Table of Contents
Preface...... xxvi
Volume I
Section 1 Fundamental Concepts and Theories
Chapter 1 New Economy, E-Commerce Businesses, and E-Businesses: Types, Similarities, and Differences...... 1 Duygu Toplu Yaşlıoğlu, Istanbul University, Turkey
Chapter 2 The Affective Domain of E-Commerce...... 19 Vildan Ateş, Ankara Yıldırım Beyazıt University, Turkey
Chapter 3 Mobile Social Commerce...... 40 Christine Balague, Institut Mines Telecom, France Zhenzhen Zhao, ISC Paris Business School, France
Chapter 4 Security Issues in E-Commerce...... 53 Arram Sriram, Anurag Group of Institutions, India Adiraju Prashantha Rao, Anurag Group of Institutions, India
Chapter 5 Electronic Payment Systems in Electronic Commerce...... 82 Rana Atabay Kuscu, Istanbul Medipol University, Turkey Yasemin Cicekcisoy, Istanbul Halic University, Turkey Umit Bozoklu, Istanbul Gedik University, Turkey
Chapter 6 Infrastructural Drivers of Online Shopping: An International Perspective...... 109 Syed Akhter, Marquette University, Milwaukee, WI, USA
Chapter 7 Development of E-Commerce: Factors Influencing Online Impulse Shopping in China...... 122 Umair Akram, School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing, China Muhammad Kaleem Khan, School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing, China Peng Hui, School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing, China Yasir Tanveer, School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing, China Zubair Akram, School of Management and Economics, Beijing Institute of Technology, Beijing, China
Chapter 8 Influences and Intention of Consumer’s Online Shopping Decision: Jordan as a Case...... 143 Radwan Moh’d Al-Dwairi, Department of MIS, Faculty of Information Technology and Computer Sciences, Yarmouk University, Irbid, Jordan Murad Al Azzam, Department of MIS, Faculty of Information Technology and Computer Sciences, Yarmouk University, Irbid, Jordan
Section 2 Development and Design Methodologies
Chapter 9 E-Commerce Business Model...... 160 Durga Patel, University Institute of Technology, India Sachin Goyal, University Institute of Technology, India Ratish Agarwal, University Institute of Technology, India
Chapter 10 Strategizing SCM-M Interface Using DeLone and McLean Model of IS Success and Fuzzy Cognitive Maps: Perspectives on E-Commerce Success...... 180 Shekhar Shukla, S.P. Jain Institute of Management and Research, Mumbai, India B.K. Mohanty, IIM Lucknow, Uttar Pradesh, India Ashwani Kumar, IIM Lucknow, Uttar Pradesh, India
Chapter 11 Strategies to Predict E-Commerce Inventory and Order Planning...... 212 Mohammad Anwar Rahman, Central Connecticut State University, New Britain, CN, USA Laura Casanovas, Central Connecticut State University, New Britain, CN, USA
Chapter 12 The Role of Social Commerce Components on the Consumer Decision-Making Process...... 227 Saleh Mohammed Kutabish, University of Minho, Portugal Ana Maria Soares, School of Economics and Management, University of Minho, Portugal
Chapter 13 Understanding User Social Commerce Usage Intention: A Stimulus-Organism-Response Perspective...... 240 Tao Zhou, School of Management, Hangzhou Dianzi University, Hangzhou, China
Chapter 14 Consumer Protection in Online Shopping: An Investigation of Virtual Credit Card Awareness in Turkey...... 257 Emre Yildirim, Sakarya University, Turkey
Chapter 15 Understanding Country Level Adoption of E-Commerce: A Theoretical Model Including Technological, Institutional, and Cultural Factors...... 275 Punit Ahluwalia, University of Texas Rio Grande Valley, Edinburg, USA Mohammad I. Merhi, Indiana University South Bend, South Bend, USA
Chapter 16 A Cloud Computing-Based Model of E-Commerce Adoption for Developing Countries...... 300 Ghada Refaat El Said, Management Information Systems Department, Future University in Egypt (FUE), New Cairo, Egypt
Chapter 17 The Moderating Effects of Gender on E-Commerce Systems Adoption Factors...... 319 Frederick Pobee, University of Pécs, Hungary Daniel Opoku, School of Business, Department of Human Resource, University of Education, Winneba, Ghana
Chapter 18 Study on E-Commerce Adoption in SMEs Under the Institutional Perspective: The Case of Saudi Arabia...... 341 Almaaf Bader Ali A, Nanjing University of Aeronautics and Astronautics, Nanjing, China Jian-Jun Miao, College of Economics and Management, Nanjing University of Aeronautics and Astronautics, Nanjing, China Quang Dung Tran, National University of Civil Engineering, Hanoi, Vietnam
Chapter 19 An Analysis of the Factors Influencing the Adoption of Online Shopping...... 363 Ali Tarhini, Sultan Qaboos University, Muscat, Oman Ali Abdallah Alalwan, Al-Balqa’ Applied University, Salt, Jordan Nabeel Al-Qirim, United Arab Emirates University, Al-Ain, United Arab Emirates Raed Algharabat, The University of Jordan, Amman, Jordan Ra’ed Masa’deh, The University of Jordan, Amman, Jordan
Chapter 20 Design Methodology for Effective User Interface Design for E-Commerce Applications...... 385 Namratha Birudaraju, Anurag Group of Institutions, India Adiraju Prasanth Rao, Anurag Group of Institutions, India
Chapter 21 A Framework to Improve Performance of E-Commerce Websites...... 413 G. Sreedhar, Rashtriya Sanskrit Vidyapeetha (Deemed University), India
Chapter 22 Creating Utilitarian and Hedonic Value from Website Quality and Online Retail Performance...... 429 Edward Shih-Tse Wang, National Chung Hsing University, Taichung, Taiwan
Chapter 23 Web Content Analysis of Online Grocery Shopping Web Sites in India...... 443 Tanushri Banerjee, School of Management, Pandit Deendayal Petroleum University, Gandhinagar, India Arindam Banerjee, Professor of Marketing, Indian Institute of Management, Ahmedabad, India
Chapter 24 Online Store Attribute Preferences: A Gender Based Perspective and MCDM Approach...... 457 Praveen Ranjan Srivastava, Indian Institute of Management (IIM) Rohtak Campus, Sunaria (Rohtak), 124001, India Anand Sharma, Indian Institute of Management (IIM) Rohtak Campus, Sunaria (Rohtak), 124001, India Rama Shankar Yadav, Indian Institute of Management (IIM) Rohtak Campus, Sunaria (Rohtak), 124001, India Satyendra Kumar Sharma, BITS Pilani, Rajasthan, India Inderjeet Kaur, Indian Institute of Management (IIM) Rohtak Campus, Sunaria (Rohtak), 124001, India
Chapter 25 Analysing Critical Success Factors for Supporting Online Shopping...... 473 Maria Leonilde R. Varela, Department of Production and Systems, School of Engineering, University of Minho, Guimarães, Portugal Goran D. Putnik, Department of Production and Systems, School of Engineering, University of Minho, Guimarães, Portugal Maria do Sameiro Carvalho, Department of Production and Systems, School of Engineering, University of Minho, Guimarães, Portugal Luís Ferreira, Polytechnic Institute of Cávado and Ave, Campus do IPCA, Barcelos, Portugal Maria Manuela Cruz-Cunha, Polytechnic Institute of Cávado and Ave, Campus do IPCA, Barcelos, Portugal & Algoritmi Research Centre, University of Minho, Portugal V. K. Manupati, School of Mechanical Engineering, Division of Manufacturing, VIT University, Vellore, India K. Manoj, School of Mechanical Engineering, Division of Manufacturing, VIT University, Vellore, India
Chapter 26 Exploring the Factors Influencing Customers Purchase Intention in Online Shopping...... 492 Fahima Khanam, University of Dhaka, Dhaka, Bangladesh
Chapter 27 Best Customer Experience in E-Retailing: A Knowledge-Based Empirical Model...... 507 Tahir Iqbal, Imam Abdulrahman Bin Faisal University, Saudi Arabia
Chapter 28 The Online Reviews’ Effects on Internet Consumer Behavior: An Exploratory Study...... 525 Mingli Zhang, Yanshan University, School of Economics and Management, Qinhuangdao, China Suyun Ding, Yanshan University, School of Economics and Management, Qinhuangdao, China Yuanwei Bian, Yanshan University, School of Economics and Management, Qinhuangdao, China
Chapter 29 Predicting Shoppers’ Continuous Buying Intention Using Mobile Apps...... 538 Sanjeev Prashar, Indian Institute of Management (IIM) Raipur, Raipur, India Priyanka Gupta, Indian Institute of Management (IIM) Raipur, Raipur, India Chandan Parsad, Rajagiri Business School, Kochi, India T. Sai Vijay, Institute of Management Technology (IMT) Nagpur, Nagpur, India
Chapter 30 Structural Equation Modelling of the Factors Influencing the Adoption of E-Commerce in Saudi Arabia: Study on Online Shoppers...... 556 Abdullah Saleh Alqahtani, Deanship of Common First Year, Self-development Skills Department, King Saud University, Riyadh, Saudi Arabia Robert Goodwin, School of Computer Science, Engineering and Mathematics, Flinders University, Adelaide, Australia Denise de Vries, Flinders University, Adelaide, Australia
Chapter 31 Designing Indulgent Interaction: Luxury Fashion, M-Commerce, and Übermensch...... 580 Christopher J. Parker, The University of Manchester, UK Stephen A. Doyle, The University of Manchester, UK
Section 3 Tools and Technologies
Chapter 32 Electronic Commerce and Decision Support Systems: Theories and Applications...... 602 Kijpokin Kasemsap, Suan Sunandha Rajabhat University, Thailand
Chapter 33 Resources and Value Co-Creation in Social Commerce: Evidence From Business Models in a Developing Economy – A Viewpoint for Future Research...... 621 Edward Entee, Univeristy of Ghana, Ghana
Volume II
Chapter 34 A Novel Fuzzy Integrated Customer Needs Prioritization Software Tool for Effective Design of Online Shopping Websites...... 634 Ashish K. Sharma, Manoharbhai Patel Institute of Engineering and Technology, Department of Computer Technology, Gondia, India Sunanda Khandait, KDK College of Engineering, Department of Information Technology, Nagpur, India
Chapter 35 The Use of Written Descriptions and 2D Images as Cues for Tactile Information in Online Shopping...... 656 Flor Morton, Universidad de Monterrey, Mexico
Chapter 36 Exploring the Role of E-Servicescape Dimensions on Customer Online Shopping: A Stimulus- Organism-Response Paradigm...... 675 Rohit Yadav, Faculty of Management Studies, Amity School of Business, Amity University, Noida, India Tripti Mahara, Institute of Management, Christ University, Bengaluru, India
Chapter 37 Experiencing Commercial Videos for Online Shopping: A Cross-Cultural User’s Design Approach...... 699 Jose Cañas-Bajo, Aalto University, Finland Johanna Silvennoinen, University of Jyväskylä, Finland
Chapter 38 Gamification in E-Commerce: Enhancing Digital Customer Engagement Through Game Elements...... 724 Farid Huseynov, Gebze Technical University, Turkey
Chapter 39 An Exploration of the Impact of Virtual Reality Interfaces on Online Shopping...... 742 Wen-Chin Hsu, Dept. of Information Management, National Central University, Taoyuan City, Taiwan Po-Han Chen, Dept. of Information Management, National Central University, Taoyuan City, Taiwan Chung-Yang Chen, Dept. of Information Management, National Central University, Taoyuan City, Taiwan
Chapter 40 Can Virtual Customer Service Agents Improve Consumers’ Online Experiences? The Role of Hedonic Dimensions...... 764 Ana Maria Soares, School of Economics and Management, University of Minho, Portugal José Carlos M. R. Pinho, University of Minho, Portugal Teresa Heath, University of Minho, Portugal António Alves, University of Minho, Portugal
Chapter 41 Determinates of Live Support Chat in Organizational Intranets: An Empirical Study in Kuwait...... 781 Ahmed Elmorshidy, Gulf University for Science and Technology, Mubarak Al-Abdullah, Kuwait
Chapter 42 Mobile Commerce Technologies and Management...... 802 Kijpokin Kasemsap, Suan Sunandha Rajabhat University, Thailand
Chapter 43 The Impact of Emergent Technologies in the Evolutionary Path for M-Commerce...... 824 Justino Lourenço, Polytechnic Institute of Gaya, Portugal Fernando Almeida, Polytechnic Institute of Gaya, Portugal
Chapter 44 Secure Payment Modes Technology for E-Commerce Applications...... 845 Niteesha Sharma, Anurag Group of Institutions, India Adiraju Rao Prashanth, Anurag Group of Institutions, India
Chapter 45 Predictors of the Continued Adoption of WECHAT Mobile Payment...... 860 Isaac Kofi Mensah, School of Economics and Management, Jiangxi University of Science and Technology, Ganzhou, China
Chapter 46 Enhancing Online Repurchase Intention via Application of Big Data Analytics in E-Commerce..... 885 Steven Chan Siang Hui, Anglia Ruskin University, UK Omkar Dastane, FTMS College, Malaysia Zainudin Johari, FTMS College, Malaysia Mardeni Roslee, Multimedia University, Malaysia
Chapter 47 The Role of Reputation on Trust and Loyalty: A Cross-Cultural Analysis of Tablet E-Tailing...... 925 Sunday Adewale Olaleye, University of Oulu, Oulu, Finland Jari Salo, University of Helsinki, Helsinki, Finland Dandison C. Ukpabi, University of Jyväskylä, Jyväskylä, Finland
Chapter 48 Clustering E-Shoppers on the Basis of Shopping Values and Web Characteristics...... 941 Sanjeev Prashar, Indian Institute of Management Raipur, Raipur, India Sai Vijay Tata, Indian Institute of Management Ranchi, Ranchi, India Chandan Parsad, Rajagiri Centre for Business Studies, Kochi, India Abhishek Banerjee, Indian Institute of Management Raipur, Raipur, India Nikhil Sahakari, Indian Institute of Management Raipur, Raipur, India Subham Chatterjee, Indian Institute of Management Raipur, Raipur, India
Chapter 49 (Adoption of Online Subscription Beauty Boxes: A Behavioural Reasoning Theory (BRT Perspective...... 958 Brijesh Sivathanu, Symbiosis Centre for Information Technology, Symbiosis International University, Pune, India
Chapter 50 Understanding Vietnamese Consumer Intention to Use Online Retailer Websites: Application of the Extended Technology Acceptance Model...... 984 A. F. M. Jalal Ahamed, University of Skövde, Sweden Yam Limbu, Feliciano School of Business, Montclair State University, USA Long Pham, School of Management, University of Louisiana at Monroe, USA & Department of Economics and Management, Thuyloi University, Hanoi, Vietnam Ha Van Nguyen, Faculty of Business Administration, Banking Academy, Hanoi, Vietnam
Section 4 Utilization and Applications
Chapter 51 Reverse Logistics in E-Retaling...... 1001 Senem Ergan, Namık Kemal University, Turkey Ayşe Akyol, Trakya University, Turkey
Chapter 52 Evaluating E-Commerce-Related Distribution and Warehousing in Terms of Sustainability...... 1028 Yeliz Demirkıran, Yaşar University, Turkey Ikbal Ece Dizbay, Yaşar University, Turkey
Chapter 53 The Influence of Enjoyment Factor Toward the Acceptance of Social Commerce...... 1061 Alaa M. Momani, Faculty of Computer and Information Technology, Al-Madinah International University, Shah Alam, Malaysia Wael M. Yafooz, Al-Madinah International University, Shah Alam, Malaysia Mamoun M. Jamous, Faculty of Computer and Information Technology, Al-Madinah International University, Shah Alam, Malaysia
Chapter 54 The Effects of Social Commerce Utilization on Business Performance: A Study of Hotels in Lebanon...... 1073 Firas Mohamad Halawani, International Tourism and Hospitality College at Riyadh, Lincoln College International (LCI), Saudi Arabia Patrick C.H. Soh, Multimedia University, Cyberjaya, Malaysia Yahya Mohamad Halawani, International Tourism and Hospitality College at Riyadh, Lincoln College International (LCI), Saudi Arabia
Chapter 55 E-Commerce Security Research in Big Data Environment...... 1100 Mei Zhang, School of Information, GUI Zhou University of Finance and Economics, Guiyang, China Huan Liu, School of Information, GUI Zhou University of Finance and Economics, Guiyang, China Jinghua Wen, School of Information, GUI Zhou University of Finance and Economics, Guiyang, China
Chapter 56 Exploring the Influence of Live Streaming in Mobile Commerce on Adoption Intention From a Social Presence Perspective...... 1115 Zixi Liu, Chuzhou Vocational and Technical College, China Jian Yang, Chuzhou Vocational and Technical College, China Lin Ling, Chuzhou Vocational and Technical College, China
Chapter 57 A Study on Performance of E-Commerce Web Applications...... 1136 Sreedhar G, Rashtriya Sanskrit Vidyapeetha (Deemed University), India
Chapter 58 Difficulty in Transition: Study on Hindrances in Online Shopping for Potential Shoppers...... 1144 Chand Prakash Saini, SGT University Gurugram, India
Chapter 59 Influence Factors of Online Shopping Food Quality Performance Considering the Relationship Quality...... 1157 Xiaoping Li, Jiangsu University of Science and Technology, Zhen Jiang, China Lijuan Xie, Jiangsu University of Science and Technology, Zhen Jiang, China Lan Xu, Jiangsu University of Science and Technology, Zhen Jiang, China
Chapter 60 Relationships Among Dimensions of Online Second-Hand Shopping, Satisfaction, and Repurchase Intention...... 1169 Murali Swapana, VIT Business School, VIT University, Vellore, India Chandrasekaran Padmavathy, VIT Business School, VIT University, Vellore, India
Chapter 61 Advantages and Obstacles of Electronic Commerce in Sports Footwear...... 1182 Blaženka Knežević, Faculty of Economics and Business, University of Zagreb, Zagreb, Croatia Boris Šantić, First School of Economics Zagreb, Zagreb, Croatia Ivan Novak, Faculty of Textile Technology, University of Zagreb, Zagreb, Croatia
Chapter 62 Consumer Shopping Orientations and Online Purchases of Rural Tourism Services...... 1203 Aleksandar Grubor, Faculty of Economics, University of Novi Sad, Serbia Nenad Djokic, Faculty of Economics, University of Novi Sad, Serbia
Chapter 63 Enhancing Calculative Commitment and Customer Loyalty Through Online Relationship Marketing: The Mediating Role of Online Trust...... 1221 Sheena Lovia Boateng, Business School, University of Ghana, Ghana
Chapter 64 Hedonic and Utilitarian Values Behind Engagement of Online Consumers...... 1242 Farrah Zeba, ICFAI Business School (IBS), IFHE University (Deemed), India Musarrat Shaheen, ICFAI Business School (IBS), IFHE University (Deemed), India Raveesh Krishnankutty, Rajagiri Business School, India
Chapter 65 Men vs. Women: Study of Online Shopping Habits and Factors Influencing Buying Decisions in Bahrain...... 1264 Ali Hussein Zolait, University of Bahrain, Sakhir, Bahrain Safeya Mohamed Isa, University of Bahrain, Sakhir, Bahrain Hala Mahmood Ali, University of Bahrain, Sakhir, Bahrain Veera Pandiyan Kaliani Sundram, Universiti Teknologi MARA, Shah Alam, Malaysia
Chapter 66 Antecedents of Social Commerce Adoption in Developing Countries: An Empirical Study...... 1278 Felix Nti Koranteng, University of Education, Winneba, Ghana Richard Boateng, University of Ghana, Ghana Richard Apau, Kwame Nkrumah University of Science and Technology, Ghana
Volume III
Chapter 67 Exploring Supportive and Deterrent Factors on Online Shopping in a Developing Country...... 1290 Tolga Pusatli, Cankaya University, Turkey Ibrahim Akman, Atilim University, Turkey
Chapter 68 Trust, Perceived Benefit, and Purchase Intention in C2C E-Commerce: An Empirical Examination in China...... 1313 Shukuan Zhao, Jilin University, Changchun, China Yiwen Fang, Jilin University, Changchun, China Weiyong Zhang, Old Dominion University, Norfolk, USA Hong Jiang, Jilin University, Changchun, China
Chapter 69 What Makes Customers Repurchase Grocery Products from Online Stores in Korea...... 1339 Jin Yong Park, Konkuk School of Business, Seoul, South Korea Dhanabalan Thangam, Acharya Institute of Graduate Studies, Banglore, India
Chapter 70 Understanding Egyptian Consumers’ Intentions in Online Shopping...... 1357 Reham I. Elseidi, Ain Shams University, Faculty of Commerce, Business Department, Cairo, Egypt, & Badr University in Cairo, Cairo, Egypt
Chapter 71 Exploring Online Marketing Adoption Factors Among Used Car Sellers in Ghana...... 1377 Masud Ibrahim, University of Education, Winneba, Ghana Anthony’ Freeman Mensah, University of Education, Winneba, Ghana Frederick Asare, Kumasi Technical University, Kumasi, Ghana
Section 5 Organizational and Social Implications
Chapter 72 Examination of the Extent and Effects of Strategic Management on E-Commerce Companies...... 1392 Zafer Adiguzel, Istanbul Medipol University, Turkey
Chapter 73 Examination of Effects of Competitive Strategies on the E-Commerce Companies in Terms of Achieving Sustainable Competitive Advantage...... 1419 Zafer Adiguzel, Istanbul Medipol University, Turkey
Chapter 74 Impact of E-Commerce on Agricultural Business Success...... 1452 Carla Sofia Vicente Negrão, University of Coimbra, Portugal
Chapter 75 Impact of Product Presentation on Purchase Intention: Moderating Role of Mood in Online Shopping of Lifestyle Products...... 1477 Devkant Kala, University of Petroleum and Energy Studies, India D. S. Chaubey, Uttaranchal University, India
Chapter 76 Millennials Consumers’ Behaviors between Trends and Experiments...... 1492 Muhammad Anshari, Universiti Brunei Darussalam, Gadong, Brunei Darussalam Yabit Alas, Universiti Brunei Darussalam, Gadong, Brunei Darussalam Abdur Razzaq, Universitas Islam Negeri Raden Fatah Palembang, South Sumatra, Indonesia Masitah Shahrill, Universiti Brunei Darussalam, Gadong, Brunei Darussalam Syamimi Ariff Lim, Universiti Brunei Darussalam, Gadong, Brunei Darussalam
Chapter 77 Impact of Mood of the Millennial Customers on Purchase of Apparels Online...... 1509 Anusha Thakur, Stellarix Consultancy Services, India
Chapter 78 Components of Consumer Factor and Its Influence on Attitude of the Student Online Shopping Community: Consumer Factor and Its Influence on Attitude...... 1530 R.Rajendra Kumar, Research Scholar, Anna University, Chennai, India
Chapter 79 Study of Emotional Factors Influencing Professionals’ Adoption to E-Payment in Sri Lanka...... 1548 Damith Dhanushka De Silva, Uva Wellassa University of Sri Lanka, Sri Lanka Jayaranjani Sutha, Uva Wellassa University of Sri Lanka, Sri Lanka
Chapter 80 A Review of Antecedents of Online Repurchase Behavior in Indian E-Commerce Paradigm Shift...... 1578 Syed Habeeb, National Institute of Technology Warangal, India K. Francis Sudhakar, National Institute of Technology Warangal, India
Chapter 81 Effect of Online Second-Hand Shopping Experience on Repurchase Intention: Evidence From Indian Shoppers...... 1598 Murali Swapana, VIT Business School, Vellore Institute of Technology (VIT), Vellore, India Chandrasekaran Padmavathy, VIT Business School, Vellore Institute of Technology (VIT), Vellore, India
Chapter 82 Consumer E-Loyalty for E-Grocery Shopping in a Metro City of India: Role of Flow and TAM Antecedents...... 1612 Sablu Khan, Department of Business Administration, Aligarh Muslim University, Aligarh, India Adil Khan, OP Jindal University, Raigarh, India
Chapter 83 Adoption of E-Commerce Among Travel Agents in Brunei Darussalam...... 1633 Md Hisyamuddin Hamir, School of Business and Economics, Universiti Brunei Darussalam, Brunei Nurul Qamarina Ali Sham, School of Business and Economics, Universiti Brunei Darussalam, Brunei Siti Nazihah Ahmad, School of Business and Economics, Universiti Brunei Darussalam, Brunei Nur Khalifah Ibrahim, School of Business and Economics, Universiti Brunei Darussalam, Brunei Shazedah Osman, School of Business and Economics, Universiti Brunei Darussalam, Brunei Amalina Zuadi, School of Business and Economics, Universiti Brunei Darussalam, Brunei
Section 6 Critical Issues and Challenges
Chapter 84 The Implications of Unethical and Illegal Behavior in the World of E-Commerce...... 1656 Adel Ismail Al-Alawi, University of Bahrain, Bahrain Arpita Anshu Mehrotra, Royal University for Women, Bahrain Hala Elias, Royal University for Women, Bahrain Hina S. M. Safdar, University of Bahrain, Bahrain Sara Abdulrahman Al-Bassam, The Social Development Office of His Highness the Prime Minister’s Diwan, Kuwait
Chapter 85 Cloud Security in E-Commerce Applications...... 1720 Shah Rukh Malik, Government College University, Pakistan Mujahid Rafiq, The Superior University (Defence Road Campus), Lahore, Pakistan Muhammad Ahmad Kahloon, The Superior College (University Campus), Lahore, Pakistan
Chapter 86 Taxing E-Commerce: Its Challenges and Future Prospects – A Comparative Analysis...... 1733 Pankaj Dhaundiyal, Ethiopian Civil Service University, Ethiopia
Chapter 87 Electronic Commerce and Actual Problems of Taxation: The Key Underlying Issues...... 1762 Isabel Lopes Teixeira, Lusófona University of Humanities and Technology, Portugal Inna Sousa Paiva, Lisbon University Institute (ISCTE-IUL), Portugal
Chapter 88 Construction Basis of C2C E-commerce Credit Evaluation Index...... 1782 Hua Peng, Wuyi University, School of Business, Fujian, China
Chapter 89 Uncertainty Avoidance and Consumer Cognitive Innovativeness in E-Commerce...... 1797 Osama Sohaib, University of Technology Sydney, Sydney, Australia Kyeong Kang, University of Technology Sydney, Sydney, Australia Iwona Miliszewska, University of Technology Sydney, Sydney, Australia
Chapter 90 Domestic vs. International E-Shopping: An Empirical Perceptions Analysis...... 1819 Vaggelis Saprikis, Western Macedonia University of Applied Sciences, Greece
Chapter 91 Influence of Perceived Benefits on Consumers’ Online Purchase Behaviour: An Empirical Study...... 1835 Rama Mohana Rao Katta, Department of Commerce and Management Studies, Andhra University, Visakhapatnam, India Chandra Sekhar Patro, Department of Management Studies, GVP College of Engineering (A), Visakhapatnam, India
Chapter 92 Analyzing Online Customer Satisfaction: The Impacts of Perceived Benefits, Perceived Risks, and Trust...... 1864 Jennifer H. Gao, Macao Polytechnic Institute, Macao, China
Chapter 93 Customer Satisfaction in Online Shopping in Growing Markets: An Empirical Study...... 1878 Syed Shah Alam, MAHSA University, Jenjarom, Selangor, Malaysia Mohd Helmi Ali, Universiti Kebangsaan Malaysia, Bangi, Malaysia Nor Asiah Omar, Universiti Kebangsaan Malaysia, Bangi, Malaysia Wan Mohd Hirwani Wan Hussain, Universiti Kebangsaan Malaysia, Bangi, Malaysia
Chapter 94 What Factors Influence the Use of Electronic Commerce? A Case in Turkey...... 1893 Hayri Abar, Gaziantep University, Turkey Ömer Alkan, Ataturk University, Turkey
Chapter 95 The Perceived Risks Affecting Online Shopping Adoption in Jordan...... 1911 Muhammed Alnsour, Al-Balqa Applied University, Salt, Al-Balqa, Jordan Nadar Ismael, German Jordanian University, Amman, Jordan Zaid Nsoor, German Jordanian University, Amman, Jordan Midhat Feidi, German Jordanian University, Amman, Jordan
Chapter 96 Legal and Regulatory Challenges in Facilitating a Sustainable ASEAN E-Commerce Sector...... 1925 Lekha Kunju Pillai Laxman, Azman Hashim International Business School, Universiti Teknologi Malaysia, Malaysia
Chapter 97 The Challenges and Opportunities of E-Commerce Data Collection in Indonesia Compared to BRICS Countries...... 1950 Muhammad Basorudin, BPS-Statistics Indonesia, Indonesia Khalilur Rahman, BPS-Statistics Indonesia, Indonesia Nadra Yudelsa Ratu, BPS-Statistics Indonesia, Indonesia Easbi Ikhsan, BPS-Statistics Indonesia, Indonesia Wida Siddhikara Perwitasari, BPS-Statistics Indonesia, Indonesia
Index...... xxix