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MOMENTUM ACCELERATE 01 WELCOME “MOST PEOPLE OVERESTIMATE 07 SCHEDULE & BENEFITS WHAT THEY CAN DO IN ONE YEAR & 15 KEY PRINCIPLES & FRAMEWORKS UNDERESTIMATE WHAT THEY CAN 55 YOUR MISSIONS DO IN TEN YEARS.” MARISA MURGATROYD 81 LYM PROGRAMS 133 ACTIVATE INCUBATORS 185 ACCELERATE INCUBATORS 253 BONUS VAULT WELCOME TO MOMENTUM ACCELERATE This binder is your personal roadmap for the next year (and beyond) -- and wow do you have an exciting, challenging and definitely rewarding year ahead of you! After mentoring thousands of business owners from around the world in virtually every industry, we’ve come to realize that every entrepreneurial journey is unique and no one- size-fits-all program can support you in building what we call a Market of One Business™. THE M MENTUM MODEL ALIGN ACTIVATE ACCELERATE AMPLIFY ACTIVATE ACCELERATE AMPLIFY $0-$29k per year $30k-$99k per year $100k+ per year ACCELERATE 1 THE BENEFITS. Here’s Why Momentum Is Your Fastest Path to Creating a Market of One Business... MOMENTUM ACCELERATE Cookie Cutter Programs No one-size-fits-all program can support A program that provides one-size-fits-all you in building what we call a Market of One cookie-cutter solutions. That kind of program Business™. Momentum will help you build... only leads to... ✓ A business that stands out powerfully from your ␡ A business that’s draining and feels like work peers and eliminates all competition ␡ A business that can’t stand out, that looks like all ✓ A business that instantly attracts your ideal the others clients ␡ A business where your ideal client can’t find you ✓ A business that allows you to give and get what you want ␡ A business that provides what other people want for you, rather than what you want for ✓ A business that’s fully aligned with who you are yourself and how you’re uniquely built to serve ␡ A business that’s out of alignment with you, ✓ A business where money comes easily leading to obstacles and self-sabotage ✓ A business that’s, above all, inspiring for you to ␡ A business where you feel like you have to work build too hard for the rewards ACCELERATE 2 YOU’RE NOT ONE-SIZE-FITS-ALL, SO WHY SHOULD ALIGN YOUR BUSINESS BE? A Million Paths. Which One Is Yours? We’ll Help You Find It… A Million Paths Your Path One-Size-Fits-All Path Confusion! The Path of Least Resistance & Greatest Reward. Dissatisfaction! Momentum is the first program of its type that actually helps you get what you most want in business… and do it all in a way that’s aligned with who you are and how you’re uniquely built to serve. We live in a world of a million paths -- a million possible rabbit holes that snag entrepreneurs on a daily basis and lead... nowhere. The antidote to a million paths is not a one-size-fits-all paint-by-numbers path. The antidote to a million paths is your path. Our role is not to prescribe your path but to help you find (and walk) your path. The path that leads to your very own Market of One Business. The path of least resistance and highest reward. So where do we begin? You ready? Let’s get started! ACCELERATE 3 STEP 1 TAKE THE WEALTH DYNAMICS & KOLBE-A TYPE ASSESSMENTS Because your Market of One Business is built on both your strengths and challenges, we need to get crystal clear on what those strengths and challenges are so we can support you in building a business that’s fully aligned with who you are and how you’re uniquely built to serve. When you build a business in sync with your natural design, the resistance melts away, you’re excited to get to work and money comes more easily. That doesn’t mean there won’t be any challenges or roadblocks along the way, it simply means that you’ll feel more equipped to deal with them. We’ve chosen (and paid for) two assessments that will help you get in sync.. Once you’ve signed the program agreement, your unique Wealth Dynamic code will be emailed to you with the subject line: [Momentum] Flow Mapping! (plus Kolbe & Wealth Dynamics codes). WEALTH DYNAMICS Helps you choose one of 8 paths to creating wealth that best suits your natural strengths, gifts and talents. KOLBE-A There’s a part of the mind that you don’t hear a lot about. It’s what some people call “instincts” or that “gut feeling” when you’re making a decision. When you discover the natural strengths and instincts you were born with, you can use them to be the most productive, stress-free version of yourself... and, yes, build a business aligned with those strengths and instincts. ACCELERATE 4 STEP 2 FILL OUT OUR COACH SURVEY & MARKET OF ONE ASSESSMENT To support you in finding and walking your path, you’ll be assigned a Momentum Coach who will be your main guide in your journey with us this year. We’ll choose your Momentum Coach based on your time zone and availability, as well as your answers to our Market of One Survey. While you have one main point of contact for the year, you’ll also receive support from the Live Your Message Dream Team, which includes our other mentors, Marisa and the Support team. Complete the Coach Survey ASAP here: http://liveyourmessage.com/accelerate-coach-survey Next up, our more in-depth Market of One Assessment is designed to to identify: ✓ Your Strengths and Challenges ✓ And Your Unique Pace... ✓ Your Goals and Aspirations ✓ So you and your coach can co-create your Unique Business Blueprint ✓ Your Individual Starting Point Please take the Wealth Dynamics & Kolbe-A Assessments before you do the Market of One Assessment since you’ll be inputting your results. Please allow 30-60 minutes to complete this Questionnaire with care. Complete the Market of One Assessment within one week of joining BSM here: http://liveyourmessage.com/market-of-one-assessment WHAT HAPPENS NEXT... Once we receive your Coach Survey, we’ll place you with your Momentum Coach on your program start date (December 1, March 1 or after LYM Live, June 1 or September 1). In the meantime, proceed to Step 3: Mark Your Calendar & Review This Roadmap. And watch your inbox for important program information including access to your Momentum Membership Site (where you’ll find your first Mission open and ready for you to get started)! We know you’re revved up and ready to go and don’t want anything to slow you down... ACCELERATE 5 STEP 3 MARK YOUR CALENDAR & REVIEW THIS ROADMAP Rather than try to get a group of grown adults to walk lock-step over a year through a set curriculum, we’ve defined 24 potential Missions you can complete during your time with us in Momentum to take your business and income to the next level. Some students choose to go deep on a couple Missions, while others aim to complete 4-6 over the course of a year. Both options are fine. Your path will be completely unique to you based on your individual starting point, your pace, your goals, your strengths (and blindspots), and your Unique Business Blueprint. We’ve had students stay in Momentum for up to 4 years so they could have the time and consistency of support to really build their foundation, leverage their time, gain traction and ultimately optimize and scale their business. This isn’t about being a perfect student, completing every Mission, or doing every training in this booklet for the sake of checking boxes. This is about crafting your unique path to a Market of One Business. Turn to the “Your Mission” section of the binder and read through the 24 potential Missions that we’ve defined. Check off the Missions that you think you want to focus on this year. We’ve unlocked Mission 3: Design Your Message to Money Pathway in your membership site and highly recommend you start there. Or if you prefer to go deeper with the training, you can do our complete program on creating your Message to Money Pathway, Tao of Product Creation, which is also waiting for you in the membership site. LEVEL UP YOUR LIFE We gave you a signed copy of Level Up Your Life by Steve Kamb when you enrolled in Momentum. The Mission & Milestone System we’re using in Momentum was inspired by Steven’s work (he calls them Quests & Levels). ACCELERATE 6 MOMENTUM ACCELERATE 2020-2021 SCHEDULE We publish the full Momentum Schedule once a quarter to allow us to pivot the program and introduce new weekly workshop topics based on what’s happening in the world and what we see that you need. And, to save you a whole lot of time, we’ll email you a link to automatically add all core program dates to your schedule. http://liveyourmessage.com/momentum-accelerate-schedule Once you have your Momentum Coach, we’ll send you a separate link to add all Momentum Pod Calls to your schedule, since those workshop times vary by coach. While you don’t need to come to everything in order to get huge, life-changing benefits from Momentum, we do recommend taking advantage of as many of the live weekly workshops and retreats as possible, since these will allow you to lean into the community, get personal support and take action. While it’s always best to attend as many live events as you can, don’t worry if you can’t make it to everything! We record all calls, workshops and events for you to review later.