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Atlantic & Atco Bow LP You're

Program, New LP’s In Miami IGOkin

NEW YORK—The Atlantic and Atco “Straight Ahead”; LaVern Baker, at labels, at special meetings for its re- “Saved”; Carla Thomas, “Gee Whiz”; spective distribs in Miami Beach this “Robert Clary Lives It Up At The past weekend (just prior to the Playboy Club”; Will Holt & Dolly BOSTON’S NEWEST ARMADA convention), announced a Jonah, “On The Brink”; The Zeniths, special LP summer sales incentive “Makin’ The Scene”. through August 31. Atco: Bobby Darin, “Love Swings”; DISTRIBUTOR Heart of the deal is a 15% discount Ben E. King, “Spanish Harlem”. INDEPENDENT offered on all Atlantic and Atco stereo and mono LPs, including thirteen Coverage newly released albums. A feature of Promotional the plan is a 100% dealer exchange WB Pushes "Fanny/' Complete privilege. A deferred payments plan "Parrish" Sound Tracks (30-60-90 days) was offered, which distribs in turn, will pass on to Complete NEW YORK—Warner Bros, is doing Sales Coverage qualifying dealers. “extensive” advertising and exploita- A number of new merchandising and tion work on two important sound- sales aids were displayed to the dis- track LP’s, “Fanny” and “Parrish.” this throughout tribs. Both Atlantic and Atco showed Both albums are being issued week (28) to coincide with the nation- new LP sales presentation catalogs al release of the pics. that reproduce each album cover of MASSACHUSETTS • MAINE “Fanny,” the pic version of hit the line. Newly created store and Harold Rome Broadway musical, stars window display material available to Leslie Caron and Maurice Chevalier. RHODE ISLAND • NEW HAMPSHIRE dealers was also unveiled. Atlantic Voice tracks by Miss Caron and Chev- announced a drop in price of the alier and producer-director Joshua stereo albums in the “8000” series to Logan, are being prepared for disk- $4.98 from $5.98. Prices of all other jockeys. series remain unchanged. “Parrish,” starring , At the distrib meetings, Jerry Wex- , Diane McBain and ler presented new singles that will be , is being released in released in the immediate future; a four-color book-type package, with Nesuhi Ertegun played tapes of future the front cover and side one of the PENNEY LP releases and introduced the new featuring the soundtrack music Atlantic Atco LP’s that were readied LP by Max Steiner, and the other side of for his special presentation in Miami. the LP features George Greeley and They are as follows: his piano-concerto interpretations of COMPANY Atlantic: Ray Charles, “The Genius the film’s music. 16 Brighton Ave., Boston, Mass. After Hours”; Milt Jackson & John Both LP’s will be distributed to STADIUM 2-2615 Coltrane, “Bags & Trane”; John Phone: JOHN PENNEY some 500 members of the entertain- Lewis, “Original Sin”; The Slide ment press. In addition, special screen- (It makes cents to have PENNEY handle your line.) Hampton Octet, “Somethin’ Sancti- ings for deejays, and dealers have fied”; “Wilbur de Paris on the Rivi- set-up for both films, and the albums era”; Dave “Fathead” Newman, are being made available for sale in riiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiimimiiiiiiiiiiiimiimm^ theatre lobbies throughout the coun- CUSTOM PRESSING Boyd Inks Songster try, and die-cut window displays and | | window streamers have been prepared THE MOST COMPLETE OKLAHOMA CITY — Boyd Records for dealer distribution. Many AM & I SERVICE IN THE INDUSTRY | has signed songster Randy Page to FM outlets will receive the packages. an exclusive disk pact, according to WB has also tied-in with the Fair- I STUDIO • MASTERING . I topper Bobby Boyd. Page’s first Boyd child Camera Company’s current mer- 1 PROCESSING • LABELS • I outing consists of two of his own chandising campaign, “So You Want I PRESSINGS • 4 COLOR! numbers, “S.W.T.K. (Sweet Worlds & to be A Star” and “Parrish” albums 1 PRINTING • ALBUMS • FAB- Tender Kisses)” and “I Need You.” are being made available as contest • Label, which is distributed by United prizes through Fairchild. IRICATING DROP SHIP- Artists, has a Top 100 deck in “You Film trailers, radio-TV spot com- I PING . INVENTORY CON- Can’t Sit Down (Part 2)” by The Phil mercials make liberal use of the music TROL . MONAURAL | &f Upchurch Combo (62). from both attractions. i STEREO (All Sizes and Types) 1

I • COMPETITIVE PRICES • I Windy City Visit 1 OVERNIGHT DELIVERY • I 1 WRITE FOR BROCHURE or |

! CALL I HAL NEELY

! ROYAL PLASTICS, I

1 INC. 1540 BREWSTER AVE. 1 | 1 CINCINNATI 1, OHIO | (Phone PLaza 1-2211) | |

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AUDIO FIDELITY RECORDS

Volume DFM a : 3010 -f EFFECTSl mmDFS \ mw / UIU for Super ilH:.' lidfT" CHICAGO—On a recent visit to this city Rosemary Clooney is shown dis- playing one of her RCA Victor albums and discussing future recording plans with (left to right) Lee Brooks of The Cash Box, personal manager Joe Wershel, SOUND EFFECTS ALBUM! and Victor midwest promo man Stan Pat.

The Cash Box—July 1, 1961 57