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News and Ideas for Lottery® Retailers Introducing the New ™ Instant All or Nothing™ Game! Draw Date Retailer Location Bonus

5/31/14 Stripes #9416 Cuero $365,312.76 Page 3

New Lottery Services Portal Coming Soon Page 2

Texas Lottery Social Media Promotions Page 6

Retailer Cash Incentive Program #15 Page 11

September/October 2014 RoundUp IntroducingIntroducing thethe NewNew September/October 2014 ™ LOTTERY SERVICES PORTAL COMING SOON...... 2 Instant All or Nothing Game! Email questions or comments about RoundUp to: INTRODUCING INSTANT ALL OR NOTHING™ GAME...... 3 [email protected] RETAILER SPOTLIGHT...... 4 - 5 Editor: FANS REWARDED WITH SOCIAL MEDIA PROMOTIONS...... 6 Roger Prather STATE FAIR OF TEXAS 2014...... 7 Graphic Designers: RETAILER SURVEY...... 8 Coleen McKechnie & Karen Guzman TURN HIGH JACKPOTS INTO SOARING REMEMBER! Published by the SALES...... 9 If you find your retailer ID number hidden in Commission this issue of RoundUp, you can receive a prize FAQS...... 10 package of Texas Lottery promotional items! RoundUp Headquarters: RETAILER CASH INCENTIVE To claim your prize, call 800-37-LOTTO. You must call by October 31, 2014. 611 E. 6th Street PROGRAM #15...... 11 Austin TX 78701

Mailing Address: PO Box 16630 Lottery Services Portal Austin TX 78761-6630 The Texas Lottery and GTECH® have Coming Soon! Retailer Services Hotline: been working to create an exciting new 800-375-6886 website called Lottery Services Portal (LSP). LSP will eventually replace the current Retailer Services (Select Option 3, then Option 2 for Center (RSC). [498136] This new system has been designed with both current licensing or accounting questions.) and potential retailers in mind by continuing to provide many of the familiar inventory and accounting reports available in RSC as well as new features. As a Available 7 a.m. - 5:30 p.m. Central Time licensed Texas Lottery retailer registered on LSP, you will be able to log in and Monday - Friday access valuable functionality such as the ability to manage your LSP account and view/download reports on lottery sales, ticket validations, pack settle- ments and inventory. GTECH Hotline: 800-458-0884 Retailers will be able to renew their lottery sales license(s) online and potential September/October 2014 September/October retailers will be able to apply electronically for a new license! These capabilities (For equipment problems, are anticipated to simplify and expedite the application submission process. to report stolen tickets, Users will benefit from a sleek, user-friendly message board on the LSP home or to order tickets.) screen where the Texas Lottery will alert you to any action you’ll need to take in the licensing process. [177630] All you have to do is click on the notification Available 24 hours, in the message board and it will let you know exactly what to do, such as 7 days a week complete a form or just a section of a form.

LSP will also come equipped with great help features such as Frequently Asked Website: Questions (FAQs), retailer forms and guidelines, along with multiple ways to txlottery.org contact the Texas Lottery should you need assistance.

Stay tuned for more to come on the launch of Lottery Services Portal! 2 IntroducingIntroducing thethe NewNew Instant All or Nothing™ Game! We’re bringing players the scratch-off version of our newest draw game All or Nothing™. Make sure your customers know about game #1559 Instant All or Nothing! Sales started August 18.

Scratch the YOUR NUMBERS area to reveal your twelve numbers.

Scratch and reveal only the numbers in the GAME BOARD that match YOUR NUMBERS.

Count the number of BLACK CIRCLED NUMBERS on the GAME BOARD you revealed and matched to YOUR NUMBERS.

Win prize indicated in the PRIZE LEGEND. If the winning prize amount is “MATCH 3”, you win three All or Nothing Quick Picks (a $6 ticket) for the next drawing.

3 Kent Kwik #216

Last November, Kent Kwik #216 in Odessa sold a jackpot Customer service is Kent Kwik Stores’ top priority, which prize-winning Lotto Texas® [138501] ticket in the amount was exhibited by Ms. Rudloff during the retailer bonus of $6,250,000, earning the store a $62,500 bonus! In check presentation. Ms. Rudloff cheerfully greeted January, Texas Lottery Commission Draw Game Coordi- customers and knew almost every single person who nator Julie Terrell presented owner Bill Kent with a walked through the door. She even went outside to greet ceremonial retailer bonus check. To celebrate the check customers that were purchasing gas too, just to say hello. presentation, GTECH conducted a Spin and Win promo- tion to thank and reward players. News West 9, the local Even though the size of the store is smaller than many of its competitors, their weekly sales as of spring 2014

RoundUp NBC affiliate, was on site to capture the event! averaged $6,046, which was well above the state’s The beneficiaries of this event were not limited to the average of $4,823. [148794] The store offers two 16-bin winning player and Kent Kwik Stores. Mr. Kent chose to in-counter instant ticket dispensers and an additional present a check for $2,083 to each of the three employees 16 dispensers on top of the counter for a total of 48 working at the store when the ticket was sold! slots. Ms. Rudloff keeps top-performing games and all new games merchandized for customers to see. Ms. Kent Kwik Convenience Stores currently operates 36 Rudloff makes the most of Texas Lottery POS through- high-volume Texas Lottery stores in the booming out the store, despite its small size. Midland/Odessa market. In January 2013, Kent Oil purchased Park’s Convenience #5 and changed the store name to Kent Kwik #216. When acquiring the store, the company gained a valuable asset—store manager Jackie Rudloff. September/October 2014 September/October

4 Kent Kwik Stores’ Director of Marketing Richie Rodgers, [123607] is committed to working with the Texas Lottery and GTECH to collaboratively develop custom promo- tions, utilizing several product categories in the store to reach customers who may become new Texas Lottery players. Kent Kwik is forward-thinking in their approach to offer quality service and products to their customers with the Texas Lottery as a core component of their overall growth strategy.

Top to bottom: Consuelo Martinez Maria Medrano and Jackie Rudloff.

Group Photo (left to right): Meredith Bright, Karla Grimes, Bill Kent, Consuelo Martinez, Jackie Rudloff, Maria Medrano.

5 6 September/October 2014 RoundUp Texas Rewards Lottery Fans Texas Rewards Lottery Fans and relevance to the KISS creativity, quality, relevance to the Texas brand Lottery image. Five entries were winning selected based on “like” Texas the official page and upload Lottery an Facebook photograph contest required to entrants Texas Lottery, and aFacebook photograph contest. The support on pages the official ofthe band both and the and dress makeup,the full band in socialmedia ticket.scratch-off promotion The included avideo of percent. total, In the Texas Star Lottery’s Trek on the Texas Facebook Lottery page increased by 26.7 tripled from the previous month and the number of likes the event, the lottery’s Facebook engagement more than receive autograph an Shatner. from William month The of participate in a Star Trekparticipate aStar in to the lottery’s Facebook event page where they could StarTrekFansUnite.com launch and adedicated microsite was established at created YouTubeLottery videos to promote the game Prior to the launch of the Star Trek paign was designed to increase awareness of the KISS The ShowThe Us Your KISS revenue for public schools Texas. in game achieved $14.7 sales, in helping million generate Trek media. Promotions have been used to support the Star variousit, promotions the agency running is on social and Twitter followers: We appreciate you! to show And TexasThe amessage has for Lottery its Facebook fans graphs of spaces needing makeovers, and were prizes Depot ers and Facebook Home The to fans opportunities win to May 28 media from April 31, offering Twitter follow Dream Home Dream Home social media the Texas most Lottery’s successful promotion on The 37.5 percent entered mobile. via entries, 12.5qualifying percent were and new recruits ™ Texas Dream Home , ® KISS Gift Cards. Facebook Gift fans uploaded photo ® and Texas and Dream Home to date. order In to promote the Texas Mini-Makeover promotion on social ticket, scratch-off we held aTexas ™ . These properties. These drove users social media social promotion was ® photo contest for the chance to [145580] [145580] ® brand. game, the Texas promotional cam promotional [596331] [596331] with Social Media Promotions Media Social with with Social Media Promotions Media Social with scratch-off games. scratch-off Of the Of the ™ scratch-off scratch-off - - ® -

by Texas Facebook Lottery fans): awarded for second place first, and third (as voted on years to come. players’ for radar keep our games on engaging content to and information their tabletstheir and other mobile devices. Texas The people interacting the Texas begin with on Lottery and excitement continue will to increase more as of importance media social forThe game awareness Dream Home followers individual and 428 interactions on our Texas 1,500than times. OnTwitter, we received new 246 by entering the promotion and/or voting on entries more page the with interacted actively individuals and views, custom tab on Facebook received more 42,000 than about 23 percent just 33 in days. Texas The Dream Home 6,700almost new likes on Facebook, increase an of the TexasDuring Dream Home e (1) place received third winner a$250 e (1) second • place received winner a$500 e (1) place received first • winner a$1,000 • [311908] winner receivingwinner one (1) $50 Home The Depot Two Twitter were winners selected each week each with The The The The On On On    The HomeThe Depot Lottery plans to be there with important plans to there be important with Lottery Home Depot Home Depot posts (faves, posts retweets and replies). ® ® ® Gift Card Gift Card Gift Card Gift promotion we received ® Gift Card. Card. Gift

The One and Only Texas Lottery with Social Media Promotions Returns to the StateTexas Fair Lottery of Texas ! After the State Fair of Texas’at beloved the 52-foot State icon, Big FairWe are anticipating of Texas lots of excitement and lottery Tex, suffered damage at last year’s fair, the State Fair educational opportunities as we feature the [175088] selected “One & Only” as the inspiration behind this Texas Lottery’s iconic Lotto Texas draw game with the year’s theme. In keeping with that theme, the one & only new add-on feature Extra!. Players also will have the Texas Lottery will be joining20 the State Years Fair of Texas andin chance Counting! to try their luck with popular scratch-off tickets this yearThe from Texas September Lottery has 27 beenthrough entertaining October 20. likeThere 10X will Mega also Moneybe many. “State Fair Spe- fairgoers with the Games of Texas at the State cials” available to choose from, such as a The lottery will entertain fairgoers with the Games of The Texas Lottery Luck Zone will feature extraordinary Fair of Texas® in Dallas since 1993! The Texas free Texas Lottery umbrella with the pur- Texas at the TexasLottery Lottery Luck Zone Luck is Zone, in the locatedheart of atFair East Park playerchase ofpromotions two Super like Weekly the TexasGrand Lottery scratch- Spinning Wheel Park Plaza onnext Coliseum to the StateDrive. Fair’s [138552] popular The Top Luck o’ TexasZone whereoff tickets, players or a can free instantly Texas Lottery win Texas hooded Lottery scratch- is located directlyride and next is tolocated the State next Fair’sto multiple newest food and offs!sweatshirt [157266] with They [151435] may eventhe purchase be lucky of enough a to land a attraction the shoppingTop o’ Texas options. ride [174876] which The will State offer Fair fairgo runs- tripMillionaires inside the Club famous scratch-off Texas Lotteryticket. Money Machine for ers a 360-degreeSeptember panoramic 26 through view of October Dallas 19.while their chance to win even more scratch-off tickets! Patrons can play their favorite jackpot draw traversing a 500-foot tower! ® The Luck Zone will feature player promo- Don’tgames forget such as to Lotto tell yourTexas customers, Mega Millions to visit, the State tions such as the Texas Lottery Spinning Powerball® and Texas Two Step ®. They can Patrons can play their favorite jackpot draw games such Fair of Texas and stop by the Texas Lottery Luck Zone Wheel, where players can instantly win also play daily draw games like Cash Five®, ® ® ® as Lotto TexasTexas, Mega Lottery Millions scratch-offs!, Powerball Players and Texas also will forAll ora unique Nothing “stay, Pick and 3™ andplay” Daily experience 4™ for a and their Two Step®. Theyhave can the also chance play daily to be games “blown like away” Cash with chancechance to winwin! big bucks! [173922] Five®, All or Nothingthe new™, *$200,000,000 Pick 3™ and Daily Cash 4 Blowout™ for a chance to win big bucks!scratch-off ticket. [175599] Purchase five Don’t forget to tell your customers to visit ® $200,000,000 Cash Blowout tickets and the State Fair of Texas and stop by the you can head straight into the Money Texas Lottery Luck Zone for a unique “stay Machine for the chance to win even more and play” experience and a chance to win! scratch-off tickets!

7 September/October2014 Retailer Survey

Position of the Owner Manager Employee Person Completing Survey:

Shift When Survey Completed: Day Evening Overnight

Did you know that the All or Nothing™ game matrix (pick 12 numbers from 1 through 24) has not changed since the game

RoundUp was first introduced in 2012?

Yes_____ No_____

Are your customers aware that All or Nothing has the best overall odds of any Texas Lottery draw game?

Yes_____ No_____

Are you aware that 44 All or Nothing top prizes of $250,000 have been won through July 5, 2014?

Yes_____ No_____

What information would help you promote All or Nothing to players? September/October 2014 September/October Your Retailer Number Please return the survey by October 24, 2014 Thank you for your time. A retailer will be selected from a random drawing of all completed surveys from this issue of RoundUp to receive a Texas Lottery prize package of promotional items! Please send survey to: David Wilkinson, Research Coordinator Texas Lottery Commission • P.O. Box 16630 • Austin, Texas 78761-6630 • FAX: 512-344-5254

8 Turn High Jackpots into Soaring Sales — Remember, Any Jackpot is a BIG ONE! WhenTurn jackpots High climb, Jackpots [175171] so into does Soaring player excitement Sales— for these ANDhot games. Remember, Take your Any sales Jackpot to another is alevel BIG with ONE! these $18 jackpotWhen alert jackpots tips: climb, so does player excitement for these hot games. Take your sales to another levelMake with sure these your jackpot ESMM screen alert and tips: all jackpot signs are 01 positioned in a highly visible location for your players.

Make sure your ESMM screen and all jackpot signs are 01 positionedAsk your in lottery a highly sales visible rep locationfor jackpot for stickersyour players. and have 02 your clerks wear them.

Ask your lottery sales rep for jackpot stickers and have $350 02 yourMake clerks sure wear you them. have enough playslips, ticket roll stock, 03 and how to play brochures displayed. If you are running low, notify your lottery sales rep. Make sure you have enough play slips, ticket stock, and how to play brochures displayed. If you are running low, 03 notify your lottery sales rep. Use Facebook or Twitter to spread the word about exciting 04 jackpots.

If you have an account, use Facebook or Twitter to spread 04 the word. Offer special in-store promotions when jackpots are big: 05 FREE coffee with a Powerball® ticket purchase. 05 Offer special in-store promotions when jackpots are big: $400 FREE coffee with a Powerball ticket purchase. 06 Prominently display Winner Awareness

06 Prominently display Winner Awareness. 07 Remember the #1 way to drive sales: Ask for the Sale! 07 Remember the #1 way to drive sales: Ask for the Sale! The Texas Lottery’s Mega Millions and Powerball bonus, 1 percent of jackpot portion won in Texas up to $1 million, is one of the highest in the nation. Plus, bonuses of 1 percent of the jackpot/top prizes won from Lotto Texas (up to $500,000), Texas Two Step The Texas Lottery’s Mega Millions and Powerball bonus, 1 percent of jackpot(up toportion $10,000) won and in Cash Texas Five upmean to $1retailers million, benefit is the no highestmatter which in the game nation. sells best in Plus,their bonuses businesses. of 1 Evenpercent scratch-off of the ticketstop prizes can land won a retailerfrom Lotto a bonus Texas of $10,000® (up to for $500,000),selling prize Texas winning Two ticketsStep® of(up $1 tomillion $10,000) or more. and Bonuses Cash applyFive® to mean all lottery retailers tickets benefitpurchased no matter at the retailwhich location,game sells [504611] best whether in their sold businesses. at the counter Eve orn atscratch- a Gemini™ off tickets(self-service can landterminal). a retailer Maintaining a bonus a license of $10,000 in good for standing, selling allows prize a winning retailer to be ticketseligible of$1 for million one of or these more. exciting Bonuses bonuses. apply to all tickets purchased at the retail location, whether sold at the counter, at a Gemini. Selling one of these winning(This ticketsinformation and ismaintaining provided to informa license retailers in good of the standing, Texas Lottery allows Commission’s a retailer to beretailer eligible bonus for program.one of these It is not generous a comprehensive bonuses. description of the entire program. All Texas Lottery Commission directives, policies, procedures, rules and regulations apply.)

9 Frequently Asked Questions

Q. A player has asked to keep their significant problems and provide repair and mainte- scratch-off ticket after it was vali- nance services. dated. What should I do?

A. A retailer should never return a validated, paid Q. Is there a way to get inventory reports ticket to a customer. After a prize has been paid on through the Internet? a winning ticket, properly deface the ticket so that A. Yes, you may access the Retailer Services Center it cannot be presented again as a winning ticket. (RSC) at txlottery.org/rsc. Updates from the Texas Tear or deface the ticket, splitting or defacing the Lottery Commission accounting system are trans- barcode from top to bottom. Provide the player ferred to the RSC each morning. The RSC is with their receipt showing the validation amount. available 24 hours a day, seven days a week at no This receipt is generated for the player’s recordkeep- charge. License holders may enroll in the service by ing and verification of the prize amount. using their Lottery Retailer ID and establishing a RoundUp T his information is available on our website, username and password. Once you have created [177897] txlottery.org, in the Administration of your user ID, you may view your ticket inventory State Lottery Act. and accounting activity for the past seven weeks. For more information, you may contact Texas Lottery Retailer Services at 800-375-6886. Q. The terminal displays “Claim at Lottery.” What does that mean? Q. How do I order scratch-off tickets? A. There may be several reasons why a ticket will not validate. If the terminal displays “Claim at A. You may order scratch-off tickets through your Lottery,” the player will need to claim their prize Lottery Sales Representative (LSR) or by calling the through the lottery directly. Please encourage the GTECH Hotline at 800-458-0884. Your LSR will player to call the Texas Lottery at 800-375-6886 work with you and help promote lottery sales at for further assistance. your business by conducting an inventory review and providing merchandising support. [250236] The hotline staff can also provide you with assistance in Q. Who is responsible for maintenance ticket ordering or processing. and repair of the equipment?

A. The retailer is responsible for keeping equipment Q. What is a draw break and what time September/October 2014 September/October clean and minor maintenance like changing paper does it occur? and clearing jams. If your equipment is disabled or you are not sure how to fix a problem, please call A. The purpose of a draw break is to verify that the GTECH Hotline, 800-458-0884, for support. wagering has stopped for that draw. During the The hotline is available 24 hours a day, 7 days a break players cannot purchase tickets for any game week. The hotline staff can often help retailers fix that has a drawing during the draw break. For minor problems over the phone. Hotline staff can example, during draw break on Saturday night, also dispatch Service Technicians to address more players cannot purchase tickets for Lotto Texas,

10 Powerball, Cash Five, Daily 4, Pick 3 and All or breaks are scheduled to last 15 minutes, except Nothing because those games have drawings that Powerball which is 9:00 – 10:15 p.m. Central Time night. But they may purchase tickets for Mega and Mega Millions which is 9:45 – 10:15 p.m Millions or Texas Two Step because they do not have Central Time. drawings on Saturday night. [497818] Most draw

Draw Breaks Draw Breaks Draw Breaks Start Start Start Draw Break Draw Break Draw Break Draw Break Draw Break Starts Starts Starts Starts Starts M – 9:48 AM M – 9:48 AM M – 9:48 AM D – 12:15 PM D – 12:15 PM D – 10:00 PM 9:45 PM 9:00 PM 10:00 PM 10:00 PM 12:15 PM E – 5:48 PM E – 5:48 PM E – 5:48 PM N – 10:00 PM N – 10:00 PM N – 10:00 PM

Draw Times Draw Times Draw Times Draw Time Draw Time Draw Time Draw Time Draw Time M –10:00 AM M –10:00 AM M –10:00 AM 10:12 PM 10:12 PM 10:12 PM 10:12 PM 10:12 PM D – 12:27 PM D – 12:27 PM D – 12:27 PM E – 6:00 PM E – 6:00 PM E – 6:00 PM N – 10:12 PM N – 10:12 PM N – 10:12 PM

M – Morning, D – Day, E – Evening, N – Night. Texas Lottery Game Drawings are not held on Sundays. Times listed are Central Time. Draw times listed are when drawings are broadcast in Texas.

For detailed game odds and information, visit txlottery.org or call 800-37-LOTTO. Must be 18 years of age or older to purchase a Texas Lottery® ticket. PLAY RESPONSIBLY. Copyright © 2014 Texas Lottery Commission. All rights reserved.

Meeting Your Minimum Sales Goal

Dist_____ LSR_____ Day_____

Ret # Retailer Cash Incentive Name Weekly Sales Average (EP or AEP)*** (used to set Minimum Sales Goal)

Minimum Sales Goal Program #15 RETAILER CASH INCENTIVE PROGRAM AUGUST 24 – NOVEMBER 22, 2014 How to Track Your Progress • Altura® terminal – Select “REPORTS” then “Retailer Incentive.” • Texas Lottery® website – Register to use the Retailer Services Center at For assistance, call 800-375-6886. txlottery.org/rsc • Ask your lottery sales representative (LSR). . Don’t miss your chance to win $50,000 in the Retailer Cash Who is Not Eligible • Retailers who started selling after June 7, 2014. • Retailers who did not have sales either all thirteen (13) weeks Aug. 25 – Nov. 23, 2013 OR all thirteen (13) weeks Incentive Program (RCIP) Drawing. [507417] By meeting your RCIP COULDMar. 9 – June 7, 2014. YOU • Retailers who are not active as of Nov. 22, 2014.

*Program Budget Limitation sales goal, you earn an entry into the drawing. Plus, you earn UPThe Texas LotteryTO has a limited budget for retailer incentive payments in this program of $5,916,666 (plus $500,000 for WIN drawing prizes). If the total payments exceed $5,916,666, all payments will be reduced by an equal percentage in order to not exceed the allocated program budget. Drawing prizes and entries are not affected by the program budget limitations. Eligible retailers will be notified of final payment amount via letter and terminal report prior to electronic funds transfer another entry for each additional $1,000 in sales over your goal. (EFT). Retailer incentive EFT will occur on a different day than regular lottery bank sweep. Separate program payments and drawing payments are tentatively planned for Dec. 19, 2014. $ How to Increase Sales 50,000• Always keep dispensers full. • Double face fast-selling instant tickets. • Ask for the sale. • Remind players to purchase their Pick 3™ • Offer a variety of price points and popular games. RETAILER CASH INCENTIVEand Daily 4™ tickets PROGRAM for 4 daily drawings. • Celebrate winning experiences in the store. Sales for the following games during the RCIP count toward your AUGUST 24 – NOVEMBER• Encourage customers 22, to2014 try All or Nothing™ • Keep ticket display clear of obstructions – with 4 drawings daily Mon – Sat. they won’t buy what they can’t see. • Display winner information. • Pay all prizes up to $599. Base Program• Provide friendly, +knowledgeable Drawing • Encourage competition with internal contests. customer service. goal and entries into the drawing: all scratch-off games, Lotto Texas, 2 WAYS TO CASH IN! and earn an • Know and share the features of each game. • Reach yourFor Minimum more Sales information, Goal talk to your LSR or call 800-375-6886 (800 37 LOTTO). • Earn up to $50* for reaching your Minimum Sales entry into the drawing for prizes of $500 Goal (MSG) ** plus an additional $75* for each to $50,000. Earn an additional entry for each Texas Two Step, All or Nothing, Pick 3, Daily 4 and Cash Five. additional $1,000 in sales*** over your goal. additional $1,000 in sales*** over your goal. • Only one drawing prize per location.

• Eligibility Period (EP) • A chain with multiple locations may win at Aug. 25 – Nov. 23, 2013 more than one location. For retailers with sales all 13 weeks of the EP, your • Drawing is tentatively planned for Dec. 9, 2014. Total Minimum Sales Goal is your weekly sales*** # of Prizes Prize Amount

average during the EP x 13 weeks + $500. 2 $50,000 $100,000 Track your sales and entries with the terminal report or log on to . $10,000 $50,000 MSG = (EP $avg x 13) + $500 5 20 $5,000 $100,000 $75,000 • Alternate Eligibility Period (AEP) 30 $2,500 Mar. 9 – June 7, 2014 100 $1,000 $100,000 the Texas Lottery Retailer Services Center at txlottery.org. Talk to 13 weeks $75,000 For retailers who do not have sales all 150 $500 $500,000 of the EP, you must have sales all 13 weeks in 307 the AEP. If you have less than 13 weeks of sales * If total retailer incentive payments exceed the allocated program budget, all payments will be reduced by an equal your lottery sales representative about ways to achieve your goal. during the AEP, you will not be included in this percentage in order to not exceed total program budget. is your Drawing entries and drawing prizes will not be reduced. program. Your Mininum Sales Goal - weekly sales*** average during the AEP (adjust ** Minimum Sales Goal for eligible retailers will never be less than $1,000. ®, 13 weeks + $500. Mega Millions®, Megaplier ed for seasonality) x ** Incentive sales do not include [174671] ® or Power Play® sales or any new draw games. The current incentive program runs August 24 – November Powerball MSG = (AEP $avg (adj) x 13) + $500. 22, 2014, with the drawing planned for December 9. 11 RetailerBonuses

Game Retailer Location Bonus Draw Date Retailer Location Bonus $200 Million Cash 7-Eleven #132 Andrews $10,000 Spectacular #1433 4/3/14 Raceway #6774 $3,125 100X The Cash #1583 Dell Dale Food Store Channelview $10,000 4/3/14 7-Eleven #35027 Dallas $3,125

$500,000,000 Extreme First Convenience Port Lavaca $10,000 4/17/14 Chilly Mart Richardson $4,500 Cash Blast #1387 50X The Cash #1580 Bass Pro Beverages Garland $10,000 5/5/14 Kroger #320 Sugar Land $5,750 Monthly Bonus #1453 TETCO #316 San Antonio $10,000 Introducing the New 6/5/14 Conoco Food Mart Houston $5,000 $500,000,000 Extreme HEB Food Store #473 Pasadena $10,000 6/5/14 Gulfway Food Mart Port Arthur $5,000 Cash Blast #1387 ™ 100X The Cash #1583 Hildebrand Grocery San Antonio $10,000 Instant All or Nothing Game! 50X The Cash #1580 The Store Pleasanton $10,000 Draw Date Retailer Location Bonus $500,000,000 Extreme Wellborn Grocery College Station $10,000 5/31/14 Stripes #9416 Cuero $365,312.76 Cash Blast #1387 $500,000,000 Extreme Avenue Food Mart Pflugerville $10,000 Cash Blast #1387 Weekly Grand #1555 Richmond Meat Richmond $10,000 Market Millionaires Club RaceTrac #119 Denton $10,000 #1492

Cuero Retailer Gets a Big Bonus!

On July 18, Stripes #9416 located in Cuero received a retailer bonus of $365,312.76 for selling a jackpot-winning ticket worth $36.25 million for the May 31 Lotto Texas drawing. L to R: Stripes #9416 General Manager Claudia Lopez, Texas Lottery Congratulations! Products & Drawings Manager Robert Tirloni, Stripes PR/Marketing Rep Piper Scott, GTECH Key Account Rep Andrew Donilin.