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ENGAGED, at LAST Changing Times for Campus Leadership 20130812-NEWS--1-NAT-CCI-CL_-- 8/9/2013 3:34 PM Page 1 $2.00/AUGUST 12 - 18, 2013 Changing times for campus leadership INSIDE: A look at the exit dates for nancially hard-pressed university Local university president departures reflect U.S. trends six prominent university presidents in after three years at the helm. Ohio. Page 17 Moreover, longtime Cuyahoga By TIMOTHY MAGAW would step down from the helm of dramatically alter higher education Community College president Jer- [email protected] the University of Akron next sum- in the state of Ohio, particularly in would step down next summer after ry Sue Thornton, a fixture in the mer after 15 years on the job was the northeastern part of the state. seven years on the job. Youngstown Ohio higher education landscape Luis Proenza’s bombshell an- the latest in a series of presidential Last spring, for instance, Kent State’s Cynthia Anderson this sum- for the last two decades, stepped nouncement last week that he shakeups that have the potential to State’s Lester Lefton announced he mer vacated the top post at the fi- See TIME Page 17 ‘Reset’ by PD is puzzling to many Top executives say newspaper isn’t abandoning print with digital focus By JAY MILLER [email protected] The first installment in an exten- sive investigation by two Plain Deal- er reporters on the failure of Cleve- land police to follow up on medical evidence gathered from rape victims over two decades rolled out last Monday, Aug. 5. JOHN REID But not in The Plain Dealer, which Browns vice president of fan experience and marketing Kevin Griffin, left, speaks with “Cleveland Browns Daily” co-host Vic Carucci on the field prior to the team’s for decades has been the dominant preseason opener Thursday, Aug. 8 at FirstEnergy Stadium. daily news medium in Northeast Ohio. Instead, it appeared on Cleve- By KEVIN KLEPS land.com, the website owned, like [email protected] The Plain Dealer, by Advance Publi- cations Inc. he conversation began on May 30, 22 days af- The newspaper’s print home deliv- ENGAGED, ery subscribers didn’t even receive a ter Kevin Griffin was hired as the Cleveland Browns’ vice president of fan experience and home-delivered paper that day. Print- marketing, a position created by the team’s only readers were unaware until they Tnew regime to fill a void much larger than any hole received their Sunday, Aug. 11, news- forged by All-Pro left tackle Joe Thomas — the fran- paper that Leila Atassi, Rachel Dissell AT LAST and 16 others in the news organiza- chise’s disconnect with its rabid fans. Mr. Griffin, whose position is a rare one in profes- tion had invested months of work cre- New hire Kevin Griffin is giving sional sports, received a tweet in late May from ating a multimedia package called @NotSCCleveland, a “SportsCenter” parody account. “Reinvestigating Rape.” the Browns’ rabid fans their say See ENGAGED Page 7 See PD Page 9 32 SPECIAL SECTION 7 SMALL BUSINESS NEWSPAPER Crowdfunding is challenging, but can give Entire contents © 2013 74470 83781 entrepreneurs a needed boost ■ Pages 11-15 by Crain Communications Inc. Vol. 34, No. 32 0 PLUS: ADVISER ■ TAX TIPS ■ SUMMER FESTIVALS ■ & MORE 20130812-NEWS--2-NAT-CCI-CL_-- 8/9/2013 12:02 PM Page 1 2 CRAIN’S CLEVELAND BUSINESS WWW.CRAINSCLEVELAND.COM AUGUST 12 - 18, 2013 COMING NEXT WEEK SOCIALLY AWKWARD Know what U.S. CEOs really don’t like? Social media. A new study from Let’s make a deal CEO.com and business software firm Domo finds that 68% of Fortune 500 A number of local attorneys CEOs have no presence at all on any of the four major social networks — 700 W. St. Clair Ave., Suite 310, Facebook, Google+, LinkedIn or Twitter. There is some growth in usage among Cleveland, OH 44113-1230 and judges have set up the CEOs in three of the four platforms, with only Facebook declining in Phone: (216) 522-1383 shop as mediators in recent popularity in 2013 from 2012. Here’s a breakdown of the numbers, which Fax: (216) 694-4264 years to meet a growing includes CEOs on multiple social networks: www.crainscleveland.com Publisher/editorial director: demand in the field. In next Brian D. Tucker ([email protected]) Social network Fortune 500 Fortune 500 Change Associate publisher/editorial: week’s Legal Affairs section, CEO users, 2013 CEO users, 2012 John Campanelli ([email protected]) Crain’s will look at that trend and much more, including nurses Editor: Mark Dodosh ([email protected]) with law credentials. Facebook 35 38 -7.9% Managing editor: Scott Suttell ([email protected]) Sections editor: REGULAR FEATURES Google+ 5 4 +25% Amy Ann Stoessel ([email protected]) Assistant editor: Kevin Kleps ([email protected]) Classified ....................21 Letter............................8 LinkedIn 140 129 +8.5% Sports Editorial ........................8 Milestone ....................22 Senior reporter: Twitter 28 18 +55.6% Stan Bullard ([email protected]) From the Publisher ........8 Reporters’ Notebook....22 Real estate and construction Reporters: Going Places ...............10 The Week ....................22 ■ Source: CEO.com Jay Miller ([email protected]) Government Chuck Soder ([email protected]) Technology Dan Shingler ([email protected]) Energy, steel and automotive Tim Magaw ([email protected]) Health care and education Michelle Park ([email protected]) Finance Rachel Abbey McCafferty ([email protected]) Manufacturing and energy Research editor: Deborah W. Hillyer ([email protected]) Cartoonist/illustrator: Rich Williams Marketing director: Lori Yannucci Grim ([email protected]) Events Manager/Operations & Logistics: Christian Hendricks ([email protected]) Events Manager/Promotions & Sponsor Relations: Jessica Snyder ([email protected]) Advertising director: Nicole Mastrangelo ([email protected]) Senior account executive: Adam Mandell ([email protected]) Account executives: Dawn Donegan ([email protected]) Andy Hollander ([email protected]) Lindsie Bowman ([email protected]) John Banks ([email protected]) Sales and marketing assistant: Michelle Sustar ([email protected]) Office coordinator: Denise Donaldson ([email protected]) Digital strategy and development manager: Stephen Herron ([email protected]) Web/Print production director: Craig L. Mackey ([email protected]) Production assistant/video editor: Steven Bennett ([email protected]) Graphic designer: Lauren M. Rafferty ([email protected]) Billing: Susan Jaranowski, 313-446-6024 ([email protected]) Credit: Todd Masura, 313-446-6097 ([email protected]) Crain Communications Inc. Keith E. Crain: Chairman Rance Crain: President If your business needs a forklift, RATES AS LOW AS Merrilee Crain: Secretary Mary Kay Crain: Treasurer you need a loan from US. William A. Morrow: Executive vice president/operations % Chris Crain: Executive Vice President, Director of U.S. Bank works hard to tailor the right solutions for your business. With the APR* Strategic Operations 2.49 Brian D. Tucker: Vice president help of a trusted U.S. Bank Business Banking specialist, you can manage your Paul Dalpiaz: Chief Information Officer cash flow, payments, and loans for future growth. Straight business talk that QUICK LOAN Dave Kamis: speaks to your business, so more business owners like you can get what they Vice president/production & manufacturing Mary Kramer: Group publisher need to move forward. G.D. Crain Jr. Founder (1885-1973) Mrs. G.D. Crain Jr. Chairman (1911-1996) Call Jerry Archambault Subscriptions: In Ohio: 1 year - $64, 2 year - $110. Outside Ohio: 1 year - $110, 2 year - $195. Single copy, Business Banking $2.00. Allow 4 weeks for change of address. For subscription information and delivery concerns send 216.623.5975 correspondence to Audience Development Department, Crain’s Cleveland Business, 1155 Gratiot Avenue, Detroit, Michigan, 48207-9911, or email to custom- [email protected], or call 877-824-9373 (in the U.S. and Canada) or (313) 446-0450 (all other locations), or fax 313-446-6777. Reprints: Call 1-800-290-5460 Ext. 125 branch usbank.com/smallbusiness Audit Bureau of Circulation *Applications subject to credit approval. The 2.49% rate applies to new or used vehicles & equipment loans up to 80% LTV and terms up to 36 months for credit qualified applicants. Disclosed rate reflects 0.50% discount based on automatic monthly payments from a U.S. Bank Business Checking account. Standard fees apply. Advertised rate is as of June 1, 2013 and subject UP change without notice. Some restrictions may apply. Deposit products offered by U.S. Bank National Association. Member FDIC, ©2013 U.S. Bank 20130812-NEWS--3-NAT-CCI-CL_-- 8/9/2013 3:38 PM Page 1 AUGUST 12 - 18, 2013 WWW.CRAINSCLEVELAND.COM CRAIN’S CLEVELAND BUSINESS 3 INSIGHT Bold CEO isn’t afraid to fail Boutros has set lofty MAN WITH A PLAN A look at a few of goals for struggling MetroHealth president and CEO Dr. Akram MetroHealth and is Boutros’ aggressive goals for 2013: inspiring his staff ■ Finishing the year with a $15 million profit. By TIMOTHY MAGAW ■ Increasing patient [email protected] satisfaction rates from the 15th to the 45th percentile. Although he was MetroHealth’s sec- ■ Achieving the top performance on ond choice to become its next president every quality measure. and CEO, the gregarious and blunt Dr. ■ Being certified as an accountable care Akram Boutros has taken the reins of the organization by the Centers for Medicare hard-pressed public health system as if and Medicaid Services. he was destined for the job. For instance, when asked what he thought so far of Dr. Boutros’ perfor- And while he’s only been on the job for mance, Thomas McDonald, chair of the just more than two months, Dr. Boutros’ health system’s board of trustees, told fingerprints are all over the organization, Crain’s, “I couldn’t be happier, and I’m having steered a process to retool Metro- glad we missed out on Brennan,” refer- Health’s mission and values statements ring to Dr.
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