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Meet the New Kids on the Block Fans Who Never I’LL BE LOVING YOU MOVED ON MEET THE NEW KIDS ON THE BLOCK FANSNEVER WHO THEIR HAIR MAY BE THINNING, THEIR VOICES HAVE BROKEN AND THEIR GROUPIES ARE NOW WORKING FULL-TIME JOBS, BUT MAKE NO MISTAKE, NEW KIDS ON THE BLOCK, ARE BACK. AND SO ARE THEIR FANS. BY REBECCA WALLWORK t’s not unusual to see people asleep on park CLOCKWISE Katie McCabe benches in New York City. On a cool, spring with her favourite band; evening outside Rockefeller Plaza however, New Kids fan Pernille there are over 500 wrapped in sleeping bags Bach Heinel (left) with or curled into fold-up chairs. Have they a friend in NYC; and (far been evicted? Lost their jobs? No – but their left) in the band’s heyday. husbands and colleagues back home might tell you they’ve lost their minds. None of the women – most of them in their 30s – seems concerned that it’s started to rain or that they still have hours on the dark city streets ahead of them. After all, most Iof them have been waiting for this night their whole lives. Katie McCabe arrived from her home in Norwalk, Connecticut, at around 10pm and has been updating friends via text message all night. At 1.09am she writes, “Pple are trying to sleep now. Every 2 min: cab – who R U waiting 4? Us (screaming): New Kids!” Yes, McCabe – an attractive 29-year old with a good job and a husband of just over a year – is waiting like a love- struck teen to see her childhood idols, the New Kids on the LEFT Malina Hansen wears her Block (NKOTB). The band is due to perform together for heart on her chest. BELOW A the fi rst time in 15 years on NBC’s Today Show. But that’s treasured autographed snap of her still hours away. “It’s quiet here,” she writes at 2am. Then at with the members of the New Kids 2.32am: “Wind has picked up. It’s chilly.” On The Block. Single mum, Malina Hansen, 32, has fl own in from California after convincing her daughter’s father to babysit and arranging to take a few days off work. She’s come to New York alone, but has connected with other New Kids fans she previously met online. Hansen hasn’t slept a wink; she’s been too busy singing New Kids songs and feverishly discussing the band’s comeback with her new friends. By 6am the following morning, the crowd is wet and rowdy. “Let us in! Let us in!” they chant until NBC staff usher them to the stage area. Veteran fan, Pernille Bach Heinel, 31, describes the scenes as like “an episode of Survivor”. She should 054 madisonmag.com.au madison february 09 COMEBACK I’LL BE LOVING YOU foreverforever THEIR HAIR MAY BE THINNING, THEIR VOICES HAVE BROKEN AND THEIR GROUPIES ARE NOW WORKING FULL-TIME JOBS, BUT MAKE NO MISTAKE, NEW KIDS ON THE BLOCK, ARE BACK. AND SO ARE THEIR FANS. BY REBECCA WALLWORK know. The striking mother-of-two has come all the way from Denmark, leaving her husband back in the couple’s luxury hotel room while she joins the rain-soaked queue at around 3am. She tried to sleep standing up in her expensive Burberry coat but by 5am, gave in, sat down and now sports a plastic poncho. “My perfectly straightened hair turned into one big frizz,” she says. By 6.30am, the fi ve New Kids – now all pushing 40 – take the Today Show stage for a sound check. “To walk around the corner into Rockefeller Plaza and see all fi ve Through a blend of guys on stage singing – it really took my breath away,” clean-cut boy band McCabe says later. archetypes and The 5000 or so women around her agree. By the time unlimited amounts the band went on air, even the journalists from Rolling of hair mousse, Stone, People, and – yes – madison dropped their cool and NKOTB became unleashed their inner 13-year-olds. The seen-it-all Today a phenomenon. Show staffers and New York photographers were shaking their heads in disbelief. “You had to be there to understand the madness,” says Bach Heinel. “We absolutely have the greatest fans in the world,” Between 1989 and New Kid Joey McIntyre told Today Show host Matt Lauer 1991, everybody after their performance. “The story here is the fans, not us.” wanted a piece At their peak from 1989-1991, NKOTB, the clean-cut of the NKOTB. pop group from Boston, was the biggest thing to happen One of those was to millions of girls around the world. They sold more Alan Hassenfeld, than 70 million albums worldwide, dominated the singles CEO of toy giant charts with their infectious bubblegum pop and even had Hasbro, who proudly their own line of fashion dolls. There was a New Kid for presented a range everyone – the cute baby-faced one (Joey), the tall, dark of dolls modelled on and handsome one (Jordan), the bad boy (Donnie), the each of the group to buff breakdancer (Danny) and the shy guy (Jonathan). a voracious public. They were fi rst crushes for so many teenagers, exhilarating yet safe. And they formed the blueprint for all the boy bands that came after them, from the Backstreet Boys and N Sync, right up to the Jonas Brothers today. ➔ 055 madison february 09 madisonmag.com.au COMEBACK After splitting in 1994, to a wave of mass hysteria and shattered teenage hearts, the New Kids went off in their own directions. Joey and Jordan pursued solo careers, Danny started his own record label, bad-boy Donnie hightailed it to Hollywood, while Jonathan went into real estate. Their fans, all close to the Kids’ ages, did likewise, finding jobs, partners and new lives as adults. But they never forgot how it felt to be a New Kids fan. For the past few months, thousands of women across the world have been reconnecting with their teenage selves and all the emotions that brings, flocking to see the reunited NKOTB on tour. The band performs tracks from their new album, The Block, but of course the loudest screams are for the old hits – “Step by Step”, “Hangin’ Tough” and “You Got It (The Right Stuff)”. The “Kids” are now grown men, with marriages, divorces and children under their middle-age belts; there are fewer fainting spells at their concerts and no one gets trampled in a mad rush to get to the stage. But it must be said that the fans still wave their arms in the air and squeal when one of boys grabs his crotch, and they’re still snapping up T-shirts emblazoned with “Property of Jordan”. The band seems genuinely humbled by the sold-out arenas they’ve been playing to night after night. They claim to have returned not for the money, but because Donnie Wahlberg, the ringleader of the group, heard a song he liked, one he wanted to record with his old friends. That song, “Click, Click, Click”, became the glue that finally put the band back together after so many years. The past five years have seen a slew of ’80s and ’90s boy bands back on the road. Duran Duran, Boyzone, and more recently Take That, have all climbed back into their skinny jeans to take on crowds of nostalgic fans. But it’s perhaps New Kids who have the most ardent devotees. And, as McIntyre said, it’s the fans who are the story. Danny Wood, 39, thinks it might have something to do know, there are a lot of talented groups out there, but I think with the down-to-earth way they were all raised in Boston. we just got lucky that we all came together. Maybe we feel like McIntyre, 36, agrees. “This group wasn’t a cattle call. You the guys from these girls’ neighbourhoods, or like guys from high school they wanted to go after. Who knows? I don’t know what it is. But it’s not manufactured.” On the contrary, fans talk about ignoring boys when they Kim Carlton and Alexis Lomen not were in high school, too busy daydreaming about marrying only describe NKOTB as a teenage their favourite New Kid. “outlet” but write a blog about “When you are 12 and feeling all goofy about yourself, following the group as adults. having an outlet for that pre-teen angst is important,” says Alexis Lomen, 32. “For me, that outlet was NKOTB. I was able to devote myself to something – or someone – and not be rejected. Now that I am an adult, I still have those feeling of angst sometimes and having the time and money to escape into New Kids Land has been awesome.” Lomen lives with her husband and two kids in St Paul, Minnesota, and has been following the New Kids on tour with her friend Kim Carlton, 31. They have a good sense of humour about their obsession, as their blog, Project NKOTB, makes clear. “On the surface, you get savvy, smart, master’s- degree-holding professionals who excel at their jobs and have loving families,” reads their intro. “Underneath all that lies two raging fan girls.” 056 madisonmag.com.au madison february 09 At packed arenas around the United States, many fans still emblazon personal messages for the band on their T-shirts. “I think that a huge part of the NKOTB phenomenon is psychological,” says Carlton. “They have this weird, borderline faux-telepathic way of making you feel that every word they’re saying is directed at you.” The average fan pays anywhere from US$100 to thousands of dollars for concert tickets, merchandise and travel, but they will tell you they are indulging in something they couldn’t when they were 12.
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