Elements of Social Psychology

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Elements of Social Psychology Chapter 4: Elements of Social Psychology 10 CE Hours By: Wade T. Lijewski, Ph.D. Learning objectives This workshop is designed to help you: Critique theories of education, religion, and political sociology. Describe the history and foundations of social psychology and Construct hypotheses and studies regarding group dynamics. sociology. Compare urban and rural sociological factors. Discuss social psychology and sociological theories. Describe the elements of racial and ethnic inequality. Apply the concepts of socialization. Assess and apply concepts of social change. Overview Social psychology is the scientific study of how people’s thoughts, social structure to a much greater extent. Nevertheless, sociological feelings, and behaviors are influenced by the actual, imagined, or approaches to social psychology remain an important counterpart to implied presence of others. By this definition,scientific refers to the psychological research in this area. empirical method of investigation. The terms thoughts, feelings, and In addition to the split between psychology and sociology, a somewhat behaviors include all psychological variables that are measurable in a less pronounced difference in emphasis between American social human being. The statement that others’ presence may be imagined or psychologists and European social psychologists has emerged. As a implied suggests that people are prone to social influence even when broad generalization, American researchers traditionally have focused no one else is present, such as when watching television, or following more on the individual, whereas Europeans have paid more attention internalized cultural norms. to group level phenomena. Social psychologists typically explain human behavior as a result of Social cognition is a growing area of social psychology that studies the interaction of mental states and immediate social situations. In how people perceive, think about, and remember information about general, social psychologists have a preference for laboratory-based, others. Much research rests on the assertion that people think about empirical findings. Social psychology theories tend to be specific and other people differently from non-social targets. This assertion is focused, rather than global and general. The primary methods of data supported by the social cognitive deficits exhibited by people with collection are sample surveys, field observations, vignette studies, field Williams syndrome and autism. Person perception is the study of how experiments, and controlled experiments. people form impressions of others. The study of how people form Social psychologists are interested in the impact that the social beliefs about each other while interacting is known as interpersonal environment and group interactions have on attitudes and behaviors. perception. It is important to distinguish between social psychology and sociology. A major research topic in social cognition is attribution. Attributions While there are many similarities between the two, sociology tends to are the explanations people make for behavior, either their own examine social behavior and influences at a very broad-based level. behavior or the behavior of others. People can ascribe the locus Sociologists are interested in the institutions and cultures that influence of a behavior to either internal or external factors. An internal, or how people behave. Psychologists instead focus on situational dispositional, attribution assigns behavior to causes related to inner variables that affect social behavior. While psychology and sociology traits such as personality, disposition, character, or ability. An external, both study similar topics, they look at these topics from different or situational, attribution involves situational elements, such as the perspectives. weather. A second element ascribes the cause of behavior to either *Please Note* For the purpose of this workshop, the terms social stable or unstable factors. Finally, professionals also attribute causes of psychology, sociology, sociologists, and social psychologists are used behavior to either controllable or uncontrollable factors. interchangeably, as the two branches of the discipline interact with and Numerous biases in the attribution process have been discovered. For build upon one another throughout history and across theories and areas instance, the fundamental attribution error is the tendency to make of focus. One cannot discuss or truly understand one without the other. dispositional attributions for behavior, overestimating the influence of Social psychologists deal with the factors that lead people to behave in personality and underestimating the influence of situations. The actor- a given way in the presence of others, and look at the conditions under observer difference is a refinement of this bias, the tendency to make which certain behavior/actions and feelings occur. Social psychology dispositional attributions for other people’s behavior and situational is concerned with the way these feelings, thoughts, beliefs, intentions, attributions for personal behavior. and goals are constructed and how such psychological factors, in turn, The self-serving bias is the tendency to attribute dispositional causes influence interactions with others. for successes, and situational causes for failure, particularly when Social psychology is an interdisciplinary domain that bridges the gap self-esteem is threatened. This leads to assuming one’s successes are between psychology and sociology. During the years immediately from innate traits, and one’s failures are due to situations, including following World War II, frequent collaboration took place between other people. Other ways people protect their self-esteem include psychologists and sociologists. However, the two disciplines have by believing in a just world, blaming victims for their suffering, and become increasingly specialized and isolated from each other in making defensive attributions, which explain personal behavior in recent years, with sociologists focusing on “macro variables” such as ways that defend people from feelings of vulnerability and mortality. Page 43 Psychology.EliteCME.com Researchers have found that mildly depressed individuals often lack probe beyond common-sense explanations such as “human nature” or this bias and actually have more realistic perceptions of reality (as “because it has always been done like that.” measured by the opinions of others). The following are some examples of questions that sociologists explore: Heuristics are cognitive short cuts. Instead of weighing all the evidence ● Are men and women born to play different roles in society? when making a decision, people rely on heuristics to save time and ● How much influence does society have on expectations of what it energy. The availability heuristic occurs when people estimate the is to be a man or a woman? probability of an outcome based on how easy that outcome is to ● How does one account for war and conflict in society? imagine. As such, vivid or highly memorable possibilities will be ● Why is there inequality among people? perceived as more likely than those that are harder to picture or are ● How important is language in shaping one’s cultural identity? difficult to understand, resulting in a corresponding cognitive bias. Sociology not only asks questions about society. It also provides The representativeness heuristic is a shortcut people use to categorize training in how to answer such questions, through a combination of something based on how closely it matches a prototype they know of. thinking theoretically and undertaking applied research. Sociological Numerous other biases have been found by social cognition research takes many forms, but generally it involves field work that researchers. The hindsight bias is a false memory of having predicted takes the researcher out into the group or community being studied. events, or an exaggeration of actual predictions, after becoming aware Over the years, the discipline has developed a sophisticated set of of the outcome. The confirmation bias is a type of bias leading to the principles and practices to guide different sorts of research projects tendency to search for, or interpret information in a way that confirms and answer different sorts of research questions. Methods range from one’s preconceptions. major surveys of large numbers of people and statistical analysis, Another key concept in social cognition is the assumption that reality to in-depth interviews with individuals in order to understand their is too complex to easily discern. As a result, people tend to see the experiences and perceptions, to “participant observation”, where the world according to simplified schemas or images of reality. Schemas researcher spends time with the group being studied, participating in are generalized mental representations that organize knowledge and and observing the group’s daily activities. guide information processing. Schemas often operate automatically People have always asked critical questions about the way their society and unintentionally, and can lead to biases in perception and memory. functions. Historically, sociology emerged as an academic discipline in Expectations from schemas may lead people to see something that Europe, in the late 19th century, in response to the immense changes is not there. One experiment found that people are more likely to in social life as a result of economic developments (the industrial misperceive
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