Gcemp 2K21 Abstract Book.Pdf
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Samksipti (The Souvenir) MESSAGE It is always a matter of pride to see GCeMP achieving newer milestones year on year. After a humble start before twelve years, GCeMP has become truly a research oriented conference of international standards, establishing strong association with leading management bodies and institutions of repute. The scholarly research papers are one of the key foundations for the significantThe release contribution of Edited Book, by this publication conference of to selected the knowledge papers domain. in the Bi-annual Refereed Journal academic pursuit and focus kept for the conference. (GFJMR) and rewarding the Best Papers in the field under various categories is reflective of I compliment the organizing committee, associating bodies and sponsoring organizations for their efforts. I can foresee that in coming times GCeMP will become one of the most prestigious international conference and will continue contributing immensely to the Management discipline as a whole. I wish you a great knowledge enhancing experience throughout the conference. Keep researching, keep contributing. Ganpatbhai Patel President, Ganpat University MESSAGE Ganpat University Faculty of Management Studies has organized Thirteenth Annual International Conference focusing on “5G - Global, Green, Governance, Growth and Government”. Last year the conference focused on “Business Management & Innovation” and it witnessed phenomenal success with several awards given to encourage quality researchers. GCeMP 2K21 is the continuation of our pursuit of creating an internationally recognized platform for researchers, academicians, industry-practitioners and management students, not only to showcase their latest research but also to help them advancing their research aptitude and connect with a network of versatile researchers. At GCeMP, researchers shall discuss and deliberate ‘Practices, Perspectives and Research trends in 5G - Global, Green, Governance, Growth and Government’. The key agenda is to comprehensively address major aspects related to sustainable policies and reforms to strengthen long-term growth prospects, which calls for cooperation among enterprises, governments, social organizations, the public and nature. I believe that the deliberations during the conference will help the participants to exchange and enhance their knowledge, experiences and actionable-innovative ideas. The plenary sessions during the conference will be addressed by eminent professors from premier institutions, industry experts and social activists. Appropriate opportunity has also been provided to the participants to present their research work in the form of papers and cases in well-organized tracks. This Souvenir “Samksipti” contains abstracts of papers and cases to be presented during the conference. This Souvenir will facilitate the participants and future readers to focus on papers and cases in their area of interest.Since its I establishment,am confident that the the Ganpat participants University will benefitFaculty immenselyof Management from this Studies conference. has undertaken various activities for advancement of management domain and its proliferation. I take this opportunity to solicit cooperation from management associations, academicians, industry-practitioners, and government to help us in progressing the cause further. I also thank each member of the Organizing Team for conceptualizing and organizing a conference of such magnitude in challenging times. Your effort shall help the cause of Management Education globally. I extend a warm welcome to all the participants to the GCeMP 2K21. Dr. Mahendra Sharma Pro-Chancellor and Director General Ganpat University List of Contents About Ganpat University 1 About Faculty of Management Studies 1 About GCeMP 2K21 2 SpeakerConference Profiles Schedule 35 Abstracts 10 University Office Bearers Dr. Amit Patel Dr. Rajen Purohit Dr. Ajay Gupta Pro-Vice Chancellor Executive Dean- COIC Director – R&D and Executive Registrar Organizing Committee Conference Chair Convener Dr. Sourbhi Chaturvedi Dr. Maurvi Vasavada Co‐Conveners Advisory Committee Dr. Nikita Patel Dr. Hiren Patel Prof. Romy Sebastian Dr. Abhishek Parikh Remi Mitra Dr. Yupal Shukla Conference Coordinator Faculty Support Team Prof. Yashpalsinh Jadeja Dr. Mittal Dattani Dr. Dharmesh Gadhavi Dr. Nirav Joshi Dr. Suraj Shah Dr. Niva Shah 5G - Global Management, Green Management, Governance, Growth Management and Government Samksipti ABOUT GANPAT UNIVERSITY Ganpat University (GUNI) a hi-tech education campus with ultra-modern infrastructure facilities, through enactment of Act No. 19 of 2005. located on 300 acres of lush green campus in North Gujarat, India, is established by Govt. of Gujarat • Purely a Philanthropic Initiative with a mission of 'Social Upliftment through Education’ • Only University in Gujarat offering a course in Marine Engineering approved by DGS. • Academic Collaboration with Victoria University, Australia for Academic Excellence. • Widely known for Strong Industry-Academia-Linked Higher Education Model and Centres of Excellence. • India's First JIM (Japan-India Institute for Manufacturing) actively supported by the Maruti Suzuki India Limited and the Govt. of Japan; • Centres of Excellence established with Industry partners to provide real time hand-on project based teaching and launched the successful Degree programs like, • M. Tech EC (VLSI) with EInfochips Ltd. (an Arrow Company) • Bosch-Rexroth Centre of Excellence for automation technologies; • IBM Software Lab for Emerging Technologies; • SAS associated MBA in Business Analytics • • Other such CoEs in association with National Stock Exchange, EC Council, Micro Focus Additive Manufacturing (3D Printing) in Association with Stratasys Ltd. University, Shalby Hospitals, NASSCOM, Logistics Skill Council, etc. The University Provides unmatched opportunities to the students to attain competence in core domain through practical hands on learning as well as rewarding employability by offering technical and professional degrees like Diploma, Graduation, Post Graduation, M.Phil. and Ph.D. Programs in the areas of Management, Engineering, Pharmacy, Computer Science, Biosciences, Social Work and Education, Architecture and Law. ABOUT FACULTY OF MANAGEMENT STUDIES (FMS) FMS, Ganpat University, comprises the Institutes, namely, Centre for Management Studies and Research, V. M. Patel Institute of Management, Centre for Entrepreneurship and V. M. Patel College of Management Studies. FMS offers BBA, 5 year Dual Degree BBA + MBA Programs with Generic MBA Programs like Agribusiness, Financial Services, Pharmaceuticals, International Business., Specializations like, Marketing, Finance, Human Resource Management; and Industry Specific Business Analytics, Logistics and Supply Chain Management and Startup & Entrepreneurship; Executive Programs, MSM, M.Phil and Ph.D. programs in Management. FMS believes in a balanced approach for theoretical and practical learning and to achieve this, it organizes seminars, symposiums, case writing workshops and student competitions on a regular basis at national and international levels. FMS publishes GFJMR Bi-annual referred journals in Management. 5G - Global Management, Green Management, Governance, Growth Management and Government 1 GCEMP-2K21 About GCeMP 2K21 “5G - Global Management, Green Management, Governance, Growth Management and Government” The pandemic in 2020 sent shockwaves through the global economy. COVID-19 has triggered a global crisis like no other - a global health crisis that is leading to the deepest global recession since the second world war. The epidemic impact is engraving very solid footprints in every bite of the World market. Businesses are revamping to new normal, governments are stretching their spending capacity, are looking for ways to contain the spread of the virus while limiting the economic fallout, the list the financial systems are attempting to strengthen their stability, policy-makers all over the world is exhaustive. The scourge ramped beyond boundaries. For this reason, coordinated, international based on sustainable development among enterprises, governments, social organizations, the public strategies to fight the virus and its economic impact are more effective than going it alone. Cooperation and nature is the need of the hour. Even Ms. Kristalina Georgieva, IMF Managing Director quoted while releasing the Global Policy Agenda (2020), “This is a crisis like no other. We anticipate the worst economic downturn since the Great Depression. While there is tremendous uncertainty around the forecast, we project global growth to fall to - 3 percent this year. And we project a partial recovery in stimulus will be needed to boost demand and restore growth. It is time to reinvigorate multilateralism. 2021, with growth expected at 5.8 percent. In time, as the global economy stabilizes, coordinated fiscal There is a strong need for common dais to discuss the corporation, coordination and contemplation investors, philanthropists and governance cordials. The immediate policy priorities are to alleviate the between multinationals, policy makers, educationists, researchers, marketers, financial experts, analysts, ongoing health and human costs and attenuate the near-term economic losses. Once the crisis abates, it reforms to strengthen long-term growth prospects. Proper governance structure design and mechanisms will be necessary to reaffirm credible commitment to sustainable policies and undertake the necessary can effectively