ESTD. 1994

Communication4.0

3RD NATIONAL MEDIA CONCLAVE-2019 COMMUNICATION 4.0 COMMUNICATION IN A DIGITAL AGE 21-23 November, 2019 | , , India 3RD NATIONAL MEDIA CONCLAVE-2019 COMMUNICATION 4.0 Communication4.0 COMMUNICATION IN A DIGITAL AGE 21-23 November, 2019 | Bhubaneswar, Odisha, India

PREFACE:

The digital age arrives with a set of big communication challenges for traditional mainstream media: new relations with audiences (interactivity), new languages (multimedia) and a new grammar (AI). But this media revolution not only changes the communication landscape for the usual players, most importantly, it opens the communication system to a wide range of new players. As far as enterprises, institutions, administrations, organizations, groups, families and individuals start their own online presence, they become “media” by their own, they also become “sources” for traditional media, and in many cases, they produce strong “media criticism”: opinion about how issues are covered by legacy media and delivering of alternative coverage. Blogs and social media represent the ultimate challenge for the old communication system because they integrate both: the new features of the digital world and a wide democratization in the access to media with a universal scope. In fact, artificial intelligence, long confined to advanced tech projects, is increasingly prevalent in objects as mundane as household appliances and as ubiquitous as smart phones. Several smart phones today have AI capabilities that auto-adjust the camera to capture the best picture, as well as predictive texting and machine-learning, enabled call screening, offering a preview into the coming Fourth Industrial Revolution. That revolution is well underway and is seeing technological breakthroughs in a wide range of fields, including robotics, artificial intelligence, nanotechnology, the Internet of Things, fifth- generation wireless technologies and additive manufacturing/3D printing, among many others. As the First Industrial Revolution used steam power to replace people in manufacturing, the Second replaced steam power with electric power, allowing for mass production. The Third utilized electronics and information technology to automate production. This so-called Fourth Industrial Revolution will combine aspects of each of these previous revolutions by blurring the lines between the physical, digital and biological spheres. The result is a transformation of technological speed, impact, adoption and relevance that has no historical precedent. The Fourth Industrial Revolution's exponential pace is not only disrupting nearly every industry globally, but also fundamentally transforming entire systems of production, management and governance. Artificial Intelligence, Virtual/ Augmented /Mixed and Hyper Realities, 3/4/5/6/7D, Man-Machine interface are no longer figments of the imagination of Science Fiction writers. They are here and rapidly becoming available for daily use. The question, therefore is, what happens to human communication as we know it? Is Humanity disappearing for good? Is this a fair price to pay for technological advancement? How is it affecting Language, Knowledge and Society at large? These are some of the questions this conclave will explore. RD 3 NATIONAL MEDIA CONCLAVE-2019 Communication4.0 CALL FOR SUBMISSION OF PAPERS CONCLAVE THEME “COMMUNICATION IN A DIGITAL AGE” SUB-THEMES £ Community Connect & Communication £ New ethics of the new age communication 4.0:Are the voices audible? 4.0 £ Impact of Communication 4.0 on Senior £ Cyber Security & Communication 4.0: Citizens Issues & Challenges – Are we safe? £ Is Development Communication still £ The Story of Story Telling in Digital Age: relevant in the age of the virtual? Indigenous knowledge systems £ Imagine Communication 5.0 and impact of the proliferation of digital media. £ Gandhiji's Nation, Nationalism & Nationhood £ Corporate Governance /Communication in £ Politics & Elections in the Digital Age Industry 4.0. £ Fake News or Fake Journalism : Is this the £ Has the digital revolution shattered the slab outcome of the digital age sealing of gender equality? £ Cultural Diffusion and Cultural Diversity in £ Emerging Job Roles & Skills Needed in the a Digital World digital era £ Culture in Transition today £ New media technologies and their impact £ Media Literacy in Traditional, Digital and Virtual on children. World OBJECTIVES OUTCOMES £ Inviting media educators to provide them £ Inclusion of communication for the platform to discuss Communication development and Communication 4.0 as 4.0 and its impact subjects in universities and other academic institutions as integral part of course £ Mainstream media professionals and communication experts to prepare curriculum inclusive roadmap to carry out the £ programme at the grassroots level Media will be sensitised on the importance and impact of Communication 4.0 £ To discuss the impact of communication communication in the progress of India 4.0 on human communication £ Increase in participatory processes that £ To analyse digital communication’s role in actively engage the poorest groups and language, knowledge and society accelerate effective responses to development challenges £ To identify communication challenges for traditional mainstream media & solutions £ Increased participation of media in £ Explore new technologies and best development decisions, debates and practices for development decision-making processes. SUBMISSION GUIDELINES Abstract should be within 400 words and it must contain proper title, author's profile, background of the study, objectives, methodology and findings. The full paper should not exceed 3000 word limit. Abstracts and papers should be written in English (UK only) & Hindi (Mangal) and submitted in MS word format. Selected papers will be published. RD 3 NATIONAL MEDIA CONCLAVE-2019 Communication4.0

ATTRACTIONS PARTICIPANT PROFILE HIGHLIGHTS

£ Inaugural Ceremony £ Academia 2 83 abstracts received £ Plenary Sessions £ Media Professionals 0 52 abstracts published £ 1 54 full papers received £ Communication Professionals Technical / Paper £ Media Critics 7 41 full papers published £ Reading Sessions £ Policy Markers 2 100 abstracts received £ Culture Evening £ Bureaucrats £ 0 86 abstracts published £ Research Scholars Valedictory Ceremony £ Students 1 70 full papers received 8 59 full papers published INSTRUCTIONS FOR CONTRIBUTORS

£ Prospective Contributors are invited to submit quality manuscripts written in either English or Hindi. £ All submissions should be made in MS word format. £ The manuscript should not exceed 3000 word. For English manuscript, only 12-point Times New Roman font will be allowed. For Hindi manuscript, only 12-point Mangal font will be allowed. £ All submission will be peer-reviewed by experts from the field of media and communication based on originality, significance, quality and clarity. £ The cover page of a manuscript should contain the title of the paper, name (s), designation (s), official address (es), e-mail address (es), mobile number (s) and brief biographical note (s) of the contributor (s). £ The first page of the manuscript (after the cover page) should contain the title, the abstract and three to four keywords. £ Endnotes should be kept to a minimum and be numbered consecutively throughout the text with Arabic numerals in superscript. £ References and cited works should strictly follow the APA style. £ Papers that focus on the seminar theme would be given priority in the selection process.

REVIEW OF MANUSCRIPTS IMPORTANT DATES

£ The manuscripts will be final and binding in all £ Last date of submission of abstracts: 10th September respects. £ th £ Formatting, publishing and presentation of final papers: Intimation of Acceptance: 15 September The accepted final papers may be published in the form £ Last date of submission of full papers: th of a book as a part of the conclave proceedings with 10 October ISBN publication . This book will be given to all the £ 3rd National Media Conclave: 21-23 November delegates either electronically or in hard copy. This book will also be duly forwarded to policy-drafting.

SUBMISSION E-MAIL ID : [email protected]

Advisors Patrons Chairperson Co-Chairpersons

Shri Dr Soumendra Mohan Patnaik Prof. Upendra Padhi Dr. Sisir Basu Hon'ble Member of Vice-Chancellor, Professor and Head, DJMC, Director, Institute of Media Studies Banaras Hindu University & Editor, Prajatantra Prof. Chandrabhanu Pattanayak Utkal University, Bhubaneswar Director, Institute of Knowledge Societies, Dr. Tapati Basu Professor, University of Calcutta Dr. Achyuta Samanta Centurion University Hon'ble Member of Lok Sabha Dr. Sunil Kanta Behera Secretaries Dr. N. Usha Rani & Founder of KIIT & KISS Professor of Eminence,Tezpur Central University, Assam Professor, University of Dr. Ambika Sankar Mishra Mysore Prof. B. P. Sanjay Assistant Professor, Pro Vice-Chancellor, University of Centurion University Mira K Desai Professor, Communication Dr Jayant Swain, Dept., SNDT Women's Convenor Co-convenor Assistant Professor, University, Mumbai Manoranjan Panda Sanjogita Mishra PG Department of J&MC, Ravenshaw University Course Coordinator, Senior Manager, Rajesh Mahapatra MJMC, Institute of Media Studies Tata Community Initiative Trust Senior Journalist

ORGANISERS Communication4.0

nstitute of Media Studies, popularly known as IMS, was founded in 1994. The Institute is Iaffiliated to Utkal University and recognized by the Government of Odisha. Over these years, IMS has been committed to excellence in higher education ESTD. 1994 foraying into diversified disciplines of learning. It has steadily evolved into a world class academic institution recognized for the experiential learning it offers, the competent and compassionate faculty, the stellar media laboratories, academic vibrancy and cosmopolitan culture. Since its inception, it has been producing trained media, social, financial and industrial professionals while the institute has blossomed into a center of excellence in media studies as well as in social and management studies. The institute has a state-of-art campus in the heart of Bhubaneswar. Known for its creative dynamism and flexibility, the IMS offers varied programmes blending skill development and value orientation to shape the career of students and develop holistic personality to be privileged members of the civil society.

tkal University also known Ua s Va n i Vihar is the Welcome to City of Temples o l d e s t university We welcome all to our wonderful in Odisha and the 17th- city, Bhubaneswar - bequeathed oldest university in India with temples, monuments, art, located in Bhubaneswar. culture and a glorious heritage. It Utkal University known as the i s t h e gateway to the scenic, serene and Mother University in the State s u b l i m e Odisha – a perfect blend of the has a distinguished history. The ancient and modern. Come for the unique Utkal University Act, 1943 came into experience called Bhubaneswar, Capital City of force clearing the way for the Odisha, enjoy the warmth & hospitality of our people. foundation of the university on You will fall in love. November 27, 1943. Traditionally, Utkal University has always been a symbol of It is the largest city of the State, and has become the center of human empowerment and index of economic and religious importance in the region. Bhubaneswar is intellectual advancement of state of called the Temple city of India, due to the presence of large Odisha. It had secured an A+ grade numbers of magnificent temples and architectural heritage. The b y s c o r i n g 3 . 5 3 C G PA modern city of Bhubaneswar was designed by the German (Cumulative Grade Point architect Otto Konigsberger in 1946. Like Chandigarh and Average) during assessment Jamshedpur; it is one of the first planned cities of India. by National Assessment and The city, with an abundance of greenery and an efficient Accreditation Council (NAAC) civic body has become one of the cleanest and greenest in 2016. Utkal University is the cities of the country. Emergence of the city as a major center only higher education institution in for IT industry, higher education and advanced medical care the State with an A+ NAAC grade and has made Bhubaneswar one of the fastest developing cities of Category 1 status by the UGC. India in recent years.

To visit Conclave Secretariat, Institute of Media Studies (IMS), Conclave website, Scan OCHC Complex, Unit-3, Kharvel Nagar, Bhubaneswar-751001, Odisha, India QR code [email protected] inmc2019 inmc2019 9556815286 imsodisha www.inmc.org.in