2014 | Issue 3 INSIDE: MONUMENTAL MAJORS HOMECOMING 2014: 4Ever Alma HOW #PLAIDWORKS in the age of social media MISSION Alma College’s mission is to prepare graduates who think critically, serve gener- ously, lead purposefully and live responsibly as stewards 2014 | Issue 3 is published in October, of the world they bequeath February and June for alumni, to future generations. features editor parents, students and other Mike Silverthorn friends of the college. This issue also can be found online art director and design How #PlaidWorks at: alma.edu/accents Aimee Brasseur 08 in the age of social media Comments may be sent to photographers Mike Silverthorn, Accents Social media has changed the way Alma College communicates. Justin Garant editor, Alma College, 614 Daniel Tuma In such a highly connected world, how does the college pull in pro- W. Superior St., Alma, MI spective students and communicate with current students, alumni contributors 48801-1599, or via e-mail: and friends of the college?
[email protected]. Jeff Abernathy Lou Ecken ’95 Nan Freed Developing new majors Ashley Ptak ’15 Erica Shekell 14 Growth in Alma’s academic programs — including five new business majors —is a result of student interest, societal need and curricular alumni notes compiled by scrutiny. “New majors are developed through the efforts of faculty, Cory Embrey and they begin with listening,” writes Provost Michael Selmon. Mike Silverthorn printing McKay Press New Media Studies: 16 Responding to the digital revolution board of trustees “We have lived through a revolution, and it only seems natural that Stephen F. Meyer ’80, Chair a liberal arts institution like Alma College would try to make sense D.