Animal Health Foundation NON-PROFIT ORG. 8338 Rosemead Boulevard U.S. POSTAGE PAID Pico Rivera, PERMIT NO. 242 California 90660 PICO RIVERA, CAL. .. ¥ i ( £09 ZL61 83d/NV•"Mr l EDITOR'S NOTEBOOK pmuMMwmwwim, Veterinary Public Relations Guest Editorial By Dr. James A. Ferguson Dr. James A. Ferguson is a career officer in the U.S. Army Veterinary Corps. He gradu­ ated from the Tuskegee Institute School of Veterinary Medicine. He also holds the Master of Public Health degree from the John Hopkins University and he is a Diplo­ Official Journal of the Animal Health Foundation on animal care and health. ma te on the American Board of Veterinary Public Health. He is currently engaged in studies leading to the Ph.D. degree in JANUARY/FEBRUARY 1973 Volume 4 Number 1 Epidemiology/Microbiology at the Uni­ versity of California, Berkeley. ARTICLES Here . .Kitty Cat Louise Price Bell 8 The public is not presently receiv­ You're Driving Fido Nuts! Murray T. Pringle 10 ing the maximum possible benefits Goats Not Fun?! Ba-a-a! Ba-a-a! Humbug! Ruth E. Riley 12 from the American veterinary medical Cats and Kids Raymond Schuessler 14 profession. This is largely because the So You Think You'd Like to Have A Puppy Joyce A. O'Kelley .... 16 public has yet to be informed of the Animals in Heraldry 18 diverse capabilities extant within the New Canine Scourge: Heart worms Felicia Ames 23 profession. Relatively few Americans Man's Best Friends Can Ruin You! Isobel hanger 24 are aware that veterinarians are Guests at your Window Paul Brock 25 broadly trained doctors of biological No Rat Poison for Dogs! John A. White 26 medicine. Rarely is he considered to Veterinarians Do More Than Treat Sick Pets 28 be a bona fide doctor. In certain states veterinarians are officially classified as non-professional paramedical person­ nel along with medical and dental DEPARTMENTS technicians, nurses, chiropractors, undertakers, etc. Doctor's. News It is paradoxical today that the public should know so little about professional veterinary medicine. This profession has figured significantly in the great progress made in medicine William K. Riddell, D.V.M Editorial Director throughout the history of organized Pamela Bradley Associate Editor medicine in America. Veterinarians Norene Harris Associate Editor Millwood A. Custer, IXV.M Small Animals Editor have made more contributions to Charles H. Reid, D.V.M Equine Editor American medicine than any other Robert J. Schroeder, D.V.M Ecology & Public Health Editor group of medical personnel other than Oscar W. Schalm, D.V.M Research Editor physicians. Although organized Wesley A. Young, D.V.M Exotic Animals Editor veterinary medicine has existed in Bill Williams Art Director these United States for well over 100 Laura Tracy Advertising Director years,relatively little information has been provided to the public about the Address all advertising and editorial communications to ANIMAL CAVALCADE, 11926 profession, its broad orientation, pur­ Santa Monica Blvd., Los Angeles, California 90025. Area Code 213, 826-3647. All poses, objectives, and/or the qualifica­ editorial correspondence and manuscripts must be accompanied by a stamped self-ad­ tions of its members. Surprisingly little dressed envelope. information exists on the non-practice aspects of the veterinary profession. Virtually no use has been made of the SUBSCRIPTIONS AND CHANGE OF ADDRESS generally-available public information Send subscriptions and change of address to ANIMAL HEALTH FOUNDATION, 8338 media to make the public aware of the Rosemead Boulevard, Pico Rivera, Calif. 90660. Be sure to notify us of your change of broad concerns and activities of the address at least six weeks before the change is made, including an address label clipped profession. Today, we find the society from your latest copy. Give both your old and new address and include your ZIP CODE. to be largely ignorant of professional veterinary medicine. It is not all that unusual for reasonably well-educated COVER: individuals, eager to display their "Two little friends" - Navaho Indian child and pet goat, Arizona - photo by knowledge of the veterinary profes­ Esther Henderson. sion, to initiate conversations on foot-and-mouth disease. Such individ­ ANIMAL CAVALCADE Is published bi-monthly by Continental Publishing Corp. for the uals, almost without exception, Animal Health houndation, 8338 Rosemead Blvd., Pico Rivera, Calif. 90660. Single copies continued on page 6 .600. 12-issue subscription, $6.00; additional gift subscriptions (if ordered at same time), $4.00 each. Copyright, 1973, Continental Publishing Corp. CANINES "COP" THE important topics, is assistant professor SPOTLIGHT in the Department of Medicine and Surgery, College of Veterinary Medi­ Canine skin problems and cine, University of Georgia, Athens. emergency care for dogs will be dis­ He received his D.V.M. degree from cussed by Michael D. Lorenz, D.V.M., Oklahoma State University in 1969, University of Georgia, during a Dog graduating as outstanding senior. Health Seminar Sunday, Feb. 4, in The Morris Animal Foundation King of Prussia, Pa., near Philadelphia. sponsors scientific studies into diseases Dr. Lorenz has recently been added and health problems of dogs at veter­ to the program of the seminar spon­ inary schools and other qualified in­ sored by the Morris Animal Founda­ stitutions. It held similar Dog Health tion, Denver, which includes three Seminars to inform the dog-owning other men who are authorities in the public about the latest information on canine field. their pets in Chicago in 1970 and Los John Lafore, Jr., Haverford, Pa., Angeles in 1971. considered the nation's top man in the Planning committee members for dog fancy, is president of the the seminar are: E.H. Whitaker, Phila­ American Kennel Club and a former delphia, breeder of English springer congressman. He will discuss the AKC, spaniels; Mrs. Joan McDonald which regulates and directs the dog Brearley, Philadelphia, past editor of fancy. Popular Dogs Magazine; M. Josephine IS YOUR PET EATING Dr. Michael Fox, professor of Deubler, V.M.D., Philadelphia, A BALANCED DIET? psychology, Washington University, University of Pennsylvania; Mrs. Local kennel clubs and other St. Louis, a noted animal behaviorist Marion Evashwick, Pittsburgh, breeder groups interested in the nutrition of and entertaining speaker, will give a of miniature schnauzers; James M. companion animals may now request talk on canine behavior. McLynn, Bethesda, Md., breeder of the services of Dr. C.W. (Bill) Schulz, Dr. Jack O. Knowles, Miami, Fla., airedales and wire fox terriers; Louise newly appointed Manager of Profes­ will explain heartworm, a serious McMahon, pet editor, Evening and sional Relations, Hill's Division, disease in dogs which appears to be Sunday Bulletin, Philadelphia; and Riviana Foods, Inc., Topeka, Kansas. spreading northward. Dr. Knowles is Charles A.T. O'Neill, Philadelphia, Dr. Schulz will appear free of considered an authority on heartworm board of directors, American Kennel charge before local groups to speak on and has written several articles about Club. pet nutrition and to answer questions it. Following the talks, members of on nutritional management. Skin diseases - a common problem the audience may ask the speakers Dr. Schulz formerly served as Head among dogs — have many different questions about canine health, be­ of the Department of Medicine and causes, including environment, para­ havior and proper care. Surgery, School of Veterinary Medi­ sites and diet, which often makes them Tickets for the seminar are $10 cine, Texas A & M University. Prior to difficult to diagnose and cure. ($12.50 after Jan. 27), including that, he had spent some 20 years in Knowledge of emergency care, or lunch, and are available from Morris private veterinary practice. first aid, is important to all dog Animal Foundation, 531 Guaranty Requests for Dr. Schulz should be owners, as its correct application can Bank Building, Denver, 80202. The directed to him at Hill's, P.O. Box mean saving a pet's life. seminar will be from 9:30 a.m. to 4 148, Topeka, Kansas 66601. Dr. Lorenz, who will speak on these p.m. at the Valley Forge Hilton in King of Prussia, at Exit 24 of the gETtfW WUm Pennsylvania Turnpike, then north on Highway 202 one mile. VETERINARIANS LAUNCH BATTLE AGAINST NEWCASTLE DISEASE CHICAGO, 111. - Consumers, poultry producers and pet bird enthu­ siasts alike will suffer substantial economic losses if exotic Newcastle disease is not completely eradicated from the United States, according to the American Veterinary Medical Association. Last spring this viral infection, deadly to chickens, turkeys, pet birds and wild birds, seriously threatened consumer supplies of poultry prod­ ucts. Secretary of Agriculture Earl L. Butz declared the problem a national emergency on March 14, thus allowing the federal government to release funds for a nationwide eradication program. continued on page 9 continued from page 3 stituted in this country at about the express great amazement when they same time (the early 1900's) as high- learn of some of the human health- caliber human medicine, the veterinary JohnSon oriented contributions that have been profession adopted a seemingly made by veterinarians. Rarely do opposite sociological philosophy. It fefcPor people presuppose that veterinary makes some attempts to exploit the medicine has any common bond with public information media. It makes Is a human medicine other than clinical some professional suggestions, but techniques. renders few professional opinions to Softie The public willingly supports those the general public on matters pertain­ organizations and issues that it is able ing to the health and welfare of the to appreciate as being in its best nation. To be sure, animal health and interest. Societies, by their very welfare receive much publicity today. Now a new model designed just for cats nature, are very conservative. People However, the vast majority of this and toy dogs means three sizes accom­ must be convinced of the beneficience derives from special interest groups modate all pets from small cats to Ger­ of, or necessity for, change.