Advertising & Sponsorship 2010-2011 Supporting Sports
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000 1, ,0 r 0 e 0 v R O e • 1 1 a / Saskatoon Kinsmen/Henk Ruys 0 1 s 0 2 o SOCCER CENTRE • n ! s ADVERTISING & SPONSORSHIP 2010-2011 SUPPORTING SPORTS IN SASKATCHEWAN Blairmore Media Inc. 701 45th Street E, Saskatoon, SK • Tel (306) 373-6730 • Fax (306) 652-8061 SPORTS CENTRE ADVERTISING “The Power to Deliver Results!” With over 1,000,000 visits over the last year, the A Positive Healthy SaskTel Sports Centre and Saskatoon Kinsmen/ Henk Ruys Soccer Centre have become the Environment While the history of the two facilities originates destination facilities for health, fitness and with soccer, they have grown to become activity in Saskatchewan. With that, they provide the home of multiple sports. It is no longer the unique opportunity to deliver a powerful uncommon for the facilities to be packed with marketing punch for your organization. volleyball, lacrosse, football, ball hockey, rugby, softball, baseball, dodgeball and ultimate disc Creative Target Marketing players, track and field athletes, or gymnasts. Both facilities offer creative and unique The facilities are also home to a number of opportunities for organizations to deliver a special events and activities such as the Terry strong targeted message. Sport stadium and Fox Walking track, Circuit Centre, and Folkfest facility marketing is no longer considered a pavilions. fringe advertising opportunity. Implemented properly a creative plan can deliver a strong The average person entering the SaskTel message to your audience. Remember, your Sports Centre and Saskatoon Kinsmen/Henk message is being delivered in a very positive and Ruys Soccer Centre is either playing a sport, emotional environment. attending a health related activity or viewing one - a very attractive audience to target your message. In addition, many individuals and Sports Centre advertising is fast families call these facilities their second home at various times throughout the year guaranteeing becoming a mainstream advertising multiple viewings of your message. opportunity. It has the power to The facilities regularly host a number of national deliver results! and provincial events throughout the year including training camps for national sports teams. The quality and size of the SaskTel Sports Centre’s indoor and outdoor turf fields has 000 garnered it national attention and make it a 1, ,0 regular stop for national soccer teams. r 0 e 0 To learn more about the many unique sponsorship v or advertising opportunities in both sports centres R contact Blairmore Media Inc. at (306) 373-6730 or O email: [email protected]. e • 1 1 a / 0 1 s 0 2 o • n ! s s ADVERTISING & SPONSORSHIP MARKET ANALYSIS THE FACILITIES Target Market The Saskatoon Kinsmen/Henk Both facilities draw a wide audience, from youth Ruys Soccer Centre playing soccer and other sports, to parents and The popular Saskatoon Kinsmen/Henk Ruys Soccer adults playing sports, to seniors taking advantage Centre is the original “soccer centre” and offers of the walking track. potential clients many promotional opportunities. Summary: The four rink-like playing fields have traditional • youth sports players ages 4 to 18 board type advertising space around the playing • parents with young families facility with great exposure on at least three of the • adults from 18 to 60+ interested in a healthy four sides from the visitor viewing area. lifestyle • each of the four fields and their four dressing • adults utilizing the walking track and fitness rooms have prime sponsorship opportunities. centre at the SaskTel Sports Centre (drawing from the condominium development located next The facility is a major draw for the lucrative men’s to the facility) and women’s indoor soccer leagues as well as many • adults utilizing the daily walking group at Henk volleyball, ball hockey games and tournaments Ruys throughout the year. • families with young children enjoying the drop-in play group at Henk Ruys The SaskTel Sports Centre The new SaskTel Sports Centre is the premier soccer sports facility in Canada, drawing teams from OPPORTUNITIES across Canada including provincial and Canadian Both The Saskatoon Kinsmen/Henk Ruys Soccer elite teams. In the winter season it has become the Centre and The SaskTel Sports Centre offer a home to the Saskatoon Youth soccer leagues, and number of advertising opportunities: adult soccer leagues, drawing families multiple times • perimeter board advertising every week. In addition, football, volleyball, frisbee • billboard and wall advertising and a number of other sports are practiced and • score board advertising played in the facility on a regular basis. The Centre • floor decalling includes a well used walking/running track as well • kiosk opportunities as a circuit centre for both summer and winter use. • league naming rights The facility is comprised of a full regulation size • field and dressing room sponsorship soccer pitch with turf and two smaller pitches with • special event sponsorship hard court surfaces. • website advertising and sponsorship To learn more about the many unique sponsorship or 000 advertising opportunities in both sports centres contact 1, ,0 r 0 Blairmore Media Inc. at (306) 373-6730 or email: e 0 [email protected]. v R O e • 1 1 a / 0 1 s 0 2 o • n ! s s Advertising & Sponsorship 000 1, ,0 r 0 e Opportunities 0 v R O • e SASKTEL SPORTS CENTRE 8 a 0 / 7 The largest indoor soccer facility in Canada is comprised of three full size regulation artificial turf s 0 o 0 2 soccer pitches (one indoors and two outdoors) and two smaller hard court fields. Perimeter board n • ! advertising is being offered around each of the pitches. Position available upon request. s Medium Material No. of Signs Cost + (production costs) Perimeter Board Sintra 1 $75/mth + ($325) (10’x2’) 2 $100/mth + ($550) Side Court Field Dibond 1 $125/mth + ($1,515) Board (24’X5’) Aluminum 2 $200/mth + ($2,955) Billboard (20’ X’12’) Vinyl 1 $235/mth + ($1,550) on 3 year contract Column Wraps (8’ X 3’) Vinyl 2 $100/mth + ($270) Floor Decaling 3 $100/mth + ($375) – additional decals each $25/month + ($90) Posters 2 $50/mth + ($135) – additional posters each $25/month + ($35) SponsorshiP League Sponsorship $1,000/division based on a 1 year contract (Women’s or Men’s) South Main Field Sponsorship $150,000 or $15,000 annually based on a 10 year contract THE SASKATOON KiNSMEN/HENK RUYS SOCCER CENTRE The Saskatoon Kinsmen/Henk Ruys Soccer Centre offers traditional rink style perimeter board advertising. The facility has four fields each with 25 boards. Position available upon request. Medium Material No. of Signs Cost + (production costs) Perimeter Board Coroplast 1 $50/mth + ($270) (8’x4’) 2 $75/mth + ($425) 4 $100/mth + ($730) Floor Decaling 3 $100/mth + ($375) – additional decals each $25/month + ($90) Posters 2 $50/mth + ($135) – additional posters each $25/month + ($35) SponsorshiP League Sponsorship $1,000/division based on a 1 year contract (Women’s or Men’s) Field Sponsorship $50,000 or $10,000 annually based on a 5 year contract If you would like to advertise in both facilities, promotional packages are available. To learn more about the many unique sponsorship or advertising opportunities in both sports centres contact Blairmore Media Inc. at (306) 373-6730 or email: [email protected]. • Prices do not include taxes. • Production costs are one-time fees included if you require custom graphic work • Annual, semi-annual and quarterly payment plans available. SPONSORSHIP & ADVERTISING LEAGUE NAMiNG RiGHTS Saskatoon Adult Soccer and Saskatoon Youth Soccer manage a number of adult and youth leagues and tournaments in the city of Saskatoon. For the first time, corporate naming rights are being made available to organizations. Benefits include: • naming rights to league • annual trophy award • inclusion in all promoted league stats • inclusion in website stats SiGNAGE PLACEMENT Special signage placement is available at both sports facilities. Opportunities such as floor decalling, wall posters, stairwell posters, restroom posters and bum- per pads exist. WEBSiTE ADVERTiSiNG AND SPONSORSHiP New this year is the opportunity to advertise or sponsor the Saskatoon Soccer Centre website. In addition to banner advertising, the website will host FiELD NAMiNG RiGHTS a number of special sponsorship sections. For more There are three field naming opportunities at both Sas- information please ask your Blairmore Media repre- katoon Soccer Centre facilities. sentative. The Saskatoon Kinsmen/Henk Ruys Soccer Centre is comprised of four court fields and are used primarily OTHER SPONSORSHiP AND for adult soccer leagues, ball hockey leagues and various ADVERTiSiNG OPPORTUNiTiES other indoor sports and special events. Youth teams also A number of exciting new sponsorship opportunities use the facility for both practices and games. are available this year. • wall displays and boards throughout each facility The SaskTel Sports Centre Inc. is the premiere soccer • various youth and adult soccer league and tourna- and sports facility in Saskatchewan. The centre hosts the ment sponsorship opportunities Saskatoon Youth Soccer leagues, and adult soccer leagues and a number of other sports and special events. 000 1, ,0 r 0 e To learn more about the many unique sponsorship or advertising 0 v opportunities in both sports centres contact Blairmore Media Inc. at R (306) 373-6730 or email: [email protected]. O e • 1 1 a / 0 1 s 0 2 o • n ! s SaskTel Sports Centre Advertisers 1. Tim Hortons 2. Blairmore Media 3. Willow Grove Pharmacy 4. Quiznos 5. Vibe Salon 6. Booster Juice 7. Star Phoenix 8. Star Phoenix 9. Subway 10. Available 11. World Gym 12. Fountain Tire 13. Badass Jack’s 14. Ken Cheveldayoff MLA 15. Zep—Green Link 1 2 3 4 5 6 7 8 9 10 11 12 13 14 16. O’Reilly Insurance 17. Blairmore Media 40 15 18.