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Join the Change a New Era of Table Tennis Is Here JOIN THE CHANGE A NEW ERA OF TABLE TENNIS IS HERE. THE WORLD’S GREATEST PLAYERS UNDER THE SPOTLIGHT HELD AT MAJOR LANDMARKS & ICONIC LOCATIONS TO SHOW OFF YOUR CITY PRESTIGIOUS CUP FINALS ANTICIPATED BY MILLIONS OF FANS WORLDWIDE TABLE TENNIS ACTIVATION & ENTERTAINMENT ENGAGING LOCAL COMMUNITIES AND FANS WTT SERIES 2 A NEW ERA OF TABLE TENNIS 3 WELCOME TO WTT World Table Tennis (WTT) heralds a new era of professional WTT is excited to be releasing its new event structure that table tennis with the WTT Series showcasing the sport’s best will showcase the phenomenal talent of world-class table and up-and-coming table tennis stars across 34 enthralling tennis stars in a fresh, dynamic and entertainment-driven events around the world. setting. A different approach will be taken to reshape the ITTF’s current properties into a bigger, bolder and modern The WTT Series comprises a new event structure that will structure, set for a new place in the ever-evolving sports feature four Grand Smashes as the pillars of the sport, eight industry. single-table, single-gender WTT Champions events, the WTT Contender Series and the season-ending WTT Cup Finals, all All WTT events will have entertainment at their core, giving of which will entertain fans and inspire future generations of fans a unique experience to not only watch the world’s best players. table tennis players, but also be engaged at the highest level through local and international entertainment to set WTT events are designed to: adrenaline levels higher than ever! MA LONG [CHINA] 32 years old. ENGAGE GLOBAL COMMUNITIES AND FANS These events are not only for the modern sports fan, but all Reigning world and DELIVER FAN & ENTERTAINMENT CENTRIC people who love to be entertained. We want to take every Olympic champion. MODERN SPORTING EVENTS sports fan and turn them into a table tennis fan so that they Followers on Weibo: over 3.5million SHOWCASE YOUR CITY’S ICONIC LOCATIONS can understand and admire this great sport. With events AND LANDMARKS spread around the globe, WTT wants people who have never BE PART OF A TOP 10 GLOBAL SPORT - had the opportunity before to experience live table tennis. RE-IMAGINED, RE-ENERGISED AND RE-DEFINED CREATE STARS OF THE FUTURE With innovative venues and exciting locations, WTT will blend together world-class action with engaging off-court The WTT Series is complemented by our WTT Feeder and entertainment and activities to create a new era for the sport. WTT Youth Series events that creates a pathway allowing players to create their journey from day one to World No.1 through World Table Tennis. 4 A NEW ERA OF TABLE TENNIS 5 STATS LIVE TV BROADCAST 135+ COUNTRIES HUGO CALDERANO [BRAZIL] 25 years old. TV VIEWERS First player from the South American continent to secure a top 10 spot in the world rankings. 2014 YOG bronze medallist (first 1.068 BILLION medal for Brazilian table tennis in an Olympic competition), 2-time Pan ACCUMULATIVE AUDIENCE American Games champion, 2-time OVER 250M FROM MAJOR EVENTS [ 2019 ] Pan American Cup champion. TV HOURS 7,000 SOCIAL MEDIA FANS 5.2 MILLION SOCIAL MEDIA IMPRESSIONS 2.5 BILLION OVER 300M FOR MAJOR EVENTS [ 2019 ] STATS 6 A NEW ERA OF TABLE TENNIS 7 GLOBAL FANDOM GLOBAL FANDOM EUROPE ASIA-PACIFIC 519 MILLION NORTH AMERICA 11% PLAYS, FOLLOWS OR BOTH 4% 77% MODERATELY MALE-SKEWED 59% VS 41% FAN DEMOGRAPHIC BREAKDOWN YOUNG & MIDDLE INCOME 22% 45% 29% 4% HIGHLY EDUCATED MIDDLE EAST <24 25 - 40 YEARS 41 - 55 YEARS > 56 + WELL-INFORMED & AFRICA LATIN-AMERICA 5% 3% 8 A NEW ERA OF TABLE TENNIS 9 HONG KONG JAPAN KOREA TAIPEI SINGAPORE DOO HOI KEM // 23 MIMA ITO // 19 JEON JIHEE // 28 CHENG I-CHING // 28 FENG TIANWEI // 33 WORLD RANKING 15 WORLD RANKING 2 WORLD RANKING 16 WORLD RANKING 8 WORLD RANKING 9 Won 2 medals at the 2014 Summer Most prolific female Japanese player The front runner of South Korea’s Women’s Singles Quarter-finalist at Clinched Singapore’s first ever Youth Olympics and gold medal contender Women’s Team the Rio 2016. Olympic Medal USA PUERTO RICO INDIA CHINA CHINA LILY ZHANG // 24 ADRIANA DIAZ // 20 MANIKA BATRA // 25 LIU SHIWEN // 29 DING NING // 30 WORLD RANKING 27 WORLD RANKING 19 WORLD RANKING 63 WORLD RANKING 4 WORLD RANKING 6 5-time US National Champion First Puerto Rican female player to The best player in India, leading the 5-time Women World Cup Champion 3 Time World Champion, Olympic qualify for the Sunmer Olympics team to greater heights Gold Medalist, the most recent player to achieve Grand Slam! HONG KONG JAPAN SWEDEN TAIPEI SINGAPORE ALL AROUND THE WORLD ALL AROUND WONG CHUN TING // 28 TOMOKAZU HARIMOTO // 17 MATTIAS FALCK // 28 LIN YUN-JU // 18 KOEN PANG // 17 WORLD RANKING 21 WORLD RANKING 4 WORLD RANKING 8 WORLD RANKING 7 WORLD RANKING 159 HEROES Best Results: Top 10 WR in 2016 Youngest player in history to win Created the biggest upsets in the The upcoming teen prodigy, 2019 SEA Games Gold Medalist, and World Tour Men Singles title at 2019 World Table Tennis winner of T2 Diamond Johor Bahru is ranked 4 in the Under 18 category the age of 14 Championships and made it to the at the age of 18. finals FEATURING TABLE TENNIS STARS FROM FROM TENNIS STARS TABLE FEATURING NATIONAL NATIONAL USA GERMANY INDIA CHINA ENGLAND KANAK JHA // 19 TIMO BOLL // 40 GNANASEKARAN SATHIYAN // 27 MA LONG // 32 LIAM PITCHFORD // 26 WORLD RANKING 27 WORLD RANKING 11 WORLD RANKING 31 WORLD RANKING 3 WORLD RANKING 15 The first American born in the 2000s 8-time European Championship gold The best player in India, leading the Holds the record for most consecutive Defeated the World No. 1 Xu Xin at the to compete in the 2016 Olympics. medalist, one of the best European team to greater heights months spent as World Number 1., 2019 Qatar Open players of all time. with more Men’s Singles titles than any other player 10 A NEW ERA OF TABLE TENNIS 11 GLOBAL STARSOF THE SPORT 12 A NEW ERA OF TABLE TENNIS 13 BENEFITS OF HOSTING BENEFITS OF HOSTING ECONOMIC IMPACT WTT events will bring extensive economic benefit through sports tourism. Tangible financial and economic impacts via hotel bed nights & associated spending, destination marketing 1 and community engagement. LIFESTYLE As a non-intensive infrastructure or equipment sport, Table Tennis is truly accessible to all. WTT events will encourage fans and communities to play leading to better health and social 2 outcomes for your city. LEGACY Through hosting WTT events your city will be giving opportunities to home-grown talent ensuring that they are ability to participate in these highly competitive events and creating local, regional 3 or national superstars who will in turn become role models for future generations of Table Tennis players. See how WTT can deliver these benefits here. 14 A NEW ERA OF TABLE TENNIS 15 GLOBAL PROMOTION INTEGRATED MARKETING Event hosts will be supported by the WTT team and its Event hosts will have access to a full suite of services to GLOBAL partners in line with industry best practices to elevate the ensure that marketing on the local and global level is aligned. marketing and commercial potential of the events to the next level. WTT has partnered with Endeavour-owned sports marketing With a new fan-centric approach to the events, followers will agency IMG for the global production and distrubtion of PROMOTION be exposed to different touchpoints of WTT events year-round WTT’s broadcast rights. WTT event hosts will enjoy the benefit of connecting into through latest broadcast technologies, digital engagement, WTT’s world-class promotion team and global network of onsite fan experience, ticketing and exclusive hospitality. fans. WTT events will not just be promoted in the traditional With a new centralized broadcast production, WTT is able to way through print and digital advertising, but also through convey the emotion and narrative of the players and events a myriad of modern promotional methods to obtain consistently, building authentic connections between fans 360-degree boosting of your city through: and players. WORLD-CLASS PLAYER INTEGRATED ACTIVATION WITH EXTENSIVE A BEACON FOR UNRIVALLED INTERACTION WITH PRODUCTION APPEARANCES IN DIGITAL AND SOCIAL THE WORLD’S GLOBAL TV TABLE TENNIS’ ACTIVATION WTT ICONIC PROMOTION THROUGH BIGGEST RUN AND MANAGED WTT’S DISTRIBUTION GLOBAL 500 FOR LOCAL GLOBAL BY WTT LANDMARKS TABLE TENNIS WHICH CAN INCLUDE MILLION OF YOUR CITY 5.2 MILLION STARS INTEGRATED BRANDS PARTNERS FANS FEATURES OF YOUR STRONG TO ASSOCIATE WITH AND BROADCASTERS CITY FAN BASE GLOBAL TABLE TENNIS TO EXPAND THE TO COME AND VISIT CITY’S NETWORK YOUR CITY AT A GLOBAL LEVEL 161 2 3 45 6 7A NEW ERA OF TABLE8 TENNIS 17 GLOBAL BROADCAST INTEGRATION GLOBAL BROADCAST INTEGRATION METHOD DESCRIPTION Each event can have its own 30 sec title sequence. 20 secs can be the master shots the same as all the others, but a 5 sec hole can be carved out for city vision and graphics for the individual city. EG. Coming to you from Singapore. If we want to take this a step further, TITLE SEQUENCE then we could take some of the athletes out into the city and shoot specific shots in front of landmarks and integrate that footage. Or use city time-lapse shots and super impose athletes that we shoot on green screen. AERIAL MONTAGES / At the start of every world feed we can play aerial montages, local city vignettes. CITY VIGNETTES Cutting away to exteriors of the arenas if there is also a skyline in shot would be nice.
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