Bal National / Resto National (20 > 21

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Event report Bal National & Resto National 1 Part 1: Attendance 2 Attendance : 37.200 visitors (2 events) Total attendance 30.000 24.100 25.000 20.000 15.000 13.100 10.000 5.000 0 Bal National Resto National This area has been screened from 7pm to 1.30pm on Friday 20 July and from 4pm to 10.30pm on Saturday 21 July. It includes the Place du Jeu de Balle, the rue Haute and the rue Blaes. 3 Attendance – visitors’ profile Bal National: origin of the visitors Bal National: Belgian visitors- top 5 16.000 14.750 3.500 3.050 14.000 3.000 12.000 2.500 10.000 2.000 8.000 6.850 6.000 1.500 1.050 4.000 1.000 2.350 650 400 400 2.000 500 0 Brussels Belgium International 0 Flemish Walloon Hainaut Antwerp East Flanders Brabant Brabant Bal National: foreigners 800 700 700 600 500 400 300 250 200 200 150 150 100 100 100 100 0 FR ES DE IT NL PT CH UK 4 Attendance – visitors’ profile Resto National: origin of the visitors Resto National: Belgian visitors- top 5 8.000 1.600 7.050 1.350 7.000 1.400 6.000 1.200 5.000 1.000 4.000 4.000 800 600 550 3.000 600 2.000 400 400 2.000 250 1.000 200 0 0 Brussels Belgium International Flemish Walloon Hainaut East Flanders Antwerp Brabant Brabant Resto National: foreigners 500 450 450 400 350 300 250 200 200 150 150 150 150 150 100 100 100 50 0 FR DE IT NL ES UK PT CH 5 Event opening hours Attendance – visiting times Bal National 10000 9000 8000 7000 6000 5000 4000 3000 2000 1000 0 International National Brussels Resto National 7000 6000 5000 4000 3000 2000 1000 0 International National Brussels 6 Part 2: Social networks 7 Impact on social networks Impressions Reach Engagement Links clicks Facebook 997.611 552.447 116.804 9.502 8 Part 3: Media visibility 9 Presence of the event in the media Published articles Valuation 58 738,143€ Publications languages Publication dates Media 4 23-07-18 2 7 22-07-18 1 21-07-18 12 22 20-07-18 15 32 19-07-18 8 18-07-18 2 51 17-07-18 1 16-07-18 FR NL DE 15-07-18 WEBSITE NEWSPAPER 14-07-18 6 13-07-18 11 0 2 4 6 8 10 12 14 16 Presence by source Brf.be 4 Www.rtbf.be 3 Www.hln.be 3 Www.bruzz.be 3 Www.vrt.be 2 Www.sudinfo.be 2 Www.nieuwsblad.be 2 Www.levif.be 2 Www.lavenir.net 2 Www.lalibre.be 2 Www.dhnet.be 2 Plus.lesoir.be 2 Het Nieuwsblad 2 Www.vtm.be 1 Www.vivreici.be 1 Www.uitinvlaanderen.be 1 Www.standaard.be 1 Www.so-gentlemen.be 1 Www.showbizzsite.be 1 Www.metrotime.be (NL) 1 Www.lacapitale.be 1 Www.knack.be 1 Www.focusknack.be 1 Www.flair.be. 1 Www.femmes d'aujourd'hui.be 1 Www.eventail.be 1 Www.elle.be. 1 Www.brusselslife.be 1 Www.7sur7.be 1 Radio2.be 1 Parismatch.be 1 Maisonslash.be 1 Le Soir 1 Lafraiche.be 1 La Meuse 1 La Dernière Heure 1 Het Laatste Nieuws - ed. kempen 1 Het Laatste Nieuws 1 Centre.lanouvellegazette.be 1 Bx1.be 1 Published articles (overview).

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