Digital Inclusion – the Local Context and Baseline Introduction
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Scrutiny Review Panel, Tuesday 25th November 2014 Current Conditions in Stockport Understanding the Accessibility of Digital Services Across the Borough Digital Inclusion – The Local Context and Baseline Introduction The Scrutiny Review Panel meeting on the 24th November will explore the baseline position in relation to digital inclusion in Stockport. Later panel meetings with discuss the barriers to digital inclusion and what the Council and its partners might do to address these. This paper examines the access to digital services for residents of Stockport following the main themes requested by the committee. Some effort was made to find both: case studies to provide qualitative intelligence to complement the quantitative data, and more local quantitative data Unfortunately, many qualitative sources are effectively out of date given the rapid changes to digital access patterns and modes. Local quantitative data is also scarce and largely restricted to the Council’s Channel Shift Research Report May 2013, drawing on local surveyed results. At the previous meeting of this committee the members expressed an interest in digital inclusion in relation to age and socio-economic group, disability, small business and Third Sector organisation patterns of local access. Introductory information on these groups is set out below and will be supplemented by a series of presentations in order to inform discussion by the Panel. A detailed review of the location currently available in Stockport for public access to PC and the internet has also been included in an appendix. Background Martha Lane Fox, the UK Digital Champion, in November 2012 said in a report on the drive for digital by default in social housing; “Lack of access entrenches disadvantage among the residents and prevents providers from making urgent efficiency savings and delivering better and more responsive services. The status quo is untenable.”1 Like other reports in more recent years it identifies the trend in the general moving to the internet, and hence web access unlocking employment, education and training, social inclusion, housing availability, access to health information, and access to more competitively priced goods. 1 DIGITAL BY DEFAULT 2012 the case for digital housing; access online at - http://www.go- on.co.uk/wp-content/uploads/2013/12/HousingTechnology_DigitalbyDefault2012_FINAL.pdf To bridge the ‘divide’ the report suggests the use of digital champions, the provision of cheap equipment and broadband in social housing, public WiFi, laptop loan schemes, PC recycling and community hubs where access and training is available. This list is consistent with other contemporary articles. In contrast to this, there is a new emerging discussion that makes reference to the changes in technology, and society’s adoption of it in the last ten years. These new conversations suggest that people are using technology not as a bolt-on expensive accessory to their everyday lives, but more as a necessity. That perhaps there should not be as great an emphasis on a paternalistic approach to bridging the gap, and that the access and skills are becoming more common such that access can be gained via proxies, for example children filling in online forms on behalf of elderly parents. Local academics reflected on the Martha Lane Fox report in the article Manchester University Reviews the Digital by Default Report2. They identify that there may be different kinds of divide; lack of equipment, a broadband divide and lack of skills. 2 Manchester University Review the ‘Digital by Default’ report; access online at: https://www.escholar.manchester.ac.uk/uk-ac-man-scw:207852 Age and Socio Economic Group The following table was produced from data from Ipsos MORI’s ‘Tech Tracker’ which is a quarterly representative survey of GB adults aged 15+. The latest figures from Ipsos show that 84% of the British public access the internet, with usage highest amongst younger people and higher social grades. Perhaps as expected, older people from lower social grades are least likely to go online. Percentage Accessing the Internet by Gender and Social Grade in 2013/2014 All 15-24 25-34 35-44 45-54 55-64 65+ Males 86% 97% 97% 94% 91% 81% 59% Males AB 94% 100% 100% 100% 98% 96% 80% Males C1 92% 99% 97% 97% 96% 89% 69% Males C2 84% 95% 97% 98% 91% 81% 44% Males DE 71% 94% 94% 78% 67% 52% 32% All 15-24 25-34 35-44 45-54 55-64 65+ Females 83% 97% 95% 94% 91% 79% 53% Females AB 93% 100% 100% 100% 99% 95% 80% Females C1 89% 100% 99% 97% 96% 88% 63% Females C2 80% 97% 93% 94% 90% 83% 38% Females DE 67% 93% 89% 83% 71% 48% 32% 0-49% 50-79% 80-100% From the Stockport survey in 2012, 71% of respondents have access to the internet, and access to the internet was highest amongst those living in Non-Priority areas (72% v 62%), those aged under 55 (79-89% v 34-55%) and those without any disability (74% v 54%). Disability and Access to the internet Comparing the results from the Stockport 2012 survey with national statistics from 2014 provides some insight to the current situation, but the caution is needed in interpreting the results because there is a two year gap separating the surveys. Population of Stockport Vs. General Population: Percentage of the Population with Access to the Internet UK Stockport Without a 85 74 Disability With a 63 54 Disability These figures are perhaps best viewed graphically. Nationally those with access to the internet and with a disability is 74% of the population with digital access and without a disability, in Stockport this figure falls to 73%.This small disparity may be due to the age of the Stockport survey, in which case Stockport closely follows the national trend. Percentage of the Population with Access to the Internet 90 80 70 60 50 Without a Disability 40 With a Disability 30 20 10 0 UK Stockport Small to Medium Size Enterprise (SME) and the Third Sector Access to the Internet There was no reliable data found for small business access to digital service in Stockport, although it is recognised as an important area for consideration. In boarder terms a report written by the Broadband Stakeholder Group, Capitalising on connectivity: Realising the benefits of broadband for UK Small and Medium Sized Enterprises, expressed the importance of the internet for small businesses and charities and suggest that these groups lag behind the available infrastructure provision. Helping SMEs do more with their broadband connectivity represents a huge opportunity for the UK. Broadband- enabled applications and uses have the potential to pervade every level of business operations to positive effect, and yet even where advanced digital infrastructure exists there can be a significant lag in the taking up of those benefits from some SMEs. The Go-On North West organisation, a charity working to ensure greater digital inclusion, suggests that 38% of small businesses and charities are yet to exploit the opportunities of the internet. Issues of digital access in third-sector agencies will be addressed in presentations to the Panel. Digital Service Access Stockport Council owned facilities that provide public access to PCs and the internet are set out below. The job club facilities are available during limited hours and in practice are only accessed by job seekers. A more detailed list is provided in the appendix to this report. Libraries LOCATION PCs Adswood & Bridgehall Library 4 Bramhall Library 13 Bredbury Library 11 Brinnington Library 11 Central Library 40 Cheadle Hulme Library 9 Cheadle Library 9 Edgeley Library 12 Great Moor Library 6 Hazel Grove Library 10 Heald Green Library 9 Heatons Library 13 High Lane Library 6 Marple Library 14 Offerton Library 5 Reddish Library 11 Job Clubs Location Opening time Number of PCs First House, Brinnington Monday 9am-3pm 10 PCs The Open Door, Bridgehall This venue will be closing soon, with Tuesday 9am-3pm (also 4 PCs the Work Club moving into Bridgehall available at other times) Community Centre on the same day and time. Stonemill Terrace, Lancashire Hill Wednesday 9am-3pm 8 PCs Offerton Community Centre Thursday 9am-3pm 7 PCs Public WiFi Project In the new year Stockport Council’s public Wifi project will be completed. This will see eighteen public building providing free access to the internet. The buildings included in this project are listed here. Stockport Council Public WiFi First House (Brinnington) Offerton Social Club Fred Perry House Adswood & Bridgehall Library (Bridgehall Community Centre) Bramhall Library Bredbury Library & Information Office Cheadle Hulme Library Cheadle Library Edgeley Library Great Moor Library Hazel Grove Library Heald Green Library High Lane Library Marple Library Reddish Housing Office Reddish Library Stockport Central Library Heatons Library The Availability of Broadband Access to the internet in Stockport Appendix - Public Access to PCs and the Internet Stockport Please note that this list includes the Libraries previously listed in this report. With WiFi Support Location Address Opening Times Cost/Comments Equipment /internet Available 13 Access Points for WiFi and Guest WiFi over 1st and 2nd Floors. Kiosks can be used Yes, reception 2 x kiosks 1 St Peter's to access internal websites such as staff can offer Stockport to access Yes Square Stockport Homes, Stockport Council, the support if services Job Centre etc. The Kiosks do not allow required access to external sites. 7021 Cyber 30 Lower Hillgate, SK1 Yes Yes £1 for 30 mins of use Lounge 1JE With WiFi Support Location Address Opening Times Cost/Comments Equipment /internet Available Free. Monday 9am - 5pm Bridgehall Community Broadband: can use for 1 hour at a time, Adswood & Tuesday 9am - 5pm Yes, librarians Centre, Siddington Yes 4 and then the session can be refreshed by a Bridgehall Wednesday 9am - 1pm Internet Yes can offer Avenue, Bridgehall, machines librarian if there is nobody else waiting.