BETSAFE GUMBALL 3000 2015 MEDIA PACK BETSAFE GUMBALL 3000 2015 MEDIA PACK BETSAFE GUMBALL 3000 2015 MEDIA PACK

CONTENTS

About Betsafe 3 About Gumball 3000 4 In Partnership - Betsafe & Gumball 3000 5 Gumball 2015 Itinerary 6 Gumball 2015 Entrants 9 A Brief History of the Gumball 10 Betsafe’s Gumball 3000 Media Services 11

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ABOUT BETSAFE

Betsafe is one of the leading Betsafe is an innovator and Betsafe is a subsidiary of suppliers of online gaming offers its customers a wide Betsson AB, headquartered in products worldwide, with selection of products including Malta and regulated & licensed customers in 100 countries. poker, sports betting and in the UK by the UK Gambling Since the company’s casino games, but is proud Commission. The Company’s inception in 2006, Betsafe to challenge convention and Series B shares are listed on has established a reputation offer the widest variety of Nasdaq Large Cap as one of the most trusted markets and ground-breaking List, (BETS). and reliable gaming games to a new generation of companies in the world. customers. Learn more about Betsafe at www.betsafe.com We are a new name to the and discover more about UK in 2015, bringing our our universe at www. trusted reputation and product worldofbetsafe.com innovation to an exciting marketplace.

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ABOUT GUMBALL 3000

Gumball 3000 is a unique and eclectic event that fuses the Minogue and . It immediately gained notoriety, As well as working with its influential group of Gumball 3000 world of supercars with celebrity, music, action sport and gracing the pages of GQ, Esquire and Vanity Fair as one of “Cool alumni, the foundation works alongside established charities and popular culture. Britannia’s” must-do events. global commercial partners to assist a range of good causes.

Following an itinerary that varies every year, a cavalcade of exotic Over the last 15 years, Gumball has evolved into an annual Gumball Foundation partners include the Nelson Mandela cars and celebrities tackle a seven-day, transcontinental road trip. week-long festival of live music, action sports and spectacular car Children’s Fund, the Foundation, the Sir Simon Milton shows hosted in capital cities around the world, brought alive by Foundation, When You Wish Upon A Star (WYWUAS), The The name derives from Andy Warhol’s term ‘gumball’ to describe exotic cars and a host of celebrities, entrepreneurs, musicians, Westway Trust and HH Prince Talal M A Al-Faisal Al-Saud of Saudi how the public chew up and spit out popular culture like chewing sports stars and even royalty. Arabia. gum, while the suffix refers to the approximate trip distance of 3,000 miles. The list of competitors this year includes , Learn more about Gumball 3000 and the Gumball Foundation at , Tommy Lee, Mike Tyson, , as well as www.gumball3000.com Gumball is not a race or a timed event and the ethos is very much event regulars David Hasselhoff, and Tony Hawk. about participation rather than competition. At certain points along the way however crews will get the opportunity to prove An important aspect of Gumball 3000 is the support it gives to their vehicles at visits to racetracks. charity via the Gumball Foundation. Established in 2013, the foundation’s mission is to give underprivileged youth greater The event has its origins in a 1999 driving adventure created by opportunities in life, ensuring that the legacy of Gumball 3000 is Gumball’s founder, British entrepreneur Maximillion Cooper, for both positive and lasting. a group of friends that included Kate Moss, , Kylie

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ABOUT BETSAFE & GUMBALL 3000

Betsafe is a sponsor of the 2015 Gumball 3000 and has been If Sweden and ’s entries are all about elite glamour, involved in the event since 2010. Betsafe’s team Finland has a completely different approach. From to , the four-man partnership of rappers Mikael As well as offering Gumball 3000 related games, promotions and Gabriel, Musta Barbaari and journalists Timo ‘Leftfoot’ Aalto and bet markets at betsafe.com, the iconic road trip also provides a Esko Seppänen will navigate the 3,000-mile route in a Volvo S80 backdrop for Betsafe’s remarkable portfolio of ambassadors to taxi with the meter running. They are bidding to create the world’s take their talents on tour. largest fare. The sum on the meter when the team arrives in Vegas will be donated to charity. Central to Betsafe’s Gumball exploits – and back in 2015 to lead the Betsafe team – is Sweden’s Jon Olsson, professional freeskier, The most recent addition to team Betsafe is Swedish action movie Alpine ski racer and one of the most decorated X Games athletes star, Dolph Lundgren. And there are more big name entries still to of all time. be declared.

After piloting his Rebellion R2k racecar at the 2014 event, Jon As well as committing its own athletes and celebrities to the event, returns in a custom-built Audi RS6 DTM, packing more than 900 Betsafe is intimately engaged with all the participants. Each of horsepower and a 0-100kph figure of less than three seconds. the cars carries distinct Betsafe branding, while crews will wear exclusive Betsafe rally-wear manufactured by . Betsafe’s Norwegian team will be made up of WSOP Poker star Felix Stephensen and his compatriot, Triana Iglesias, a Norwegian model, actress, poker player and burlesque artist. The duo are sure to make for a colourful pairing in their Ferrari 458.

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2015 ITINERARY

The 2015 itinerary Saturday 23 May Sunday 24 May Sunday 24 May Monday 25 May Gumballers will visit the commences in Stockholm, Driver Registration in Gumball 3000 Grand Depart Oslo Arrival and Tony Hawk Olso Depart Koenigsegg factory, the Sweden, and features a Stockholm Location: Gustav Adolfs Skate Demo Time: 08.00 – 10.00 home of the exotic hypercar European leg that passes Location: Gustav Adolfs Torg Torg and Norrbro, 10322, Location: Bryggetorget and Location: Aker Brygge company in Angelhölm, through Norway, and Norrbro, 10322, Stockholm Stockholm Aker Brygge City: Oslo Sweden, to enjoy lunch and a and before arriving City: Stockholm City: Stockholm City: Oslo Country: Norway private tour of the facilities. in Holland. Country: Sweden Country: Sweden Country: Norway The Gumball 3000 cars will Overnight halt, Rosenberg There, the crews and their cars Gumball 3000 cars will arrive Gumballers will jump into their Gumball cars will arrive in Oslo begin to depart Oslo at 09.00 Castle, Copehagen will be airlifted from Schiphol from across the world and will cars at Norrbro and prepare from 18.00 and will be displayed and will drive south towards Time: 13.30 – 22.00 in to Reno in the be parked on display on Norrbro to start their 3,000-mile epic along Aker Brygge until the . Location: Rosenberg Castle, USA – the starting point for the (North Bridge). The cars will journey. At 12.00 the cars will following morning. Meanwhile, Oster Voldgade 4A, 1350, North American leg of Gumball remain on display until the rally cross the start line and head nearby on Bryggertorget, fans Waypoint: Koenigsegg Factory Copenhagen 2015 which concludes in Las begins at 12.00 on Sunday. A for Oslo in Norway. will have the chance to check Time: 13.00 – 17.00 City: Copenhagen Vegas seven days later. live music and entertainment out Tony Hawk and friends as Location: Koenigsegg Country: Denmark show will start at 12.00 at they pull tricks on the Gumball Automotive AB, Valhall Park, Here’s the day-by-day detail…. Gustav Adolfs Torg and will 3000 half pipe. Kelliehousevägen 73, 262 74 Gumball 3000 will take over feature a special guest act in the Ängelholm, Sweden the grounds of the Rosenberg evening. All entertainment will be City: Angelholm Castle in Copenhagen for the free for the public to enjoy. Country: Sweden hard-earned overnight halt.

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2015 ITINERARY

Tuesday 26 May Gumball Live at the Wednesday 27 May Wednesday 27 May USA Start Thursday 28 May Checkpoint: Buttonwillow Copenhagen Depart Amsterdam Arena Gumball Airlines, Amsterdam Reno Arch Depart Raceway Time: 08.00 – 09.30 Time: 17.00 – 23.00 to Reno (AMS- RNO) Location: Reno Arch, Reno, Time: 09.00 – 10.00 Time: 13.00 – 15.30 Location: Rosenberg Castle, Location: Amsterdam ArenA, Time: 10.00 – 12.00 NV 89501 Location: The Civic Centre Location: Buttonwillow Oster Voldgade 4A, 1350, ArenA Boulevard 1, 1101 Location: Amsterdam Schiphol City: Reno Plaza, Polk St, San Francisco, Raceway Park, 24551 Lerdo Copenhagen Amsterdam, Airport Country: USA 94102 Hwy, Buttonwillow, CA 93206, City: Copenhagen City: Amsterdam City: Amsterdam City: San Francisco, CA United States Country: Denmark Country: Netherlands Country: Netherlands The US leg officially starts as Country: USA City: Buttonwillow the cars pass under the world- Country: USA Following a night in the Danish More than 100 supercars The Gumball’s big airlift starts famous Reno arch bound for After a well-deserved rest capital, the Gumball cars will including Bugattis, Ferraris, early as cargo aircraft depart San Francisco. in the beautiful city of San Gumball 3000 and Dodge Cars depart Copenhagen for the Lamborghinis, Porsches, Aston carrying over $200million worth Francisco, the Gumball 3000 will take over Buttonwillow German border and then onto Martins and Paganis will arrive at of precious automotive cargo. San Francisco Arrival drivers will point themselves at Raceway for drivers to test Holland. Amsterdam ArenA, to complete The private ‘Gumball Airlines’ Time: 19.00 – 21.00 LA – but not before taking in a their own cars and a collection the European leg of the event. passenger charter will follow at Location: The Civic Centre very special checkpoint… of Dodge Vipers on the midday. Plaza, Polk St, San Francisco, southern Californian race track. 94102 City: San Francisco, CA Country: USA

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2015 ITINERARY

Los Angeles Arrival Friday 29 May Death Valley Checkpoint The Finish Line, Gumball 3000 Saturday 30 May Time: 19.00 – 22.00 Depart Time: 13.00 – 15.00 Festival, Las Vegas Gumball 3000 Festival, Las Location: Chick Hearn Court, Time: 09.00 – 10.00 Location: Stovepipe Wells, Time: 15.00 – 00.00 Vegas Downtown LA, CA 90015 Location: Chick Hearn Court, Stovepipe Wells, CA 92328 Location: MGM Resorts Time: 15.00 – 00.00 City: Los Angeles Downtown LA, CA 90015 City: Stovepipe Wells Village, 3901 S Las Vegas Blvd Location: MGM Resorts Country: USA City: Los Angeles Country: USA City: Las Vegas, NV Village, 3901 S Las Vegas Blvd Country: USA Country: USA City: Las Vegas, NV Gumball 3000 will The tour stops for lunch in one Country: USA commandeer Chick Hearn For the final day of the 2015 of the most remote locations It’s Friday night, it’s Las Vegas, Court in Downtown LA, a Gumball 3000 tour, the drivers in the world – Death Valley – and the 2015 Gumball 3000 Day two at MGM Village location normally used to host head from LA to Las Vegas before the final push for the will soon be in town! Taking Resorts features a live Skate glitzy red carpet events. But on via Death Valley in the epic finish line in Las Vegas! over the MGM Resorts Village Demo by Tony Hawk and this occasion it will be used to Nevada Desert. This is where on the Las Vegas Strip, there performances on stage by DJ host the cars from 19.00. World Champion will be car displays and DJ Muggs of Cypress Hill, Bun Lewis Hamilton will join the sets by DJ Dallas Green, The B, EVE & Diplo. And all of this party. Alchemist and deadmau5 to against a backdrop of the round off an epic event. Gumball 3000 cars that are proudly on display.

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GUMBALL 2015 ENTRANTS A number of hard-core Gumballers will return to the event in 2015, flanked by some notable rookies – including double Formula One World Champion and Mercedes AMG Petronas driver, Lewis Hamilton.

This year’s entry list includes:

Lewis Hamilton LA to Las Vegas 13thWitness Photographer Tim McGurr deadmau5 US Leg (progressive-house music The Alchemist American record producer, DJ and producer and performer) rapper Tommy Lee US Leg (founding member of founding Jason Goldwatch American music video director and member Mötley Crüe) music label founder Mike Tyson Former undisputed heavyweight Richard Rawlings US auto mechanic, race car driver and champion of the world media personality Tony & Riley Hawk Father & son professional Jesse Fritsch US skate industry veteran skateboarders Simone Holtznagel Guess supermodel Corbin Harris Australian skateboard athlete Daniele Knudson Guess supermodel Tyson Beckford American fashion model and actor Stevie Williams American professional skateboarder Mike ‘Rooftop’ Escamilla BMX legend, skydiver and stuntman Nyjah Huston American professional skateboarder Tory Belleci US Leg (film and model maker) David Hasselhoff EU Leg (American actor, singer and Bun B American rapper and formerly one half producer) of the southern rap duo UGK Kenny Burns Revolt TV Estevan Oriol Mexican American photographer and Serge Michel Owner, Armin Strom video director Michael Birch Founder, Bebo DJ Muggs Cypress Hill’s DJ and producer Dolph Lundgren Swedish actor, director, and martial Gumball Full Entry List artist Pending. The final confirmed list will be posted on Jon Olsson Professional Swedish freeskier and betsafegb3000.com Alpine ski racer Triana Iglesias Norwegian model and burlesque artist

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A BRIEF HISTORY OF THE GUMBALL

2014 2011 2009 2007 2004 2001 to to Santa Monica to Miami London to Istanbul to Cannes London to London Crossing two continents, via Boyzone’s Shane Lynch was The 2009 Gumball officially Via Amsterdam, , Via and Spain, taking Via , St Petersburg, motor racing circuits, football one of an eclectic bunch that partnered with the Wounded , , and in the Formula One Helsinki and Stockholm, filmed stadiums and castles with signed up in 2011 to head Warrior Project, a non-profit GP and finishing at the iconic by Ruby Wax, with Damon Hill Deadmau5 and Richard east – and the antics on the organisation benefiting severely 2006 film festival with Adrien Brody and Vic Reeves taking part Rawlings among the entrants event inspired MTV’s Dirty injured United States service London to Los Angeles Sanchez stars, Lee Dainton men and women. Entrants Via Phuket in Thailand with a 2003 2000 2013 and Matthew Pritchard to cut a included musician Mario and finish line party at the Playboy San Francisco to Miami London to London Copenhagen to memorable film en route professional basketball player Mansion in LA. The event Via Reno, Nevada, Las Vegas, Via Bilbao, Cannes, , Arriving at the Formula One and TV Personality Denis featured Martine McCutcheon and , and the iconic Nürburgring Grand Prix, David Hasselhoff 2010 Rodman who drove a pink Range Rover featuring and racing circuit. Bruce Reynolds extended his association with the London to New York in an all-female team Tony Hawk and Goldie were among the event to six uninterupted years Skate legend Tony Hawk took 2008 celebrities taking part the A Team’s iconic GMC van San Francisco to 2005 2002 2012 from London to New York, Concluding at the Olympic London to Monte Carlo New York to Los Angeles 1999 New York to Los Angeles trading space on the Tarmac Games, the 2008 edition Waved off by Formula One US coast to coast via London to UK TV star took to with a crop of celebrity and welcomed David Hasselhoff driver in Washington DC, Graceland Via Paris, Le Mans and the road for the 14th edition royal drivers including Sheik for the first time, driving the London, the 2005 route took and Las Vegas with Matthew Maranello – the home of Ferrari. of the Gumball and shared the Mohammed Al Thani of the original KITT car from the in , , McConaughey and Donna The event kicked off at the limelight with the NBA’s Denis Qatari royal family Knight Rider TV show and with entrants Karan Bluebird Club in London, with Rodman and Nitro Circus’ including Caprice and Jodie Kate Moss, Guy Richie and Travis Pastrana Kidd Danni Minogue all taking part.

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