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Inside

Van Int’l Auto Show 11-18

B.C. Budget Report Card 5

Events Calendar 2 Events & Speakers 3 Key Issues 5 Chairman’s Message 6 Guest Column 6 Member News 4, 19-22 Crime & Security 7

Spirit of 8-9 SUPPLIED PHOTO Footprints 10 Through the Eye of the Raven is a 7,200 sq. ft. mural painted on the side of the Orwell Hotel at 458 East Hastings St. In the summer of 2010, five First Nations artists worked 33 days to complete the project, it then inspired the artists and the Vancouver Native Housing Society, which owns the building, to form Urban Aboriginal, a gallery and brand Intellectual Property 23 for aboriginal artists to showcase their work. Training & Executive Coaching 24-25 Around the Board 26 Setting space for Urban Aboriginal art

BY DANIEL PI facility to showcase aboriginal communities for treatment in Orwell Hotel at 458 East Hastings St. Quote of the month artwork, and a longhouse for cer- Vancouver. in summer 2010. High school Native housing organizers on the emonial purposes. The longhouse on the building’s Five artists worked more than 33 21 Downtown Eastside hope a gallery “It’s the first longhouse to be roof will be used for ceremonial and days to create the mural, arguably students need opening in November 2011 will built in Vancouver in centuries,” traditional healing purposes for the largest in the city. The work fea- to know why be the catalyst for a new brand of said Joseph MacLean, a consultant residents and visiting aboriginals. tures art styles from several different mathematics is authentic aboriginal artwork called for VNHS. MacLean said by supporting ab- aboriginal communities. Urban Aboriginal. The Vancouver Healing Lodge, original artists living in the Down- “They wanted the sense of the worth learning and When the Vancouver Native built on the site of the former town Eastside, the society is helping different nations, they want a sense how it connects to Housing Society’s (VNHS) latest Pender Hotel, will provide housing empower artists and giving them of the protests that they feel haven’t interesting careers. social housing project opens next for aboriginal artists “living on the the opportunity to build com- been heard,” MacLean said. “On the year at 31 West Pender, the single- red road” and in sobriety, MacLean munity. That attitude has already flip side, there is such an incredibly residential occupancy (SRO) build- said. Additional rooms will be set proven successful after the society boardoftrade.com ing will also include a 1,800 to 2,200 aside as a medical stay facility for unveiled a 7,200 sq. ft. mural, called URBAN ABORIGINAL square foot gallery and production aboriginals travelling from remote Through the Eye of the Raven, at the CONTINUED ON PAGE 4

See Auto Show insert, March 29 – April 3, 2011 pages 11 – 18 at the new Vancouver Convention Centre board calendar For full details or to register, visit www.boardoftrade.com Events catch-up The Vancouver Board of Trade Cable Program Guide KTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQX MARCH DAILY PROGRAM SCHEDULE! KTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQX SEE TIMES BELOW* KTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQX Distinguished Speaker KTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQX 9| Program® PATRIOT HEARTS: The first-year Mar 6, 6:30 p.m. to KTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQXKTQX Michael Graydon, president anniversary of the Olympic Games Mar 13, 6:30 a.m. and CEO, BCLC. DOLLARS AND that changed a country SENSE: The beneficiaries of gam- John Furlong, CEO, Vancouver Organizing bling in Vancouver. 11:45 a.m.-2 Committee for the 2010 Olympic and p.m. The Fairmont Waterfront – Paralympic Winter Games (VANOC) Waterfront Ballroom. Sponsored by Great Canadian Gaming Cor- poration. CREATING VANCOUVER’S NEW Mar 13, 6:30 p.m. ENTERTAINMENT NEIGHBOURHOOD: BC to Mar 20, 6:30 am Small Business Council Place and Paragon 10 |Meetup David Podmore, chair, BC Pavilion Small Business Council “Bingo Corporation; and Scott Menke, president, Networking” Meetup. 5-7 p.m. Paragon Gaming Corp. Ceilis Irish Pub, 670 Smithe St.

Distinguished Speaker GO GLOBAL WITH UBC: Make your ‘local’ Mar 20, 6:30 p.m. to

10| Program® university your international business Mar 27, 6:30 am

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2 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® events & speakers At the podium

Craig Kielburger addresses The Vancouver Board of Trade in 2009 when he and brother Marc were awarded the innaugural Rix Center Award for En- gaged Citizenship from The Board. In April 2011, Kielburger will be inducted as a “founding fellow” of The Vancouver Board of Trade’s Rix Center for Corporate Citizenship & Engaged Leadership. PHOTO BY D. PI BY PHOTO PHOTO: D. ROELS “When it comes to change, it’s really important not to over analyze some things and to keep things simple where you can. It will get complicated Feature Event on its own.” Marie Samson, Change Management Lead, Transmission & Distribution, BC Hydro. Jan. 27, 2011

Laying the foundations in Haiti

Join The Vancouver Board of Trade in Partnership with The Board of Trade to D. ROELS BY PHOTO Gregg Saretsky, president and welcoming Craig Kielburger back to help raise funds for Haiti. CEO, WestJet Airlines “There is no place on earth that has Vancouver. Since the agreement, The Vancouver the opportunities opening up for it The co-founder of Free The Children Board of Trade has supported the long- like we do in B.C... all we have to do is returning to the city to be inaugurated term and sustainable humanitarian relief is be smart and remember, whatever as a “founding fellow” of The Vancouver efforts of Free The Children through local A WestJet you dream you can do, begin it. Bold- Board of Trade’s Rix Centre for Corporate campaigns including raising awareness in ness has genius and power in it. This Citizenship & Engaged Leadership. schools and throughout the community. success story is a magic place.” Premier Gordon Kielburger will be joined on the stage As part of the initiative, The Board of Campbell. Feb. 4, 2011 by The Right Honourable Michaëlle Jean, Trade sold symbolic bricks to raise funds former-Governor General and UNESCO for a school in Haiti during a sold-out It began with two Boeing 737 200s, special envoy for Haiti, as they look back Board speaker program featuring former flying to five cities in Western Canada. at the humanitarian work being done in U.S. president Bill Clinton in May 2010. Fast forward 15 years and today Haiti since the earthquake which hit their More funds were raised during The Board WestJet operates a fleet of 91 fuel- country in January 2010. of Trade’s June Annual General Meeting. efficient Boeing 737 Next Generation Both Kielburger and Jean have an in- The Spirit of Vancouver arm of The aircraft flying to 71 destinations in 13 timate knowledge of the country and the Board of Trade has donated partial pro- countries. efforts to rebuild after the quake. They ceeds from the sale of its silk neckties Since 1996, WestJet has been com- will present the stories of success and and scarves designed by master artist-in- peting fiercely in the airline industry discuss the challenges that Haiti still faces resident Bill Helin to Free The Children. is now one of the most profitable 15 months later. The fellowship award follows the 2009 airlines in the world. LAYING FOUNDATIONS IN HAITI inaugural Rix Center Award for Engaged Join The Vancouver Board of PHOTO BY D. ROELS BY PHOTO takes place April 15, and is presented Citizenship that both Craig and brother Trade and learn how WestJet has “We shared with the world the Canada alongside Free The Children’s Western Marc Kielburger received from The Board come this far with company presi- we love and cherish. This was a human Canada office. of Trade. dent and CEO Gregg Saretsky. story of people who hold hands and do The event is sponsored by LifeLabs. For more information about LAYING Whether it’s WestJet’s approach great things together.” John Furlong, The day also marks just over a year FOUNDATIONS IN HAITI, visit The Board’s to technology, operations, its guests OC, OBC, CEO, Vancouver Organizing since Craig Kielburger signed the Spirit website at www.boardoftrade.com — and, most importantly, its people, Committee for the 2010 Olympic and of Vancouver® 2010 Free The Children Events. Saretsky will speak on how taking a different track can produce outstand- Paralympic Winter Games (VANOC). ing results. Feb. 11, 2011 Saretsky will also shed light on NEXT ISSUE what WestJet has in store for Van- couver. Coming up in the April 2011 issue of Sounding Board look for special features 15 YEARS OF DOING THINGS covering topics on: DIFFERENTLY: A WestJet success story takes place on March 24 at the Continuing Education Renaissance Vancouver Harbour- BC Port/Coastal Waters side Hotel, 1133 Hastings Street West. Spring Getaways Registration begins 11:45 a.m. The Golf program runs from 12:15-2 p.m. Insurance Tickets are $79 for members and guests, and $110 for future-members. MEMBERS ONLY: Does your company have news to share? Send your editorial Reserve a table of eight for $752 D. ROELS BY PHOTO submissions (350 words max.) to [email protected]. Please confirm you area for members or $1144 for future- “We are a soccer continent today,” Don Board of Trade member in your email. For more information on upcoming special members. Garber, commissioner for the MLS features, go to boardoftrade.com and click on Resources for more information on This event is sponsored by the and CEO of Soccer Untied Marketing, Sounding Board. Vancouver Airport Authority. on rising popularity of professional For more information, or to regis- soccer. Feb. 14, 2011 MEMBERS (20% discount) & NON-Members: To advertise in Sounding Board, ter for this event, go to www.board- please contact Gary Fach at [email protected] or call 604-876-0463. oftrade.com. For more information, visit www.boardoftrade.com

3 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® member news

URBAN ABORIGINAL CONTINUED FROM PAGE 4 Remember the Games with Kuniisii - Music & Mythology

BY KIT WATSON

Steinway & Sons, Tom Lee Music Canada and the British Columbia Lions Society for Children with Disabilities is remember- ing the 2010 Winter Games by putting its one-of-a-kind art project, Kuniisii - Music & Mythology, on display at Tom Lee’s downtown Vancouver store. Last year, to celebrate the Games, music and aboriginal culture, the three groups joined forces to create two Steinway concert grand pianos decorated by First Nations artists. The Kuniisii was decorated by Haida artist Jay Simeon. SUBMITTED PHOTO

PHOTO BY D. PI BY PHOTO Kuniisii is valued at more than $500,000 World famous pianist Lang Lang performs with Joseph MacLean stands in the Orwell Hotel art gallery which features work by aboriginal artists living in and partial proceeds of its sale will benefit pianist Trevor Hoffman on the the Downtown Eastside. the BC Lions Society. This summer the white Steinway concert grand piano decorated by Haida Coast Salish Art Case Piano, The Way of Our artist Jay Simeon. The piano was part of a pair of strong artistic community on the east side, Now, MacLean said the VNHS is helping Ancestors, sold to a private collector. commemorative pianos with First Nations designs commissioned in celebration of the 2010 Winter this is saying, ‘Hey, we’re here.’” develop a new brand for artists to showcase Among Kuniisii’s unique history since its Games. “It’s becoming a landmark pretty quickly,” their work under at the Orwell Hotel and creation and official Haida blessing ceremony MacLean added, explaining the artists are soon at the new Healing Lodge. The idea is to are noted public performances on the piano of the creatures involved in these epic battles.” talking with their counterparts in Chinatown ensure authentic artwork is sold at fair trade by Vancouver Symphony Orchestra’s musical A masterpiece of musical art, this Model about collaborating on future public art proj- prices with proceeds going to the artists. director maestro Bramwell Tovey, local com- “D” has spiritual creatures from Haida myth ects in the neighbourhood. In essence, MacLean hopes the Urban poser Jared Miller, and international piano hand-painted in ground argillite acrylic. The mural also inspired the artists to form Aboriginal mark will become the standard superstar Lang Lang, who signed the piano Supernatural beings – watchmen standing a gallery at the Orwell Hotel. It sprung up signifying authentic artwork by aboriginal after his performance with the VSO at the guard, Raven sharing his knowledge, Mouse when the society held its open house for the artists, sold by aboriginals. Vancouver Orpheum. Woman guarding and teaching the young – mural, MacLean said. The Vancouver Native Housing Society is a Kuniisii’s artist Jay Simeon notes that, “To are brought to life with the rare stone which is “It was a staging area on the opening day non-profit organization which owns or oper- the Haida people, music and mythology are found only on B.C.’s Queen Charlotte Islands. of the mural and we thought why don’t we ates 15 buildings in Vancouver for affordable intrinsically connected… there is no way to Kuniisii – Myth & Mythology is on display hang a bunch of art up? And a gallery was and safe housing for aboriginals and at-risk separate music from our stories, and no better at Tom Lee Music’s downtown Vancouver loca- born,” MacLean said. youth, women, families and seniors. way to capture it than through the visual form tion at 929 Granville Street.

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4 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® key issues

Board of Trade grades provincial budget with an A- Report Card for spending control and tax competiveness The Vancouver Board of Trade, representing Report Card following the economic turn- 5,500 members, has assigned an A- grade to around experienced in the last year and the the provincial budget, 2011/2012, based on projected end of stimulus spending. unprecedented control over expenditures and tax competitiveness. “As Finance Minister Colin Hansen has stated, this budget is one which maintains previously projected expenditures with some shifting between various ministries. It uses conservative revenue estimates while keeping total cost increases at reasonable levels,” said Bernie Magnan, chief econo- mist, The Vancouver Board of Trade, who attended the budget lockup in Victoria and then communicated with members of The Board’s Government Budget and Finance Committee to assign a rating. The Board rated the 2011/2012 budget on the following four criteria, and whether the budget met The Board’s recommendations submitted previously to Finance Minister Chris Carty and Elise Reese, co-chairs of The Vancouver Board of Trade’s Government Budget and Finance Colin Hansen. The resulting Report Card was Committee, address the media during a press conference on the provincial budget. The committee presented issued at a media conference with spokes- its Budget Report Card, grading the provincial budget on several factors including Spending, Tax Competi- tiveness, Debt Management and Economic Vision. people Chris Carty and Elise Rees, co-chairs of The Board’s Government Budget and internationally competitive. much needed infrastructure and economic Finance Committee, and Grayden Hayward, Debt Management (B+) stimulus spending when dealing with the acting managing director, The Vancouver The Board previously recommended: challenge of tough economic times. The Board of Trade: s!PPLYUNANTICIPATEDREVENUEINCREASES Board today reinstated its provincial budget Spending (A+) towards reducing taxpayer-supported debt; The Board of Trade previously recom- s$EVELOPSTRATEGYFORRETURNINGTOA mended: surplus budget in an expeditious manner. s,IMITSPENDINGINCREASESTOCOMBINED The Board recognizes the difficulty of rates of population growth and inflation debt management in times of economic (3.5 per cent); recession. This year, the combination of the s)MPLEMENTHEALTH CAREREFORMSTO economic recovery (leading to higher than improve productivity and limit need for MAPPING SALARIES expected revenues) and reasonable control significant increases in future health care on spending increases will help keep the spending. taxpayer-supported debt to GDP ratio below The committee concluded health care 18 per cent – a major factor in keeping the & TOTAL REWARDS spending increases remain a challenge, province’s Triple A credit rating. Although while overall spending increases having the forecast is for the province to achieve www.wcbc.ca/surveys remained within reasonable bounds – a very a balanced budget by the 2013/14 fiscal difficult feat to accomplish. The government year, the increased deficit projected for the is to be commended for its fiscal prudence intervening years causes some concern. Access to current, accurate, and encouraged to continue the search for The mitigating factor is the conservative ways to keep health care spending at a rea- economic growth estimates and significant market data is the only way to sonable level. contingency factors included in the budget, know if your salaries & total Tax Competitiveness (A-) which, if unneeded, could lead to a balanced The Board previously recommended budget sooner. rewards are competitive. several measures to increase tax competi- Economic Vision (B+) tiveness, namely: The Board previously recommended: Our 10 compensation surveys provideoverall s2AISETO THEDOLLARTHRESHOLD QUESTIONS? s)NCREASINGREAL'$0ANDDISPOSABLE dataǡ alon‰ ™itŠ data speciƤc to tŠe etro at which the 14.7 per cent personal tax rate income per capita; Nancy MacLeod Vancouver: applies; s#ONTINUEINVESTMENTINEDUCATIONAND ϲϬϰͲϲϴϯͲϵϭϱϱ s2EDUCETHEPERCENTTAXRATEFOR productivity improvement; ϭͲϴϬϬͲϳϴϭͲϮϰϭϭ ‹ Clerical/Administrative Support high income earners; s'ROWINGPRIVATESECTORINVESTMENT s2ESTRUCTURETHE0ROPERTY4RANSFER4AX The Board concluded that due to the [email protected] ‹ iddle ana‰ement Ƭ roˆessional regime making it more competitive with nature of this year’s budget, and the present ‹ nˆormation ecŠnolo‰y other provinces; leadership race, the proposed economic ‹ aretin‰ Ƭ Sales s-ITIGATEADVERSEIMPACTSOFTHE(34 vision relies more on conservative assump- The committee concluded that although tions and significant contingency funds than ‹ n‰ineerin‰ Ƭ ecŠnical The Board recognizes the government’s having a focus. Investment in education has ‹ roduction Ƭ istri„ution continued resolution to lower business flattened and the issue of improved pro- ‹ Executive Compensation taxes, especially for small business, it is ductivity needs to be addressed in a more ‹ somewhat disappointed the government did robust manner. Members of the oard oˆ irectors not address the issue of changing the level “This is more of a status quo budget than Vancouver Board ‹ otal e™ards ractices at which the Property Transfer Tax increases one with economic vision,” concluded Carty. of Trade receive Ƭ Employee eneƤts to 2 per cent. “This is a treading water budget,” con- ĂŶĂĚĚŝƟŽŶĂůϭϱй ‹ Salary ncreases Ƭ Compensation olicy “This is very high compared to the rest cluded Magnan. discount. of the country,” said co-chair Chris Carty. In 2009, The Board suspended its letter Also, the government has yet to tackle the grading criteria and the Report Card for both level at which the highest personal income the provincial and federal budgets in rec- STOP Guessing y START Knowing y ORDER Today tax rate kicks in to make the province more ognition of government having to invest in

5 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® chairman’s message Board rolls out strategic plan

PUBLISHER The Vancouver Board of Trade Trade “provides access to Western Ambassadors’ Club and introduc- MANAGING EDITOR Terry Hadley, 604-641-1271 Canada’s leading business net- ing events specifically tailored for [email protected] working organization.” It provides new members. “access to world-class speakers.” The plan also sets specific stra- EDITOR Daniel Pi, 604-640-5450 [email protected] It provides “access to policy advo- tegic goals and priorities for change cacy” which enables and empowers in other areas, each one of which is DESIGN & LAYOUT Jennifer Silver, 604-640-5465 [email protected] members to grow their business backed by an action plan. This is a and influence the development and fresh approach to The Board’s 21st ADVERTISING REPRESENTATIVES Deborah & Gary Fach, 604-876-2513 well-being of their communities. It [email protected] century evolution and we owe much PHOTO BY D. ROELS BY PHOTO provides “access to resources” that to Wendy Lisogar-Cocchia and Elio Jason McLean, Chairman Want more information about joining The Vancouver Board of Trade? The Vancouver Board of Trade help members educate themselves Luongo, who co-chaired the task Call 604-641-1260 or e-mail [email protected]. and their staff, and increase the force responsible for creating this credibility and visibility of their remarkable document together The Vancouver Board of Trade’s organization. with our strategic consultant, Glenn Strategic Plan 2011 – 2014 might It is The Board’s responsibility Wong, and the usual small army of not sound like great reading but let to deliver effective and meaning- volunteer directors and staff at work me assure you it is. Why? Because ful access in all of these areas to behind the scenes. we at The Board intend to prosper current members, prospective In closing, I would like you to and succeed in this global economy members and new members who, know that at the February meeting, and we intend to do it as an orga- let us remember, are pivotal to The when the plan was officially ap- nization that is financially viable, The Sounding Board is the official publication of The Vancouver Board of Trade and is Board’s rich history and longevity. proved and adopted by your board the major communication vehicle with members. The publication is sent automati- focused, and fully engaged with the New members are a source of new of directors, several of whom partic- cally to all 5,800 Board members. Additional copies are sent to downtown Vancouver. issues of our times and the needs of expectations and new ideas and, ipated in the task force, I was struck ISSN: 0381-5471. The views expressed by contributing writers are their own and do our membership. How we accom- not necessarily reflect the policies or positions of The Vancouver Board of Trade. The of course, new revenue. They are yet again by the level of engage- Vancouver Board of Trade reserves the right to edit all submissions for content, length, plish that makes for good reading by no means the only stakeholders ment, interest, and commitment style, format and legality. and while policy discussions may but they are a clear component in reflected by everyone who took The Vancouver Board of Trade is Vancouver’s chamber of commerce. Since 1887, The not ignite a fire in every heart, for our over-arching strategic goal of part in the discussion. It reinforced Board has been an active proponent of business in Vancouver. The World Trade Centre those of us who are self-ascribed Vancouver is the international division of The Vancouver Board of Trade and is affiliated increasing revenues and ensuring my belief that strategic plans are with more than 300 WTCs worldwide. policy wonks, they are at least, long-term financial viability by not about a final document being warming. fiscal 2014 year. delivered; the best ones are simply OUR MISSION STATEMENT The Vancouver Board of Trade works in the enlightened interest of its members to There is, however, considerably Among the strategic goals out- an iterative and enduring process promote, enhance and facilitate the development of the region as a Pacific centre for more to the strategic plan than a lined in the plan then, is to better that forces us to consider why we trade, commerce and travel. review of The Board’s mandate to define and deliver The Vancouver are here and why this organization OUR BASIC PRINCIPLES influence and advocate policy on Board of Trade experience to new continues to matter. That said, I am The Board believes that the market system is the only system that works effectively in behalf of its members. The Board’s members. In tangible terms, we confident that this process and this the allocation of scarce economic resources for efficient and stable economic growth value proposition to membership and job creation. The Board recognizes the imperfections of the market system and will be more closely monitoring plan will ensure that your member- supports the need for publicly provided services such as social services, health services depends on a balanced platform of the first-year membership experi- ship continues to provide excep- and public education. The Board supports the philosophy of less government involve- services in four areas, not one. But ence to ensure that new members tional value to you – our members. ment in the business sector and believes that governments should not do what can be done in whole or in part by the private sector. if there is a single word that anchors benefit fully from The Board’s vast I encourage all of you to review those four areas it is “access.” network of resources and services. the summary of the plan which can PUBLICATIONS Mail AGREEMENT No. 40011551 Membership in The Board of RETURN UNDELIVERABLE CANADIAN ADDRESSES TO This will include expanding our be found on our website. THE VANCOUVER BOARD OF TRADE/WORLD TRADE CENTRE VANCOUVER SUITE 400, 999 CANADA PLACE VANCOUVER BC V6C 3E1 e-mail: [email protected] guest column

EXECUTIVE COMMITTEE CHAIRMAN & CHIEF ELECTED OFFICER Jason McLean, President & Chief Operating Officer The economics of trust The McLean Group There are, however, an increas- ment, employee turnover, churn of SENIOR VICE-CHAIR Wendy Lisogar-Cocchia President, Century Plaza Hotel & Absolute Spa Group ing number of learning leaders other stakeholders, and fraud. But VICE-CHAIR Elio Luongo, Managing Director who have become convinced that it’s not impossible to stem the flow. KPMG LLP this so-called “soft” trust factor is, Just as the taxes created by low VICE-CHAIR Ken Martin, President & CEO Pacific Blue Cross in reality, a “hard-edged economic trust are significant, the dividends SECRETARY-TREASURER Jack McGee, CD, President driver.” Consider a 2002 study sur- of high trust are performance multi- The Justice Institute of BC veying 12,750 workers across all pliers, elevating and improving PAST CHAIR IMMEDIATE Sue Paish, Chief Executive Officer industries that showed that high- every dimension of the organiza- Pharmasave Drugs (National) Ltd. trust organizations had a total return tion, including accelerated growth, MANAGING DIRECTOR Darcy Rezac, CD, The Vancouver Board of Trade to shareholders — stock price plus enhanced innovation, improved BOARD OF DIRECTORS Stephen M.R. Covey dividends — that was 286 per cent collaboration, stronger partnering, JANET AUSTIN YWCA Vancouver higher than low-trust organizations. better execution, and heightened KEVIN BENT Pacific Newspaper Group Trust makes the world go ‘round! What are the economics of trust loyalty. PETER BROWN,OBC, LLD Canaccord Capital Inc. GEORGE CADMAN, QC Boughton Law Corporation Take away trust, and everything that make this remarkable return When you add up all the divi- DAVE CUNNINGHAM TELUS grinds to a halt. The financial crisis, possible? Trust always affects two dends of high trust and consider the YVONNE DEVALONE Downtown U-Lok Storage Ltd. JOE GRECH Canucks Sports & Entertainment at its roots, constitutes a loss of trust measurable outcomes: speed and fact that high trust decreases and/ CALVIN HELIN RCI Capital Group Inc. and confidence. The credit markets cost. When trust goes down, speed or eliminates all the taxes, is there HELLIWELL DAVID Pulse Energy collapse when almost everyone goes down and cost goes up. This any doubt that there is a significant, CRAIG HEMER Odgers Berndtson TERENCE HUI Concord Pacific Groups Inc. is afraid to loan money because creates a low trust tax. My experi- direct, and indisputable connection CHRIS KELLY Vancouver School Board (ret.) nobody knows who will be able to ence is that significant distrust between high trust, high speed, low V. PAUL LEE Vanedge Capital doubles the cost of doing business cost, and increased value? TIM MANNING RBC Royal Bank pay it back. Credit is trust, and trust DERRAL G. MORIYAMA BMO Bank of Montreal is credit. and triples the time it takes to get Bottom line: Nothing is as fast MUSTEL EVI Mustel Group Ltd. Mirroring this decline of trust in things done. Thankfully, the inverse as the speed of trust. Nothing is as JOHN W. NIGHTINGALE Vancouver Aquarium TINA OSEN Hub International the marketplace, it seems almost is also true. profitable as the economics of trust. DAVID M. POOLE Scotiabank everywhere else we turn, we find As learning leaders understand It’s truly the one thing that changes TRACY REDIES Coast Capital Savings trust is decreasing. This is particu- the hard, measurable economics of everything. DR. MARK SCHONFELD BC Medical Association JON SCHUBERT ICBC larly true in our companies. While trust, it’s like putting on a new pair Stephen M. R. Covey leads the LORNE SEGAL Kingswood Properties Ltd. the consequences of low trust in of glasses. If you have a low-trust Global Speed of Trust Practice and DENNIS SKULSKY BC Lions Football Club Inc. RON W. THIESSEN Hunter Dickinson Inc. the marketplace have become dis- organization, you’re paying a tax. is author of the New York Times and ANIBAL VALENTE PCL Constructors Westcoast Inc. astrously clear, we’re left to wonder While these taxes may not show up Wall Street Journal bestseller, “The whether the consequences of low on income statements, they’re still Speed of Trust: The One Thing That STANDING COMMITTEE CHAIRS trust in organizations are similarly there, disguised as other problems. Changes Everything.” He will hold COMMUNICATIONS Brett Manlove, Consultant COMMUNITY AFFAIRS Barbara R. Hislop, Variety Club of British Columbia painful. When we know what to look for, an interactive half-day event at The MEMBERSHIP MARKETING Mary Anne Davidson, Acciona Infrastructures Regardless, at the end of the day, we see low trust taxes everywhere, Vancouver Board of Trade on April 19, SMALL BUSINESS COUNCIL Victor C. Wong, Make It Business many managers believe trust is merely including redundancy, bureaucracy, 2011. Register at www.boardoftrade. a soft, nice-to-have “social virtue.” office politics, employee disengage- com — Events.

6 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise®

crime & security

Business coalition improves parking safety downtown

BY COLIN BROWN organizations to launch the Safer Parking Initiative. The program designates an award to those parking Improve the reality and perception of safety and se- facilities that have been vetted by the VPD and meet a curity in Vancouver parking facilities. set of criteria that help to deter criminal activity and This is the mandate of Vancouver’s Safer Parking anti-social behaviour, and prevents crime and reduces Initiative, and in the wake of the 3rd anniversary of the fear of crime in the facility. “Safer Parking Day” in Vancouver there is much reason to celebrate. Growing from five Vancouver parking facilities boasting the Safer Parking Award to 35 accredited facilities in just three years, these parking facilities reduce your chance of experiencing crime by nearly 75 per cent. The program launched Feb. 8, 2008 and was developed in response to some alarming property crime statistics in previous years. The Vancouver Police Department (VPD) was Awarded parking lots receive a visual identifier – reporting that 1,300 cars were being broken-into the Safer Parking logo – that helps consumers choose every month. safer parking lots. The Vancouver Board of Trade had reported that The Safer Parking Initiative has produced out- thefts of vehicles, thefts from vehicles and vandalism standing results for many lots by decreasing rates of vehicles in the City of Vancouver cost the business of auto crime and, in turn, increasing revenues by community an estimated $62 million in 2005. encouraging new and repeat customers who park for As a Vancouver-based employer and insurer, Cana- longer periods of time. dian Direct Insurance (CDI) recognized this oppor- To find a list of Vancouver’s Safer Parking facilities,

SUBMITTED PHOTO tunity to improve safety in the city. CDI and the VPD visit www.saferparkingvancouver.com. Colin Brown is Simon Fraser University’s crime-fighting husband-and-wife team Paul and Patricia teamed up with property management companies, the CEO of Canaadian Direct Insurance Inc. For more Brantingham head up the university’s Institute of Canadian Urban Research Studies. parking lot owners and operators, and community info, visit www.canadiandirect.com. The two recently had their RCMP-funded research chairs in computational criminol- ogy and crime analysis renewed. SONITROL VERIFIED SECURITY IS PROTECTION Criminal minds AGAINST A DANGEROUS WORLD

BY STUART COLCLEUGH There is no security system on the market today that deters criminals better than

Simon Fraser University’s crime-fighting husband-and-wife team, Sonitrol. Period. Patricia and Paul Brantingham, got a resounding vote of confidence recently from B.C.’s law enforcement community with the renewal of The hard reality is that criminals today are not deterred by conventional alarms. They their two RCMP-funded research chairs in computational criminology know how to beat to them and are keenly aware that police respond slowly (if at all) and crime analysis. to conventional alarms because 95% of the time they are false. This doesn’t do much The Brantinghams, who founded SFU’s Institute of Canadian Urban to protect a business or executive residence. Research Studies (ICURS) in the early 1990s, are both criminologists and pioneers in analyzing crime patterns and making recommendations to governments on how to design neighbourhoods that are less attractive to criminals. They also research innovative ways of dealing with crime and the fear of crime. The renewal of their chairs – the first ever supported by the RCMP – will provide $4 million over five years to fund their work and that of numerous visiting faculty, post-doctoral scholars and research assistants at ICURS. The interdisciplinary centre brings together people from a wide range of disciplines to study city issues. Its focus is urban crime and how factors such as city design, layout of road networks, rapid transit stations and shopping mall hours affect the location, frequency and severity of crime. “One of the strengths of SFU is its cross-faculty, thematic approach,” says ICURS director Patricia Brantingham. “Criminology in particular has faculty from many areas.” ICURS also partners with 14 universities internationally, from Perth, Australia to London, U.K. The institute hosted a symposium at SFU’s Vancouver campus in February to celebrate the continued funding and agreements formal- HOW SONITROL WORKS: THE RESULTS: izing secure data-exchange efforts between the university, the RCMP’s E Sonitrol utilizes active audio and video technology Police respond faster to Sonitrol versus conventional alarms because Division (B.C.) and the Ministry of Public Safety and Solicitor General. Sonitrol monitoring staff can actually hear and watch break-ins, the crime is verified Among the guests was the Brantingham’s son Jeffrey Brantingham, armed robberies and home invasions as they are occurring Criminal capture rate goes up an expert in East Asian paleo-archaeology at the University of California, Monitoring staff verify the crime and immediately alert police False alarms won’t bog down the police or your business Los Angeles but also leader of the U.S. National Science Foundation- Live audio and video is fed directly to the appropriate police agency Criminals avoid Sonitrol because they understand that it means an funded University of California Mathematical and Simulation Modeling resulting in fast and accurate police response immediate police response of Crime program. The younger Brantingham, who gave the symposium’s keynote speech on the role of university research in predictive policing, says he picked Check out actual audio and video recordings up his parent’s penchant for computational criminology “by osmosis.” of police captures at Stuart Colcleugh is an assistant director of public affairs and media www.sonitrol-canada.com relations at SFU and co-editor of Simon Fraser University News. For more If you have something worth protecting and are concerned about break-ins, armed robberies or home invasions, contact Sonitrol on SFU’s Institute for Canadian Urban Research Studies, visit www.sfu. and speak with a security expert today at [email protected] or 1.866.766.4876 ca/icurs/index.

7 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® ‘Scotiabankers’ help build brighter future

BY MICHELLE COBB funding for charities they are passionate about through their volunteer and fund- For more than 175 years, Scotiabankers raising efforts. have had a history of giving back to our One such organization is Big Brothers communities in order to create better of Greater Vancouver. Scotiabankers look places to live and work. forward to, and enthusiastically participate As a prominent financial institution in, the Scotiabank Bowl for Big Brothers on a global level, our international reach Classic every year. has provided a unique opportunity to help Scotiabankers have been involved with people around the world, and right in our the event since its inception, and not only own backyard. do they come out in droves and take over Scotiabank’s global philanthropic bowling ally’s across the Lower Mainland, vision brings together the passion of our they’ve also earned the title of top fund- employees, the insight of our partners and raising corporation for twelve consecutive the spirit of our communities – all part of years. the Scotiabank’s Bright Future Community “Once we get involved with an organiza- Program. tion, we’re in it for the long term and whole Local Scotiabank employees play a heartedly,” added Poole. “You’ll find Scotia- direct role in determining the focus of our bankers have the most volunteers at events charitable giving in local communities and go the extra mile to raise money. Much throughout British Columbia. of Scotiabank’s success comes because “Support for charitable causes is driven the approach to community involvement

by our employees,” said David Poole, is volunteer-based. Rather than direction SUBMITTED PHOTO coming down from senior management, Scotiabank’s senior vice president, BC & MP Hedy Fry joins Team Scotia, who are easily identified by their red Team Scotia t-shirts, in support of Yukon Region. “Every year we survey our employees are encouraged to support the Scotiabank AIDS Walk for Life. employees in B.C. and ask them where they those causes that are important to them or gether we can build a bright future for Scotiabank. For more information, go to would like to see corporate funds directed.” to which they have a personal connection.” everyone. scotiabank.com. To learn more about the Through the Team Scotia Employee Many of the organizations Scotiabank Michelle Cobb is the manager, Com- Scotiabank Bowl for Big Brothers Classic, Community Program, Scotiabankers in B.C. supports today started with one employee munity Engagement, Sponsorships and visit www.bigbrothersvancouver.com/bowl- are able to generate additional matched with a passion to make a difference. To- Special Projects, BC & Yukon Region, for for-big-brothers.

Remembering the Games with John Furlong Happy Birthday Vancouver!

On April 6, 2011 the City of Vancouver marks 125 years since its incorporation. To mark the milestone, the city is inviting residents and visitors to join in a celebration at Jack Poole Plaza, VANOC CEO John Furlong (clockwise top) addressed a sold-out Vancouver PHOTOS: D. ROELS the site of the Olympic Cauldron, near Thurlow and Board of Trade event on the one-year anniversary of the 2010 Winter Games. Cordova streets. Furlong received standing ovations while sharing his thoughts of the trials, Birthday Live will feature live music and enter- tribulations and successes of the Games. Besides delivering a record gold tainment, innovative visual art, children’s activities medal count, Furlong said the Games gave the country a sense of pride and identity it has never felt before. The event also marked the official launch of and more. his new book, Patriot Hearts: Inside An Olympics That Changed A Country. Vancouver Mayor Gregor Robertson and other Kicking off the event was the ’ anthem singer Mark Don- dignitaries will also be on hand to light the cauldron nelly, who sang a rousing O Canada for the 600 in attendance. Flanked by on this momentous day. Board of Trade chair Jason McLean (left) and acting managing director If you can’t make the April 6 celebration, mark your Grayden Hayward, Furlong, at the end of his speech, was presented with a limited edition Spirit of Vancouver “Canada” scarf and it was announced calendars for Summer Live taking place July 8-10 in that a special Olympic commemorative display would make its home in the Stanley Park. Pacific Coliseum in his honour. Thank you to the event sponsors including Both events are free to the public. Gold Sponsors Bell and RBC; Silver Sponsors BCLC, ICBC, Teck Resources For more information, visit www.celebratevancou- Ltd. and Vancouver Airport Authority; and Bronze Sponsors Lift Philanthropy Partners, Royal Canadian Mint and SNC-Lavalin. ver125.ca.

PROUD PARTNERS OF SPIRIT OF VANCOUVER® FOUNDING PARTNERS

8 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® Whitecaps bring major league spirit

BY ALAN DOUGLAS no distractions, and plenty of quality time for players and staff to train, eat, and hang With Vancouver Whitecaps FC embarking out together. on their inaugural season in Major League As Thordarson explained, “One of the Soccer (MLS), excitement for the sport main reasons for coming here is we have an around Vancouver is at a level not seen for opportunity to learn about each other and decades. be together.” This city’s love affair with Whitecaps FC Many other MLS teams train in Arizona, began during the glory years of the old North which meant an opportunity to get in plenty American Soccer League back in 1978 and of preseason friendlies against quality op- 1979. The aim now is to rekindle that level position. Hopefully, all the preparation and of passion. This is why all efforts at the club’s training will pay off, with a successful start Gastown office are focused on the big home to Vancouver’s 2011 MLS campaign. opener on Saturday, March 19, at Empire Traditional rivals Toronto FC and Seattle Field, against ready-made Canadian rivals Sounders FC have both already set a very Toronto FC. high standard for what MLS expansion teams Taking the step up to MLS means a lot of can accomplish, with sold-out stadiums and new players have been added to the squad, a tremendous amount of buzz in both cities. so it’s important for the team to come togeth- As a proud Spirit of Vancouver® partner, Vancouver Whitecaps FC look forward to

er as a cohesive unit as quickly as possible. B. FRID PHOTO: bringing that same level of excitement to the Nothing brings a team together like a road Alain Rochat recently signed a contract to join Vancouver Whitecaps FC who kick off their inagural season trip, so head coach Teitur Thordarson and Lower Mainland, showing the MLS competi- in on March 19 with a match against Toronto FC. his staff took training camp to the warmer tion just what Vancouver’s spirit is all about. climes of Casa Grande, Arizona. It’s an ideal Alan Douglas is the club correspondent for location with a first-rate soccer training Vancouver Whitecaps FC. For more informa- complex at Grande Sports World, basically tion about Vancouver Whitecaps FC, go to out in the middle of nowhere. That means www.whitecapsfc.com.

Honouring Gordon Campbell helps Raise-a-Reader

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PHOTO: D. ROELS PHOTO: -VODI1SPHSBNoQN The Vancouver Board of Trade and the Business Council of British Columbia paid tribute to Premier Gordon Campbell at a lunch attended by more than 1,000 people who gave him three standing ovations. The event included the relighting of the Olympic Torch outside the Vancouver Convention Centre, a $20,000 contribu- Register at 604-640-5470 or tion to The Vancouver Sun’s Raise-a-Reader campaign and video tributes from the likes of President Bill www.boardoftrade.com Clinton. Due to his love of reading, Campbell was genuinely touched by the donation to Raise-a-Reader on his behalf. The premier acknowledged his family and the sacrifices they have made during his 27 years of public life. He concluded by saying, ‘There is no place on earth that has the opportunities opening up for it like we do in B.C... all we have to do is be smart. And remember, whatever you dream you can do, begin it. 'PMMPXVTPO5XJUUFS Boldness has genius and power in it. This is a magic place.’ Thank you to the event sponsors: Canaccord !CPBSEPGUSBEF Financial, CIBC, Teck Resources Ltd., and TELUS.

PROUD PARTNERS OF SPIRIT OF VANCOUVER® PREMIER PARTNERS SUPPORTING PARTNERS PNE Sauder School of Business Scotiabank Vancouver Canadians Vancouver Whitecaps FC

9 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® Vancouver’s debrand protects corporate brands and the environment

BY AMELIA UFFORD A debrand worker removes the identifying mark- ings from a “Vancouver House” display after the 2010 Winter Games. A Vancouver-based environ- The City of Vancouver’s recently re- mental services company, debrand helps remove leased its draft Greenest City 2020 Action identifying marks from company pieces so they can Plan which shows promising depth that be recycled without harm to the brand. extends well beyond the widely discussed SUBMITTED PHOTO bike lanes. The city’s plans highlight ambi- tious goals such as a lighter overall foot- decided to close two of its B.C. Bluenotes print, a thriving green economy, support stores, debrand was hired to ensure the for local food, clean water and a quest secure and responsible disposal of store towards zero-waste. assets. The newly rebranded Vancouver Along with the release of the draft Whitecaps FC utilized debrand’s services plans, the city is encouraging citizens to dispose of outdated event equipment. and Vancouver businesses to review the On a larger scale, when Vancouver goals and provide thoughtful feedback. faced a massive influx of worldwide mar- debrand, a local environmental services keters, debrand worked with a number of business, is supportive of the city’s posi- 2010 Winter Games sponsors including tion towards zero-waste as many of the RBC, BCLC, Visa Canada and Coca-Cola. diversion tactics match their own. debrand ensured leftover pavilion materi- Since its inception in 2009, debrand als such as kiosk stations, collateral pieces has pioneered a niche in the waste man- and custom banners were debranded and agement industry after recognizing the then donated, resold or recycled locally. opportunity to help companies reduce debrand recognizes the inherent risk corporate waste. While many services associated with branded items ending up exist to provide recycling opportunities in the landfill or in the wrong hands. The for paper, cardboard and plastic items, debrand process provides a secure and there is a huge gap in the system for the re- safe solution to protect the brand while allocation of more complex pieces. These also protecting our environment. pieces include anything from branded In line with the City of Vancouver’s event signage to tradeshow displays to Entertainment and the PNE who both engaged debrand to Greenest City goals, debrand will continue retail fixtures. debrand provides a solution that includes the responsibly dispose of old uniforms. The uniforms were col- to encourage businesses to take action and help Vancouver “debranding” of the item, referring to the physical removal lected and all logos or marks were removed at the debrand get a head start towards zero waste. To learn more about of identifying marks. This process allows an item or material facility. The textile fabric is then processed through a fiber the Greenest City 2020 Action Plan, visit www.talkgreen.ca. to be reused or recycled without any threat to the brand. The reclamation program turning the fabric into a reusable Amelia Ufford is director of Business Services for debrand. goal is to encourage companies to see the long-term value shoddy fiber. For more information about the company, go to www. of the material once the brand mark has been removed. Other project examples include the responsible alloca- debrand.ca. Recent debrand clients include Canucks Sports and tion of retail fixtures and event signage. When Thrifty’s Inc Making sustainability a profession

BC Hydro Power Smart Tips BY RODERICK DM STEWART As the days get longer, make the most of the best light source: The 2010 Winter Games were inspiring to all Canadians and for many reasons. For me, I daylight. It’s free, sustainable and can give a sense of energy and was extremely proud of the leadership displayed by the organizing committee especially well-being. By making the most of the light that is available, you are as they tackled the tough challenge of making the Games the most sustainable of all. likely to achieve some energy savings and create a more comfortable The inspiration led me in a direction that was uncharted territory for me – the formation and healthy living space. of the Canadian Professional Sustainability Institute, based in Vancouver, B.C. and incor- Affordability porated in 2010. The cost to maximize daylight will depend on the measures you The Canadian Professional Sustainability Institute has grown to become a nationally recognized organization with a vision of making Canada the most sustainable country in the decide to take. Rearranging furniture can be free and painting walls world. It grants the Certified Sustainability Professional (CSP) designation to members who with lighter more reflective paint can be relatively inexpensive. demonstrate the competency and understanding in the field through a practical credential Cost savings examination process. Daylight is a valuable resource available for free every day. Maximiz- Sustainability practitioners within Canada now have an opportunity to obtain a profes- ing your ability to use it will help you keep lights off during the day, sional designation from an institute that is innovative and progressive. saving you money by the minute. Ultimately, we want to ensure the Olympic experience as it pertains to sustainability con- tinues to thrive in British Columbia and across Canada. The institute is focused on developing Health & comfort a common understanding of sustainability by forming a Canadian community of interest The role of interior daylight in increasing people’s productivity and in the field of sustainability, establishing sustainability as a profession within Canada, and satisfaction has been demonstrated in numerous studies. providing valuable networking opportunities to its members and sustainability practitioners across Canada. Through the use of social media tools as the primary communication and net- For more tips on maximizing natural light in your home, please visit working metvhod, we help our members stay at the forefront of their profession and provide www.bchydro.com/guides_tips long-term value to the organizations they represent. Roderick DM Stewart is executive director of the Canadian Professional Sustainability Institute. For more information, visit www.canadiansustainability.com.

10 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® ."3$)t70-6.&t/6.#&3

On behalf of B.C.’s New Car Dealers, it is my a new generation of efficient small cars, clean Show Hours: pleasure to invite you and your family to join diesels, near-zero emission hybrids, and plug-in Tuesday to Friday: Noon-10 p.m. us for the industry’s premier event, the 2011 electrics that all offer a new era of fuel economy. Saturday: 10 a.m.-10p.m. Vancouver International Auto Show, March Technology continues to revolutionize the auto Sunday: 10 a.m.-6 p.m. 29 to April 3. sector and the latest developments will be avail- Admission: This year is unique – the Auto Show is being able for everyone to see at the auto show. General Admission: $15 held in the new Vancouver Convention Centre This year will see the return of the highly Seniors/Students: $10 while our usual home at BC Place gets a spec- popular SuperCars that will feature an all-star Multi-Day Pass: $25 tacular new roof and other upgrades. This new showcase of the world’s greatest luxury vehicles (good for any two days) location will be even more convenient for car from around the Lower Mainland. This year’s Children 7-12: $4 buffs to drop by the show over their lunch hour. collection will represent the fastest, sleekest, (accompanied by an adult) Again at this year’s auto show, the world’s and most expensive. Children 6 and under: Free top vehicle manufacturers will offer an unprec- Classic Alley will showcase some of the leg- (accompanied by an adult) edented and diverse lineup of new vehicles, endary classic cars of generations past from hot Family Pass: $30 with over 20 brands of the safest, most reliable, rods to muscle cars to British imports. These (two adults and two child 12 & under) Blair Qualey, president and CEO most fuel-efficient ever made. The industry is *rates subject to change without notice CONTINUED ON PAGE 14 New Car Dealers Association of BC employing the latest technologies to produce

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12 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® Rebound by Chrysler, Ford and GM great news for Canada

its dealers, and tens of thousands With Chrysler, Ford and dians and manufacture domesti- ly with all of our stakeholders, in- of workers across the country. General Motors purchasing about cally. cluding government, to improve However, for Canadian Vehicle 80 per cent of the parts produced Each company is bringing overall competitiveness through Manufacturers’ Association in Canada, their growth drives the to the market a mix of vehicles strategic investments, along with (CVMA) members, designed to meet other important factors such as their collective sales the needs of Ca- building and maintaining a smart rose by over 12 per “While the positive news has been nadian consumers and efficient regulatory environ- cent – doubling the encouraging, we must build on our today ranging from ment, developing and forging overall growth in highly fuel efficient supportive international trade Canada. successes and continue to improve and technologically policy and maintaining cost ef- In January 2011, advanced cars and fective labour contracts. this sales momen- our competitiveness in order to trucks, to hybrids, Mark A. Nantais is president tum continued as win new product mandates as extended range and of the Canadian Vehicle Manu- they collectively ac- the next generation facturers’ Association. For more counted for 51 per manufacturers bring forward the next of electric vehicles. information on the association, cent of total Cana- And they are go to www.cvma.ca. Mark A. Nantais, president, Canadian dian vehicle sales generation of advanced technology building many of The Canadian Vehicle Man- Vehicle Manufacturers’ Association. – the tenth straight and environmentally friendly vehicles.” these new vehicles ufacturers’ Association is the The news covering Canada’s au- month of capturing right here in Canada industry association that has tomotive industry over the past market share away – of the 30 light-du- represented Canada’s leading couple of years has rarely been from import brands. ty vehicles built in manufacturers of light and heavy positive. Slumping sales, declin- The better news behind this indirect automotive manufactur- Canada, 22 models are built by duty motor vehicles for more than ing production, trade deficits and story is what this means for the ing economic activity. Growth CVMA members with 15 of these 80 years. company restructuring seem to broader Canadian economy. in assembly leads directly to in- being all new 2011 models. Its membership includes have been what the headlines Chrysler, Ford and General creases in the use of a variety of While the positive news has Chrysler Canada Inc., Ford Motor shouted. Motors’ production rose to keep services, such as transportation, been encouraging, we must build Company of Canada, Limited; But through all those head- pace with consumer demand for as well as the purchases of oil and on our successes and continue to General Motors of Canada Limited; lines, a substantial transforma- their products in Canada and the gas, chemicals, metal products, improve our competitiveness in and Navistar Canada, Inc. tion over the past year has been United States. Collectively CVMA and a variety of raw materials, order to win new product man- Collectively its members directly missed. member production rose by more such as aluminum. dates as manufacturers bring employ 35,000 Canadians, plus Consumer demand for new than 425,000 units in 2010 from Chrysler, Ford and General forward the next generation of indirectly an addition 100,000, vehicles rose 6.6 per cent in the previous year – an increase of Motors are not content with their advanced technology and envi- operate seven vehicle assembly Canada and 11 per cent in the 47.5 per cent – pushing total Ca- current status and they continue ronmentally friendly vehicles. plants, five major components United States in 2010. This alone nadian production over 2 million to reinvent their companies and Part of this strategy must be plants, and have over 1,000 dealer- was great news for the industry, units once again. the products they offer to Cana- continuing to work collaborative- ships in their nationwide networks.

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CONTINUED FROM PAGE 11

are the dream machines that are idolized Lottery proceeds go to support the on posters and in the minds of car fanatics foundation’s work with educational and everywhere. community activities as well as sports and The Vancouver International Auto Show charity groups. Part of the 2011 proceeds is Canada’s third largest Auto Show, and help support the purchase of a special one of Western North America’s premier support vehicle for Special Olympics BC. automotive exhibition events. The Show is I look forward to welcoming you and in its 91st year of annual presentation by the your family to the pride of B.C.’s New Car New Car Dealers Association of BC (www. Dealers, the Vancouver International Auto newcardealers.ca), and is British Columbia’s Show. new model showcase for the Canadian au- Visit www.newcardealers.ca for more tomotive industry. information. To kick off the show we will hold our annual Charity Preview Gala on March About the New Car 28. Tickets to this year’s gala are selling quickly and I would encourage you to Dealers Association of BC order yours before we’re sold out. This gala The New Car Dealers Association of BC, evening is a charity fundraiser for the BC originally British Columbia Automobile New Car Dealers Foundation and Special Dealers Association, was formed in 1995 Olympics BC. to unite all B.C. new car dealers that had Also, don’t forget to purchase your tickets previously been members of Motor Dealers for the Dream Car Lottery. It’s your chance Association of B.C. and the Automobile to win this year’s grand prize, the exquisite Dealers Association of Greater Vancouver. Mercedes-Benz 550 SL convertible, valued The purpose of the organization is to repre- at more than $145,000! Tickets are $20 each sent franchise new car and truck dealers in or four for $50 and can be purchased online matters of common interest – to create an on the Auto Show website www.vancouver- industry voice that represents each dealer’s internationalautoshow.com up to midnight concerns relative to public, media, govern- on March 28 and then on-site at the show ment and industry matters. during posted show hours.

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15 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® The road ahead for 2011

work with the New Car Dealers is being built into the vehicles to hicles? The “top ten” best selling No, I think what it probably Association of B.C. over the meet these aggressive greenhouse vehicles in B.C. and in Canada for means is that we’re a pragmatic past few years and that partner- gas standards, at the lowest pos- 2010 are: and practical nation of people. ship has allowed us to develop a sible cost. 1. Ford F-Series Pick Up (B.C.); If you can only afford one constructive dialogue with the When you go to the Vancouver Ford F-Series Pick Up vehicle and you can get a pick-up government on a number of en- International Auto Show, really (Canada) truck with four doors, all the vironmental files. take in the vehicles and the tech- 2. Dodge Ram Pick Up; creature comforts of a mid-size I believe that dialogue contrib- nology on display. Honda Civic sedan, four wheel drive and some uted to the decision made by your In many cases the technology 3. Honda Civic; storage space for the same price government to adopt the national will not be evident, so you will Dodge Caravan as mid-size sedan (given the passenger automobile and light have to read the vehicle’s label or 4. Mazda 3; significant incentives of the past truck greenhouse gas emission the brochure to really appreci- Dodge Ram Pick Up few months) – why wouldn’t you regulations introduced by the ate the significant technological 5. GMC Sierra Pick Up; go with the practical, pragmatic federal government last October. advances that are going on under Mazda 3 option? That regulation will, for the the hood of the car, from differ- 6. Ford Escape; For 2011, Carlos Gomes of the first time, regulate greenhouse ent types of transmissions and GMC Sierra Pick Up Scotiabank Group predicts that David C. Adams, president, Association of gas emissions from cars and engines to light hybrids, to diesels 7. Chevrolet Silverado Pick Up; sales will climb to 157,000 up International Automobile Manufacturers trucks beginning this year. and full hybrids, not to mention Ford Escape close to 2 per cent from 2010’s of Canada. It is anticipated that for the electric vehicles. 8. Honda CRV; sales of 154,000 last year. 2016 model year, greenhouse gas The projection for 2011 is that Chevrolet Silverado Pick Up So it should be another good BY DAVID C. ADAMS emissions will be about 25 per it will be a better sales year for the 9. Ford Ranger Pick Up; year for the industry in B.C. cent lower than the vehicles sold industry. Toyota Corolla David C. Adams is the presi- While the offices of the Associa- in the 2008 model year. Looking back, in 2010, sales in 10. Dodge Caravan; dent of the Association of Interna- tion of International Automo- The reductions are signifi- B.C. were up 2.7 per cent, which Hyundai Elantra tional Automobile Manufacturers bile Manufacturers of Canada cant, as was the decision to adopt was a little less than half of the of Canada (AIAMC). The AIAMC (AIAMC) are located in Toronto, the national standard (which is national growth in sales of 6.6 per So, there are some similarities is the national trade association as a national industry associa- also harmonized with the United cent from 2009 to 2010. in the lists and some differences. representing sixteen automobile tion, we get involved in public States regulation) instead of Trends in vehicle purchases in Of note, despite the new manufacturers and distributors policy issues that impact the pursuing a unique provincial B.C. also followed national trends. greenhouse gas regulations there including BMW, Honda, Hyundai, sixteen member companies of regulation. Light trucks represented 56 are only two passenger cars on the Jaguar Land Rover, Kia, Mazda, the association, regardless of This decision will allow all per cent of all new sales in B.C. in province’s “top ten” list and only Mercedes-Benz, Mitsubishi, whether those issues are federal British Columbians to continue 2010 up from 52 per cent in 2009. four on the national list. Nissan, Porsche, SAAB, Subaru, or provincial. to enjoy the choice of a broad Nationally trucks represented 54 Does that mean that British Suzuki, Toyota, Volkswagen, and The B.C. government’s climate spectrum of vehicles available in per cent of all sales compared to Columbians and Canadians aren’t Volvo. The AIAMC members had change agenda has provided us the marketplace, as well as the 49 per cent in 2009. concerned about fuel consump- 60 per cent market share in British with numerous opportunities to benefits of the technology that What about bestselling ve- tion and the environment? Columbia in 2010.

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16 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® Changing lives together: Special Olympics BC and the New Car Dealers

Last July, 54-year-old Margaret Reiber made and helping to increase Special Olympics her first trip away from home. It was her first BC’s profile through their magazine. time travelling on an airplane, and the best Thanks to the support of sponsors like part was that she got to share that experi- the New Car Dealers, Special Olympics ence with some of her best friends. She was BC provides unique opportunities for on her way to the Special Olympics Canada thousands of individuals with intellectual Summer Games in London, Ontario as part disabilities to develop skills that matter for of the B.C. team. their entire lives. Margaret is just one of the thousands of Many Special Olympics BC athletes people with intellectual disabilities whose experience the joy of having friends and lives have been changed over the past 26 peer groups for the first time. They feel the years thanks to the support of the New Car fulfillment that comes from setting and ac- Dealers Association of B.C. complishing goals, and they dramatically Since 1984, when British Columbia’s New improve their health through their training. Car Dealers became a major supporter of With the help of sponsors like the New Special Olympics BC (SOBC), automobile Car Dealers, we are also working hard to dealers all around the province have helped open more opportunities for children with to raise more than $3.4 million to help intellectual disabilities to develop essential individuals with intellectual disabilities skills through our new youth programs. to experience joy, empowerment and ac- Young participants have learned to jump for SUBMITTED PHOTO ceptance through Special Olympics sports the first time, and have developed vital skills experiences. (L-R) Blair Qualey, president and CEO, New Car Dealers Association of B.C.; Marnie Carter, chair, New such as walking up stairs or holding a pencil. Car Dealers Foundation; Special Olympics BC athlete Derek Lith; John Chesman, general manager, MCL “All too often people with intellec- The relationship between British Colum- Motor Cars and Special Olympics BC athlete Bridget Colvin have built new relationships through the New tual disabilities have become the forgotten Car Dealers Association and Foundation’s support of Special Olympics BC. bia’s New Car Dealers and Special Olympics members of our communities. The support BC has blossomed in keeping with the legacy of the New Car Dealers Association has their support will make a difference to 3,800 vehicles. They have felt the joy of forging of Howard Carter, the upstanding member helped bridge that gap in every region of athletes and 2,600 volunteers in 55 regions connections with enthusiastic and apprecia- of the automobile business community the province, and in the process they have of the province.” tive SOBC athletes, and they have reached whose dedication to Special Olympics BC directly impacted the lives of our families Examples of the generosity of the auto- out to help athletes and programs around inspired the creation of an endowment fund and athletes in profound way,” says Michael mobile dealers province-wide range from the province time and again. for SOBC and the Howard Carter Award Campbell, chair of the Special Olympics their support of the annual New Car Dealers Special Olympics BC is deeply grateful given annually to exceptional coaches. We BC board of directors. “Their efforts and Foundation of BC/Special Olympics Auction, that whenever opportunities arise, the New salute his legacy as we salute the enduring energy make possible a wide variety of which is one of SOBC’s largest single-event Car Dealers Association thinks of SOBC as a generosity of the New Car Dealers Associa- programs, from teaching two to six year fundraisers, to the thoughtful contribu- key partner. Their commitment to the cou- tion of B.C. olds basic motor skills to directly impact- tions of individual dealers around B.C. who rageous, dedicated SOBC athletes has led For more information about the Special ing the health of our adult athletes through support SOBC events and programs in their them to offer opportunities such as being Olympics BC, go to www.specialolympics. our healthy living program. This year alone respective areas with funds, volunteers and involved in the VIP Charity Preview Night, bc.ca.

17 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® 18 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® member news

B.C.’s Sonora Resort voted #1 Luxury Resort in Canada by Tripadvisor

BY AMBER STOWE

TripAdvisor has just announced its top destinations in the world and British Columbia’s Sonora Resort has been voted number one for luxury in Canada. The Relais & Chateaux resort scored 100 per cent in TripAdvisor’s traveller ratings. “Sonora Resort is delighted to be recognized by TripAdvisor as a 2011 Travelers’ Choice award-winning destina- tion,” said Wynne Powell, “Our staff and management are Sonora Resort president and CEO. “We believe So- delighted that our customers have nora’s Canadian hospital- ity approach, exemplary given this absolute vote of confidence customer service and our to Sonora Resort as one of the top commitment to the Relais & Chateaux standards of luxury properties in Canada.” excellence have been instru- mental in Sonora achieving this honour from our customers.” Sonora Resort is a Relais & Chateaux property and unique in the world because of its breathtaking location in the Discovery Islands and its customer-centred approach to hospitality. Guests have the opportunity to see an abundance of wildlife in their natural habitat surrounding Sonora Island, including grizzly bears and killer whales – while enjoy- ing luxurious amenities, comfort and gourmet cuisine. “Our staff and management are delighted that our customers have given this absolute vote of confidence to Sonora Resort as one of the top luxury properties in Canada,” said Powell. “We take the TripAdvisor reviews seriously and comments such as ‘once in a lifetime experience’ and ‘spectacular’ are extremely rewarding for our customer-driven staff to see.” “We congratulate Sonora Resort on this significant honour,” said Margaret MacDiarmid, Minister of Tourism, Trade and Investment. “It is a testament to the high-quality tourism experiences that British Columbia has to offer visitors from around the world.” The resort is open from May until October each year, and guests travel to Sonora Resort by boat or air (approximately 50 minutes by private helicopter from Vancouver). Resort highlights include a tennis court, conservatory, and the Island Currents Spa with five treatment rooms including a couple’s massage room, outdoor hot and cold mineral pools, PHOTO: B. JERRITT PHOTO: and fitness facility. Amber Stowe is the marketing coordinator for Sonora Resort. For more information, visit Situated in the Discovery Islands, Sonora Resort was recently voted number one for luxury in Canada by Tripadvisor. The resort, only 50 minutes from Vancouver by private helicopter, boasts stunning wildlife view- www.sonoraresort.com. ing and exemplary customer service.

U.S. tax cuts defer potentially Smoking is bad for business large tax consequences BY PAMELA MCCOLL for both genders. However, young women ages 20-24 have a higher rate of smoking at BY JANICE WELLS ability on Canadian income where U.S. tax Nicotine is responsible for the early demise 30.3 per cent versus males at 27.8 per cent. rates were higher than Canadian tax rates of more people than any single disease, This is alarming as it reflects a significant On Dec. 17, 2010 U.S. President Barack on the same income. famine and the combined war casualties change in the demographic of smokers. Obama signed into law a multi-billion dollar The bill also provides for a reduction in in the history of the world. The Economist Research is also suggesting that females are tax cut package, the Tax Relief, Unemploy- the top federal estate tax rate to 35 per cent has reported that an estimated one billion more prone to lung cancer and at a younger ment Insurance, Reauthorization and Job on the value of an estate with a $5 million people will be killed by smoking tobacco in age then men. Also, more women die of Creation Act of 2010. exemption until 2012. this century. Smoking claims the lives of four lung cancer than breast cancer, ovarian and This bill has significant income tax For U.S. citizens resident in Canada and million people per year and the number is uterine cancer combined. Smoking poses consequences for U.S. citizens and green Canadians owning U.S. situs property such expected to rise to 10 million by 2030. additional risks during the child-bearing card holders resident in Canada as well as as U.S. vacation property and shares of U.S. In Canada tobacco use remains the years. Canadians owning U.S. real estate property. corporations, this significantly reduces ex- leading preventable cause of death and the Youth are also at risk since 80 per cent of One such consequence is that the new posure to U.S. estate taxes for the next two biggest factor weighing down on control- smokers are hooked before their 18th birth- law extends the Bush-era individual and years. However, after 2012, the estate tax rate lable health-care costs. day with the average starting age being 13. capital gains/dividend tax cuts for two years. and exemption level is uncertain. The corporate cost per employee who The Harvard Medical Review states it takes These tax cuts were implemented in 2001 The new law provides taxpayers with smokes is $4,000 per annum based on a $15 as little as two cigarettes to build the physi- and would have expired at the end of 2010 if some relief and certainty for the next two wage, with 6.5 added sick days, 35-50 per cal nicotine addiction blocks in the brain. government action was not taken. years. cent insurance premiums and 21 lost days Teenagers may believe they won’t get Without this action there would be an However, these provisions are temporary in productivity. The International Society of hooked and are just experimenting. But increase to individual income tax rates with and permanent tax rates and exemption Employee Benefit Specialists ranks smoking nicotine is the most addictive of all drugs the top tax rate going to 39.6 per cent from levels will not be known until after the 2012 cessation first among workplace health pro- and ends up costing the smoker in excess the current 35 per cent. presidential election year. grams for return on investment. of $200,000. Couple that amount with the As well, the maximum rate on long term Prudent tax planning is recommended to In the U.S., some companies have imple- effect a smoker can have on their workplace, capital gains would have gone from 15 per take advantage of these tax cuts and to avoid mented a ban on the hiring of smokers. In- and that is a huge loss to everyone involved. cent to 20 per cent and the maximum tax exposure to increased taxes after this period. tolerance of smokers is gaining momentum Pamela McColl is a smoking cessation rate on certain dividends would have risen Janice Wells, CA is the director of US and we see smokers marginalized more and coach and the West Coast representative of from 15 per cent to as high as 39.6 per cent Individual and Expatriate Tax Services at more. Smoking is seen as anti-social and bad the Allen Carr EasyWay to Stop Smoking for regular income. DMCL Chartered Accountants in Vancouver. for business. Program. For more information on seminars, Without this extension, the increase in For more information, visit DMCL’s website Men and women are currently smoking on-site presentations, books and other prod- taxes could have resulted in a U.S. tax li- at www.dmcl.ca. in equal numbers in Canada at 20.2 per cent ucts, visit theeasywaytostopsmoking.com.

19 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® member news

Using Games legacy knowledge to lift other good causes

BY BRUCE DEWAR

What do Olympic and Paralympic legacies look like one year later? That is a question 2010 Legacies Now’s board of directors asked its team in 2008. So, with 18 months

PHOTOS: D. PI PHOTOS: to go before the 2010 Winters Games opened, the (Top left) New Vancouver Board of Trade members Leah Costello and brother Tim Costello of Curious Mind Productions were the grand prize not-for-profit organization started planning for winners of the new members draw in January 2011. They won two EVA Airlines Business Tickets to Asia. (Top right) Vancouver Board of Trade 2011. Membership Marketing director Debbie Downs congratulates Steve Johnson-Stott of JASMITH Business Solutions and Pat Wong (bottom right) of Easylink Communications as consolation prize winners. Johnson-Stott won a $200 Keg gift certificate and Wong won an Absolute Spa gift pack. 2010 Legacies Now was established as an in- For the months of February and March any new members will be entered to win a one-year complimentary membership to The Vancouver Board of tegral component of Vancouver’s bid for the 2010 Trade, six complimentary event tickets and a ¼-page colour advertising in Sounding Board. Winter Games with a commitment to develop social legacies in B.C. Over the past 10 years, it supported more than 12,500 sport, healthy living, literacy and other programs, reaching over two million people. Armoured guards deliver priceless Since the completion of the 2010 Winter Games, 2010 Legacies Now transferred ownership of many of its programs to partner organizations who are packages for underprivileged kids continuing the legacies. It was this passion for driving social change that led 2010 Legacies Now to adapt its business model Churchill Armoured Car Service Inc. has partnered with to remain relevant and be a continuing legacy of the Kids Up Front Foundation (Vancouver) to deliver concert, the Games. The new venture, built on its Games theatre and sports tickets for kids across the Lower Mainland experience, applies the concepts of venture capital who otherwise would not have the opportunity to attend these finance and business management to philanthropic exciting events. investments. In preparing for this more specialized The partnership came together after a recent survey by Kids approach, 2010 Legacies Now made the strategic Up Front found that partnering agencies would request an decision to rename itself to embrace its emerg- average of 58 per cent more tickets if they knew they would be ing role as a venture philanthropy organization. delivered without charge to their office. The foundation works The new brand, LIFT Philanthropy Partners, was with more than 100 agencies to provide access to arts, culture, launched on Feb. 11 to coincide with the 2010 sports and recreation by distributing unused tickets. Winter Games one-year anniversary. According to Cindy Graves, executive director for Kids Up LIFT will invest in not-for-profit organizations Front, “Getting the tickets delivered to the partner agencies has to improve their impact, accountability and ef- often been a barrier for agencies wanting to participate more fectiveness to drive social change. LIFT will select fully in Kids Up Front’s programs. As a result, they don’t request not-for-profit organizations with demonstrated tickets to events the kids could really benefit from.” records of success and provide them with business Churchill Armoured Car Service was made aware of the planning, management support, and reporting and survey and decided on the spot to help. measurement strategies to take their impact to the Joe Melonari, president of Churchill Armoured Car Service, next level. LIFT also engages its strategic networks Churchill Armoured Car Service guards Ravitesh and Dale deliver event said, “It was clear that many agencies were prevented from of business, research, financial and other experts taking more tickets because they either did not have a courier tickets across the Lower Mainland for Kids Up Front Foundation (Vancou- ver). The armoured car company and foundation recently joined forces to get to establish collaborations to address the specific budget or the human resources required to accommodate more tickets to children who would normally not be able to attend concert, needs of its not-for-profit partners and ensure their picking up tickets at Kids Up Front’s downtown office. We knew theatre or sports events. success. we could get the tickets to the agencies.” LIFT will focus its work to the areas of sport and The first pick up was scheduled for Jan. 25, 2011. Kids Up throughout British Columbia and Calgary. healthy living, and literacy and lifelong learning to Front’s partner agencies are thrilled with the new ticket delivery Kids Up Front Foundation (Vancouver) has been providing give Canadians the skills and resources they need to service. priceless experiences for kids across the Lower Mainland since better contribute to their communities. LIFT acts as Major Ken Ritson, executive director of the Salvation Army, 2004. To date, they have provided more than 184,000 opportu- a catalyst between socially-focused organizations said, “Having Churchill deliver the ticket donations to our door nities for kids to experience entertainment, educational and and its investors, combining knowledge, resources enables us to get more tickets into the hands of more kids who recreation events and activities they may not be able to attend and networks to collaborate on social impact mea- really benefit from the amazing opportunities provided by Kids otherwise. sured in lives touched, communities reached and Up Front.” For more information on the Kids Up Front Foundation (Van- improved quality of life. Churchill Armoured Car Service, established in 1994, is the couver), visit www.kidsupfrontvancouver.com. For information Bruce Dewar is chief executive officer of LIFT largest independently owned armoured car company in Canada. on Churchill Armoured Car Service, go to www.churchillar- Philanthropy Partners. For more information, visit They currently operate a fleet of eighteen armoured vehicles mouredcar.com. liftpartners.ca.

20 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® member news

Exploring the Northwest Passage

BY CHRISTINE BOECKER Greenland. She recalls the trip: “Good morning everyone, it is a balmy 13 “We began in Resolute Bay, Nunavut on degrees in the bright sunshine – not an the 75th parallel and ended 11 days and iceberg in sight!” 1,600 nautical miles later in Kangerlus- With that as our morning wake-up suaq, Greenland on the Arctic Circle. call, we got up excited for what the day Our first of many ‘wet landings’ was would bring onboard the Akademic Ioffe, on Beechey Island. We hiked to the graves cruising around the Canadian Arctic and marking the winter camp of the ill-fated Greenland. 1845 Franklin expedition. Due to the dry With zodiac cruises among swimming and cold climate there is no erosion and polar bears, seals and bird colonies; the wooden structures and tin cross are tundra hikes to remote Inuit villages; and still intact. visits to Jacobshavn icefjords, the frozen Heading east, we visited Dundas north is a memorable adventure. Harbour – a lonely RCMP outpost – where Widely travelled, South African-born we found the skeleton of a beluga whale. Christine Boecker, C.T.C. (Certified Every time we disembarked our ship - the Travel Counselor) of TravelBoecker, takes Akademic Ioffe - we were preceeded by pride in the fact that she has experienced some armed crewmembers to protect us most of the tours she promotes. Boecker from hungry polar bears. has more than 30 years travel experi- Dodging icebergs, we cruised along

ence exploring the African Continent, the ancient glacier in Croker Bay, crossed C. BOECKER. PHOTO: Europe, Asia and the Americas. Boecker Lancaster Sound – the ‘wildlife highway’ – Baffin Island. At each stop during Christine Boecker’s Artic cruise, recently returned from an expedition and hiked to an Inukshuk in the solitude At Cape Graham Moore we boarded armed crewmembers preceded the passengers in case cruise around the Canadian Arctic and of Navy Board Inlet on the north coast of zodiacs and got up close to the towering of wandering polar bears. cliffs of Bylot Island, teeming with nesting birds including thick-billed murres, experience and I returned with a thousand northern fulmars, black-legged kittiwakes pictures and many stories to tell.” BCIT database makes and black guillemots. We also had two Christine Boecker plans small-ship inquisitive polar bears swimming beside cruises, safaris, family vacations and ad- us for a while. venture getaways. For more information, math real for students It was a grandiose and unforgettable see www.travelboecker.com.

BY CYNTHIA VAN GINKEL

A skilled workforce is critical to our economy. Yet course choices made by high school stu- dents often close off career options – pos- sibly those in your industry – before they even know about them. The B.C. Ministry of Education indi- cates that only about 10 per cent of Grade 12 graduates complete the Principles of Math 12 course – a course required for most post-secondary health, engineering and computer technology diplomas and degree programs. Additionally, our high school demographic is shrinking. The Vancouver Board of Trade Parents and teachers alike have heard the question, “Why do I need to learn this?” 124th Annual General Meeting Concept by concept, it is frequently difficult Thursday, June 16, 2011 to come up with a convincing answer. That’s why BCIT’s Mathematics Depart-

ment is developing an online database for SUBMITTED PHOTO In accordance with Bylaw 9.5 – Nominating Committee – a high school students, which demonstrates A student tests out the new BCIT Building Better Math Nominating Committee, chaired by Immediate Past Chair, Sue real world math applications – with topics project which shows high school students the real Paish, has been established to receive nominations for officers and ranging from potato chips to motorcycle world applications of the math they learn in school. directors for the 2011/2012 year of The Vancouver Board of Trade. crashes. Louise Routledge, past program head, careers and industries, questions can link to explains, “High school students need to career information for actual jobs, or areas In accordance with Bylaw 9.6 – Nominations – nominations for know why mathematics is worth learning where we know we face – or will soon face – a officers and directors may be made in writing by any member of and how it connects to interesting careers.” skills shortage, as predicted by a myriad of The Vancouver Board of Trade provided that the name of the Using examples from a wide range of in- government and industry reports. nominee and the written consent of the nominee are received no dustries, including public and occupational Routledge and her team want more later than May 2, 2011 by the Secretary-Treasurer at the offices health, forensics, renewable resources, students flexing their math muscles on oceanography, architecture, mining and practical problems so that B.C. won’t be of The Vancouver Board of Trade, Suite 400 – 999 Canada engineering, the database allows students caught short of skilled workers in the coming Place, Vancouver, B.C. V6C 3E1. to explore questions as a whole or broken decade. down, and even with hints. Questions help “We really want them to see all the excit- For further information regarding nominations and any other clarify and cement concepts teachers have ing places that math can take them,” says matters pertaining to the Annual General Meeting, please covered. The online system can grade work Routledge. contact Sherrill Schlamann, Assistant Board Secretary, The and provide instant feedback, and students Cynthia van Ginkel is part of the BCIT can try an unlimited number of different School of Computing and Academic Studies. Vancouver Board of Trade at: problems on each concept. For more information on how your organi- Mathematics teachers attending a demo zation might become involved in the BCIT Tel: 604-641-1256 Fax: 604-641-1279 this past October stated that this tool “fills a Building Better Math project, or to investigate E-mail: [email protected] huge gap in math education.” development of a database question for your In order to further interest in specific industry, visit www.bcit.ca/bettermath.

21 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® member news

This is a book about happiness

preoccupation arising out of their con- Social scientists estimate that about stitutional objectives of life, liberty, and 70 per cent of our happiness stems from the pursuit of happiness. our relationships. But more recently, sociologists and But the happiest countries in the psychologists have begun to study the world are Denmark, Iceland and other happy and the measuring of happiness Scandinavian countries. Here Weiner on an international basis. Brer Rabbit finds happiness resulting from creativity, went on a quest to find his laughing place. imagination, art, music and writing. This place, said Uncle Remus, would bring Happiness is a choice. Misery is op- The Board’s Literary Critic happiness. And everybody has a laughing tional. Dr. Owen A. Anderson place, whether they know it or not. So Eric Weiner logged thousands of miles where is your laughing place? This is the and visited many countries in his quest. The Geography of Bliss by Eric Weiner the elements which create a sense of well- geography of bliss. Weiner affirms that there are many paths (New York: Grand Central Publishing, 2008) being in various countries and compares the From the Dutch, we see that tolerance to happiness and the good life. And re- rankings around the world. and moderation lead to happiness. member places can and do change. On a scale of one to nine, how happy are When I was studying graduate philoso- From the Swiss, we learn that proxim- His finding is that happiness is not you? How happy were you five years ago? phy at the University of Alberta one of my ity to nature and appreciation of nature personal, but relational. He gives good And what makes you happy? professors, Hermann Tennyson, wrote a is of great importance. advice such as this quote from W.H. Since the time of Aristotle people have paper called “Happiness is for the pigs.” From Bhutan, our author learns not Arden, “Dance while you can.” asked, “What is the good life?” Hermann argued that humans should aspire to have unrealistic expectations and to The Geography of Bliss is a delightful Rotterdam houses the World Data Base to knowledge or wisdom but not happiness. trust others. book full of insights into our state of well- of Happiness directed by Professor Ruut As a stoic Scandinavian he thought that He travels the world in search of those being and the paths to bliss. Veenhoven. Veenhoven devotes his study to aspiring for happiness was an American qualities that generate a happy country. This book will make you happier. members Investing in all children spotlight: Gavin Dirom key to our future

BY DIANE SUGARS Gavin Dirom is the president and CEO of the Association for Mineral Exploration British Columbia (AME BC), one of the most Research tells us that unless we provide the supports that children with learning disabilities respected mineral exploration and develop- require, the following statistics will continue: ment advocate organizations in the world. Thirty-five per cent of students identified with learning disabilities drop out of high As part of this advocate and leadership role, school. This is twice the rate of non-disabled peers and does not include students who Dirom helps develop and promote mutu- are not identified and drop out. ally respectful and beneficial partnerships Volumes of research have shown 30 to 70 per cent of young offenders have experienced between AME BC members, local commu- learning problems. In the past two decades, the link between learning disabilities and nities, First Nations, government agencies, delinquent behaviour has been examined and confirmed in both Canada and the U.S. investors and key stakeholders within the global mineral exploration and mining com- A recent Vancouver Board of Trade Kids ‘n Crime report also found that, “High school munity. AME BC now has over 4,000 individual and 300 corporate members. leavers are disproportionately represented among prison populations. For example, in Q. How long have you been a member of The Vancouver Board of Trade? British Columbia, non-graduates represent 34% A. I have been a member of The Board of Trade for one year but the Association for of the overall population, but they make up 74% “The Learning Disabilities Mineral Exploration B.C.’s relationship with The Board dates back to 1912, the year that of the prison population.” Robert R. Hedley formed AME BC’s predecessor organization, the Vancouver Chamber So what can be done? Association Vancouver of Mines, which later became well known as the BC & Yukon Chamber of Mines. Currently there are limited supports for chil- Q. Do you have a good “connection” or networking story related to The Board of dren with learning disabilities in our schools (LDAV) believes that Trade? and next to no funding for kids with learning investing in our children A. The Board of Trade generously offered to display our mineral exhibition for us disabilities. While a school district with a child when we were in a financial crunch in 1914. This was the economic downturn that af- with autism will receive a supplement of $18,300 is vital to long-term fected us the most in our 99 year history as an association. We have long memories in per year/child, if your child is in Grade 3 and can’t the mining industry and will always be very grateful to the Board of Trade for their offer. read, the only alternative is to find help for him change within our Q. How did you get in to the mining industry? outside the public school system. community... All our A. I became involved in the mining industry at a young age when I joined my father This lack of services was one reason a family on bush excursions to mineral properties and mine sites in B.C. After high school, I several years ago filed two human rights com- futures depend on it.” was fortunate to land summer jobs working as a field and geological assistant in the plaints, one against the North Vancouver School mineral exploration sector. District and the other against the Ministry of Q. How as the AME BC been affected most by the recent economic downturn? Education. The Moore family alleged the district and ministry discriminated against their How has it dealt with it? child on the basis of lack of provision of educational services for his learning disabilities. A. The volatility of the world-wide economic recession in late 2008 and most of 2009 They also alleged the district and the ministry systemically discriminated against all chil- significantly impacted AME BC and its members. Overall investor confidence was low dren with severe learning disabilities. and access to capital was problematic. Most companies reduced spending, incurred The B.C. Human Rights Tribunal ruled in the Moore’s favour, but the decision was layoffs and in some cases, merged with other companies. By late 2009 and through overturned by the B.C. Supreme Court and recently the B.C. Court of Appeal upheld the 2010, the mineral exploration and development sector, buoyed by record commodity lower court’s decision in a 2-1 ruling. prices, began leading the B.C. economic recovery. In 2010, over $1 billion was spent While the Moore family moved their child into a private special education school for developing mine projects in B.C. and exploration expenditures were $322 million, which students with learning disabilities, they continued their fight and they plan to take their bodes well for sustained growth for the mining sector in the coming years. case to the Supreme Court of Canada. Their child learned to read and is now a grown man Q. Mining has a vibrant history in B.C., what’s your favourite mining story? with a promising career, but the Moore’s understand that real change takes vision and a A. Mineral exploration, development and mining are intertwined in the rich fabric commitment for action over the long term. What they do now could have an important and vibrant history of B.C. and there are too many favourite characters and stories to impact on the lives of all kids with disabilities in B.C. and Canada. list. But the overarching theme is that B.C. is a land of opportunity for the prospec- The Learning Disabilities Association Vancouver (LDAV) believes that investing in tor, investor and small junior exploration company to build a major company from our children is vital to long-term change within our community. The association believes world-class geological resources and human resources. This is the world’s birthplace that what our children become depends on each one of us. All our futures depend on it. for hundreds of successful mineral exploration and development companies. Each of Diane Sugars is the executive director of the Learning Disablities Association Vancouver. their individual stories are compelling and full of optimism, humour and spirit. For more information, visit www.ldav.ca.

22 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® intellectual property

Fostering innovation one knockoff at a time

BY DAVID BRYANT

My first opportunity to visit China was several years ago and, of course, included the obliga- tory “Chinese factory visit.” Upon my first visit to the factory of one our biggest suppliers, I nearly choked on when I saw the product catalogues of some of our company’s biggest and smallest competitors along with samples of their products strewn throughout the factory. I was baffled how this company in Qingdao, China managed to get the products and literature of companies from cities like Brampton. I guess it goes to show that where there’s a will, there’s an opportunistic Chinese businessman. These factories weren’t just producing knockoffs of mass-appeal items like iPads and “Kalvin Klain” underwear. They were copying products from small companies where I per- sonally knew the owners. At the time, it seemed almost unfair. I couldn’t help but think, “How can these people just steal and profit off of the sweat, tears and ingenuity of us Canadians?” But these Asian companies weren’t stealing – they were playing completely within the rules, copying only products with expired patents or products that had no patents to begin with. No matter how big or small your company is, if it produces a good product, it’s inevitable that some Chinese factory is going to come along and create a decent copy of it. There is one sure safeguard around such predatory business practices though: be innovative. Design a product that is sufficiently new and useful enough to warrant patent protection (China is, after all, part of the World Trade Organzation and is making gigantic strides in respecting intellectual property rights). Chinese factories are great at creating things. But Canadian companies are great at in- novating things and innovation beats creation more often than not. After all, I’m reminded of a famous proverb in China that comes not from Confucius but rather from Albert Einstein, “The secret to creativity is simply knowing how to hide SUBMITTED PHOTO your sources.” N.S. Marine & Leisure Inc. owner David Byrant and Hughsun, factor owner of Dongying Fecund Import and Export Co. pose side the new Fuhua International Exhibition Center in Dongying, China. During a recent David Bryant is owner of N.S. Marine & Leisure Inc. For more information, visit www. trip by Bryant to China to visit his suppliers for his boating products company. anchoring.com.

Lighter and more powerful, Corvus Energy’s Titan packs more punch compared to standard batteries

BY GRANT BROWN recently won the National Research Council/ IRAP Innovation Award for new product of Corvus Energy Ltd. has developed a lithi- the year 2011, indicating the level of engi- Is your brand UNIQUE? um-ion battery system that can reduce fuel neering and quality of the product. consumption in commercial machinery and Numerous applications are being engi- Is your brand PROTECTED? drastically reduce carbon emissions around neered far beyond Corvus’ marine heritage, the globe. including the development of megawatt ca- Your brand is a valuable business asset; it reflects the quality At 6.2 kWh of energy in a two cubic of your products and services and should be protected. Coastal foot volume, the Titan has up to 10 has the experience and knowledge to help you with the trademark times the usable power in the same registration process. volume as traditional batteries, and is only one-fourth the weight. It fully Contact us today for information on functions between -40 to 60 degrees how to protect your business assets: Celsius, and has a life span of 25 years. (604) 687-7432 Markets in application and devel- www.trademarkable.com opment include marine, ports, com- mercial trucking, grid and remote > Trademark Searches Prosecution, > Registered Trademark Agents community support. Registration, Opposition and > Over 25 Years of Experience The Titan’s advantages in weight Expungement Proceedings > Worldwide Network of Associates and volume compared to standard batteries makes it ideal in commercial vessels, submarines, remotely operated vehicles, trucks and as large scale power SUBMITTED PHOTO storage for the renewable energy sector. The Corvus Titan 6.2 kWh module will be packaged in an “Corvus’ technology is safer and JOB FOR CHINESE TALENT innovative case with the ability to link the modules together more powerful than any other battery into multiple megawatt-sized arrays capable of powering racy Huang is a 40 year old Chinese lady. She graduated from and it has an extended maintenance- up to 600 homes or providing unprecedented emergency Beijing University with a law degree in 1994. In 2001, she power in disaster situations. free lifespan,” said Brent Perry, CEO obtained master degree in economics from Capital University of Corvus Energy. “The Titan packs are T of Trade and Economics in Beijing. Having been working for Mercedes monitored and controlled remotely using an integrated BMS (Battery Management pacity power skids that can be dropped into Benz China Ltd. and other companies as senior manager, she System) that is responsible for controlling disaster areas for immediate remote power, accumulated excellent organization skills and communication skills. charge/discharge and the safety system.” hybrid electric power for heavy machinery She is a people person with strong English skills (both verbal and The Corvus BMS is groundbreaking in and port equipment as well as auxiliary written). Now Tracy is planning to immigrate to Canada. To qualify for itself: it allows Corvus to assemble the Titan backup power for ships and offshore oil and skilled worker immigration, Tracy needs a Canadian employer who is modules into megawatt-sized arrays, one of gas platforms. Regardless of the industry, willing to offer her a job. Interested parties can send a request for her which could supply power to 600 homes. the commitment to quality, reliability and resume to [email protected]. For questions please call: performance will never be compromised. Greenlight Innovation, a leading sup- William Liu at Vancouver Wealth Managers Inc. plier of battery test equipment and services, Grant Brown is the director of Marketing has substantiated Corvus’ extraordinary for Corvus Energy Ltd. For more information, Tel: 604-3256338 85    power capabilities. Also, the Corvus Titan go to www.corvus-energy.com.

23 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® training & executive coaching

Leaders with accredited The right ingredients coach training program BY MARYLOU WAKEFIELD for coaching success

With 18,000 members in 106 countries, the International Coach Federa- dollars, time and energy are spent focuses on relevant goals and is tion (ICF) is the largest worldwide resource for professional coaches, trying to move someone from supported. and for those seeking a coach. The organization advances the coaching below average to barely average. 4. The Right Conditions profession by setting high professional standards, provides independent Consider, on the other hand, the Without the right organiza- certification and builds a network of credentialed coaches. impact of moving the high poten- tional conditions, any efforts to In 2010, the organization conducted a Global Consumer Awareness tial employee to the next level. develop individual leaders will Study to gauge global awareness of coaching, satisfaction with coach- Where does it make most sense be unsuccessful. Building lead- ing, the importance of credentials, and other key statistics for the 20 to spend your coaching dollars? ership capacity requires a focus countries surveyed. Among its findings, the report found 84 per cent 2. The Right Coach on leader behaviours, leader- of respondents who had been in a coaching relationship considered In an organizational context, ship culture and organizational certification/credentials “important” or “very important.” this means a coach who has rel- practices. Leader behaviours For ten years, Royal Roads University has delivered an Accredited evant business experience, who are targeted through coaching, Coach Training Program (ACTP) certified through ICF – the only graduate has coach-specific training and/ training and on-the-job learn- level program in Canada and one of three in North America. or an advanced degree in a rele- ing. For behaviour change to be “Our program is designed for experienced managers and those at the vant discipline (e.g., psychology), sustained, these initiatives need executive level who want to develop strategic coaching skills,” says Zoe and who incorporates the organi- to be supported by the leadership Tara Cree, principal and national ca- MacLeod, director of the Centre for Applied Leadership and Manage- pability lead, Leadership Coaching, zational context into the coaching culture (norms and values) and ment. “With that in mind, we combine online learning with collaborative Knightsbridge Human Capital Solutions process. With those minimum the organizational practices (e.g., face-to-face sessions on campus so students can continue to work while standards met, it comes down to performance management, suc- they take the program.” coach/client fit. For real progress cession management, strategy). The six-month program emphasizes practical application. Students BY TARA CREE to be made, the client needs to The impact of coaching can be provide pro bono coaching services to executive clients and take part in trust their coach. significant; ROI estimates range coaching an executive team of a selected not-for-profit organization. To Coaching is the fastest growing 3. The Right Process from 500 to 800 per cent. This attain their Certified Executive Coach designation, participants complete approach to talent development Although many coaching can only be realized, however, a rigorous curriculum as well as a face-to-face coaching session with an in North America, yet many orga- models are effective, two com- when organizations take a con- external executive before a panel of ICF examiners. nizations are not getting the full ponents are key to maximizing sistent and formalized approach Faculty in the Executive Coaching program each have their Master value from their coaching dollars. ROI: clear contracting to set to managing the who, when, why Certified Coach designation from ICF and proven success in the field Here are four ingredients to measurable goals for the coach- and how of coaching. for at least a decade. generate greater return on invest- ing; and a triangular relationship Tara Cree, Ph.D., is principal “Executive coaching is very much an emerging profession right now,” ment (ROI): between the coach, the leader, and national capability lead, says Scott Richardson, associate faculty at the university. “We’re now 1. The Right Reason and the organization (typical- Leadership Coaching for Knights- seeing clients starting to differentiate services based on accreditation. Often coaching is seen as ly the manager) to ensure the bridge Human Capital Solutions. It’s a sign the market is becoming more savvy.” a last ditch effort to salvage a coaching engagement is aligned For more information go to www. “We’re also starting to see interest in executive coaching at a global problem employee. Significant with the organizational context, knightsbridge.ca. level,” adds MacLeod. “It’s a good career move for those interested in coaching, and those looking to work with executives in the global context.” Marylou Wakefield does Marketing Communications and PRv with Royal Roads University. For more information, visit www.royalroads.ca. Performance programs: could yours be holding you back?

BY CORI MAEDEL sure you have thought it through and addressed the pitfalls. Someone once told me that during s-AKESUREYOURPROGRAMFITS VCC means business his annual review, his manager had your organization and its culture. assigned his performance a type of Be open to adjusting it to meet wood. He was given the term “dead the company where it is now, not wood” while a colleague was as- where you think it should be. Learn to manage people, projects and ideas s%NSURETHEPROGRAMISLINKED by taking VCC’s part-time business certificate signed “hard wood.” to something greater, including programs while working full-time. Dead wood meant he was at the end of his road with the company. He the overall infrastructure, orga- Gain the skills to succeed in today’s exciting could stay and continue his work but nizational goals, strategy and business world. would never be promoted or receive company culture. Register now for the following programs: another pay increase because he s#ONSIDEROBJECTIVE BASED was at the top of his pay grade. The programs – these can truly drive Leadership and Leadership Coaching person assigned hard wood was told performance. Management Skills for Supervisors he/she was a solid performer who s4HEDESIGNPROCESSMUST Business and Technical Writing Cori Maedel, CEO, Jouta Performance had the potential to improve to a involve both HR and senior man- Group Office Administration more specific type of quality wood. agement – without senior team Small Business I didn’t know what to say. buy-in, the program will be in At some level I had to believe jeopardy. Successful companies look to hire people the good intentions of the person who created this s!GOODPERFORMANCEPROGRAMSUPPORTSPER with the skills and experience to give them program. Whatever the case, it is good to take a cent of your achieving workforce and not the 20 per the competitive edge. moment and consider what makes a solid perfor- cent who may not be performing as hoped – there are mance program because there are many that can other tools for this. Register online at www.vcc.ca actually hold companies back rather than propel s3UPPORTEMPLOYEESTOBUILDONTHEIRSTRENGTHS 604.443.8484 or call . them forward. and manage their weaknesses. The following are some points that make a good The overall key to successful performance pro- performance program: grams that really drive performance is first establish- s)TSHOULDNOTBEADREADEDPROCESS BUTONETHAT ing organizational clarity on all levels and through moves everyone forward. all HR material. With this as your foundation, your vcc.ca s4HOSEINCHARGESHOULDKNOWWHYTHEYWANTTHE performance programs will soar. program and how to measure its success. Cori Maedel is CEO of Jouta Performance Group. s)FANUMBEREDRATINGSYSTEMWORKSFORYOU MAKE For more information, visit www.jouta.com.

24 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® training & executive coaching

Turn customer service into Address tomorrow’s positive customer experiences recruitment needs today BY KEVIN JAMES SAUNDERS BY ERIK SCHINDLER

Many organizations create a variety of standard As the economy continues to pick up, so do recruitment needs… and the competition for operating procedures (SOPs) and phrases hoping to top new talent. optimize service delivery. However, from our experi- Get a head start on recruiting your leaders of tomorrow by bringing them on board ence, the SOPs can still fall short on service ambiance today. Hire a co-op student from the Peter B. Gustavson School of Business at the Uni- and believability. versity of Victoria. As a mystery shopping and training company we Co-operative education, or co-op, is a learning strategy that lets students alternate get to evaluate our customers on a daily basis. We dis- relevant, paid work experience with their academic studies. Co-op equips students with covered that many of the scripts, SOPs and regulations a combination of classroom knowledge and real-world experience to help them succeed enforced and monitored by business managers do not in their chosen fields, and is based upon a co-operative relationship between the student, include a focus on service ambiance or attitude. Many the employer and the Gustavson School of Business. look for the “check in the box” to indicate successful A work term can serve as a four or eight-month interview, giving you a window to snap completion, but forget about the philosophy behind up that bright young star before your competition does. Hiring co-op students in full-time the actions. positions after graduation can help decrease your recruitment and training costs and in- Take a minute and watch your staff interact with crease employee retention. Co-op also provides you with a year-round supply of enthusiastic Kevin James Saunders, CEO, Oculus customers. You may find that some of the basic foun- student employees who are excited to bring new ideas to your workplace, helping you with Hospitality Training. dations of a customer experience are missing. Coach new and existing projects or providing relief during peak periods. and encourage your associates to do the right things, And as a co-op employer, we encourage you to be a part of the Gustavson community but, more important, to do them in the right way. There and exchange ideas and developments. are some procedures that cannot be documented, but must be followed: We value our co-op employers as partners in our students’ education. As an employer, s4ALKTOYOURCUSTOMERINAPERSONALWAY)FYOUWANTSOMEONETOBELOYALTOYOURBUSI- you’ll develop work term goals with the student, help him or her to achieve learning objec- ness, you have to evoke an emotional connection. tives, and evaluate the student’s progress at the middle and end of the work term. s)NCREASEYOURCUSTOMERINTERACTIONTIMES%VERYBUSINESSHASTOOPERATEWITHINCERTAIN As our partner, the Gustavson co-op team is here to support you every step of the way, time constraints. Make the time to exceed your customers’ expectations: first satisfy, then from developing a job posting, prescreening applications and arranging interviews, to thrill them. having one of our co-op coordinators conduct a work site visit with you and the student s&OLLOWUP)NTHESALESWORLD WEEXPECTOURSALESPEOPLETOFOLLOWUPANDTHANKOURCUS- midway through the work term, giving you a chance to provide feedback on the student’s tomers. Take this practice and incorporate it into any service or product buying experience. performance and progress. All services provided to you by Gustavson are completely free Checking in not only shows your gratitude, but will remind them of how awesome you are. of charge. Train your associates in your brand standards, but also in human connection. You More than 100 of our BCom and MBA students seek Vancouver-based co-ops each must develop each of those complementing skills, or your business will just blend into semester. Preempt your pending talent crunch by hiring a Gustavson co-op student today. the background. Erik Schindler is the Vancouver and Lower Mainland co-op coordinator for the Peter Kevin James Saunders is the CEO of Oculus Hospitality Training. For more information, B. Gustavson School of Business, University of Victoria. For more information, visit www. visit www.oculussolutions.com. gustavson.uvic.ca.

Facilitative Leadership 2 Day Course Burnaby: April 19-20, 2011 REACH Victoria: April 13-14, 2011 BEYOND YOUR LIMIT Facilitative leaders are people who make it easier for others to communicate, accept responsibility and problem solve. And get there, through Royal Roads University’s Centre for Applied Leadership Learn techniques to manage your and Management. Our leading-edge custom programs and Graduate Certifi cates communication and effectively lead others. are unique, innovative and focus on your areas of professional interest. We value • Maximize team unity, innovation and your existing skills and experience – to us, they count. performance Look at our graduate certificates: leadership and management, sustainable • Create a climate for cooperation community development, values-based leadership, strategic human • Listen with intention and speak with resources management, project management, executive coaching, integrity professional communication management, and health systems leadership. • Discuss difficult issues Our flexible admissions and blended, online learning fit your life and your career. Hear what our students and graduates are saying – visit us • Effectively lead organizational change at www.royalroads.ca, or speak to one of our Enrolment Advisors. They’d • Strengthen your management style be happy to talk to you: 1-877-778-6227.

Offered in Royal Roads ‘ Developing Leadership Impact Executive Retreat shows you how Tuition: $1895 partnership with: Save $150 each with team registrations of to lead and transform the workplace. Our next intake is April 17, 2011. For more two or more. information, visit: www.royalroads.ca/exec.

Register today! www.gustavson.uvic.ca/executive VICTORIA BC CANADA

25 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® www.staffsystems.ca 604-688-8282

Spotlight on...

Congratulations to the following companies and organizations who have reached milestone anniversaries with The Vancouver Board of Trade:

Five Years Hill & Knowlton DS Communications Group Ltd. University of Victoria Sun Life Financial (Brad Pashby) Angus One Professional The Legal Alternative Recruitment Ltd. Tourism Kamloops Pearl International Limousine Vendemmia Group Inc. Services Ltd. BACI - Burnaby Association for Community Inclusion Fifteen Years Cirque du Soleil Geo. Bezdan Sales Ltd. Maynards Industries Ltd. Emily Carr University of Art and Navigata Communications Design Digitech Renewable Printer Fraser River Pile & Dredge (GP) Cartridges Inc. Taiwan Trade Center, Vancouver The Hong Kong-Canada Business (TTCV) Association Wenzhou Friendship Society Original Organic Garden

PHOTO BY WENDY D. WENDY BY PHOTO Products Corp. Levy Show Service Inc. News 1130 (L-R) Vancouver East Cultural Centre executive director Heather Redfern and Youth Program manager Corbin Murdoch accept a EPTA Properties $10,000 cheque from RBC senior account manager, Media & Entertainment, Leanne Harry in October 2010. DA Architects + Planners Twenty Five Years Visa Canada Canadian Bankers Association Donations help young artists at The Cultch “The Corporate Yacht at the Seamount Technologies Inc. The Vancouver East Cultural Centre (The Cultch) Westin Bayshore Hotel” DCD Management Ltd. recently received some large donations for its Youth Best Western Chateau Granville Bentall Program. Coast Capital Savings put forward $20,000 Georgian Court Hotel Colliers International and, over the last two years, the RBC Foundation has Barkerville Gold Mines Ltd. Industrial Alliance Pacific made $10,000 in donations. From the Beach Marketing Insurance and Financial Services Mark James Group The funds will help support the IGNITE! Program Inc. Sorrell Financial – a mentorship opportunity that pairs young artists Kupczynski Studio Gallery Inc. with a mentor in their chosen media – and other Whistler Blackcomb Mountains initiatives including the IGNITE! Youth Arts Festival Ten Years Integrated CRM Solutions taking place April 25-30, 2011, The Cultch’s Youth Twenty Five Years Pell Business Equipment Ltd. Panel, $5 Youth RUSH ticket program and The Cultch A&A Trading Ltd. Summer Youth Performing Arts Camp. ARC’TERYX Equipment Inc. PHOTO BY D. JOCKMANS BY PHOTO Associated Engineering (B.C.) City Square Property Holdings Inc. The Cultch’s Youth Program provides a gathering Vancouver East Cultural Centre Youth Panel and Youth Program Ltd. place for young people from East Vancouver and the manager Corbin Murdoch got a major boost recently with a Casa Del Caffé Pan Pacific Vancouver Lower Mainland. For 37 years, The Cultch has offered $20,000 donation from Coast Capital Savings. Pfizer Canada Inc. YWCA Vancouver programming in theatre, dance and music by local, Pique Newsmagazine national and international artists. The Cultch’s website at www.thecultch.com or call box For more information on the 2010-11 season, visit office at 604-251-1363.

& Production Team. Daniel Planko most recently worked as an inde- teer with Meals on Wheels, sug- ing the ongoing reforestation com- APPOINTMENTS has been named art director for the pendent sales and marketing con- gested the group make the cards mitment to planting a minimum Vancouver-based entertainment sultant in the trade show industry. for the Health and Home Care of 150,000 trees over three years; Lawson Lundell LLP is pleased production firm. Specializing in “Staffing is not only my passion, Society of BC’s Meals on Wheels a water program to be introduced to welcome William M. Laurin the concept, design and imple- but when you work alongside an program. The Sparks and Brown- this spring; the grand opening of to its Calgary office. Laurin (for- mentation of art, prop and event amazing number-one team, it’s ies devoted their regular weekly the renovated brewery; customer merly with Code installations, Planko has collabo- a pleasure each and every day. I meeting to making the festive and appreciation events and a few other Hunter LLP in rated with PRP on many projects, welcome the opportunity to help environmentally friendly cards for surprises brewing for 2011. Calgary) joins most recently as art director for the you with all of your present and hundreds of clients. For more infor- the firm’s Energy Vancouver 2010 Paralympic Games future staffing needs,” Snelgrove mation about the Meals on Wheels Group as counsel ceremonies and the 2010 Grey Cup said. program, go to www.carebc.ca. focusing on oil Half Time Show. Also, Michael GET NOTICED WITH and gas law. Also Scriven joins PRP as project and Pacific Western Brewery is invest- GUARANTEED LISTINGS joining Lawson technical manager. An industry ing more than $1 million in renova- Laurin Lundell is Euan veteran, Scriven previously worked tions and upgrades to its brewery F. Sinclair who with PRP on the Vancouver 2010 Vancouver and Richmond Meals and headquarters in Prince George. With a guaranteed listing in joins the firm as director of Knowl- Paralympic Games ceremonies on Wheels clients got a special ad- The renovations and upgrades will Around The Board, you will edge Management. Amy J. Car- and the 100th Anniversary of the dition to their holiday meals this refresh the building’s exterior and reach an audience of leaders in ruthers (Corporate Commercial) Fair at the PNE. year. This December the 14th unit, create a renewed hospitality area. the business community. One and Jagdeep S. Shergill (Corpo- Vancouver Sparks and Brown- It also includes the purchase and guaranteed listing with photo rate Commercial) have also been Angus One & Templine is pleased ies donated lovely, hand-made installation of new brewing and placement costs $30+GST named partners at the firm. to announce Lisha Snelgrove has holiday cards to the community packaging equipment. The renova- and an enhanced guaranteed rejoined the company to serve as program which delivers hot, nu- tions coincide with the 20th year listing (with company logo) is Patrick Roberge Productions Inc. branch manager at its new office in tritious meals and social interac- of ownership of Pacific Western $50+HST. The Board reserves (PRP), producers of Vancouver’s Calgary, Alberta. Snelgrove brings tion to isolated Vancouver and Brewery by current president the right to edit submissions. Robson Square Olympic Celebra- more than seven years recruitment Richmond residents. Every year, and CEO, Kazuko Komatsu. The Contact editor@boardoftrade. tions and the 2010 Paralympic and 10 years administration and the Sparks and Brownies make the brewery is planning a number of com for more details and Games Opening and Closing Cer- sales experience to Angus One. She cards for seniors in the community. events and initiatives to celebrate deadlines. emonies, is expanding its Creative first joined Angus One in 2005, and Parent Magali Cairati, a volun- this ownership milestone, includ-

26 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® Most students graduate looking for an employer. Some of ours graduate looking for employees.

We’re not just teaching business, we’re teaching successful products like Clinicbook, an online system students how to start businesses. Entrepreneurship that connects health clinics with patients; Energy programs at UBC provide mentors, funding and Aware’s PowerTab, a tool that gives homeowners networking to help more bright minds succeed. feedback on energy use; and Katal Innovations’ ski and We bring students from different academic disciplines snowboard Landing Pad. We’re nurturing the minds together to collaborate on ideas from concept and that will help lead Canada’s economy in the future. design to marketable product. UBC students have And that’s just some of the thinking from here. pitched ideas in Silicon Valley. They’ve secured www.aplaceofmind.ubc.ca/learning funding from the Dragon’s Den. And they’ve launched

27 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise® IT’S OUR BUSINESS TO REPORT ON BUSINESS.

Connect with The Vancouver Sun’s award-winning columnists for the local, national and international business climate with a B.C. perspective.

MATTERS Columnist Don Cayo takes on tax and a host of other policy issues at www.vancouversun.com/cayo.

OPEN FOR BUSINESS Follow reporter Jenny Lee with business tips on how to survive and showcasing tales of success at www.vancouversun.com/smallbusiness.

YOUR MONEY Keep your money in your pocket with personal finance reporter James Kwantes at www.vancouversun.com/yourmoney.

INNOVATION Reporter Scott Simpson tracks B.C.’s next big things at www.vancouversun.com/innovation.

STICKY NOTES Take a closer look inside the workplace with Darah Hansen at www.vancouversun.com/workplace.

CITY OF INDUSTRY Mine Derrick Penner’s blog for what’s happening in forestry, fishing, mining and more at www.vancouversun.com/resources.

HOWE STREET FILES Columnist David Baines’ will take you into the heart and heat of the securities world at www.vancouversun.com/baines.

FROM THE DESK OF THE EDITOR Read business editor Fiona Anderson’s take on what’s new and noteworthy at www.vancouversun.com/business.

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28 Sounding Board/March 2011 The Vancouver Board of Trade/Spirit of Enterprise®