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This Program's for You! CALENDAR September 22-25 — National Newspaper No. 1272 — 15 September, 2011 Association Annual Convention and Trade Show, Albuquerque, N.M. 29 — Missouri Press Ad Workshop, Kirksville October 2-8 — National Newspaper Week 5 — Missouri Press Ad Workshop, This program’s for you! Bolivar 13-14 — Little Brown Jug Golf FREE meals and registration for Oct. 20-21 training Tournament, MPA v. KPA, Topeka The Missouri School of Journalism and the Missouri Press Association have put 19 — Missouri Press Ad Workshop, Eldon together a program for newspaper publishers and editors titled “Community News- 20 — Missouri Photojournalism papers: Tomorrow has arrived. How to take charge of the opportunities for success Hall of Fame Induction Program, in the print and digital world.” Washington, Mo. This is a FREE program to be held Oct. 20-21 at the 20-21 — Community Newspapers Reynolds Journalism Institute on the MU campus in program at RJI, Columbia 21 — Missouri Press Ad Workshop, Columbia. Independence Register today with Janet Jensen November at the Missouri School of 3 — Missouri Press Ad Workshop, Journalism, (573) 882-8694 Columbia, MPA office or [email protected]. 19 — Mizzou v. Texas Tech Football, Columbia; MPA Tailgate two hours The sponsors of this pro- before kickoff, Hearnes Fieldhouse gram offered free hotel rooms January for the first 40 MPA members 11 — Missouri Press Ad Workshop, who signed up. (Those rooms have been Troy spoken for, but you can still attend the program.) April 19-20 — Missouri Advertising The program will start at 10 a.m. Thursday so you can drive in, Managers’ annual meeting, and it will finish in time on Friday for you to get back to cover your Courtyard by Marriott, Columbia football games. Walter Potter, a graduate of the School of Journalism and a retired community newspaper owner in Virginia, is underwriting the cost of the program in honor of his father, the late Walter B. Potter, Sr. That means FREE meals during the con- File postal form ference and no registration costs. The goal of this program is to help community by Oct. 1 newspapers grow and thrive in a new era. An agenda is enclosed with this Bulletin. Holders of Periodicals mailing permits must file with their post- masters a Statement of Owner- ship, Management and Circula- tion, (ps3526) by Oct. 1. Newspaper Week material available Publish the information in your 3526 statement: National Newspaper Week, sponsored by the -Publications issued more Newspaper Association Managers organization, will frequently than weekly should be observed Oct. 2-8. publish no later than Oct. 10. -Publications issued weekly or Material for you to download and use to promote less frequently, but not less than the observance will be available by noon Monday, monthly, publish by Oct. 31. Sept. 19. Material will include articles, editorials, You can download a 3526 cartoons and logos. form at http://about.usps.com/ The website is nationalnewspaperweek.com/nnw. forms/ps3526. Registration forms for coming MPA activities can be found at mopress.com/current_forms.php. Missouri Press Association Bulletin, Sept. 15, 2011, Page 2 Sign, return insertion orders Missouri Press Service reminds you to sign and return advertising inser- tions promptly. 1st ad workshop Sept. 29 Also, be sure Missouri Press Service is being sent four copies of every issue Kirksville session kicks off series of 6 around state of your publication. These copies are part of your The first of six political advertising sales workshops will be Sept. 29 in Kirksville Missouri Press Association member- at the Daily Express & News, 110 East McPherson St., from 1-3 p.m. This work- ship agreement. Missouri Press uses shop is FREE for Missouri Press Association member newspaper staffers. them to pull ad tearsheets to send to advertisers. Attendees will be given information on money- Missouri Press cannot bill advertis- making opportunities, ad schedules, copy and ers or pay for adverting without the political advertising disclaimer law. Results of the Learn how tearsheets immediately after ads are latest Missouri Post-Election Voter Survey will be published and without insertion orders presented. (See http://www.mopress.com/elec- signed and returned promptly. to talk with Failure to follow these procedures tion_survey.php.) will delay payment for advertising. These workshops will prepare you to approach candidates Call Missouri Press if you have ques- local candidates before they begin advertising to tions about these policies. show them why they should advertise in your about why newspaper. GateHouse papers Here is the workshop schedule so far: your paper launch football feature Sept. 29 – Kirksville Daily Express 1-3 p.m. needs to be The Moberly Monitor-Index and Oct. 5 – Bolivar Herald-Free Press 10 a.m.-noon. other GateHouse Media newspapers Oct. 19 – Eldon Community Center 2-4 p.m. in their plans. in north central Missouri kicked off a Oct. 21 – Independence Examiner 10 a.m.- new weekly feature in August named noon. “Friday Night Lights.” Nov. 3 – MPA Office, Columbia 10 a.m.-noon. Each Thursday the papers run a special package offering a photo and Jan. 11 – Lincoln County Journal, Troy 10 a.m.-noon. preview story about the local team’s More winter dates will be added if interest demands it. next football game. A link on the pa- If you would like to attend the Kirksville workshop or host a workshop in your pers’ websites is named Friday Night town, contact Greg Baker, Missouri Press ad director, (573) 874-5894, GBaker@ Lights. socket.net. Internet users will find halftime and final scores of several mid-Missouri and north central-Missouri high school football games being played on Friday nights. Town to vote on public notices Also on the site are rosters, schedules and football game stories (Daily Camera)—Lafayette (Colo.) voters will be asked on the November ballot from schools covered by GateHouse whether Lafayette’s charter should be amended so that ordinances passed by the newspapers. City Council need only be published in the local paper by title only rather than Other participating papers are their full text. Chillicothe News Tribune, Linn County The published titles would be accompanied by a statement telling readers that Leader in Brookfield, Kirksville Daily Ex- press, Macon Chronicle-Herald, Mexico if they want to see the entire ordinance they can go online or visit the city clerk’s Ledger, Hannibal Courier-Post, Boonville office. Daily News and The Lake Sun News of Backers of the proposal say Lafayette wastes money running long legalese-packed Camdenton. announcements in the newspaper that few people read, and the ordinance title provides sufficient information about the business at hand for those curious enough Keep up with to go further. postal changes Opponents counter that omitting details of laws and regulations from a news You can be updated on postal source as universally available as a local paper denies residents access to information developments by signing up for DMM about their elected leaders’ decisions and erodes transparency in government. Advisory from the Postal Service. State law has long required governments in Colorado to publish legal notices, Send a note to dmmadvisory@usps. such as ordinances or public hearing announcements, in a newspaper. State statutes com and request to be added to the email updates list. also keep the prices papers can charge for those notices artificially low. DMM Advisory has information on The issue came to a head at the state level earlier this year when two bills were Domestic Mail Manual changes and introduced in the legislature that would have allowed governments to forgo newspa- on webcasts that can be accessed via pers and publish legal notices on their websites. The legislation was unsuccessful. computer or telephone. Lafayette is projected to spend $6,300 this year on publication of all its legal notices. Lafayette’s 2011 budget is $45 million. Need help with a newspaper issue? Check the links at mopress.com/reporterslinks.php. Missouri Press Association Bulletin, Sept. 15, 2011, Page 3 Live video can be restricted Wisconsin high school case watched closely around country Missouri Press Association (Daily Tech)—The Wisconsin Interscholastic Athletic Association is allowed to Missouri Press Service limit who streams its games in their entirety live on the Internet. 802 Locust St. A Chicago appeals court recently upheld a lower court ruling that a Wisconsin Columbia, MO 65201-4888 sports association can limit who streams its games in their entirety live on the In- (573) 449-4167; FAX (573) 874-5894 ternet, which could eventually have First Amendment implications for U.S. media www.mopress.com outlets all over the country. MPA PRESIDENT: Joe May, In 2008, the Wisconsin Interscholastic Athletic Association (WIAA) sued Mexico Ledger The Post-Crescent, which is an Appleton newspaper, for streaming its high school FIRST VICE PRESIDENT: Phil football playoff games live on the Internet. The WIAA stated that it requires the Conger, Bethany Republican-Clipper SECOND VICE PRESIDENT: Mark money made by signing exclusive contracts with a single video-production com- Maassen, The Kansas City Star pany (which is American-HiFi) for live-streaming tournaments in order to survive. SECRETARY: Bill Miller Jr., The newspaper, on the other hand, said it needed easy access to sporting events to Washington Missourian TREASURER: Jeff Schrag, Springfield provide local communities and sports fans with the Daily Events coverage they desire. MPA DIRECTORS: Kevin Jones, Last year, a U.S. District judge ruled that the St. Louis American “Nothing in Jon Rust, Cape Girardeau WIAA was able to hold a contract for exclusive Southeast Missourian streaming rights to Wisconsin collegiate sports tour- Dennis Warden, Gasconade County naments. Gannett Co., the owner of the newspaper, the First Amend- Republican, Owensville and the Wisconsin Newspaper Association then filed Kate Martin, Perry County ment confers on Republic-Monitor, Perryville an appeal.
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