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Fun Facts Image Gallery Tips & Suggestions Tell a Friend Fun Facts Did you know there are more than 30,000 LEGO® models throughout LEGOLAND® California Resort created out of more than 60 million LEGO bricks? Learn more awesome facts at the links below! LEGOLAND Park LEGO CHIMA Water Park LEGOLAND Water Park LEGOLAND Hotel Image Gallery Need some additional photos for your blogs? You can access our image gallery for a variety of images of the Park, Water Park, Hotel, seasonal events and more. Tips & Suggestions Explore our many resources for help in discovering new content to share with your readers! Family/Parenting When brainstorming tips and must-see attractions, always remember to ask the experts- your kids! Entertainment Think outside the Park! SEA LIFE Aquarium features dive shows, fish feedings and more! Learn more. Travel Did you know LEGOLAND California is included in Southern California CityPASS , Go San Diego Card, and Go Card Los Angeles? This is a great option for LEGO fans that have to travel a bit farther to visit the Park. Food Make it a point to explore new restaurants and food options with each visit. Our menus are always changing and we often feature special seasonal items! We are also very adaptable to special dietary needs. Refer to our Dining Guide for more information. Education Are you a teacher or home school parent? Ask to be added to our mailing list for updates on educational field trips and exclusive events! Arts & Crafts Subscribe to our YouTube channel for fun build-at-home activities from our very own Master Model Builders. Learn how to build a Minilander and more! View videos. Discount/Savings Subscribe to our newsletter for updates on special promotions or check our ticket page for limited-time offers. Tell a Friend Want to share your experience with a fellow blogger? Direct them here for details and access to the Official LEGOLAND California Blogger application. Questions? As part of our team, we are always here to help you. Email LEGOLANDCA.Bloggers@LEGOLAND.com for guidance. .
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    Annual Report 2003 LEGO Company CONTENTS Report 2003 . page 3 Play materials – page 3 LEGOLAND® parks – page 4 LEGO Brand Stores – page 6 The future – page 6 Organisation and leadership – page 7 Expectations for 2004 – page 9 The LEGO® brand. page 11 The LEGO universe and consumers – page 12 People and Culture . page 17 The Company’s responsibility . page 21 Accounts 2003. page 24 Risk factors – page 24 Income statement – page 25 Notes – page 29 LEGO A/S Board of Directors: Leadership Team: * Mads Øvlisen, Chairman Dominic Galvin (Brand Retail) Kjeld Kirk Kristiansen, Vice Chairman Tommy G. Jespersen (Supply Chain) Gunnar Brock Jørgen Vig Knudstorp (Corporate Affairs) Mogens Johansen Søren Torp Laursen (Americas) Lars Kann-Rasmussen Mads Nipper (Innovation and Marketing) Anders Moberg Jesper Ovesen (Corporate Finance) Henrik Poulsen (European Markets & LEGO Trading) President and CEO: Arthur Yoshinami (Asia/Pacific) Kjeld Kirk Kristiansen Mads Ryder (LEGOLAND parks) * Leadership Team after changes in early 2004 LEGO, LEGO logo, the Brick Configuration, Minifigure, DUPLO, CLIKITS logo, BIONICLE, MINDSTORMS, LEGOLAND and PLAY ON are trademarks of the LEGO Group. © 2004 The LEGO Group 2 | ANNUAL REPORT 2003 Annual Report 2003 2003 was a very disappointing year for LEGO tional toy market stagnated in 2003, whereas Company. the trendier part of the market saw progress. Net sales fell by 26 percent from DKK 11.4 bil- The intensified competition in the traditional lion in 2002 to DKK 8.4 billion. Play material toy market resulted in a loss of market share sales declined by 29 percent to DKK 7.2 bil- in most markets – partly to competitors who lion.
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