Customer Profile Report for BELL HOTEL, MILDENHALL (Punch Outlet Number: 906076) 25 HIGH STREET, BURY ST

Customer Profile Report for BELL HOTEL, MILDENHALL (Punch Outlet Number: 906076) 25 HIGH STREET, BURY ST. EDMUNDS, IP28 7EA (IP28 7EA)

Age Data Table Count: Index: 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min Miles Miles Miles Miles Drivetime Miles Miles Miles Miles Drivetime 0-15 698 1,952 4,675 7,706 8,782 88 100 114 119 114 16-17 91 276 535 830 936 93 114 105 104 98 18-24 359 922 2,003 3,539 3,991 94 97 101 114 108 25-34 645 1,671 4,226 6,435 7,434 112 117 141 137 133 35-44 428 1,099 2,553 4,096 4,918 80 83 92 94 95 45-54 477 1,274 2,588 3,990 4,904 80 86 83 82 85 55-64 439 1,130 2,120 3,216 4,024 92 96 86 83 87 65+ 1,067 2,125 3,184 4,586 5,929 141 113 81 74 80 Population estimate 2015 4,204 10,449 21,884 34,398 40,918 100 100 100 100 100

Ethnicity - Census 2011 Count: %: 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min Miles Miles Miles Miles Drivetime Miles Miles Miles Miles Drivetime White 3,739 9,414 17,816 27,083 32,727 93% 93% 90% 89% 90% Mixed / Multiple Ethnic Groups 92 272 721 1,204 1,299 2% 3% 4% 4% 4% Asian / Asian British 77 196 358 554 697 2% 2% 2% 2% 2% Black / African / Caribbean / Black British 79 192 537 964 1,037 2% 2% 3% 3% 3% Other Ethnic Group 38 103 285 509 538 1% 1% 1% 2% 1% All People (Ethnic Group) 4,025 10,177 19,717 30,314 36,298 100 100 100 100 100

Mosaic UK Data Table (Residential) Count: Index: 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min 0 - 0 - 0 - 0 - 15 Min Miles Miles Miles Miles Drivetime 0.5 1.5 3.0 5.0 Drivetime A City Prosperity (18+) 0 0 0 0 51 0 0 0 0 4 B Prestige Positions (18+) 8 150 160 171 578 3 25 13 9 26 C Country Living (18+) 19 304 973 2,590 3,458 8 53 85 150 165 D Rural Reality (18+) 432 1,877 5,942 10,300 12,419 183 330 518 599 595 E Senior Security (18+) 533 685 685 718 804 192 103 51 36 33 F Suburban Stability (18+) 621 809 809 809 812 298 161 80 53 44 G Domestic Success (18+) 231 578 714 767 789 81 84 51 37 31 H Aspiring Homemakers (18+) 203 675 4,060 6,231 6,848 65 90 269 276 250 I Family Basics (18+) 105 1,003 1,003 1,003 1,019 43 169 84 56 47 J Transient Renters (18+) 400 549 617 628 1,152 203 116 65 44 66 K Municipal Challenge (18+) 61 339 339 339 348 30 70 35 23 20 L Vintage Value (18+) 332 627 627 627 718 155 121 60 40 38 M Modest Traditions (18+) 86 185 185 185 235 53 47 24 16 16 N Urban Cohesion (18+) 0 0 0 0 123 0 0 0 0 8 O Rental Hubs (18+) 379 433 446 446 784 144 68 35 23 34 Adults 18+ estimate 2015 3,410 8,214 16,560 24,814 30,138 100 100 100 100 100 Copyright © 2016 Experian Limited. Mapping: Copyright © 2015 Navteq. Mosaic UK Map and Data: BELL HOTEL, MILDENHALL (906076)

Mosaic UK Data Table (Residential) Count: Index: 0 - 0.5 0 - 0.5 Miles Miles A City Prosperity (18+) 0 0 B Prestige Positions (18+) 8 3 C Country Living (18+) 19 8 D Rural Reality (18+) 432 183 E Senior Security (18+) 533 192 F Suburban Stability (18+) 621 298 G Domestic Success (18+) 231 81 H Aspiring Homemakers (18+) 203 65 I Family Basics (18+) 105 43 J Transient Renters (18+) 400 203 K Municipal Challenge (18+) 61 30 L Vintage Value (18+) 332 155 M Modest Traditions (18+) 86 53 N Urban Cohesion (18+) 0 0 O Rental Hubs (18+) 379 144 Adults 18+ estimate 2015 3,410 100 Copyright © 2016 Experian Limited. Mapping: Copyright © 2015 Navteq. Occasions Map and Data: BELL HOTEL, MILDENHALL (906076)

Occasions Data Table Count: Index: 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min 0 - 0 - 0 - 0 - 15 Min Miles Miles Miles Miles Drivetime 0.5 1.5 3.0 5.0 Drivetime 01 Mine's a Pint 279 634 983 1,395 1,773 114 105 82 85 88 02 Early Doors 288 628 993 1,332 1,622 141 125 99 97 96 03 Everyday is Friday 208 504 981 1,368 1,683 119 117 115 117 117 04 Weekend Millionaires 264 804 2,164 2,794 3,165 105 130 176 165 153 05 Out On The Town 234 590 1,204 1,506 1,852 97 99 101 92 93 06 Business and Pleasure 71 200 435 629 799 57 65 71 75 77 07 Sporting Pints 188 505 965 1,259 1,603 70 77 74 70 73 08 Student Social 87 222 538 894 1,071 77 80 97 117 115 09 Leisurely Lunch 238 569 1,062 1,521 1,878 100 97 91 95 96 10 Wining and Dining 283 639 1,462 2,004 2,410 104 96 110 110 108 11 Household Outing 200 514 866 1,064 1,328 93 97 82 74 75 12 Midweek Meal Deal 108 331 577 877 1,110 90 111 98 108 112 13 Date Night 224 480 1,059 1,546 1,939 117 102 113 120 122 14 Birthday Treat 184 427 733 1,066 1,340 96 90 78 82 85 15 Pre Show Meal 62 136 272 383 480 94 84 84 86 88 Number of Occasions 2,918 7,183 14,294 19,638 24,053 100 100 100 100 100

Competition Type Summary Table 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 Reporting Category Miles Miles Miles Miles Café / Wine Bar 0 0 0 0 Circuit Bar 0 0 0 0 Community Local 2 5 8 14 Dry Led 1 1 4 5 Branded Food Pub 1 1 2 2 Rural 0 0 0 0 Other 12 19 23 33 Total 16 26 37 54

Competition Type Summary Table 0 - 0.5 Reporting Category Miles Café / Wine Bar 0 Circuit Bar 0 Community Local 2 Dry Led 1 Branded Food Pub 1 Rural 0 Other 12 Total 16

List of Pubs (sorted by distance from Punch outlet) - Top 30 by Distance

Distance Rank Pub name Address Owner Postcode Category (Miles)

N/A BELL HOTEL, MILDENHALL 25 HIGH STREET, BURY ST. EDMUNDS, IP28 7EA Punch Taverns IP28 7EA Punch Taverns 0.00 1 Stagecoach 21 High Street, Mildenhall, Bury St Edmunds Punch Pub Company IP28 7EA Dry Led 0.00 2 Spice Lounge 32 High Street, Mildenhall, Bury St Edmunds Independent Free IP28 7EA Other 0.00 3 Bell Hotel 25 High Street, Mildenhall, Bury St Edmunds Punch Pub Company IP28 7EA Other 0.00 4 En-Thai-Sing 42 St Andrews Street, Mildenhall, Bury St Edmunds Independent Free IP28 7HB Other 0.04 5 Wongs Chinese Restaurant 28 Market Place, Mildenhall, Bury St Edmunds Independent Free IP28 7EF Other 0.07 6 Sumo Sushi 33 Market Place, Bury St Edmunds Independent Free IP28 7EF Other 0.07 7 Riverside Hotel 17 Mill Street, Mildenhall, Bury St Edmunds Unknown IP28 7DP Other 0.07 8 Gandhi Tandoori Restaurant 12d High Street, Mildenhall, Bury St Edmunds Independent Free IP28 7EQ Other 0.10 9 Mildenhall Social Club King Street, Mildenhall, Bury St Edmunds Independent Free IP28 7EZ Other 0.13 10 Dragon House 4-5 Police Station Square, Mildenhall, Bury St Edmunds Independent Free IP28 7ER Other 0.14 11 Mildenhall Town Football Club Recreation Way, Mildenhall, Bury St Edmunds Independent Free IP28 7HG Other 0.15 12 Maids Head 9 Kingsway, Mildenhall, Bury St Edmunds Greene King IP28 7HN Community Local 0.19 13 Mildenhall Cricket Club Wamil Way, Mildenhall, Bury St Edmunds Independent Free IP28 7JU Other 0.23 14 Queens Arms 42 Queensway, Mildenhall, Bury St Edmunds Admiral Taverns Ltd IP28 7JY Community Local 0.32 15 Half Moon 103 Kingsway, Mildenhall, Bury St Edmunds Greene King IP28 7HS Branded Food 0.46 16 Dairytime Social Club Worlington Road, Mildenhall, Bury St Edmunds Independent Free IP28 7DX Other 0.48 17 Dome Sports Centre Bury Road, Mildenhall, Bury St Edmunds Independent Free IP28 7HT Other 0.60 18 Bell Barton Mills Bell Lane, Barton Mills, Bury St Edmunds Star Pubs & Bars IP28 6AJ Community Local 0.71 19 Olde Bull Inn The Street, Barton Mills, Bury St Edmunds Independent Free IP28 6AA Other 0.80 20 Dog & Partridge Newmarket Road, Barton Mills, Bury St Edmunds Independent Free IP28 6AQ Community Local 0.84 21 Worlington Hall Hotel Mildenhall Road, Worlington, Bury St Edmunds Independent Free IP28 8RX Other 1.01 22 Travelodge Fiveways, Barton Mills, Bury St Edmunds Dubai International Capital IP28 6AE Other 1.02 23 Little Chef Fiveways, Barton Mills, Bury St Edmunds Kout Food Group IP28 6AE Other 1.02 24 Royal Worlington & Newmarket Golf Club Golf Links Road, Worlington, Bury St Edmunds Independent Free IP28 8SD Other 1.11 25 Worlington Cricket Club The Street, Worlington, Bury St Edmunds Independent Free IP28 8RU Other 1.22 26 Walnut Tree The Street, Worlington, Bury St Edmunds *Other Small Retail Groups IP28 8RU Community Local 1.22 27 Kings Head 40 The Street, Beck Row, Bury St Edmunds Admiral Taverns Ltd IP28 8AE Community Local 2.09 28 Judes Ferry Ferry Lane, West Row, Bury St Edmunds Independent Free IP28 8PT Community Local 2.11 29 Tuddenham Mill Country Inn & Restaurant 1 High Street, Tuddenham, Bury St Edmunds Ravenwood Hall Group IP28 6SQ Dry Led 2.28 30 White Hart 10 High Street, Tuddenham, Bury St Edmunds Unknown IP28 6SQ Community Local 2.28