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Colgate’s Global Success Becoming the Fundamental Values Exciting Work Best Place to Work Motivating Environment Stimulating Careers Recognition and Rewards Feeling Connected

Global Training Focuses on Values managers from seven Asian countries participated in a train-the-trainer session for “Valuing Colgate People” in Malaysia. The two- day course, which is offered to all Colgate people worldwide, focuses on the Com- pany’s fundamental values. Leading the session are Mitra Chappell, Director of Global Leadership Training and Organizational Development, and Ron Martin, VP of Global Business Practices and Public Affairs. ≈Malaysia Making Colgate the best place to work is vital to attract, develop and retain our most valuable resource — the 38,000 committed Colgate people around the world. Fulfilling this mission starts with our shared global values of Caring, Continuous Improvement and Global Teamwork. These values, along with our Managing with Respect prin- ciples, form the foundation for how Colgate operates worldwide. Colgate people learn and follow the basic principles of Managing with Respect — to communicate effectively, to give and seek feedback, to value unique contributions, to promote teamwork and to set the example. We believe that we must provide exciting, chal- lenging and motivating work that helps people grow professionally. At Colgate we have outstanding opportunities for global careers. More than 70 global train- ing programs, taught by Colgate experts in all business disciplines, help support individual development, instilling the global competencies and teamwork

14 Intercom Reaches Over 100 Locations

required for advancement. The broad curriculum includes courses ranging from Video Broadcasts Marketing Fundamentals to Trade Marketing and Productive Maintenance. Latest Results to Far-Flung on Video We also know that we must provide a motivating environment and provide Locations Keeping Colgate Live broadcasts reach an opportunity for people to contribute at all levels of the organization. To facili- people connected, Colgate people at 19 tate individual efforts we are making investments in leading technologies like SAP. Intercom meetings different North Ameri- We provide stimulating careers to all Colgate people. Career tracks are defined and are held at all loca- can locations four tions twice a year to key competencies identified on a global basis, making sure that people can focus times a year. Experts review the latest report on specific on their individual development plans to continue their career development. results. Successful parts of the business People decisions are managed on a worldwide basis, ensuring that talented growth initiatives and take live ques- people gain and share expertise by working in diverse regions or advancing in from around the tions from viewers. world are shared their function. And, as evidence of our commitment, the Human Resources Com- Below is Sheila via the “Colgate Hopkins, VP of mittee, consisting of the President, Chief Operating Officer, Chief Growth Officer, World Report” Colgate-U.S. for Executive VP,VP-Global HR, Chief Financial Officer and other key executives, meets video newscast. Personal Care. In the every month to assess management rotation and development across all regions. ≈Global control room are This process is repeated at the division operating level. For instance, when Communications Analyst Maria division presidents visit subsidiaries, career development, compensation and train- Barbieri, Audiovisual ing improvements are important parts of business reviews. Presentations by man- Coordinator Robert agers early in their careers are encouraged in these sessions. And last year, in the Montagna and Personal Systems (continued on page 16) Manager Steve Baez. ≈United States Becoming first annual Colgate Leadership Challenge, high-potential managers from around the Best the world participated in a weeklong program in New York where they worked Place to Work together on team projects and heard Company executives relate their personal (continued from page 15) leadership approaches. This program and others like it will help identify and retain Colgate’s future leaders. Recognition and rewards are critical to making Colgate the best place to work. Compensation programs include pay for performance at all levels and an incentive program tied to business goals of profitability and growth. The Chair- man’s “You Can Make a Difference” program rewards individuals at national and global levels for new ideas to improve our business results. Last year, the 47 global winners from eleven countries contributed a range of innovations that directly increased Company growth and profitability. For example, promoting a new Oral Health Month in Central Europe involved more than 6,000 dentists and increased Colgate’s strong leadership there, while improving productivity of bottle blow molding at the pan-European liquids plant reduced changeover time from six hours to one hour. Finally, we believe that an important part of making Colgate the best place to work is making people feel connected. We have a worldwide intranet and e-mail system with information about our Company. In North America, employees in more than a dozen locations participate quarterly in a live videoconference, both listen- Recognition and ing and asking questions as the division president and other managers review busi- Rewards ness results. And around the world, semiannual Intercom meetings and the Colgate Recognition for outstanding achieve- World Report videos present the Company’s achievements and business priorities. ments takes place at We believe the six factors listed on page 14 are critical to making Colgate the the national and best place to work. Creating this positive motivation enables Colgate people to per- global levels through form at their most effective, moving us ever closer to our goal of becoming the the Chairman’s “You Can Make a Differ- best truly global consumer products company. ence” program. Here, Colgate-Mexico President Guillermo Fernandez presents awards to Higia de la Fuente, Toothbrush Brand Assistant, and José Manuel Corrales, Operator, soap production. ≈Mexico

Medal for Awards Program, in 100-Plus Countries

16 Lilian Lee Pascal Montilus Supply Chain Manager, Focus Factory Manager, Stimulating Materials Management, U.S. France Careers 2000 promoted to current position 1999 promoted to current position Human Resource 1999-2000 U.S. Export Manager for U.S. 1998-1999 Operations Manager, /PET, France decisions are man- 1998-1999 Manager of Oral Care in Malaysia 1997- 199 8 Manager of Operations, Russia aged on a global 199 6 - 199 8 Team Leader in Malaysia 199 4 -1997 SAP Implementation in U.S. basis at Colgate, 199 5 - 199 6 Technology Associate at Engineering 1990-1994 Engineering at Morristown plant, U.S. ensuring that tal- Technology ented people gain and share expertise by working in diverse regions or advancing across functions. Pictured at right, a representative sample of talented Colgate people with high- lights of their stimulating careers. ≈Global Justin Skala Maria Fernanda Mejia Vice President and General Manager, Marketing Director, Hill’s-Europe Venezuela

2000 promoted to current position 2000 promoted to current position 1997-2000 Vice President, Sales, Hill’s-Europe 1998-2000 Marketing Director for Ecuador 1995-1997 General Manager for Hill’s-United Kingdom 1997-199 8 Household Products Marketing Manager 1994-1995 Marketing Director for Hill’s-International in Global Business Development 1992-1994 Marketing Director for Personal Care 199 4 -1997 Group Product Manager for Puerto Rico and then for Fabric Care, U.S. 1988-1991Marketing Manager for Household Products, Thailand

Scott Smith Denise Stuckey Director of Manager, Work-Life Initiatives, National Accounts, U.S. Global

2000 promoted to current position 1999 promoted to current position 1999-2000 Director of Sales for Wal-Mart 1997-1999 Associate Manager, Work & Personal Life 1997-1999 Regional Sales Manager for Northeast Initiatives, Global 199 3 -1997 Regional Marketing Manager for Northeast 1994-1996 Supervisor, Work/Personal Initiatives 199 0 -199 4 Supervisor, Non-exempt Staff 198 8 -199 0 Supervisor, Training and Development 1983-1988 HR Administrator

17 Your Board of Directors

Reuben Mark Jill K. Conway Ronald E. Ferguson Ellen M. Hancock Chairman of the Board and Chief Chairman of Lend Lease Corporation Chairman and Chief Executive Officer Chairman and Chief Executive Officer, Executive Officer of Colgate-Palmolive Limited and Visiting Scholar, Program of General Re Corporation since 1987. Exodus Communications, Inc. Mrs. Company. Mr. Mark joined Colgate in in Science, Technology and Society at Mr. Ferguson has been with General Hancock previously was Executive Vice 1963 and held a series of significant Massachusetts Institute of Technology. Re since 1969. Elected director in 1987. President of Research and Development positions in the United States and Mrs. Conway was President of Smith Age 59 and Chief Technology Officer at Apple abroad before being elected CEO College from 1975 to 1985. Elected Computer Inc., 1996-1997, Executive Vice in 1984. Elected director in 1983. director in 1984. Age 66 President and Chief Operating Officer at Age 62 National Semiconductor, 1995-1996, and Senior Vice President at IBM. Elected director in 1988. Age 57

David W. Johnson John P. Kendall Richard J. Kogan Howard B. Wentz, Jr. Chairman Emeritus of Campbell Soup Officer, Faneuil Hall Associates, Inc., a Chairman and Chief Executive Officer of Chairman of Tambrands, Inc., 1993- Company. Mr. Johnson was Chairman private investment company, since Schering-Plough Corporation since 1998. 1996. Mr. Wentz was Chairman of of Campbell Soup Company, March 1973. Mr. Kendall is a former Chairman Mr. Kogan joined Schering-Plough as ESSTAR Incorporated, 1989-1995, and 2000 to January 2001 and 1993-1999. of The Kendall Company. He joined Executive Vice President, Pharmaceutical Chairman, President and Chief He was Campbell President and Chief that company in 1956 and held a Operations, in 1982 and then became Executive Officer of Amstar Company, Executive Officer, 1990-1997. From 1987 series of significant positions. Elected President and Chief Operating Officer of 1983-1989. Elected director in 1982. to 1990, he served as Chairman and director in 1972. Age 72 that company in 1986 and President and Age 71 Chief Executive Officer of Gerber Chief Executive Officer in 1996. Elected Products Company. Elected director in director in 1996. Age 59 1991. Age 68

Audit Committee: Ronald E. Ferguson, Chair., Jill K. Conway, Ellen M. Hancock, John P. Kendall, Howard B. Wentz, Jr. Committee on Directors: David W. Johnson, Chair., Jill K. Conway, John P. Kendall, Howard B. Wentz, Jr. Finance Committee: Howard B. Wentz, Jr., Chair., Ronald E. Ferguson, Ellen M. Hancock, John P. Kendall, Richard J. Kogan, Reuben Mark Personnel and Organization Committee: Jill K. Conway, Chair., Ronald E. Ferguson, David W. Johnson, John P. Kendall, Richard J. Kogan

John P. Kendall, Retiring Delano E. Lewis, Update Mr. Kendall is retiring from the Colgate Having made many contributions to Board of Directors, effective May 10, Colgate’s Board as a Director from 2001. He joined the Colgate Board in 1991 to 1999, Delano Lewis is currently 1972 and made significant contribu- serving as U.S. Ambassador to South tions to the success of the Company Africa. He was appointed to that through his service on all Committees. position in December 1999 and feder- We sincerely thank Mr. Kendall for al law required that he resign from 29 years of distinguished service to Colgate’s Board. He has our continued Colgate and extend our best wishes wishes for success. for his retirement.

38 Your Management Team

*Reuben Mark, 62 *Stephen C. Patrick, 51 Edward J. Filusch Betty M. Kong Reuven M. Sacher Chairman of the Board and Chief Financial Officer VP, Treasury VP, Technology VP, Research and Development Chief Executive Officer Joined Colgate in 1982 after Stephen J. Fogarty Yoshio Koshimura Jeff Salguero See biographical having been a Manager at VP, Oral Care VP, Hill’s-Asia Pacific VP, Advertising Production information, left. Price Waterhouse. Before being Chester P.W. Fong Andrea Lagioia Derrick E.M. Samuel *William S. Shanahan, 60 named CFO in 1996, Mr. Patrick VP, Greater China VP, Colgate-Europe VP, South Asia Region held a series of key financial posi- President Abdul Gaffar Leo Laitem Raffy L. Santos tions, including Vice President Mr. Shanahan joined Colgate in VP, Growth Technology VP, Research and Development VP, Hawley & Hazel Taiwan and Corporate Controller and 1965 and held a series of impor- Development Vice President-Finance for Daniel B. Marsili Lim Kim Seng tant positions in the United States Colgate-Latin America. Robert Galan VP, Colgate-U.S. VP, China and abroad. These include Vice VP, Philippines Robert R. Martin Paul Shapiro President-General Manager for *Andrew D. Hendry, 53 Jill Garrity President, e-Business VP, Chief Patent Counsel the Western Hemisphere and Senior Vice President, General VP, Colgate Oral Pharmaceuticals Group Vice President for Counsel and Secretary *Ronald T. Martin James H. Shoultz Europe/Africa, Colgate-U.S. and Joined Colgate in 1991 from James J. Gerchow VP, Global Business Practices VP, Venezuela other countries. He was elected Unisys, where he was Vice VP, Colgate-Africa/Middle East and Public Affairs Barry N. Simpson Chief Operating Officer in 1989 President and General Counsel. Nina D. Gillman Steven G. Marton VP, Colgate-Asia Pacific and President in 1992. A graduate of Georgetown VP, Legal President & COO Justin P. Skala *Lois D. Juliber, 52 University and NYU Law School, Walter H. Golembeski Hill’s Pet Nutrition VP, Hill’s-Europe Mr. Hendry has also been a Chief Operating Officer VP, Product Supply Chain *Michele C. Mayes Leonard D. Smith corporate attorney at a Ms. Juliber is responsible for Stefan S. Gorkin VP, Legal and Assistant Secretary VP, Global Supply Chain New York law firm and at Europe, Latin America, Asia, VP, Labor Relations Seamus E. McBride Reynolds Metals Company *Barrie M. Spelling South Pacific, Central Europe VP, Colgate-U.S. (now part of Alcoa, Inc.). David R. Groener President, Global Oral Care and Africa. She joined Colgate VP, Colgate-North America Charles F. McGraw Malcolm L. Stokoe in 1988 from General Foods, Emilio Alvarez-Recio Karen Guerra VP, Colgate-North America VP, Caricom Region where she was Vice President. VP, Advertising VP, France *Peter D. McLeod Before being promoted to her Charles W. Beck P. Dorset Sutton VP, Manufacturing Engineering current position in 2000, she Retired VP, Global Materials, John Guiney VP, Southeast Asia Region Technology had been Executive Vice Presi- Logistics and Sourcing VP, Colgate-Asia Pacific Richard F. Theiler Donna B. McNamara dent, Chief of Operations for *Steven R. Belasco Luis Gutierrez VP, Research and Development VP, Human Resources Developed Markets. Previously, VP, Taxation and Real Estate VP, Central America Bina H. Thompson she had been President of the Richard Mener David P. Bencze Jack J. Haber VP, Investor Relations Far East/Canada division, Chief VP, Germany VP, Colgate-Europe VP, e-Business Scott E. Thompson Technological Officer and Presi- Louis P. Mignone Philip A. Berry Tarek S. Hallaba VP, Legal dent of Colgate-North America. VP, Colgate-U.S. VP, Global Employee Relations- President, Central Europe Kathleen A. Thornhill *Javier G. Teruel, 50 Best Place to Work & Russia Franck J. Moison VP, Consumer Insights Chief Growth Officer President, Colgate-Europe Robert E. Blanchard Suzan F. Harrison Heiko Tietke Mr. Teruel is responsible for VP, Global Toothbrush Division VP, Colgate-U.S. Francis A. Morelli EVP, Colgate-Europe Global Business Development, Richard F. Hawkins VP, Global Systems R&D, Manufacturing, Informa- John H. Bourne Edmund D. Toben Vice Chairman Steven K. Morse tion Technology and Strategic VP, Colgate-North America Chief Information Officer Hill’s Pet Nutrition VP, Hill’s Pet Nutrition Planning. After joining Colgate Johannes C. Brouwer Joseph A. Uzzolina in Mexico in 1971, he advanced VP, Turkiye *Brian J. Heidtke Graeme B. Murray VP, Household Surface Care VP, Finance and Corporate VP, Canada through marketing and manage- Stuart D. Burkhead Daniel A. Vettoretti Treasurer ment positions in Latin America VP, Hill’s Pet Nutrition Robert A. Murray VP, Italy and at the corporate level. He Roland Heincke VP, Corporate Communications Nigel B. Burton J. Nicholas Vinke was appointed to his current VP, Colgate-Europe VP, United Kingdom & Ireland James A. Napolitano President, Colgate position in 2000, most recently Jean-Mathieu Hellich VP, Hill’s Pet Nutrition Oral Pharmaceuticals having been President of Antonio Caro VP, Colgate-Europe Jean-Marc Navez Colgate-Europe and President VP, Worldwide Sales Anthony R. Volpe *Dennis J. Hickey VP, Colgate-Asia Pacific of Colgate-Mexico. Peter C. Chase VP, Research and Development VP, Corporate Controller Rosemary Nelson *Ian M. Cook, 48 VP, Personal Care Katherine S. Weida Sheila A. Hopkins VP, Colgate-U.S. Executive Vice President and Presi- James H. Clark VP, Technology and Global VP, Colgate-U.S. dent, Colgate-North America and VP, Colgate-Africa/Middle East Debra Nichols Business Development William A. Houlzet VP, Hill’s Pet Nutrition Colgate Oral Pharmaceuticals Michael A. Corbo *Robert C. Wheeler VP, Argentina Mr. Cook began his Colgate VP, Colgate-Latin America Alan Nimmey Chief Executive Officer Stuart A. Hulke VP, Technology Hill’s Pet Nutrition career in the United Kingdom in Graeme D. Dalziel VP, Technology 1976 and held a series of market- VP, Portugal James Norfleet Richard J. Wienckowski ing and management positions John J. Huston VP, Research and Development VP, Hill’s Pet Nutrition S. Peter Dam in various countries. Appointed VP, Office of the Chairman President, Colgate-Asia Pacific Morgan J. O’Brien David K. Wilcox to his current position in 2000, N. Jay Jayaraman VP, Colgate-Central VP, Technology he most recently was President Edward C. Davis VP, Oral Care Europe & Russia Francis M. Williamson of Colgate-North America. VP, Budget and Planning Scott W. Jeffrey, Jr. Chris E. Pedersen VP, Colgate-Latin America *Michael J. Tangney, 56 Herbert L. Davis VP, Colombia VP, South Pacific Region Paul A. Witmond Executive Vice President and VP, Technology Malcolm Jones Robert C. Pierce VP, Dominican Republic President, Colgate-Latin America Alec de Guillenchmidt VP, Colgate-U.S. VP, Research and Development Gregory P. Woodson Mr. Tangney joined Colgate in VP, Colgate-Europe *Robert J. Joy Hans L. Pohlschroeder President, Fabric Care 1971 and held various U.S. and Coloman de Hegedus VP, Global Human Resources VP, Treasury international management President, Colgate-Africa/ Douglas R. Wright positions in Latin America and Middle East Jules P. Kaufman Roger M. Pratt VP, Environmental Affairs, VP, Legal VP, Brazil Occupational Health and Safety Europe. He was appointed to his Virginia M. Dotzauer current position in 2000, having VP, Hill’s Pet Nutrition Patrick A. Keefe Ricardo Ramos Seng Aun Yeoh most recently been President of VP, Global Security VP, Greece VP, Malaysia Hector I. Erezuma Colgate-Latin America and VP, International Taxes Robert G. Kirkpatrick Grace E. Richardson Julie A. Zerbe President of Colgate-Mexico. VP, Media VP, Consumer Affairs VP, Hill’s Pet Nutrition James E. Farrell, Jr. VP, Legal Joy D. Klemencic Susan J. Riley John E. Zoog VP, Hill’s Pet Nutrition VP, Financial Business VP, Human Resources Guillermo M. Fernandez Development VP, Mexico Donald R. Klock VP, Global Materials, Jill H. Rothman James S. Figura Logistics & Sourcing VP, Human Resources *Corporate Officer VP, Colgate-U.S.

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