Mopar® Adds Passion to Products
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Contact: Patricia Georgevich Mopar® Adds Passion to Products 5.7L HEMI® Stage 1 Upgrade Kit Kicker Audio System Upgrades and Component Packages Dodge Caliber/Jeep® Compass Body Kits October 30, 2006, Las Vegas - The Specialty Equipment Market Association (SEMA) show is all about what’s hot and new on the aftermarket scene. To help meet the white hot demand for vehicle performance and customization products, Mopar® remains on the leading edge of new product development, launching more than 1,000 performance parts and accessories this year alone. From body kits for some of the Chrysler Group’s newest vehicles, to upgrades for the popular 5.7L HEMI® engine, Mopar has got it all for tuners and enthusiasts of all ages. “I think people recognize that Mopar is the real deal for Chrysler, Dodge and Jeep vehicles,” said Chris Cortez, Senior Vice President – Global Service & Parts, Chrysler Group. “So when they see hot new Mopar products at a show like SEMA, they’re going to trust the Mopar brand to be the authentic choice for their car or truck.” Cortez added: “While the Mopar name dates back to 1937 and is synonymous with muscle car and drag race performance parts, a new generation of vehicle enthusiasts is discovering Mopar, and that’s more than evident here in Las Vegas.” 5.7L HEMI® Stage 1 Upgrade Kit Owners of HEMI-powered vehicles like the Chrysler 300C, Dodge Charger R/T and Dodge Mangum R/T are always looking for ways to kick the power up even further. That’s why Mopar is launching a new 5.7L HEMI Stage 1 Upgrade Kit. This new kit will help make Mopar’s awesome 5.7L HEMI engine even hotter. Features include: Street Performance Camshaft and Lifter Kit (P5153570) — designed for 2005–06 Chrysler 300C, Dodge Magnum R/T, Dodge Charger R/T. Transmission Controller Upgrade (P5153332) — optimized shift schedule works with our Street Performance cam, higher shift points and AutoStick® control. Powertrain Controller Upgrade (P5153331) — features optimized fueling and spark settings to take full advantage of the 5.7L HEMI Performance Camshaft (P5153325) included in the Performance Camshaft and Lifters Kit. Cold Air Intake System (77060003) — forces colder, denser air into the combustion chambers for added power. Designed for 2004–06 5.7L HEMI. Exhaust Headers (P5153456) — these extra-long headers result in an estimated 14-to-17 horsepower gain when used with catalytic converters. For use with 2005-2006 Chrysler 300C, Dodge Charger R/T and Dodge Magnum R/T automatic transmission vehicles. Kicker Audio Systems Upgrades and Component Packages For tunes kicked up to the stratosphere, Mopar offers a full line of Kicker Audio System upgrades and component packages. Kicker Audio System components offer unrivaled performance with up to 768 watts of heart-throbbing power. Mopar offers Kicker Audio System subwoofers, speaker upgrade kits and other component packages for some of the hottest Chrysler, Jeep® and Dodge vehicles on the road, including the Dodge Magnum, Dodge Charger, Dodge Caliber, Dodge Nitro and Dodge Ram; Chrysler 300C; and Jeep® Commander, Jeep® Grand Cherokee and Jeep® Compass. Kicker Audio System packages are vehicle specific for outstanding appearance and ease of installation. Dodge Caliber/Jeep® Compass Body Kits Two of the most sought-after vehicles on the road today are the Dodge Caliber and Jeep® Compass. These unique crossover vehicles are attracting buyers from all demographics, but are especially popular with younger buyers who want to make a statement with their vehicles. Mopar is now offering new body kits for both the Caliber and Compass. Mopar body kits give these already aggressively styled vehicle an even more substantive appearance. As part of the body kit, Dodge Caliber SE and SXT models get the R/T model trim components, plus a black side sill and front air dam. A rear spoiler that’s larger than the production spoiler and painted to match the vehicle is also included in the kit. The Jeep® Compass “Rallye” model includes a unique front fascia with pedestal lamps, unique rocker panel moldings and rear fascia, body color tail lamp guards, spoiler and unique wheels and tires that are as large as can be properly installed. About DaimlerChrysler’s Mopar® Brand When Chrysler bought Dodge in 1928, the need for a dedicated parts supplier led to the formation of the Chrysler Motor Parts Division. In 1937, Mopar® (a simple contraction of the words MOtor and PARts) was created for the business of distributing parts through a depot system and car divisional wholesalers. Mopar made its mark in the 1960s – the muscle car era. Beginning in 1962, Mopar carried a line of “Special Parts” for super stock drag racers and developed its racing parts division called Mopar Performance Parts to enhance speed and handling for both road and racing use. Today, Chrysler Group’s Global Service & Parts division is responsible for the manufacturing and distribution of nearly 250,000 authentic Mopar replacement parts, components and accessories for Chrysler, Jeep® and Dodge vehicles sold around the world. To assure quality, reliability and durability, all Mopar parts and accessories are designed in strict adherence to DaimlerChrysler engineering standards. For additional information on Mopar, log on to www.mopar.com or www.moparspeed.com. -###- Additional information and news from Stellantis are available at: https://media.stellantisnorthamerica.com .