. two words. Zip code or phone number including Payment must accompany your prder. Advertisers using Blind Box numbers cannot re- area code counts as one word. Count each ab- quest audio tapes, video tapes, transcriptions, breviation. initial, single figure or group of figures Name films or VTR's to be forwarded to BROADCASTING or letters as a word. Symbols such as 35mm, COD, Blind Box numbers. Audio tapes, video tapes, PD, etc. count as one word. Hyphenated words Address transcriptions, films and VTR's are not forwarda- count as two words. Publisher reserves the right to ble, and are returned to the abbreviate or alter copy. sender. City State lip

Broadcasting Jul 16 1979 70 Fates & Fortu nes ®

Lee Hawk, from WCVL(AM)- WLFQ(FM) wxLO(FM) New York in same capacity. Crawfordsville, Ind., joins noncommercial John Mann, general manager of noncommer- Media KBSB(FM) Bemidji, Minn., as general manager. cial WFAL(AM) Bowling Green, Ohio, joins Earnest L. James, He succeeds Peter Nordgren, who resigned to WLWT(TV) Cincinnati as account executive. VP- general manager of become president of White Pine Community Combined Commu- Broadcasting, Rhinelander, Wis. Larry Ryan, executive producer-commercial nications Corp.'s Luke Green Jr., accounting manager and con- development. worN(rv) Dayton, Ohio, named WVON (AM )- WGC1(FM) troller, Columbia (S.C.) Newspapers, joins Park account executive. Chicago, appointed Broadcasting Ithaca, N.Y.. as VP- controller. president and general suceeding W.M. Thomas, appointed senior VP- Tim Warner and Joani Goodman, account manager. finance. executives with WJJD(AM)- WJEZ(FM) Chicago, join WIND(AM) there in same capacity. Nolan Ouam, VP and assistant station man- Advertising Kathy Huffman, media and traffic director for ager, KCCI -TV Des Memphis advertising agency, and Jana Moines, Iowa, named Frank Cuciti, manager of on -air advertising, Phillippi, sales assistant for operations and con- James station manager. He will ABC -TV, New York, named director of on -air tinuity, wTVD(TV) Durham, N.C., joins WEZI(FM) also retain position of advertising. East Coast. Memphis as account executives. general sales manager. Chuck Velone, general sales manager, KHl -TV James Gold, account executive, WHCN(FM) Jim Arnold, general manager, KROD(AM)- Los Angeles, named VP- director of sales. Hartford, Conn., joins WTIC -FM there in same KLAQ(FM) El Paso, Tex., named VP capacity. Jeffrey H. Lee, general sales manager of KPRC- John D. Watkins, news director, KGO(AM) San Tv Houston. elected VP of Channel Two Televi- Terri Gurley, formerly in fashion retailing, and Francisco, joins wcFL(AM) Chicago as manager sion Co.. licensee of station. Ramona Moore, from American Marketing of broadcast operations. Association, join sales staff of WSOC -AM -FM WNBC New York, Tom Ryan, sales manager, -TV Charlotte, N.C. Mike Kirtner, sales manager, wrcR(AM) Ash- named director of sales. land, Ky., appointed general manager. Pamela Trathen, sales assistant, KoMO -TV Bert Caldwell, general sales manager, WTVC- Seattle, named co -op coordinator in sales Larry Messick, sales manager, KVAN(AM) Van- Tv Chattanooga, named VP- sales. couver, Wash., joins KICE(FM) Bend, Ore., as department. manager. general manager. John C. Goodwill, national sales WBBM(AM) Chicago, named general sales man- New officers, Florida Association of Broad- ager. Linda Muskin, writer- producer, named casters: Gert Schmidt, wrLV(TV) Jacksonville, account executive. president; Ted Ewing, WENG(AM) Englewood, president -elect; Walter Windsor, wrrv(rvl A. Winston Blumberg, formerly with Han- Orlando, VP for television; Norman Prots- cock Laboratories, manufacturer of heart man, wNER(AM) Live Oak, VP for radio, and valves in Anaheim. Calif.. joins WAIL -TV .Atlan- Diane Buerger, WZNG(AM) Winter Haven, sec- ta as general sales manager. Ben Umstead, retary- treasurer. from Cato -Umstead Advertising. Atlanta, joins WAIL -TV as senior account executive. Catherine Clark, WIIN(AM) Atlantic City, N.J., man- re- elected president of New Jersey Broadcasters June Sewell, marketing development Association. Peter Arnow, WMTR(AM) Morris- ager, KDKA -TV Pittsburgh, joins co -owned KPtx(TV> San Francisco in same capacity. town and co -owned WDHA -FM Dover, elected VP Bob Lunningham, sales manager, KROD(AM) El Paso, Tex., named general sales manager of John F. Carlson, group controller, consumer products, American Cyanamid Co., and VP. KROD and co -owned KLAQ(FM) there. subsidiary, named VP, fi- planning, Shulton Katy Baetz, advertising coordinator, Guy nance, Viacom International. Chipman Co., San Antonio, Tex., joins KMOL- Stanley T. Landow, VP- controller, Tv there as associate director of advertising and Metromedia Inc., Secaucus, N.J., named VP -fi- promotion. nance. Maresca, treasurer, appointed Robert Gerald Downey, regional publicity director for and Boelte, previously in fi- controller, John Columbia Pictures, Chicago, joins WRQX(FM) nancial management posts at Pan American Washington as director of advertising and pro- Babcock & Wilcox, New World Airways and motion. York, named treasurer. Kate Johnston, account executive and re- Julianne Wilhelm, office manager, Corinthian search analyst, WNCI(FM) Columbus, Ohio, joins Broadcasting, New York, named director of ad- WNOX(AM) Knoxville, Tenn., as general sales ministration. manager. Stephen Salyer, director of public issues, Pop- She's Sherlee Barish. M. Tutt, marketing services coordinator ulation Council, New York, joins noncommer- Daniel And television news people for Seattle -based group owner, Fisher Broad- cial WNET(TV) there as VP for corporate affairs. are her specialty. casting Co., named to newly created post of Janice Ducasse, project director for advertis- Call her. marketing research director. ing, named manager of advertising. Broadcast Personnel, Inc. with WFYN -FM Key West, Fla., Terry Pasquariello, associate director, Girl Terry Davis, 527 Madison Avenue,NYC 10022 named sales manager. Scout Council of Nation's Capital, joins non- (212) 355-2672 commercial WETA -TV Washington, as local un- Danielle Warren, account executive with derwriting officer in development department. WIIND(AMI and WMIC(FM) Detroit. joins The Wa ll Srree t Jo u me 1.1977

Broadcasting Jul 16 1979 71 Richard E. Gerbracht, president of Griswold - Katz Partners. New York. Paul Benjou, associ- Named to Katz American Television's New Eshleman Co., Cleveland, becomes chairman ate media director of Leber Katz, named VP. York sales staff: Chickie Bucco, account ex- and chief executive officer. Patrick J. ecutive, Petry Television, New York; Nina Morin, Gilbert Rosoff, associate creative director, Kane, account with RKO Television D'Arcy. MacManus & Masius. New York, executive named VP Representatives, New York, and Robert Blag- man, research staffer at Katz Television. Erica John Logan, Chris Grindem, Dean Fried- Berwick, account executive, Katz Television man, Ross Lerner and Kay Kaggerud, with Continental's Detroit office. Mike McCord, W. B. Doner, named account supervisors in previously in sales posts with WNGE(TV) Detroit office. Nashville and WDRB -TV Louisville, Ky., joins Katz Television. Laveda Miles, manager of broadcast business sales staff of at Henderson Advertising, Greenville, S.C., John D. Moore, account executive, named director of broadcast and print business. Metromedia Radio Sales, New York, joins Blair Mary Ann Ryder, media director and account Radio sales staff there. John L. Moss, with Imo. - executive, Tamar Productions Inc., Bethesda, Blair Radio in New York, transferred to Detroit Gerbracht Morn Md., joins OmniMedia Inc., Tampa, Fla., as office as account executive. media director. executive VP- general manager, elected presi- Christi Taylor, account executive for Bon- neville International, appointed dent. Robert L. Baumgardner, formerly Robert Schneider, Dallas, account for chairman, becomes chairman emeritus. Midwest sales manager executive Eastman Radio, Dallas. for Metro TV Sales. Named senior VP's at N W Ayer ABH Interna- joins Meeker Televi- tional: Gerald Weinman, group creative direc- sion, New York, as VP tor. New York; Gerald Coleman, manage- and general sales man- Programing ment supervisor, Chicago, and Louis Di- ager. Marge Meyer, Gary Hoffman, director of program develop- Joseph, group creative director, New York. senior account execu- ment for CBS Television Stations Division, Alan Campbell, advertising manager, National tive with Meeker, based in New York, transfers to West Coast, named New York sales Airlines, New York, joins Foote, Cone & Beld- based at CBS -owned KNxT(TV) Los Angeles. manager. ing there as VP- management supervisor on Sally Jewett, story editor, Evening, Kyw -Tv British Airways account. Sari D. Weiner, pro- Philadelphia, and James Ziegler, field pro- Schneider assistant - Morris (Fritz) Friedman, copy supervisor, duction in- ducer /cameraman, stories unit, Evening, wiz and James Brennan, creative group head, tern. PM Magazine, TV Baltimore, named coordinating producers, Dancer Fitzgerald Sample, New York, named WFSe -TV Hartford, Conn., and research analyst, Group W Productions, PM Magazine, San Fran- VP's. WCBS -TV New York, joins Peters, Griffin. Wood- cisco. Eric Jones, special projects coordinator ward. New York, as assistant VP- programing. and operations liaison, Group W Productions, Christopher Ebner, VP- senior management named creative services manager, PM Maga- Kenneth MacQueen, VP, Katz Television supervisor, DKG Advertising, New York, joins zine. Group, New York, has resigned because "scope Ketchum New York as VP- management super- and responsibility post did not materialize as visor. of C. Larry Roberts, film and video producer of expected." since joining Katz about three weekly program, Extra, KUTV(TV) Salt Lake Don Armstrong, executive VP, J. Walter months ago from wABC -TV New York, where he City, named executive producer. Charles T. Thompson Co., New York, appointed senior had been VP and general manager. MacQueen Stewart, news photographer, KFMB -TV San VP and director of marketing services, Leber is pursuing other interests in broadcasting. Diego, joins KurV as photographer, editor and field producer of PM Magazine Utah.

Jim Berk, news and sports reporter, KFDM -TV Beaumont, Tex., joins WAS-TV Jacksonville, Fla., as sports director. June, 1979 Dave Felder, air personality, KCOH(AM) Houston, assumes additional duties as program director. Rick Wagstaff, air personality and music $6,000,000 director, KMpx(FM) San Francisco, named pro- gram director.

Tar River Communications, Inc. Ken Bell, weekend sports anchor, WJAR -TV Pro- vidence, R.I., and Donna Jordan, producer and anchor of weekday news and noon inter- Senior Secured Loan 1989 view show, WDAU -TV Scranton, Pa., join WISN -TV due Milwaukee as co -hosts of PM Magazine. Christine Sullivan, producer of 71uelve Maga- zine on WISN -TV, named producer- director of PM We acted as a Magazine. John Behring, photographer- editor lender and as financial advisor to of 7lvelve Magazine, and Mary Danielski, film the Company in this transaction. This adver- and ENG editor for news program and 71velve, named field producers of PM Magazine. Fran tisement appears as a matter of record only. Murphy, associate producer with WISN -TV, named production assistant. Marlo Bendau, reporter -producer, noncom- mercial KAET(TV) Phoenix, and Steve Doyle, special projects manager for news and anchor, KMSP -TV Minneapolis, join WCCO -TV Minneapolis Becker Communications as co -hosts on PM Magazine. Lori Fink, writer Associates with Skyway /Freeway News, M inneapolis, joins 1800 North Meridian Street, Suite 410, Indianapolis 46202 317/923-2353 wcco -Tv as producer of PM Magazine. Chicago: 312/630 -5035 New York: 212/747 -4440 Los Angeles: 213/552 -6115 Chris Baeuerle, associate producer of week- day program, 2's Company, WMAR -TV Baltimore, named producer.

Broadcasting Jul 16 1979 72 Bob Dayton, formerly with WCBS -FM New Nancy Paul, in news department of KHTV(TV) Joyce Michaels, assistant assignment editor, York, joins wcaB(AM) there as air personality. Houston, named news director. KYW -TV Philadelphia, joins wNEP -TV Scranton, Pa., as assignment editor. Steve Craig, re- Tom Kennington, VP- director of programing, porter- anchor, WBNG -TV Binghamton, N.Y., Rounsaville Radio, Atlanta, joins WDBO -AM -FM joins WNEP -TV as reporter and weekend anchor. Orlando, Fla., as program director. Terry Rynum, news manager, WEYI -Tv Saginaw, Peter Boyles, program director, Kwaz(AM) Mich.. named WNEP -TV as II p.m. producer. Denver, joins WRC(AM) Washington as late night Midge Macllroy, associate producer, noncom- program host. mercial wyes -TV New Orleans, named reporter David Sacks, VP- children's and daytime pro- and back -up anchor for nightly news magazine graming, Universal Television, Los Angeles, program. named VP- current programing, Warner Bros. Karen Friedman, news producer, KYW -AM -TV Television there. Philadelphia, joins WAFF(TV) Hunstville, Ala., as Bill Yates, executive producer and vice presi- Paul Collins anchor and general assignment reporter. David dent of creative affairs, Quinn- Martin Produc- Game, producer and reporter with WENY -TV Jim Collins, news director, WTVC(TV) Chat- tions, Los Angeles, named VP- television, Walt Elmira, N.Y., joins WAFF as reporter. Marla tanooga, named VP -news. Disney Productions there. Miller, assignment editor, WAFT named field producer and reporter. Richard M. Heller, vice president creative Dick Sheeran, reporter, Kwv -TV Philadelphia, affairs, Krofft Entertainment, named director named co- anchor on I I p.m. news with Ron Steele, sports director and news writer of development, 20th Century -Fox Television, Beverly Williams, who assumes additional and producer, KWWL -TV Waterloo, Iowa, named Los Angeles. duties as 6 p.m. co- anchor. news anchor. Richard C. Stratton, vice president for opera- Andrew Fisher, assistant news director for Owen May, reporter- anchor, WKBR(AM) tions, Metrotape West, Los Angeles, named CBS -owned wcAU -TV Philadelphia, joins co- Manchester, N.H., joins WZtD(FM) there as president of firm, which is subsidiary of owned WBBM -TV Chicago in same capacity. director of news and public affairs. Metromedia Inc. Robert Warfield, executive producer in news Lauretta Harris, weekend anchor, WRAL -Tv Al Onorato, head of casting, Bob Chasin, department of KDKA -TV Pittsburgh, joins Raleigh, N.C., joins WAVE -TV Louisville, Ky., as director of business affairs, and Jim wotv(TV) Detroit as assistant news director. weekend co- anchor. Claiborne, director of financial analysis, Co- Jim Scott, NBC News correspondent for Pitts- Claudia Collins, reporter and former anchor lumbia Pictures Television, Burbank, Calif, burgh and mid -Atlantic region, named anchor - of local cut -ins of ABC -TV's Good Morning, named VP's. Dayna Kalins, associate director reporter, WBZ -TV Boston. America on KSHO -TV Las Vegas, joins WAST(TV) of business affairs, named director. Albany, N.Y., as reporter. Karen Foss, co- anchor, KcMO -TV Kansas City, Arnold Reif, broadcast control manager, NBC Mo., joins KSD -TV St. Louis in same capacity. Jerry Penacoli, from W)KS -TV Jacksonville, Sports, New York, named manager of opera- Fla., joins WTVJ(TV) Miami as reporter on public tions. Dave Patterson, weekday co- anchor, affairs program. WEws(Tv) Cleveland, joins WKYC -TV there as 6 Doug Brunger, manager of foreign operations, p.m. co- anchor and host of daily discussion and S. Peter Neumann, executive producer, WISH - ABC Pictures International, London, named entertainment program. TV Indianapolis, joins KOOL -TV Phoenix as 10 director theatrical sales division, responsible of p.m. news producer. for worldwide sales of motion pictures produced Orien Reid, consumer reporter, KYW -AM -TV or acquired by ABC Pictures. Philadelphia, joins WCAU -TV there in same Walt Zwirko, chief photographer and Sunday capacity. news producer, W THR(TV) Indianapolis, named Judy Ahlborg, manager of program services, producer of 6 p.m. news. Mike Sullivan, pho- ABC Entertainment, New York, named direc- Charles Ely, from WAGA-TV Atlanta, joins tographer, named Sunday news producer. John tor of program services, succeeding Frederick KxAS -TV Fort Worth as weekend anchor and re- Kofodimos, part -time photographer, assumes who 23 with compa- porter. Laffey, retires after years full -time duties. ny. James Asendio, assistant news director -edi- Susy Robinette, reporter and weathercaster, Bill Andrews, sales manager, Carol Burnett tor, WIND(AM) Chicago, named news director. KTIV(TV) Sioux City, Iowa, joins WREG -TV Distribution Co., named general manager of Steven Henz, public affairs director, KKO7(AM)- Memphis as weather reporter. Television Program Enterprises, new division KADI-FM St. Louis, named news director. of TeleRep Inc., New York, formed to develop Randy 011is, staff meteorologist, wsAU -Tv programing for local TV stations (BROADCAST. Ed Bell, news director, WBZ -AM -FM Boston, Wausau, Wis., joins WDTN(TV) Dayton, Ohio, as ING. June 4). joins wHDH(AM) there in same capacity. assistant chief meteorologist. Jerry O'Brien, VP- finance, Solaris Television Denise Callaway, from wTwo(TV) Terre Carine Lawrence, newscaster- reporter, Studios, Los Angeles, appointed VP- general Haute, Ind., joins WTMJ -TV Milwaukee as gener- KERN(AM) Bakersfield, Calif, joins KNAC(FM) manager. Gregory Tirado, writer and director, al assignment reporter. Long Beach, Calif., news staff. named director of marketing. Bud Murphy, vice president, sales, Mobile Video, Los Angeles, named managing director, sales and marketing, Pacific Video Industries Another there. Bob Harper, director of radio consultation, Columbia Graduate Frank N. Magid Associates, Marion, Iowa, joins TM Programming, Dallas, as director of stereo On The Way Up! rock programing. Congratulations SARA STEELE News and Public Affairs WEEP /WDSY, PITTSBURGH, PA. Tom Becherer, news director, wBAL -TV Baltimore, joins WLKY -TV Louisville, Ky., in same capacity. COLUMBIA SCHOOL OF BROADCASTING NOT AFFILIATED WITH COLUMBIA BROADCASTING SYSTEM. INC OR ANY OTHER INSTITUTION WCBS -TV Judy Licht, news correspondent for Columbia School of Broadcasting: Represented in 24 Markets in the United States And Canada. WNEw-Tv as co- New York, returns to New York HEADQUARTERS: 6290 SUNSET 8 VINE, HOLLYWOOD, CALIFORNIA. 90028. USA (213) 469 -8321 anchor of station's 10 O'Clock News program.

Broadcasting Jul 16 1979 73 Kathy Winstel, reporter. wsLS -TV Roanoke, Donald Ferguson, chief engineer, KXTV(TV) Va., joins WFIR(AM)- WPVR(FM) there as munici- Sacramento. Calif., retires after 25 years with Deaths pal affairs -general assignment reporter. station. Fred Lindsay, assistant chief engineer. succeeds Ferguson. Ben Strouse, 69. Brad Kalbfeld, news staffer with Associated retired president of Press broadcast news center in New York, Ery Warnick, broadcast technician supervisor, WWDC -AM -FM Wash- named enterprise editor of its national broad- WDTN(TV) Dayton, Ohio, named manager of ington, and former cast news wire. Charley Reina, also AP news engineering operations. owner of WMBR -AM -FM staffer, named radio -TV editor. Sue Jacksonville. Fla. Billingsley, reporter- anchor. wsoc(AMI Alan Parnau, chief engineer, noncommercial (cur- WFME(FM) Newark, N.J., rejoins WMTR(AM) rently WPDQIAMI and Charlotte, N.C.- named broadcast writer for AP, Morristown and co -owned WDHA -FM Dover, WKTZFM), died July 6 New York. both New Jersey, as chief engineer. of heart attack at Sinai Emil SveIlis, member of Philadelphia bureau hospital in Baltimore. William O. Douglass, executive VP of switch of UPI, appointed manager of bureau. Strouse joined wwoc as Technology, Lake, Ill., division of Oak Crystal sales representative in Eric Severeid, retired CBS News corre- appointed president of division. Strome 1942 and was named spondent. named to receive National Radio Thomas W. Lentz, manager of special mar- general manager in Broadcasters Association's Golden Radio kets, RCA Sales Corp.. Indianapolis, named 1945. When Avco Broadcasting acquired sta- award. VP- special markets. tions in 1966, he became VP of Avco and served as general manager until he retired in Two new sales appointments at Convergence 1967. Strouse bought WMBR in 1958. During Promotion and PR Corp., manufacturer of videotape editing equip- early 1960's. he founded Broadcast Electronics ment, Irvine, Calif.: Skip Breeden, district Dr. F. Charles Graves, first VP and board Inc.. Silver Spring. Md., broadcast equipment manager for Panasonic, named Southeast member of International Radio and Television manufacturer. Survivors include his wife, Ruth, regional sales manager, replacing Frank Boyd Foundation, board member for Radio New one son and daughter. Logan, who was named Western regional sales York Worldwide and WRFM(FM) New York, and manager. John Reed King, 64, host of quiz shows on public relations consultant, joins Gilbert A. radio and in early days of television, died July 8 Robinson, New York public relations firm, as of heart attack in Woodstown, N.J. In recent president. Allied Fields years he had been news anchorman for radio stations in Pittsburgh Idalie Munoz, senior producer. WCAU -TV Phila- Robert O. Mahlman, former VP and general and Fresno, Calif-, and at his death was delphia, named manager of broadcast informa- sales manager of ABC Radio, has formed director of public relations for First Federal Savings Association Fresno. tion. Robert O. Mahlman Inc., as communications of He is survived by his wife. Jean. and two Harold Holtzer, director, noncommercial consultancy, located at Six The High Road, 10708; 779 daughters. WNET-TV New York. named director of promo- Bronxville, N.Y., (914) -7703. tion. Peggy Fills, sales director for television divi- Sam Taub, 92, pioneer boxing announcer who sion of Media Statistics, joins Arbitron Televi- broadcast his first bout on radio from New Carol Cook, advertising and promotion direc- York's Madison Square Garden in 1922, died tor, WDBO -TV Orlando, Fla., joins WMAR -TV sion Station Sales in New York as account ex- ecutive July II at Brooklyn Jewish hospital. Taub also Baltimore as promotion manager. was announcer on what was said to be first box- Mark Warriner, formerly with WLOx -TV Biloxi, Matthew Leibowitz, trial attorney, Broadcast ing television broadcast in U.S., handling Bureau, Hearing Miss., jions WJKS -TV Jacksonville. Fla., as crea- Division. FCC, Washington, assignment for Max Baer -Lou Nova contest on tive service -promotion director. joins Hollywood, Fla., law firm of Atkinson, April 4. 1941. He retired from announcing in Golden, Bacen & Diner, representing com- 1947 but continued as contributor to Ringmag- munications clients, including South Florida azine. Taub is survived by two sons and two Cable Radio Broadcasters Association. daughters. B. co- founder Videotape Appointments, Times Mirror's cable opera- John Lanigan, 69, of Productions New tions, combining TM Communications and of York, pioneer commercial videotape Communications Properties Inc.: Gregory facility, and previously VP in charge of sales for ABC -TV, died heart 7 Liptak, VP, CPI, named senior VP- marketing; of attack July at his home in Jerry Lindauer, assistant to president of CPI, Irvington, N.Y. Survivors include his wife, Frances, and three named VP in charge of new market develop- children. ment; John Cooke, manager of budgets and Marino Corsettl, 73, retired chief engineer for forecasts for Times Mirror, named VP- business NBC, Washington, died July 6 when tractor tip- planning; W.D. Arnold, Southwestern regional ped over on him at his farm in Mitchellville, manager, Al Bloom, Eastern regional manager, Md. He joined NBC in 1957 and retired in 1971. C. Ronald Dorchester, New England region, Survivors include his wife, Marguerite, three and John Schmuhl, Central region, all CPI, daughters and one son. named VP's, and Martin Glassman, president of Tipco, Times Mirror's data processing sub- Dr. George Robert Shaw, 83, chief engineer sidiary in New York, named VP- Western of RCA tube division, Harrison, N.J., from regional manager. 1939 until his retirement in 1961, and leader in vacuum -tube development during early days of P. G. sales engineer in Atlanta office Walters, radio, died on July 1 in Charlottesville, Va., of RCA Broadcast Systems, named manager of Conference commendation. William after long illness. He is survived by one son and Southeastern regional sales for RCA Cablevi- three daughters. sion Systems. F. O'Shaughnessy (I), WVOSIAMI- WRTN(FM) New Rochelle, N.Y., has been honored by Philip Schloeder, 61, former treasurer of Norman Strate, director of mergers and ac- the National Association of Broad- Radio Advertising Bureau and Avery -Knodel quisitions. Hertz Corp., New York, joins casters for heading up preparations for Inc., New York, and recently field auditor with Showtime. Viacom's pay cable subsidiary there. the first NAB radio program conference American Society of Composers, Authors and as VP- finance and administration. in Chicago last year. He is presented Publishers, died July 5 at his home in San Jose, here with a citation commending his Calif.. after suffering stroke. He is survived by Technology "imagination and ingenuity contributing his wife, Miriam, and two sons. to breaking new ground in radio broad- Josephine A. White, 91. former owner of Joe Di Giovanna, general manager of techni- casting:' Dwight Case, RKO Radio, and WCRWIAM) Chicago. died June 21 at Illinois cal operations center, ABC. New York, named chairman of the NAB radio program Masonic Medical Center, Chicago. She was wife director of television operations, broadcast conference committee, made the pre- of late Clinton R. White, who founded WCRW in operations and engineering. sentation. 1926. She is survived by four sisters.

Broadcasting Jul 18 1979 74 StockE Index

Market Market Exchange Closing Closing Net Percent Capitali- Exchange Closing Closing Net Percent Capitali. and Wed. Tues. Change Change PIE zation and Wed. Tues. Change Change PIE nation Company July II July 3 in Week in Week Ratio (000.1 Company -July II July 3 in Week in Week Ratio /000.)

BROADCASTING PROGRAMING A Amer. Intl. Pics. 9 3/4 91/2 + 1/4 + 2.63 23 O Barris Prods 13 131/2 1/2 3.70 6 N ABC 421/4 411/8 + 1 1/8 + 2.73 9 1,170 Chuck - - A 4 4 1/2 3 N Capital Cities 42 401/4 + 1 3/4 + 4.34 11 588 Cinema 5 Ltd. 1/2 N 1/4 1.08 4 221 N CBS 52 5/8 511/4 + 1 3/8 + 2.68 7 1,478 Columbia Pictures 22 3/4 23 - - N Cox 62 1/8 61 3/8 + 3/4 + 1.22 12 414 N Disney 35 1/4 337/8 + 1 3/8 + 4.05 11 1,142 N 141/4 + 1/4 + 1.75 8 72 A Gross Telecasting 22 7/8 21 3/4 + 1 1/8 + 5.17 7 18 Filmways 141/2 O Kingstip Commun 17 3/4 17 1/2 + 1/4 + 1.42 32 8 Four Star 3/4 3/4 8 O Lin 441/4 42 + 2 1/4 + 5.35 11 123 N Gulf & Western 15 5/8 141/2 -I- 1 1/8 + 7.75 4 752 N Metromedia 593/4 591/4 + 1/2 + .84 9 274 N MCA 48 451/4 + 2 3/4 + 6.07 9 1,119 O Mooney 63/4 61/2 1/4 + 3.84 2 N MGM 19 3/4 20 5/8 - 7/8 - 4.24 9 601 O Scripps- Howard 48 48 9 124 O Medcom 3 1/4 3 1/8 + 1/8 + 4.00 13 5 M Starr 14 3/4 14 3/4 46 22 N Transamerica 181/8 177/8 + 1/4 + 1.39 6 1,196 N 37 + 1 3/4 + 4.68 5 304 N Storer 38 1 /2 37 1/2 + 1 + 2.66 10 190 20th Century -Fox 39 1/8 3/8 N Taft 25 3/4 227/8 + 2 7(8 +12.56 9 219 O Video Corp. of Amer 9 5/8 83(4 + 7/8 +10.00 32 9 N Warner 38 3/8 33 + 3 3/8 +10.22 8 713 A Wrather 17 3/8 17 3/8 47 40 BROADCASTING WITH OTHER MAJOR INTERESTS SERVICE O BBDO Inc 31 3/4 311/4 + 1/2 + 1.60 7 79 eA Adams -Russell 161/2 151/4 + 1 1/4 + 8.19 13 20 A Affiliated Pubs 22 21 3/4 + 1/4 + 1.14 8 77 O Compact Video 8 3/4 8 7/8 - 1/8 - 1.40 15 N American Family 13 12 7/8 + 1/8 + .97 6 136 N Comsat 461/2 451/4 + 1 1/4 + 2.76 11 372 O Doyle Dane Bernbach 18 1/4 17 3/4 + 1/2 + 2.81 6 32 N John Blair 203/4 19 1(2 + 1 1/4 + 6.41 5 77 N Charter Co 32 3/4 29 7/8 + 2 7/8 + 9.62 28 629 N Foote Cone & Belding 18 3/8 181/4 + 1/8 + .68 6 47 O N Chris -Craft 13 3/4 13 3/4 8 50 Grey Advertising 32 1/2 32 1/2 4 20 N Coca -Cola New York 6 3/4 6 3/4 9 119 N Interpublic Group 37 5/8 381/2 - 7/8 - 2.27 8 89 N Combined Comm 33 1/2 331/2 12 355 O MCI Communications 6 3/4 6 7/8 - 1/8 - 1.81 84 139 N Cowles 19 3/4 19 3/4 16 78 A Movielab 6 1/8 6 + 1/8 + 2.08 11 9 A MPO Videotronics 4 4 5/8 + 1/8 + 2.70 5 2 N Dun & Bradstreet 35 333/4 + 1 1/4 + 3.70 14 974 3/4 O N Fairchild Ind. 31 31 6 176 A. C. Nielsen 22 5/8 23 - 3/8 - 1.63 10 248 N Fuqua 11 3/8 10 7/8 + 1/2 + 4.59 5 144 O Ogilvy & Mather 19 19 6 68 TPC 7 N Gannett Co. 43 5/8 44 1/4 - 5/8 - 1.41 14 1.172 O Communications 7 1/4 1/4 13 6 N J. Walter Thompson 25 1/4 24 7/8 + 2/8 4- 1.50 6 66 N General Tire 23 1 /4 23 5/8 - 3/8 - 1.58 5 539 O Gray Commun 26 26 8 12 N Western Union 21 5/8 221/2 - 7/8 - 3.88 9 328 N Harte -Hanks 201/4 + 1/8 + .61 12 188 203/8 EL EC' RON IC Sr MANUFACTURING N Jefferson -Pilot 36 35 + 1 + 2.85 9 824 O Marvin Josephson 13 3/4 13 1/2 + 1/4 + 1.85 8 35 O AEL Industries 6 6 1/4 1/4 - 4.00 5 10 0 Kansas State Net 24 24 1/2 - 1/2 - 2.04 20 43 N Ampex 15 7/8 14 7/8 + 1 + 6.72 11 180 N Arvin Industries 14 1/8 14 1/8 + .89 4 84 N Knight -Ridder 221/2 21 1/2 + 1 + 4.65 10 743 N Lee Enterprises' 21 3/8 21 3/8 11 155 O CCA Electronics* 1/8 1/8 N Liberty 38 3/4 38 + 3/4 + 1.97 8 262 A Cetec 4 5/8 4 3/4 1/8 2.63 10 9 12 N McGraw -Hill 24 1/4 24 5/8 - 3/8 - 1.52 9 600 A Cohu 3 5/8 3 3(4 1/8 3.33 6 A Media General 22 5/8 22 + 5/8 + 2.84 9 168 N Conrac 16 14 3(4 1 1/4 + 8.47 25 32 N Meredith 28 1/4 28 + 1/4 + .89 6 87 N Eastman Kodak 56 3/8 56 3/4 3/8 .66 10 9,098 0 Multimedia 261/2 261/2 11 176 O Farinon 13 3/4 14 1/4 1/2 3.50 13 65 N Electric 50 49 3/4 5/8 + 1.25 9 9,298 A New York Times Co 24 5/8 231/2 1 1/8 + 4.78 19 285 General 3/8 N 27 1/2 1/8 .45 12 714 N Outlet Co. 201/2 193/8 1 1/8 + 5.80 6 50 Harris Corp 27 3/8 A Post Corp 18 3/4 18 7/8 - 1/8 - .66 8 34 O Harvel Industries 6 3/4 6 3/4 18 3 A Reeves Telecom 4 5/8 5 - 3/8 - 7.50 51 11 O Intl. Video Corp 1 1/8 1 1/8 +12.50 3 N Rollins 19 3/4 20 3/8 - 5/8 - 3.06 9 264 O Microdyne 17 1/4 16 3/4 1/2 + 2.98 18 1 N 21 7/8 4.04 29 59 N San Juan Racing 16 1/2 151/8 + 1 3/8 + 9.09 21 41 M/A Corn Inc 22 1/2 5/8 + N Schering- Plough 307/8 303/4 + 118 + .40 9 1,645 N 3M 55 1/8 56 1/4 1 1/8 - 2.00 11 6.420 A Sonderling 26 25 3/4 + 114 + .97 8 28 N Motorola 44 3/4 45 1/4 1/2 - 1.10 11 1,277 A Tech Operations 105/8 111/2 - 7/8 - 7.60 27 14 N N. American Philips 27 1/2 27 3/8 1/8 + .45 5 330 N Times Mirror Co. 30 5/8 29 3/4 + 718 + 2.94 8 1,039 N Oak Industries 31 1/2 30 5/8 7/8 + 285 22 113 O Turner Comm.' 11 11 108 O Orrox Corp. 5 7/8 5 1/4 5/8 +11.90 8 11 N RCA 24 24 3/4 3/8 - 1.51 7 1,823 A Washington Post 241/2 23 + 1 1/2 + 6.52 8 393 3/8 N Wometco 18 7/8 18 1/2 + 3/8 + 2.02 9 160 N Rockwell Intl 37 3/8 37 3/8 6 1,300 A RSC Industries 3 3 17 7 A Scientific -Atlanta 361/2 37 1/4 3/4 2.01 16 98 CABLECASTING - N Sony Corp. 8 7/8 9 1/4 - 3/8 4.05 15 1,530

N Tektronix 54 52 1/2 + 1 1/2 + 2.85 14 971

O Telemation 1 1/2 1 1/2 2 A Acton Corp. 11 11 1/2 - 1/2 - 4.34 7 26 O Valtec 12 3/4 12 3/8 + 3/8 + 3.03 27 50 O Ameco+ N Varian Associates 22 1/2 19 7/8 + 2 5/8 +13.20 125 153 0 Athena Comm. 4 1/4 4 318 - 1/8 - 2.85 9 N Westinghouse 20 3/8 191/2 + 7/8 + 4.48 6 1,762 O Burnup & Sims 5 3/4 5 3/8 + 318 + 6.97 30 48 N Zenith 12 5/8 12 3/8 + 1/4 + 2.02 12 237 O Cable Info. 8 6 30 3 O Comcast 21 1/2 22 - 112 - 2.27 21 36 Standard & Poor's 400 O Entron 5 5 5 4 Industrial Average 114.66 113.08 +1.58 N General Instrument 43 1/4 42 5/8 + 5/8 + 1.46 11 337 P.E ratio Is O Geneve Corp. 13 3/4 13 3/4 6 15 A- American Stock Exchange "No computed, company SA-Midwest registered nel loss O Tele- Communications 29 3/8 29 7/8 - 1/2 - 1.67 36 156 Stock Exchange N-New Yolk Stock Exchange N Teleprompter 191/4 191/2 1/4 1.28 25 384 "'Stock soli' - - 0 -over the counter (bid puce shown) O Texscan 4 4 1/4 3 1/4 25 P Pacdre Stock Exchange +Traded at less than 125 cents N Time Inc. 40 39 1/2 + 1/2 + 1.26 7 1,117 Over the bid counlel prices supplied by PrE ratios are based on earnings per-share 0 Tocom 12 3/4 12 3/4 27 19 Loeb. Rhoades Hornblowel Inc.. trgures for the last 12 months as published by O UA- Columbia Cable 32 3/4 33 1/2 3/4 2.23 15 109 Washington - - Standard 6 Pools Corp Or as obtained Ih1Ough O United Cable TV 34 1/4 35 1/2 - 1 1/4 - 3.52 24 69 'Stock did not Trade on Wednesday, closing 8roadcasbng's own research Earnings figures N Viacom 301/8 29 + 1 1/8 + 3.87 15 114 price shown rs last traded price are exclusive of extraoidmary gains or losses

Broadcasting Jul 1131979 75 The news that's in the news A public increasingly skeptical of other institutions is turning more and more to television as its favorite medium of journalism. Among all media, television ranks far out in front as the first source of news and the most credible. How did television achieve that rank? Why does it keep gaining in stature? The answers will be found in a Special Report in BROADCASTING August 6 Applying the experience gained in an ongoing series of reports on television journalism, the editors of BROADCASTING are preparing a portfolio of news operations coast to coast. They will seek the reasons why the quality of news presentation determines station rank in market after market. The August 6 issue containing this Special Report will go, of course, to the magazine's regular circulation of 36,487, which includes the cream of broadcast -oriented marketing and advertising executives and the members and key staffers of the FCC and other government bodies concerned with broadcast regulation and legislation. The issue will also be specially delivered to every member of the United States Senate and House and to all state governors. A prime medium for prime advertisers. If you count your news department to be a factor in television journalism, if your company is a network, a news service or a supplier of anything to television journalism -or if you have something to say to television journalists, this Special Report offers Special Opportunity. The closing date for advertising is July 30.

You belong in Broadcasting 5 Aug 6 ProfileH

Kurt Willinger: untying a senior vice president in 1976 and creative Compton's straight laces director in 1978. Compton is a leading P &G agency; P &G accounts for a sizable portion of the more It may sound like Madison Avenue heresy, than $200 million in domestic billings, of but Kurt R. Willinger, senior vice presi- which about 70% is in TV and radio. Other dent and creative director of Compton Ad- accounts for which Willinger and his staff vertising, believes that some TV commer- create commercials and print advertise- cials "sound as if they were written by the ments are U.S. Steel, IBM, Jeep, New sponsor's wife." York Life Insurance and Fago beverages. He says he has one "passionate" theory Willinger contends there is "a deadly about writing an advertisement, broadcast sameness" in some TV commercials and or print: "I think you should leave the concedes that this applies particularly to consumer with a smile or a wink after he's the detergent field, where comparative ad- seen a TV commercial or read a magazine vertising commercials abound. He says ad. There should be more in it for the he's trying to inject some innovation into buyer than the seller. Too often we're too commercials for Tide, and the agency is obedient to the client. You've got to do exploring different approaches. "We're something for both." trying to come up with a way to depict peo- Willinger, who heads a creative staff of ple in a more realistic fashion," he says. about 140, including writers, artists and He is pleased with the experimentation art directors, producers and casting per- that is going on in TV commercial lengths, sonnel, regards himself as "something of pointing out that the increased uses of the a maverick" at the agency. He notes that 45- second spot in combination with Compton has a reputation for being con- another 45 or 15- second provide a change servative, but says he is "outspoken" and of pace. "But I still like the 30," Willinger "willing to try to break the mold" -and says. "It keeps you on your toes." has, on occasion. Also keeping him and the agency world Kurt Robert Willinger- senior VP and creative "I guess it hasn't hurt me;" he says. on its toes is the recent Justice Depart- director, Compton Advertising, New York; b. "They've put me in charge." ment suit against the National Association Nov. 3, 1938, Vienna, Austria; College of the Willinger originally set his sights on an of Broadcasters' television code (BROAD- City of New York Engineering School, 1954 -56; career. Born in Vienna in CASTING, June 18). engineering jet aircraft mechanic, U.S. Air Force, 1956 -59; face it, television is in danger of 1938, he accompanied his family to New BA in English; College of the City of New York, "Let's not being watched because the lack York in 1939 when they escaped from 1962; catalogúe writer, J.C. Penney Co., New of of beleaguered Austria. He was graduated York, 1962 -66; with Compton Advertising since good programs or an excess of commer- from the Brooklyn Technical High School 1966 as junior copywriter, 1966 -68; copywriter, cials," he says. "I think the industry is ab- and attended the engineering school of the 1968 -70; VP and creative supervisor, 1970 -72; solutely right in limiting the number of College of the City of New York from creative supervisor on Jeep account, 1972 -73; commercials. If you increase clutter, peo- 1954 to 1956. associate creative director, 1973 -76; senior ple will turn away from television." "I started to get the idea I would never vice president, 1976 -78; senior vice president Willinger is an advocate of comparative make an engineer," he says. "I figured if I and creative director, 1978 to present; advertising but cautions that care should ever designed anything, I'd kill somebody. divorced, children- Andrew, 12, and twins be taken to assure proper taste. He says I decided to join the Air Force to think Matthew and Jeremy, 7. that "if you have something better than things over." your competitor, say it, but say it in such a He served in the Air Force for three way that people will not turn against the years as a jet aircraft mechanic. On his sumer advertising. He assembled a client and cast him in the role of a villain." return to civilian life, he resumed studies portfolio of advertising he had written for Willinger glows with pride when talking at City College in English. "I enjoyed writ- Penney's and a sampling of television about the number of awards he has re- ing and decided to give it a whirl;' he says. commercials as he would write them if he ceived and is particularly pleased with two Receiving his BA in English in 1962, he had the opportunity. One of the in- first -place Clio's -one an El Producto TV set his sights on a technical writing job. dividuals who was impressed with the spot and the other for a drug abuse radio The closest he came was a post with J.C. package was Milton Gossage, then creative announcement. Penney Co., where he wrote catalogues. director of Compton and now chairman Willinger has been in his top creative He credits his four -year tenure at Pen - and chief executive officer. He hired post since last November and one of his ney's with having taught him the skill of Willinger as a junior writer. goals is to bring "new, fresh creative writing with economy. "You have only a Willinger was assigned initially to the talent" into Compton. "I want our adver- minimal amount of space to describe a Procter & Gamble Tide account and sub- tising to be even better, more watchable, product," he points out. "In catalogue sequently branched out to other P &G with sparkle, and displaying many styles," writing there are no fripperies. You learn brands, as well as Chock Full O' Nuts he adds. how to separate the extraneous from the coffee and L &M cigarettes. Willinger the writer has tried his hand at important. And in a few months you have Willinger's rise at Compton was rapid. different styles, too. He tries his hand at sales figures to indicate whether you were He was elected a vice president and crea- fiction writing. To date, however, his suc- on target or not." tive supervisor in 1970, creative super- cess rate in that area is far exceeded by his After four years at Penney's, Willinger visor on the Jeep account in 1972, associ- advertising accomplishments. He has only wanted to broaden his scope into con- ate creative director of the agency in 1973, a stack of rejection slips.

Broadcasting Jul 16 1979 77 Editorials

When in doubt, don't sion consent in whatever revisions of the Communications Act come out of Congress. It is hard to tell, offhand, whether the proposed settlement be- Metromedia also argues that ASN is not a passive common car- tween AMF Inc. and the Federal Trade Commission, calling for rier of the kind that is exempt from copyright liability in current educational TV spots to be created and offered to commercial sta- law. If there is merit in that position, Metromedia and its program tions, was an act of insolence or ignorance. suppliers presumably could take ASN to court for infringement. We refer to the case in which AMF, accused by the FTC of Whatever the outcome of the Metromedia case, justice demands depicting unsafe bicycle- riding habits in two commercials aired in that program rights be restored to the broadcasters who bought 1976 and 1977, has agreed to produce at least two spots depicting them. safe riding habits and to offer them to at least 109 TV stations for airing in 1980 (BROADCASTING. July 9). Where we all came in The logic is not easy to discern, much less follow. The 109 sta- tions, for example: Are they the stations on which the offending The FCC's new inquiry into the loudness of radio and television commercials ran? Well, maybe yes, maybe no. The FTC said the commercials is a textbook example of the bureaucratic make - stations have been or will be chosen because they carry a lot of work that President Carter pledged to suppress, before he disap- children's programs "and because they broadcast to almost all of peared up the mountain. Those whose memories go back that far the markets" where the commercials ran. will recall that the FCC went through precisely the same exercise It was explicitly agreed that AMF will not buy time for the over a three -year period that ended 14 years ago. There is utterly spots, which differentiates this case from what the FTC used to no evidence of need to revisit the subject. call corrective advertising. It was back in the chairmanship of E. William Henry, a young As for the stations, they obviously are expected to run the and ambitious Kennedy appointee with the hard act of Newton spots without charge -and thus help AMF pay for its sins, real or Minow to follow, that the FCC first got all worked up over allega- imagined. Why they should do so is a mystery. Either the FTC tions that radió and television broadcasters were turning up the thinks they are obligated to, which is arrogance, or it thinks they sound when the commercials came on. Henry succeeded in draw- will whether obligated or not, which ignores the merits. ing slight attention (not as much as was attracted by his ap- The FTC must, in fact, have some doubts. If in four months of pearance in a Batman costume at a charity ball). When the in- air play the spots fail to reach a target goal of 5.9 million impres- terest died down, he found three colleagues to go along with a sions -10% of the total reached by the commercials -the policy statement that said loudness could not be objectively mea- messages must be offered to 140 other stations. If this still sured but that broadcasters were to be held responsible for any doesn't reach the target, AMF must go back to the stations a sec- that got on the air. For 14 years that statement has been on the ond time. Failing again, officials say, the experiment will be called books, and nobody yet has figured out what it meant. off, and the FTC will conclude that this form of corrective adver- Now the FCC, at the prodding of its staff, has voted another in- tising won't work. quiry, justified mostly on the assertion that modern technology We cannot think of a more appropriate end. Because if it does can provide the measurements and controls that were missing work, this new form of corrective message will surely prolifer- back in 1965. Nowhere, however, is there a showing of public dis- ate -and any broadcaster who goes along with this outrageous content to justify the initiation of another federal proceeding that plan can count himself responsible. will squander tax revenues and run up the costs of the regulated enterprises. Delegates to the National Association of Broadcasters conven- Up for grabs tion in Dallas last March may remember Jimmy Carter telling them that good old Charlie Ferris, riding in on Air Force One, Metromedia Inc. is doing its best to make the FCC face up to the had promised a ruthless war on unnecessary regulation. Some- inherent inequity piracy, Metromedia calls it superstation - -of where between there and here, Charlie hammered his sword into delivery by satellite. As reported here a week ago, Metromedia a duplicating machine. wants the FCC to review a staff ruling that permits ASN Inc., a satellite service, to pick up the programs of Metromedia's Krrv(TV) Los Angeles and sell them to cable systems around the country- against Metromedia's wishès. In essence, Metromedia argues that the staff of the FCC's Common Carrier Bureau was wrong to define ASN as a common carrier and was without authority to grant the permission ASN sought. In Metromedia's view, ASN is a special program service that is violating Section 325 of the Communications Act, which prohibits the rebroadcast of broadcast signals without the permis- sion of the originating station. Whether the FCC can be persuaded to extend 325 to such ser- vices as ASN remains to be seen, but once again the principle of retransmission consent in superstation delivery is before the com- mission. This time the difference is that the subject has been brought up by a station that is unwilling to become a superstation for the benefit of a satellite service but is helpless to prevent the Drawn for BROADCASTING by Jack Schmidt appropriation of its programs as FCC rulings now stand. The pre- "Here we are in our booth high above, and I do mean high above, dicament emphasizes the need for the inclusion of retransmis- the stadium."

Broadcasting Jul 16 1979 78 OUTLET BROADCASTING: WE'VE GOT A PLAN.

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