Naracoorte Caves Connection Business Idea Prize

Background

The Naracoorte Lucindale Council is focused on bringing greater economic and community benefit to the local area from the iconic Naracoorte Caves.

As home to South Australia’s only World Heritage site Naracoorte is a unique destination for visitors in the Limestone Coast. The Naracoorte Caves are World Heritage listed due to the importance of the fossils – the Caves contain Australia’s richest record of megafauna fossils. By leveraging value from the Caves and making the most of what we have at the Caves, we attract more visitors and everyone’s business can benefit.

At the Caves Connection Business Workshop held on 9 November business ideas were brainstormed that use or leverage Naracoorte’s proximity to the World Heritage listed Naracoorte Caves. The criteria was fun, interesting, achievable ideas to connect Naracoorte to the Caves that will grow tourism and our visitor economy. Ideas were focused on food and beverage, tours and experiences, events and public space, accommodation and souvenirs and gifts.

A once-off $3,000 cash prize will be awarded to the individual, business or organisation located in the Naracoorte Lucindale Council area that is the first to generate $1,000 in sales from one of the listed business ideas or another new Caves related business idea.

Naracoorte Lucindale Council 1 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au

Naracoorte Caves Connection Business Idea Prize

Business Ideas by Theme:

TOP THREE OTHER IDEAS Food & Beverage 1. Aged food and wine • Sedimentary (layer cakes) a. Aged steaks at hotels available in local stores with b. Progressive dinners cave names c. Fermented foods and • A Paleo Cafe - Pete Evans beverages inspired foods 2. Ice Age Foods • Caves Dining Experience – a. Special icy poles – Special dinners held in caves for stalactites and stalagmites corporate functions/events b. Restaurant dishes featuring • Cave Water – Bottled water items frozen inside extracted from local caves or c. Ice makers available for lakes public and tourist use • Cave Explorer lunch packs – 3. Back in Time Tour local foods in picnic pack a. Tour of local restaurants, available from local cafes and pubs offering foods from pubs the past

Tours & 1. Walking/Cycling Trail • Stay overnight in a cave Experiences a. Caves Marathon – Annual • Develop James Quarry into Race tourism experience

b. Horse & Cart experience c. Bat peddle cars for kids d. Fossil Hunt – discover lost objects 2. Visitor Centre a. More immersive interactive experiences – video walls, 3D printing of fossils etc b. Simulated Adventure Caving experience – crawl through darkened tunnels, find objects etc group team building exercises 3. Bat Cave Experiences a. Learn about bats b. Simulate finding your way around will sonar glasses c. Hang upside down from a roof

Naracoorte Lucindale Council 2 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au

Naracoorte Caves Connection Business Idea Prize

Events & Public 1. Mega Fauna Playground • Caveland Festival Space a. Caves Tunnel o Prehistoric Food b. Wonambi Slide Flintstones dress up, cars etc o c. Fossil sandpit • James Quarry Fossil Experience d. Flintstone’s Cars on track – find your own fossils e. Kangaroo/Leo bouncy • Extend the railway area for animals picnics and eating f. Café offering bat biscuits, wonambi hot dogs, bat burgers and bat blood drinks g. Native plants and story trees 2. Walking and Bike Trails a. Wonambi Snake trail b. Large metal animals (like entrance statements) along the trail as photo or info stops c. Public art and sculpture inspired by fossils, bats or caves 3. Caves Interpretative Centre in town a. Caves experiences, information and displays b. Pop up caves displays in empty shops or on windows

Accommodation 1. Themed Pub/Motel Rooms • Find that Fossil – Visit various a. As simple as Cave names on sites around town to collect rooms or more elaborate fossils or fossil stamps that can decorations…rock walls, be redeemed for local products special furnishings and experiences b. Vouchers, offers or brochures in rooms to visit Caves 2. Underground Accommodation a. Similar to Coober Pedy b. Find private operator to set up one of the many unused caves to do this

Naracoorte Lucindale Council 3 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au

Naracoorte Caves Connection Business Idea Prize

3. Camping at the Caves a. Blanche Cave set up as ‘glamping’ experience

Souvenirs & Gifts 1. Adopt-a-Bat • Mega Fauna soft toys a. Get a certificate, name your • Skeleton wooden assembly kits bat and get an App that • 3D print a mega fauna skeleton tracks his/her movements • Million year old dirt in a bottle/ via GPS device Fossil dust/ Unique Egg Timer b. Donate to it welfare – food, • Preserved Fruits in special caves cave preservation etc style packaging c. Bat Rescue – Drive to save • Cave Water – special million endangered species year old water 2. Caves Lubricant a. Range of Olive Oils containing fossil replica or fossil label 3. Paleo Pack a. Cave explorer pack for kids containing torch, poncho etc.

Objectives

The objectives of the Naracoorte Caves Connection Business Idea Prize are to: 1. Encourage the implementation of one of the business ideas listed above or 2. Encourage the implementation of another new idea that connects Naracoorte to the Caves that will grow tourism and our visitor economy and is linked to one of the five themes

Prize Offering

A once-off $3,000 cash prize will be awarded to the individual, business or organisation located in the Naracoorte Lucindale Council area that is the first to generate $1,000 in sales from any of the listed ideas or another new Caves related business idea. The prize will be allocated on evidence of sales.

Naracoorte Lucindale Council 4 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au

Naracoorte Caves Connection Business Idea Prize

Terms and Conditions:

To be eligible you must meet the following terms and conditions:

1. You must be an individual, business or organisation located in the Naracoorte Lucindale Council area 2. The individual, business or organisation must register to participate in the competition – registrations will be accepted up until 1 April 2018 or until the prize is claimed, whichever occurs first 3. You must implement one new business idea that connects Naracoorte to the Caves that will grow tourism and our visitor economy and is linked to one of the five themes 3. Sales must occur between 1 January 2018 to 30 April 2018 4. You must keep a record of sales and dollars generated during the competition period 5. More than one business idea can be registered but sales evidence for each idea will need to be provided separately, ie each idea is assessed on its individual sales 6. To be considered for the prize a final report with evidence of sales and dollars generated must be submitted once $1,000 in sales is achieved and no later than 31 May 2018 or until the prize is claimed, whichever occurs first 7. The competition ceases when the prize is awarded, at which time all registered individual, business or organisation will be advised that the prize has been award

The following type of business ideas are not eligible, ideas that:

1. commenced prior to the Caves Connection Business Workshop held on 9 November 2018 2. do not fit within the objective of connecting Naracoorte to the Caves that will grow tourism and our visitor economy 3. contravene Council policies and regulations and other legislation 4. are socially or environmentally irresponsible, illegal, malicious or discriminatory

Naracoorte Lucindale Council 5 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au

Naracoorte Caves Connection Business Idea Prize

Assessment Process

1. Registrations are received by Council up until the prize is claimed and no later than 1 April 2018. 2. Registrations will be assessed as they are received against the objectives and terms and conditions. 3. Registrations that meet the objectives and terms and conditions will be advised that they are eligible for the prize. 4. The first registered and approved business idea that provides a final report with evidence of achieving $1,000 in sales will be paid the cash prize. 5. Final reports will be received until the prize is awarded or until close of business on 31 May 2018, whichever occurs first. 6. The decision of Council will be final. No rights exist for appeal. Business ideas that are not approved may request feedback from Council.

Further Information

Please contact: Sally Klose, Manager Governance & Community Development Phone: 8760 1100 Email: [email protected]

Naracoorte Lucindale Council 6 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au

Naracoorte Caves Connection Business Idea Prize

REGISTRATION FORM

Applicant Information

Applicant Name: ------Business or Organisation Name: ------Physical location of business or organisation: ------

------Postal Address: ------Phone Number : ------Email Address: ------Web address: ------

Individual, Business or Organisation Information Individual, Business or Organisation description (what is the nature of your activity?):

------

Naracoorte Lucindale Council 7 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au

Naracoorte Caves Connection Business Idea Prize

Business Idea Information Describe the business ideas you will implement.

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How does the business idea meet the Selection Criteria? Tick which theme your idea is aligned to:

Food and beverage Accommodation

Tours and experiences Souvenirs and gifts

Events and public space

Tell us how the business idea connects Naracoorte to the Caves and will grow tourism and our visitor economy.

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Naracoorte Lucindale Council 8 DeGaris Place (PO Box 555) Naracoorte SA 5271 Telephone (08) 8760 1100 Facsimile (08) 8762 3139 Email [email protected] www.naracoortelucindale.sa.gov.au