Campaign Meeting
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SMMT International Business Group Thursday 27 November 2014 THE SOCIETY OF MOTOR MANUFACTURERS AND TRADERS LIMITED SMMT, the ‘S’ symbol and the ‘Driving the motor industry’ brandline are trademarks of SMMT Ltd Chairman’s Welcome Richard Long, BorgWarner Thermal Systems Competition compliance and terms of reference Presentations from CEE, Canada, USA, Messe Frankfurt and Santander THE SOCIETY OF MOTOR MANUFACTURERS AND TRADERS LIMITED PAGE 1 Around the world, around the table SMMT Events Any other business 2015 meetings THE SOCIETY OF MOTOR MANUFACTURERS AND TRADERS LIMITED PAGE 2 Opportunities in the Automotive Sector in CEE 4 What is Emerging Europe / CEE • A region of nine markets: Austria, Bulgaria, Croatia, Czech Republic, Hungary, Poland, Romania, Slovakia, Slovenia – 110 million consumers • Easy and inexpensive access – located just 2-3 hours from the UK • Export of British goods and services to Emerging Europe have more than doubled in the last 10 years • Potential to double exports by 2020 • All EU regulated, part of the EU’s Single Market • Lower overall risk profile than emerging markets further from the UK • Proven market for UK businesses • Language of business is English 5 UKTI Central European Network Strategic Campaigns 2014/15 • Energy • Infrastructure • Automotive & Advanced Manufacturing • Healthcare & Life Sciences • Services • Security & Defence 6 CEN Automotive & Advanced Manufacturing Campaign JOINT APPROACH • one of the six strategic campaigns in UKTI’s Central European Network • Cross-border co-operation of UKTI advisers in nine markets • Regional Strategy & Business Planning in Automotive and Advanced Manufacturing • Representing the CEE region at events in the UK and overseas • Holding thematic webinars • Co-operation with key stakeholders: relevant associations, event organisers, industry experts, consultants, key accounts etc. • Assistance to UK companies in identifying business potential in the CEE region CEE: Automotive Industry Facts: • Annual turnover of approximately £118 billion • Expansion of OEM plants in the region – (Mercedes, Renault, PSA Peugeot Citroen, Audi, Skoda, KIA motors, Dacia, Ford, Renault, Hyundai, etc.) 44 OEMs • CEE automotive industry increased by 170% between 2009-2014 (still double digit growth figures) • Produced over 3.5 million vehicles in 2013 • Automotive and its supporting industries account for some 10% of the GDP of most CEE countries • CEE: production hub of compact cars CEE: Automotive Industry Opportunities in Central and Eastern Europe • OEMs are constantly looking for new suppliers • Worth bringing R&D capabilities into the region (e.g. BOSCH mini Silicon Valley, National Instruments Science Park) • Innovation capabilities, which are set by “mega trends” such as: – Reduction of fuel consumption and CO2 emission – Shorter product life-cycles – Growing amount of electronic components – Customer experience / connected lifestyle • Knowledge transfer – UK excellence in education and training; consultancy CEE: Automotive Industry Challenges in Central and Eastern Europe • Price sensitive industry • To get involved in the local supply chain • High competition, long-term business relationships • Local presence is a huge advantage – to be able to respond to changing demand (price – delivery time – logistics costs) • Lack of transparency UKTI CEN: Automotive Events 2014/15 • Automotive Supply Chain Congress 2014, Liverpool • Innovation is GREAT Regional Automotive & Aerospace Workshop, Budapest • Cenex-Low Carbon Vehicle Event, London • Automechanika, Frankfurt • Automotive Hungary, Budapest • Advanced Engineering UK 2014, Birmingham To come: • Opportunities in the Automotive Sector in CEE, Webinar by UKTI Warsaw • 2nd British Automotive Board Meeting, Budapest • British Automotive Supply Chain Conference, Prague 11 Innovation is GREAT Regional Automotive & Aerospace Workshop 12 Innovation is GREAT Regional Automotive & Aerospace Workshop Workshop @ British Embassy Budapest – 24 July 2014 • Introduction of the CEE automotive environment (PwC, Mercedes-Benz Manufacturing Hungary, Videoton • Showcase British excellence – introduction of UK capabilities (Delcam, Caterham, Radical Sportcars, Bloodhound SSC) • Further networking opportunities in the evening Professional partners: 13 British Automotive Board Workshop @ British Embassy Budapest – 24 July 2014 Some statistics: • over 100 participants from 90 companies • 90 CEE, 22 UK attendees • Nearly 50 webinar registration • 71 pieces of press coverage across the CEE • Overall satisfaction rate: 4.82 (out of 5) 14 British Automotive Board Pilot programme in Hungary (and in Slovakia) Aims to: • Provide a platform for UK companies already present in the market • Invite government officials and industry experts to hold presentations for board members in certain topics • Harmonize strategic actions of UK Trade & Investment with key UK stakeholders • Quarterly meeting – sharing information, networking Trade Advisers in UKTI CEN Austria Bulgaria Croatia Jan Grusser Sashka Evtimova Diana Manenica [email protected] [email protected] [email protected] Czech Republic Hungary Poland Gabriela Liparova Krisztina Gorog Robert Dabrowski [email protected] [email protected] [email protected] Romania Slovakia Slovenia Alice Sapcaliu Ivana Winbladh Aleksandra Barič [email protected] [email protected] [email protected] 16 SUPPORTING YOUR INTERNATIONAL AMBITIONS John Carroll, Head of International, Santander Corporate & Commercial “At Santander Corporate & Commercial, we understand that entering overseas markets for the first time can be a daunting experience. Even seasoned exporters tell me that they face problems that can be difficult to solve without the right knowledge and support. Our aim is to ensure your business is supported not only by the right products and services but also by a team of international specialists across the UK who understand the nuances of international trade, and are therefore able to provide the best solutions for your business. So whether you’re an SME beginning to spread your wings overseas or a large corporate trading with all four corners of the globe, we have innovative services that can help you on your international journey.” 17 Santander - Global Reach, Local Support A strong global presence with a comprehensive range of international solutions and services, 14,000 branches worldwide, the largest international bank network, 14 major markets, 2.9 million business customers globally USA UK • Branches: 706 • Mkt. Share: 11% • Customers: 2.2m • Branches: 1,157 • Customers: 14.0m Mexico • Mkt. Share: 14% Germany • Branches: 1,258 • • Customers: 10.9m Branches: 253 • Customers: 6.5m More than 10% Market Share in the Majority of Countries Puerto Rico • Mkt. Share: 10% • Branches: 115 • Customers: 412k Colombia Corporate Brazil Banking • Mkt. Share: 11% only • Branches: 3,566 • Customers: 30.06m Poland • Mkt. Share: 9% Peru Uruguay • Branches: 830 Corporate • Mkt. Share: 17% • Customers: 4.3m Banking only • Branches: 40 • Customers: 280,000 Chile Argentina Portugal Spain • Mkt. Share: 18% • Mkt. Share: 9% • Mkt. Share: 10% • Mkt. Share: 13% • Branches: 493 • • Branches: 640 • Branches: 4,067 • Customers: 3.5m Branches: 377 • Customers: 2.0m • Customers: 14.2m • Customers: 2.5m *Figures are based on Group Financial Report. Market share based on total credit. 18 Strategic Alliances In talks with a Pilot with Abu Dhabi Stake in Bank of In talks with a Bank in Canadian Bank Commercial Bank Shanghai Japan Alliance with a Bank in South Korea Stake in Alliance with a Bank in In talks with a bank in In talks with a Bank in Attijariwafa bank India Australia & NZ Singapore 19 We often ask our clients what they want… How can you help us How do I get paid? Can we get access improve our supply to cheap freight chain? forwarders? How do we identify new markets? What shipping How do I go about documents do I need setting up a for a new market and subsidiary in Poland? are there any barriers I should know about? How can we source new and reliable trading partners? Do I have the option of making payments to China using RMB or USD? 20 The Six Step Path to International Success GLOBAL COPING WITH LEADERSHIP GROWTH EXPORTING GROWING CONNECTING OVERSEAS SETTING UP ABROAD 21 What Santander Can Offer to SMMT Members Payments & Supply Chain Currency Finance Negotiating/ Commitments Accounts Discounting To Of Export Extending Negotiate LC Foreign Payment Exchange terms Confirmation of import LC Import Risk Mitigation/ Of Import/ Trade Funding Loans Transactional Export LC Discounting Bonds & Trade Import Guarantees Advising & Missions LC Pre and Post Payment Passport Export/ Advance against Export Loans of Export Export Import Doc LC Collections Trade Doc Collections Club OUR Differentiators Trade Portal International Desk Round Master Tables Classes 22 We can help you at every step of the International Growth ladder COPING WITH GLOBAL GROWTH LEADERSHIP GROWTH TRADE CLUB CAPITAL & EXPORTING ICC TRAINING TRADE PORTAL GROWING BREAKTHROUGH CONNECTING OVERSEAS SETTING UP GEOGRAPHICAL ABROAD COVERAGE & PASSPORT ALLIANCES 23 Trade Portal – Gateway to the World A market leading tool free for Santander customers 10,000 pages covering 185 countries • Demystifies the challenges of understanding trade opportunities 40,000 trade shows by sector • Helps our customers understand which countries to 60,000 suppliers trade with • Answers a lot of first time trade