Gavin-Report-1999-08
AUGUST 16, 1999 ISSUE 2268 TOE MOST TRUSTED NAME IN RADIO tH.III'-1111; melissa etheridge And Now... angels would fall The Boulder Summit MUSIC TOP 40 Enrique Dances Into Top 10 HOT AIC There Goes Sixpence...Again AIC Clapton's "Blue Eyes" Wide Open COUNTRY impacting radio august 25th Chely Is Wright for #1 NEWS GAVIN Hits With HyperACTIVE Artemis Announces Promo Team From the Publishers of Music Week, MI and tono A Miller Freeman Publication www.americanradiohistory.com advantage Giving PDs the Programming Advantage Ratings Softwaiv designed dust for PDs! Know Your Listeners Better Than Ever with New Programming Software from Arbitron Developed with input from PDs nationwide, PD Advantage'" gives you an "up close and personal" look at listeners and competitors you won't find anywhere else. PD Advantage delivers the audience analysis tools most requested by program directors, including: What are diarykeepers writing about stations in my market? A mini -focus group of real diarykeepers right on your PC. See what listeners are saying in their diary about you and the competition! When listeners leave a station, what stations do they go to? See what stations your drive time audience listens to during midday. How are stations trending by specific age? Track how many diaries and quarter -hours your station has by specific age. How's my station trending hour by hour? Pinpoint your station's best and worst hours at home, at work, in car. More How often do my listeners tune in and how long do (c coue,r grad they stay? róathr..,2 ,.,, , Breaks down Time Spent Listening by occasions and TSL per occasion.
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