Media Report 2016

Att doc_5.2.2

Report for January 21—February 17

SECTION 1: OUTLINE OF NEWS MEDIA COVERAGE

1. Article: “Getting Creative at your Deep Cove Crier February 2016 Pg. 2 Library” 2. Online Paper Edtech Global Daily January 26, 2016 Pg. 4 3. Online Paper Ignite Leadership February 7, 2016 Pg. 5 Now 4. Mention in Article: “10 Most Vancouver Sun February 17, 2016 Pg. 6 Popular TED Talks”

SECTION 2: SOCIAL MEDIA STATISTICS 1. Facebook Statistics January 21-February 17 Pg. 7 2. Twitter Statistics January 2016 Pg. 8

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Media Report 2016

SECTION 1: OUTLINE OF MEDIA COVERAGE 1. Article: “Getting Creative at the Library” Type: Article Outlet: Deep Cove Crier Date: February 2016 Link: The Deep Cove Crier is now available online! http://www.nsnews.com/deep-cove-crier/at-your-library-getting-creative-at-parkgate-library-1.2170707

Description: The Library has a regular article in the Deep Cove Crier, a monthly newspaper circulated in the Deep Cove/Seymour area. The newspaper is mainly real-estate focused, with regular articles contributed by the Library, North Vancouver District Mayor Richard Walton, North Vancouver-Seymour MLA Jane Thornthwaite and others.

At Your Library “Getting Creative at the Library” By Meghan Crowe What does it mean to be creative?

For some, being creative is a much easier process. For those who don’t self-identify with being the “creative type,” it may be harder to tap into the imagination. Well, Parkgate Library and the NVDPL want to help District of North Vancouver residents explore their creative spirit, starting this February.

Unlock your creativity at a free 12-week course with Yas Azarpajouh, a Martha Beck Life Coach. The workshop, titled Accessing Your Creative Silent Voice: A Course on Unblocking Creativity, aims to get local residents thinking outside the box. Azarpajouh believes that everyone has a creative silent voice within them: “a voice that over the years has whispered to us to write, paint, sing, play an instrument, take acting lessons, direct a short film, try ice dancing, perform on stage, build something with our hands, or start a business.”

She argues that over time, this voice is muted by our fear. Throughout this weekly course, participants are encouraged find their inner creativity and think uninhibitedly.

If you enjoy the creative process, but don’t want to delve into it for yourself, then join author and artist Lex Alfred Hedley at Parkgate Library on Feb. 24 for a multimedia presentation of his watercolours and discussion of his books.

The NVDPL has a jam-packed event line up this February, and if getting creative is what you’re looking for there’s a lot more to enjoy. Teens can take a Comic Book Making Workshop at Lynn Valley Library with a local graphic designer, children can listen to a Valentine’s Day story and work on a craft with talented author Sara Gillingham at Capilano Library, and there’s even a live musical performance from the North

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Media Report 2016

Vancouver Community Band at Lynn Valley Library. Not to mention, as an added bonus, Lynn Valley Library will be open on Family Day

from noon to 5 p.m., so you can celebrate your family and get creative with your literature choices!

Need more info? Visit nvdpl.ca for registration and event details.

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Media Report 2016

2. Online Paper: EDTECHGLOBAL Daily Type: Re-share of NVDPL Tweet Outlet: EDTECHGLOBAL Daily Online Newspaper Date: January 26, 2016 Link: http://paper.li/bcbailey64?edition_id=a7429b00-c4ab-11e5-9951-0cc47a0d1609

Description: An online collection of relevant tweets. The NVDPL posted an article regarding the CBC’s Canada Reads competition, which was picked up by this online paper started by Instituional Research Analyst at Capilano University, Brian Bailey. Image of EDTECHGLOBAL Daily for January 26, 2016:

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Media Report 2016

3. Online Paper: Ignite Leadership Now Type: Re-share of NVDPL Tweet Outlet: Ignite Leadership Now online paper Date: February 7, 2016 Link: http://paper.li/ignitesolutionz/1314042644?edition_id=938b60d0-cdc3-11e5-a5cc-0cc47a0d1609

Description: An online collection of relevant tweets. The NVDPL posted a tweet promoting a Library program (Accessing Your Creative Silent Voice: Unblocking Creativity), which was promoted by Catherine Rocheleau’s online paper

Image of Ignite Leadership Now online paper for February 7, 2016:

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Media Report 2016

3. Mention in Article: “10 Most Popular TED Talks” Type: Article Mention Outlet: The Vancouver Sun Date: February 17, 2016 Link: http://www.vancouversun.com/life/photos+most+popular+talks/11725595/story.html

Description: The Vancouver Sun posted an article on the popular TED Talks

Article Text:

“Do schools kill creativity? How do orgasms work? These 10 talks (plus two bonus entries) have been viewed and shared the most by TED fans.

VIEW MORE PHOTOS HERE, or if you're using a mobile app, tap the story image and swipe.

Some 70 more speakers are featured at the annual, sold-out TED Talks, taking over Vancouver Convention Centre, Feb. 15 to Feb. 19. (About 1,300 people are expected from about 58 countries.)

But if you didn’t score one of the $11,600 tickets, you can hear speakers like Al Gore, AirBnB cofounder Joe Gebbia, and Gates Foundation’s Sue Desmond-Hellmann for free at dozens of venues.

TED, which moved the event from California to Vancouver three years ago, says the goal for attendees is to submerse themselves in “ideas worth spreading.”

Where to Watch Ted for free: Vancouver Public Library – Main Branch, Kitsilano Branch – Vancouver Public Library, Renfrew Branch – Vancouver Public Library, River District Community Centre, One Earth, Potluck Cafe Society, The Wolrige Foundation, Vancouver Writers Fest, The University of British Columbia, Burnaby Public Library, Coquitlam Public Library, New Westminster Public Library, Surrey Libraries, Douglas College, Richmond Public Library, North Vancouver City Library, Vancouver Island Regional Library, West Vancouver Memorial Library, Port Moody Public Library, Whistler Public Library, Langara College, Burnaby North Secondary, McMath School, Hugh Boyd Secondary School, H.J. Cambie Secondary School, A.R. MacNeill Secondary School, North Vancouver District Public Library, J. N. Burnett Secondary School, Richmond Secondary School, Hugh McRoberts Secondary School, Inquiry Hub Secondary School, School District 43, Grouse Mountain.”

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Media Report 2016

Section 2: Social Media Statistics and Highlights

1. Facebook Statistics January 21-February 17 Total Likes: 1329 (+67) Post Clicks: 388 Total Reach: 16,825

Total Likes, Comments and Shares: 320

Top Facebook Post

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Media Report 2016

Reach: 568, with 10 likes, 1 comment, and 1 share This was an organic post with no additional boost.

2. Twitter Statistics January 2016 Tweets: 41 Profile Visits: 309 Mentions: 29 Followers: 1884 (+16) Total Impressions: 12.5k

Top Tweet earned 652 impressions Mayor Richard Walton will be at Lynn Valley Library on January 12. Come for an informal chat at 10:45am. pic.twitter.com/zOVIvGNxXh

6 RTs 1 Favourite

Top mention earned 33 engagements

North Van District@NVanDistrict Jan 29 MT @nvdpl: Welcome, 2016 NVDPL Board! David Porter is elected Chair, Linda Munro Vice Chair. ow.ly/XGSx0 pic.twitter.com/nzD9t2xSfD

This photo was originally posted to the NVDPL Twitter account, and shared as a “modified tweet” by the North Vancouver District Twitter account.

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