The Next Step 2018
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PROGRAMBOOK 2018 TABLE OF CONTENTS - TABLE DES MATIÈRES s#2%!34!&& s0!346)3)4/23 s4(!.+34/ -%2#)! s#2%!-!032//-3 s7%,#/-% ")%.6%.5% s#2%!02/'2!- 02/'2!--% s3#(%$5,% #!,%.$2)%2 s%6%29$!9!#4)6)4)%3 !#4)6)4%3$5*/52 s3(!2).'#)2#,%3 0!24!'%%.%15)0%8 s#2%!,!"92).4( ,!"92).4(% s#0302/'2!-3%.',)3( s02/'2!--%3#03&2!.£!)3 s)--%23)/.02/'2!-3%.',)3( s02/'2!--%3)--%23)/.&2!.£!)3 s%80/7/2+3(/03%.',)3( s%80/7/2+3(/0&2!.£!)3 s%80/.)'(43!.$%6%.43 s")/'2!0()%3&!#),)4!4/23!.$02%3%.4%23 CREA TWITTER #creaconference18 @creaconference Share your experience of CREA! Partagez votre expérience de CREA Conference ! 2 CREA CONFERENCE 2018 STAFF CREA Conference is organized by Eventi Creativi for CREA Italia, a non-profit association based in Milan, in collaboration with Crea France. CREA is brought to you by - L’èquipe chargée de l’organisation de la Conference est la suivante: Laura Barbero Switalski Conference Coordinator & CPS Program Coordinator Matteo Catullo Community Events Coordinator Marketing & Communication - Finance 0AOLO3BUTTONI Sharing Circles & Expo Night Coordinator Marketing & Communication 3OPHIE'OBET Conference Administrator Customer Care Tim Switalski Immersion Programs, Expo Workshops & Community Events Coordinator Sylvain Matte Expo Workshops Coordinator & Head of Logistic team Edouard Le Marechal Immersion Programs & Expo Night Coordinator - Marketing & Communication Laura Fedeli Sharing Circles Equipe française pour CREA Conference 2018 Catherine Tanitte CPS Programs Delphine Batton Immersion Programs Anthony Deydier & Patrice Henry Expo Workshops Olivier Michelet Sharing Circles “The Reds” Co-Heads of Logistic Team Alessia Berti & Corinna Grandi Eleonore Berger Luca Borghero Stefano Bricola Michelle Dolan Philoméne Le Maréchal Elodie Lefebvre Anna Petrafasa Marina Randich Irene Romagnoli Gui Sarkis Chiara Micalizzi 3 CREA Past Visitors Ils sont venus à CREA Accenture DHL NSE Consulting Actions Management Dodeca OMD Added Value DVLA Orange AIESEC EDF Peugeot Citroen Alcatel-Lucent ENEL Philips Alcemis ENGIE CRIGEN Play Bac Ales Research Europe Assistance Politecnico di Milano AstraZeneca Fontys University Procter & Gamble Axa Winterthur France Télécom Rabobank Bayer GE Medical System Région Bretagne BBC Georgian Court University Renault BBDO Great Place To Work Royal Mail Beaute Prestige Givaudan Seissmo Markt und Forschung BNP Paribas GlaxoSmithKline Solvay Bouygues Télécom Gombe University Stormz Bongrain Grenoble Université Tarkett Britvic UK Heineken The Camp BVA Helvetia Thinkx Intellectual Capital Buffalo State College IFAD (UNITED NATIONS) Ubisoft Cardif Assurances IFF Unesco CEA Commisariat à l’Energie Ingenico Unicredit Atomique Istituto Piepoli Università di Ancona Chanel Parfum Beauté Kalaapa Università di Bologna Christian Dior Parfums Kimberly Clark Università di Milano IULM CNRS - Centre National de la Koning Willem I College Università degli Studi di Urbino Recherche Scientifique Lactalis University of California Conseil de l’Europe La Banque Postale Irwine University of Coca Cola La Française des Jeux Cambridge COCD La Poste University of East Anglia Conseil Général de l’Isère LG Electronics University of Essex Coty/Lancaster Lexis University of Georgetown Cronopios LVMH Virbac Dassault Systemes Merck WM-data Danone Nestlé 4 THANKS TO… - MERCI À… !SSOCIATION#2%!&RANCE www.crea-france.fr #%&n#REATIVE%DUCATION&OUNDATION53! www.creativeeducationfoundation.org &ROM#2%!#ONFERENCE !42)"54%4/!,%8/3"/2.AND3)$0!2.%3 3ID0ARNESAT#2%! !LEX/SBORN #2%!1UEBÏC www.crea-quebec.com -).$#!-0#!.!$! #(),% 3/54(7%34 www.mindcamp.org 4HE)NTERNATIONAL#ENTERFOR3TUDIESIN#REATIVITY HTTPCREATIVITYBUFFALOSTATEEDU The ICSC is a unique academic unit within Buffalo State, State University of New York. Since 1967, we have trained students, groups, teams and organizations to become more effective creative thinkers and problem solvers and to instill these skills in others. Foursight www.foursightonline.com Blair Miller & Associates for ‘The Foursight Style Assessment Test’ which will be used in all Cps programs @ CREA. “FourSight: The Breakthrough Thinking Profile” is a leading assessment tool, designed to boost creative problem solving skills in individuals and groups. STORMZ https://stormz.me/ Unleash your teams’ collective intelligence: Stormz enables you to design and facilitate collective intelligence sessions to generate innovative ideas, choose the most promising ones, turn them into tangible solutions and make informed decisions. 0LAYINNOVATION WILLHAPPEN.OV IN"ERLIN https://play4innovation2018.eventbrite.de IAF #REA &ACILITA-ILAN )TALY/TTOBRE 4HE7ORLD#REATIVITYAND)NNOVATION7EEKApril 15 - 21 http://wciw.org/ The purpose for World Creativity and Innovation Week is to build capacity for people to be open to new ideas and to make new decisions that make the world a better place and make their place in the world better too, without causing harm. WCIW began in Toronto, Canada in 2001 and is now celebrated in more than 40 countries.It’s totally volunteer, bootstrap and non-profit. COCD - Training en advies in creatief denken en creativiteit www.cocd.org 5 CREA MAPS & ROOMS GRAND HOTEL VILLA BALBI Guest Rooms PROGRAM ROOMS: CONFERENCE SITES: Salone delle Feste + Atrio Registration - Hub Restaurant (Lunches & Dinners for All Participants) 6 CREA MAPS & ROOMS GRANDE ALBERGO Guest Rooms PROGRAM ROOMS Piazza Jensch HOTEL DUE MARI Guest Rooms PROGRAM ROOMS: Colombo Veranda 1 Veranda 2 HOTEL VIS-À-VIS Guest Rooms PROGRAM ROOMS: Sala Byron Sala Andersen HOTEL DEI CASTELLI Guest Rooms CONVENTO DELL’ANNUNZIATA (FONDAZIONE MEDIATERRANEO) EVENT SITES: PROGRAMS ROOMS: “The Church - Agave” Ginestra - Oleandro (Opening - Closing - Pub & Dance) Ginepro Café - Bar - Lounge PALAZZO DEL COMUNE PROGRAMS ROOMS: Sala Riccio PALAZZO FASCIE PROGRAMS ROOMS: Sala Bo Sala Espositiva 7 WELCOME BIENVENUE 7%,#/-%4/4(%!..5!,#2%!#/.&%2%.#%4(%.%8434%0 THE CREATIVITY EVENT IN EUROPE: Crea Conference is the most important annual date in Europe devoted to creativity and innovation, focusing on the learning and application of methods, tools and techniques for the development of creative thinking. A GLOBAL GATHERING OF CREATIVITY PROFESSIONALS: Each edition, more than 200 participants from over 30 countries contribute to make Crea Conference a great international and multicultural event. AN OPPORTUNITY FOR CREATIVITY TO SHINE: Professional facilitators in the field share their knowledge and experience in creativity, offering an exciting exchange of the newest and best practices, within a conference formula that is always renewed and on the cutting edge. AN EXPERIENCE OF PROFESSIONAL AND PERSONAL DEVELOPMENT: The learning and direct experimentation of creative processes, methods and techniques inspire and stimulate participants to improve their professional and personal life. Crea Conference 2018: “THE NEXT STEP!”. ")%.6%.5%°#2%!#/.&%2%.#%4(%.%8434%0 LE GRAND ÉVÈNEMENT DE LA CRÉATIVITÉ EN EUROPE: Créa Conférence est l’évènement annuel le plus important d’Europe, consacré à la créativité et à l’innovation, à la diffusion des méthodes de pensée créative et à la formation aux principaux outils et techniques. UN RENDEZ-VOUS MONDIAL DES PROFESSIONNELS DE LA CRÉATIVITÉ: A chaque édition, près de 200 participants, venant de plus de 30 pays contribuent à rendre cette rencontre toujours plus internationale. UNE RENCONTRE POUR LE DÉVELOPPEMENT DE LA CRÉATIVITÉ: Des animateurs et facilitateurs, tous professionnels dans le secteur, tendent à diffuser et faire rayonner la créativité, grâce au renouvellement constant de la formule et à un échange sur les nouvelles expérimentations dans le domaine. UNE EXPÉRIENCE DE PROGRESSION PROFESSIONNELLE ET PERSONNELLE: Un apprentissage pratique et une expérimentation directe de la démarche et des techniques créatives renouvellent, ressourcent et stimulent chaque participant, tant sur le plan professionnel que personnel. Créa Conference 2018 : “THE NEXT STEP !”. CREA PROGRAM 2018 PROGRAMME CREA 2018 CREA Conference offers a variety of programs in CREA Conférence offre aux participants une variété de programmes English and French. Participants learn the latest models, que leur feront découvrir les méthodes et les techniques les theories, tools and techniques in Creativity and Creative plus avancées en créativité et Creative Problem Solving, et plus Problem Solving, with a strong focus on applying them particulièrement sur comment les appliquer dans le cadre de leur to daily life and work. profession et de leur vie personnelle. 02/'2!--%3$%"!3%%4*/523 #0302/'2!-3AND$!93 Les programmes de base offrent aux participants une expérience CPS programs offer participants a rich experience, riche en apprentissage quant à comment penser et agir de façon plus targeted at skill development and designed around the créative. Ces programmes ciblent le développement de compétences main stages of the Creative Problem Solving Thinking et sont conçus en fonction des phases du modèle CPS Thinking Skills, Skills Model with a new emphasis on learning methods qui est déjà au centre des programmes de CREA depuis plusieurs and techniques from a variety of diverse creativity années) mais avec plus d’emphase sur l’apprentissage des méthodes models and frameworks. et techniques provenant d’une variété de modèles et cadres de .OTE#OACHINGTHROUGH#03and!RT%XPLORATION référence. 02/'2!--%3)--%23)/.,%*%5$)%4,%6%.$2%$) *OURNEYPROGRAMSDURATIONIS$AYS Ces sessions intensives d’un jour exploreront toutes une facette ou une dimension