2009 PEAK Awards 38 Winning Projects

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2009

AWARD WINNERS 2009 PEAK Awards 38 Winning Projects

n the fifth year of our annual Print Excellence And Knowledge Awards, entries continued to surprise judges with their sophistication and creativity. In 2009, the contest attracted more than 231 entries from around the world, encompassing everything from a patent-pending, plastic-free DVD case to dozens of high-end, cross media self promotion campaigns. A beautiful printing job was just the first hurdle for these 38 Grand Award winners, who won recognition through smart solutions that solved real end user problems. PEAK winners meet customers’ needs through creativity in design, production, fulfillment and other services.

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PEAK WINNERS 2009

Affixed Products Promo Print Solutions, Oshkosh, Wis. When Direct Auto Insurance wanted a brochure, three key fobs and four stickers all in one piece, Promo Print Solutions suggested affixing the components to the inside of a brochure, sized to fit into a standard No. 10 envelope. “That’s going to save a lot on postage,” said one judge. Both the key fobs and the stickers are produced with slit scores, allowing less substrate to be used, versus perforating the pieces on all four sides within additional stock. Award of Excellence, Special Recognition Gill Studios, Shawnee Mission, Kan., Tiny Tim Magnet Mailer

Barcoded Products Gill Studios, Shawnee Mission, Kan. Gill-line was called on to provide a lenticular ticket for the presidential nomination ceremony, and the client wanted a piece that would be both functional and memorable. The tickets, which were worn by attendees, were die cut and incorporated offset and screen printing, creating a flip design that utilized a 75 lpi lenticular lens. Each ticket contained variable data with the individual seat number corresponding with the consecutively numbered barcode. The tickets were perforated so the bottom section could be torn off and collected. Judges were impressed that Gill-line was able to turn around more than 101,000 pieces in a couple of days and praised the rounded corners of the tickets as more people friendly. Award of Excellence The Flesh Company, St. Louis, Blood Bank Specimen Form

Best Distributor Kit Independent Printing Co., De Pere, Wis. Independent Printing Co. wanted its 2009 passport to be an all-inclusive presentation solutions sales kit. The Passport binder contains all of the materials needed to make a folder, binder, media holder or packaging sale. Index tabs and color-coordinated sub-tabs help distributors narrow down to specific products. A niche marketing section helps distributors target certain industries, listing businesses to contact and the type of materials a business usually purchases. Also included is a paper stock and foil selection guide. The guide houses 72 paper swatches and 24 foils in a flip chart format and can be used as a standalone sales tool. “This is something you’d put on your desk for a reference just for ideas,” judges said. “This piece starts selling the moment it arrives at your company.” Award of Excellence Admore, a division of Ennis Inc., Macomb, Mich., Admore Sales Kit

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PEAK WINNERS 2009

Binders, Complex Cadillac Looseleaf Products, Troy, Mich. This binder, praised by judges as unique, was produced in-house at Cadillac Looseleaf Products. The outside and inside binder wraps were digitally printed and hand turned. Cadillac added a magnetic closure to make the binder function more as a box, which protects the paint chip samples and makes it easy to mail, judges said. Award of Excellence Independent Printing Co., De Pere, Wis., PFLAG Safe Schools Training Guide Binder & Tabs

Binders/Folders, Kit Quality Resource Group, Plymouth, Minn. Quality Resource Group’s new self-promo kit is a vast improvement from earlier marketing collateral, the distributorship says. Previous brochures and sell sheets contained heavy graphics and very little flow, but the new brochures and sell sheets are clean, professional and engaging. The judges agreed, calling the kit “an expensive piece.” They added, “It’s spot on. It’s hard to get a varnish to be right on like that.” Awards of Excellence Great Lakes Flocking/Dynamic Print Group, Menasha, Wis., TOUCH/FEEL Sprint Denver, Denver, Printing Air

Binders/Folders, Presentation Dynamic Print Group, Menasha, Wis. Dynamic Print Group helped Sargento promote a new product category with a versatile window changing pocket folder that held all support material for the roll-out. Dynamic worked closely with structural design experts and produced the folder using two Dynamic companies. “I’ve never seen anything like that before,” said one judge. “This is really great for cross advertising too.” Awards of Excellence Diverse Printing & Graphics, New York City, Urban Zen Foundation Press Kit Independent Printing Co., De Pere, Wis., Snider Tire Custom Folder

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PEAK WINNERS 2009

Binders/Folders, Simple Quality Resource Group, Plymouth, Minn. Judges were impressed with the varnish imprinting on the spine of this “unique” binder—another piece in the launch of a new brand for Quality Resource Group. The company wanted a binder that subtly communicated goods and services. The solution: varnish imprinting on the spine of the binder to remind prospects of goods and services each time they glance at it. Award of Excellence Independent Printing Co., De Pere, Wis., New Beauty Center for Cosmetic Surgery Folder

Commercial Printing, 1-3 Colors E-Bisprint Pty Limited, Tuggerah, NSW, Australia Judges were wowed by the die cutting on E-Bisprint’s diagnostic imaging guidelines booklet. E-Bisprint’s client needed a sales aid for reps and a service directory to leave with customers. Additional inserts containing new service information would need to be added over time. The resulting product was six versions (practice branded) of a Canadi- an half-bound booklet, Wire-O® bound at the head, including 11 tabbed dividers and a gloss cello-glazed cover for durability. Heavy weight art stock was used for bulk, increasing durability while keeping cost down.

Commercial Printing, 4 Color+ Single Sheet Graphic Litho, Lawrence, Mass. Judges oohed and aahed at the flowers on this huge poster, used by Graphic Litho’s customer to promote its products’ floral fragrances in store windows. “Prepress was critical,” said the judges, who noted how the image picked up light colors without muddying the darker flowers. The poster was printed in four colors on a Harris 54-inch by 77-inch press. Award of Excellence Integer, Lakewood, Colo., Duracell Summer Storm Display

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PEAK WINNERS 2009

Commercial Printing, Booklets Promo Print Solutions, Oshkosh, Wis. Promo Print Solutions “really made a function out of these booklets,” judges said. The trick with the IAMS Premium Nutrition Guide is that it’s a saddle-stitched booklet with tabs. “Not every printer can produce this configuration,” President Paula Condor said. Additional runs of the nutrition guides have been produced as the booklet is part of a program that drop ships on a weekly basis. Awards of Excellence The Allied Group, Cranston, R.I., University of Hartford Viewbook Innovative Print & Media Group, Phoenixville, Pa., Wyeth Internal Sales Training Booklet

Commercial Printing, Books Documation, Eau Claire, Wis. When a client approached Documation about producing infertility assistants—a guide and diary for women trying to get pregnant—the company designed a nine-section, tabbed book for the different processes in trying to get pregnant. One thing that was overlooked in the beginning, however, was packaging. To prevent damage to the book’s cover and tabs, Documation suggested chip boarding and shrinkwrapping the book, which the client thought was a great idea. The book was a hit with judges too. “I really like the encased spine with the Wire-O®,” one said. “It looks like a perfect binding, but they proba- bly saved some money for their clients by doing the encased binding.” Awards of Excellence Curtis 1000, Johns Creek, Ga., Sodexo Holiday Cookbook Promo Print Solutions, Oshkosh, Wis., Sebastian Next Up Tech Guide

Commercial Printing, Envelopes & Stationery E-Bisprint Pty Limited, Tuggerah, NSW, Australia E-Bisprint’s radiology client needed a variation on the standard large X-ray envelope: the ability to enclose CDs. The Australian company saved its client money by creating an envelope that can store reports, film and CDs in one place. The envelope was sized 445mm by 366mm to fit standard X-ray film and included a plastic CD sleeve attached to the inside with die cut on the front. “It’s great that the CD is secured inside,” judges said, noting it is also a marketing piece. Award of Excellence Conformer Expansion Products, Great Neck, N.Y., Ernst & Young Poly and Paperboard Envelopes

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PEAK WINNERS 2009

Commercial Printing, Kits The Flesh Company, St. Louis PAR’s Personality Assessment Inventory Comprehensive Kit required a lot of coordinating with vendors. But that was not a problem for The Flesh Company, which worked with a book printer, an offset printer, an OCR printer, a packaging manufacturer, a binder company and Digital Marketing Ser- vices. The kit contains a professional manual, a control sheet for professional report services and a padded critical items form. It also includes a package of adult profile forms and a package of hand-scorable answer sheets with cross-web glu- ing; both are shrinkwrapped with a copyright reminder slip and reorder sheet enclosed. In addition, two slim-line orga- nizers (folios) for testing include a left-side pocket that holds a spiral-bound, flip-style reusable item booklet, a pencil and a clip to hold the answer sheet. Award of Excellence cmfi group, Peoria, Ill., OSF HealthPlans Asthma Care Program Campaign

Commercial Printing, Multicomponent Northern Printing Network, Wheeling, Ill. This sales tool helped Northern Printing Network’s client elimi- nate the need to open a new sales office for its condos and townhouses. The distributor designed a saddle-stitched booklet with a box pocket that sales reps and outside real estate agents could use to market the high-end property directly to potential buyers. The piece featured a translucent cover sheet and body pages of Curious Metallics Paper. The box pocket opened verti- cally on the outer edge to hold floor plans and features/ameni- ties inserts. In addition, a “Your Neighborhood” insert illustrat- ed the proximity of downtown Chicago attractions, shopping and commuter stations. “It’s obvious Northern Printing put a lot of time and care into this,” one judge said. Awards of Excellence Dynamic Print Group, Menasha, Wis., Maurices Holiday Gift Wrap The Flesh Company, St. Louis, PAR Package

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PEAK WINNERS 2009 Cross Media BC Graphics, Tempe, Ariz. Judges said BC Graphics has “everything going for them” after they examined the company’s 2009 self-promo campaign. BC wanted to expand on its usual quarterly calendar theme, so it used the calendars as the cornerstone of its 2009 campaign and added custom promotional products, an online sweepstakes and direct mail marketing. The four quarterly calendars were printed in full color with soy inks on 100 percent post-consumer recycled paper. They feature contemporary tone-on-tone foil stamping, accented by embossing. After distributing a calendar, a BC sales rep would return on a later visit with a branded promotional product connected to the concept of the calendars. For example, the “think” calendar would be fol- lowed by a canister of brain putty. Awards of Excellence The F.P. Horak Company, Bay City, Mich., Hear the Chatter Campaign Primacompanies, Green Bay, Wis., PrimaCircus Campaign

Digital Printing, Short Run Printco, Omro, Wis. Koenigs ProSource approached Printco about an optometrist’s office that had two sets of clients—regular patients and those who came in sporadical- ly or only once. Previously, to encourage yearly checkups, office staff mailed a folded letter about the importance of regular exams. But Printco opened the optometrist’s eyes to the benefits of VDP with a full-color personalized postcard with UV coating. The personalized image on the postcards was determined by the recipient’s age group, and the message was determined by age and amount of time since last exam. Printco also learned that patients were sent cards near the anniversary date of their last appointment, so it suggested sorting the database and printing cards in order of appointment so office staff wouldn’t need to search through the cards to mail them. The campaign, which judges said shows the value of short run digital printing, used Direct Smile software and an HP Indigo 3050 to create 20 templates. Award of Excellence Ward/Kraft, Fort Scott, Kan., Petroville Game Pieces

Digital Printing, Variable Data, B2B Solution Graphics, Chicago Solution Graphics’ client needed a full-color employee emergency hand- book that was easy to use in an emergency and bound to allow low-cost page replacement, with a variable and easily replaceable contact name page. Judges praised the functionality of the solution—a digitally-printed, comb-bound flip chart that could be affixed to a cubicle wall. The hand- book is easy to navigate and the client can easily reprint and replace specific pages at low cost. Award of Excellence Ward/Kraft, Fort Scott, Kan., Holographic Green Frog Mailer

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PEAK WINNERS 2009

Digital Printing, Variable Data, B2C Eagle Graphics, San Diego A custom placard showing prospects’ names atop the Masters Leader Board was the perfect takeaway for prospects at a golf tournament that Eagle Graphics helped sponsor. Players’ last names were also printed on the shirt of a caddy shown in the picture, and on golf pouches the company distributed at the tournament. “We gained several valuable clients that day and the emcee at the dinner mentioned us by name for what we did,” says Business Development Director Rodger Price. Judges were impressed too. “You know this is getting hung up in their office,” they said. Award of Excellence Independent Printing Co., De Pere, Wis., University of Wisconsin-Green Bay Direct Mail Campaign

Direct Mail, Lead or Acquisition Dynamic Print Group, Menasha, Wis. This unusual direct mail campaign was designed to market Brunswick’s virtual bowling systems. Lenticular technology was a key component in illustrating change and motion to bowling centers that received the mailing. The piece was placed in a clear envelope and mailed in two repetitive drops spaced a month apart. Judges praised the hologram and its visibility through the clear envelope. “If you get this in the mail, you’re going to open it,” one said. Award of Excellence, Special Recognition The Allied Group, Cranston, R.I., Brandeis University Search Fulfillment Mailer

Direct Mail, Loyalty Printco, Omro, Wis. This direct mailing helped generate 38 warm leads for a bank client that wanted to cross-sell additional products to mortgage customers. The program, designed by Printco and Quality Resource Group, included a digital, full color personalized calendar with unique images and VDP, and a set of mailing labels. Both of the gifts directed the customer to a pURL site to com- plete a customer satisfaction survey, which helped Printco track response rates and generate leads. The items were inserted and mailed using a clear plastic envelope to highlight the personalized cover. Award of Excellence M7 Business Systems, Denver, Setpoint Systems 25th Anniversary Celebration Invitation

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PEAK WINNERS 2009

Document Security ProDocumentSolutions, Paso Robles, Calif. Judges were impressed by the number of security features and the back- end technology of these vouchers, designed by ProDocumentSolutions. The Motor Trade Association wanted to increase security and create a new mod 11 numbering system with MICR to allow tracking through its custom internal scanning system. The solution strengthened the security of more than 3 million annual vouchers and allowed automated scanning of documents. ProDocumentSolutions took existing 6-color vouchers with a true registered hologram and added an artificial water- mark, a custom ScanCheck backer with custom algorithm and a custom mod 11 MICR line to existing specifications. The judges vouched for the security of the product, noting, “It has everything.” Award of Excellence ProDocumentSolutions, Paso Robles, Calif., Financial Trainer Certificates E-Commerce MPX, Portland, Maine IDEXX Laboratories wanted to increase awareness of its products and services by providing educational seminars throughout the U.S. and Canada. But the company often has short turnaround requirements to create and mail invitations to these events, as they are reactive to market conditions. MPX stepped in, developing a comprehensive web-to- print interface that includes variables for all available topics, speakers and event details. The user can create and proof the invitation online, upload the mailing list and place the order. Previously, the invitation mailing process took up to seven days, but with the new system, the invitations mail within 24 hours of order placement. “That’s really what e-commerce is,” one judge exclaimed. Award of Excellence Prograde, Cincinnati, NatureSolv Direct

Forms The Flesh Company, St. Louis The Flesh Company and Lithtex Northwest partnered on this colorful order form for Tulip Town, featuring its “Rainbow Collection of Tulips” in 4-color process ink. The brochure is an 11- by 17-inch unit set, folded to 4.25- by 11-inches. It serves as a catalog, an order form with a duplicate copy and a customer reference sheet, all in one product. Judges praised the thought behind the product, and the fact that customers create their own receipts. “I love that it saves the company money and time,” one judge said. Awards of Excellence The Flesh Company, St. Louis, Raben Tire Company Work Order The Flesh Company, St. Louis, Scented Product Brochure Ward/Kraft, Fort Scott, Kan., Care Notes Flyer

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PEAK WINNERS 2009

Green Solutions, Product Tally Media Group, Grants Pass, Ore. Cascade Peak Spirits, the first organic micro-distillery in Oregon, was preparing to launch a new gin when it approached Tally Media Group about the possibility of a label made from 100 percent recycled material. Tally knew pressure sensitive labels were available with 30 percent post-consumer waste, but after some digging, it learned Label Works had recently partnered with Mactac to test and offer a new line of label material (Bloom) constructed with 100 percent post-consumer waste. Judges thought it was a plus that Cascade Peak Spirits was one of the first three companies in the U.S. to use 100 percent recycled label material stock, and the company was happy about it as well. Award of Excellence ShipShapes, Park Forest, Ill., Green Gala Fundraiser Invitation Green Solutions, Self Promo Documation, Eau Claire, Wis. Nobody wants customers to look somewhere else, so when it was time for Documation to promote its FSC certification, it created the “Why Look Anywhere Else?” brochure. The piece is printed on a variety of FSC-certi- fied papers with embossing that wowed the judges. “A lot of people don’t get what certification this is, and this is a neat way of explaining what you should be looking at when you are printing,” they said. Award of Excellence Svec Conway Printing, Silver Spring, Md., 2008 Holiday Card Innovation Wynalda Litho, Belmont, Mich. For the release of the Wall-E triple-disc DVD package, Buena Vista Home Entertainment needed an environmentally friendly alternative to the standard plastic case. It wanted the new package to have the same look and feel of the plastic case, but be made completely from paperboard. For this project, Wynalda Litho designed a patented structure called “Wynslide.” The triple disc Wynslide is a three-piece package com- posed of an outer sleeve and two internal trays. The internal trays slide out on both the left and right side of the outer sleeve. Locks inside of the sleeve allow each tray to be slid out to reveal the discs without coming completely out of the package. The Wynslide keeps the disc secure inside the tray. Judges called this piece a “home run,” adding, “That’s the definition of innovation.” The package is made from materials that are completely recyclable—the outside sleeve is .018 metallized holographic paperboard and the internal tray is .018 SBS with 30 percent post consumer content. Awards of Excellence Independent Printing Co., De Pere, Wis., Flash Drive Folder Self Promo MPX, Portland, Maine, FairPoint Communications Returned Mail System FairPoint Communications Statement Reprint System

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PEAK WINNERS 2009

Integrated Products USA/Docufinish, Plainfield, Ill. This customized integrated address label was a major money-saver for Children’s Memorial Hospital’s spring fundraiser. The new design, which replaced a pressure sensitive label, features a press- printed pressure sensitive adhesive backer. This does double duty in transferring a laser-compatible adhesive as well as allowing the client to use space on the form backer. Placing the printed adhesive patch precisely where the labels needed to be allowed for the letter and reply device to be produced on regular form stock, as opposed to label stock. The piece also uses a complex array of internal die cuts, with 24 address labels and a large promotional label at the top. Awards of Excellence The Flesh Company, St. Louis, NHPA Membership Card and Sticker Printgraphics, Vandalia, Ohio, St. John Macomb-Oakland Hospital Postcard with Integrated Specialty Label

Labels & Tags, Prime Overnight Labels, Deer Park, N.Y. A shrink sleeve label was the perfect solution when Magic Coat needed to reduce packaging costs while maintaining shelf appeal. The company had been silk screening directly onto cans, which is an expensive process. Any graphics or copy changes required over- labeling the existing cans with a pressure sensitive label or discard- ing the preprinted cans entirely. The new shrink sleeve label allows the customer to purchase unprinted cans, which cost less, and offers greater protection from scratching and chipping. “The fin- ished product is a representation of flexographic printing taken to a level that rivals gravure,” said marketing manager Susan Cox.

Awards of Excellence, Special Recognition Overnight Labels, Deer Park, N.Y., MX-LS7 Dietary Supplement Label Awards of Excellence Labels West, Woodinville, Wash., Walla Faces McDowell Label & Screen Printing, Plano, Texas, Blaque Coffee McDowell Label & Screen Printing, Plano, Texas, Fruit of the Spirit McDowell Label & Screen Printing, Plano, Texas, M5 Extreme McDowell Label & Screen Printing, Plano, Texas, Posh Couture Western States Envelope & Label, Butler, Wis., La Dolce Vita Wine Labels

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PEAK WINNERS 2009

Labels & Tags, Workflow The Flesh Company, St. Louis This 8.5- by 11.5-inch unit set was a hot solution for Raben Tire Company. Raben, which re-treads tires for tractor trailers, needed a form that would allow the company to track a tire through the entire re-treading process, even in ovens up to 300 degrees Fahrenheit. The Flesh Company and Hansen Business Forms came up with a form that provides spaces 1-10 for individual tires, descriptions and instructions, and is individually numbered with a variable image barcode and human readable number. Labels on the back copy correspond with the barcode, as well as the line number 1-10. The form provides three copies, one for the dealer, customer and sales rep. Award of Excellence Trebnick Systems, Springboro, Ohio, Stihl Product Identity Labels

Mailers Ward/Kraft, Fort Scott, Kan. This piece incorporated three separate mailed pieces—the Cardinal Athletic Fund donor report and status in the donor standings, a thank you decal and an invitation to a donor tailgate event. The Ward/Kraft mailer eliminated several steps from the previous mailing process, allowing faster turnaround and eliminating the insertion of errors on donor information. Judges were impressed by the piece, calling it both functional and cost effective. Awards of Excellence E-Bisprint Pty Limited, Tuggerah, NSW, Australia, C4 CD Mailer Ward/Kraft, Fort Scott, Kan., Laser Printable Form-N-Envelope

Moneymaker Kieran Label Corp., San Diego Kieran Label saved Samsung 50 percent of the cost premium associated with offset when it took over the printing of labels for the flat-panel 650 series. Previously, the labels were printed by a Korean commercial printer and exported at stratospheric cost to Mexico where the TVs are assembled, said Steve Cady, director of strategic account management for Kieran. Samsung asked distributor Kyung In Printing to determine if a label of the same quality could be produced in the U.S. using flexography. Although the material was not available to any U.S. paper vendor, a competitive Korean material was identified. However, production was complicated by the material arriving from Korea in varying thickness. Kieran partnered with Mark Andy and developed a combination of aniloxes and inks to allow the use of flexography. It also added primers to the facestock for ink receptivity. A 1.1 mil laminate was added to solve the damage susceptibility problem. Press speeds were reduced by varying degrees, in some cases up to 60 percent, to ensure tight registration and to mitigate the problems with the ink laying down properly.

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PEAK WINNERS 2009

Packaging Wynalda Litho, Belmont, Mich. To create a whimsical package for the collector’s edition Fraggle Rock DVD set, Wynalda Litho used the outside package to create a shadow box, making it appear that the Fraggle Rock characters were inside a cave. This package, made from paperboard and PVC, contained an inside binder of rigid paperboard wrapped with a coated litho sheet. A printed thermoformed styrene piece, designed like the inside of a cave, was tipped on to the front of the rigid binder. Attached inside the binder was a metal three-ring holder with paperboard pages to hold the DVDs. “What creativity,” one judge exclaimed. “You can’t beat that.” Award of Excellence, Special Recognition Wynalda Litho, Belmont, Mich., Speed Racer DVD Package

Plastic Cards Teraco, Midland, Texas Judge’s praised the flesh tones on Club La Vela’s VIP card. Teraco and designers for the Panama City, Fla., club collaborated on a card with a functional back, including a signature panel and lucid printing of rules and regulations, and a memorable image. “The white and clear is different,” judges said, and ensures that the VIP card will make an impression. Award of Excellence Teraco, Midland, Texas, CHUCKiES Gift Card

Promotional Products Gill Studios, Shawnee Mission, Kan. This eye-catching lenticular menu was used as a promotional piece at an awards banquet. Attached to a three-sided display board, it was the centerpiece for each table and doubled as a menu. “What a great idea,” judges said when they saw the menu, which was printed in full color using a 75 lpi lenticular lens. Viewed from one angle, the Louisiana Kitchen logo and the announcement of the awards gala can be seen. A different angle shows the menu for the evening’s dinner. Awards of Excellence The Flesh Company, St. Louis, Scottrade User Summit Package Quality Resource Group, Plymouth, Minn., UnitedHealth Group Employee Recruitment Program

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PEAK WINNERS 2009 Screen Printing Gill Studios, Shawnee Mission, Kan. Dickey’s Barbecue Pit needed a full-color window decal on clear polyester with ultra removable adhesive, and the food pictured had to look good enough to eat. But deep blacks and vivacious reds are among the hardest to create with process inks, said Sales VP Larry Timberlake. The piece was created using a 100-line screen with white printed twice, as a backup, and overprinted to maintain the small copy and fine details. Judges said the quality and details of the decal were similar to jobs printed with a 300-line screen. Award of Excellence, Special Recognition Promo Print Solutions, Oshkosh, Wis., Frito Lay Kroger Aisle Elevation Signage

Self Promotion, Complex Proforma, Cleveland Proforma’s print capabilities booklet “has everything,” judges said. “Proforma is on top of its game.” The booklet features a variety of paper stocks, printing methods and specialty finishing techniques and is an idea generator for owners to use on sales calls or to leave behind with customers. Each page of unique paper stock has an explanation of various printing techniques. Award of Excellence, Special Recognition McDowell Label & Screen Printing, Plano, Texas, 2009 McDowell Calendar—Buckle Up With Innovation

Awards of Excellence Colortree, Richmond, Va., Envelope Kits Maggio Data Forms, Murrieta, Calif., sales tool for forms, checks, labels and cards Self Promotion, Simple Admore, a division of Ennis Inc., Macomb, Mich. Admore’s Halloween-themed self-promo folder looks complex but is deceptively simple, says Marketing Manager Lisa Goebel. Previous Halloween promotions consisted of a folder, insert and coupon, which were hand assembled and stuffed into a companion mailing envelope. Because this piece was all inclusive, there was only one piece to assem- ble and stuff. The graphics were created using 4-color process printing with gloss UV and spot matte coating effects. The folder also featured one level raised embossing with custom die cutting. Judges praised the spot varnish on the back of the folder, noting there was no cracking. One added, “I love that they do it for Halloween. That’s really unique.” Award of Excellence, Special Recognition cmfi group, Peoria, Ill., Corporate Christmas Card

Awards of Excellence Custom Data Imaging Corp., Markham, Ont., Everyone’s a Winner with VDP Folien Fischer USA, Wilmington, Del., Self-Promo Calendar Fox Valley Technical College, Appleton, Wis., FVTC Tractor Trailer Bank Ward/Kraft, Fort Scott, Kan., Marketing Spin Wheel Wise, Alpharetta, Ga., “Take a Fresh Look at Wise” Gum

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PEAK WINNERS 2009

Time Saver MPX, Portland, Maine When Wright Express needed to reduce the time and effort spent on updating forms, MPX built a system that pulls data from each partner’s profile and automatically includes it in the forms sales reps send to prospects. Sales reps select the applicable form, enter the required information and email the form to the end users. The end users click on a link in the email, taking them to the form to fill in the rest of their data and submit it, creating a printable file to sign, date and fax back to Wright Express. Authorized Wright Express personnel can log into the system, enter the information to be updated into a web form and save it, making a universal change for each form containing that specific information. MPX’s solution drastically reduced the time spent by employees to update forms and virtually eliminated exposure to outdated forms, said MPX Marketing & Technology Director Mandee Fish. Wright can also send additional sales or marketing collateral in a PDF form along with the electronic form. Awards of Excellence Taiyodo Printing, Chiba-shi, Chiba-ken, Japan, Medical Check-Up Sample Envelope with Label Ward/Kraft, Fort Scott, Kan., Whirlpool/Maytag Digital Kit Labels

About Print Solutions Magazine PEAK Awards Print Solutions’ 13,500 subscribers are entrepreneurs who supply The magazine conducts the annual Print Excellence And Knowledge printed products to all kinds of businesses. These printing sales (PEAK) Awards. Last year's competition attracted more than 231 experts are interested in new niches, new products and new sales entries from around the world. Judges evaluate entries in 38 cate- techniques. They use the magazine to find new sources of supply gories from 4-color, multi component commercial printing to e- and new sales and marketing ideas. commerce and promotional products. The competition spotlights For details about advertising in Print Solutions or on our companies that not only meet customers’ printing needs through award-winning website or our award-winning weekly email creativity in design, manufacturing, fulfillment and other services, newsletter, visit www.printsolutionsmag.com, call (800) 336-4641 or but also solve problems or improve business functions. email [email protected]. About PSDA Demographics The Print Services & Distribution Association, the publisher of 74 percent are owners or top management; 24 percent are sales reps Print Solutions Magazine, has served printing sales professionals 77 percent of readers include “sales” as a routine job activity for more than 50 years. The association’s mission is to help the 90 percent say they took action as a result of reading the industry meet end user needs for value added printed solutions. magazine—they contacted an advertiser or discussed an ad with a The association delivers outstanding publications and web ser- colleague vices, technical and marketing assistance, trade expositions and education, all designed to help print professionals manage and 111 Awards for Writing and Design grow profitable businesses. Print Solutions Magazine has been cited for excellence for PSDA members include not only distributors of printing and the 19 consecutive years in competitions sponsored by: companies from which they buy printed products, but also paper and • American Society of Business Publication Editors ink companies and equipment manufacturers. For more informa- • New York Business Press Editors tion, please contact PSDA’s Membership Department at (800) 336- • Trade, Association and Business Publications International 4641. • FOLIO: Magazine (Ozzie Awards) • American Society of Association Executives • Society of National Association Publications • Association Trends Magazine • Apex Awards, sponsored by Communication Concepts Inc., publishers and consultants

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2009

AWARD WINNERS

PEAK Winners By Company Name PEAK Winners By Category

The Allied Group ...... 5, 8 Affixed Products ...... 2 BC Graphics ...... 7 Barcoded Products ...... 2 Cadillac Looseleaf Products ...... 3 Best Distributor Kit ...... 2 cmfi group inc...... 6, 14 Binders, Complex ...... 3 Colortree ...... 14 Binders/Folders, Kit ...... 3 Conformer Expansion Products Inc...... 5 Binders/Folders, Presentation ...... 3 Curtis 1000 ...... 5 Binders/Folders Simple ...... 4 Custom Data Imaging Group ...... 14 Commercial Printing, 1-3 colors ...... 4 Diverse Printing & Graphics Inc...... 3 Commercial Printing, 4C+ Single Sheet ...... 4 Documation LLC ...... 5, 10 Commercial Printing, Booklets ...... 5 Dynamic Print Group ...... 3, 6, 8 Commercial Printing, Books ...... 5 Eagle Graphics ...... 8 Commercial Printing, Envelopes & Stationery ...... 5 E-Bisprint Pty Limited ...... 4, 5, 12 Commercial Printing, Kits ...... 6 Ennis /Admore ...... 2, 14 Commercial Printing, Multicomponent ...... 6 F.P. Horak Company ...... 7 Cross Media ...... 7 The Flesh Company ...... 2, 6, 9, 11, 12, 13 Digital Printing, Short Run ...... 7 Folien Fischer ...... 14 Digital Printing, Variable Data, B2B ...... 7 Fox Valley Technical College ...... 14 Digital Printing, Variable Data, B2C ...... 8 Gill Studios Inc...... 2, 13, 14 Direct Mail, Lead or Acquisition ...... 8 Graphic Litho ...... 4 Direct Mail, Loyalty ...... 8 Great Lakes Flocking/Dynamic Print Group ...... 3 Document Security ...... 9 Independent Printing ...... 2, 3, 4, 8, 10 E-Commerce ...... 9 Innovative Print & Media Group ...... 5 Forms ...... 9 Integer ...... 4 Green Solution, Product ...... 10 Kieran Label Corp ...... 12 Green Solution, Self Promo ...... 10 Labels West Inc...... 11 Innovation ...... 10 M7 Business Systems ...... 8 Integrated Products ...... 11 Maggio Data Forms ...... 14 Labels and Tags, Prime ...... 11 MPX ...... 9, 10, 15 Labels and Tags, Workflow ...... 12 McDowell Labels ...... 11, 14 Mailers ...... 12 Northern Printing Network ...... 6 Moneymaker ...... 12 Overnight Labels Inc...... 11 Packaging ...... 13 Primacompanies ...... 7 Plastic Cards ...... 13 Printco Inc...... 7, 8 Promotional Products ...... 13 Printgraphics Inc...... 11 Screen Printing ...... 14 ProDocument Solutions ...... 9 Self Promotion, Complex ...... 14 Proforma ...... 14 Self Promotion, Simple ...... 14 Prograde ...... 9 Time Saver ...... 15 Promo Print Solutions Inc...... 2, 5, 14 Quality Resource Group Inc...... 3, 4, 13 This year, the PEAK Awards were judged by (from left): ShipShapes ...... 10 • Dennis McGarry, CDC, PSDA Vice President Solution Graphics Inc...... 7 of Education and Sourcing • Kemrey Heinold, Senior Account Executive, Sprint Press Denver ...... 3 Canon Business Solutions, Canon USA Svec Conway Printing ...... 10 • Joe Schwan, who held top executive positions at Wallace Computer Services and Taiyodo Printing Inc...... 15 Standard Register until his retirement in 2001 Tally Media Group ...... 10 Teraco Inc...... 13 Trebnick Systems ...... 12 USA Docufinish ...... 11 Ward/Kraft ...... 7, 9, 12, 14, 15 433 E. Monroe Ave., Alexandria, VA 22301 Western States Envelope & Label ...... 11 (800) 336-4641 Wise ...... 14 printsolutionsmag.com/peak.html Wynalda Litho ...... 10, 13

Print Solutions thanks the sponsors of the 2009 PEAK Reception &