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Media-Kit-Interactive-111014.Pdf Table of Contents u About.........................................................3 u Host...........................................................4 u Qualitative Demographics..........................5 u Exposure....................................................6 u Website......................................................7 u E-Marketing................................................8 u On-Air Radio Stations.................................9 u Pricing.......................................................10 u Agreement................................................11 u Contact.....................................................13 About The Commercial Real Estate ShowTM is a nationally syndicated weekly one hour talk radio show about business and commercial real estate related topics. The popular show is well known for high-quality content delivered in a professional enlightening style. Listen to one show and you’re hooked. This is no infomercial. This is insightful, current and valuable market intelligence available nowhere else. The commercial real estate industry is an approximately $20 trillion dollar business comprising 8% of the country’s GDP. This show is about where America lives, works, shops and plays. The show has loyal fans all over the country. It’s the host and the content that attract and retain the listeners. Michael Bull is a respected industry expert who hosts the show with an affable style anticipating what the listeners want next. He hand picks high-caliber respected guests who join him to share market predictions and best practices related to the chosen weekly topic. Guests have included: n Lead analysts from real estate data and research firms such as the Federal Reserve, Reis, Trepp, CoStar, RC Analytics, STR Analytics, Metro Study, PKF Hospitality, MPF Research and National Association of Realtors. n National practice leaders from accounting and consulting firms like Fitch Ratings, ING Clarion, Deliotte, Ernst & Young and PwC. n Leaders from the largest commercial real estate related national associations, examples include BOMA, SIOR, ICSC, NAR, IREM, NAREIT, CREW, CCIM, NACS, NIC & NAA. n CEOs and respected leaders from the major REITs, developers, financial institutions, the GSA and prominent brokerage firms around the country. The show has been produced for four years, and is very popular on-line around the country on iTunes, the show website, TuneIn, Iglu Radio, PodOmatic, and on Liberty Express Radio. Select show video segments are also available on YouTube. The show has been covered by most every major media source and receives constant positive feedback from listeners. www.CREshow.com 888-612-SHOW [email protected] 3 Show Host The show’s popular host is a major factor in the vast appeal of the Commercial Real Estate Show. Michael’s affable style, sense of humor and industry knowledge is respected and enjoyed by listeners all over the country. He has an uncanny sense for what listeners want to hear next and what’s on their mind. Show listeners are loyal fans watching him on YouTube, following him on social media, seeing him speak at events and reading his articles. Michael’s articles have been published in the National Real Estate Investor, France Media Publica- tions, Multi-Housing News, Shopping Center Business, Atlanta Journal Constitution, Atlanta Business Chronicle and Nation’s Restaurant News. Mr. Bull is a sought-after trainer and speaker on subjects like commercial real estate, social media and marketing. He has spoken and moderated at events sponsored by CCIM, IMN, BisNow, Georgia Bankers Association, Commercial Board of Realtors, International Council of Shopping Centers, Real Estate Group Atlanta, Georgia Association of CPAs and the National Association of Real Estate Editors. Michael recently began producing what has quickly become a very popular video series answering commercial real estate related questions. Each business day, a new video is posted on the AskMB playlist on YouTube, on the shows website and on a new specialty twitter handle @AskMichaelBull. The host is popular on social media as well with over 6,000 followers on Twitter, over 3,300 connections on LinkedIn and over 500 subscribers and 61,000 views on YouTube. Michael is well connected with the country’s top analysts and market makers in the commercial real estate industry. He is a member of CCIM Institute, National Association of REALTORS, the Associa- tion of Georgia Real Estate Exchangers, the International Council Shopping Centers, the Real Estate Brokerage Managers Council, Atlanta Leaders Group, Real Estate Group of Atlanta, the Georgia Bank- ers Association, the Atlanta Press Club, the Atlanta Chamber of Commerce, the Georgia Real Estate Educators Association and the National Association of Real Estate Editors. He is not just a radio personality, licensed in nine states, Michael is the most qualified commercial real estate interviewer and spokesman in the country. Michael knows real estate having been involved in over $4 billion in sales and lease transactions over a 30 year career. www.CREshow.com 888-612-SHOW [email protected] 4 Qualitative Demographics The show’s listeners are your target audience; affluent, educated and interested in real estate oriented products and services. Rather that 1% of listeners being potential customers, as would be the case with normal radio programs, 90% of Commercial Real Estate Show listeners are potential customers or referral sources to your business. www.CREshow.com 888-612-SHOW [email protected] 5 Exposure Your business will receive exposure to a high-income demographic interested in your services and products. The radio stations, podcasts, website, e-marketing, and social media on the Commercial Real Estate ShowTM will effectively increase your business. On Air: Monthly 34,667+ estimated listeners on the 40 radio stations Online: Monthly 33,367+ Podcasts: We have the ability to count most online listeners. The downloads we can count are currently 10,934 per month. Top 12 cities are as follows: 1. DC 5. Los Angeles 9. Boston 2. Wichita 6. Newark 10. Chicago 3. Atlanta 7. Charlotte 11. Tampa 4. New York 8. Philadelphia 12. Dallas Website: Banner ads, rail ads and sponsor page exposure will direct your target audience to your website. The site traffic is over 5,000 page views per month. YouTube: The show’s YouTube channel has had over 61,000 views and has over 500 subscribers. Advertisers are prominently promoted in every video produced during the advertisement campaign. Current monthly views are approximately 2,800. E-Marketing: Your company will be promoted to 10,000 subscribers per week including banner ads and an embedded link to your website. Current opens excluding previews are 3,800. Social Media: Advertisers are promoted on the show’s social media platforms. www.CREshow.com 888-612-SHOW [email protected] 6 Website Prime internet exposure is available to reach your prospects on the show website. Web advertising is included with the nationwide digital package. Your firm will receive exposure with banner and rail ads. Ads can be submitted in JPEG or GIF or the show can create the ads for only $500. Banner 728 x 90 Rail 300 x 250 This is only the top portion of the website. Visit www. www.CREshow.com 888-612-SHOW [email protected] 7 Email Marketing Prime email marketing exposure on the weekly show topic notification emails. Included in the digital package. Email ads can be submitted as GIF or JPEG. This is only the top portion of the sample email. www.CREshow.com 888-612-SHOW [email protected] 8 On-Air Stations (40) v Atlanta, GA - 1190 AM v Charlotte Amalie, VI - 1000 AM v Atlanta, GA - 920 AM v Agana, GU - 567 AM v Dallas, TX - 1160 AM v Lebanon, MO - 750 AM v Boston, MA - 1590 AM v Bemidji, MN - 1360 AM v Seattle, WA - 1150 AM v Cairo, KY - 1490 AM v Seattle, WA - 1180 AM v Moses Lake, WA 1470 AM v Seattle, WA - 1300 AM v Park Falls, WI - 980 AM v Jackson, TN - 1310 AM v Lake Placid, FL - 730 AM v Orlando, FL - 810 AM & 93.1 FM v Rochester, NY - 1420 AM v Las Vegas, NV - 1520 AM & 107.1 FM v Hattiesburg, MS - 98.1 FM v Tampa, FL - 1630 AM & 102.1 FM v Eugene, OR - 1320 AM v Milwaukee, WI - 104.1 FM v Lakeland, FL - 1430 AM v Lancaster, PA - 1640 AM & 102.1 PM v Johnson City, TN - 1320 AM v Boulder, CO - 100.7 FM v Greenwich, CT - 1490 AM v Macon, GA - 810 AM & 87.9 FM v Brookport, KY - 750 AM v Show Low, AZ - 970 AM v Holbrook, AZ - 1270 AM v Waynesville, MO - 1390 AM v Sedalia, MO - 1050 AM v Lexington Park, MD - 1690 AM v Houston, TX - 1110 AM v Miami, FL - 880 AM v Richmond, VA - 990 AM v Minneapolis, MN - 1570 AM v Wichita, KS - 43.4 FM www.CREshow.com 888-612-SHOW [email protected] 9 Pricing Option A: On-Air Only Thirty seconds radio advertisements aired during show broadcast on 40 business talk radio stations around the country at only $5 per broadcast. Markets: • Atlanta, GA (2) • Boulder, CO • Lebanon, MO • Lakeland, FL • Dallas, TX • Macon, GA • Bemidji, MN • Eugene, OR • Boston, MA • Show Low, AZ • Cairo, KY • Agana, GU • Seattle, WA (3) • Waynesville, MO • Moses Lake, WA • Charlotte Amalie, VI • Richmond, VA • Lexington Park, MD • Park Falls, WI • Lancaster, PA • Wichita, KS • Sedalia, MO • Lake Placid, FL • Milwaukee, WI • Jackson, TN • Holbrook, AZ • Rochester, NY • Johnson City, TN • Orlando, FL • Brookport, KY • Hattiesburg, MS • Greenwich, CT • Miami, FL • Houston, TX • Minneapolis, MN • Las Vegas, NV • Tampa, FL Cost for Option A: On-air advertising is only $200 a week __________________________________________________________________________________
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