Valorisation Des Produits Laitiers Typiques De Thessalie Diagnostic Et Stratégie Locale

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Valorisation Des Produits Laitiers Typiques De Thessalie Diagnostic Et Stratégie Locale Valorisation des produits laitiers typiques de Thessalie Diagnostic et stratégie locale Janvier 2014 Valorisation des produits laitiers typiques de Thessalie Janvier 2014 Diagnostic et stratégie locale REFERENC ES Cette publication a été produite par le projet LACTIMED avec l'aide financière de l'Union européenne dans le cadre du Programme IEVP CT Bassin Maritime Méditerranée. Le contenu de ce document est la seule responsabilité de l’Université de Thessalie et de l’Institut Agronomique Méditerranéen de Montpellier (CIHEAM- IAMM), partenaires du projet LACTIMED, et ne peut en aucun cas être considéré comme reflétant la position de l'Union européenne ou celles des structures de gestion du Programme. LACTIMED vise à renforcer la production et la distribution de produits laitiers typiques et innovants en Méditerranée par l’organisation des filières locales, l’accompagnement des producteurs dans leurs projets de développement et la création de nouveaux débouchés pour leurs produits. Le projet est mis en œuvre dans le cadre du programme IEVP CT MED. Il est financé, pour un montant de 4,35 millions d'euros, par l'Union européenne à travers l’Instrument Européen de Voisinage et de Partenariat. L‘Union européenne est constituée de 28 États membres qui ont décidé de mettre graduellement en commun leur savoir-faire, leurs ressources et leur destin. Ensemble, durant une période d’élargissement de plus de 50 ans, ils ont construit une zone de stabilité, de démocratie et de développement durable tout en maintenant leur diversité culturelle, la tolérance et les libertés individuelles. L’Union européenne est déterminée à partager ses réalisations et ses valeurs avec les pays et les peuples au-delà de ses frontières. Le Programme IEVP CT Bassin Méditerranéen 2007-2013 est une initiative de coopération transfrontalière multilatérale financée par l’Instrument Européen de Voisinage et de Partenariat (IEVP). L'objectif du Programme est de promouvoir un processus de coopération durable et harmonieuse au niveau du bassin méditerranéen en traitant les défis communs et en valorisant ses potentialités endogènes. Il finance des projets de coopération en tant que contribution au développement économique, social, environnemental et culturel de la région méditerranéenne. Les 14 pays suivants participent au Programme: Chypre, Egypte, France, Grèce, Israël, Italie, Jordanie, Liban, Malte, Autorité palestinienne, le Portugal, l'Espagne, la Syrie, la Tunisie. L'Autorité de Gestion Commune (AGC) est la Région Autonome de Sardaigne (Italie). Les langues officielles du Programme sont l'arabe, l’anglais et le français. © Copyright LACTIMED 2014. Reproduction interdite sans autorisation expresse. Tous droits réservés pour tous pays. Version électronique disponible sur le site web : www.lactimed.eu AUTEUR S . Rédaction du rapport : - Auteurs principaux : Dimitris Goussios, Université de Thessalie, Konstantinos Tsiboukas, Université d’Agriculture d’Athènes, Theodosia Anthoupoulou, Université de Pantheion d’Athènes ; - Contributions : Vasileiadis Anastasios, Expert en entreprenariat (partie « Systèmes de commercialisation et faiblesses des stratégies de marketing », pp. 44-45), Dimitra Gaki, Université de Thessalie (parties 1.2.3., pp. 17-19 et 2.2.2., pp 47-51) ; . Réalisation de l’enquête de terrain : - Experts principaux : Dimitris Goussios, Konstantinos Tsiboukas, Theodosia Anthoupoulou, Dimitra Gaki ; - Experts junior : Goulas Apostolos, Louka Konstantia, Poutsiakas Nikolaos, Makris Georgios, Seggi Chrisavgi, Mardakis Prodromos, Faraslis Ioannis ; . Analyse SWOT (en plus des experts susmentionnés) : Tsampra Maria, Université de Patras, Perucho Lola, Vétérinaire ; . Réalisation des cartes : Mardakis Prodromos, Université de Thessalie ; . Cadrage et relecture : - Pour le CIHEAM-IAMM : Selma Tozanli et Hamid Bencharif ; - Pour ANIMA : Jeanne Lapujade. 2 Valorisation des produits laitiers typiques de Thessalie Janvier 2014 Diagnostic et stratégie locale . GLOSSAIRE. ET ACRONYMES AEI Université AGROCERT Organisation de certification et de surveillance des produits agricoles AOP Appellation d’origine protégée AGROVIZ Division de l’Union des coopératives de l’Unité régionale de Trikala spécialisée dans la production d’aliments du bétail CEE Communauté économique européenne CRSN Cadre de référence stratégique national DAYOK Direction de l’économie agricole et vétérinaire EKKYZ Laboratoire de contrôle de la circulation des aliments du bétail ELGO DIMITRA Organisme hellénique agricole « DIMITRA » ELOGAK Organisme hellénique du lait et de la viande ELSTAT Services statistiques helléniques EFET Acteur unifié de contrôle des aliments ETHIAGE Institut national de la recherche agricole EVOL Industrie laitière coopérative de Volos HT Hors taxes IGP Indication géographique protégée ISO Organisation international pour standardisation KEK Centre de formation LEADER Liaison entre actions de développement de l’économie rurale MINAGRIC Ministère hellénique du développement rural et de l’alimentation OGEEKA DIMITRA Organisation de formation agricole « DIMITRA » OGM Organisme génétiquement modifié OPAACH Programmes intégrés pour le développement de l’espace rural PIDER OTEX Orientation technico-économique des exploitations PAC Politique agricole commune PEP Programme opérationnel régional PIB Produit intérieur brut PME Petite et moyenne entreprise R&D Recherche et développement RICA Réseau d'information comptable agricole SA Société anonyme SAU Surface agricole utile SIAC Système intégré d’administration et des contrôles SVET Association des entreprises et des industries de Thessalie SWOT Forces Faiblesses Opportunités Menaces TEI Institut universitaire technologique THESgala Groupement des éleveurs de Thessalie THESgi Groupement des agriculteurs de Thessalie TTC Toutes taxes comprises UE Union européenne UGB Unité de gros bétail YAAT Ministre du développement rural et des aliments 3 Valorisation des produits laitiers typiques de Thessalie Janvier 2014 Diagnostic et stratégie locale S OMMAIRE 1. ETAT DES LIEUX DE LA FILIERE LAITIERE EN GRECE ET EN THESSALIE ...................................................................................................... 6 1.1. LA FILIERE LAITIERE EN GRECE ..................................................................................... 6 1.1.1. L’alimentation animale ...................................................................................................................... 6 1.1.2. Les productions laitières : lait de consommation, yoghourt, beurre et glaces .................................. 8 1.1.3. Les productions fromagères ........................................................................................................... 11 1.2. SYSTEME DE COMMERCIALISATION ET POLITIQUES NATIONALES DE DEVELOPPEMENT DE LA FILIERE LAITIERE ............................................................................................................... 14 1.2.1. Système de commercialisation ....................................................................................................... 14 1.2.2. La formation des prix ...................................................................................................................... 15 1.2.3. Les politiques nationales de développement de la filière laitière ................................................... 16 1.3. LA FILIERE LAITIERE EN THESSALIE .............................................................................. 19 1.3.1. La place du territoire dans la filière nationale ................................................................................. 19 1.3.2. L’élevage laitier ............................................................................................................................... 20 1.3.3. La culture fourragère ....................................................................................................................... 23 1.3.4. La transformation laitière ................................................................................................................ 26 1.3.5. Les grandes entreprises présentes sur le territoire ........................................................................ 28 1.3.6. Les industries apparentées ............................................................................................................. 30 2. L’ENQUETE DE TERRAIN EN THESSALIE ............................................... 34 2.1. ECHANTILLON ET METHODOLOGIE ................................................................................ 34 2.1.1. Représentativité de l’échantillon ..................................................................................................... 34 2.1.2. Méthode de traitement des données et résultats obtenus.............................................................. 38 2.2. ETAT ACTUEL DE LA FILIERE ET PRIORITES STRATEGIQUES POUR ASSURER SON DEVELOPPEMENT............................................................................................................... 38 2.2.1. Synthèse des résultats de l’enquête ............................................................................................... 38 2.2.2. Services publics et privés d'appui à la filière laitière ....................................................................... 48 2.2.3. Atouts et contraintes de la filière laitière thessalienne .................................................................... 52 2.2.4. Priorités avancées par les différentes parties prenantes...............................................................
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