SWPACA 2019 Final Program
Southwest Popular/American Culture Association 40th Annual Conference February 20-23, 2019 — Albuquerque, New Mexico Welcome & 2019 Southwest Popular/American General Info Culture Association Conference ¡Bienvenidos a Albuquerque! We are so pleased to have you with us this week! In 1979, Michael Schoenecke and Peter Rollins began an adventure, founding the Southwest/Texas Popular/American Culture Association and establishing the annual meeting, an event which has continued for forty years and brings us all together this week in Albuquerque. In these decades, thousands of scholars have joined their colleagues in the study and celebration of popular culture, some as first-time conference-goers, others as established scholars in their respective fields. All have contributed to the strength of this conference and organization, and we are honored to have you with us as we celebrate this milestone. This week, we will be reflecting on the foundations upon which the organization, and popular culture studies more broadly, were founded, and we will be looking ahead to the future of the Southwest Popular/American Culture Association, which we trust will be equally long and successful. Please join us Thursday evening at 6:00pm (Grand Pavilion VI) at the annual Peter C. Rollins Book Award and Student Awards Ceremony, where long-time members of the association will share their thoughts on the state of popular culture studies and where we will recognize the next generation of scholars and their work. We are additionally pleased to welcome Pam Houston, author of Cowboys Are My Weakness and the recently-released Deep Creek, among other works, as our conference Keynote speaker, Friday at 7:00pm, following our annual Fire and Ice Reception/40th Anniversary Celebration in Grand Pavilion IV-VI.
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