COMMUNITY ROAD SAFETY PROGRAM (LATROBE VALLEY) FIRST 18 MONTHS OF OPERATION
@ Road Traffic Authority AN AUTHORITY OF VICTORIA TRANSPORT COMMUNITY ROAD SAFETY PROGRAM (LATROBE VALLEY)
FIRST 18 MONTHS OF OPERATION
MARILYN BOWLER SANDRA TORPEY
SEPTEMBER 1988 Road Traffic Authority REPORT DOCUMENTATION PAGE
Report No: Report Date ISBN Pages GRIS8/3 September 1988 o 7306 0335 0 Title and Sub title: COMMUNITY ROAD SAFETY PROGRAM (LATROBE VALLEY) EVALUATION 1986-1987
Author(s) Type of Report & Period Covered M A Bowler S Torpey General 1986 - 1987
Performing Organisation(s) - Sponsoring Organisation - Name and Address: Road Traffic Authority Road Traffic Authority 854 Glenferrie Road Hawthorn Vic 3122 Australia
Executive Group/Steering Committee: Working Group/Study Team: M A Bowler S Torpey
Abstract:
The Community Road Safety Program (Latrobe Valley) was established in 1986 and a pilot program of road saEety publicity and education began in 1987.
The program, co-ordinated by a local committee composed of community representatives, conducted 5 campaigns under the theme of "Child and Youth Road Safety". Considerable community and local media support was generated in the first 18 months of operation. Evaluation of specific campaigns indicated some rises in child restraint and helmet wearing rates, and in primary curriculum unit usage, though post-primary results were inconclusive. The program will be re-evaluated in late 1989.
Key Words: Disclaimer: (IRRD except where marked*)
Safety Public Participation This report is disseminated in Publ ici ty Evaluation (Assessment) the interests of information Education exchange. The views expressed are those of the author, and not necessarily those of the RTA.
Project No: Project Name: Program Name:
Supplementary Information: Performing Organisation - Report Reference No.
Reproduction of Form and completed page is authorised.
L9: 12 LIST OF TABLES PAGE
TABLE 1 Expenditu~e till June 1987 ]0
TABLE 2 TAC Expenditu~e June 1987 to 10 3] 11ay 1988
TABLE 3 Knowledge of Program-Percentage 13 of Re sponde n ts
TABLE 4 Seatbelt Use by Latrobe Valley Vehicle l4 Occupant Before and After Restraint Use Campaign
TABLE 5 School Bicycle Helmet Surveys - Morwell, 15 Moe and Tra~algon - April and July 1937 - Summary Results TABLE OF CONTENTS PAGE
ACKNOWLEDGEMENTS ( i )
EXECUTIVE SUMMARY ( i i )
1.0 INTRODUCTION 1
1 • 1 Background 1
2.0 PROCESS EVALUATION 2
2. 1 Implementation 2 2.2 The 1987 pilot Program 2 2.3 Administration 5 2.4 Co-ordinating Committee ') 2.5 RTA Resourcing g 2.6 Community Support 1 1
3.0 IMPACT EVALUATION 12
3.1 Restraint Use and Driver Awareness 12 of Program 3.2 Bicycle Helmet Survey 15 3.3 Curriculum Usage Survey 16
4.0 DISCUSSION 17
5.0 CONCLUSION 13
APPENDICES
A. Job Description - Regional Road Safety Officer
B. Community Road Safety Program (Latrobe Valley) Committee Members 1987
C. Community Road Safety Program (Latrobe Valley) Campaign Initiatives
D. Community Road Safety Program (Latrobe Valley) Local Expenditure
L. List oE Survey Sites Restraint Use Survey
F. Restraint Use Survey - Interview Form - Observer Form
G. School Bicycle Helmet Survey
H. Roadswork ( i )
ACKNOWLEDGEMENTS
Thanks are due to:
Members of the Community Road Safety Program (Latrohe Valley) Committee Denis Addicoat Khaw Cheah Lean Ee Kaylene Rawlings Chris Nolan Robert Klein Ray Leetham for assistance in the compilation of this report. (i i)
EXECUTIVE SUMMARY
Eacly in 1936, the Road Tcaffic Authority consideced the creation of a pilot community program to promote road safety at a local level. It was decided to investigate developing the pilot pcogcam in the Latrobe Valley. Local road safety programs of an educational/ community educational natuce had been conducted intecmi ttently in the Latrobe Valley cegion in past yeacs. These activities included bicycle education and road safety talks, involving local groups such as secvice clubs, victocia Police, schools, as well as media coverage of the local coad toll around such themes as ddnk-driving. An initial ceview of literatuce related to community-based coad safety progcams indicated that these tended to be focussed on a single issue and lost impetus once the issue was resolved.
Aftec preliminary visits to the region, a pilot Community Road Safety Progcam (CRSP) was established in the Latrobe Valley in 1987.
A local co-ordinating committee was formed with representation fcom government and municipal ocganizations and service clubs.
A part-time (.6) Road Safety Officer was appointed in Februacy 1987 and a pilot program with the theme of "Child and Youth Road Safety" developed.
Five campaigns were successfully developed in 1987:
Back to School Child Restraints Bicycle Safety/Helmets Child Pedestrians Drink-Driving
The program for 1987 was co-ordinated by the local committee, with the Road Safety Officer responsible to the committee for campaign implementation and to the Road Traffic Authority for road safety policy.
The Authority provided funding (with Transport Accident Commission (TAC) funding from June 1987), staff resources and infocmation and expect advice on road safety issues.
During the progress of the committee's activities, considerable local media coverage was generated by these, as well as local business and service club sponsorship. ( iii)
A number of speciEic components of the program were evaluated to assess gains in the short term.
Survey results indicate a slight increase in awareness of the program, a rise in restraint wearing rates for childr-en under 8 and a rise in the primary school children's bicycle helmet wearing r-ate.
Teaching of traffic safety and usage of traffic safety education curriculum units showed an increase in some curr-iculum areas in pr-imary schools but inconclusive r-asults at post-primary levels.
The CRSP (Latr-obe Valley) has clearly been able to mobilize local resour-ces to support r-oad safety initiatives including the gener-ation of road saEety pUblicity and educational campaigns. The evidence oE dir-ect impact on measurable road safety data is inconclusive, as would be expected af ter- only eighteen months of oper-ation. However-, the benefits associated with tapping local r-esour-ces and ener-gy dir-ected towar-ds r-oad saEety issues ar-e ver-y encour-aging and war-r-ant a continuation of existing pr-ogr-ams which should be r-e-evaluated at the completion of thr-ee year-s of oper-ation. The evaluation pointed to the need for careful tar-geting of pr-ojects.
The following criteria will provide a basis Eor progr-am evaluation in late 1989.
amount of pUblicity gener-ated
community financial support
amount of community activity in support of road safety
an incr-ease in safe r-oad user- behaviour- as def ined by specific campaigns, for example, incr-eased r-estraint or helmet usage. Compar-isons will be made with other metr-opolitan and countr-y r-ates to ascertain the effect of the CRSP (LV) •
surveys of dr-iver- attitudes or intended behaviour as compar-ed to other- Victor-ian ar-eas. - 1 -
COMMUNITY ROAD SAFETY PROGRAM (LATROBE VALLEY)
FIRST 18 MONTHS OF OPERATION
1.0 INTRODUCTION
1.1 Background
Road safety has long been an area oE community concern in Victoria. However, this concern has Eailed to generate a focus for community action. Though projects with specific targets have been developed by individuals or service clubs, this community concern has been largely untapped as a resource for creating meaningful road safety campaigns of an extended and lasting nature.
Early in 1986, the Road Traffic Authority decided to evaluate the worth of a community road safety program to promote road safety at a local level. It was decided to introduce a pilot program in the Latrobe Valley and to focus initially on educational issues. Local road safety programs of an educational/community educational nature had been conducted intermittently in the Latrobe Valley region in past years. These activities included bicycle education and road safety talks, involving local groups such as service clubs, Victoria Police, schools, as well as media coverage of the local road toll around such themes as drink-driving. An initial review of literature related to community-based road safety programs indicated that these tended to be based on a single issue and lost impetus once the issue was resolved.
In addition to this general road safety interest, the region has strongly supported existing RTA educational counter-measu res, such as promot ion of Traf f i c Saf e ty Education in schools, the Bassinet Loan Scheme and the Bicycle Helmet Rebate Scheme.
Preliminary visits to the Latrobe Valley were made and key organizations contacted with a view to developing community involvement in local rGad safety campaigns.
As a result of positive initial responses, the decision was made to proceed with the establishment of a Community Road Safety Program (CRSP) in the Latrobe Valley in 1987. - 2 -
2.0 PROCESS EVALUATION
2.1 Implementation
In late 1986, a co-ordinating committee was established and monthly meetings to develop an on-going road safety campaign were held from 26 November 1986.
In February 1987, a Road Safety Officer was appointed for 12 months on a part-time basis (.6) to conduct the program, and implement committee proposals.
The Authority's aim in sponsoring a pilot community road safety program was to test the feasibility of using local commun i ty support to develop susta i ned and on-going educational and publicity campaigns targeted to address recognised road safety problems specific to that community.
The initial theme adopted for the 12 month pilot program was "Child and Youth Road Safety".
The reasons for focussing on the young road-user were:
their high accident rate as pedestrians and cyclists
the lower restraint usage rates of this age group
the existence of a range of educational programs which were not used by all schools in the area
the probability of a high level of community support
Government policy interest in the issues of Children's Road Safety.
Once the co-ordinating committee was established, local media organizations were contacted to elicit support.
2.2 The 1987 Pilot Program
The 1987 plan aimed to develop the following campaigns:
January - February - Back to School March - April - Restraints May-June - Bike Safety/Helmets July-September - Pedestrians October - Special Effort November-December - Drink-Driving - 3 -
All of these campaigns were implemente,i, except the Special Effort. Instead, in October, the activity of the Road Safety Officer concentrated on the production of a series of newspaper articles on road safety issues for the Latrobe Valley Express. This was initially sponsored by Sunicrust Bakeries pty. Ltd.
Campaigns 1987
Back to School : The Back to School campaign aimed at making children, their parents, schools and the general community aware of children's limitations in traffic, particularly during the return to school period. It included a 30 second locally-made television advertisement using RTA material and local s ta t is tics broadcast during community service time, an interview on the T.V. news with the Police committee member, newspaper articles following a press release on the campaign and 2 announcements each running on local radio stations (154 radio broadcasts in total). As well, police distributed 2000 "Children in Traff ic" pam?hlets to schools and students in the area.
Child Restraint Wearing : The Restraints campaign focussed on parents to foster their awareness of the need to adequately restrain their children when travelling in vehicles. It involved a child restraint display and competition run during the Latrobe Valley Festival, a restraints rebate scheme modelled on the State Government Bicycle Helmet Rebate Scheme, a visit from an RTA Child Safety Communicator to the area, and addresses to various service, educational and child care groups by the Road Safety Officer.
The Restraints Rebate Scheme was supported by advertising in local newspapers, as well as a press release which generated press coverage. However, the cost of advertising was excessive compared to the response (38 rebates) and any similar future campaigns should rely on more economical advertising e.g. posters in retail stores.
In addition. a 30 second radio commercial was produced and 194 advertising spots were broadcast with both local radio stations. In conjunction with this, there was T.V. coverage on the local TV8 Access program.
This campaign continued throughout the year with the CRSP and local service clubs providing additional capsules for municipal Bassinet Loan Schemes on a one for one basis. - 4 -
Bicycle Safety/Helmets: The aim of the Bicycle Safety/Helmet campaign was to encourage helmet-wearing by local children, particularly amongst post-primary students, and to promote safe cycling practices. A 30 second commercial to encourage helmet-wearing was produced by TV8 and shown over 30 times. As well, a radio advertisement was broadcast on both radio stations. A Bike-Ed Consultant was also interviewed on the local Access Program.
There were a number of special projects accompanying the campaign, including a "Spot the Helmet" competition (where riders wearing helmets received prizes of bike flags and cinema passes), the targetin<] of Moe High School to promote helmet wearing, and the donat ion of 5 helmets to Traf algar Primary School in recognition of its compulsory helmet-wearing policy.
Prior to Christmas, 2 radio advertisements encouraging helmet-buying were produced and broadcast 30 times.
Child Pedestrians : The Pedestrian Campaign had 2 main elements: the distribution of a road safety package to schools in the area and an advertising campaign on radio and television on the theme of visibility. As well, the Community Road Safety Program Officer was interviewed on TV8's Access Program, 3 newspaper articles appeared on pedestrian safety and primary schools received a visit from road safety speakers. In addition, a speaker from the Authority's Road Safety Division visited schools with Hector the Cat to speak on road safety.
Drink-Driving : The Drink-Driving Campaign was based on a local adaptation of the "No, Thanks, I'm Dr i v ing" Campaigns run in Me lbourne by 3MP. Local hotels and 3TR supported the campaign; an Access Program on drink-driving was broadcast on TV-8; the Morwell RTA off ice distributed "Penalties for Drinking Driving in Victoria from 1 March 1987" leaf lets to new licence recipients aFld a package of relevant material was sent to each post-primary school in the Program's area.
There were 156 radio placements for the "No Thanks, I'm Driving" advertisement. The launch of the campaign generated radio and TV coverage and articles in the Latrobe Valley Express and Journal. In addition, the Latrobe Valley Taxis in conjunction with the CRSP conducted a "Catch A Cab" advertising campaign to combat drink-driving. - 5 -
2.3 Administration
The unusual step of dividing program co-ordination of the CRSP (LV) between the Authority as the initial funding body and the local co-ordinating committee was taken in order to give the local community "ownership" since it was felt that to generate the local support and participation crucial to its success, local committee members must feel that their ideas counted.
The Road Safety Officer is responsible for the implemen tation of decisions made by the local committee and responsible to the Authority for ensuring that programs operate within the Authority's road safety policy. The position is based at the Morwell Regional Office. On a daily basis, the ~1anager of the Morwell RTA Regional Of f ice superv i ses the work of the Road Saf e ty Of f ice r (Appendix A).
The local knowledge and expertise of the Manager of the Morwell Regional Office was invaluable and his association with the program has been significant because of the high regard with which he is held by the local community.
2.4 Co-ordinating Committee
Committee Membership
In order to promote local community support for the program, initial contacts were made with local representatives of industry, commerce, service clubs, government organizations and local government authorities.
The co-ordinating committee, when established, had representatives from local industry, Victoria Police, local government, the Ministry of Education and the RTA. In addition, several committee members were members of service clubs, with whom they provided contacts. - 6 -
Retiring members are replaced by requesting tl-)e appropriate organization or group to provide a representative.
The co-ordinating committee elected a Chairman and a Treasurer from local representatives and the Road Safety Officer was an ex-officio member and acted as Sec re tary.
The committee was initially chaired by the local RTA Regional Office Manager, and subsequently, by the Executive Officer of the Shire of Morwell.
In December 1987, the Morwell RTA Regional Manager was appointed Treasurer on the resignation of tl-)e previous Treasurer (see Appendix B - for a list of committee members).
Terms of Reference
The orig inal proposal was to develop and conduct a pilot project in the local community in the Latrobe Valley area to promote road safety education and awareness.
The initial scheme was to be conducted for 12 months to ascertain the degree of community acceptance and to assess the results of' the trial. Consideration to extending the program was to be given when results from the pilot program became available.
To develop an appropriate local structure and elicit support, the particular- theme of "Child & Youth Road Saf e ty", around which a local network could be based, was chosen.
Aims
The immediate aim of the Community Road Safety Pilot Program was to implement a program operating, under RTA gu idel ines, at the local reg ional level to promote road safety through the co-ordination of local community resources.
The long term goal of this pilot program was the achievement of a community-based, self-sustaining road safety program, providing a model which could be developed on a Statewide basis. - 7 -
Structure
Program Co-ordination
The pilot program's co-ordinating organization needed to be a sing Ie un i t of manageab l(~ size. Hence, the co-ordinating committee was established with an initial 13 members.
Support and advice is provided through Road Traffic Authority representation on the committee and the provision of a Road SaEety Officer on a part-time basis.
The part-time officer is based in Morwell to provide liaison with local schools, teachers and school councils, Police and local agencies, to coordinate campaigns and to act as the RTA's local contact person.
Role of Local Co-ordinating Committee
1. Co-ordinate the planning and the implementd tion of the pilot road safety program.
2. Establish a co-operative working relation ship amongst diverse groups and agencies concerned with road safety.
3. Co-ordinate scheduling of various projects and activities within the pilot program.
4. Identify groups and citizens who might volunteer to assist the program, elicit their support, and channel their energies in a constructive manner.
5. Provide a forum for combining the strengths of various groups and projects and to share ideas.
6. Take action to elicit local interest and support, increase awareness, and promote road safety issues. - 8 -
RTA support Eor the Community Road Safety Program has included the following:
1. Funding of local initiatives
2. Salary oE .6 Road Safety Officer
3. Funding of office requisites, printing etc.
4. Provision of printed materials, videos, films etc.
5. Assistance with developing publicity and media campaigns as required
6. Continued representation on, and liaison with, the local committee
7. Technical advice as required
8. Support from RTA's seconded teaching staff
9. Program Evaluation
2.5 RTA Resourcing
'Funding
In the year till June 1987, the Authority provided $8,700 for staff ing, $ 9,250 to fund local campaign initiatives, $2,000 for survey staffing and $350 for data punching.
Funding from July 1987 of $ 75,000 has been provided by the Transport Accident Commission for both the CRSP (LV) and the establishment of a second program. $36,726 was allocated to the CRSP (LV). In addition, fund ing of $861 has been received from service and community groups to November 1987. - 9 -
Staffing
The main a.iminist~ative suppo~t fo~ the prog~am has been p~ovided by the .6 ADM4 Road Safety Officer Position (see Appendix B). An appointment to this position was made in Feb~uary 1987.
Cledcal/typing support was initially available through the Morwell Regional Office, but this placed too g~eat a st~ain on resources, so the majority of the word processing of minutes, agendas and newspape~ a~ticles was unde~taken by the Autho~ity at Head Off ice.
The Autho~ity contributes administ~ative and clerical suppo~t as well as managerial supervision. Direct supe~vision of the program is provided by the Community Programs Officer. In addition to these functions, in-se~vice training, policy advice and guidelines fo~ the development of the program were provided.
It is estimated that the program requires the equivalent of 1.3 full-time staff to operate annually (including the .6 Road Safety Office~ position).
Equipment
The Morwell Regional Office provided the Road Safety Office~ with the use of a separate office a~ea, a desk, filing cabinet and cupboards and a video ~ecorde~.
Expenditure
To June 1987, a total of $ 20,000 was expended on the conduct of the p~ogram. For analysis of a detailed Income-Expenditure see Table 1. - 10 -
TABLE 1: EXPENDITURE TILL JUNE 1987
Staffing - Salary $ 8,356 - Travel $ 356 - Survey S 2,000 $ 10,712
Advertising - TV $ 1,060 - radio S 1,216 - press S 764 Data punching $ 350 Printing $ 410 Campaign expenses $ 581 Local campaign initiatives* $ 5,000 Office requisites and $ 72 consumables Courier S 155 $ 9,608 $20,320 =====::..:==
* Appendix C
For the 1987/88 financial year the program has been in receipt of funding from the Transport Accident Commission.
From 1 July 1987 to 31 May 1988, a total of S 30,982 has been expended, S 13,279 on salaries and $ 17,703 on local campaign initiatives and office requisites (Table 3).
TABLE 2: TAC EXPENDITURE JUNE 1987 TO 31 MAY 1988
Staffing - salary $ 13,279 $ 13,279 Printing $ 597 Office consumab1es $ 999 Advertising - radio $ 1,107 Local campaign initiatives* $ 15,000 $ 17,703 S 30,982 ======* Th is has been allocated to the commi t tee to fund campaigns till June 1988.
In addition to the seeding funds provided by the Au thori ty, the CRSP (LV) has been successful in attracting additional financial resources from the local area. (Appendix D). Extensive support for the program by local media has resulted in impressive provision of community service air time by both local radio and television. - 11 -
2.6 Community Support
Local Media Coverage and Support
The re has been cons ide rable support f rom the loca 1 media for the CRSP. Two local radio stations, 3UL and 3TR, have produced 8 x 30 second commercials free of charge. In addition, 3TR gave the committee a Community Cheque for $15,600 to be used for community service announcements on the station. So far, this has been used to obtain 276 free broadcast spots. 3UL donated $7000 worth of free broadcasts of which 231 have so far been used. 3GI provided several weeks free broadcasting of helmet and pedestrian advertisements.
The local television station presented 2 weeks of free advertising for the Restraints campaign and 10x30 seconds helmet advertising spots. Each school term, it has run a Back to School advertisement free.
In 1987, ther:e wer:e 23 ar:ticles on the CRSP (LV) or: on r:oad safety in "The Latr:obe Valley Express", 2 in the "Tr:af algar: News" and 4 in the "Tr:afalgar: Journal".
In addition, ther:e were 4 inter:views with CRSP personnel on road safety issues on the Access Program (a 5 minute progr:am befor:e the evening news), 3 TV news r:eports and 1 radio interview.
Local Sponsorship
In 1987, for: the Spot the Helmet competition, the Lions Club donated bike flags and the Twin Cinema gave theatr:e passes as pr:izes.
Sunicrust Bakeries pty. Ltd. sponsored a weekly road safety column in "The Latr:obe Valley Express" for: 8 weeks. Local ser:vice clubs pr:esented $780 worth of baby safety capsules to local municipalities for: use in the Bassinet Loan Scheme and local businesses pr:esented pr:izes for: the Spot the Helmet competition, as well as pr:oviding discounts on helmets and capsules pur:chased by the CRSP. - 12 -
3.0 IMPACT EVALUATION
The evaluation of a community-based peogeam such as this peesents difficulties because the Lateobe Valley eegion is not isolated feom the eest of Victoria. It is on the eoute of a majoe National Highway and has access to Melbouene TV, eadio and peess. Contempoeaneous state oe national events may seeve to eithee enhance or dilute the ef fects of local campaigns in ways which cannot be quantified.
Howevee, a numbee of sueveys weee conducted in the Lateobe Valley eegion to measuee the success of the peogeam in the shoet-teem. Theee components of the peogeam weee chosen foc evaluation. They weee: seat belt use, bicycle helmet use, and cueeiculum use in schools. The f icst two measuees wer-e chosen becaus,~ they can be eeadi1y measueed by obsecvation. The thicd was impor-tant because of the child-center-ed theme of the pcogcam. The f icst sueveys weee conducted in Febcuar-y shoct1y aftee the peogcam was established but befoce the ficst majoc campaign was conducted.
3.1 Resteaint Use and Deiver Awareness of Program
Restraint use was measuced by coadside sur-veys conducted at 3 sites in Morwell, 2 in Tracalgon and 1 in Moe. The sites chosen wer-e all close to lar-ge shopping centces. This was done to maximize both the numbec of local residents sucveyed and the numbec of children. Drivees stopped at the tcaff ic lights weee asked whether they lived in the Lateobe Valley and whether- they had hear-d of the Community Road Safety Progcam. Only cars and station wagons weee sucveyed (Appendix E and F).
1207 cars wece sucveyed in the ficst survey (Febcuaey 1987), and 2086 in the second (June 1987). Ovec 90% of these wece cesidents of the Latrobe Valley. The results give n be low ee 1a te only to Latcobe Valley ees idents. Acound 60% of the dcivecs wece male. The avecage age was 36.
Awareness of Program Drivers were asked if they had heard of the CRSP and if so where had they heard of it.
171 (16%) dcivecs had heacd of the pcogcam before the cestcaint use campaign and 344 (18%) after. Table 3 shows the age of dcivers by knowledge of the peogram. - 13 -
TABLE 3 KNOWLEDGE OF PROGRAM - PERCENTAGE OF RESPONDENTS
Age Not of Heard of Where Heard of Program Driver Program Press Radio TV Other --%- % % % % B A B A B A ---- B A B A Under 100.0 50.0 50.0 18
18-25 89.8 90.3 .4 1.5 4.3 2.9 2.0 1.5 3.5 3.7
26-39 84.5 81. 2 3.1 3.9 3.4 4.1 2.9 2.4 6.1 8.4
40-59 82.0 77.3 3.5 7.5 4.4 4.2 5.1 2.4 5.1 8.6
60+ 72 .1 73.7 8.8 11. 6 10.3 3.2 5.9 3.2 2.9 8.4
Not 100.0 87.5 6.3 6.3 Known All ages 84.3 81.9 2.9 4.7 4.3 3.8 3.5 2.3 5.0 7 .3
B = Before A = Af ter
It would appear that knowledge of the Community Road Safety Program is not widespread amongst the Latrobe Valley community. Those drivers who have heard of the program are more likely to have done so by word of mouth than through the media. It should be noted that these post-surveys were conducted only 2 months after the establishment of the formal program. - 14 -
Seatbelt Use
Table 4 gives the number and percentage of restraints worn by seating position by age by survey phase.
TABLE 4: SEATBELT USE BY LATROBE VALLEY RESIDENTS
BEFORE AND AFTER RESTRAINT USE CAMPAIGN
Age Driver Front Rear Passenger Passenger
Before After Before Af ter Before After ------0- 3 17 29 106 212 (68%) ( 85 %) ( 84 %) (86%)
8-13 17 34 18 71 ( 85 %) ( 92 %) ( 78%) ( 77 %)
14-17 1 1 24 22 11 27 (100%) ( 100%) ( 89 %) (85 %) ( 58 %) ( 68 %)
18 and 980 1692 225 431 23 64 over ( 91 % ) ( 93 %) ( 89 %) (91 %) (72 %) (67%)
TOTAL 981 1694 283 517 158 374
(91%) ( 93 %) ( 87 %) ( 91 %) (78% ) ( 78 %)
The emphasis of the campaign was on children aged up to eight years. The combined front and rear seat restraint wearing rate for this group rose from 80% to 86%. It was also hoped that the campaign would have spin off effects on other age groups but this does not appear to have occurred to a substantial degree.
The wearing rate figures for both before and after the campaign compare favourably with surveys conducted in the Melbourne Metropolitan area which show a usage rate of 93% for drivers, 88.1% for left front passengers and 54.8% for rear seat passengers. However, it should be noted that the Melbourne surveys cover 24 hours of the day and the Latrobe Valley surveys were only conducted during the daytime. In addition, the numbers· of occupants for some seating positions and some aged groups are far too small upon which to base generalized statements of seat belt use. - 15 -
3.2 Bicycle Helmet Survey
Bicycle helmet wearing by school children riding either to or from school was measuced at 3 high schools and 4 primary schools in the region before and after a campaign designed to encourage helmet use by all school children and particularly post-primary students (Appendix G).
TABLE 5 : SCHOOL BICYCLE HELMET SURVEYS - MORWELL, MOE AND TRARALGON APRIL AND JULY 1987 - SUMMARY RESULTS
SCHOOL NO. OF NO.WEARING % WEARHlG CYCLISTS HELMETS HELMET APRIL JULY APRIL JULY APRIL JULY
Secondary
Moe High M 80 65 4 3 5.0 4.6 F 29 4 2 2 6.9 50.0
Traralgon M 69 71 6 3 8.7 4.2 High F 67 49 3 5 4.5 10.2
Morwell M 27 14 2 1 7.4 7.1 High F 9 4 0.0 o .0
TOTAL 281 207 17 14 6.1 6.8
Primary
Moe M 30 36 21 23 70.0 63.9 South St F 11 9 7 5 63.6 55.6
Traralgon M 22 15 16 11 72.7 73.3 Kosciusko F 11 6 11 6 100.0 100.0 St
Morwell M 9 3 3 2 33.3 66.7 F 5 6 1 5 20.0 83.3
Morwe11 M 9 4 4 2 44.4 50.0 Park F ~10~ __~1~ ____~3 ______--=3_0.0 0.0
TOTAL 107 80 66 54 61.7 67.5 - IS -
The per-centage of high scl-Jool students wearin,] helmets r-8mained at a similar low level beFore and aft,o, t'1e cam;:>aign althou']h the number observed ridin'} bicycles dropped. The crimary school wearing rate increased to a 18vel closD to Metropolitan Melbourne.
!-!owev,Joc, a further- RTA survey erom March to May 19~'3 indicated an increase in helmet wearing rates from 33.3% to 41.8% for primary students and from 5.S% to 11.1% Eor secondary students.
3.3 Curriculum Usage Survey
Seconded teachers acting as consulta~ts in TraFFic Safety C,jucation (TSE) with the Authority were involved in specific campaigns. For example, tl-Je Bi~e-Cd consultant was interviewed Eor the Access Program on TV-3 for the Bicycle Safety/Helmet cam;:>aign; ,10e High School was targeted to cromote helmet-wearing and a road safety package was distributed to primary schools 1uring the Pedestrian Campaign. In addition, all 3 consultants visited schools and spoke to staff, School Councils etc. Two surveys of curriculum use and of the t:?aching of traffic safety were undertaken in May-June and December 1987 (Appendix H).
Survey results indicated an increase in tl-Jose who had used or intended to use the Roadswork program in 1937 at all year levels (Appendix H).
Post-primary school results showed no increase in those including elements of traf~ic safety education in tl-Je curriculum. However, the pre-survey showe1 91.7% of schools surveyed includecl elements of TSE in their curriculum and this was maintained. Information a')out the usage of printecl resources demonstrated a rise in the use of "Surveys" (1) at year 9, a decline in the use of "Buying and Driving a Car" (2), and an increas2 in other, unspecif ied resources. At year 10, there was a rise in the use oc "Science and the Road" (1), and a decline for "Surveys", "Roads and Traffic" (1), and "Buying and Driving a Car". Year 11 saw an increased use of "Science and the Road" and a decline in the use of other unspecified materials, while Year 12 saw the introduction of Traffic Safety Education wl-Jere none had existed previously.
(1) Curriculum units produced by the RTA of Victoria.
(2) "Buying and Driving a Car" Produced by t~e Victorian Commercial Teachers Association. - 17 -
Responses to a question about the year levels at which TS8 was taught indicated an increase in years 7 and 12, maintenance of the status quo at years 8 and') and a decline in years 11 and 11.
The survey results for Bike-Ed indicated an increase in those schools which have or are developing, a oolicv on t'2aching TSr:: and on helmet-wearing. T'lere was also a sl ight increase in the number of Bike-Ej trained teachers and parents available to teach the course. This increase is not, however, accompaniej by any signif icant increase in the number of students "eing taught or the number of hours in which a stujent was involved in a Bike-Cd program (Appendix HI.
These ambiguous r-esults may be a reflection of the time at which the surveys were conducted since most schools would have their curricula decided by June and any changes in TSE as the result of consultancy or the CRSP may be reflected in 1983's activities rather than in 1987.
4.0 DISCUSSION
During its first year of ope ration, the CRSP (LVI deve loped a road safety pUblicity and educational program considered appropriate to the region's needs.
The program has been successful in uniting disr)arate community groups and providing a focus for community effort in the promotion of road safety wi th in the reg ion.
Considerable community support has been elicited, particular-Iy from the media. In operational ter-ms, t'le progr:am has been an eff icient means of generating road safety campaigns for minimal expenditure. For an RTA/ TAC funding cost of $51,000 an 18 month pUblicity and educational campaign has been generated with over: $25,000 worth of local government media and service cluh support, as well as sponsorship by local businesses.
However:, the abi I i ty of the program to generate hehaviour:al changes to meet specific objectives is unclear:. - 18 -
Survey results indicate a slight increase in community awareness oE the CRSP (LV), but since the post-survey was conducted in July, this may not reElect the level of community awareness generated by the total programs.
Similarly, surveys on restraint use, helmet-wearing and the teaching of trafEic safety education have produced ambiguous results.
Perhaps the most significant result is the 6% increase in overall restraint wearing rates for the 0-8 age group that was the special target of a campaign.
Past experience with on-going publicity on road safety issues (such as seatbelt use) has shown that pUblicity and educational approaches have a gradual, cumulative effect. Part of the problem with CRSP (LV) survey results used in this evaluation must be the short period of time between pre and post surveys, and the constraint imposed by the need to review the pilot program at the end of 12 months. Any new initiative endeavouring to elicit community support needs at least a year to establish its organization and program and would need an operational period of about three years before any conclusive evaluation.
5.0 CONCLUSION
To capitalize on the community support elicited by the CRSP (LV) for its campaigns, it is recommended that the Au thori ty shou ld con t i nue its support ti 11 30 Decembe r 1989, and a further evaluation from June 1989 be undertaken when both the CRSP (LV) and the CRSP (Central Victoria) have been in operation for at least 2 years. During this period, efforts should be made to elicit further financial support from local municipalities and organizations.
The current evaluation should be regarded as an interim measure undertaken to fulfil the conditions under which the first 12 months of the program was established.
A lesson learned from this evaluation was that further refinement of specific targets must be undertaken, comparing regional accident rates on a population basis to the overall victorian accident rate. - 19 -
The following criteria will provide a basis for future program evaluation:
amount of publicity generated
community financial support
amount of community activity in support of road safety
an increase in safe road user behaviour as defined by spec if ic campaigns, for example, increased restraint or helmet usage. Comparisons will be made with other metropolitan and country rates to ascertain the effect of the CRSP(LV).
surveys of driver attitudes or intended behaviour as compared to other Victorian areas. APPSNDIX ,\
JOB DESCRIPTION
1. POSITION DETAILS
Title : Regional Road Safety Officer - Morwell (Part-time Limited Tenure 0.6 time) ADM-4
Bureau Road Safety
Division Roael Safety
Branch C:du ca t ion Prog rams
Section : Community Programs
Occupant :
Department Contact:
2. ------JOB CONTENT This position involves the co-ordination, at local level, of a range of road safety programs which operate within a "communi ty" context.
Major responsibilities include promotion of a range of road safety programs and distribution of available materials. As well liaison with various individuals and organisations within Latrobe Valley area who express an interest in road safety in the local ar~a and provision of administrative support to a local Road Safety Co-ordinating committee. Development of local pUblicity plans and liaison with local media is also required. A key component of the position involves liaison with local educational institutions, schools and the Regional Education Directorate providing information regarding Road Safety Curriculum units to teachers, and Ministry of Education representatives in the area. Some lecturing to groups will be required.
The ability to initiate filing and recording systems is also required.
3. POSITION OBJECTIVES
This position involves community liaison and administrative assistance for a locally based community road safety program. 4. DUTY STATEMENT
4.1 Co-ord ination of various local area road safety initiatives.
4.2 Provision of educational information and public information to various community grou~s, in particular local educational institutions (e.g. Ministry of Education).
4.3 Administrative support for the local Road Safety Co-ordinating Committee.
4.4 Resource provision for local grou:)s and organiza tion s.
Promotion of the concepts involved in local road safety action program through local media and community groups.
4.5 Liaison with representatives of local media.
4.6 Public speaking/lecturing.
5. PERSON SPECIFICATION
5.1 Summary of Duties
To provide local co-ordination of a range of locally-based community road safety action programs, including promoting concepts, liaison with organiza tions and media, and provision of administrative support to a local committee.
5.2 Summary of Qualifications
Mandatory: Current Victorian Driver's Licence
Desirable: A tertiary qualification in education or community health; an understanding of road safety issues; ability to motivate groups and individuals. Demonstrated administrative ability; experience in the development of community education programs.
5.3 ~Selection Criteria
1. Experience in the conduct of educational or community educational programs
2. Demonstrated ability to communicate effectively with various groups and individuals
3. Demonstrated administrative ability
4. Ability to initiate administrative systems
5. Experience in public speaking 6. Ability to work co-operatively as part of a team 5.4 Other Relevant Knowledge, Skills and Ex~ri~nce
An undeestanding of eoad safety issues.
Ability to motivate groups and individuals.
5.5 Job Demands
Some evening wack and travelling both within the region and to Melbourne will be required.
6. ORGANIZATION CHARTS
HEAD COMMUNITY PROGRAMS VTS B
STENOGRAPHER
MACHINIST GOLL
ALCOHOL DRIVER COMMUNITY PROGRAMS EDUCATION EDUCATION OF"FICER X 1 ADM -'.4 ____
CLERICAL OFFICER ROAD SAFETY OFFICER CO-2 MORWELL - ADM 4
CHILD ROAD SAFETY COMMUNICATORS X 2
SENIOR CITIZENS EDUCATOR X ~l ___ 7. JOB DATA
7.1 Knowledge and Skill
Demonstraterl experience in the development of educational or community educational programs is required.
Administrative experience is required to provide support for a local committee and to initiate recording systems.
Ability to elicit support f or the program by promoting it amongst various local agencies and industry is required.
7.2 Communication
Under direction, the incumbent is required to initiate contact with a variety of government and private organizations. For example, local councils, police, ambulance, health care groups, schools, Ministry of Education, Community Services, Service Clubs, local business and industries.
7.3 Task Definition
The position is under the direct supervision of the Community Programs Officer, although, due to the location of the position, the incumbent may be supervised in a limited manner, by the Regional Manager at Morwell. For instance, for reporting on and off duty, advising on basic administrative procedures as necessary, and providing advice regarding "local" issues/contacts. (See Attachment 1)
Tasks will be defined and prioritised through regular workflow meetings. Initially on a 1-2 weekly basis thereafter monthly with the Community Programs Officer.
Personal decision-making will be required on a daily basis, as the incumbent will generally be operating in the local community context without continual access to the Community Programs Officer.
7.4 Reasoning/Judgement
The position requires the capacity to relate well to other groups both within and outside the Authority. In particular contact with other organizations in the region such as the Ministry of Education, Police, and Local Governments is expected. Tact and diplomacy will be constant features of the position.
Because the position may require media contact and interviews, the incumbent will require the capacity to collect relevant road safety statistics and policies and present them in a professional manner. 1. Co-o~dination of a range of locally-based road safety action proa~ams.
2. Generation of public interest and enthusiasm fo~ the p~oject.
3. Administrative support to a local committee.
Substantial independence will be requir,,,d in determining which issues can be effectively dealt with by the incumbent and which requi~e ~eferral to supe~io~s, tf)e local committee or other Author-ity depa~tments. 7.7 ------Duties of Subordinates No subo~dinates.
MB/bci MC.54 Attachment 1
REGIONAL ROAD SAFETY OFFICER (MORWELL)
SUPERVISION
1. This position will be directly responsible to the Community Programs Officer (CPO), Road Safety Division. As this position will be located at the Morwell RTA office some daily supervision will be provided by t"e Regional Manager, Morwell.
2.1 The CPO will provide inservice training and development activities for the position.
2.2 The CPO will provide advice regarding overall policy, direction and guidelines for development of the program, following liaison with the Regional Manager.
2.3 Regular work-flow meetings will be held wherein the CPO will provide directions and guidance relating to tasks and priorities. Initially meetings will be 1-2 weekly and thereafter 2-4 weekly.
3.1 The Regional Manager will provide a daily contact for the position.
3.2 The consultant will be responsible to the Reg ional Manager for reporting on and off duty and submitting a fortnightly time sheet.
3.3 The consultant will seek advice from the Manager regarding local issues and Manager contacts.
3.4 Clerical support will be available through the Regional Manager.
MB/bci MC.54 APPENDIX B
COMMUNITY ROAD SAFETY PROGRAM (LATROBE VALLEY)
COMMITTEE MEMBERS
Member Affiliation
Robert Greening RTA - Regional Manager Initial Convenor RTA
Sergeant Richard Traffic Operation Group victoria Police Arnold
Ron Lipman Regional Education Ministry of Officer Education
Neil Akers Apex/Latrobe Valley Service Clubs District Ambulance Service
Allan McFarlane Apex Service Clubs (Jan and Feb 1987)
Neil Cooper Shire of Morwell Municipalities (Chairman 10:2.87)
Keith Unitt Victorian Employers Local Industry (Resigned Federation Sept 1987)
Ian ~lcMaster Donpra Hire Local Industry ( Resigned Dec 1987)
Joh.n Breheny Rotary Service Clubs (ti 11 August 1987)
Marie Davis Head RTA (till 17.6.87) Community Programs
Denis Addicoat Communi ty Programs RTA Officer
Marilyn Bowler Head RTA (from 18.8.87) Community Programs Peter Young Road Safety Officer RTA (Ex-officio)
Greg Anderson Moe Junior COllneil Municipalities
Chief Inspector Rotary Service Club Norm Wilde (10.2.87)
Bob Drenen Rotary Service Clubs (from Sept 1987)
Cheryl Johnstone Health Services Municipalities (Nov 1987)
Kay Rawlings Community Programs RTA (Ex-officio) Assistant
Attendees Manoli Loukas Doug McPhee Bob Jones Ray Taylor
Guest Speakers:
Rob Klein Traffic Safety RTA Education Consultant
Kerrina Watson Public Relations Unit RTA
Ray Leetham Traffic Safety RTA Education Consultant
Chris Nolan Traff ic Safety RTA Education Consultant
Dr Eric Bouvier National Safety Council
MB/bci LIO:24 APmNDIX C TABLE 4: calMUNITY RO!'J) SAFEl'Y PRI:XiRAM (LV) CAMPAICN INITIATIVES $5000
RESTRAINT REBATE CAMPAICN
1987 Rebate Total Expenditure May 2 380 $ 380
HEmET CAMPAICN Rebate Newsletter Radio Helmets for Campaign Bike Flags Moe High Bike Day Sept 4 60 100 Sept 8 43 Sept 9 78 261
Nov 11 420 155 60 43 498 155 261 100 $ 1,117
SAFEl'Y CAPSUlES CAMPAICN Purcnase Sept 8 302 Sept 9 480 Oct 7 158 Oct 7 53 Nov 11 540 Nov 20 400 1933 $ 1,933
PEDFSTRIAN CAMPAIGN Radio Sept 14 ~ $ 610
00 THANKS I' M IIliVING CAMPAIGN Posters Media Launch Badges Dec 1 342 59 Dec 2 339 341 59 339 ~-740
CRSP (LV) PRHJrlOO CAMPAICN Stickers Certificates Nov 11 150 Dec 14 150 150 150 $ 300 Bank Charges/FID-State Tax $ 20 TOTAL $ 5,100 ======-======MB/bci L7:27 APPENDIX D
COMMUNITY ROAD SAFETY PROGRAM (LATROBE VALLEY)
LOCAL EXPENDITURE
C.R. Expend iture D.R.
1987 Source of Funds Program Cost Funds ----
~ Apr 10 RTA $1500 Restraint Rebate '? 380 Ju1 22 RTA $3500 Helmet Campaign $1117 Jun 9 Apex $ 270 Safety Capsules $1933 Aug 19 Communi ty $ 151 Pedestrian $ 610 Groups Campaign Sept 16 Community $ 240 No Thanks I 'm $ 740 Groups Driving Nov 17 Apex $ 200 CRSP(LV)Promotion $ 300 T 0 t a 1 $5861 Bank Charges etc. $ 20 -$5100 T 0 t a 1 $5100 Dec 31 Balance $ 761 ======
1988 Jan 21 RTA/TAC $ 5000 Helmet Stands $ 458 Apr 7 Moe City $ 1000 Catch a Cab $ 332 Council CRSP(LV) Stickers $ 185 May 9 Narracan $ 500 Bike-Ed $ 50 Council Visibility $ 186 May 9 RTA $10000 Rebates $ 600 May 10 Morwell $ 1000 Press Ads $ 176 Council Radio Ad $ 920 Total $18261 Total $2907 ===== - $ 2907 May 30 $15354
MB/bci L10:24 APPENDIX r;:
LIST OF SURVEY SITES
RESTRAINT USE SURVEY
Traralgon Franklin St and Seymour St Northbound Seymour St and Princes Highway Eastbound
Moe George St and Narracan Drive Eastbound
Mon~ell Bridle Rd and Princes Highway Southbound Jane St and Princes Highway Northbound McDonald St and Commercial Rd Northbound
MB/bci L9 : 11 CO!lll,lf't(' Ht,fnn' Intf'Tvi{'\<"
~; j '!T \'(): [---1 n~\Y: TlllIl"SCh\· ••• oj Frid;)\' •••••• ~)
Snl llrrl;lY, o •• ·j
111 t r()( I \ll'l \If) Ill' '-;(' I t I' HI LI.< I. ••• 0 ••• 0 • • •• \. :!rl' dl)iI1)" ;1 ~lIr\'l'\' for the RJ)ild
Tr:ll fic I\uthnf it.'.'. CIHlld I '!'~h VOII ;j l'(>llpll' of vcry quir'k qucstion~'
(I. I (RECORD) Sey. 0 f Dri v,, r ------) ;b 1, .•••••••••• 1 Fl';;],l If' •••••••• ~
Q.2 How nld are you? (,ni(" i" 1,,,,.)------) rn
Q.3 Do you liv(' in the Lntroh(, Valley? ------) '1'('<.; ••••••••••• ]
(COl1l']lln( illt!'t'vit'v.' it i Q.4 Have ynu hCArd of the Commurdtv Road Safety Program? ------> yes .••.••.•.•• l (COllC]llrif' itltf.'rvi\",~' it ,\()- ~r) ••••••••••• :..: 5:() tn (!.h) Q.5 Where did you hear of it? ------) Prpss .••.••••• 1 R;1din .•...•..• 2 TV •••••••••••• 3 Oth'-'r ••••••••• f., Q.6 (RECORD) Is driver wearing a sC'atbelt? ------) \'e:-.: •.••••••••• l ~;" ••••••••••• 2 Observe LEFT FRONT and CENTRE FRONT Passengers PASSENGERS LEFT FRONT CENTRE FRONT Q.7 (RECORD) Js passenger wearinr yl's •.••..•.•.••.• l ....••...... l a seathelt? ~:() ••• •••••••••• •• 2 ••••••••••••• 2. N"t ('~t:lhlishf:'c1 •• 3 ••••••••••••• 3 Q.8 (RECORD) Estimate a~e 111\\]1'1' K years •••• 1 ••••••••••••• 1 of passenger? H-J1 yPi1rs ••••••• 2 ••••••••••••• 2 14-17 yf'ars •••••• 3 ••••••••••••• 1 jR_~)r) y03rs •••••• 4 ••••••••••••• ~ 2h-39 Yl'ars •••••• ') ••••••••••••. 5 4{)-~)9 years •••••• El ••••••••••••• f.. hf) yrs & over •••• 7 ••••••••••••• 7 Not estahlishC'fi..R ••••••••••••• R Q.9 (RECORD) 'Sex of passpnger? ~lill" ••••••••••••• 1 ••••••••••••• 1 Feln;~]p ••••••••••• 2 ••••••••••••• 2 RESTRAINT USE SURVEY FORM - OBSERVER FORM Observe sampled vehicle and record 0.1 Hour (00-23): []] 0.2 Total Number of Persons in the vehicle: o RECORD THE FOLLOWING FOR REAR PASSENGERS (IF ANY) AND CIRCLE APPROPRIATE NUMBERS REAR PASSENGERS LEFT CENTRE RIGHT OTHER 0.3(a) Is passenger wearing a seat belt? Yes ...... 1 1 1 1 No ...... 2 2 2 2 Not established .... 3 3 3 3 0.3(b) Estimate age of passenger? Under 8 years ... : .. 1 1 1 1 8-13 years ...... 2 2 2 2 14-17 years ...... 3 3 3 3 18-25 years ...... 4 4 4 4 26-39 years ...... 5 5 5 5 40-59 years ...... 6 6 6 6 60 years and over .. 7 7 7 7 Not established .... 8 8 8 8 0.3(c) Sex of passenger? Male ...... 1 1 1 1 Fema1e ...... 2 2 2 2 0.4 Vehicle Registration I I 0.5 Make of Vehicle : I I I j~ ~,} SCHOOL BICYCLE HELMET SURVEY NM~E OF SCHOOL: ADDRESS: DA7E: OES:::RVER: RECORD SHEET Number of C/clist I i'JL'ii'oDe: tr r-!=-l :"":1e:5 Not Wearino re!mets Gucrcian :;:-;:;..::)(:ncr IC,ce" I I I I I I ~ (Bicycles remaining 40 minutes after end of sc~ool (pm only)) o APPENDIX 11 ROAOSWORK 26 26 .. - 15th JUN 19B7 24 24 0- 16th DE[ 19B7 22 22 WAS THE ROAOSWORK PROGRAM 20 20 DO YOU INTEND TO DR HAS IT BEEN USED IN YOUR SCHOOL IN 19B67 USED IN 19B77 1B 18 ] '" 16 16 ~ C> C> ~ 14-1 14 '" ~ 12 -l 12 0 z 10 10 8 8 6 6 4 4 2 2 YES YES YEAR LEVELS AT WHICH ROAOSWORK WAS TAUGHT IN 1967 26 11'1 15th JUN 19B7 24 o 16th DEC 19B7 22 20 18 PREP YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 5 YEAR 6 16 --' '"0 0 :t: u 14 '" ~ 0 12 ci :z 10 B 6 4 2 POST PRIMARY 22 _ - 29th MAY 19B7 20 DOES YOUR SCHOOL INCLUDE ANY ELEMENTS OF D 16th OE[ 1987 TRAFFIC SAFETY EDUCATION IN ITS CURRICULUM 7 1B 16 Vl --' 14 C) C) :x: u Vl 12 ~ C) 10 05 :z B 6 4 2 YES TYPE OF PRINTED RESOURCES USED I. SC IENCE AND THE ROAD IR.T.A.I 5. PRE-DRIVER EDUCATION SYLLABUS 9. BUYING ANO DRIVING A CAR 2. TEENAGERS. ALCOHOL ANO ROAO 6. ASEP TRAFFIC 10. ROAD ACCIDENT REAOINGS SAFETY IR.T.A.! 7. BOOK OF THE CAR II. OTHER 3. SURVEYS IR.T.A.! 8. MATHEMATICS AND COMMUNITY SERVICES 4. ROAOS AND TRAFFIC IR.T.A.I _ - 291h MAY 1987 D - 16th DEC 1987 16 "1 I I 14 -i I I I Vl 12 ~ I a a I ~ 10 YEAR II I YEAR 12 Vl YEAR 7 : YEAR B YEAR 9 YEAR 10 ~ a 8 I 00 I :z I 6 I I 4 -1 I I 2 --1 -----, I I I • • • I I II II I I Ii\8 lSI UI IIiI I I ~ IilJj U \I 3 \I 2 3 9 \I 2 3 4 5 "'.9 \I 2 5 \I 11 AT WHAT LEVEL IS TRAFFIC SAFETY EDUC'ATION BEING CONDUCTED IN YOUR SCHOOL? 22 BIt 29th MAY 1987 20 ~ 16th OE[ 1987 1B ~ <:) 12 0 z 10 B 6 4 2 YES YES YES YES YES YES BIKE - ED III II JUN 19B7 10 DEC 19B7 22 D 20 DOES THE SCHOOL HAVE A PoLI[Y DOES YOUR SCHOOL HAVE A ON THE TEA[HING OF TRAFFI[ HELMET WEARING POLI[Y? IB SAFETY EoU[ATloN? 16 In ~ 0 0 u 14 '"'Vl ~ 0 12 cO z 10 B 6 4 2 YES DEVELOPING YES DEVELOPING "- ""a:> ~I en "">- ~I en "">- N <> <> N N N cc SlOOHJS ,0 ·ON HOW MANY TEA[HERS AT YOUR HOW MANY PARENTS AT YOUR SCHOOL ARE BIKE-ED TRAINED? SCHOOL ARE BIKE-EO TRAINED? 16 11th JUN 1967 14 I .. - 10th OE[ 1967 ~ 12 0 '"0 0 :J: W '" 10 ~ 0 6 0 ;z 6 4 2 2 3 4 2 3 4 5 NO. Of TEA[HERS NO. Of PARENTS "- "- 0:: ~ 0 >- 0 ("\- l- • • « • c.n • ------0:: • lJ.J • ::I: «LJ z: lJ.J I- 0 m lJ.J on I or 0 UJ lJ.J lJ.J :J: ~ LJ« z: ~ N t- c::c ~I ~ « 0 0:: I- 0 I- ::c z Q L!J lJ.J ~ I « lJ.J I- 0 ~ .....J c::c Q 0 >- ::c ------z: LJ « c.n L: m 3 0 ::I: N ~I '" N S100HJS ,0 ·ON .. "- "- CD CD '" '" u z w => c:J :E :E <> 0 W I I 0 W -0 m ~ co :z: 0 w <> :> m --.J CJ :> :z: z w.J ...;- '"""~ :z: 0::: z W « '"N W w ~ 0:: >- <=> 0 <=> --.J z ::r: LJ U- <> N CJ 0:: W CO L: ::J :z: «--.J I- CJ I- -0 In ... m N S100HJS ~O "ON TOTAL NUMBER OF [HILDREN INVOLVED IN BIKE-ED _ - lith JUN 19B7 6 D 10th DEC 19B7 5 YEAR 5 15 25 30 35 39 50 NO OF CHILDREN ...... co co '" '" u z w => Cl .c :E 0- 0 In :z I D D W .-'" > ...... J D > :z ..... m :z W 0::: z w D 0: ...... J Cl -0 ~ N :r :::r:: 0:: m u <: ~ LJ D L1..J Cl W >- Cl LL I :z: D W ::,,:::: 0::: W CO m CO L :=J :z ...... J 0 m N SlOOHJS ~O ·ON ESTIMATED NUMBER OF HOURS A STUDENT WAS INVOLVED IN THE PROGRAM l1l/I 11th JUN 19B7 o 10th DEC 19B7 6 VI 5 YEAR 4 ~ o o ~ 4 VI :5 3 o z 2 5 6 10 12 14 15 NO OF HOURS ESTIMATED NUMBER OF HOURS A STUDENT WAS INVOLVED IN THE .PROGRAM _ 11th JUN 19B7 o 10th DE[ 19B7 6 YEAR 5 In 5 o~ ~ 4 w In :5 3 o :z 2 5 6 10 12 14 15 NO OF HOURS ESTIMATED NUMBER OF HOURS A STUDENT WAS INVOLVED IN THE PROGRAM _ - 11th JUN 1967 D - 10th OE[ 1967 6 YEAR 6 In 5 ~ a a G 4 In ~ 3 a z 2 5 10 12 15 42 44 NO OF HOURS