HK Housing 2004: Shortage Increasingly Apparent
Franklin Lam
UBS Securities Asia Limited HKSAR
From depression to delight
• Housing is a multi-year, trending market In housing, where institutional investors are absent, private buyers dominate. As with most ‘retail investor’ markets, housing is driven more by the emotions of fear and greed than cold analysis. Hence, home prices tend to make multi-year, oneway moves as more people enter a rising market or exit a sinking one.
• Trend reversal seen in Q303 should accelerate into 2004 Prices have fallen for six years but 2003 should see the first upturn. While record affordability, low ownership, plentiful cash and positive carry are well acknowledged, few have credited the much-improved predictability of this asset class since key changes in public housing and land sale policies in 2003. The pendulum does swing back—similar ‘disbeliever’ stories in gold and stocks have reversed this year. We continue to believe that Hong Kong is poised for a fiveyear+ upswing in housing that should see prices rise by 30%+ before end-2004.
• Finally, the ‘obvious’ shortage gets noticed in 2004 This report focuses on the dynamics of this upturn and complements A new upcycle begins, as rising confidence fuels strong fundamentals, 24 September, which addressed the macro backdrop. We forecast acceleration into 2004 as accepted views in the market (wrongly, we believe) swing from oversupply to multi-year shortage—a key factor driving the 1990-97 bull market that saw home prices gain 219% versus an 85% rise in income levels.
• 18 reasons for our optimism We cite 18 reasons including: 1) Landbank of only 2.7 years, well below the four-year JIT. Developers can earn >35% profit from rationing out stock. 2) No ‘1997 emigration’ selling of >10,000 units pa in the 1990-97 cycle this time. 3) Technical and other tests show little resistance until the weekly home price index rises 64%. Stock triggers include rising prices, property launches, Application List in Dec, auction in Q104 and rising ‘natural reverse flows’ from China. We still prefer companies with large landbanks: SHKP, Sino Land, Hang Lung Properties and New World Dev for their high NAV sensitivity to the residential and retail property markets.
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Global Equity Research ab Hong Kong
UBS Investment Research Real Estate Sector Comment HK Housing 2004: Shortage Increasingly Apparent
From depression to delight 28 November 2003 Housing is a multi-year, trending market www.ubs.com/investmentresearch In housing, where institutional investors are absent, private buyers dominate. As Paul Louie with most ‘retail investor’ markets, housing is driven more by the emotions of fear [email protected] and greed than cold analysis. Hence, home prices tend to make multi-year, one- +852 2971 8735 way moves as more people enter a rising market or exit a sinking one. Franklin Lam Trend reversal seen in Q303 should accelerate into 2004 [email protected] Prices have fallen for six years but 2003 should see the first upturn. While record +852 2971 8876 affordability, low ownership, plentiful cash and positive carry are well Hong Kong Property Team acknowledged, few have credited the much-improved predictability of this asset class since key changes in public housing and land sale policies in 2003. The pendulum does swing back—similar ‘disbeliever’ stories in gold and stocks have reversed this year. We continue to believe that Hong Kong is poised for a five- year+ upswing in housing that should see prices rise by 30%+ before end-2004.