Vans Warped Tour Deck
IN PARTNERSHIP WITH WIFI HOTSPOT SPONSORSHIP OPPORTUNITY BRANDED WIFI LOUNGE “Verizon Zone” Pepsi Zone” etc. THE WARPED AUDIENCE///////////////////////////// The Warped fan is a highly sociable, tech savvy and influential young adult. Attendees are utilizing social networking to communicate their concert experiences to friends across the globe. The average attendee has been to Ages 15 ‐25 make up 91% Diversity Warped Tour 3 years and nearly of the VWT audience 90% of festival goers visit the sponsor and non-‐profit village 62% 22% ////////////////////////////////////////// 39% 52% 98% of fans take home everything // WHITE/ // LATINO they get from the tour CAUCASIAN // 15-17 // 18-25 ////////////////////////////////////////// 10% 6% Overall, 82.6% of fans are more Average Age: 17.9 years old likely to purchase or try a sponsor’s product due to their association // AFRICAN- with Warped Tour, indicating // ASIAN AMERICAN positive brand awareness. 47.9% 52.1% // MALE // FEMALE 2015 ROUTING///////////////////////////////////////// 6/19 // Pomona, CA 7/7 //Charlotte, NC 7/24 // Detroit, MI 6/20 // San Francisco, CA 7/8 // Virginia Beach, VA 7/25 // Chicago, IL 6/21 // Ventura, CA 7/9 // Pittsburgh, PA 7/26 // Shakopee, MN 6/23 // Mesa, AZ 7/10 // Camden, NJ 7/27 // Maryland Heights, MO 6/24 // Albuquerque, NM 7/11 // Wantagh, NY 7/28 // Milwaukee, WI 6/25 // Oklahoma City, OK 7/12 // Hartford, CT 7/29 // Noblesville, IN 6/26 // Houston, TX 7/14 // Mansfield, MA 7/30 // Bonners Spring, KS 6/27 // Dallas, TX 7/15 // Darien Center, NY 8/1 // Salt Lake City, UT 6/28 // San Antonio, TX 7/16 // Cincinnati, OH 8/2 // Denver, CO 7/1 // Nashville, TN 7/17 // Toronto, ON 8/5 // San Diego, CA 7/2 // Atlanta, GA 7/18 // Columbia, MD 8/7 // Portland, OR 7/3 // St.
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