De n v e r , Co l o r a d o
We d n e s d a y , Ma r c h 17, 2010
Sh e r a t o n De n v e r Do w n t o w n Ho t e l
Christian Meetings and Convention Association (CMCA) Colorado Festivals and Events Association (CFEA) Colorado Society of Association Executives (CSAE) Hospitality Sales and Marketing Association International (HSMAI) International Association of Expositions and Events Rocky Mountain Chapter (IAEE-RMC) International Special Events Society - Denver Chapter (ISES) Meeting Professionals International Rocky Mountain Chapter (MPIRMC) National Speakers Association - Colorado (NSA) Rocky Mountain Chapter Professional Convention Management Association (RMPCMA) Rocky Mountain Business Travel Association (RMBTA) The Society of Government Meeting Professionals (SGMP) VISIT DENVER...The Convention & Visitors Bureau (VISIT DENVER) e l c o m e t o t h e 10t h An n i v e r s a r y Me e t i n g s In d u s t r y Co u n c i l (MIC) W o f Co l o r a d o Ed u c a t i o n a l Co n f e r e n c e a n d Tr a d e Sh o w
I hope that 2010 is off to a great start My sincere thanks and grateful appreciation to the 2010 for everyone. MIC Colorado has been MIC members for your steadfast efforts to produce the hard at work planning a fantastic Conference this year, you are the best! Enjoy the show day of education, networking and and thanks for being with us this year. seeing the latest ideas from local The Meetings Industry Council (MIC) of Colorado is a and national supplier partners. We coalition of 12 professional meetings industry related have breakout topics and a general organizations whose purpose is to strengthen the session message that are once relationships between member organizations through again current, relevant and useful. communication and cooperation. Welcome to the 10th Many thanks to NSA/Colorado as they have provided an Anniversary MIC Educational Conference and Trade outstanding program of industry experts. We hope you Show. It’s your participation, attendance and support take advantage of the opportunities to network during over the years that have allowed us to fulfill that mission! breaks, over lunch and at the closing reception. The group Thank you. you are with today represent the leaders in the meetings industry from the Rocky Mountain Region. Ken Williams We ask that you visit with our industry partners during Chair, Meetings Industry Council of Colorado the trade show as they are eager to showcase their destinations, services and products! Exhibitors will provide you with the latest in education, training and Having experienced all that the Meetings Industry Council products to better equip you to meet the challenges of your of Colorado Educational Conference and Trade Show has to job in today’s market place. And, please take a moment to offer, we look forward to seeing you next March for our 11th express appreciation to all of our sponsors they all have Annual Meeting. Please watch MIC’s website for information contributed generously to make our program a success. about the date and location: www.mic-colorado.org. 2010
Me e t i n g s In d u s t r y Co u n c i l (MIC) o f Co l o r a d o Me m b e r Organizations
International Association of Exhibitions Christian Meetings and Convention and Events Rocky Mountain Chapter Professional Association Convention Management Association
International Special Events Society - Colorado Festivals and Events Association Rocky Mountain Business Travel Association Denver Chapter
ROCKY MOUNTAIN CHAPTER
Colorado Society of Association Executives Meeting Professionals International Rocky The Society of Government Meeting Mountain Chapter Professionals Rocky Mountain Chapter
Hospitality Sales and Marketing Association International Mile High Chapter National Speakers Association - Colorado
Cover Photo Credit: Bob Ashe for VISIT DENVER... the Convention & Visitors Bureau Pr o g r a m Ov e r v i e w Ma rch 17, 2010 - 7:30 a m - 6:00 p m 7:30 a m – 8:30 a m 11:30 a m – 1:30 p m Re g i s t r a t i o n / Co n t i n e n t a l Br e a k f a s t Lu n ch - Sponsored by Fort Worth Convention & Visitors Governor’s Square Bureau - Em c e e : Sc o t t Fr i e d m a n , CSP Ke y n o t e Sp e a k e r 8:30 a m – 9:45 a m Sponsored by Destination Hotels & Resorts Co n c u rr e n t Br e a k o u t Se s s i o n s (5 - Go v e r n o r ’s Sq u a r e ) Ev e r e s t , Me e t i n g s a n d Ot h e r Li f e Thr e a t e n i n g Ho w t o Ne g o t i a t e Ho t e l Gr o u p Sa l e s Co n t r a c t s Ad v e n t u r e s i n To d a y ’s Ec o n o m y I - Room 14 Brian O’Malley, CSP Steve Rudner - Sponsored by CMCA Pl a z a Ba l l r o o m A - D Th e Ec o n o m y : Re c e s s i o n a n d Re c o v e r y - Room 12 1:30 p m – 3:30 p m Mark Snead, PhD - Sponsored by CFEA Tr a d e Sh o w ~ Pl a z a Ex h i b i t Ar e a
Et h i c s - A Di s c u s s i o n i n Sh a d e s o f Gr a y - Room 11 (Suppliers not exhibiting at the 2010 MIC Trade Show are invited to Terri Breining, CMM, CMP - Sponsored by MPIRMC the closing reception on the Trade Show floor from 4:45 to 6:00 pm)
Le a d e r s h i p De m o n s t r a t e d i n Ch a l l e n g e d Ti m e s – 1:45 p m – 3:15 p m Sn a p s h o t s o f s u cc e s s e s a ch i e v e d a g a i n s t t h e o d d s Br e a k Ou t Se s s i o n s f o r Su p p l i e r s (2) - Room 15 Pr ov i d i n g Gr e a t Se r v i c e : Ge t t i n g In s i d e t h e Tim W. Jackson, CAE, CMP - Sponsored by CSAE Cu s t o m e r s He a d - Room 14 David Corsun, PhD - Sponsored by HSMAI Cr e a t i n g Ev e n t s Th a t At t r a c t Sp o n s o r s - Room 10 Pa n e l Di s c u s s i o n : Se cr e t s t o Su cc e s s w i t h Skye Griffith, CFEE - Sponsored by ISES Me e t i n g Pl a n n e r s - Sponsored by NSA - Room 15 Moderator - Dean Savoca 9:45 a m – 10:00 a m Cari A.“Cas” Strouse, CMM, CMP; Debra A. Beldon, Br e a k ~ Governor’s Square CMP; Steve Kinsley
10:00 a m – 11:15 3:30 p m – 3:45 p m Co n c u rr e n t Br e a k o u t Se s s i o n s (5 - Go v e r n o r ’s Sq u a r e ) Br e a k ~ Governor’s Square Ho w t o Ne g o t i a t e Ho t e l Gr o u p Sa l e s Co n t r a c t s i n To d a y ’s Ec o n o m y II - Room 14 3:45 p m – 4:45 p m - Po w e r Ho u r (2) Steve Rudner - Sponsored by CMCA Pa n e l Di s c u s s i o n - Th e Ap p l i c a t i o n o f Ne w Me d i a Te ch n o l o g y t o Me e t i n g s - Sponsored by RMC-IAEE - Wi n n i n g i n t h e Fe d e r a l Ma r k e t p l a c e - Room 12 Room 15 Chip Smith - Sponsored by Experient Moderator - Gina Schreck CSP Jim Turner; Lucretia Pruitt; John Kanarowski; CSR/Gr e e n Me e t i n g Me t r i c s : Acc o u n t a b i l i t y , Amber Naslund Me a s u r a b i l i t y a n d ROI - Room 11 a u g h o o m i c s h e u n n y b u s i n e s s o f Amanda Gourgue, CMP, LEED AP - Sponsored by L - -N - T F RMPCMA Co n n e c t i n g Ha p p i n e s s a t Wo r k t o Yo u r Bo t t o m Li n e - Room 14 Bu i l d i n g a St r a t e g i c Me e t i n g s Ma n a g e m e n t Brad Montgomery, CSP - Sponsored by NSA Pr o g r a m - Room 10 Tamara Gordon - Sponsored by RMBTA 4:45 p m – 6:00 p m Re c e p t i o n a n d En t e r t a i n m e n t - Plaza Exhibit Area To p Fi v e Wa y s To Gr o w Yo u r Bu s i n e s s - Room 15 Enjoy great food and continue networking to share Colleen Stanley - Sponsored by SGMP all that you learned.
MEETING PROFESSIONALS INTERNATIONAL information orcontact theCSAE Ameristar Casino*ResortSpa CSAE...Your CareerDeserves It go towww.csaenet.org formore MPIRMC supports programsMPIRMC supports that BUILD ELEVATE RE-IMAGINE EVOLVE CSAE invitesyoutojointheir Mountain Chapter(MPIRMC)congratulates lock inyour membershiptoday toreceive thisgreat offer. to and information more for booth MPIRMC the by Stop April the Educational program. to attendance complimentary a receive you’ll who and today persons up Sign 10 conference.today’s at first MPIRMC join the to opportunity membership special a offering by MIC salute We beginning. very the As a founding member, MPIRMC MIC has from supported event inthemeetingsandeventsindustry. Meeting Professionals InternationalRocky 1t&.1*3.$!3.&$--$$0. MIC on10yearsofbeingTHEsignature Contact www.MPIRMC.org formore information office at303-368-9090 Black Hawk,Colorado a great organization June 23–25,2010 Annual Conference to aglobalcommunity the memberconversationandexperience or seeamembertoday. our businessrelationships ROCKY MOUNT AIN CHAPTER 10th An n i v e r s a r y Ed u c a t i o n a l Co n f e r e n c e a n d Tr a d e Sh o w
8:30 - 9:45 a m ~ 1s t Co n c u rr e n t Br e a k o u t Se s s i o n s (5)
Ho w t o Ne g o t i a t e Ho t e l Gr o u p Sa l e s Le a d e r s h i p d e m o n s t r a t e d i n Co n t r a c t s i n To d a y ’s Ec o n o m y sponsored by ch a l l e n g e d t i m e s – Sn a p s h o t s sponsored by Steve Rudner o f s u cc e s s e s a ch i e v e d a g a i n s t Attorney at Law, Rudner Law t h e o d d s Offices Tim W. Jackson, CAE, CMP www.hotellawyers.com Executive Director, Colorado Automobile Dealers Are you still working with attrition concepts and clauses that were Association written twenty years ago? The marketplace, the negotiating www.coloradodealers.org table and the courthouse all dictate what our contracts should This fast-paced, action-packed session features examples of provide, and each of them have changed considerably. leadership provided by entrepreneurs in the face of emerging Session one will cover changes in attrition, cancellation, credit economic, ethical and business-survival issues. The recession for rooms resold, credit towards rebooking and revenue vs that gripped the nation beginning in late-2008 was the worst profit. on record since the great depression. Investors, workers, risk- takers, capitalists and all Americans faced never-imagined challenges, yet most rode the storm out with vision, optimism and new-found strengths. Most often, the closest people Th e Ec o n o m y : Re c e s s i o n a n d Re c o v e r y around them didn’t recognize the turmoil boiling within. How did they do it? Their example represent the capacity of human Mark Snead, PhD sponsored by Regional Economist Assistant abilities that most never have to utilize nor, often, are not aware they were capable of reaching such heights. VP and Branch Executive, Reserve of Kansas City Denver Cr e a t i n g Ev e n t s Th a t At t r a c t Branch Sp o n s o r s www.kansascityweb.org Skye Griffith, CFEE sponsored by The current global economic downturn is the most severe in President, Skyline Talent & seventy years. The responses of Congress and the Federal Events Inc Reserve have been unprecedented in their magnitude. Amidst these unparalleled economic times lie many unanswered www.skylineusa.com questions about where the economy may be headed. This Whether your event is for a handful of people or for thousands, we know for certain, our economy is traveling in uncharted an indoor social event, a fundraiser or a large public waters. celebration, the principles of good event design are the same. Learn an event design strategy that makes the event itself a draw for sponsorship.
Et h i c s - A Di s c u s s i o n i n Sh a d e s 9:45 - 10:00 a m - Br e a k o f Gr a y Governor’s Square sponsored by ROCKY MOUNTAIN Terri Breining, CMM, CHAPTER CMP Principal, The Breining Group, LLC All of us that live outside of a cave will deal with ethical dilemmas from time to time. This program focuses on the Get Connected to Government Meetings personal elements of making decisions that are appropriate - Plug into SGMP for us personally and professionally. Explore the tools Meet and build relationships with members of the Government Meeting Planning industry. available when faced with tough decisions, both in business Monthly educational programs tailored to the meeting professional. and in everyday life. After participating in this session, you will Guidance toward receiving a CMP or CGMP designation. be able to: National and regional conferences. • Use specific decision-making tools when faced with an Interested in joining the Society for Government Meeting ethical dilemma. Professionals? Contact Karen Davis at 303-980-4283 or visit us • Identify elements involved with ethical questions. on the web at www.sgmprockymtn.com Say thanks by leaving them speechless. Discover the rewarding experiences Alberta has to offer visit TravelAlberta.com/meetings
TravelAlberta.com/meetings
10th An n i v e r s a r y Ed u c a t i o n a l Co n f e r e n c e a n d Tr a d e Sh o w
10:00 - 11:15 a m ~ 2n d Co n c u rr e n t Br e a k o u t Se s s i o n s (5)
Ho w t o Ne g o t i a t e Gr o u p Sa l e s Bu i l d i n g a St r a t e g i c Me e t i n g s Co n t r a c t s i n To d a y ’s Ec o n o m y II Ma n a g e m e n t Pr o g r a m Steve Rudner Tamara Gordon Attorney at Law, Rudner Law Offices Director, Travel, Meetings, Fleet, www.hotellawyers.com Boston Scientific sponsored by Are you still working with attrition concepts and sponsored by www.bostonscientific.com clauses that were written twenty years ago? Drawing from the Strategic Meetings The marketplace, the negotiating table and the Management Program (SMMP) framework learn courthouse all dictate what our contracts should provide, and how to build the right business case, identify quick wins, and how to start your company’s each of them have changed considerably. SMMP implementation. Learning objectives include identify Session two will cover changes in force majeure, change in opportunities & risk, building a business case, determining ownership or management, renovation and construction, the right approach for your environment, and a step-by-step lowest rate guarantee and others. SMMP implementation.
Wi n n i n g i n t h e Fe d e r a l Ma r k e t p l a c e To p Fi v e Wa y s To Gr o w Yo u r Chip Smith Bu s i n e s s Vice President, Government Markets, Experient Colleen Stanley www.experient-inc.com President, SalesLeadership, Inc. While the Federal government touts “full and www.salesleadershipdevelopment.com open competition” for any opportunity, the sponsored by sponsored by It’s not who you know….it’s who you contact. reality is you need a combination of proper A business development plan is like a well positioning to win the deal and also following designed financial portfolio. You need to be proper contract protocols. clear on your goals, be willing to do what it takes to reach This session is designed to provide you with an overview of the goal and have a plan with success benchmarks. The plan the knowledge and needed resources to sell to the Federal must be accompanied by influence skills that move contacts government. to clients.
CSR/Gr e e n Me e t i n g Me t r i c s : Acc o u n t a b i l i t y , Me a s u r a b i l i t y a n d ROI 11:30 a m - 1:30 p m - Lu n ch Amanda Gourgue, CMP, LEED AP Plaza Ballroom A - D Chief Meeting Revolutionist, Start a Meeting Revolution www.startameetingrevloution.com MIC of Colorado would like to extend a hearty Many of us are now familiar with the need for greener3.5 meetings x 2 - Ad/BW and events. We’ve had sponsored by Thank You to Dean Savoca and NSA Colorado basic education in what we should be doing to for their continued support and assistance in green our meetings, but now what? Where do coordinating an awesome speaker line up! we go from there? If you’re struggling with how to build the business case for green events or how and what to measure to demonstrate ROI, then this isCreating the course RESULTS for you. This coursefor the Creating RESULTS for the is most suitable for those familiarHospitality with CSR/Green Industry! concepts Hospitality Industry! and will go into more detail on the execution of fundamentals. However, beginners are more- Strategic than welcome Planning and -will Sales certainly Training - Strategic Planning - Sales Training benefit from the knowledge - too!Performance Outline Management of Content: Green - Performance Management Event Measurables - what can- Keynotes be measured? - Leadership Composting, Coaching - Keynotes - Leadership Coaching recyclables, Water Conservation, Energy Efficiency, How to measure it? Accountability - how toDean ensure M. what’s Savoca being said Dean M. Savoca is what’s actually done. Certifications,Performance Consultant,ReSport, Keynote, BS8901, and Trainer Eco- Performance Consultant, Keynote, and Trainer Logo. Is self-certification an option? Auditing303.333.3038 by independent 303.333.3038 agencies, ROI. Steps to [email protected] ROI: What - www.deansavoca.com is the reason [email protected] - www.deansavoca.com for even holding a Purpose.green event? Passion. What are thePossibility. specific needs Purpose. Passion. Possibility. for establishing ROI? What are the best means of measuring ROI? AcPaQ`WPSAcPaQ`WPS b]ROgb]ROg 4@334@33 EVS`SR] g]c^ZO\-
ES¸`SbVS`SeWbVRg\O[WQ`SUW]\OZQ]dS`OUS O\RQ][^`SVS\aWdS`Sa]c`QSa
AcPaQ`WPSb]ROgT]`T`SSb]USbbVSZObSab `SUW]\OZb`S\RaO\RPSab^`OQbWQSaPgdWaWbW\U eee[SSbW\Ua[OUaQ][ Colorado Convention Center The Center features: • 584,000 square feet of contiguous exhibition space • 100,000 square feet of meeting space - all on one level • 50,000 square foot ballroom and a 35,000 square foot ballroom • 5,000 seat Wells Fargo Theatre • 1,000 space parking garage • Lobby entrances with both city and spectacular mountain views The Colorado Convention Center staff looks forward to hosting one of your upcoming events.
For more information contact: 303.228.8000 or Fax 303.228.8103 • www.denverconvention.com Proud Sponsors of the 10th Anniversary Meetings Industry Council of Colorado Educational Conference and Trade Show
CONVENTIONS • MEETINGS • SPECIAL EVENTS
Audiovisual Equipment Rental Equipment Sales, Installation & Service Staging & Live Production Multi-Screen Seamless Projection Services PowerPoint, ARS, Video & Multi-Media Services Equipment Sales, Installation & Service
2130 S. Dahlia St. Image Audiovisuals, Inc. 303.758.1818 Denver, CO 80222 www.ImageAV.com 800.818.1857 10th An n i v e r s a r y Ed u c a t i o n a l Co n f e r e n c e a n d Tr a d e Sh o w
11:30 - 1:30 a m ~ Lu n ch / Ke y n o t e
Ev e r e s t , Me e t i n g s a n d o t h e r Li f e Thr e a t e n i n g Ad v e n t u r e s Brian O’Malley, CSP Brian O’Malley is an adventurer, award-winning photographer, author and a Dad. He is the author of the adventure book for children, The Secret of the Mountains. Brian was a member of the American Mount Everest West Ridge Expedition, an experience he relates in his program; “Everest…the challenge in all of us”. Brian’s adventures have taken him to South America, North America, the Himalayas, Africa, Asia... and the wilds of Denver International Airport. His home is in Colorado. His stories of human courage challenge his audiences to live life to its fullest. Brian’s continuing search for danger and excitement has brought him to be here with us today!
Today’s ever-changing business environment requires people to go where they have never been before. By applying the skills of an adventurer you will gain a new perspective on your professional challenges and opportunities. Brian O’Malley’s keynotes are a powerful blend of artistry and adventure. His multi-media presentations have entertained, inspired and energized audiences such as; The Washington Post, IBM, Kodak, State Farm, Nordstrom, Merck, National Geographic, Wells Fargo and hundreds more around the world. Stories fueled by his career experience as an expedition leader, Paramedic, Firefighter, SWAT Team officer and Wish Grantor; Brian will take you on a journey that will inspire you to face your own Mt. Everest. Brian has the unique ability to connect with an audience on a very personal level and meeting planners’ say, “This is the one program you do not want to miss.”
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w w w .Ad v e n t u r e Sp e a k i n g .c om Keynote is sponsored by The luncheon is emceed by MIC co-founder and NSA Colorado Member Scott Friedman, CSP Scott Friedman, CSP, 2004-05 President of the National Speakers Lunch is sponsored by Association and co-founding member of MIC of Colorado, is the author of 2 books and co-author of 4 others. Scott’s latest book, “Punchlines, Pitfalls and Powerful Programs - Ten Surefire Ways of Adding Humor to Your Presentations,” is the perfect resource for those looking to connect with their audience…. whoever that may be. Scott outlines effective 1:30 – 3:30 p m Tr a d e Sh o w methods for engaging and educating an audience through humor and storytelling. Pl a n n e r s & Ex h i b i to r s On l y Suppliers not exhibiting welcome on the Trade Show www.FunnyScott.com floor during the Closing Reception at 4:45 The Inverness Hotel and Conference Center Denver
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