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The Bands Play On

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The Bands Play On Volume V, Issue 9 May 2014 ValleyBusinessReport Connecting You to Local Pro-Business News Vwww.ValleyBusinessReport.comBR Making Music The Bands Play On The Ideal New Hire? Teaching Teens to Drive Will Valley Citrus Survive? May 2014 Valley Business Report 3 Business Referred is Business Received We do our homework. We search for receive,” couldn’t be more true in this case. Many and your referral --connecting business leader new business. We uncover some needles in the of you already practice this method of helping your with business leader -- will be featured in Valley haystack. But when is the last time we forward- neighbor, connecting a vendor with someone whom Business Report’s newest section titled “Con- ed a viable lead to another company? That’s he/she could trade with, and talk about a profitable necting the Dots.” Of course, coverage will also right. How many leads did we forward to ven- ROI. Starting a new business relationship between be included on our mobile-friendly www.val- dors and neighboring businesses last week, last two Rio Grande Valley associates who could exchange leybusinessreport.com. month? products/services has a domino effect. Leads for ev- Referrals are a win-win partnership. In our cloud storage, inbox, or old- erybody turns into more business for your pool of Your vendor/client/future client wins, and you fashioned rolodex, we all have contacts that we contacts, generating a greater networking circle for win. The only loss is a few minutes of your currently do business with or would like to. We those who you already communicate with – many of time putting a contact with another contact can pass on those names to others who are in whom are not even aware of each other’s existence. who could benefit from an introduction by need of what our contacts manufacture, distrib- But how awesome would this be for every- you. So actually, you haven’t lost anything – ute, sell or service. Off the top of your head, body in your inbox: to cultivate new clients because only gained the respect of others in the business you can probably think of at least five compa- of your selfless sharing or referral. This is one step in community, and who knows how far this as- nies who should be doing business with at least our region’s uniting to serve one another, creating a sertive form of networking can take your com- five other companies. more economically promising future for all of deep pany. An investment in our four counties is an This cycle wins for everybody. It’s a South Texas. When we grow together, we win togeth- investment for your business’ future. very interesting phenomenon: leads forwarded er! are leads returned. When we share a handful of I challenge each of us to connect at least one referrals with fellow business leaders, a hand- contact with another contact every day. That will take Todd Breland - General Manager ful of viable new business contacts fall in our a fraction of your time, but could pay huge dividends Valley Business Report lap. Who wouldn’t want a new list of credible, for all involved. If you feel inclined to share a mini- VBR e-Brief qualified prospects to add to our pipeline of fu- mum of three leads per day, cheers to you! Just like (956) 310-8953 ture clients? everything else, the return is based upon the invest- [email protected] To some, it may sound like a waste ment. www.valleybusinessreport.com of valuable resources, but it’s very much the And here’s the bonus: share with VBR the “Connecting You To Local Pro-Business News” opposite. The old cliché, “When we give, we successes you helped create for other local companies, LSNB Card Manager • Purchase and ATM transaction details • Helps to avoid fraud by: Receiving transaction alerts instantly Using the card on/off control in case of lost, stolen or not in use 1-800-580-0322 www.lonestarnationalbank.com 4 Valley Business Report May 2014 Valley Business Report Staff Contents Editor Eileen Mattei Executive Summary 3 [email protected] Music in the Air 5 General Manager Cazares Driving School 8 Todd Breland [email protected] Valero CEO 10 Citrus Greening 12 Director of Operations Crystal S. Breland Angel Interview 17 [email protected] Pet Sitter 18 Production Art Director Culinary Arts 20 Beth Walters Disruptive Insulation 22 [email protected] Earthwise Organics 24 Editor, VBR e-Brief Moving On Up 25 Angey Murray Sunny Glenn 26 [email protected] Spotlight 27 Web Design MPC Studios Philosophy: We are a pro-business publication providing in-depth perspectives on business trends and creating a forum in which business leaders can exchange ideas and information affecting the local community’s economy. Letters to the Editor: 300 words or less. E-mailed: [email protected] Please include your full name and city of residence. © 2014 Valley Business Report is published by VBR Media Stay updated all month long with news from around the Valley. Sign Office: (956) 310-8953 105A East Jackson, Harlingen, TX 78550 up for our weekly e-mail e-Brief at www.valleybusinessreport.com. May 2014 Valley Business Report 5 Music in the Air By Eileen Mattei the summer. “That takes a lot of work. We’re all per- for band supplies. “I personally go to Hermes Music, particularly live music, has fectionists and we like to sound very tight and very Music a lot because those guys have always the power to reach us no matter our age. A accurate, whether it’s Motown or Chicago.” been very nice to me and bend over backwards great evening out or a memorable party can be Hollander said the band tries to shop locally to help. When you’re dealing with musicians, enhanced by live music. It might be a black-clad classical guitar virtuoso play- ing “Malaguena,” a duo singing ballads for a supper crowd, or a rock band mov- ing feet that bopped to the same music 50 years ago. Prized for soothing the savage beast, live music can also tempt others to rock the night away or come a little bit closer. Despite a tsunami of deejay-led music in clubs, live music and the busi- nesses that teach musicians and cater to and employ them are alive and well in the Valley. Rock and Soul Three musicians in the five-man classic rock and soul band The Agency own small businesses: Dune Tunes, The Ad Factory and Tequila Group. After playing together for 20 years at galas, reunions and events like the Port Isa- bel Shrimp Cook-Off, the rock and roll veterans have tapped into a new market for their five-part harmony renditions of “Mustang Sally,” “Proud Mary,” “Pretty Woman,” “Soul Man” and “Desperado.” “About three years ago, I get a call from a Winter Texan park. I told them we didn’t do country. They said, ‘We’re baby boomers. We want rock and roll.’ Winter Texans have become our demographic,” said Alan Hollander, The Agency’s bass player and backup singer. “Rock musicians are getting older. We’re playing the music we all grew up with to our peers at RV parks.” This past season, The Agency was fully booked, selling out for crowds of 250-500 Winter Texans. “We’re booked solid for next season, and we already have about 12 gigs for 2015/2016,” Hollander said. The Agency’s preference for one- night stands is starting to tell, observed Hollander, who has been playing rock and roll since his teenage years in New York City. “We have a lot of heavy equip- ment, and we’re not getting any younger. You have to stay in shape. Even if you’re sick, when you have a contract, you have to show up.” With businesses to run or full- time jobs, the band members have com- mitted to learning a dozen new songs over Cesar Mendez demonstrates the sound of a quality guitar at Melhart Music Center. (VBR) 6 Valley Business Report May 2014 The Agency has found a niche playing for Winter Texan parks. (VBR) the full service out of the Valley to buy good stuff, although it’s company owned here right in your back yard.” by Jim and Betty Melhart designs and builds lockers and Melhart has sold podiums for band halls. It sets up light, sound and serviced band and screens for major concerts and rents stages. and orchestra in- It has separate sales and repair departments for struments from guitars, strings, band instruments and amps/ slinky saxophones, electronics. It has rental purchase plans for be- shiny drum sets ginning band students that allow parents to ap- and keyboards to ply the rental fees to purchase, or, if the child acoustic guitars does not stick with the instrument, to return it and violins. The without penalty. North Tenth store “We don’t just sit here and wait for has 20 sound- customers to walk in. You give them reasons proofed practice to come back,” Baca said. He noted the Val- studios upstairs ley probably has more live bands than ever, but where students of also has fewer places for them to play because all ages take pri- of the popularity of deejays. vate lessons and a Country music and tejano music are no matter what kind of music you play, it’s a downstairs auditorium for recitals. the biggest draws. Yet mariachi music is grow- brotherhood. Everyone has music in com- “The nice thing about music is it knows no ing in popularity in Valley schools.
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