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South Canterbury South Canterbury Print advertising rates Effective April 30, 2018 1: STUFF SOUTH CANTERBURY REGIONAL PRINT RATECARD Compact display advertising sizes Stuff Newspapers use a modular advertising system for display (or run of paper) advertising. Advertising units are based on standard fi xed sizes and shapes rather than variable columns and centimetres. Compact sized newspapers use an 8x8 modular advertising grid: 8x16 8x8 8x4 4x8 6x6 8 Double Page Spread* Full Page Half Page V. Half Page H. 366mm x 531mm 366mm x 254mm 366mm x 126mm 182mm x 254mm 274mm x 190mm 7 6 5 4 3 2 1 1 2 3 4 5 6 7 8 All of Stuff’s weekday newspapers 3x8 2x8 Qtr Page H. 4x4 Qtr Page 3x4 3x3 2x4 are published in a compact format. 136mm x 254mm 90mm x 254mm 182mm x 126mm 136mm x 126mm 136mm x 94mm 90mm x 126mm Within the South Canterbury region this includes: The Timaru Herald (Monday – Friday) South Canterbury Herald Waitaki Herald The ad sizes illustrated are available in the above publications. 4x2 3x2 2x3 2x2 1x2 FPS Front Page Solus 182mm x 62mm 136mm x 62mm 90mm x 94mm 90mm x 62mm 44mm x 62mm 50mm x 254mm Communities 90mm x 254mm Note: *A Double Page Spread can only run through the gutter on the centrespread – subject to availability at the time of booking. For further information talk to your Stuff Account Manager. 2: STUFF SOUTH CANTERBURY REGIONAL PRINT RATECARD Broadsheet display advertising sizes The Weekend edition of The Timaru Herald is published in a Broadsheet page size. This format uses a 12x12 modular advertising grid. 12 11 10 12x24 Double Page Spread* 6x24 Double Page Spread Half* 12x12 Full Page 12x6 Half Page V. 6x12 Half Page H. 9 550mm x 787mm 274mm x 787mm 550mm x 382mm 550mm x 190mm 274mm x 382mm 8 7 6 5 4 3 2 1 1 2 3 4 5 6 7 8 9 10 11 12 The ad sizes illustrated are available in the 8x8 12x4 Third Page V. 4x12 Third Page H. 6x6 Qtr Page 3x12 Qtr Page H. 4x8 4x4 Weekend edition of 366mm x 254mm 550mm x 126mm 182mm x 382mm 274mm x 190mm 136mm x 382mm 182mm x 254mm 182mm x 126mm The Timaru Herald. 3x3 2x3 4x2 3x2 2x2 FPS Front Page Solus 136mm x 94mm 90mm x 94mm 182mm x 62mm 136mm x 62mm 90mm x 62mm 60mm x 360mm Note: *A Double Page Spread and Double Page Spread Half can only run through the gutter on the centrespread – subject to availability at the time of booking. For further information talk to your Stuff Account Manager. 3: STUFF SOUTH CANTERBURY REGIONAL PRINT RATECARD Display advertising rates Rates are for single insertion and exclude GST. Compact display: Monday to Friday 3x2 4x2 4x4 4x8 8x16 Publication Publishing Day 1x2 2x2 or 2x3 or 2x4 3x3 3x4 or 2x8 3x8 or 8x4 6x6 8x8 DPS FPS The Timaru Herald Mon – Fri $60 $120 $180 $240 $270 $360 $480 $720 $960 $1,080 $1,920 $3,840 $480 Terminology: Waitaki Herald Wednesday $40 $80 $120 $160 $180 $240 $320 $480 $640 $720 $1,280 $2,560 $320 DPS = Double page spread FPS = Front page solus South Canterbury Herald Wednesday $56 $112 168 $224 $252 $336 $448 $672 $896 $1,008 $1,792 $3,584 $448 OBP = Outside back page Broadsheet display: Saturday 3x2 or 4x12 or 6x12 or Publication Publishing Day 2x2 2x3 4x2 3x3 4x4 4 x 8 6x6 8x8 3x12 12x4 12x6 12x12 6x24 12x24 FPS The Timaru Herald Saturday $148 $222 $296 $333 $592 $1,184 $1,332 $2,368 $1,332 $1,776 $2,664 $5,328 $5,328 $10,656 $888 Timaru Herald (Mon–Fri) Timaru Herald (Saturday) Premium Frequency Modules used Number of weeks positions Page Position Loading Page Position Loading discounts per week 6 weeks 13 weeks 26 weeks Page 2 +25% Section A guaranteed page +40% Advertisers can benefit from Up to 15 Modules 15% 20% 25% Premium Positions are Page 3 +50% Section A +25% reduced rates through the 16 – 24 Modules 20% 25% 30% subject to availability at Page 5 +25% Guaranteed section +20% combination of increased 25 – 40 Modules 25% 30% 35% the time of booking. First full page +20% World solus +25% frequency and increased size. 41 – 64 Modules 30% 35% 40% Advertisers should seek First right hand full page +25% Business solus +25% The more modules you buy Note: confirmation that the Section lead solus Weekend feature solus per week, combined with +25% +25% If a schedule is cancelled before the committed space/position is the length of commitment, Sports page solus +50% Sports page solus +25% duration has been met Stuff Limited reserves the available for the the greater the discount Guaranteed section +20% right to adjust pricing back to the correct level, required date(s) of you’ll receive. publication. Set sizes reflecting the commitment actually fulfilled. Community titles may apply to these The table on the right Frequency discounts can be applied to the premium illustrates the discounts position advertisements after the positional loading positions. Page Position Loading based on the different has been applied. Premium positions are subject to Pages 2–7 +25% options available. availability at the time of booking. Cancellation fee Commission How does TurboSEO work? *A flat handling fee of $50 TurboSEO Depending on the time of cancellation, Commission of 10% is payable on Advertisements appearing within Stuff’s print products per month is charged to Extend the reach of your print a cancellation fee of up to 100% of the the above rates to agencies are also published digitally on Neighbourly.co.nz. applicable advertisers. advertisement to attract an The monthly fee is the same advertisement cost applies to any accredited with the PMAA. These advertisements are also search engine optimised online audience with TurboSEO. regardless of the number of advertisements cancelled after the to boost the chance of reaching potential customers $50 per month* ads published each month booking deadline has passed. online and improve organic search rankings. in our print products. 4: STUFF SOUTH CANTERBURY REGIONAL PRINT RATECARD Classified advertising rates Rates exclude GST. Classified advertisements Non-Bordered Display Liner Rate Note: Bordered Display (per col/cm) appearing within (per col/cm) (Mono, per line)* Additional classified Includes colour Stuff newspapers are Excludes colour Excludes colour advertising rates apply to sold either by column Publication Publishing Day General Public Notices Employment General General some classifications. centimetre The Timaru Herald Mon – Sat $11.34 $11.06 $11.48 $6.80 $2.05 (for Display Classifieds) Please talk to your Waitaki Herald or by the number of Wednesday $7.17 $7.00 $7.17 $4.72 $2.05 Stuff Account Manager or lines for basic text South Canterbury Herald Wednesday $11.34 $11.06 $11.34 $6.80 $2.05 contact South Canterbury Classifieds for further information: advertisements (Liners). *Minimum of three lines. Additional colour and highlighting charges may apply. Phone 03 687 1395 Email [email protected] Classified advertising packages Note: Frequency packages Multi insertion buys Community newspaper Additional classified packages are available Available across all newspapers. Applies to a single newspaper. multi paper buys on request. Must be published within a 7 day period. Package Discount Package Discount Place an ad in a newspaper Placing an ad in 2 or Package Deal 13 Insertion Buy for 13 weeks and get a Buy 2 or more more community papers Pages sizes and column widths 15% discount on all insertions gets a 10% discount 3 paid days followed 4 for 3 Classified page sizes by a day free Place an ad in a newspaper Placing an ad in 4 or Compact Broadsheet** 26 Insertion Buy for 26 weeks and get a Buy 4 or more more community papers 4 paid days followed 25% discount on all insertions gets a 15% discount 370mm x 8 columns 540mm x 11 coIumns 6 for 4 by two days free Place an ad in a newspaper 52 Insertion Buy for 52 weeks and get a Classified column widths (mm) 35% discount on all insertions Columns 1 2 3 4 5 6 7 8 9 10 11 Width (mm) 32 66 100 134 168 202 236 270 304 338 372 Technical specifications Publishing deadlines Advertising terms and conditions Contact us For technical artwork and delivery For booking, artwork and publishing deadlines All advertising placed within Stuff newspapers For more information, please contact your specifications refer to refer to advertise.stuff.co.nz/ is subject to our terms and conditions. Stuff Account Manager or refer advertise.stuff.co.nz/ advertising-specs-rates-deadlines Advertisers are encouraged to be aware of these. to the relevant publication at user-guides-resources Advertisements cancelled after booking For full information refer to advertise.stuff.co.nz/brands/print deadline will incur a cancellation fee. advertise.stuff.co.nz/ Deadlines vary around public holidays. advertising-terms-and-conditions 5: STUFF SOUTH CANTERBURY REGIONAL PRINT RATECARD.
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