Heartland Broadcasting, LLC 2300 Main St Kansas City, MO 64108 [email protected] 816-448-3121

St. Patrick’s Day is almost here, and TV25 will be hosting a live parade broadcast from downtown Lawrence on March 17 starting at noon.

Join three of the liveliest talk show hosts in the midwest as they interview special guests and provide hilarious and family friendly commentary from their birds eye view of the parade.

During the live award winning TV coverage & simulcast on Facebook Live (and 2 rebroadcasts), your business can be a part of the action with your business name & website mentioned by the hosts as a proud sponsor of the St. Patricks Day parade. Plus your logo & website will prominently displayed before and after each commercial break. We currently have only 2 sponsor levels left ($100 or $250- details attached)

TV25 is an award winning, locally owned TV station with 12 channels covering 2.2 million viewers in Lawrence, Topeka & Kansas City. If you have additional questions, you can reach out to me directly or go to www.tv25.tv/sales for our full story.

This is an extremely cost effective opportunity to showcase your business and promote your community.

I hope you will browse our Advertising 101 guide, and I look forward to helping you promote your business during and after the St. Patrick’s Day parade.

Call me today to get started!

Tony Deniger Vice President of Sales 816-448-3121

Lawrence St. Patrick’s Day Parade Broadcast

BLARNEYSTONE LEVEL Promo Pack Includes:

4 Sponsor Mentions during the parade LIVE on TV25.10 and Facebook Live & 2 Re-broadcasts

Your Logo on Facebook & beginning and end of commercial breaks.

Mention during Facebook promotion posts TOTAL VALUE: $625 Downtown Lawrence Member Rate : $100 Pot O’ Gold LEVEL Promo Pack Includes:

8 Sponsor Mentions during the parade LIVE on TV25.10 and Facebook Live & 2 Re-broadcasts

Your Logos on Facebook & at beginning and end of commercial breaks.

Mention during Facebook promotion posts TOTAL VALUE: $1250 Downtown Lawrence Member Rate : $250 TV Advertising 101

It’s the best way to reach new customers!

Presentedby

Kansas City ● Topeka ● Lawrence Welcome to the new age of television. Welcome to TV25!

We are excited to introduce TV25, a modern and innovative television station featuring 12 distinct networks that cater directly to specific, savvy and otherwise elusive demographics.

TV25 was founded by passionate and driven direct sales and marketing experts who came together to a distinctive product and limitless opportunity for those daring to be successful. We are dedicated to creative entrepreneurs like you!

As the only over‐the‐air television station covering two DMAs and 12 networks, TV25 dominates the over‐the‐air market.

The way people watch television has changed dramatically in recent years. With skyrocketing cable and satellite costs, a large majority of the customers advertisers are trying to reach no longer find value in cable or . Through the use of formats like HULU and Netflix, they can easily access many programs and movies anytime, on demand and at much lower rates.

The missing pieces these viewers are looking for, but can’t find, are 24‐hour news, weather, music, sports and specialty channels. TV25 was specially designed to fill in all of those gaps. Our 12 networks are popular with hard‐to‐reach millennials and baby boomers alike. Best of all, we don’t cost viewers a dime. There is truly something for everyone!

If you are searching for a new way to make your advertising dollars count, you just found it. Welcome to TV25! “There’s always something on!”

Call 855‐TV25‐2525 today! A successful TV advertising campaign has two key elements. REACH #1 Who is going to see my message? Reach consists of: the SIGNAL Covers 2.2+ Milllion Viewers

Our Signal is FREE Over the Air, reaching the FASTEST growing segment of the TV audience who have DUMPED CABLE!

the AUDIENCE

Kansas City Area Topeka Area Metro Population: TV25 Population:233,800 TV25 2,088,000 Major Industries: Major Industries: Government, Agribusiness, Federal has Education, Financial services has government Gross Metro Product: $11.1 B Gross Metro Product: Median Household $112.5 B Median 12 of 41 Income: $57,428 12 of 28 Household Income: Channels available Median Home Price: $122,100 Channels available $58,850 Over the Ai r Unemployment: 3.8% Over the Air Median Home Price: $181,200 Job Growth (2015): 0.3% Cost of Living: 11.3% below Unemployment: 4.1% in in Job Growth (2015): 2.2% nat'l avg Cost of Living:2.8% below nat'l Kansas City College Attainment: 27.4% Topeka avg Net Migration (2015): -160 College Attainment: 35.8% 29% 42% Net Migration (2015): 210 Call 855-TV25-2525 today! Call 855-TV25-2525 today! The PROGRAMMING (national: 24x7 / local: prime time)

FREQUENCY #2 How often will my message be aired? A successful ad campaign requires your ad be seen by as many people as possible, as many times as possible.

TV25 works because you can afford to REPEAT your message 94% of people watching TV25 DON’T have a DVR, so they can’t skip your message…and if they change to another of our 12 channels, there is a good chance they will see your message there!

Ask any of our clients about the SURPRISING response rates they get when they air their ads on TV25 simply because of REPETITION!

Why are our rates so low? We are LOCAL business with a PASSION for NEW TV TECHNOLOGY: The ONLY locallyowned commercial TV station in the region. Where do these savings come from?

1. We don’t have layersof executives, and out of state owners to pay off. 2. By using the latest technology (we are the only station in the USA broadcasting12 channels!) We pass the savings on to you!

If you have tried TV with no success,TV25 can makeTV advertisingwork for you. How? REPETITION!

Call 855-TV25-2525 today! With skyrocketing cable anddish rates, consumers are looking for a more affordable alternative…andfree is just the right price! With 12 great channels, “There’sAlways Something On!” Just look at all these cities in the TV25 viewing area!

ADMIRE EASTON LECOMPTON PLEASANT HILL ADRIAN EDGERTON LEE’S SUMMIT PLEASANTON ALLEN EDWARDSVILLE LENEXA PRAIRIE VILLAGE ALMA EMMETT LIBERTY QUENEMO AMORET ESKRIDGE LINWOOD RANTOUL AMSTERDAM EUDORA LOUISBURG RAYMORE ARCHIE FARLEY LYNDON READING FONTANA AUBURN MAPLE HILL RIVERSIDE FORT BALDWIN CITY MAYETTA LEAVENWORTH ROSSVILLE BASEHOR MC FARLAND FOSTER SAINT MARYS BELTON MC LOUTH FREEMAN SCRANTON BELVUE MERIDEN GARDEN CITY SHAWNEE BERRYTON MISSION GARDNER SILVER LAKE BLUE SPRINGS NEW CENTURY GRANDVIEW SMITHVILLE BONNER SPRINGS OLATHE GRANTVILLE BUCYRUS OSAGE CITY SPRING HILL GREENWOOD BURLINGAME OSAWATOMIE STILWELL HARRISONVILLE BUTLER OSKALOOSA STRASBURG HARVEYVILLE CAMDEN POINT OTTAWA TECUMSEH HILLSDALE CARBONDALE OVERBROOK TONGANOXIE HOYT CLEVELAND OVERLAND PARK TOPEKA INDEPENDENCE CREIGHTON OZAWKIE VASSAR KANSAS CITY PAOLA DE SOTO LA CYGNE WAKARUSA PARKER DELIA LANE WALDRON PAXICO DENISON LANSING WELLSVILLE PECULIAR DOVER LAWRENCE WESTON PERRY DREXEL LEAVENWORTH WINCHESTER EAST LYNNE LEAWOOD PLATTE CITY Call 855-TV25-2525 today! Channel 25.6 WeatherNation provides national, regional and local weather forecast segments as well as specialtyforecasts and other features. National and local segments arepresented by on‐camera meteorologists.

Channel 25.7 Channel 25.1 REV’N is geared toward the performance enthusiastand dedicated to all things revving, Game shows from the 1950s to 2000, including including cars,trucks,bikes,boats and Matchgame, To Tell the Truth, Family Feud, Let’s planes.Features proven automotive content like Make a Deal, Card Sharks, What’s My Two Guys Garage, Truck U and My Classic Car. Line and I’ve Got a Secret. Nostalgia is a powerful hook, and ’s got it- from baby Channel boomers to millennials! 25.8

Channel Untamed Sports offers the millions who count 25.2 themselves as non‐elite outdoor athletes a portal to new experiences and meaningful Justice Network provides real-life interactions with the outdoor sports world. crime/court related programming. 90 seconds every hour arededicated to Channel messages fromlawenforcement and 25.9 Crime Stoppers. retroTV features the best in classic television! Mystery Science Theater 3000, The Lucy Channel Show, Petticoat Junction, The Beverly Hillbillies, 25.3 Doctor Who, Highway to Heaven, Naked City, I Spy, and more! From Johnny Carson to Archie Bunker; I dream of Jeannie to Bewitched; Green Acres to Leave it to Channel Beaver Antenna TV is how TV was MEANT to be! 25.10

Channel 25.4 The BEST of TV25 features positivelocal community features, KC sports and the best Heartland features the hottest new music of Vibrant TV: international lifestyle, sports, videos,livespecials and a wealth of classic travel,fashion,action-adventure,series, country content. Exclusivevintage programs films, specials and reality programming. showcasethe best throughout the . Channel 25.11 Channel 25.5 24x7 The best movies are always on THIS TV. NewsmaxTV provides viewers the latestnews, Channel expert views and liveprogramming from popular The best values on the TV hosts and A‐listguests. 25.12 best jewelry, right in your living room! Call 855-TV25-2525 today! Demographic Targets Demographic Categories: Channel Sex: Male / Female Geo: Urban/Suburban/Rural 25.7 Age: 12 – 17/18 – 24/25 – 34 Primary Targets: 35 – 44/45 – 54/55 – 64 Male 18-24,25-34, 55-64, 65+ Suburban/Rural 65+ HS/College Education: HS, College, Grad School Perfect Client: Auto Sales, Parts,Auto Show, Channel Speedways, Auto Event venues, car clubs 25.1 Primary Targets: Channel Male 35-44, 45-54 / Female: 45-45, 55-64, Urban/Suburban/Rural 25.8 College … Perfect Client: Luxury, Jewelry, Auto Dealers,Real Estate Services Primary Targets: Channel Male 18-24, 25-34, Urban/Suburban/Rural 25.2 Female: 45-45, 55-64, 65+ Urban/Suburban/Rural HS/College Primary Targets: Perfect Client: SportingGoods, Fitness Centers, Male 35-44, 45-54, / Female: 45-45, 55-64, Urban/Suburban/Rural Martial Arts/BoxingCenters, Sports Venues College … Perfect Client: Security Companies, Firearms Dealers,Real Estate Services, State Agencies Channel 25.9 Channel 25.3 Primary Targets: Male 18-24, 25-34, Urban/Suburban/Rural Primary Targets: Female: 45-45, 55-64, 65+ Urban/Suburban/Rural Male 35-44, 45-54 / Female: 45-45, 55-64, Urban/Suburban/Rural College/Grad School College … Perfect Client: Luxury, Jewelry, Auto Dealers,Real Estate Services Perfect Client: Restaurants,Sports Venues, Events Venues, Bars / Clubs, Movie Theaters Channel 25.4 Channel 25.10 Primary Targets: Male 25-34, 55-64 / Female: 45-45, 55-64,Suburban/Rural HS … Perfect Client: Event Venues, local bars/clubs,band Primary Targets: promoters,Truck Sales, Hunting Gear Retail Male 35-44, 55-64, 65+ Urban/Suburban Channel Female: 45-45, 55-64, 65+ Urban/Suburban 25.5 College/Grad School Perfect Client: Travel,TourismAgencies, Primary Targets: Restaurants,Retail Venues & Auctions Male 45-45, 55-64, 65+ / Female: 45-45, 55-64, 65+ Suburban/Rural College Education, Politically Savvy & Voting Perfect Client: Financial services, Event Venues, Bars/Clubs,Political Candidates, attorneys, Senior LivingCenters, Security Firms , Candidates, State Agencies Sporting Goods, Youth Teams, Fitness, Martial Arts/Gyms, Real Estate Services Channel 25.6 Channel Primary Targets: 25.11 Primary Targets: Male 25-34, 55-64, 65+ Female: 45-45, 55-64, 65+ Urban/Suburban/Rural Male 18-24, 25-34, Urban/Suburban/Rural HS/College … Perfect Client: Outdoor Apparel retail,Event Venues, Female: 45-45, 55-64, 65+ Urban/Suburban/Rural Restaurants,Farm Supply, Real Estate & Auction Companies, State Agencies College/Grad School Perfect Client: Restaurants,Sports Venues, Events Venues, Bars / Clubs,Movie Theaters Call 855-TV25-2525 today! Good Sports, the KC Sports & Fitness Show features local sports and local teams, local athletes and local events.

Laugh & learn the latest on the Real Estate markets in the KC area with experts from every corner of the trade, hosted by Tameka Bryant & David Johnston

Hosted by Terrible Tim, watch a new horror film each week while he tries to foil those meddling Haunted Creepys & their high energy rock & roll from beyond the grave.

Follow one of the most well known flight instructors as he takes you on a journey to get YOUR pilot’slicense!

Share in the excitement and importance of ham radio - from tossing an antenna wire in a tree allowingyou to talk to the world, to the importance of ham radio operatorsin time of disasters with hosts Bob Heil & Gordon West.

Call 855-TV25-2525 today! TV 25 works with Local and National Advertisers to provide unprecedentedreachintothe Kansas City, Topekaand Lawrence Markets, including hardto reachMillennials!

TV25 Client List

Peggy's Tax& Accounting Local Walts Auto Service Local Brookside Jewelry Local WestBottoms Historic Local Boulevard Limo Local Shopping District Snack Shack Local CAROLBURNETTVIP National Full Moon Productions (Haunted Local Houses) Chaz Dean National Great Midwest Balloon Fest Local Pain Relief Solutions National Alcott Arts Center Local DERM EXCLUSIVE National KC AIDS Bike Walk Local Endless Pools National KC Metro Bike CLub Local KCI Collision Local CarefreeDental National Kitty City KS Local Nexium National KTWU Local EnduranceCarWarranty National McCain Performing Arts Center Local Pain Management Braces National Old Prairie Town Local STARSHOWER National RenaissanceFestival Local The Computer Store Local TOUCAN National Topeka CivicTheater Local WORX TRIVAC National Topeka Performing Arts Center Local WWM Back Brace National

Join our TV25 Family!

Call 855-TV25-2525 today! With TV25’s unbeatable rates, your business can dominate the airwaves and reach our specializedaudiences for much less than you ever imagined! RATES

Option A: Flat Rate: $25 for :60 $15 for :30 (We pick the networks and times.)

Option B: YOU pick the networks and times!

:60 :30

$25 $15

$35 $25

$55 $35 $95 $65

$125 $95 TV25 can help you craft a marketing campaign that will get you bottom-line results!

The three most critical aspects of a TV advertisement are:

OFFER (What are you selling?) INFORMATION (Why do I want it?) RESPONSE (Why should I buy it right now?)

To answer these questions effectively, think… • Why did I startthis business? • What differentiates my business from my competitors?

TV25’s friendly marketing experts are ready to help you create a customized marketing plan that is geared toward maximized exposure of your business and increased revenues. Call 855-TV25-2525 today!