UNIVERSITY OF WISCONSIN-GREEN BAY l FALL/WINTER 2018
Skyla Aissen, December 2018 graduate EVER GREEN Cultivating a thriving campus requires deep roots and room for growth Ever Phoenix. Ever Green.
The cover title for this issue of Inside magazine, Ever UW-Green Bay alumni at numerous companies; faculty Green, couldn’t be more appropriate for the journey we partnering with The Farmory to open the first commercial are on. Reflecting on the partnerships forged and accom- year-round perch hatchery in the state; UW-Green Bay’s plishments of the last year confirms that UW-Green Bay, Behavioral Health Training Partnership working with 53 now including branch campuses in Marinette, Manitowoc Wisconsin counties and one tribe to train professionals and Sheboygan, is indeed continually relevant and inte- working in crisis situations; and Democracy and Justice gral to the quality of life and economic development of the Studies’ partnership with the federally-funded Upward state’s third largest economy. Bound program to mentor low-income and first-generation college students in three Green Bay public high schools. This fall we met with more than 70 businesses and organizations across our new 16-county footprint, asking You will read even more examples of partnership with questions, listening and learning about the ways in which communities, organizations and businesses on the pages higher education can meet regional needs. The conversa- that follow, demonstrating that in today’s rapidly changing tions have been insightful and create the foundation of world, there’s little we do without outside support. Said a plan for our branch campuses that we will unveil this another way by Kohler Company executive, Laura Kohler, spring. when speaking on campus this spring: “It takes a com- munity to build a university.” These conversations confirm once again that partner- ships with communities and businesses are critical to our The level of partnership in which UW-Green Bay is ever-green success. engaging has never been more robust. We are encour- aged by the variety and caliber of the relationships we Fresh examples include groundbreaking for Brown are forging, the unique experiences we are providing County’s STEM Innovation Center on our campus; a to students at our four campuses and the model for new Schneider-Alumni Mentorship Program connecting university-community partnership that has emerged. It is current business and accounting students with successful just like a Phoenix to be relevant, fresh and ever green.
Go Phoenix!
Gary L. Miller Chancellor
INNOVATION TRANSFORMATION PLACE Fall/Winter 2018
Volume 45 • Number 1
UNIVERSITY OF WISCONSIN-GREEN BAY
ON THE COVER Skyla Aissen, Dec. ’18 graduate, created two side businesses while working for her family farm to graduate debt free. See her story on page 5
EDITORS Sue Bodilly ’87, ’04 Janet Bonkowski, APR Editorial Assistance Eric Craver Cindy Olson
CONTRIBUTING WRITERS Sue Bodilly ’87 ’04 Janet Bonkowski, APR FEATURES Kristin Bouchard ’93 Jena Landers ’13 02 PARTNERSHIPS, LIKE THAT AT TITLETOWN Alicia LeBoeuf ’19 TECH, ENERGIZE THE CAMPUS AND Jay Lillge THE COMMUNITY Kari Moody ’00 16 Jim Streed ’05 04 AUSTIN E. COFRIN SCHOOL OF BUSINESS Kim Viduski ’92 December 2018 graduate, Skyla Aissen, used her business CAMPUS CONVERSATIONS acumen and hard work to graduate debt free. DESIGNER 30 Yvonne Splan 10 COLLEGE OF ARTS, HUMANITIES AND SOCIAL SCIENCES PHOTOGRAPHER GREEN BAY ATHLETICS UW-Green Bay’s History teachers are recognized as the best in Dan Moore ’00 the State by the UW Regents. CONTRIBUTING 44 32 COLLEGE OF HEALTH, EDUCATION AND PHOTOGRAPHERS SOCIAL WELFARE GET SOCIAL Matt Ludtke Crisis care workers can walk into precarious situations; many Liesl Sigourney ’19 prepare through UW-Green Bay’s Behavioral Health Partnership. Kimberly Vlies 45 38 COLLEGE OF SCIENCE, ENGINEERING AND Inside UW-Green Bay is published by TECHNOLOGY ALUMNI NOTES AND NEWS the Office of Marketing and University Communication. We welcome your EMBI celebrates 10 years and 100 certified graduates in eco- comments. Email them to log@uwgb. nomics and ecology, like Kaity (Gilles) Lindner ’11, who influence edu; or address them to: Inside UW- their work places. Green Bay Editor, Cofrin Library Suite 820, at the street address below. For change of address, mail notification to: Inside, Cofrin Library Suite 805, visit Inside on the web at University of Wisconsin-Green Bay, 2420 Nicolet Drive, Green Bay, WI blog.uwgb.edu/inside 54311-7001. THE Power of
Partnerships energize the campus and the community
Two significant developments on campus construction budget is shared among three A description on the Green Bay Packers and near downtown Green Bay illustrate the central partners: the State of Wisconsin capital website shows this state-of-the-art building importance and power of partnerships in the budget, Brown County funds and private dona- will feature the TitletownTech Venture Studio, life of UW-Green Bay. tions from citizens and organizations intent on TitletownTech Innovation Lab and Titletown- The first is right here on campus, as the sustaining a thriving, public University and the Tech Fund. The center is designed to connect Brown County STEM (Science, Technology, social, cultural and economic gains that come start-up businesses with investors and promote Engineering and Math) Innovation Center, with it. business development and growth, particularly which broke ground Sept. 17, 2018, is quickly UW-Green Bay Chancellor Gary L. Miller in the technology sectors. taking shape and becoming part of the commented on the gap the Center closes by A UW-Green Bay and the UW System campus skyline. hosting the Resch School of Engineering. He “Entrepreneur-in-Residence” (EIR) will work as The second is front-and-center in the shadow said that the community has been asking for part of the TitletownTech leadership team. of Lambeau Field, as the finishing touches are engineering and STEM programs for decades. The EIR role has three main foci: 1. Work with being put on the 46,000-square-foot, modern, “This is the first school of engineering estab- UW-Green Bay’s Cofrin School of Business steel-and-glass silhouette of TitletownTech. lished and based in Northeast Wisconsin,” said to educate and provide guidance in business "What’s another building or two?” you might Miller, “and it will transform the economy for and operational areas. 2. Work with the UW ask. Universities and downtowns regularly generations.” System’s Economic Development Office to construct new buildings. It’s the way they keep County Executive Troy Streckenbach, in his generate collaborations with all UW System their infrastructure in step with the needs of remarks at the groundbreaking, said this institutions. 3. Establish connections to the their respective communities. shared investment is expected to “help secure business community and be their single point of contact. These buildings do all that — and our region’s manufacturing future by helping then some. create economic development for years to Deepening the connection between the come and ensuring all our students have organizations, UW-Green Bay alumnus Craig The Brown County STEM Innovation Center opportunities to be tomorrow’s innovators.” Dickman ’82 (Business Administration), who will provide about 63,730 square feet of space brings his reputation for innovation, was named Across town is a partnership that can move to house the new Richard J. Resch School TitletownTech’s managing director in Septem- the needle at supersonic speeds of Engineering, the popular and creative ber. Dickman is the founder and former CEO Einstein Project, the community-focused The excitement is building for TitletownTech — of Green Bay-based energy logistics company, UW-Extension, and Brown County’s Land and and its unique partnership that can be a model BreakthroughTM. In an interview with the Green Water Conservation departments. The facility for the future. The collaboration between Bay Press-Gazette, Dickman reflected on the is expected to open sometime in August 2019. UW-Green Bay, the University of Wisconsin nature of the facility and its vision. Of great significance, the building, its occu- System, the Green Bay Packers and Microsoft “We’re really trying to create something pants and its shared workspace demonstrate Corporation — is poised to serve as a hub for that’s world-class,” said Dickman, “so we can the power of partnership. The partners are business innovation and economic develop- transform this region’s economy, transform the able to do more than any of them could do ment in the region, the state and the Midwest. businesses that are here and bring innovation alone and the effect of their collaboration It holds promise to keep local young talent in a capabilities focused on building scalable new ripples from the campus, across the com- region that is thriving for more reasons than its ventures in our area.” munity and into the region. The $15-million storied NFL franchise.
2 l INSIDE UWGB Fall/Winter 2018 Power
Impactful UW-Green Bay Partnerships • The Education program, with Bay Beach Wildlife Sanctuary and Green Bay Area Public Schools, partner in a nature-based four-year-old kindergarten program. • Social Work and Wisconsin Department of Children and Families provide tuition stipends and specialized training to more than a dozen social work students annu- ally, preparing them for future careers in public child welfare • Psychology partnered with multiple high school psychology teachers from across the state to organize a day-long teaching of psychology conference for more than 50 attendees. • Cofrin School of Business students were provided a valuable networking experience by Kohler Co. executives from around the world when invited to dine and Excitement is building for TitletownTech network during a fall executive training in the shadow of Lambeau Field. event at Lambeau Field. • Accounting students attended the Institute of Management Accountants Conference The support of Microsoft is key to those “We intended to develop Titletown as a in St. Louis, MO, with support from local innovation capabilities. Not only will it provide magnet to draw world-class employees,” firm, Wipfli. two full-time staff (one of whom will be a tech- states Policy on the Packers website. “The nologist-in-residence), it will bring its global Microsoft involvement clearly takes this to • Biology faculty and students teamed-up digital resources to support TitletownTech’s another level. The remainder of the century with the Medical College of Wisconsin- mission and vision. Those resources include will belong to communities that can draw Green Bay to sponsor the inaugural “Tiny people and technology. By connecting those talented young people.” Earth” event at Lambeau Field aimed at resources with new and existing businesses, using undergraduate research to discover And developing talented young people is new antibiotics. teams working at TitletownTech will help what UW-Green Bay is all about. Through the • The Environmental Management Busi- them incorporate digital capabilities into their power of partnerships like these, the Univer- ness Institute (EMBI) and Aurora BayCare operations. sity aims to attract and enroll Brown County partnership provides real world energy Ed Policy, Packers chief operations officer students, continuing the five-year enrollment and waste-reduction training for students. and general counsel oversees Titletown growth trend it touted in November. Students are both engaged in improving development. He sees TitletownTech as a As Chancellor Miller noted at the STEM Inno- the environmental and energy footprint natural extension of the Packers’ vision for vation Center groundbreaking, “It’s a great for the hospital, and are given leader- the area. time to be here at UW-Green Bay.” ship experience as an active member of – Story by freelance writer Jim Streed ’05 Aurora’s Facilities Energy Team.
l 3 Skyla Aissen in her family’s gift shop at the Aissen Tree Farm. AUSTIN E. COFRIN SCHOOL OF BUSINESS Entrepreneurial. Spirited. Debt Free. Packed with an entrepreneurial spirit Skyla Aissen ’18 graduated from college debt free
With roots planted deeply in turn their attention to post-holiday Her second business-within-the- money. From paying for school Northeast Wisconsin and visions inventory and taking their 2,000 business, now shared with her to paying for all overhead costs, of “branch” expansion, recent square foot gift shop, with more fiancé Nathan Vanderbloemen, employees, insurance, mortgage Business Administration graduate than 7,000 ornaments and other is tree coloring. “We found it payments, taxes, monthly fees and Christmas tree grower, Skyla gifts, completely apart. is cheaper and less messy for and maintenance costs on the Aissen, has her work gloves on In January, Skyla travels customers if we do it.” Growing new property, I have learned how and is ready for the future. with family members exponentially, her first 50 to properly keep records and Her Grandma Lean imparted this to Atlanta to attend trees were a sellout, and manage all of my finances suc- piece of wisdom on Skyla long a wholesale mart 75 colored trees cessfully.” ago, “24 hours is a lot of time in a and shop for in 2018 sold out The ace student (3.9 GPA) and day to get things done.” next year. Upon as well. Luxemburg-Casco High School Suffice to say that Aissen is one return, they work Although Aissen’s 2015 graduate is pleased to be a to take wisdom from her elders to on planning, sharp busi- poster child for graduating from heart. The 21-year old graduated preparation and ness acumen is college debt free. from UW-Green Bay with honors cutting firewood homegrown, she “If you work hard, you can gradu- in December 2018. Remarkably, that heats the was determined to be ate early with no debt, it just takes she earned her Business Admin- house and two shops. completely prepared dedication and time management istration degree (Marketing and In spring they plant 5,000 for her future by earning skills,” she advises. trees by hand, followed by a bachelor’s degree through Management emphases) in three The proud alumnae will now turn fertilizing, removing previous UW-Green Bay’s Cofrin School and one-half years, despite having her complete attention to her stumps, fixing ruts, weed con- of Business. She crossed the a near-full-time job, running two business prospects — the family- trol and mowing on 55 patches. Weidner stage in December with businesses and managing prop- owned farm with 50,000 trees and In summer they shear 50,000 diploma in hand and no regrets. erty that she purchased herself. the 7.5-acre property right across trees and collect pine cones for And she made it through debt free. “I wanted to obtain my bachelor’s the road, purchased entirely by wreaths. It’s not uncommon for degree to enhance our marketing Four generations of business Skyla on her own. them to walk more than 15 miles a and management skills on the acumen “The property is a fixer-upper with day, working on the farm. farm,” she said. “I knew it was a house, barn, garage and shed Aissen is now among the fourth “It’s a 24/7, 365-days-a-year job, important for me to obtain a on 7.5 acres,” she said. “However, generation of Christmas tree and I wouldn’t have it any other degree because owning a tree I already have more than 2,500 growers in her family. She is way,” said the new UW-Green Bay farm is a high risk. Knowing these trees planted on the property, with following in the footsteps of her alumna and entrepreneur. risks, I realized that I needed a great-grandfather, founder of Hess hopes to plant thousands more.” A nine-year-old entrepreneur backup plan in case of a natural & Sons Tree Farm in Wisconsin disaster or health complications as And then there is the grand vision Skyla was only nine years old Rapids; her grandfather, who ran a life can be very unpredictable and and a safe bet for Aissen’s next when she started a side business wholesale business in Rapids; and it is always good to be prepared.” dream… on the farm, creating “kissing her parents, Tammy Hess and Jeff “I would like to expand the farm balls” — supersized mistletoe Business degree gave her a Aissen, who moved to Northeast and turn my barn into a wedding — that have become increasingly balanced perspective Wisconsin to start a retail lot for venue and the house into a bed popular as household Christmas- Through the Business Administra- 11 years, before moving and and breakfast, as well.” opening the Aissen Tree Farm in decorating staples. That first tion program, she said the most With history as a past measure of Kewaunee County, in 2000. year, she sold 45 balls. Now, valuable attribute she learned 12 years later, she is up to 375 was the ability to “think through success, one would be wise not to If you think of a tree-farm as a annually. This side business paid and solve problems.” “It has also bet against this Phoenix. seasonal operation, think again. for her entire college, “fully and taught me better time-manage- – Story by editor With the Christmas season now in completely.” ment skills and how to manage and the rear-view mirror, the Aissens Sue Bodilly ’87 ’04 Austin E. Cofrin school of business l 5 AUSTIN E. COFRIN SCHOOL OF BUSINESS
Student Maria Arunkumar has ‘engaging idea’ Tying the knot, walking down the aisle, saying International students Marc Kamps and Moritz Meister take a break to enjoy some time at the Common Grounds Coffee- “I do”... Whatever you call it, planning the big House. They are two of 20 international students taking credits in UW-Green Bay’s Masters of Management program. day is about to get a whole lot easier if Business Administration student Maria Arunkumar has Studying 4,200 miles from home something to say about it.
How do two students from Germany, who reside in the Masters of Management program, 20 are The Singapore native and UW-Green Bay in cities nearly 300 kilometers apart (about 185 international students. sophomore won her first business idea pitch miles) find themselves together, in Green Bay, “For our American students, the international competition — Light Up the Lakeshore in Two Wisconsin, more than 4,200 miles from home? students bring a perspective and life experi- Rivers in August 2018. The winning idea, "Build- Answer: They are both taking classes in ences they might not otherwise know about,” said a-Wedding App" walks couples who are planning UW-Green Bay’s Masters of Management Associate Prof. David Radosevich (Management). a wedding through a step-by-step process to program, an increasingly popular program among “Many of the international students have worked ensure the perfect, within-budget, wedding. international students, offered through the Austin or interned in global companies all over the world, E. Cofrin School of Business. Marc Kamps is from and they bring that world with them to UW-Green There are other apps designed for wedding plan- Bocholt, Germany, and Moritz Meister is from Bay. That helps our local students better under- ning, such as Pinterest or The Knot. But Arun- Frankfurt, Germany. stand the dynamics of doing business globally. kumar wanted to create something that allows “We met each other because the companies we And that understanding has value beyond a formal couples to narrow down their options according work for participate in the same talent develop- education, into students’ daily lives, both personal to their preferences and budget. and professional.” ment program in Germany,” said Meister. “We “With apps like Pinterest or The Knot, there is just both work full-time at companies that are very Kamps and Meister speak highly of their classes, too much information with no direction,” she says. supportive of our education.” their instructors and their experiences on campus. “Because of this, most of the time couples end The international exchange program that Kamps “My favorite course was Managing Knowledge for up feeling overwhelmed by the options and don’t and Meister are part of is offered at their univer- Sustainability, taught by Meir Russ,” said Kamps. even know where to start.” Arunkumar says her sity: Technishe Hochschule Mittelhessen. It is one “Even though we have a lot of homework, it was app is also different from others, as it builds a of several similar exchange programs that allow fun because we learned a different way of think- students to transfer credits between UW-Green ing. Prof. Russ demands that we take a look at a portfolio for the couple to look at after they have Bay and schools in their home countries. The most problem from different perspectives.” gone through all the steps. With the portfolio, the app then finds vendors nearby that closely prominent of these exchange programs welcomes They also share out-of-class favorites, including match the information in the portfolio. Arunkumar students from the KEDGE Business School in a Thanksgiving trip to New Orleans with other Bordeaux, France. In this program, students international students. says she was inspired by the concept of Build- receive two graduate diplomas from two collabo- A-Bear, which is a store that guides you through “I would definitely recommend this program,” rating universities in two countries. Students are the process of building a stuffed animal bear. said Meister. “It is a very good way to gather usually able to divide their 30 credits between the That’s the formula she wanted for her app. two schools and complete their studies within 17 experience in foreign countries and to get to know months. This year, out of the 39 graduate students another culture.” Her win landed her a cash prize, which she hopes – Story by freelance writer Jim Streed ’05 to use to develop the app.
6 l INSIDE UWGB Fall/Winter 2018 HIGHLIGHTS
of those duties while tak- Assistant Prof. Vallari ment Systems for Urban Associate Prof. Gaurav ing on the interim dean Chandna (Manage- Water Sustainability: Bansal (Business role. “It’s an exciting time ment) is a contributing Lessons for Developing Administration, Man- for what is a very young author to the volume Nations” takes a very agement Information college poised for big of "The Future of Pro- timely view of the water Systems) has been elected things; we have a group gressivism: Applying situation in South Africa as at-large director for of highly successful and Follettian Thinking to and how best practices Midwest Association for innovative faculty, a Contemporary Issues" from nations such as Information Systems. growing student body, with her chapter titled, Sweden can be emulated The election was held at and a shared commit- “Dynamic Holism in in different settings. the 13th annual meeting ment to expanding our Enterprise: Follet- Chandna was inter- of the association held external partnerships tian Integration as a viewed on Wisconsin at the University of Mis- across Northeast Wis- Method for Achieving Public Radio’s “Central souri, St. Louis. Mathew Dornbush consin,” said Dornbush. Sustainability.” She also Time” on the subject was named interim dean Assistant Prof. Amulya Top priorities for Dorn- co-authored a chapter of grocery shopping for the Austin E. Cofrin Gurtu (Supply Chain bush will be leadership in the "Wiley Handbook evolution, discussing School of Business. Management) gave a toward the continued of Knowledge Manage- the varied options, user Dornbush has been serv- presentation on supply development and ment for Sustainable demographics, changing ing UW-Green Bay as the chain disruptions at a implementation of a new Water Systems" with a shopping preferences and associate vice chancellor seminar sponsored by Impact MBA and sig- graduate student from U.S. and global patterns for Academic Affairs AON Risk Solutions on nificant progress toward the Master of Science in of online grocery shop- and director of Graduate Monday, Nov. 12. gaining accreditation for Management program. ping. She has become a Studies since 2015. the School. The chapter titled, regular go-to expert for He will maintain a share “Knowledge Manage- media on subjects such as big-box store closings and online retail. TEACHING MOMENTS
FUN TECH FACTS
Gartner research firm estimated that 45% of the Ninety-two percent of the world’s The English word for red fastest-growing companies in the world will “employ” currency is digital. This means that panda is “Firefox,” which is more smart machines and virtual assistants than most of the money you earn, transact where the internet browser people by 2018. Hiring fewer humans and installing with, use to buy goods/services and so gets its name — this means more virtual assistants could reduce costs while on, exists only on computers and hard the Firefox logo is actually a boosting productivity. However, what about jobs in drives. Only an estimated eight percent red panda, not a fox! childcare, food service, as a tour guide, journalist, of currency globally is physical money. artist or doctor?
1 2 3 4 5