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Television Coverage American Library Association Annual Conference 2006 New Orleans Television Coverage According to Multivision, Inc., Public Information Office’s video monitoring vendor, the American Library Association’s (ALA) Annual Conference was mentioned in 276 placements on stations throughout the U.S. Multivision, however, only monitors 170 of the nation’s 210 markets. There are approximately 420 stations in the U.S. Coverage messaging included the following: brief mentions that ALA conference was the first convention held in New Orleans since Hurricane Katrina to in-depth reports on how our ALA annual conference was a test that could determine the fate of the New Orleans tourism and hospitality industry. Some stories talked about ALA’s volunteer effort as well. Most national stories referenced the decision by the Louisiana Governor to send the National Guard to New Orleans just before conference. Eighty television spots highlighted First Lady Laura Bush’s address at the ALA conference. Mulitivision estimates that our audience was well over 14,426,025. The total publicity value for the television coverage received is estimated at over $653,000. Please note that forty-two stations in this report do not have their publicity value listed. This is the list of the stations that aired stories that mentioned ALA: . 1) Market: Shreveport. LA [SH] [81] HUT: 382,080 DMA%: 0.34 Date: 07/02/2006 Time: 2 pm Aired On: KLTS Affiliate: PBS Show: Louisana The State We're In Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 1 of 59 2) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 07/02/2006 Time: 2 pm Aired On: WLPB Affiliate: PBS Show: Louisiana: The State We're In Estimated Audience Number: 318 | Estimated Publicity Value: $14.39 3) Market: Lafayette. LA [LF] [124] HUT: 220,030 DMA%: 0.20 Date: 07/02/2006 Time: 2 pm Aired On: KLPB Affiliate: NBC Show: Louisiana:The State We're In Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 4) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/30/2006 Time: 7:00pm Aired On: WLPB Affiliate: PBS Show: Louisiana: The State We're In Estimated Audience Number: 1,035 | Estimated Publicity Value: $46.85 5) Market: Lafayette. LA [LF] [124] HUT: 220,030 DMA%: 0.20 Date: 06/30/2006 Time: 7:00pm Aired On: KLPB Affiliate: NBC Show: Louisiana:The State We're In Estimated Audience Number: 30,996 | Estimated Publicity Value: $1,403.18 6) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/29/2006 Time: 7 am Aired On: WVUE Affiliate: FOX Show: FOX 8 News at 7AM Estimated Audience Number: 15,999 | Estimated Publicity Value: $724.27 2 of 59 7) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/29/2006 Time: 6:00am Aired On: WDSU Affiliate: NBC Show: News Channel 6 This Morning Estimated Audience Number: 35,888 | Estimated Publicity Value: $1,624.64 8) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/29/2006 Time: 6 am Aired On: WVUE Affiliate: FOX Show: Fox 8 News at 6 Estimated Audience Number: 16,688 | Estimated Publicity Value: $755.46 9) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/29/2006 Time: 5:00am Aired On: WDSU Affiliate: NBC Show: News Channel 6 Early This Morning Estimated Audience Number: 17,291 | Estimated Publicity Value: $782.76 10) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/28/2006 Time: 10 pm Aired On: WDSU Affiliate: NBC Show: News Channel 6 at 10 Estimated Audience Number: 83,839 | Estimated Publicity Value: $3,795.39 11) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/28/2006 Time: 9 pm Aired On: WVUE 3 of 59 Affiliate: FOX Show: FOX 8 News at 9 Estimated Audience Number: 115,188 | Estimated Publicity Value: $5,214.56 12) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/28/2006 Time: 6 pm Aired On: WGNO Affiliate: ABC Show: ABC 26 News at 6PM Estimated Audience Number: 22,801 | Estimated Publicity Value: $1,032.20 13) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/28/2006 Time: 5 pm Aired On: WDSU Affiliate: NBC Show: News Channel 6 at 5 Estimated Audience Number: 52,936 | Estimated Publicity Value: $2,396.41 14) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/28/2006 Time: 5 pm Aired On: WGNO Affiliate: ABC Show: ABC 26 News at 5PM Estimated Audience Number: 35,254 | Estimated Publicity Value: $1,595.94 15) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/28/2006 Time: 5 pm Aired On: WVUE Affiliate: FOX Show: FOX 8 News at 5 Estimated Audience Number: 54,573 | Estimated Publicity Value: $2,470.51 16) Market: New Orleans. LA [NO] [43] 4 of 59 HUT: 672,150 DMA%: 0.61 Date: 06/27/2006 Time: 10 pm Aired On: WGNO Affiliate: ABC Show: ABC 26 News at 10PM Estimated Audience Number: 38,723 | Estimated Publicity Value: $1,752.99 17) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/27/2006 Time: 6 pm Aired On: WGNO Affiliate: ABC Show: ABC 26 News at 6PM Estimated Audience Number: 22,801 | Estimated Publicity Value: $1,032.20 18) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/27/2006 Time: 5 pm Aired On: WGNO Affiliate: ABC Show: ABC 26 News at 5PM Estimated Audience Number: 35,254 | Estimated Publicity Value: $1,595.94 19) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 11 am Aired On: NEWS Affiliate: IND Show: Local News Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 20) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 10:00am Aired On: NEWS Affiliate: IND Show: Local News Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 5 of 59 21) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 9 am Aired On: NEWS Affiliate: IND Show: Local News Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 22) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 8 am Aired On: NEWS Affiliate: IND Show: Local News Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 23) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 8 am Aired On: WBXH Affiliate: UPN Show: 9 News This Morning Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 24) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 7 am Aired On: WBXH Affiliate: UPN Show: 9 News This Morning Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 25) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 7:00am Aired On: NEWS Affiliate: IND Show: Local News Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 6 of 59 26) Market: Monroe. LA-EL Dorado. AR [ME] [135] HUT: 174,370 DMA%: 0.15 Date: 06/27/2006 Time: 7 am Aired On: KNOE Affiliate: CBS Show: Good Morning Ark-La-Miss Estimated Audience Number: 16,661 | Estimated Publicity Value: $754.24 27) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 6 am Aired On: NEWS Affiliate: IND Show: Local News Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 28) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 6 am Aired On: WAFB Affiliate: CBS Show: 9 News This Morning Estimated Audience Number: 37,041 | Estimated Publicity Value: $1,676.84 29) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/27/2006 Time: 6 am Aired On: WDSU Affiliate: NBC Show: News Channel 6 This Morning Estimated Audience Number: 35,888 | Estimated Publicity Value: $1,624.64 30) Market: Memphis. TN [MM] [44] HUT: 657,670 DMA%: 0.59 Date: 06/27/2006 Time: 5:30am Aired On: WREG Affiliate: CBS Show: News 3 Daybreak 7 of 59 Estimated Audience Number: 38,158 | Estimated Publicity Value: $1,727.41 31) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 5 am Aired On: NEWS Affiliate: IND Show: Local News Estimated Audience Number: 0 | Estimated Publicity Value: $N,/A 32) Market: Baton Rouge. LA [BR] [96] HUT: 305,810 DMA%: 0.27 Date: 06/27/2006 Time: 5 am Aired On: WAFB Affiliate: CBS Show: 9 News This Morning Estimated Audience Number: 15,496 | Estimated Publicity Value: $701.50 33) Market: New Orleans. LA [NO] [43] HUT: 672,150 DMA%: 0.61 Date: 06/27/2006 Time: 5 am Aired On: WDSU Affiliate: NBC Show: News Channel 6 Early This Morning Estimated Audience Number: 17,291 | Estimated Publicity Value: $782.76 34) Market: Lafayette. LA [LF] [124] HUT: 220,030 DMA%: 0.20 Date: 06/26/2006 Time: 10 pm Aired On: KATC Affiliate: ABC Show: TV-3 News Estimated Audience Number: 29,146 | Estimated Publicity Value: $1,319.43 35) Market: Monroe.
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