N EAR L •

N G I S E D

N A

FROM LIVING CITY L TO LIVING P

MOBYCON.COM MOBMOBYCON.COMYCON.COM GOOD TO BE HERE

MOBMOBYCON.COMYCON.COM TEAM IN THE FINAL

MOBMOBYCON.COMYCON.COM WE HELP THE WORLD BE LESS DEPENDENT ON THE CAR

MOBMOBYCON.COMYCON.COM DAILY LIFE IN THE TOWN

The car is dominating the

MOBMOBYCON.COMYCON.COM FATALITIES 4.5/hr USA 2016 40,000 people didn’t come home

MOBMOBYCON.COMYCON.COM COST OF MOBILITY

For every $100 that a USA household deserves, it spends max $25 on mobility

MOBYCON.COM MOBILITY IS A BASIC NEED

Mobility is taken for granted. It is a basic need for everyone to function well and flourish in society.

MOBMOBYCON.COMYCON.COM 9 MOBILITY IS A CONSUMING GOOD

We consume mobility within the boundaries set by our environment, government, employers and other parties.

MOBMOBYCON.COMYCON.COM MOBILITY IS A CONDITION TO PARTICIPATE

MOBMOBYCON.COMYCON.COM 30-05-18 11 MOBILITYMOBILITY COMESCOMES ININ MANY FORMSFORMS ANDAND SHAPESSHAPES

When we have the opportunity, we choose the mobility mode which suits us best. Unfortunately, this decision process is influenced by what you know and see everyday, not by what is actually possible.

MOBMOBYCON.COMYCON.COM MOBILITY IS A DERIVATIVE OF SPATIAL LAYOUTS

We move because we have motives and destinations. But if we do not balance the public domain well, there is no destination to travel to left.

MOBMOBYCON.COMYCON.COM THE MEANING OF MOBILITY FOR ME

PARTICIPATE IN SOCIETY THE RIGHT TO COME HOME INDEPENDENCE SUSTAINABLE

MOBMOBYCON.COMYCON.COM 75% OF THE WORLD POPULATION WILL LIVE IN THE CITY

MOBMOBYCON.COMYCON.COM BORN ON THE BIKE

MOBMOBYCON.COMYCON.COM 8pagina December 17 > 2011 ON MY WAY TO SCHOOL

MOBMOBYCON.COMYCON.COM YOUR FIRST SERIOUS TEST

18 MOBMOBYCON.COMYCON.COM IS NOT A STATUS THING, IT’S UNIVERSAL

MOBMOBYCON.COMYCON.COM 'I WILL LOVE YOU ALL THE DAYS OF MY LIFE...'

20 MOBMOBYCON.COMYCON.COM '...UNTIL DEATH DO US PART'

MOBMOBYCON.COMYCON.COM MEET THE DUTCH

MOBYCON.COM TODAY’S OFFER

MOBMOBYCON.COMYCON.COM MOBMOBYCON.COMYCON.COM MOBMOBYCON.COMYCON.COM CAN WE MAKE THE RIGHT CHOICE?

MOBMOBYCON.COMYCON.COM LONDON COMMUTE: MORE BIKES THAN CARS CROSSING THE THAMES

MOBMOBYCON.COMYCON.COM 27 EFFECTS OF CYCLING ON COMMUTERS (BRITAIN)

• 89% said cycling home allowed them to switch off from work • As a result, 66% think their relationships have improved • Many said their work productivity had also improved thanks to cycling • 50% felt they could manage a heavy workload more easily since they started cycling to work • 82% felt less stressed • 33% said they felt more creative as they had many of their best ideas when cycling • 15% also thought their careers were progressing faster than their non-cycling colleagues

• Read more: http://www.dailymail.co.uk/femail/article-2733895/Sex-life-lacking-Get- bike-People-cycle-work-claim-better-sex-relationships-jobs.html#ixzz3zTHFP2wO

MOBYCON.COM +18.51 million USD per +38.25 billion USD per year: +450 USD +0.82 USD year: Utrecht NL per employer / year per mile

MOBYCON.COM CATEGORIZE THE MOBILIST

Active Active Passive Passive independent with accessories with active behavior with passive behavior

• Bicycles • Moped • Public • Rollerblades • Car transportation • Scooter

MOBMOBYCON.COMYCON.COM SPACE INDEX

MOBYCON.COM Self-driving cars

Dreams or daily practice

MOBMOBYCON.COMYCON.COM 32 Categorize the mobilist

Active Active Passive Passive independent with accessories with active behavior with passive behavior

• Pedestrians • Bicycles • …. • Public • Rollerblades transportation • Scooter • Moped • Car

MOBYCON.COM POSSIBILITY TO SUBSTITUTE CAR ON SHORT DISTANCE

E-bike Journeys related to distance and transportation mode

2% 100% 6% 15% 19% 90% 27% 11% 6% 80%

70% 26%

60% 34% foot 3% 2% bike Percentage 50% bus/tram/metro train 76% 81% 40% 2% car

30% 48% 36% 20%

10%

0% Total < 7,5 km (70% of all 7,5 - 15km (11% of all 15 km < (18% of all movements) movements) movements)

MOBYCON.COM BREVER-LAW

MOBMOBYCON.COMYCON.COM BREVER-LAW

The Law of Conservation of travel time and movements, a engineering principle, known as Brever - law

The phenomena shows that a person always spends an almost constant quantity of time on travel.

Around the world, for decades, people have spent an average of 70 to 90 minutes per day travelling (Divided over different trips and vehicles)

MOBMOBYCON.COMYCON.COM SAFE DESIGN FOR VULNERABLE USERS

(37 mls/h) (75 mls/h) (50 mls/h)

(62 mls/h) (30 mls/h)

(18 mls/h)

MOBYCON.COM MOBYCON.COM GOUDA

MOBMOBYCON.COMYCON.COM DETERMINE THE MESH WIDTH

Road categorization, City of Gouda

----- Through (120-130 km/h)

-- -- Distributor roads (80 km/h, 50 km/h)

others Access roads (30 km/h)

MOBMOBYCON.COMYCON.COM DETERMINE THE MESH WIDTH

Traffic-calmed neighbourhoods, City of Gouda

Pedestrian zone

30 km/h city center

30 km/h residential areas

MOBMOBYCON.COMYCON.COM 0 1 2 3 km DETERMINE THE MESH WIDTH

Cycle route categorization, City of Gouda

--- Regional cycle routes

--- Primary urban cycle routes

--- Secondary urban cycle routes

MOBMOBYCON.COMYCON.COM 0 1 2 3 km DETERMINE THE MESH WIDTH

• Traffic calmed neighbourhoods, City of Gouda

Pedestrian zone

30 km/h city center

30 km/h residential areas

MOBMOBYCON.COMYCON.COM 0 1 2 3 km CYCLE NETWORK DESIGN – CALGARY

Regional Desire Lines

MOBYCON.COM CYCLE NETWORK DESIGN – CALGARY

Downtown Desire Lines

MOBYCON.COM CYCLE DESIGN – CALGARY

MOBYCON.COM WHAT IS ON THE MENU TOMORROW?

MOBMOBYCON.COMYCON.COM TAKING ACTION TOGETHER

Action on Active Transportation requires 3 tools:

• Orgware • Hardware • Software

MOBYCON.COM ORGWARE Orgware describes the roles of the primary actors in decision making and the degree of mutual collaboration and coordination between groups. (Harms, Bertolini & Brömmelstroet, 2015)

• Decision making process • Partnership/collaboration between government and NGOs • Political climate • Local engagement

MOBYCON.COM MOBYCON.COM COLLABORATION

MOBMOBYCON.COMYCON.COM DECISION MAKERS

MOBYCON.COM WHAT IS THE GOAL?

MOBMOBYCON.COMYCON.COM HARDWARE Hardware is the physical infrastructure/elements which increase attractiveness and opportunities to cycle (Graham-Rowe, Skippon, Gardner, & Abraham, 2011)

• Transportation networks • Separated /facilities • Street design

MOBYCON.COM MOBYCON.COM VISION ZERO / SUSTAINABLE SAFETY

• Existing traffic concept, implemented in the '90s • Reduce the car speed when mixing, separate cars and cyclists at higher speeds • Limited, logical and understandable road categories

80 mph connector road 50 mph rural road 37 mph

urban highway neighbourhood street

62 mph (30 mph 20 mph no cycle path or adjacent path mixed use MOBYCON.COM INTERSECTIONS: THE WEAKEST LINK – 20 MPH

Intersection with regulated yielding conditions with yielding conditions + pin

Intersection with yielding conditions + table Local road entrance: continuous

MOBYCON.COM INTERSECTIONS: THE WEAKEST LINK– 30 MPH

Signalized intersections (single, double, turbo)

MOBMOBYCON.COMYCON.COM 61 EAST COVELL BLVD AND POLE LINE RD INTERSECTION

• 'Dutch' type of intersection with traffic lights

• Cyclists pedestrians cross side streets perpendicular, with separate cycle light

• Buffer location cyclists and pedestrians is protected by in the corners

• Cylists and pedestians cross slightly further back in the side street, cars can make an emergency stop

• Left turn in two safe steps

• No free right turn possible (potential conflicts) MOBYCON.COM DAVIS

MOBYCON.COM ROTTERDAM

MOBYCON.COM MOBYCON.COM BOOK SHELF SCENARIO

MOBYCON.COM STREETSKETCH TOOL

http://streetsketch.mobycon.nl/-/3900

MOBYCON.COM FIRST IMPRESSION

MOBYCON.COM SQUARE: EENDRACHTSPLEIN BIRD VIEW

MOBYCON.COM SQUARE: EENDRACHTSPLEIN

MOBYCON.COM SEPARATED FACILITIES

MOBMOBYCON.COMYCON.COM BICYCLE FACILITIES FOR NIGHT

MOBMOBYCON.COMYCON.COM MOBYCON.COM SOFTWARE Software refers to initiatives that are designed to change perceptions, beliefs and attitudes; motivating voluntary change in transportation choices (Castillo-Manzano & Sánchez-Braza, 2013)

• Education • Marketing • Culture • Incentives

MOBYCON.COM MOBYCON.COM PROMOTION & MARKETING

MOBYCON.COM EDUCATION

MOBMOBYCON.COMYCON.COM BEHAVIOR CHANGE

MOBMOBYCON.COMYCON.COM SCHOOL CHILDREN: INDEPENDENT AND HEALTHY

Around the world in (less than) 80 days

MOBYCON.COM 78 PROMO

MOBYCON.COM INTGRATED APPROACH FOR MOBILITY

MOBILISTS TRANSPORT MODES

ACTIVITIES INFRASTRUCTURE MOBYCON.COM

Studenten stad MOBYCON.COM MOBYCON.COM M

OUR GOAL O C . N O C Y

TODAY WE WOULD LIKE MOB TO INSPIRE YOU TO CREATE ‘LIVING CITIES’ IN WYOMING!

82 MOBYCON.COM MOBYCON TRAINING TEAM

Johan Diepens Mary Elbech

Founder and CEO, Senior Consultant

Mobycon North America

Delft Mobycon

The Durham, NC

MOBYCON.COM THANK YOU FOR YOUR ATTENTION!

MOBMOBYCON.COMYCON.COM N EAR L •

N G I S E D

N A L P

[email protected] . WWW.MOBYCON.COM

MOBYCON.COM