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Partner with the Hillcats Print Gameday Magazine Every fan who walks into City Stadium will receive a FREE copy of the Hillcats Gameday Magazine. This collectible item features articles, P rofessional baseball has been a part of the greater Lynchburg area for more rosters, biographies, stats and much more. than a century. We made our mark on Lynchburg and the surrounding communities • New edition printed every month (five total) in 1995 when we became the Lynchburg Hillcats. Since opening the gates to our • Color or black & white ads available renovated ballpark in 2004, we have become even more popular throughout the • Coupons can be incorporated into ads region. City Stadium is now one of the top venues in all of Minor League Baseball, and our facility truly gives us the ability to entertain fans from the time they • Advertisements last all season long enter the stadium until the time they leave. • Souvenir item for fans pocket schedule Each season more than 100,000 pocket schedules Quick Facts... are distributed throughout the Central Virginia Established.......................................................................................1995 region and find their way into high traffic areas. Affiliation...........Class A Advanced Affiliate of the Cleveland Indians • Available at over 400 storefronts in the area Location.................................................................Lynchburg, Virginia • Retains value over the course of entire season Ballpark..................Calvin Falwell Field at Lynchburg City Stadium • Coupons can be incorporated into ads Capacity.............................................................................................4,000 • Restocked throughout the season League...........................................................................Carolina League Schedule.....................................................140 Games/70 Home Games Season...........................................................................April-September Population..............................................72,596 (City) 247,447 (Metro) Average Attendance............................157,388 (Season) 2,248 (Game) Championships...................................................1997, 2002, 2009, 2012 ticket backs exit coupons A ticket to the ballgame is the most prominent Enjoy an exclusive night of the week to have aspect of a Lynchburg Hillcats baseball game. your coupon distributed to every fan as they The back of every season and gameday ticket will leave the stadium. This option is a great way feature your coupon that can be redeemed at your to drive local foot traffic and target unique location, offering a great opportunity to drive customers each game! business through your door. • Over 200,000 printed annually • Take home item signage dugout tops Dugout tops are one of the most popular forms of displaying your company name at Lynchburg City Stadium. Fans view our dugout tops for at least three hours per game, making this outfield billboards option a top source for brand awareness and logo recognition. Dimensions: Full Dugout - 17’ wide x 6’ tall Outfield billboards are the most popular form of displaying your company name at Lynchburg City Stadium. Fans view our billboards for at least three hours per game making this option perfect for brand awareness and logo recognition. fence signs Dimensions: “ Single - 8’ x 16’ Double - 8’ x 32’ Triple - 8’ x 48’ Catch the attention of the entire crowd with a pair of fence signs along the first and third baselines. These signs fall into the sightlines of the fans thanks to their scoreboard signs proximity to the action on the field. Dimensions: 2.5’ tall x 10’ wide These large, backlit signs are prominently placed on the Hillcats scoreboard and are easily visible to every fan in attendance while they view all the necessary data of the game. “Our business is always looking to expand our brand awareness in the Central Dimensions: Virginia market and have found great success with our marketing campaigns with Side Panel - 4’ x 5’ Bottom Panel - 4’ x 16’ Top Strip - 3’ x 28’ the Lynchburg Hillcats. They tended to our needs and we always felt appreciated. In addition to this success, we love being able to support the home team!” Juan Carvajal - Central Virginia Oral & Facial Surgery video board signs concourse signs These backlit signs surround a major source of information and entertainment during a Hillcats game. The state-of- These colorful signs are placed in strategic locations to produce the-art video board features stats for all the players as maximum exposure. Because of their proximity to fans, they well as mid-inning features and advertisements. “ allow your company to receive a larger presence and are able Commercial spots also available. to include more information than most forms of signage. Dimensions: Dimensions: 3’ tall x 6’ wide Side Panels - 8’ w x 8’ h Top Panels - 20.5’ w x 3’ h l.e.d. ribbon board beam signs Our L.E.D. ribbon board at the main entrance is visible to Sectional signage offers your company the opportunity to fans as they wait to enter the stadium and on the main place your advertising in strategic high traffic locations concourse. The moving slides and limited availibility throughout the concourse. Fans will view your sign numerous make this display great for details and for catching times throughout the game while going to and from the many the eye of fans. amenities located throughout the concourse area. Dimensions: 768 pixels wide x 64 pixels high (artwork) Dimensions: 15” high x 6’ long events media fireworks broadcasts Fireworks sponsors are prominently featured in all advertising and marketing Advertise your company’s message during live broadcasts of with local print, radio, web, television, and in-stadium media promoting your Hillcats baseball. The Hillcats broadcasts cover all 140 home night. Your company will also have the opportunity to self-promote with an and road games throughout the season. The Hillcats radio information booth on the concourse to display your products and capabilities. network provides an extensive reach throughout Central Additionally, your company will be featured in all of our Gameday Magazines distributed that month. Virginia and beyond through its live audio streaming on the Hillcats official website. Examples: Radio Sponsorship Inventory: Bobbleheads giveaways • :30 and :60 second radio commercials Baseball Capspage 4 signage pt 1 • Star of the game • Title sponsorship • Play of the day Logo Baseballs Whether you sponsor caps, t-shirts, bobbleheads, • Starting line-ups • This date in baseball history or logo baseballs, your company’s name can be Mini Bats • Umpire line-up • Home run inning Beach Towels showcased on one of our limited edition items • Out of town scoreboard • Any live action events Schedule Magnets handed out to our fans as they enter the ballpark. • Pre and post game shows (Home Run, Double Play, etc.) Fleece Blankets Giveaways can be customized to fit your Banks company’s needs. Umbrellas T-Shirts social media Help spread brand awareness and gain a digital following by teaming up with Hillcats social media accounts! Create a unique campaign on any of our theme nights platforms, such as monthly photo caption contests on Facebook or video series on Instagram. Or sponsor Theme nights are a fun and creative way to build the a set of posts, like starting lineups for each game or exciting, family-friendly atmosphere at the ballpark! Throwback Thursday photos. These campaigns will in Sponsoring a theme night is great exposure and a great way turn drive traffic to your own social media accounts. to attach your company’s name to fan’s memories made that night. Theme nights can also include giveaway items, charity benefactors and more! on-field contests website Exciting and humorous, the between-inning The Hillcats official website, www.lynchburg-hillcats.com captures contests and promotions that make Minor the attention of thousands of fans as they look to purchase tickets, League Baseball popular provide a read player bios & stats, check league standings, read game recaps memorable way to build brand awareness and more. In addition to standard webpage features, with our fans. lynchburg-hillcats.com streams the radio play-by-play broadcasts of every Hillcats home and road game. Ads can be placed prominently on the lynchburg-hillcats.com home page that will link to your company’s website. naming rights season tickets & Suites By becoming a Naming Rights sponsor of the Lynchburg Hillcats, your company truly becomes a part of the baseball experience. Your company’s impression is skybox suites integrated into the ballpark’s atmosphere and design. If your desired area is not on this list, let us know and we can get creative with your exposure. Season-Long Nightly city stadium Full Season (70 games): Sunday-Thursday: $300 $12,000 Friday-Saturday: $400 Want to make a splash in the Lynchburg community? City 1/2 Season (35 games): Stadium naming rights is the most unique and identifiable form $6,000 of advertising in the Central Virginia area. Name recognition page 4 signage ptwill 1 be included in all forms of print, radio, Accommodations: web, and everything in-between! • Eight Outside Balcony Seats • Four Bar Stools with Counter Space • Refrigerator foul poles • Sink with Built-In Cabinetry • Carpeting Hop onto one of the newest trends in professional baseball. These • Individual Climate Control System unique foul pole advertisements have been gaining popularity • Speaker System wtih Game Radio Broadcast throughout
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    SUN MON TUE WED THU FRI SAT 4 5 6 7 8 fre fre fre fre fre 9 10 11 12 13 14 15 fre off @sal @sal @sal @sal @sal LYNCHBURG 16 17 18 19 20 21 22 @sal off mb mb mb mb mb MAY 23 24 25 26 27 28 29 mb off @dlm @dlm @dlm @dlm @dlm 30 31 @dlm off SUN MON TUE WED THU FRI SAT 1 2 3 4 5 sal sal sal sal sal 6 7 8 9 10 11 12 sal off dlm dlm dlm dlm dlm HILLCATS 13 14 15 16 17 18 19 dlm off @fre @fre @fre @fre @fre JUNE 20 21 22 23 24 25 26 @fre off @sal @sal @sal @sal @sal Home Game 27 28 29 30 @sal off dlm dlm Away Game SUN MON TUE WED THU FRI SAT 1 2 3 dlm dlm dlm Off Day 4 5 6 7 8 9 10 dlm off @car @car @car @car @car 11 12 13 14 15 16 17 @car off fre fre fre fre fre JULY 18 19 20 21 22 23 24 Low-A East | Central Division fre off dlm dlm dlm dlm dlm CAR: Carolina Mudcats @ @ @ @ @ DE: Down East Wood Ducks 25 26 27 28 29 30 31 FAY: Fayetteville Woodpeckers @dlm off car car car car car KAN: Kannapolis Cannon Ballers SUN MON TUE WED THU FRI SAT Low-A East | Northern Division 1 2 3 4 5 6 7 DLM: Delmarva Shorebirds car off @sal @sal @sal @sal @sal FRE: Fredericksburg Nationals 8 9 10 11 12 13 14 LYN: Lynchburg Hillcats @sal off dlm dlm dlm dlm dlm SAL: Salem Red Sox 15 16 17 18 19 20 21 Low-A East | Southern Division dlm off sal sal sal sal sal AUG: Augusta GreenJackets AUGUST 22 23 24 25 26 27 28 CHA: Charleston RiverDogs sal off kan kan kan kan kan COL: Columbia Fireflies @ @ @ @ @ MB: Myrtle Beach Pelicans 29 30 31 @kan off @mb SUN MON TUE WED THU FRI SAT 1 2 3 4 @mb @mb @mb @mb 5 6 7 8 9 10 11 @mb off sal sal sal sal sal Class A Affiliate of the Cleveland Indians 12 13 14 15 16 17 18 sal off @fre @fre @fre @fre @fre 19 SEPTEMBER @fre *GAME TIMES TBD.
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