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JNS 2019 Greater Palm Springs Resturant Week Media Plan .Xlsx

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JNS 2019 Greater Palm Springs Resturant Week Media Plan .Xlsx 2019 Greater Palm Springs Restaurant Week Wrap Up March April May June Impressions Buy & Comments: Media: Coachella Valley Print 6/1 (FP) 5/16 (FP) 6/3 (FP) 5/23(FP) 6/3(Spadea) (4) Spadea's 5/26 (Spadea) Desert Sun 4/19 (Spadea) 6/5 (FP) 5,162,000 (17) (Full Page ads March 21 (FP) 5/28 (Spadea) 6/7 (FP) (2) Content Stories 5/30(FP) 6/7(spadea) Content Story Content Story (1) Full page ad (1) Full page ad (2) Full page ads online banners online banners Online banners Palm Springs Life 154,000 e-newsletter e-newsletter e-newsletters Facebook posts Facebook posts Facebook posts Desert Entertainer Spread spread 110,000 Two Full page ads (1) Full page ad Full Page ad Travel Host Editorial 120,000 Editorial online banners Online Banners 728 x 90 Leaderboard. 728 x 90 Leaderboard. 728 x 90 Leaderboard. Featured Event Profile. Featured Event Profile. Featured Event Profile. DesertGayGuide.com Four boosted posts on Four boosted posts on Four boosted posts on 64,000 Total value $3,098 social media. 300 x 250 social media. 300 x 250 social media. 300 x 250 newsletter banner ad x 2 newsletter banner ad x 2 newsletter banner ad x 1 Hispanic Print La Prenza (6) 1/2 page ads (6) 1/2 page ads 842,000 (12) 1/2 page ads Print Totals: 6,452,000 Television spokesperson on "Desert spokesperson on "Desert spokesperson on "Desert (357) :30 spots cash Living" Living" Living" spokesperson on "Desert Living" KMIR-NBC 5,322,000 (86) :30 spots (148) :30 spots (123) :30 spots spokesperson on "KMIR Morning News" Digital online banners Digital online banners Digital online banners Digital online banners spokesperson on "Eye on spokesperson on "Eye on spokesperson on "Eye on spokesperson on "Eye of the Desert" the Desert" the Desert" the Desert" KPSP-CBS 4,019,000 (259) :30 spots cash (58) :30 spots (109) :30 spots (92) :30 spots Digital online banners Digital online banners Digital online banners Digital online banners Spectrum Cable (416) :30 spots (861) :30 spots (533) :30 spots 15,927,000 1,810 total (:30) spots Television Totals: 25,268,000 Radio 523 live mentions total over 6 stations Alpha Media Group (297) live mentions (226) live mentions 765 promos total over 6 stations (KDGL-FM, KCLB-FM, KKUU-FM, (472) promos (293) promos 9,082,000 545 commercials KDES-FM, KPSI-FM & KNWS-AM) (286) commercials (259) commercials Digital online banners & Facebook posts 320 live mentions total over 4 stations Marker Broadcasting (182) live mentions (138) live mentions 492 promos total over 4 stations (KPLM-FM, Q 102.3-FM, (263) promos (229) promos 5,821,000 483 commercials OASIS-FM, Jammin-FM) (299) commercials (184) commercials Digital online banners & Facebook posts (33) live mentions (32) live mentions 65 live mentions total 150 promos total KGAY-FM (69) promos (81) promos 1,183,000 287 commercials (140) commercials (147) commercials Digital online banners (30) live mentions (31) live mentions 61 live mentions total 145 promos total CV 104.3 (71) promos (74) promos 1,204,000 260 commercials (128) commercials (132) commercials Digital online banners Hispanic Radio: KUNA-FM (122) :30 Spots (124) :30 Spots 720,000 (246) :30 Spots KLOB-FM (132) :30 Spots (138) :30 Spots 756,000 (270) :30 Spots Radio Totals: 18,766,000 Outdoor Billboards Lamar (4) Digital Billboards (4) Digital Billboards (4) Digital Billboards (4) Digital Billboards 1,426,000 (4) Digital Billboards per month Digital targeted to Coachella Valley, Los Angeles, Orange County, Inland Pandora 925,000 Impressions 925,000 Impressions 1,850,000 Empire, Riverside, San Bernardino, Temecula & San Diego Targeted to Coachella Valley, Los Angeles, Orange County, Inland Locale Magazine Sponsored Content Sponsored Content 198,000 Empire, Riverside, San Bernardino, Temecula & San Diego Digital Totals: 2,048,000 Totals: 53,960,000 April May June Impressions Buy & Comments: Media: Drive Market (Los Angeles / San Diego) Television: (4,102) :30 spots in each (2,473) :30 spots in each Time Warner - (6,575) :30 spots in each market of Los Angeles & San of Los Angeles & San 106,253,000 (Los Angeles & San Diego) Los Angeles & San Diego Diego Diego $0 $0 181 (30) spots 184 (30) spots KTLA 291,447,000 (365) spots in Los Angeles in Los Angeles in Los Angeles Digital online banners Digital online banners Television Totals: 397,700,000 Out of Home: $0 $0 Restaurant Week Event Restaurant Week Event Outdoor Digital Billboards 8,927,451 (10) Digital Billboards in LA & SD board rotating on 10 board rotating on 10 digital boards in LA & SD digital boards in LA & SD Out of Home Totals: 8,927,451 Digital Event inclusion on Palm Event inclusion on Palm Travelzoo 1,438,000 Springs Page Springs Page Event inclusion on Palm Event inclusion on Palm Expedia 1,624,000 Springs Page Springs Page Digital Totals: 3,062,000 Drive Market Totals: 409,689,451 .
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