Belief in Mean Reversion and the Disposition Effect: An Experimental Test By Peiran Jiao* Claremont Graduate University Current Version: October 28, 2013 Abstract The disposition effect refers to the investors’ tendency to disproportionately sell more gaining assets than losing ones. This paper experimentally evaluates two of its important competing behavioral mechanisms: belief in mean reversion and prospect theory. In the experiment, fully 61% of the participants significantly exhibited the disposition effect. I use the participants' elicited risk preferences, and beliefs about price movements to explain their selling decisions, and find that belief in mean reversion alone explains 17% of the between-subject variation in the disposition effect. The prospect theory parameters and demographic variables turn out to be insignificant after controlling for beliefs. Additionally, the results from a goodness-of-fit test on the predicting performance of the two models also favor the belief mechanism. JEL classification: C91, D03, G02 Keywords: the disposition effect, belief in mean reversion, prospect theory, experimental test ________________________ * Department of Economics and Center for Neuroeconomics Studies, Claremont Graduate University, 150 East 10th Street, Claremont, CA 91711-6165 (e-mail:
[email protected]). The author thanks Paul Zak, Joshua Tasoff, Sean Flynn, and participants at the 2013 Bay Area Behavioral and Experimental Economics Workshop, the Western Economics Association International 2013 annual conference, and the Economic Science Association 2013 North-American conference for helpful comments on the manuscript. 1 I. Introduction Despite the common adage to “let your profits run and cut your losses,” which has been embedded in various forms of investor education, individual investors in the financial markets often do the opposite.